REPRESENTATION, RELEVANCE, REDEFINITION

These are three words which will define NX18.

As structures in our society are being challenged, are we doing enough to challenge the structure of our house, our industry?

REPRESENTATION Who’s in our newsrooms? Are they fortresses for the privileged? Will the fortress burn?

RELEVANCEAs our audience shifts, how can we remain relevant? Do we have to be relevant to be trusted?

REDEFINITION The game is changing, are we alive to the possibilities?

“Truth springs from arguments amongst friends” – David Hume.

This is a famous quote from the Scottish Enlightenment period. At NX18, we are building a set of discussions and debates that will challenge us: challenge our assumptions, challenge our willingness to consider another point of view. You will find these challenges in our topics, in our speakers, in our structure.

This year, we are introducing several unique elements. Here are three:

News Xchange will be designed around four key blocks: 1. Representation2. Activism and Social Movements3. Truth & Lies, and 4. Innovation.

Each block will contain a number of panel discussions, presentations, short sharps and keynotes.

We will have one moderator for each block. This will give us something new, something we believe will deepen our learning and expand our ability to find the connections – and the discrepancies and contradictions – in our agenda.

This year’s Executive Producer is Chris Gibson, BBC News. Chris.Gibson01@bbc.co.uk

AN EBU CONFERENCE

2018 AGENDA

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TUESDAY, 13 NOVEMBER

7:00pm to 9:00pm Opening Reception, National Museum of ScotlandCo-hosted by BBC World News and the European Broadcasting Union

WEDNESDAY, 14 NOVEMBER

8:00amEDINBURGH INTERNATIONAL CONFERENCE CENTER OPENS TO NX18

8:00amREGISTRATION DESK IS OPEN

09:30amOFFICIAL OPENING FOR NX18 BY AMY SELWYN, MANAGING DIRECTOR, NEWS XCHANGE

09:40amNOEL CURRAN, DIRECTOR GENERAL, EBU WELCOMING REMARKS

09:45amTONY HALL, DIRECTOR GENERAL, BBC Opening Keynote

10:10am QUESTION TIME! Moderated by Amol Rajan, BBC News.Question Time is a BBC topical debate television programme in the United Kingdom. We will launch a special edition, live from News Xchange 2018. This will be your opportunity to ask your toughest questions of our studio guests.

Guests include:• Greg Beitchman, VP, Content Sales and Partnerships, CNN• Renée Kaplan, Head of Audience Engagement, Financial Times• Michaela Küfner, Political Editor, Deutsche Welle• David Rhodes, President, CBS News• Nick Wrenn, Head of News Partnerships EMEA, Facebook 

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11:15am GLOBAL YOUTH AND NEWS MEDIA PRIZEPresentation of inaugural joint award to the Guardian US and the student journalists of Marjory Stoneman Douglas High School, Parkland, Florida, USA. Presenters: Dr. Aralynn McMane, prize co-director, and Nelson Graves, founder, News-Decoder. Accepting the award: Melissa Falkowski, advisor, and Dara Rosen, staff writer, The Eagle Eye; Jane Spencer, deputy editor and head of strategy, Guardian US. Award partners are News-Decoder, the Google News Initiative and the European Journalism Centre.

11:25am BREAK

11:45amRETURN TO MAIN HALL

THEME: JOURNALISM/ACTIVISM Moderator Iman Rappetti, PowerFM, Author

We are going to look at some of the most powerful new socal movements, #MeToo, #IHaveTheRightTo, #WhyIDidntReport #GunControlNow. We will hear firsthand how the stories and the reporting have evolved over the last 12 – 24 months.

Media has been loathe, traditionally, to “take sides” or get involved in any way. For some audiences, especially the young, this insistence that we continue to have “impartial” discussions about rape, gun violence, etc., is not only antiquated but dangerous. And also impossible, some say. For others, the trial-by-journalist approach is an affront to decency and an abrogation of duty. “That’s not your job!” they say.

We’ll look at:

• How do journalists cover rape, sexual assault and sexual misconduct?

• What happens when a story becomes a movement? • Is it sensible and practical to keep insisting that journalists cannot be

activists? • What if the activism is coming from the journalist(s) him or herself? • What are the dangers and how do we prevent “witch hunts”?

