www.paysafecard.com

Online payments for everyone

M A G A Z I N EM A R C H E D I T I O N

S O C I A L C O M M E R C E | 4 F R E E T E A R O U T P O S T E R S !

e d i t i o n t w e n t y - s e v e nm a r c h 2 0 1 6 - m a y 2 0 1 6

“ With mobiles enabling people to stay in touch with social media from just about anywhere, connecting these platforms with direct shopping opportunities isn’t much of a leap. ” pp. 6

Touchcorp Limited ABN 51 091 258 650Level 16, 380 La Trobe Street Melbourne VIC 3000

2................................................................... Editor’s Note

6............................................................Social Commerce

15................................................................POS tear-outs

20............................ Product of the Quarter: paysafecard

24...............................................Stock Order Information

34............................................................... Touch Notices

Editor / Maddy Cleeve Gerkens Designer / Alexander McMillan Writer / Karla Dondio Marketing Manager / John Rowbottom Printer / Ellikon

P: 1800 286 824F: +61 3 9018 6899 E: customer.service@touchcorp.com W: www.touchcorp.com

M A G A Z I N E

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The special rates are applicable for those customers who opt-in by texting ACT SAVE to 2525; you will eligible for the Special discounted international rate with flagfall 29¢. Customers who do not opt-in will be charged at the standard rate. Promotional tariff valid for 30days from the Opt-in. These rates and inclusions are current as of 15/01/2016 we may remove this plan by giving 7 days’ notice on our website at lycamobile.com.au. Any plans already activated at time of withdrawal shall continue until expiry of 30 days from activation . Calls to any Lycamobile numbers in Australia are unlimited. Customer must recharge by a minimum (of $10) during each calendar month & should have a minimum account balance of $0.01 to be eligible for making calls. If customer not recharge within the same calendar month, still can enjoy the free call for the first 15 minutes with a Flagfall of 29¢ per call ( standard rate of 15ct/ min will apply afterwards). Promotion valid only within Australia mainland and is not applicable while roaming abroad. Other usage will be charged at the standard rate. National All in One Plan: Customer should have the required amount on the mobile account to buy the National All in one plan. Once the All In one is activated, we will deduct the Pack price from the existing balance or Credit / Debit card. Any remaining balance will be used for out of Pack usage, texts and premium service numbers. A customer may have only ONE National All In One per mobile number at any one time. The customer NOT be able to cancel the pack once the pack is activated/purchased. As long as you have enough credit in your Lycamobile account, your National Pack will automatically renew at the end of the 30 day period, see www.lycamobile.com. au for current rates and changes.

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LM_AUSTRALIA_touch_Magazine.indd 1 04/02/2016 16:57

Happy New Year and welcome to the first edition of Touch Magazine for 2016! Just as one holiday season is finishing up, another is right around the corner. Easter is approaching and it’s a great time to order new collateral for your store. We’ve also got four, free, tear out POS posters for you to display. These posters are a great way to advertise the top selling gift and game cards available to purchase.

In 2016, we continue to demystify the gifting and gaming industry with our Product of the Quarter feature. For our first edition, we are shining the spotlight on paysafecard. paysafecard is a prepaid voucher that offers consumers an easy and secure way to pay online. Writer, Karla Dondio, gives us some insight into the reasons why this product has catapulted itself to the top of the prepaid category.

Also in this edition, we investigate the rise in social commerce. Starting in 2014 with Facebook and Twitter’s “Buy” buttons, and Instagram’s Like2Buy option, this trend has progressed to include multiple, exciting social media selling solutions. We explore the evolving relationship between social networking and business, and unpack how “social shopping” solutions function.

As always, please find any product and margin information you might need in the eServices section of our magazine.

Finally, this will be Marketing Manager, John Rowbottom’s final edition of Touch Magazine. We’d like to extend a big thanks to John for all the hard work he has put into the magazine over the last twelve months.

Happy exploring!

Maddy Cleeve Gerkens, Editor.

M A G A Z I N E

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SOCIAL COMMERCETouch Magazine explores the evolving relationship between social networking and business

By Karla Dondio

9

social commerce

So how does the buy button work on Facebook? It’s really as simple as a promotional post appearing on the page with a button labelled ‘Buy’ under an offer. The user clicks on ‘Buy’ and the payment is processed in a few easy steps (after shipping and payment details are entered just once with the initial purchase). The bonus is that the user never has to leave Facebook and can immediately resume checking and posting to their feed afterwards.

While that all sounds well and good, in actuality Facebook has been prudent about pushing the feature out on a large scale. The site launched the feature back in 2014 to a “select” group of US-based merchants and is said to be still in the testing phase. Additionally, a Facebook representative has conveyed that the feature is not a major priority for the site, which makes you wonder whether it has failed to ignite interest from users. To be fair, Facebook has a lot to lose if it integrates social commerce too quickly and agitates its massive user base.

