Sullivan’s

LAKESIDELIGHTS™

Sullivan’s Lakeside Lights are specifically engineered, no heat, 24-volt lights that will chase the shadows away. Made from the highestquality LED crystals on the market, these lights provide the best illumination available. Each specially engineered circuit board is placedinside an extruded aluminum housing making these lights not only light weight with a slim design, but they are also durable and moistureresistant. One unique feature of Sullivan’s Lakeside Lights is the detailed design for directional lighting. Each strip targets an area of yourchoosing, which make more light in the areas that need it. The entire kit of lights connect to each other for one continuous stretch oflighting without needing multiple power supplies (Each kit is powered by one 185W power supply). Each light gives you two optionsfor mounting: One option is magnets built into the housing of each light made for steel chutes, steel fan cages and other equipment.The other is a Velcro strap for aluminum chutes and other aluminum items, these straps easily slide through the built in brackets andfasten with no over lap. Both options make for a smooth, low profile attachment to any item.

• Highest Quality LED Crystals • No Heat • Slim Design• Easy Attachment • Directional Lighting • Moisture Resistant• Independently Switchable Vertices • All lights connect using one power supply

Available January 25, 2016

Legit hair pop and shine with out the oil residue. This is the best show day hair product we have ever used. Shock that lifeless flat show day hair back to life with Sullivan’s Shock. This mixture of all natural ingredients creates a show day hair pop like no other. Not only does it penetrate deep forcing the hair to stand at attention but it also gives a deeper, fuller look to the hair while also adding a shine without any oil residue that weighs the hair down. You can also use Sullivan's Shock before clipping to make the hair rise for an easier, smoother clip. Sullivan’s Shock is a ready- to-use product, no dilution needed.

DIRECTIONS: Spray Sullivan’s Shock on clean dry hair. Comb in and work hair with blower for 5-10 minutes to work Shock into the full length of the hair.

•Gives long lasting body to lifeless hair

•Legit hair pop and shine without the oil residue

Sullivan’s

SHOCK™

Sullivan’s

1st CLASSCLIPPER

CADDYThe 1st Class Clipper Caddy is a top of the line lightweight clipper caddy designed to hold a variety of clippers in a tough

and durable aluminum box, that includes a padded divided section for blades and other utensils. Coated with scratch resistantblack or copper hammer tone powder coat that completes the luxurious look of the 1st Class Clipper Caddy.

Available January 25, 2016

Copper Hammer Tone Powder Coat 1st Class Clipper Caddy

Black Tone Powder Coat 1st Class Clipper Caddy

The NEW 1st-Class Show Halter combines the class and sleekness of matching leather and hardware with our popularNEW Sullivan’s Showman’s Texturized Grip making it a one-stop shop when choosing a halter. This halter looks cleanand flawless in the show ring without drawing attention away from the animal. The black or antique brown leather optionincludes Sullivan’s all black or brown hardware, with Sullivan’s black or brown texturized grip. • The leather, hardware and grip all correspond in color.• A sleek and elegant look without distracting away from the animal.• NEW Sullivan’s Showman’s Texturized Grip for a comfortable non-slip grip. Patent pending• Available in Black and Antique Brown.

Elegant and flawless eye appeal with Sullivan’s NEW patented Texturized Showman’s Grip.

Patent Pending

Sullivan’s

1stCLASS™

SHOWHALTER

Black 1st Class Show Halter Antique Brown 1st Class Show Halter

Sullivan’sCHUTEDOLLY

Sullivan’s New Chute Dolly is designed to make moving yourchute almost effortless. Made from light weight steel tubing withno assembly required, and has 10” no-flat tires.

This convenient spring loaded handle with rubber grips lets youpick up your chute with ease, eliminating having to bend over. Sim-ply pull the “T” handle back to lift the chute off the ground withease.

Sullivan’ Chute Dolly’sunique design can allow youto get your chute into mostany tight areas with its capa-bility to turn at 90 degree’s.

The Sullivan’s “Shorty” Stall Dividers are the perfect companion toour original stall dividers.

The “Shorty” Stall Dividers are greatto use in between your 8 foot dividersleaving more room behind your stallwhile keeping your cattle in line. Anadded bonus to these dividers is thatthe stall matt will easily fit through thebottom section, allowing you to usethe same mat for two or more stallsdepending on your mat length.

Place original 8 foot dividers ateach end of your stalling space, andthen use the “Shorty” Stall Divider to split up your cattle in between.

