No. 1 for cement industry information and research

A complete internet-based service for the global

cement sector, CemNet.com provides a wealth of

daily industry news, statistics, technical support

and commentary.

CemNet complements International Cement Review

with wide-ranging industry information, technical

discussion, training and conference activities, along with

daily & weekly newsletters.

CemNet also features comprehensive research facilties,

digital versions of ICR, video reports, access to global

cement statistics, cement plant information and new for

2013, a redesigned supplier directory.

Continuous improvements to the site ensure that

CemNet.com retains strategic value to subscribers.

Latest enhancements include:

> New content channels

> Improved interface and design

> Powerful search capabilities

> New advertising positions

> social media opportunities

Daily cement industry news

ICR digital magazine

Cement plant database

ICR news archives

Technical Discussion Forum

Ten years of ICR reports

Daily/Weekly Newsletters

Corporate watch

Improved interface & design

Revised supplier directory for 2013

www.CemNet.com

tttttttttttttthhhhhhhhhhheeeeeeeeeeeeeeeee hhhhhhhhhhhhhhhhhhoommmmeeeeeeeeeeeee oooooooooooffffffffffffff IIIIIIIIIIIIInnnnnnnnnnnnttttttttteeeeeeeeeerrrrrrrrrnnnnnaaaattttiiiiioooooooonnaaaaaaall CCCeeemmmeennnttttttttt RRRRRRRRRRRReeeeeeeeeeeeevvvvvvvvvvvvvvviiiiieeeeewwwwwwoonnlliinne aaddvveerrttiissiinnggg mmeeddiiaaaa ppaack 2200113

SpecificationsRatesAdvertising e-NewslettersIntroduction Demographics

No. 1 for cement industry

information and research

gn

NEWfeatures

wwwwww..CCeemmNNet..ccom: tttthhhee iinnddussttrry-leaddiinngg oonnnlliinnee ppoorrtal

Specifications

Take a look at our statistics...Over a period of just 1 month* our site traffic shows that CemNet offers consistently high value

content to industry professionals time and time again.

Search engines

73.24% (30,154)

Referring sites

5.94% (2,445)

Direct traffic

20.60% (8,482)

* over a 1-month period between 17 September 2012 - 17 October 2012 Data sourced from Google Analytics - detailed report on request.

Site traffic sources overview Top 10 visiting countries

India .......................................9,714

United Kingdom .....................4,142

United States .........................3,618

Germany ................................1,506

France .......................................943

Canada ......................................827

Indonesia ..................................689

Pakistan ....................................656

China .........................................636

Turkey .......................................636

CemNet continuously seeks to build awareness of its resources

through independent advertising and links with other industry

sites, driving new visitors and creating dynamic content which

keep existing users returning.

CemNet attracts visitors from around the

world – your advertising campaign will

have an unrivalled global audience.

RatesAdvertising e-NewslettersIntroduction Demographics


oonnlliinne aaddvveerrttiissiinnggg mmeeddiiaaaa ppaack 2200113

41,172

visi

ts

29,469 absolute unique visitors

116,622

pa

ge

views

2.83 average page views

2 minutes 43 secondsave

rag

e time on site

Other

0.22% (91)

Specifications

With such a strong audience, CemNet.com is the ideal place to hold the attention of the key decision makers in the cement industry.

Our website offers four prime positions for advertising, all designed for real impact.

1. Leader Board

Highly visible premium position shown throughout the website and associate sites (ie e-Learning).

Displayed across the top of the page, this position commands attention from any visitor to the site.

Limited to 6 advertisers

2. Large Rectangle

A key position set within the page content maximises visibility.

These adverts are carefully placed to be noticed while visitors browse the website.


3. Half Page Positioned within the news and premium online editorial sections. This position will give you greater exposure to key industry personnel who regularly visit the site.


4. Peel Down

Shown on all pages of the site in top-right-hand corner, these spaces offer an eye catching showcase for your company.