Interestingly, Facebook’s cold feet haven’t stopped Instagram (a site that Facebook bought for $1 billion dollars back in 2012) from launching its ‘Shop Now’ buttons in 2015. And in context, the move makes sense. An aesthetic-based platform, Instagram has been touted as having greater potential to capture

direct shopping opportunities because of its media rich content. Backing this up, a study by Kenshoo – a digital marketing company – demonstrated that Instagram users are much more likely to click on ads than users on any other social media site. The snag for Instagram could be its youthful demographic which is known to spend less. In fact, Millennials’ online window shopping habits have inspired the term “fauxsumerism”, meaning they like to browse but not buy. However, it’s too early to tell how this will impact Instagram’s success in the social commerce space.

Pinterest is a platform that capitalises on visual beauty. You only have to visit the site and search ‘home interiors’ to see what I’m talking about. Such is the power of its aesthetic appeal that fashion retailer, Nordstrom, highlights its products that are trending on Pinterest in its US stores. Even before the platform launched its ‘Buyable Pins’ in June last year, studies revealed that users already utilised the site to research potential purchases. In May last year, digital solutions provider, Millward Brown Digital, stated, “Ninety-three percent reported that they use Pinterest to plan for purchases, and another 87% reported Pinterest engagement has helped them decide what to purchase.”

Users were thrilled then when Pinterest made purchasing “pinned” products a simple

"User adoption may ultimately depend on how seamlessly the feature is executed across each platform..."

8

Not too long ago, social media marketing was all about “starting a conversation” with the

customer. Businesses were coached in the art of building trust and loyalty, rather than selling their wares directly via social media platforms. The idea behind that strategy was to inspire brand confidence, which would eventually lead to sales somewhere along the line. However, while some brands have been successful in translating a savvy social media presence into sales, many businesses have been left wondering if the commitment was worth it. Well, the “starting a conversation” strategy could very soon be relegated to old news with the advent of buy buttons.

It’s no surprise that the likes of Facebook, Instagram, Pinterest and Twitter have all launched into the social commerce space with buy buttons. Let’s not forget that, despite these platforms being free to use, they are commercial enterprises after all. Add to this the convenience of purchasing goods without being diverted away from the site and it’s a win-win from the perspectives of these social media moguls. How fluently users adopt e-commerce on social media is another thing again. More on that later.

What makes social commerce potentially so lucrative is soaring smartphone usage. In 2013, almost two thirds of Australians owned a smartphone. Just two years later that figure was estimated at 85% saturation. (A side note, mobile phone accounts now exceed the Australian

population.) Subsequently, this has seen many businesses refocus their energies on capturing the mobile commerce (m-commerce) space. If reports are anything to go by, this market segment is growing quickly.

According to Power Retail, a news and information resource for the online retail industry, and an article published in February 2015 by editorial member, Rory Betteridge, “The combined PayPal/Ipsos research, which examined shopping habits of over 17,500 shoppers in Australia and overseas, revealed that m-commerce is growing at nearly three times the speed of online retail as a whole.”

With mobiles enabling people to stay in touch with social media from just about anywhere, connecting these platforms with direct shopping opportunities isn’t much of a leap. And if Facebook’s 1.44 billion users (1.25 billion who connect via their mobile) is anything to go by, the mind boggles at the potential of social commerce.

You could say Facebook, like other social media sites, has already been indirectly wading in social commerce via its promoted posts and advertisements. However, the notion of buy buttons is to combine the ease and convenience of shopping with the casual nature of socialising. On a commercial note, Facebook hopes that the feature will optimise conversion rates for businesses by shortening the transaction process.

social commerce

11

channels? On the outset, they don’t seem too excited.

According to independent market research company, eMarketer, “GlobalWebIndex polled social media users worldwide ages 16 to 64 in November 2015. When it came to their interest in using buy buttons via select social media networks, few were interested … Instagram’s (14%), Pinterest’s (13%) or Twitter’s (12%) buy buttons. Interest was lowest for Facebook’s buy buttons; just 9% of Facebook users said it appealed to them.”

Of course, one must remember that given the enormous followings of these sites, these percentages are still sizeable considering the feature is in its infancy. User adoption may ultimately depend on how seamlessly the feature is executed across each platform, and how successfully these platforms avoid interrupting users’ feeds. Additionally, they need to demonstrate that they can be trusted with personal payment details. Further to this, one of the main concerns raised over buy buttons is that impulse buying will

escalate. Studies show that when it comes to shopping, ease and convenience does encourage impulse purchases. So, will buy buttons encourage a new breed of impulse shoppers? That’s a difficult one to call, especially when the internet in general already offers unprecedented convenience. What I will say is this: social media sites will be banking on it.