Dimensions 42”h x 48”w x 36”h

Sullivan’s

“SHORTY”STALL

DIVIDERS

Sullivan’s

SHOWROAD™

PASTES

Higher levels of Potassium, Magnesium and Sodium along with vital minerals for improved water consumption and retention.

Sullivan’s Show Road Replenish Electrolyte Paste

Sullivan’s Show Road Appetite Express + PastePrebiotics, Probiotcs & B12 all in one ... this super charged formula is the first of it’s kind.

900mcg per 15cc treatment as well as 1 billion CFU (colony forming uints) of live bacteria. An unmatched energy boost ingredient.

Sullivan’s Show Road Supercharge B12 Paste

A faster solution for diarrhea with Kaolin and Pectin aswell as 2.5 billion CFU (colony forming uints) of probiotic microorganisms.

Sullivan’s Show Road Diahalt + Paste

The Sullivan’s Total Grip Show Stick is the perfect stick for any professional showman wanting something unique butwith a professional look. This all black show stick includes top to bottom coverage of our Sullivan’s Texturized Grip.With a black tip, this is a very sleek designed show stick.

• Texturized portion makes for an easier grip for those who like to choke up. • Sleek Design is great for showmen that are serious about their look but want something with a little more edge. • Great for kids to hold on to, making it less likely to slide out of their hands.• Available in two sizes: Medium 54” & Large 60”

TOTALGRIP

SHOWSTICK

Sullivan’s

STOCKSHOW UNIVERSITY** Bring your calf, chute, show box with products, clippers, fitting mats, blower, extension cords, generators

or any other equipment or products you would need for a show and learn with hands-on experience!** Pre-registration encouraged! To pre-register for these programs go to ww.sullivansupply.com/ssu_clinic_schedule.html** GRAD Program directions, hotels, schedule of events, etc., can also be found on our website, www.sullivansupply.com

** For more information on the MISSOURI, INDIANA, WYOMING PENNSYLVANIA, or IOWA Stock Show UniversityGRAD Program, contact Callyn Hahn with Sullivan Supply at 1.800.475.5902 or callyn@sullivansupply.com.

** For more information on the NEW MEXICO, ARKANSAS, LOUISIANA or TEXAS Stock Show University GRAD Program, contact Callyn Hahn with Sullivan Supply at 1.800.475.5902 or callyn@sullivansupply.com.

A Hands-On Experience

MISSOURI ..................................................April 2 & 3TWO-DAY GRAD PROGRAMMissouri State Fairgrounds, Sedalia, MO

INDIANA ................................................April 16 & 17TWO-DAY GRAD PROGRAMHendricks County Fairgrounds & Conference CenterDanville, IN

NEW MEXICO ......................................April 16 & 17TWO-DAY GRAD PROGRAMLea County Fairgrounds, Lovington, NM

ARKANSAS ............................................April 23 & 24TWO-DAY GRAD PROGRAMSouth Side High School Animal Science BuildingBee Branch, AR

WYOMING ..............................................May 14 & 15TWO-DAY GRAD PROGRAMWyoming State Fairgrounds, Douglas, WY

LOUISIANA ............................................May 14 & 15TWO-DAY GRAD PROGRAMLSU Ag Center, Alexandria, LA

PENNSYLVANIA ......................................May 14 & 15TWO-DAY GRAD PROGRAMSouth Mountain Fairgrounds, Arendtsville, PA

TEXAS ......................................................May 21 & 22TWO-DAY GRAD PROGRAMBrazoria County Fair Association, Angleton, TX

IOWA ........................................................May 28 & 29TWO-DAY GRAD PROGRAMPlymouth Co Fairgrounds, LeMars, IA

APRIL

For more information & videos on Stock Show University go to www.sullivansupply.com

MAY

Coming Spring 2016 ... TWO-Day GRAD Programs dates to be announced in California, Georgia, & Nova Scotia, Canada.

Spring 2016GRAD PROGRAMS

All students, from beginner to advanced showmen, will be split-up into small groups with a professor.

All Stock Show U programs are complimentary provided by Sullivan Supply.

Congratulations to the Priesmeyer Family on your Grand Champion Steer.

Congratulations to the Schaake Family on your Grand Champion Steer.

Congratulations to the Sullivan Family on your

Supreme Champion Heifer.

Congratulations to the Caldwell Family on your Grand Champion Steer.

Use Whatthe BestUse ...

TRUSTEDBY CHAMPIONS

Congratulations to the Skiles Family on your Supreme Champion Heifer.

Congratulations to the Kroupa Family on your Grand Champion Steer.

