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Opportunities in the MEMS Market December 2012

Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

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Page 1: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Opportunities in the MEMS Market

December 2012

Page 2: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

About Semico Research

Semiconductor consulting and research company offering:

• Syndicated Reports

• MAP Model Tool- End Market Database & Reports

• Research Topic Portfolios

– Semiconductor IP and Design Starts

– ASICs, SoCs

– MEMS

– Semiconductor Manufacturing

– Custom

• IPI Report – Monthly report series accurately predicts semiconductor

revenue inflection points four quarters in advance.

• Custom Research and Consulting

More information contact:

Rick Vogelei 602-997-0337 / [email protected]

2

Page 3: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS Market

Page 4: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS Revenues Grows 23.8%

CAGR 2011-15 MEMS Revenues by Application

Source: Semico Research Corp.

$0

$5,000

$10,000

$15,000

$20,000

$25,000

$30,000

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Mil

lio

ns

of

Do

lla

rs

Displays

Other Consumer

Other Industrial

Other Cell Phone

Smartphone

Automotive

Computing

Video Game Console

GPS

PMP

MP3

DVD Player

DVD Recorder

Blu Ray Player

Blu Ray Recorder

Set Top Box

DTV

Digital Video Camera

Digital Camera

Handheld Video Game

Page 5: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Smartphone MEMS Exceed Auto by 2013

MEMS Shipments by Applications (Millions of Units)

Source: Semico Research Corp.

0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

16,000

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Mil

lio

ns

of

Un

its

Display

Other Consumer

Other Industrial

Other Cell Phone

Smartphone

Automotive

Computing

Video Game Console

GPS

PMP

MP3

DVD Player

DVD Recorder

Blu Ray Player

Blu Ray Recorder

Set Top Box

DTV

Digital Video Camera

Digital Camera

Handheld Video Game

Digital Photo Frame

Page 6: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Micro Electro-Optical Mechanical System (MEOMS)

• What is it? – Specific form of MEMS for display applications

• Projecting images

• Direct view

• Technology Goal – Lower power

– Lower cost

– Improved imaging

• What are the applications? – Heads-up display (Automotive, Aerospace)

– eReaders

– Pico projectors

– Medical Apps

– Glasses and goggles

Page 7: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Who Are The MEOMS Players?

Projection (DLP)

– TI

– Microvision

– bTendo

– Maradin

– Mirrorcle

Direct View

– Qualcomm

• Mirasol

• Pixtronix

– Unipixel

Page 8: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEOMS Sales Will Grow 79.1% CAGR

Page 9: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS Oscillators

• Timing market $6.3 billion in 2011

• MEMS oscillators only $52.6 million

• Trying to compete with well-established

quartz crystal oscillators

Source: NXP

Page 10: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS Oscillators

• MEMS Oscillators offer • Better reliability – better vibration and shock sensitivity • Longer Mean Time Between Failure (MTBF) • Programmable frequency – enable fast delivery • Wider range of frequencies • Stability over temperature range and lifetime as good as or

better than quartz • Scalability due to the use of standard semiconductor

manufacturing technology • Small size – enables smaller package and integration into

multi-chip package • Lower power consumption

• But Quartz Crystal • Is well established

• System designers are accustomed to using quartz crystal

Page 11: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS Oscillators Only 1% of Total Timing Market

Source: Semico Research Corp.

• Computing is

currently the largest

application for

MEMS oscillators

• Cell phones poised

for potential growth –

as many as 7 timing

elements in a smart

phone

Oscillator Units by Application

Page 12: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Companies Offering MEMS Oscillators

• Discera

• IDT

• NXP

• Seiko Epson

• Silicon Labs

• SiTime

• Abracon

• Eclipteck

• IQD

• Micro Oscillator, Inc.

• Sand9

• TXC Corp.

IDT pMEMS

More on the way…

Page 13: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

MEMS vs Quartz Oscillator Penetration

Source: Semico Research Corp.

Page 14: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

More manufacturing options • New manufacturing technologies

• Capacity from foundries

Eroding ASPs

More applications coming

More companies entering the market

Expect mergers and buyouts

Integration • One or more sensors

• Sensor with control logic

• Sensor with control logic, memory and other components

MEMS Market Trends

Page 15: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

• What is Sensor Fusion

• Market Potential and Trends

• Challenges

• Future Development

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Page 16: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

What is Sensor Fusion?

• Objective: combine data to extract and use

information.

– Derive intelligence

• Encompasses both HW and SW elements

• Combining two or more sensors

– Discrete, multi-chip, or integrated

• Many data sources:

– MEMS, non-MEMS and cloud based

• Sensor Fusion algorithm that works with

OS and apps

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Page 17: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

10 Axis Frame of Reference

Source: Freescale

17

Page 18: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Why Sensor Fusion?