At this point it’s difficult to predict how successful social commerce will be. Primarily, the feature needs to roll out on a worldwide scale before we can accurately assess its impact on users and merchants, alike. Nevertheless, the figures so far are indicating that businesses are keen to get on board. Of the 22% of merchants who took up the opportunity to try out buy buttons last year, the figure is estimated to rise to 60% in 2016. The message here is that Australian merchants need to stay abreast of social commerce to see whether it’s something they can capitalise on in the future. Because you never know, buy buttons could very well be the next big thing.

social commerce

10

process. ‘Buyable Pins’ are denoted by a blue ‘Buy It’ button on product offerings and work seamlessly across mobile devices. Payments can be processed for merchants via Apply Pay and reputable commerce platforms such as Shopify and Demandware. At this point, selling products via Pinterest is only available to US merchants.

Like Instagram, it’s too early to judge how profitable this feature will be for Pinterest and its merchants, but so far opinions are divided. Some digital marketing experts are lauding the site for taking that evolutionary step from social to shopping network. Meanwhile, others are keeping mum while the site sorts out some logistical issues. One such issue is that old products that are pinned on the site are often no longer available for purchase. You can imagine how frustrating this would be for potential buyers, especially when the feature is touted as making shopping easier for users.

Last year, Twitter rolled out its ‘Buy Now’ feature after two years of testing. The feature

currently enables US-based businesses to sell products directly on the platform via any three of its commerce partners: Shopify, Demandware and Big Commerce. The process is as simple as a business tweeting a product link that appears with a ‘Buy’ button. Twitter users will only have to tap the screen twice after their initial purchase to buy a product. While this offers an unparalleled ease of shopping, brands are still being urged to keep their offers targeted.

Social Media Today’s founder, Brett Relander, postulates, “It’s incumbent upon marketers to ensure that any offers they make are highly relevant to the tweet to which the offer is attached. In order for ‘Buy Now’ buttons on social media to be effective and drive sales, they cannot be simply included in a tweet as a last-minute thought.”

With Facebook, Instagram, Pinterest and Twitter all launching into the social commerce space, you’d be forgiven for thinking buy buttons were a sure thing. But what do users think about their social networks evolving into shopping

“...the notion of buy buttons is to combine the ease and convenience of shopping with the casual nature of socialising.”

social commerce

BoostTouch_DP_Ad 09_02_16_outlines.pdf 1 9/02/2016 9:48 AM

We’re excited to provide you with POS to support your sales of telco, gifting and gaming products.

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21

Touch delivers a great range of products via its devices. For this Product of the Quarter we’re showcasing paysafecard, an online, prepaid payment voucher for your customers.

By Karla Dondio

It was Benjamin Franklin who uttered the memorable words: “There are only two

certainties in life – death and taxes”. If Franklin were alive today, and familiar with the internet, he might amend the latter part of his statement to “ – cat videos and fraud.” But while you may have the control to bypass those cat videos, the same doesn’t apply to online fraud.

With burgeoning digital capabilities, the 90s saw the emergence of e-commerce, a way to shop without having to leave your home. The era subsequently gave birth to online juggernauts such as eBay and Amazon. It wasn’t until the arrival of the new millennium, however, that this online home shopping option really began to thrive. E-commerce not only became fertile ground for new businesses to flourish online, it also provided a new platform for brick and mortar stores to reach new customers. However, while innovation and opportunity abounded, the rise in e-commerce also provided fresh opportunities for fraudulent behaviour.

So, while the digital age offered consumers an easy and convenient way to shop, it also made people tenuous about sharing their financial and personal details online. On the other hand, if you didn’t own a credit card, or a debit card that acted like a credit card, you were sidelined from the online shopping boom.

A unique product called paysafecard is born.Meanwhile, four young Austrians had been keeping a keen eye on the market and observed a gap in the burgeoning e-commerce space. As a result, they created a unique product called paysafecard, which was launched in their home

country in 2000. paysafecard offered consumers a safe and secure way to pay online, while also tapping into that segment of people who had been previously excluded because they didn’t have a credit card.

“The idea behind paysafecard is – and has always been – to enable everyone to pay online. That’s why we are working on expanding our partnerships across the world. The bigger the network, the more consumers can enjoy easy and secure online payments,” says Udo Mueller, founding member of paysafecard.

paysafecard is a safe and easy way to pay online.paysafecard is an easy to use, secure, online, prepaid voucher that enables consumers to pay across thousands of digital outlets throughout the world. The beauty of paysafecard is that you can purchase it in a number of increments ($10, $20, $50 and $100) at any time and then use it at a later date. No bank account, credit card or personal details are needed. All that’s required to make a payment is a unique 16-digit paysafecard PIN and users are off and running. Additionally, paysafecard is absolutely free of charge to use, so there are no cumbersome fees unlike a credit card. Users can also download the free paysafecard app, which enables you to locate the nearest sales outlets to purchase vouchers. The app also allows you to stay current with your paysafecard balance and the latest promotions on offer.

paysafecard’s success sees it expand globally.To prove its staying power in the market place, a year after it launched in Austria, paysafecard

PRODUCT OF THE

QUARTER

at Touch Magazine we’re making it our mission to demystify the gifting

and gaming industry. Each quarter we will be featuring a different leading product from this exciting category.

