Online Trends 2013Online Trends 2013

Songyot - ReadyPlanet.com

Big Trends

Social Local Mobile

Trend #1 - Google+

Now with 400 million users – 100 million active monthly users

Google+ Page

Trend #2 - Social Photo

- Pinterest became the 3rd largest social network in the US in March 2012 (Hitwise)

Pinterest for business

Instagram for business

Trend #3 - Local SEO

- 20% of Google searches are for local information (Google)- 95% of smartphone users have searched for local information (Google)

Trend #4 - Mobile Site

By 2013, more people will use their mobile phones than PCs to get online. Mobile searches have grown by 4X since 2010 (Google)

Trend #5 - Interest-Based Advertising

Interest-Based Advertising

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