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11:50am SHORT PRESENTATIONS

Parkland - Melissa Falkowski, Marjory Stoneman Douglas High School teacher and adviser to the Eagle Eye, and student/staff reporter Dara Rosen.

Megan Twohey – Pulitzer prize winning journalist, The New York Times on the Harvey Weinstein investigation (via prerecorded video interview with Nada Tawfik, BBC News)

Jenn Abelson, Spotlight team, The Boston Globe

Chessy Prout, Author, “#IHaveTheRightTo” (via pre-recorded video)

Asun Gomez Bueno, RTVE - On the Black Friday campaign against alleged political interference, gender bias and unequal pay.

12:50pm PANEL DISCUSSION: WHAT DOES THIS MEAN FOR JOURNALISM? JOURNALISTS AND EDITORS IN DISCUSSION

Is media part of political/social movements? Should we be? How do editors and journalists view this?

Panel to include:• Jenn Abelson, Spotlight Team, The Boston Globe• Asun Gomez Bueno, RTVE • Ben DePear, Channel 4 • Marcel Gelauff, NOS• Melissa Falkowski, Marjory Stoneman Douglas High School• Dara Rosen, Marjory Stoneman Douglas High School• Riyaad Minty, Manager of Digital Strategy, TRT World

1:35pm BREAK FOR LUNCH

2:00pm MASTER CLASSES (OPTIONAL)We are pleased to announce four outstanding master class workshops for this year’s News Xchange. Descriptions to follow soon.

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There will be a choice of 3 master classes:

• Dataminr (Moorfoot Room)

The Enhanced Newsroom: Time-Saving Technology to Focus on News, Not Noise.Breaking news can shift the news cycle at any moment. As journalists work to keep pace, they are being asked to do more with less. In this session, we’ll talk to EBU’s Derek Bowler about how his small but agile newsroom stretches its resources to cover events around the world.

Led by: Derek Bowler, Garrett Santora

Derek Bowler is Head of Social Newsgathering at the European Broadcasting Union and founder of the Eurovision News Exchange Social Newswire. Previously a senior journalist & news projects lead at Storyful, he specialises in conflict zone verification from the Middle East and has worked on projects with The New York Times, Washington Post and Google News Labs. He is a graduate of Journalism and New Media from the University of Limerick.

Garrett Santora is a Director of News at Dataminr. He has been with Dataminr for five years, focusing on leveraging social media to unearth critical stories and breaking news. Over the course of that time, he has helped build, package and deploy Dataminr for News in newsrooms around the world, growing it from one newsroom to over 400 globally. Prior to Dataminr, he was a journalist focused on breaking news and social media verification.

• Sony (Tinto Room)

Allowing journalists freedom in an increasingly restricted worldIn an age where press freedom is declining, news broadcasters increasingly need their field journalists to be able to create stories without further constraints, and that starts with friction-less technology. After all, a journalist does not want to be tied to a desk!In this session, we explore the changing world of news gathering and broadcasting, and demonstrate the latest innovations and revolutions. We reveal how the benefits of de-centralisation in news production is empowering news storytelling for many forward-facing news broadcasters, and how embracing IoT, the cloud, social platforms and the power of 5G can redefine teams to tell their stories first, fast and most importantly, from wherever it breaks!

• Storyful (Kilsyth Room)Misinformation Midterms? Understanding the Anatomy of Online Smears and ConspiraciesLed by: Padraic Ryan Learn how misinformation campaigns and hoaxes are created and spread across social platforms in the workshop led by Storyful journalists. We’ll look at recent examples from the US midterm campaigns and the Irish Abortion Referendum.

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• European Parliament (Harris Suite)

European Elections 2019 at the time of BrexitPopulism is not the only trend in Europe. In the shadow of Brexit and beyond the clamor of populist rhetoric in many European countries, it is worth asking what are the - often rather silent - concerns of citizens and the ambivalent tendencies that cross our societies today in Europe.We will give you the results of a survey of 27,000 Europeans. It reveals their opinions on Europe and the next elections, their expectations and preferences but also their differences. Populism is a strong trend, but the numbers show that it is not the only one...These different trends and opinions will be confronted next year in May during the Eurovision Presidential debate organized by EBU in collaboration with the European Parliament, during which these issues will be discussed at a European level.