This edition we’ll be showcasing paysafecard gift cards.

M A G A Z I N E

23

product of the quarter: paysafecard

Another reason consumers are so drawn to using paysafecard is cost control. Credit card debt in Australia today is only increasing, placing enormous pressure on users to manage their escalating debt.

In an article published in The Age in June last year, author Gerard Brody reported, “The biggest financial obligation that Australians have after their homes and cars is credit card debt, $50 billion of it. More than $33 billion of this is accruing interest, often at eye-watering rates over 19 per cent per annum.”

paysafecard can only be bought in increments of $10, $20, $50 and $100, which means consumers have a limit to their spend and are not at the mercy of a seemingly endless credit card limit. paysafecard is the perfect option for consumers who don’t have a credit card in order to avoid the burden of crippling debt. However, with paysafecard they still have the option of paying online.

paysafecard can be used to transact across thousands of digital outlets and this number is growing every year.Around the world, paysafecard can be used to buy products at over thousands of online stores in a range of categories. Digital entertainment is phenomenally popular today. Take League of Legends (LoL), for example, a multiplayer, online, battle arena game which experiences traffic of 27 million users daily. paysafecard has partnered with LoL to enable its users to purchase these highly sought after gaming products. Other gaming partners include Electronic Arts and

Mojang (Minecraft). paysafecard also enables users to pay for subscriptions across VoIP platforms, such as Skype, as well as through major music streaming services, including Spotify and Deezer. paysafecard can also be used to pay online at Dino Direct for fashions and electronics, and to buy Amazon Gift coupons. Dating sites such as Badoo and Cupid.com also accept paysafecard to allow users to utilise these sites. paysafecard has a plethora of other reputable partners.

The future looks bright for paysafecard with 12 million consumers already reaping the benefits of safe and easy transactions online. Meanwhile, the focus for paysafecard is to continue to expand its global reach and offer more online destinations for its customers to shop at. Additionally, new products are being launched as an extension of paysafecard.

Offer your customers a unique product and build your revenue!Having launched in Australia a few years ago, paysafecard has demonstrated a strong uptake by consumers. Be sure to offer paysafecard to your customers, which provides them with an easy and secure way to pay online, while you reap the benefits of building your revenue – easily and effectively. If you’re interested in paysafecard products, contact marketing@touchcorp.com and the customer care team can facilitate your order. paysafecard is offered in the following denominations: $10, $20, $50 and $100.

22

product of the quarter: paysafecard

became available in Germany. By 2006, it was available in Greece, Slovenia, Spain, Great Britain and Slovakia, and by 2008 had extended its reach into France, Poland, Portugal, Switzerland, the Czech Republic, the Netherlands and Belgium. In 2009, paysafecard launched into nine more countries and expanded beyond its European borders into Agentina. Next up were the USA and Mexico in 2010, and in 2013 the company reached the shores of Australia. In the same year, paysafecard was acquired by the Skrill Group, and in 2015 it became part of Paysafe Group.

Since its inception, paysafecard has received many awards catapulting it to the top of the prepaid category.Due to its global reach and success, paysafecard has received a number of awards. More recently, in 2015, it won one of Austria’s most prestigious business prizes, ‘Austria’s Leading Companies’, in the Big Player Vienna category. paysafecard qualified by delivering a turnover that exceeded 50 million Euros. Additionally, it has been awarded the Paybefore Award in the categories of “Best Digital Currency”, “Best Virtual or Digital Program”, “Top Digital Dollars” and “Consumer Value”. Just this year, paysafecard won an award for “Best in Online or Mobile Commerce Solution”. Today over two million people use paysafecard on a regular basis every month, with a 96.5% satisfaction rate according to paysafecard’s 2015 customer survey.

paysafecard offers many great benefits.Accolades aside, let’s take a closer look at some of the benefits of using paysafecard. Foremost, the security that paysafecard offers online cannot be underestimated. Today, card-not-present fraud continues to flourish, which can be attributed in part to the regular use of credit and debit cards online.

According to the Australian Payments Clearing Association and their 2015 Australian Payments Fraud Details and Data report, “In 2014, card-not-present fraud on Australian cards increased by 42 per cent on the previous year to $300 million. The majority of this increase (67 per cent) occurred overseas. This can be partly understood by the continued and growing popularity of e-commerce and the use of payment cards in the card-not-present environment.”

As more and more security measures are put in place, making counterfeit cards and skimming are increasingly difficult, reports indicate that scammers are refocussing their energies online. Due to these posed security risks, a segment of Australians remain digitally nervous about using cards to shop online.

