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Wine by the glass
D I N N E R M E N U
WHITE
Chardonnay, Cardi�, California | 10.5
Pinot Grigio, Zenato, Veneto | 10.5
Vermentino, "Plinio" Maremma Tuscana | 11
Riesling, Clean Slate, Mosel, Germany | 12
Sancerre, "Le Petit Silex" Loire Valley | 12
ROSE
Rose, Le Petit Rouviere Provence | 11
Crios, Rose of Malbec Mendoza, | 12
Antipasti
Local Fluke Carpacciotangy lemon yogurt with creamy pesto and crunchy pistachios | 13
Burrataenglish peas, crispy prosciu�o | 16
Secondi
Gnocchi di rico�a | 19Home made rico�a gnocchi in a creamy black tru�le and chive sauce
Fe�uccine con Gamberi | 22Fe�uccine with shrimp, yellow pa�ipan squash, zucchini, shallots and grape tomatoes, sauteed in extra virgin olive oil and white wine
Bigole�i di barbabietole | 19Red beet �ngerling gnochhi in a gorgonzola sauce with baby spinach
DOLCI
Tiramisu | 7.5Lady �ngers dipped in co�ee layered with mascarpone cream
Fragole con crema al mascarpone | 11Fresh strawberries topped with mascarpone cream
Torta di mandorle | 8Almond tart served warm, with vanilla ice cream and chocolate sauce
Girella al cioccolato | 8Sponge cake and nutella spirals with hazelnut ice cream and vanilla sauce
A�ogato al ca�é | 9Vanilla ice cream served on a chocolate cake with freshly made espresso co�ee and caramel sauce
DOLCI
Gelati | 6.53 scoops of your choice of vanilla, chocolate, hazelnut, pistachio, or strawberry
Coffee
American regular or decaf | 2.75Espresso | 3.5Double espresso | 5Cappuccino | 5Macchiato | 4Ca�é La�e | 5
3 Be selective with choices
Use separate menus for breakfast, lunch, dinner, and dessert.Splitting things up makes menus easier to read and digest.3
4 Place prices strategically
Encourage diners to order from their stomachs and not their wallet. 4D E S S E R T M E N U
Brode�o di pesce | 25Head on shrimp, scallops, octo& white �sh cooked ina savory white wine& tomato broth
Gamberoni Grigliati | 25Grilled jumbo shrimp with braised sweet and pesto sauce
Salmone alla mostarda | 24Fillet of salmon in dijon mustard sauce with grilled endive and asparagus
9” by 12” is the most common menu size.
Sources: https://designschool.canva.com/blog/menu-psychology-design/http://mentalfloss.com/article/63443/8-psychological-tricks-restaurant-menushttp://aaronallen.com/blog/the-psychology-of-menu-designhttp://www.wired.co.uk/article/the-hidden-psychology-of-menu-design
60-70%of sales come from fewer than 24 menu items.
Place the most expensive item per category at the top.
Avoid a price column.
Priority placement
The average diner spends 109 seconds looking at a menu.Make sure that customers are seeing what you want them to see.
The upper right hand corner is the first place customers’ eyes look.
Turn your menu into a marketing tool
optimize your
MENU
Less than 7 optionsper category is ideal.
Nix currency symbols.
One graphic per page can boost sales by
30%
Delicious descriptors can increase sales by
27%
for profits
Leave blank space around an item to draw attention to it.
Get to their stomachs through designYour menu layout can drive more business