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8/11/2019 Organization Study Final Ppt
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LIJU RAJU
SME-2013-21-19
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INSTRUCTOR:
ASST.PRO.MARIYAKUFOS
COCHI, INDIA
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VISIONLead the Indian industry and develop complementary product service .
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MISSIONMaintain the product quality and the top position in the industry.
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AWARDS
In 2009, got Best Entrepreneur award from MahatmaGandhi peace foundation of Kerala.& energyconservation award from energy conservation society.
In 2010 gaining best entrepreneur award from Nehrupeace foundation of Kerala.
2010-2011 got the best entrepreneur from Govt. ofKerala & department of industries and commerce.
In 2013 got Business Deepika Best Entrepreneur award
2013.
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1. HDPE pipes
It can carry potable water, wastewater, slurries, chemicals, hazardous
wastes, cables and compressed gases as well as oils.
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2. LDPE pipes
LD pipes are excellent for low pressure applications.
Used to irrigation purpose
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3. PVC PIPES8
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ORGANISATION STRUCTURE
Spinner pipes has established its organization structureand defined the designation of each employee and
also defined authority and responsibility of employees.
ORGANISATION CHART
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FUNCTIONAL AREAS
1. PERSONNEL DEPARTMENT
2. FINANCE DEPARTMENT
3. MARKETING DEPARTMENT4. PURCHASE DEPARTMENT
5. PRODUCTION & QUALITY CONTROL DEPARTMENT
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11PERSONNEL DEPARTMENT
MANAGINGDIRECTOR
PERSONNELMANAGER
OFFICE ASSISTANT
PEON
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Contd.
WELFARE FACILITIES
EMPLOYEES STATE INSURANCE (ESI)
PROVIDENT FUND (PF)
LIC POLICY TO WORKERS AND STAFF
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FINANCE DEPARTMENT
FINANCE MANGER
FINANCE ADVISOR ASSISTANT MANAGER
ACCOUNTANT &CASHIER
OFFICE ASSISTANT
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Contd.
FINANCE DEPARTMENT SECTIONS
ACCOUNTS SECTION
CASH SECTION
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15PRODUCTION DEPARTMENT
SUPERVISOR HEAD
PRODUCTIONMANAGER
MACHINEOPERATOR
SUPERVISOR A
WORKER A
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PRODUCTION PROCESS
CHART
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MARKETING DEPARTMENT
MARKETINGMANAGER
TELE-MARNGKETING ASSISTANT MANAGER
EXECUTIVE HEAD
SALES MAN
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Contd.
MARKETING ZONE
North zone
South zone
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19DISTRIBUTION CHANNEL
PRODUCTIONDEPARTMENT
WAREHOUSE
DIRECT CUSTOMER DISTRIBUTOR
CUSTOMER
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Contd.
SALES PROMOTION
ADVERTISMENT MEDIUMS
Wall paintings
Cloth banners
Display boards
Cinema theatre
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Contd.
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10
15
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SALES PERCENTAGE
Sales percentage
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SALES IN KERALA
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PURCHASE DEPARTMENT22
PURCHASE MANAGER
EXECUTIVE OFFICER
SUPERVISOR
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SWOT N LYSIS
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STRENGTHS
Better relationship maintain proprietor with staffs andworkers.
Producing BIS and ISO 9001-2000 quality products.
Efficient quality control systems.
Maximum range of product mix.
Experience in the field for 18 years.
Making raw material itself. Result, reduce cost of
production.
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WEAKNESS
High raw material cost.
Sales representatives are less.
Poor advertisement policy.
High transportation cost.
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OPPORTUNITIES
Expanding distribution all over India and abroad.
Adopting new promotional strategies.
Developing innovative products.
Study, how can maximum utilize useless plastics?
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THREATS
High competition because of large number of pipecompanies in the existing industry.
Promotional programmes of other brands,because the
companys promotional programmes are weak.
Changing customers demands.
Fluctuation of raw material cost.
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FINDINGS
Spinner pipes is the largest HDPE pipes manufacture inKerala.
The product quality and standard is the spinner pipes
brand image. Smooth working condition and atmosphere.
Conduct day to day meeting between manager andmanaging director.
Most of employees are ladies.
The employer-employee relationship in the company isvery good.
Method used to take raw material (fifo.lifo)
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SUGGESTIONS
The online marketing will help the company to increase sales.
The company must be spend more money for advertisement and salespromotion. It will increase the brand awareness and image.
The appointment of technicians will reduce the servicing difficulties
Effective computerization will help to improve their working. EspeciallyTally and ERP system are very useful in the organisation.
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BIBLIOGRAPHY
Kotler Philip,Marketing Management, Prentice-Hall,New Delhi 5thReprint edition,2004
Lufthans Fred, organizational Behaviour, Mc Graw Hill
International Edition.
Maheswari S.N, Financial Management, SulthanChand & Sons, New Delhi.
Annual Report of Spinner Group of companies.
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