Mueller states, “The majority of consumers in Australia still rely on cash. Many Australians also have safety concerns when it comes to paying online. This makes our product particularly interesting for Australia as customers can use paysafecard as safely, easily and fast as cash.”

The other great benefit of using paysafecard is that it protects the financial privacy and data of its customers. And for good reason. According to the Australian Crime Commission, “In 2010, credit card information was the most commonly sold item in the underground economy, accounting for 22 per cent of items for sale.”

Unlike a credit card, paysafecard doesn’t require the user to enter in any personal details, just a unique 16-digit pin. This means that any transaction using paysafecard is not only fast but also extremely secure.

ORDER YOUR SIMS AT THE

OF A BUTTON

HOW

TO

PLAC

E AN

ORD

ER:

STEPS DISPLAYED ON SCREEN

Select STOCK ORDERING

Select TELCO

Select PREPAID SIMS

Select PRODUCT ENQUIRY

1. TELCO

1. PREPAID MOBILE2. CALLING CARDS3. INTERNET4. STOCK ORDERING

1. PREPAID SIMS

1. PRODUCT ENQUIRY

TOUCH

TELCO

STOCK ORDER

STOCK ORDER

Select the brand you want1. VODAFONE2. OPTUS 3. LYCAMOBILE4. LEBARA

PREPAID MOBILE

A voucher will print with the product details of the pack you have ordered. Follow the onscreen prompts to complete your order. You will be prompted to confirm payment. Simply press "Cash" but note that you do not need to place cash in your register as we will debit your account.

Stock Order System (SOS) Information

Description Order Quantity Order Cost (ex GST)

Order Cost (inc GST)

RRP Product Includes

Product Image

Telstra $2 SIM Starter Kit - Trio SIM 10 $0.00 $0.00 $2.00 SIM card - no credit

Telstra $2 SIM Starter Kit - Trio SIM - Data 10 $0.00 $0.00 $2.00 SIM card - no credit

Telstra $30 SIM Starter Kit - Trio SIM 7 $133.64 $147.00 $30.00 SIM card - $30 credit

Boost $2 SIM Starter Kit - Multi-fit SIM 10 $0.00 $0.00 $2.00 SIM card - no credit

Boost $2 SIM Starter Kit - Nano SIM 10 $0.00 $0.00 $2.00 SIM card - no credit

Boost $20 SIM Starter Kit - Trio SIM 7 $98.00 $127.30 $20.00 SIM card - $20 credit

You can order Telstra and Boost SIM stock direct from your terminal with your order being delivered direct to your store!

Out of SIMs and need more ASAP? No worries, within a few clicks you’ll be able to order Telstra and Boost SIMs.

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BUNDLE DESCRIPTION COST INC GST MARGIN

Optus $2 Prepaid NANO SIM X5 $0.00 100%

Optus $2 Prepaid COMBI SIM For Most phones X25PLUS a Optus Double SIM Stand to display the SIMs $0.00 100%

Optus $10 Prepaid COMBI SIM X5PLUS an A4 poster “Get Optus Here” $35.00 30%

Optus Samsung E3309T Black $29 RRP X2PLUS an A4 poster “Get Optus Here”The Samsung E3309T rocks a skinny “candy bar” shape that fits nicely in your hand or pocket. Optus SIM included.

$24.07 17%

STOCK ORDERS MADE EASY

FOUR GREAT BUNDLES TO CHOOSE FROM

DO YOU HAVE A PPS RETAILER AGREEMENT?

STEP 1 STEP 2

STEP 3

STEP 5

STEP 4

HOW TO PLACE OPTUS ORDERS IN YOUR TOUCH TERMINAL

A voucher will print with the product details of the pack you have ordered. Follow the on screen prompts to complete your order. You will be prompted to confirm payment. Simply press “Cash” but note that you do not need to place cash in your register as we will debit your account.

SELECT 1. TELCO SELECT 4. STOCK ORDERING

SELECT 1. PREPAID SIMS

SELECT 1. PRODUCT ENQUIRY

SELECT 2. OPTUS

Give us a buz on 1300 30 79 79 or visit prepaidservices.com.au to find out more on how to become a PPS retailer.

NITTY GRITTY. Optus orders through your Touch terminal are only available to retailers with a PPS retailer agreement. You can vie a copy of the agreement online at prepaidservices.com.au/pps-retailer-agreement

Stock Order Page.indd 1 8/05/15 12:42 PM

BUNDLE DESCRIPTION COST INC GST MARGIN

Optus $2 Prepaid NANO SIM X5 $0.00 100%

Optus $2 Prepaid COMBI SIM For Most phones X25PLUS a Optus Double SIM Stand to display the SIMs $0.00 100%

Optus $10 Prepaid COMBI SIM X5PLUS an A4 poster “Get Optus Here” $35.00 30%

Optus Samsung E3309T Black $29 RRP X2PLUS an A4 poster “Get Optus Here”The Samsung E3309T rocks a skinny “candy bar” shape that fits nicely in your hand or pocket. Optus SIM included.

