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Nu Skins Mission

Our mission is to be a force for goo d

throughout the wor ldby empowering

people to improve lives with rewarding

business opportunities, innovative productsand an enr iching , upl i f t ing cu lture.

The Nourish the Children (NTC) initiativeunites Nu Skin with our extensiveworldwide distributor force in nourishing theworld's hungry children.


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Saving Children with a Unique Concept

In 2002, Nu Skin launched the NTC initiative as a way to helpaddress the epidemic problem of world hunger.

NTC is a humanitarian initiative of the for-profit company Nu SkinEnterprises and a co-venture with selected public charities. NTCitself is not a charity.

Innovative concept:

NTC sells a highly nutritious food VitaMeal and then donates allpurchases to third-party non-profit organisations specialised indistributing food to those suffering from malnutrition and famine.


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Recognised Around the World

Recognition of Nu Skin s unique Nourish the Childreninitiative by the 2007 American Business Award for the:

Best Corporate Social Responsibility

Programme

The American Business Awards or theStevies, honour companies of all typesand sizes and the people behind them.The Stevies also recognise outstandingperformances in the workplace worldwide.


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Why do We do it?

Every6Secondsa child dies from malnutrition.

That is5,000,000children

every year.

Nu Skin Enterprises offersdistributors and customers a

chance to make a realdifference in the lives of

suffering children.


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Demonstrate the Difference

With VitaMeal,youcan break the Poverty

Cycle and save millionsof children from

malnutrition.


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VitaminDeficiencies

Infections &Diarrhoea >Inability to

Absorb Nutrients

Inability toLearn or Work

Poverty &Illiteracy

Trap

Lack of Nutritious Food

IncreasingMalnutrition

The Poverty Cycle


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VitaMeal - More Than Just A Meal

VitaMeal was specially formulatedfor malnourished children byPharmanex scientists and anexpert in child malnutrition in third-world countries.

It provides the ideal balance ofcalories, protein, fats,carbohydrates, vitamins andminerals that undernourishedchildren need in order to grow anddevelop to their full potential.

VitaMeal is distributed via reputablecharities who have thenecessary infrastructureto realise delivery efficiently.


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VitaMeal

25 Vitamins &

Nutrients

Healthy Mind &Body

Education viaSchool Feeding

EmploymentOpportunities

Escape from the

Poverty Trap

VitaMeal Breaking the Poverty Cycle


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School Feeding Programmes

School feeding leverages VitaMeal donations:

children drawn to school for hot meals

nourishes minds and bodies

greatly increases the number of girlsable to attend school.

The power of educating girls:

educated girls have fewer teen births

educated mothers educate theirchildren

educated mothers break the cycle ofilliteracy and poverty

educated mothers can savea society.


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Working Partner Feed the Children

NTCs primary global partner

An international, non-profit, non-denominational Christian relief

organisation The third largest international charity

in the United States (US)

Dedicated to distributing millions ofkilograms of food every year to

families in more than 60 countries.


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How Does NTC Work?

Contributors make avirtual purchase of

VitaMeal via NTC.

The VitaMeal isproduced at factories inMalawi and China, usinglocal produce and locallabour.

The VitaMeal is distributedby Feed the Children andother reputable aidorganisations.

StarvingChildren Live!


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The NTC Difference

NTC differs from aid organisations in the following ways:

NTC is nota charity.

It is a profitable humanitarian initiative run by a

for-profit company, Nu Skin Enterprises.

Contributors donate a food product, not money.The whole donation is delivered to the needy.

We work with reputable aid organisations.

Contributors are financially rewarded for their humanitariandonations.

VitaMeal is produced in Malawi and China, fostering growth inthe local economies.

We provide detailed information, pictures, reports and videosfrom the projects in the different locations.


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Of Malawis13,900,000 people, 2,000,000

are orphans.

Life expectancy is 44 years

30% of children die before the age of five.Due to:

Malnutrition

AIDS

90% of the population lives in rural areas.

Malawi The Warm Heart of Africa


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More Than Just Feeding.

Not just giving food, but helping Malawians tocreate a better future for themselves and theirfamilies via agricultural developmentprogrammes.

