Optimizing Your Infrastructure for Sustainability

Optimizing Your Infrastructure for Sustainability

Business Priorities Presentation

AgendaAgenda

Business Drivers / Challenges

Business Capabilities

Summary and Next Steps

Demonstration

Business Context "From a standing start of roundly $450 million in 2008, enterprise user spending for green IT services will grow by 60% annually to reach $4.8 billion in 2013."Market Overview: Green IT

Serviceshttp://www.forrester.com/

Research/Document/Excerpt/

0,7211,46824,00.html

"IT executives continue to make the case for green IT, as proven by the 25% of organizations actively implementing green IT practices and the additional 61% in the process of creating or currently considering green IT strategies."Inquiry Spotlight: Green IT,

Q1 2009http://www.forrester.com/

Research/Document/Excerpt/

0,7211,48132,00.html

Companies are realizing that "green means green" — more sustainable computing operations are also more efficient and less costly. It is a very encouraging data point for all of us in the IT industry who have been promoting the energy savings and reduced total cost of ownership (TCO) of more efficient hardware and software. It's also a strong signal that cost reduction must stay at the center of any green-IT-related value proposition from supplier to customer.

Market Overview: A Slowing Economy Won't

Slow Down Corporate Green IT Initiatives

http://www.forrester.com/Research/Document/

Excerpt/0,7211,47828,00.html

The cost of energy is the most pressing reason impacting a company's adoption of green IT. Globally, 71.1% of the respondents marked this as their highest priority. In the United States, this number hit 77% and in Europe 74%.

Green IT in 2009: Global Research Shows Consistent

Concerns and Key Local Differences

https://www.idc.com/getdoc.jsp?

containerId=215676

Business Drivers

Reduce the carbon footprint by minimizing the environmental impact of technologyMeasure and track internal resources and environmental impact goalsSupport creation, management, and monitoring of compliance frameworksNormalize corporate compliance with external environmental regulationsRespond to consumer expectations that industries take a holistic approach to sustaining the environmentParticipate in business opportunities that sustain the environment

Business

Understanding the business' carbon position, footprint, and liabilityFinding alternatives to in-person meetingsMeasuring performance of remote worker productivityComplying with environmental sustainability regulationsLearning about, sharing, andre-evaluating opportunities tosustain the environmentAnalyzing and optimizing the carbon footprint of the supply chain

Challenges

Challenges

Higher equipment costs, increased electrical consumption, and the need for more physical space for the data centerDeployment and adoption of technology enablers for remote workingDriving cost savings and cutting waste management without effecting employee productivityLow or improper utilization of existing IT resourcesImplementing environmental principles for conserving, reusing, and recycling productsIntegrating quantifiable carbon metrics from disparate data sources

ITChallenges

A solution should help… …by providing the ability to

REDUCE THE CARBON FOOTPRINT BY MINIMIZING THE ENVIRONMENTAL IMPACT OF TECHNOLOGY

Establish and support a secure and continuous work environment to reduce environmental impact related to travel and commutingMake data centers more environmentally friendlyManage utilization of distributed IT resources such as laptops, printers, and other devices

MEASURE AND TRACK INTERNAL RESOURCES AND ENVIRONMENTAL IMPACT GOALS

Establish resource utility baselines and the means to measure and report improvementsEmpower customers to make ecologically friendly choices based on the reported environmental impact of productsTrack and measure the impact of teleworking

SUPPORT CREATION, MANAGEMENT, AND MONITORING OF COMPLIANCE FRAMEWORKS

Give businesses incentives to comply with regulations, reduce carbon, save energy, and have workers commute less frequently

Solution Support

A solution should help… …by providing the ability to

NORMALIZE CORPORATE COMPLIANCE WITH EXTERNAL ENVIRONMENTAL REGULATIONS

Ensure that organizations are informed and complying with environmental sustainability regulationsDefine and convert to environmentally sustainable or Green processes that are agile and adaptable to future regulations

RESPOND TO CONSUMER EXPECTATIONS THAT INDUSTRIES TAKE A HOLISTIC APPROACH TO SUSTAINING THE ENVIRONMENT

Attract, hire, and retain workers in virtual workplacesImprove the organization's image related to corporate social responsibility (CSR) by supporting measurable improvements in environmental sustainability and Green initiativesInclude Green technologies as a strategy that complements brand imageEmpower customers by providing incentives to be more environmentally aware and choose sustainable offerings