$24.07 17%

STOCK ORDERS MADE EASY

FOUR GREAT BUNDLES TO CHOOSE FROM

DO YOU HAVE A PPS RETAILER AGREEMENT?

STEP 1 STEP 2

STEP 3

STEP 5

STEP 4

HOW TO PLACE OPTUS ORDERS IN YOUR TOUCH TERMINAL

A voucher will print with the product details of the pack you have ordered. Follow the on screen prompts to complete your order. You will be prompted to confirm payment. Simply press “Cash” but note that you do not need to place cash in your register as we will debit your account.

SELECT 1. TELCO SELECT 4. STOCK ORDERING

SELECT 1. PREPAID SIMS

SELECT 1. PRODUCT ENQUIRY

SELECT 2. OPTUS

Give us a buz on 1300 30 79 79 or visit prepaidservices.com.au to find out more on how to become a PPS retailer.

NITTY GRITTY. Optus orders through your Touch terminal are only available to retailers with a PPS retailer agreement. You can vie a copy of the agreement online at prepaidservices.com.au/pps-retailer-agreement

Stock Order Page.indd 1 8/05/15 12:42 PM

Description APN Order Cost Margin

Lycamobile Micro Duo $2 Sim 25 x Retail SIM pack

5060172541607 $0.00 100%

Lycamobile Trio SIM Pack Retailer - $225 x Retail SIM Pack

5060172541904 $0.00 100%

GT Mobile Micro Duo $2 Sim25 x Retail SIM Pack

5060172541768 $0.00 100%

Multi pack - Lycamobile Micro Duo $2 Sims – 5 x packs, Lycamobile Nano $2 Sims – 2 x packs, GT Mobile Micro Duo $2 Sims – 3 x packs

$0.00 100%

www.gtmobile.com.auPay As You GO

micro standard

$10$2

GT_Australia_SIMPACK_Front.indd 1 21-08-2014 13:58:59

PrepaidSIM card

micro standard

$2$0 credit on this SIMRegister online and receive up to

$5 FREE Credit$2.50 FREE Credit after your 1st recharge$2.50 FREE Credit after your 2nd recharge

Visit www.lycamobile.com.au

RRP

LM_Australia_NEW_Large_SIMPACK_Front.indd 1 21-08-2014 15:26:30

PrepaidSIM card

nanomicro standard

$2$0 credit on this SIMRegister online and receive up to

$5 FREE Credit$2.50 FREE Credit after your 1st recharge$2.50 FREE Credit after your 2nd recharge

Visit www.lycamobile.com.au

RRP

LM_Australia_NEW_Large_SIMPACK_Front.indd 4 20-10-2014 15:37:04

Stock Order System (SOS) Information

Online Prepaid pays off.

www.paysafecard.com

Online payments for everyone

Win new regular customers and generate additional revenues as an official sales outlet of paysafecard – the world’s leading provider of online prepaid solutions.

28

RECHARGE MARGIN & SIM STARTER KIT INFORMATION

Order via your Touch enabled device:1. Enter your USER ID if required and press ENTER / OK.2. Select TELCO and then STOCK ORDERING.

The table below covers how margins work across telco products; it also includes information on how to increase these margins.

HOW TO INCREASE YOUR RECHARGE MARGIN Increase margin: 4% > 8%

Merchants need to:Purchase 10 or above prepaid activation products such assuch a Telstra $30 Starter Kit, Boost $40 Starter Kit, handsets or broadband products per quarter. The quantity can be made up of products from a single brand or a combination of Telstra or Boost products.

Sales of $2 Starter Kits are NOT included in this margin offer. Call your Distributor for moreinformation.

Margins may be 4%, 6% or 8%, based on your average monthly shipment target OR activation target reached over the 6 month review period.

Your margin rate will be 3% if you do not reach the minimum average monthly target of one “shipment” or one “activation” in the review period.

Contact Optus Prepaid Services for more details.

$2 SIM shipments are not included in the purchase target.

