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Omer Pazcustomerexperience.fintecnet.com/uploads/2/4/3/8/24384857/1630_… · Users Financial services are now a key part of the biggest messengers Users Users Users Users 1.2b 1.3b

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Millennials spend most of their time on Social & Messaging Platforms

On average 2.5 hours every day!

Users

Financial services are now a key part of the biggest messengers

Users Users Users Users

1.2b 1.3b 940m 250m 215m

In 2016 - WeChat processed $1.2 trillion in payments

In 2016 - Venmo processed $17.6 billion in payments

“We think you should be

able to message a

business like you would

message a friend”

- Mark Zuckerberg

Are the biggest social brands

going to be the next banks?

Facebook just secured an e-money license in Ireland, paving the way for Messenger payments in Europe

TechCrunch, 12.07.16

South Korea’s biggest messenger app just launched Kakao Bank and attracted over 1 million customers in 5 days

The Korea Times, 01.08.17

Leave Facebook?

Use Banking apps?

Why?

Engagement is elsewhere…

Banking apps:• Not intuitive

• Not contextual

• Not appealing to the Millennial Lifestyle

85.5% of millennials globally are dissatisfied with

their bank’s mobile services

- PaymentEye, 30.01.17

Meanwhile, banks are losing

Social banking solutionOur Banking Keyboard, integrated with the bank’s mobile app, allows users to access a variety of financial services from within any social or messaging platform, without having to open the bank’s app.

• Frictionless

• Cross messenger

• White label

• Millennial friendly

Your variety of banking servicesAlways in front of the customer

Make Payments

Request Payment

Instant deposit

Balance check

ATM locations

Card-less withdrawal

Chatbots

Notifications

P2P - Make PaymentIntuitive, Contextual, and Simple User Experience.

1

Banking Button

2

Payment Icon

3

Choose Contact

4

Tap Amount

5

Pay

6

Authenticate

Request Payment

● Strong user need for request payment

● Most dedicated P2P solutions offer request payment options

● Banks now have a great opportunity to add this service to their mobile app

Request Payment - a proven use case

Tikkie by ABN AMRO Venmo Paylah by DBS Vipps Mobilepay by Danske Bank

Requester Flow1.

Chat with the Payer2.

Request Payment3.

Type Amount4.

Send Link5.

Payer Receives Link

ChatbotLeverage the keyboard as the perfect channel for Chatbot services

● All communication remains private and secure within the bank’s controlled environment

● Users can instantly initiate a session within any application without having to search for the chatbot

Dynamic, personalized menuFully customizable based on user preferences or the bank’s predefined criteria

User choiceBased on:

● Prefered services● Style preference

Bank choice Based on:

● Demographics● Type of account ● Popularity● Account status ● Time of day

We create a personalized white-label experience tailored to your brand

UOB

UOB Video

How it works

Our keyboard becomes an

integral part of the bank’s

mobile application and is

automatically downloaded to

the user’s device.

Financial services can be

instantly initiated from within

any social and messaging app,

simply by tapping the banking

button.

Security measures and

authentication remain

unchanged.

Competitive landscape

ContextualNot Contextual

Agnostic

Silo

Benefits to the bank

Increase brand engagement

Positioning of bank as an innovation leader

With PayKey, banks transform the keyboard into a new channel for financial services,

information, and communication

Strategic driver for market growth and retention of millennials

PartnersHere are some of the leading financial institutions that have

already chosen PayKey

Market ready

PayKey is ready to launch Today

30 day integration

Thank You!