PARTICIPATE IN BUSINESS OPPORTUNITIES THAT SUSTAIN THE ENVIRONMENT

Capturing the power and passion of employees to learn, share, and re-evaluate opportunities to sustain the environment, so the organization can implement opportunities that have the highest potential for impact and profit firstAddress the risk of climate change for the business, supply chain, and target marketsEstablish a carbon trading platform to plan and manage the carbon certificate inventory

Solution Support

AgendaAgenda




Demonstration

Demo[ Insert Demo Title ]

AgendaAgenda




Demonstration

Solution’s Business Drivers

MEASURE AND TRACK INTERNAL RESOURCES AND ENVIRONMENTAL

IMPACT GOALS

SUPPORT CREATION, MANAGEMENT, AND

MONITORING OF COMPLIANCE

FRAMEWORKS




REDUCE THE CARBON FOOTPRINT BY MINIMIZING

THE ENVIRONMENTAL IMPACT OF TECHNOLOGY

MEASURE AND TRACK INTERNAL RESOURCES AND ENVIRONMENTAL

IMPACT GOALS




REDUCE THE CARBON FOOTPRINT BY MINIMIZING

THE ENVIRONMENTAL IMPACT OF TECHNOLOGY

Phase 1Provides basic support for the most critical elements of the business driver

Phase 2Provides adequate, typical support for critical and priority elements of the business driver

Phase 3Provides thorough, streamlined support for the business driver that enables differentiated levels of performance

SUPPORT CREATION, MANAGEMENT, AND

MONITORING OF COMPLIANCE

FRAMEWORKS

Sophistication of the Solution

Range of Business CapabilitiesBusiness Driver: Reduce the carbon footprint by minimizing the

environmental impact of technologyPhase 1 Phase 2 Phase 3

Allow workers to reduce travel by working remotely, sharing ideas, posting questions, and having general discussionsPromote the Energy Star program and Electronic Product Environmental Assessment Tool (EPEAT), resulting in lower equipment costs, less electrical consumption for server power and cooling, and less physical space for serversEnable organizations to remotely monitor and maintain IT resources, visualize problems, and take proactive measures to reduce site visit costs

Securely conduct online meetings and training, and enable workers to collaborate in real time regardless of geography to reduce office space requirements and the need for inter-office and customer-related travelConsolidate multiple workloads onto one platform and make data centers more environmentally friendlyStreamline processes to improve tracking and control of old and outdated equipment and to help ensure correct disposal or recycling of equipment and other consumables

Fully integrate telecommuting into the culture and business practices to reduce automobile and aircraft emissionsTake advantage of cloud computing to shift and consolidate resourcesProvision servers for application portfolio management to lower the number of servers by consolidating applications onto fewer serversDevelop and distribute applications in the cloud with minimal resources on the premisesProactively perform preventative maintenance and achieve other equipment improvements through automated alerts that are linked to more details about root causes, effects, and other troubleshooting data

Range of Business CapabilitiesBusiness Driver: Measure and track internal resources and

environmental impact goalsPhase 1 Phase 2 Phase 3

Pull the right information and present it to executives and reporting authorities so they can quickly see issues visually and have an idea of the overall status of operationsCollaborate on and publish product design objectives, sourcing policies, packaging and transportation processes, disposal guidelines, internal models and calculation of value streams, and product carbon footprintsAllow managers to train and monitor employees to promote and evaluate remote workers’ effectiveness

Provide rich visualization of resource metrics to help executives and reporting authorities rapidly identify trends and issues for better predictive analysisProvide collaboration portals for suppliers' approvals and receiving submission requirements of carbon footprint and compliance dataAllow for analysis and reporting in near real time to gain visibility and insight into and control over productivity across all employees who work from homeImprove alignment with business strategy by maximizing the ways resources are used

Enable executives and reporting authorities to take proactive measures when certain trends begin to change to enable analysis and understanding of the root cause and effects, and to share details and best practicesShare and collaborate on product, packaging, storage, and transportation improvement opportunities internally and throughout the supply chain, and in business modeling and simulation toolsDefine performance levels for telecommuters and measure the outcomes in real timeAssign role-based key performance indicators (KPIs) for key business metrics that can be monitored for productivity

Range of Business CapabilitiesBusiness Driver: Support creation, management, and monitoring of

compliance frameworksPhase 1 Phase 2 Phase 3

Pull together relevant regulatory compliance metrics about energy consumption, carbon footprint, and greenhouse gas emissions to identify ways to fund incentives and drive participation