To find out the criteria to increase yourrecharge margin emailpdc@vodafone.com.au

N/A N/A N/A N/A N/A

STANDARD SIM STARTER KIT DESCRIPTIONSTelstra $2 Multi Starter Kit - Standard and MicroTelstra $2 Nano Starter kit Merchant Margin: 100%

Telstra $30 Starter Kit

Telstra $30 Multi Starter Kit - Standard and MicroTelstra $30 iPad Starter Kit Telstra $30 Nano Starter kit

Boost $2 Multi Starter Kit - Standard and MicroBoost $2 Nano Starter kit Merchant Margin: 100%

Boost $40 Multi Starter Kit - Standard and MicroBoost $40 Nano Starter kit

Prepaid mobile handsets

Optus $2 SIM Pack

Optus $10 SIM Pack

Optus $30 SIM Pack

Vodafone $2 SIM Starter KitMerchant Margin: 100%

Vodafone International $10 SIM

Vodafone $30 Cap SIM

Lycamobile Micro Duo $2 SIMMerchant Margin: 100%

Lycamobile Nano $2 SIMMerchant Margin: 100%

GT Mobile Micro Duo $2

SIM*Merchant Margin: 100%

*GT SIMs are located in the Lycamobile menu for Stock Ordering

Lebara $2 SIM Starter KitMerchant Margin: 100%

Lebara $10 SIM Starter Kit

amaysim $2 SIM PackMerchant Margin: 100%

Hello Mobile $2 SIM Pack*Merchant Margin: 100%

Hello Mobile $10, $30 Starter Kit Merchant Margin: 10%

*Max. quantity of 1st order is 30 pieces.

HOW TO ORDER SIM STOCKOrder via the distributor information below. Please contact Optus Prepaid Services via the details below.

Select retailers can also order a range of SIMs and handsets via the SOS.

Order via the distributor information below.

DISTRIBUTOR INFORMATIONTRAVELEX: 1300 881 525

PRE-PAID PARTNERS: 1300 773 777

C DIRECT: 1300 785 506

IGEAR: 0423 491 096

ACCREDITED: 0397 038 500 (Vic only)

JB METRO: 1800 172 440 (NSW only)

THE DISTRIBUTORS: (08) 9351 9800 Perth (WA Only)

Optus Prepaid Services on 1300 30 79 79

www.prepaidservices.com.au

Vodafonepdc@vodafone.com.au

Lebara Mobile: 1300 126 122 amaysim Retail Support: 1300 922 312Pendulum Logistics: email retail@amaysim.com.au

Tel.Pacific Retailer Support: 1300 855 020

29

3. Select PREPAID SIMS and then select the brand you wish to order. 4. Select PACK ENQUIRY. A voucher will print out displaying available SIM packs. 5. Select the SIM pack you wish to order and follow prompts to confirm.

30

Please refer to the navigation flow below for a comprehensive guide on how to locate the full suite of VAS on your EFTPOS device*.

Please note: You may experience slight variations to this VAS EFTPOS navigation flow due to the type of EFTPOS device you have and the types of products available to you. If you are a Merchant who has a POS system and would like to receive a navigation flow to assist you in navigating your device, please email support@touchcorp.com with your name and business name and we will email one to you.

Gifts & Recreation

BigPond Music

BigPond Movies

Gift Vouchers

Admin.

Test Functions

Reports

Voucher Reprints

Refund

Payment Services

Paysafe

Gift Cards

Gift Card Sale

Swipe/Scan Gift Card

Swipe, Scan or Key

Refer to user guide for more information

THE VAS EFTPOS NAVIGATION FLOW

Stock Ordering

CityLink

CityLink Pass

Account Top-Up

Late Toll Payment

Fishing Licences

New South Wales

Victoria

Internet

Prepaid SIMs

Telco

Prepaid Mobile Calling Card

More Prepaid

Brands: A - B

Brands: C - D

Brands: E - G

Brands: H - J

Brands: K - L

Brands: M - O

Brands: P - R

Brands: S

Brands: T - Z

User ID?

List

Vict

oria

ONL

YTolling

go via

Account Top-Up

Invoice Payment

go via pass

Murrarie

Logan

Toll Credit Pass

Queensland ONLY

31

TUCO008_TouchMagazine_CityLinkad_outlines_Dis01_nh.indd 1 4/11/2015 12:35 pm

NOTICE BOARDREFUNDS Below is an overview of popular products and what can/cannot be refunded across the eServices product suite.

TELCO (PIN based products e.g. mobile phone recharge) The below applies for retailers that have an integrated POS type, or a Touchpoint terminal.

For retailers using Touch via their bank terminals (CBA, ANZ, St. George, Suncorp) this will have to be done via contacting Touch Customer Service on: 1800 286 824 OR customer.service@touchcorp.com

• Telstra / Optus / Vodafone / Amaysim / Lebara / Lycamobile / Virgin Mobile - refund through the “Refund” button on Touch terminal (under “Admin” menu)

• Digicel – NO REFUNDS via POS, place manual refund

If you experience any difficulties with the above please contact Touch Customer Service on: 1800 286 824 OR customer.service@touchcorp.com

GIFT/GAMING ANY physical gift card (that needs to be swiped or scanned) cannot be refunded (unless faulty), manual process follows.

The below applies for retailers that have an integrated POS type or a Touchpoint terminal.