• Initial reason was to improve accuracy and

reliability of IMUs

• Add data to 3D axes frame of reference

– Altitude, ambient light, temperature, GPS, proximity,

touch screen, etc.

• Sensor Fusion a fundamental tool for advanced

apps and services for portable devices

– Information for different usage models

• Sensor Fusion enables context awareness, motion

tracking and augmented reality

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Page 19: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Advantages of Sensor Fusion

• Improved accuracy of data

• Power savings – System Power management, turn off power hungry

components when not needed

– Off load processing for application processor

• Enable new applications – Necessary for context awareness, motion tracking,

voice recognition, gesture recognition, augmented

reality

• Flexibility of Sensor Fusion design and

algorithm features allow OEMs to

differentiate 19

Page 20: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Market Potential and Trends

• Progression of sensors to Sensor Fusion

– Simple interrupts: screen orientation, tap

detection, fall detection

– IMUs for LBS and navigation

– IMUs and other data sources

• programmable gesture recognition and context

awareness

• Increasing number of sensors and other

data sources

– Tapping the cloud for data

– More complex algorithms

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Page 21: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Market Potential

• Sensor Fusion enhances user experience

with portable devices

– Drive new sales of products

• Growth driven by smartphones

– In constant motion, very personal

• Competing devices will add more features

to keep up with smartphones:

– Tablet PCs and notebook PCs (Ultraportables)

• Key growth markets today will provide

basis for future end use markets

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Page 22: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Systems with Sensor Fusion

22

Source: Semico Research

Page 23: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

New End Use Markets and Applications

• Gaming

• HUD

• Sports

• Health and fitness

• Personal medical

• Personal navigation

• Context awareness

• Voice recognition

• Visual recognition

• Augmented reality

• Automotive

Page 24: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Number of Axes

• Increasing number of

MEMS sensors and

other data sources

• Leverage smartphone

developments

• Windows 8 requires

9-axis minimum

• Regular feature

phones improve, but

price/performance

gap w/ smartphone

24

Source: Semico Research

Page 25: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Sensor Fusion TAM for MEMS Sensors

25

Source: Semico Research

Page 26: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Sensor Fusion Market Trends

• Sensor Hub

– Collects data from sensors and other sources

– Controller with embedded Sensor Fusion

algorithm

• Filtering, signal processing, other

– Interfaces with main CPU and OS

– Faster response than CPU

– Future integration with CPU

• Sensor Hub & algorithm partitioning debate

– Embed Sensor Fusion algorithm in Sensor Hub

vs CPU

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Page 27: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

The OS and APIs

• Windows 8 and Android designed for

Sensor Fusion

• Converting the raw data into useful

information for APIs

27

Source: Geek.com and Microsoft

Windows 8: 9-axis Sensor Fusion

Page 28: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Intel’s Sensor Hub Recommendation

28

Source: Intel

Page 29: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Sensor Fusion Market Trends

• MEMS sensor ASPs continue to erode

• Increasing number of sensors

• MEMS sensor costs for sensor fusion stay

within a tight range

– Increasing capabilities, stay within cost budget

• New applications will drive future MEMS

developments

– Lower noise, higher accuracy, lower cost

– Integrate HW accelerator for applications

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Page 30: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Challenges

• Standards need to be developed

– MEMS sensors, e.g. measuring performance

– OS and APIs

• Sensors with lower noise, improved

accuracy and stability, lower cost

– High volume consumer markets

• Improved tools

– Sensor Fusion algorithm development

• More data sources and usage models

– Application development

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Page 31: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Development Tools

• Time to market, fast changing consumer

products

– modeling sensors and their behavior

• Windows 8 offers Sensor Framework

• Intel offers SDK

• Evaluation kits from MEMS vendors

• More help for application developers

– APIs are very mathematical today

– Interactive system

• SF transparent to app developers

– Opens up more markets for SF adoption

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Page 32: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Summary

• Huge potential in new MEMS applications

• Improved MEMS sensors

– Integrated HW accelerators

• Integrating Sensor Hub controller on CPU

• Improved development tools

• Standards for MEMS, OS and APIs

• Interaction with the cloud for data

• New end use markets

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Page 33: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Thank You

Recent Semico Reports:

– Sensor Fusion: The Elements are Converging

– Augmented Reality: Envision a More

Intelligent World

– NFC: Security at Hand

More information contact:

Rick Vogelei 602-997-0337 / [email protected]

33

Page 34: Opportunities in the MEMS Market - · PDF file · 2012-12-09Smartphone MEMS Exceed Auto by 2013 MEMS Shipments by Applications (Millions of Units) Source: Semico Research Corp. 0

Questions for Semico