Adverts can be targeted to users of these specific pages. (Please see ‘Rates’)

Single monthly positions available

Pick your position...

Ratese-NewslettersIntroduction Demographics Advertising



Specifications

Sent to our subscribers every day with an option to receive a summary of the week’s news on a Friday, our digital newsletters offer a

regular platform to boost brand awareness and exploit current trends within the cement industry. They offer two striking positions for ad-

vertising, designed to maximise reader recognition.

Want extra coverage?

RatesIntroduction Demographics Advertising e-Newsletters

Direct reach to over 5000 subscribers.

A daily or weekly vehicle for your adverts

Perfect for time-sentitive campaigns

Highly targeted audience

CemNet newsletters offer you: 1. Leader Board

Highly visible premium position shown at the top of the

newsletter.

Choose between the Daily or Weekly editions

2. Large Rectangle

A key position set within the newsletter content maximises

visibility.

Choose between the Daily or Weekly editions

Positions available:



Specifications

Type of advert Size (pixels) Price Advert duration

Leader Board 728 x 90 EUR7000 12 months

MPU 300 x 250 EUR6000 12 months

Half Page 300 x 600 EUR6000 12 months

Peel Down 300 x 250 EUR1000 Monthly

Newsletters

Leader Board 728 x 90 POA Per series

MPU 300 x 250 POA Per series

CemNet offers solutions for all your advertising needs,

whether it is part of a big campaign or a simple one-off.

Sales of all positions are capped to prevent dilution.

Adverts are displayed at random and automatically refreshed every

30 seconds to ensure fair viewing opportunities.

Non-standard advertisements

Value for money...

Expandables ................... price on application

Overlays .......................... price on application

Advertorials ..................... price on application

Competitions .................. price on application

Introduction Demographics Advertising e-Newsletters Rates



300px

250px

Large Rectangle

(Mid Page Unit - MPU)

300px

250px

Peel Down

728px

90px Leader Board

600px

300px

Half Page

e-Newsletters

Files should not exceed 20Kb (or 30Kb for rich media). Artwork should be supplied as GIF, JPEG, Flash.

We accept GIF, JPEG and rich media Flash files, with a 15 second maximum for any animation.

Any sound must be user-initiated, defined as a click and not a mouse-over or rollover, and clearly

labelled with “Play” and “Stop” controls. All advertising content must be clearly differentiated

from editorial content. CemNet reserves the right to reject any ads that are disparaging to

CemNet and its associated brands, have potential for confusion or have a detrimental effect on the

user experience.

General ad requirements

Guidelines for all expanding ads

Expanding ads must be user-initiated. User-initiated standard ad units expand beyond

standard size on mouse-over and must include language to indicate rollover functionality,

such as “rollover to learn more” or “rollover to expand.” Non user-initiated expanding ads

are accepted on a case-by-case basis.

The ad must have a PROMINENT “CLOSE X” button, not less than 10-pt type, in the upper

right hand corner or the bottom of the expanded portion of the ad. The expanded portion

MUST automatically close when the user’s cursor moves off the ad.

Flash ad requirements

We accept ads up to Flash 6.0. If sending Flash ads, the following information

must be sent:

SWF file

The click-thru (destination) URL.

For the ad to be made clickable, Flash creatives should use a clickTag instead of

click-through. More information on this can be found at:

http://www.adobe.com/resources/richmedia/tracking/designers_guide/

Additional notes

Please make sure that there are no spaces in the names of the file. The Flash frame

rate must be less than 18 frames per second, 12 frames per second are preferred.

Get the best results...

SpecificationsIntroduction Demographics Advertising Rates



Contact Us...Sales Director: David W. Hargreaves

e: [email protected] t: +44 (0) 1306 740 363

Sales Coordinator: Stephen Bell

e: [email protected] t: +44 (0) 1306 740 363

Documents

No. 1 for cement industry information and research