Since 2004, NTC and the Malawi Project worktogether to provide long-term help viadevelopment projects partly funded by NuSkin.

Europe is focusing its efforts and resources onone destination: Malawi.


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Malawi VitaMeal Manufacturing Plant

Nu Skin provided half of the funds to build the VitaMealManufacturing Plant in Lilongwe, Malawi.

The other half of the funds were given as a loan to Napoleon Dzombe,administrator of the plant.

Pharmanex scientists adapted the formulation of VitaMeal to cater to

the traditional Malawian diet and locally available produce. They alsotrained the people who work at the plant.

The plant is owned by Malawians and offers continued value to thepeople of Malawi.

The plant opened in 2004.


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Malawian Working Partners

Malawi Project It is a US-based charity, which works to provide food

aid, health care, educational programmes andagricultural development programmes for thepeople of Malawi.

Napoleon Dzombe

He is a native Malawian who left his home as ayoung man with only US$3 in his pocket and anadmonition from his father to help his people.

He became a successful businessman and beganproviding food from his home to people in need.

He is now working with the Malawi Project and takingcare of the VitaMeal plant and supervising thedistribution of VitaMeal bags to thousand ofmalnourished children.


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Fabulous Results

The VitaMeal plant produces over2,400,000 meals per month, providing vitalnourishment for Malawian orphans.

Local production creates jobs for about400 people.

Local farmers have a market for theirproduce.

Providing VitaMeal to schools attractschildren to school who would otherwise

have to work to help provide for theirfamilies.

Local production means transportationcosts are minimal, freeing up more fundsfor other aid efforts.


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VitaMeal Distribution

Distribution is done through orphanages, childcentres, hospitals, schools

Direct village distribution In most cases, orphans stay with their family in villages

Once a month, VitaMeal distribution is done with the help oflocal villages chiefs

Every needy child receives a voucher that they exchange forone VitaMeal, giving them a warm meal each day for onemonth.


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HowYou Can Participate

Buy VitaMeal Bags: 1-bag donation = 30 meals 2-bag donation = 60 meals 5-bag donation = 150 meals

Donate through ADR programme : Long-term help only way to help children Receive product points for free Nu Skin products Qualify to be a NTC Ambassador


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Nu Skin Increase Your Donations

Matching progamme:

When you purchase the five-bag VitaMeal donation, Nu SkinEnterprises matches it with a sixth bag.

For every eight bags of VitaMeal purchased anywhere in theworld, Nu Skin Enterprises donates one extra bag to saveanother needy child.


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Change Malawian Farmers Future

Contribution to Nu SkinForce For Good FoundationMtalimanja Village

Donation of US$0.25 per VitaMeal bag

Agricultural training programme

Farms learn to be self-sufficient and independent


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Nu Skin Distributors Making a Difference in 2011

In 2011, NTC contributors gave more than 35 million meals toundernourished children.

Thanks to the Nu Skin Enterprises company matching programme,NTC was able to distribute an extra 4 million meals.

0

50000

100000

150000

200000

250000

300000

350000

2011 VitaMeal bags donation


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EMEA Making a Difference

Europe is focusing its effortsand resources on onedestination: Malawi, Africa

In 2011, EMEA contributorsdonated 4,5 million warmmeals to the children in needin Malawi, South Africa andRussia.

Norway donated the most,giving more than 793,000meals, just followed byHungary and Romania.

*EMEA: Europe, Middle-East and Africa region.

NO

18%

HU

16%

RO

13%UK

8%

SE

7%

DE

6%

FR

5%

DK

5%

CZ

3%

ZA

3%

SK

3%

CH

2%

ES

2%LU2%

IS1%

BE

1%AT

1%

IL

1%

RU

1%

Others

1%

Breakdown per EMEA countries -2011


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Since NTC launch, more than 200 million meals donatedto those who need them most.

Countries Benefiting From VitaMeal


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"NTC may be 5% of what we do,

but it is 95% of who we are"-- Blake Roney

Chairman, Nu Skin Enterprises

Documents

NTC Initiative En