Accelerate collaboration and information exchange to share best practices and learning, to raise awareness for compliance regulations

Proactively monitor compliance metrics, triggered events, and alerts when compliance is compromised, and give prescriptive guidance about how to mitigate future risk

Range of Business CapabilitiesBusiness Driver: Normalize corporate compliance with external

environmental regulationsPhase 1 Phase 2 Phase 3

Give the compliance and audit team a consolidated view of environmental regulations, policies, and procedures to make critical information more easily availableIntroduce consistency into environmentally sustainable or Green initiatives by driving awareness and making processes automated, repeatable, and reliable

Enable compliance awareness and adoption while monitoring compliance and generating alerts to be aware of every non-compliance issueEnable business stakeholders to design, interact with, monitor, innovate, and automate compliance processes and drive collaboration across the organization

Provide advanced data visualization to make it easier for users to understand and respond to new compliance requirementsOptimize compliance processes by managing initiatives, monitoring risks, and delivering alerts to appropriate people to raise environmental awareness

Range of Business CapabilitiesBusiness Driver: Respond to consumer expectations that industries

take a holistic approach to sustaining the environmentPhase 1 Phase 2 Phase 3

Hire and retain next-generation workers by providing a virtual office working environment that has optimized and secure access to critical applications, documents, and data Increase customer awareness of the "Green code of conduct" the organization enforces in its core operations such as e-commerce, telecommuting, and other activitiesStandardize the methodology for collection and assessment of data about energy consumption, carbon footprint, and greenhouse gas emissions to identify areas for improvement to the strategy to include Green technologiesPromote sustainable practices, environmentally preferable offerings, and ecologically efficient strategies to raise customer awareness of corporate involvement in Green initiatives

Provide remote workers with the ability to communicate in real time with peers and customers even while on the goStrengthen the organization's web presence by branding products and services with specific environmentally friendly attributes such as recyclable or biodegradable, or by establishing measurable sustainability baselines and improvementsImplement environmentally sustainable business policies and practices to align Green initiatives with the brand imageProvide customers the ability to share ideas, give feedback, and suggest improvements to sustainable offerings, including products and services, to keep customers engaged

Update the infrastructure for next-generation workers by using the cost-savings gained by enabling remote workersSafeguard information when workers access sensitive data from remote locationsCollect customer feedback and suggestions for improvement to the organization's environmental initiativeAnalyze sustainability performance data, plans, and targets to increase performance transparency and mitigate riskMeasure and report on metrics related to Green initiatives and identify opportunities to stimulate more sustainable processes to improve customer relationships

Range of Business CapabilitiesBusiness Driver: Participate in business opportunities that sustain the

environmentPhase 1 Phase 2 Phase 3

Collect employee feedback and knowledge, share best practices, and learn from each other to protect and sustain the environmentImprove access to key operational and resource data across the organization to identify the regulatory, physical, and general risks that climate change poses to the businessEasily tap into information about carbon position, footprint, and liability stored in disparate data systems and develop key process indicators to quantify metrics for managing carbon certificate inventory

Make the knowledge base and portal infrastructure available to more people within and outside the organization to improve collaborationProvide the ability to analyze metrics related to energy usage, carbon emissions, water inefficiencies, and greenhouse gas emissions to make informed risk assessmentsEnable workers to monitor key performance indicators that are linked to various systems to help initiate processes such as carbon trading

Provide social computing capabilities within and across the enterprise, including suppliers and customers, to collect feedback and gather suggestions for improvementEnable ongoing optimization and alignment of processes with corporate sustainability guidelines by analyzing the carbon footprint and environmental impact of suppliers to maintain a resilient and sustainable supply chainEnable real-time availability of operational information across the organization and provide the ability to compare data with competitors and analyze trends

AgendaAgenda




Demonstration

Potential Business Benefits

Reduced energy use, traffic congestion, and pollutionReduced environmental impact due to managed remote resourcesVirtual workers are empowered to stay productive nearly anywhere and at any timeMeeting environment-related compliance requirementsIncreased consumer awareness of corporate involvement in Green initiativesBetter insight into the ecological impact of the supply chain

Next Steps

Discuss your priorities with ITMap to systems requirementsUnderstand what can be leveragedDevelop a high-level road map for deploying a platformTranslate back into business capabilities enabled/supported

Review proposed business capability road map

© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing

market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Documents

Optimizing Your Infrastructure for Sustainability