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OUR MISSION
Avtomir. Drive is
an automotive showcase featuring detailed photo sessions, beautiful pictures, and expert comments
a glossy, full-color publication for successful people who have active position in life
latest news and reports from the world auto industry, tests, interviews with famous people, travelling and autosport events
The content of the magazine can be defined as “Cars. Trends. Events”.
MAIN INFORMATION
Launch April 2012
Circulation 20 000 copies
Clean Size 210 х 297 mm
Paper 57g/m2
Frequency monthly
Volume from116 pages
Price per page 35 000 UAH + VAT
TARGET AUDIENCE
• Men
• Age: 30 - 45
• Financial status: high household income
Car owners
HEADINGS
CARS
News: world and Ukrainian premiers of new cars, systems and engines
Exhibitions: reports from auto shows, reviews of new car models
Prior the show: reports on cars that are to be launched in the market
Exotics/Car of the future: concepts, perspective technologies
First test: detailed description of a particular vehicle to be launched in the European/Ukrainian market including info on competitors, prices and packages
HEADINGS
Tet-a-tet: comparative test
Test: testing a car
Tuning
Auto sapiens: how it works - description of electronic systems of a vehicle. The material explains the purpose of this or that system in a car, how to use it correctly and effectively etc.
Bikes: all about bikes
Brand: a story behind a particular auto brand
Auto era: a story about some well-known and unusual car models
TRENDS
DVD: new movies and games
Gadgets: market review of new telephones, notebooks, cameras, tablets, TV-sets etc
Accessories: trendy and stylish items
Travel: stories about trips to interesting and exciting places in Ukraine and overseas. Beautiful pictures, practical advice and useful tips.
HEADINGS
HEADINGS
Routes of the world: the world’s most famous and exciting roadways that are worth driving: from Route 66 to the Georgian military road. History, impressions.
Personality:interview
Hobbies: what real men do – exotic hunting and fishing, unusual kinds of sports etc
Sports
HEADINGS
EVENTS
Events of the month: reports from auto events classified by the DRIVE magazine as the most exciting events of the month
Presentations
Lifestyle: reports from movie premiers, club openings, fashion shows, etc
Distribution
Kyiv and Central region – 25,24%Kyiv, Zhytomir, Chernihiv, Sumy
Western region – 10,22%Lviv, Lutsk, Rivne, Ternopil, Hmelnytskiy, Ivano-Frankivsk, Uzhgorod, Chernivtsi
Eastern-central region – 23,01%Vinnytsya, Cherkassy, Kirovograd, Poltava, Dnipropetrovs'k
Eastern region– 19,95%Harkiv, Donetsk, Luhansk
Southern region and Crimea – 21,58%Odessa, Mykolaiv, Hesron, Zaporizzhya, Symferopol
CONTACTS
Burda-Ukraine01033, vul. Volodymyrska 101, Kyiv
Elena Matushenko e-mail: [email protected] Nadezhda Amyaga e-mail: [email protected] Elena Kavenskayae-mail: [email protected]
Tel.: +38 (044) 490-8363Fax: +38 (044) 490-8364