For retailers using Touch via their bank terminals (CBA, ANZ, St. George, Suncorp) this will have to be done via contacting Touch Customer Service on: 1800 286 824 OR customer.service@touchcorp.com

ALL “Gift Vouchers” (also known as “PIN on RECEIPT”) products as listed below can be refunded - Some POS types ONLY

If you experience any difficulties with the above please contact Touch Customer Service on: 1800 286 824 OR customer.service@touchcorp.com

Other products:

• paysafecard: NO refunds • Transurban: Roam (NSW), CityLink (Vic) and go via (Qld) – contact Touch on the same day

only to arrange a refund

130mm

220mm

380mm

1000

mm 67

5mm

1416

mm

ORDER FORM & TAX INVOICE*SIMPLY FILL IN ALL SECTIONS AND FAX OR EMAIL BACK TO TOUCH CUSTOMER CARE

MARCH 2016 - FIXTURES TOTAL COST

(Inc delivery & GST)SELECTION

(Please Tick)

CLIP STRIP (x1) $40

COUNTER SPINNER (x1) $110

FREE-STANDING DISPLAY UNIT (x1) $270

Direct Debit Request I/We request and authorise Touchcorp Limited (Debit User Identification Number 199295) to arrange, through its own financial institution, for the amount detailed above to be charged through the Bulk Electronic Clearing System from an account held at the financial institution identified below and paid to the Debit User, subject to the terms and conditions of the Direct Debit Request Service Agreement.

Financial Institution: Name on Account:BSB:Account Number:

Authorisation Upon receipt of your signed order, Touchcorp Limited will directly debit your account.

Merchant IDFull Name

SignatureCapacity for signing Director / Proprietor / owner ONLY (Circle Applicable)DateContact Number

FAX THIS FORM TO (03) 8640 0465 OR EMAIL THIS FORM TO MARKETING@TOUCHCORP.COM OR

POST TO Touch Support, Level 16 380 La Trobe Street, Melbourne 3000

*This document becomes a tax invoice upon receipt of payment.

Touch Networks Pty Ltd. Level 16, 380 La Trobe St, Melbourne VIC 3000. ABN 51 091 258 650

5

4

3

1

2

Great Prepaid plans for flexibility and freedomThere is no better time to be an Optus Prepaid retailer! Optus has a range of different plan options, with features like long expiry through to awesome data inclusions, to suit the needs of your customers.

For plan info go to optus.com.au/prepaidplans

We’ve got your backBurning questions about sales? Need to order stock? Want a point of sale solution that suits your store?

Have a chat with our contact centre on 1300 30 79 79. They can take your call 8am to 6pm AEST Monday to Friday.

Build customer awareness with POSTelco is proven to drive more foot traffic, but only achieve if people know it’s there. In other words, merchandising is critical. We’ve got solutions to suit your business and build awareness.

TOP REASONS TO GET ON BOARD WITH OPTUS

Give us a buzz on 1300 30 79 79 or visit prepaidservices.com.au to find out more.

THE NITTY GRITTY. 4G Coverage: The Optus 4G Plus network is available in all capital cities and hundreds of metro, regional and holiday towns with a compatible device and plan. Coverage varies by device. Check coverage at optus.com.au/coverage and our Prepaid plans at optus.com.au/prepaidplans Compatibility: If you bring your own device, make sure it’s not locked to other networks and is compatible with the Optus network. See optus.com.au/compatibility SIM Starter Kits: Credit expiry and included value will depend on your plan. General: Availability of products and devices may vary based on location, retailer and stock. Mobile phones may be network locked. For unlocking fees see optus.com.au/unlock

Fair Go Policy applies.

Product range$2 SIMs are an essential item for your Optus range in store. Build on this with $10, $30 & $40 SIM Starter Kits.

We also have a great range of handsets including the 4G ALCATEL Pixi 4.5” RRP $69 and the affordable ZTE F286 RRP $29.

Network you can rely onWe cover 98.5% of the population with 3G, and our superfast 4G Plus network is available in all capital cities and hundreds of metro, regional and holiday towns.

With a compatible 4G device and plan, your customers can enjoy superfast downloads and web browsing on the 4G Plus network.

Counter SIM Stands Flags Hangsells & SIM Stands

BOOST YOUR BUSINESS WITH PREPAID

Retailer 'Why Optus' A4P FEB16.indd 1 10/02/16 8:55 AM

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Lebara $29.90 & $39.90 plans include unlimited talk, text & MMS within Australia (including 13, 1300 and 1800 numbers but excluding Pivotel). The National Plan offers 2.5GB data and Mega plan offers 5GB data and (charged in KB increments). Recharge an extra $10 and get great international minutes from 0c/min plus 29c flagfall applies. See http://www.lebara.com.au/30-day-plans for specific rates to international destinations and other terms and conditions. Lebara National plan and Mega Plan and credit is valid for 30 days from recharge. Lebara reserves the right to amend or withdraw any plan inclusions, promotional offers and/or pricing by giving at least 7 days’ notice on our website.