Speakers • Philipp Schulmeister

Head of Public Opinion Monitoring Unit of the European Parliament• Fernando Carbajo

Head of the Audiovisual Unit of the European Parliament

2:50pm RETURN TO MAIN HALL

3:00pm STEVE BANNON, POLITICAL STRATEGIST INTERVIEWED BY SARAH SMITH, BBC NEWS

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THEME: REPRESENTATION Moderator: Julie Etchingham, ITV News

Are we relevant to our audiences? Do we look like them? Sound like them? Do we come from the same places? Do we share their perspectives? Do we understand their challenges?

In 2016, we asked our audience if we were ‘out of touch’ post Brexit and Trump. In 2018, the structures of power are being challenged across the globe in a wave of empowerment sweeping across boardrooms, catwalks and even newsrooms. After numerous focus groups, we believe the most important question facing our industry in 2018 is a simple one – can we remain relevant without being more representative?

3:50pm MIND THE GAP Young audiences expect greater representation. Is that one of the reasons many 18-24-year-olds are tuning out or, more likely, never tuning in? Frankly, they can see their reflection on YouTube, Instagram, Twitch. But they cannot see their reflection in the news industry. The purpose of this session is not to devolve into a shouting match based on binary arguments about hiring black or gay journalists. Rather, it is to dig deep into the issue and identify what we agree on, what we disagree on, what is working, what is not, how to proceed.

Panelists:• Kumba Kpakima, Apprentice, Sky News • Noriko Kudo, NHK News• Tobi Oredin, Black Ballad• Mika Rahkonen, Yle• Lucille Werner, Dutch TV Host and Disability Rights Campaigner

5:00pm REPRESENTATION VIA INSTAGRAM: NEW WAYS OF TELLING STORIES AND ENGAGING NEW AUDIENCESLila King, Instagram

5:20pm WRAP UP FOR DAYPreview Day Two, announcements, etc.

5:45pm COCKTAIL AT VENUE (SPONSORED BY AFP)

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THURSDAY, 15 NOVEMBER

9:00am MASTER CLASS (OPTIONAL)

• Instagram (Moorfoot Room)Learn more about how you can leverage Instagram Stories for News.With Elisa Benson, News & Publishing Partnerships, Instagram

9:45amWELCOME BACK

THEME: TRUTH & LIES Moderator: Nick Paton Walsh, CNN

This is not a morning of lamenting fake news.

We’re not asking the question about whether there is misinformation. There is. The more important question is how to deal with it and how to demonstrate to audiences that we are honest brokers…if that is what we are…

10:10am OPEN SOURCE INVESTIGATIONSAliaume Leroy, Bellingcat and Daniel Adamson, BBC Africa Eye

10:40am - 11:00am THE DAPHNE PROJECT

• Matthew Caruana Galizia, Investigative journalist and son of slain Maltese journalist Daphne Caruana Galizia. Nominee for the 2018 Reporters Without Borders 2018 Press Freedom Award.

• Stephen Grey, Author and Investigative Reporter, Reuters

11:00amBREAK

11:20am DUTERTE’S WAR

• Clare Baldwin, Reuters. Clare is part of the Pulitzer Prize-winning team reporting on the brutal killing campaign behind Philippines President Rodrigo Duterte’s war on drugs. Produced by Sarah Charlton, Reuters

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11:45amWHERE DOES FACT-CHECKING COME IN? IS IT EFFECTIVE?Phil Chetwynd, AFP

In the post-Trump, post-Brexit world, many believe journalism is now experiencing an existential crisis. AFP’s Editor-in-Chief, Phil Chetwynd, will describe how one major media organization is trying to double down on quality and neutrality. We will go behind the scenes of a major news agency as it grapples with a new reality -- the need to report on the false as well as the true.AFP is Facebook’s largest fact-checking partner, with projects in 14 countries and new projects scheduled for 2019. We will look at fact-checking with particular focus on the European migration story and the incendiary politics surrounding it.

12:10pm KEY TAKEAWAYS FROM TRUTH & LIES

Panel to include:• Stephen Adler, President and Editor-in-Chief, Reuters• Jamie Angus, Director World Service. – UK• Jane Spencer, Deputy US Guardian - US• Deborah Turness, President, NBC News International

12:45pm EBU NEWS REPORT – 50 WAYS TO MAKE IT BETTER • Atte Jääskeläinen, Professor of Practice at LUT University, Finland • Maike Olij, Media Consultant

We know that there are problems with trust in journalism. We also know that younger audiences are not as connected to our brands anymore as audiences used to be. But what to do about these problems?

