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Organizing and Writing Business Messages

Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

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Page 1: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Organizing and Writing Business Messages

Page 2: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

The 3 X 3 Writing Process

• Analyze, Anticipate, Adapt

• Research, Organize, Compose

• Revise, Proofread, Evaluate

Page 3: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Some Questions about Your Writing

• How do you generate ideas?• Do you use diagrams and outlines?• Do you have to be in a special setting

(e.g., a quiet room)?• Do you use a computer from the start?• Do you build much time into the process?• What do you find most difficult about writing?

Page 4: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate
Page 5: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Half-truths about Style

• Never use “I” or “You”

• Never begin a sentence with

“And” or “But”

• Never end a sentence with a

preposition

• Big words impress people

Page 6: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Building a Better Style

• Try reading your writing out loud

• Ask others to read your writing

• Read widely and write a lot

Building a Better Style

Page 7: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Mission Statement:

Our mission is to professionally

integrate diverse catalysts for

change to allow us to seamlessly

customize interdependent meta-

services to stay competitive in

tomorrow's world.

Page 8: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Please give immediate attention to insure that the pages of all documents prepared for distribution are numbered sequentially and in a place of optimum visibility. This is needed to facilitate our ability to refer to items during meetings.

Remember to number your pages.

Page 9: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Jane, I’m not sure we’re right for each other.

Jane,I’ve done a lot of thinking about the extensible value proposition in our relationship, our synergies and whether we could seamlessly leverage our repository of spiritual assets.

Page 10: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Deloitte Consulting

Bullfighter®

http://www.fightthebull.com/bullfighter.asp

Page 11: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

U.S. Securities and Exchange Commission

A Plain English Handbook

www.sec.gov/pdf/handbook.pdf

Page 12: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Ways of exit access and the doors to exits to which they lead shall be so designed and arranged as to be clearly recognizable as such. (26 words)

An exit must be free of signs or decorations that obscure its visibility. (13 words)

Make sure exits are clearly marked and unobstructed. (8 words)

Page 13: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Ten Commandments

297 words

Bill of Rights

463 words

Federal Directive to Regulate the Price of Cabbage

26, 911 words

Page 14: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Write Like Abe

Lincoln’s Second Inaugural Address:

701 words:

505 one-syllable words

122 two-syllable words

March 4, 1865

Page 15: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Eliminate Wordiness

• Ameliorate improve• Commence begin• Enumerate list• Finalize finish• Prioritize rank• Utilize use• Viable option choice

Page 16: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Spot Redundancies

• Close scrutiny• Past work

experience• New innovation• Free gift• Triangular in shape

• Present status• Advance planning• Completely finish• Major disaster• Cooperate together

Page 17: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Verbal Deadwood

• Due to the fact that• In a great many

instances• Is of the opinion that• On a yearly basis• Hold a discussion• At this point in time

• In this day and age• In the near future• Prior to the start of• In regard to • Connect up together• With the exception

of • Give careful

consideration to

Page 18: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Verbal Deadwood

• Due to the fact that• In a great many

instances• Is of the opinion that• On a yearly basis• Hold a discussion• At this point in time

• In this day and age• In the near future• Prior to the start of• In regard to • Connect up together• With the exception

of • Give careful

consideration to

Page 19: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Clear Out Verbal Deadwood

Heavy rains throughout most of the state have given an optimistic outlook for lessened fire danger for the rest of the season. However, an abundance of lightning maintains a certain amount of hazard in isolated areas that have not received an excessive amount of rain. We were pleased to have been able to help Nevada with the suppression of their conflagration.

Page 20: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Heavy rains throughout most of the state have given an optimistic outlook for lessened fire danger for the rest of the season.

Page 21: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

• However, an abundance of lightning maintains a certain amount of hazard in threatens isolated dry areas that have not received an excessive amount of rain.

Page 22: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

• We were pleased to have been able to help Nevada fight fires with the suppression of their conflagration

Page 23: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Heavy rains throughout most of the state lessened fire danger for the rest of the season. However, lightning threatens isolated dry areas. We were pleased to help Nevada fight fires.

►Delete ► Replace ► Simplify

Page 24: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Euphemism

• Inoperative combat personnel

• Pre-dawn vertical insertion

• Inappropriate intimate contact

• Pre-need memorial property

• Energetic disassembly

Page 25: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Business Euphemisms

• Displaced inventory• Non-consensed items • Facilities compression• Sub-optimal performance• Negatively impact

Page 26: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

• Dehired• Outplaced• Deselected• Redeployed• Separated• Transitioned• Prematurely retired

Page 27: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate
Page 28: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Oxymoron

“Feather of lead, bright smoke, cold fire, sick health!” (Romeo and Juliet, I.i.173)

“interim final temporary rule”

(SEC description of a new regulation on short selling)

Page 29: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Acronyms

TVA, CCC, WPA

TARP

RATLUSTFCCCER

SHT

Page 30: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Use Concrete Language

Compare:• A period of unfavorable

weather set in.

It rained every day for a week.

• Our initial consultation will occur soon.

I’ll call you on Friday.

Page 31: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate
Page 32: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

George Orwell

“Politics and the English Language”

Page 33: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

George Orwell on Concrete Language

Objective consideration of contemporary phenomena compels the conclusion that success or failure in competitive activities exhibits no tendency to be commensurate with innate capacity, but that a considerable element of the unpredictable must inevitably be taken into account.

Page 34: Organizing and Writing Business Messages. The 3 X 3 Writing Process Analyze, Anticipate, Adapt Research, Organize, Compose Revise, Proofread, Evaluate

Orwell (Cont.)

I returned and saw under the sun, that the race is not to the swift, nor the battle to the strong, neither yet bread to the wise, nor riches to men of understanding, nor yet favor to men of skill, but time and chance happeneth to them all.