Atte Jääskeläinen and Maike Olij have been conducting an intensive study about these issues for the EBU, sending out a survey to EBU news leaders, evaluating more than 150 candidates for success stories and talking to almost 100 (experienced) experts, searching for root causes for the problems and examples that something can be done. Now 50 interesting success stories are ready to be told and will be shared in a special EBU News Report 2018 – 50 ways to make it better, published in November. They will give us the highlights of the report.

1:00pm LUNCH

SPECIAL: EBU News Report luncheon (Optional, seating is limited)Come and join the team that worked on the report and is ready to give you a digest of the stories they have found: The most inspiring and

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fascinating examples and lessons learnt. We are sure you will leave the lunch with plenty of ideas that will help you face the big journalistic challenges of building trust, connecting with the society, and engaging challenging audiences.You will learn, for example, how you can address both individual and societal needs. How the internal culture of your organisation can be radically changed. And how new metrics can be introduced that are mission-based. And that for some things, you just need to accept your new position in the world.

Join Maike Olij, Atte Jääskeläinen and Justyna Kurczabinska for News Xchange lunch.

2:20pm WELCOME BACK

THEME: INNOVATION NOW Moderator Nuala McGovern

We will look at three important strands of innovation that stand out in the “new world” where issues of representation and relevance, the possible redefinition of journalism as activism (or as the launcher of movements) and the struggle for truth above lies, facts above fictions continues.

2:40pm THE FUTURE OF VOICE

“The Future of Voice” will look at the potential and also the limitations of voice activated speakers such as Amazon Alexa, Google Home et al and voice interfaces for news. Presented by Nic Newman of the Reuters Institute, Oxford University, News Xchange delegates will be the first to hear the results of a brand new study completed by Nic and his team.

• Nic Newman, Reuters Institute, Oxford University• Alastair Mackie, Head of Digital Advertising Development, FT• Laura Doward, News Publisher Marketing Lead, Google News

3:20pm THE SECOND REVOLUTION OF PODCASTING

As a New York magazine piece noted last year, the increasing popularity of audio storytelling owes a lot to technology, as smartphones allow people to

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consume shows on demand anywhere, and cars increasingly come equipped with satellite radio and Internet-friendly dashboards. A recent report by Edison Research estimated that 64 percent of 12- to 24-year-olds and 37 percent of 25- to 54-year-olds in the United States listened to online radio weekly in 2014. The same year, 30 percent of respondents reported that they had listened to a podcast at least once, with 15 percent indicating that they had listened to a podcast within the last month.

Beyond the obvious convenience factor of listening on the go, what is it that makes some audio storytelling so engaging? And what happens in the brain when someone hears a really compelling story?

• Cilla Benkö – Director General, Swedish Radio • Anne McElvoy – Head of Radio, The Economist• Sacha Pfeiffer – Spotlight reporter, US #1 podcast ‘Gladiator’, Boston

Globe.

4:15pm#THECUBEEmmanuelle Saliba, Euronews

The Cube is a newsdesk run by a team of Euronews journalists specialising in social discovery and verification. They comb through social media to find, verify, and debunk stories, in real-time, for audiences on-air and online. What can we learn (and copy at home?!) from this innovative team of journalists?

4:30pmARTIFICIAL INTELLIGENCE: WHAT IS IT AND WHY SHOULD WE CARE?Produced by Sandy MacIntyre, The Associated Press

• Lisa Gibbs, Director of News Partnerships, The Associated Press• Dr. Marios Savvides, Founder and Director of the CyLab Biometrics

Center, Carnegie Mellon University • Amy Webb, Futurist, New York University (via pre-record)

What is AI? Why should we care about it?

This will be a unique opportunity to hear from a dynamic combination of practitioners, futurists and academics about artificial intelligence and what it means now and in the future.

We’ll look at real life media company examples of where AI is already part of workflows and what the technology offers in terms of opportunities to transform journalism, reduce grunt work, know more about our audiences and drive personalization.

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5:30pm WRAP UP

6:00pm CLOSING RECEPTION, SPONSORED BY RUPTLY

7:00pm COACHES DEPART FOR THE CLOSING CNN PARTY All delegates welcome. Please bring your photo ID with you.

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