NEW 45% larger for high fiber feeds! In response to the growth of feeding more filler feeds and supplements we introduce Sullivan’s SMART Feed Pan XL. It is designed to hold 45% more volume than our standard 22 quart SMART Feed Pan. XL has an impressive 32 quart capacity.

The Pulse ... Powered by Sullivan Supplyis every exhibitor’s choice for an instant source

of Stock Show News and Show Results.

From up to the minute show results and pictures

to helping you promote your next sale or industry

event, we have it all! Don’t miss a beat of the

show cattle industry with The Pulse,

compliments of Sullivan Supply!

Available at www.SullivanSupply.comor download the App today in both the

Apple App Store and Google Play.

SMARTFEED PAN

XL

Sullivan’s

Patent Pending

Sullivan’s

TIGERTOOTH™

COMB

Introducing Sullivan’s Tiger Tooth™ comb, with its added 1/2 inch longer teeth, the Tiger Tooth comb is the answerfor longer haired cattle. By adding extra length to the teeth we have eliminated the hair from touching the comb bar,allowing even the longest hair to stand on end. With our patent pending Teflon coating, this comb will glide througheven the longest hair making for leg perfection.

Available in Teflon Fluffer, Teflon Double Stuff, and Sullivan’s Skip Tooth Combs.

1/2 inchlongerteeth

™Sullivan’s

For Today’s Thicker, Longer Hair … We have met your demand.

Comb

FRESH &FEMININE™

Sullivan’s

Volumes of Championsare Seeing Results ...

Trust the Science.

Congratulations Sara Sullivan

Congratulations Jake Bloomberg

Congratulations Seth Tucker

Congratulations Tyler Clark

This is how this feed supplement works … thesuperior science of FRESH & FEMININE™ fea-tures a combination of strategic vitamins, minerals,amino acids, antioxidants and a high concentrationof by-pass protein sources. This chemistry boostsmetabolic fat burning in the body that targets spe-cific areas of the body to reduce fat content, mostnotably in the neck and brisket area. The animal hasa more feminine, attractive physique and evenmoves better. This helps to offset the results seenfrom aggressive, high energy show cattle diets.

All natural and fertility safe for open heifers, bredheifers, steers and bulls. Simply top dress 6 oz. perhead per day of this pelleted supplement on yourcurrent ration until desired freshness has beenachieved.

Congratulations Becca Chamberlain

Congratulations Jed Knutson

For steers, heifers and bulls.

STOCK SHOW FAMILYOWNED & OPPERATEDSINCE 1989

www.sullivansupply.comBest Educational Clinic

5 consecutive years

Best Show Supplier5 consecutive years

Sullivan’s Sensation Curve™Patent pending

Best New Innovative Product5 consecutive years

The Most Prestigious Awards in the Livestock Industry.

POWDER’-FUL™

POWDER SPRAY

Sullivan’s

The first HAIR BUILDING Powder Spray specifically designed for livestock hair. POWDER’FUL creates added depth and dimension to each hair follicle during the hairbuilding process, without the appearance of becoming too heavy, globby, or unnatural.Great for legs, bellies, flanks, top-lines and tail heads. As an added benefit, after applyingover adhesives, the drying powder agents contained in POWDER’FUL allow the hair tobe clipped easily, better than any previously known product.

The only product on the market that can give you a fuller and bigger look withoutadding on layers and layers of paint and adhesive, which leaves the hair wet, heavy andunnatural. POWDER’FUL leaves the hair looking fuller, not fake. The two color options,white and black, make it easy to build legs without having to use an excess of paint tocover it up.

Hair Thickening Powder.

Revive LITE™ features ALL of the great conditioning properties of our ever popular “original” Revive,just in a lighter, more refined approach. This formula doesn’t weigh the hair down. Great for any time ofyear, but especially valuable during warmer months when hair coats become thinner.

You will love how light it feels in the hair with a rich, unbeatable deep shine. The extra light cosmeticgrade oils contained in Revive LITE do not glob or allow the hair to stick together. This actually createsadded lift to the hair with more hair separation.

When applied, this new formula lightly coats and easily penetrates the hair and absorbs into the skinwithout clogging the pores.

Revive LITE is also fortified with Sullivan’s advanced VITA HAIR Nourishing Vitamin Package to in-fuse the hair with proven hair vitamins for natural moisturizing to create soft, manageable and strongerhair coats.

A new science breakthrough for fresh, healthy, hydrated skin and hair.

REVIVELITE™

Sullivan’s

Almost New ... Popular products introduced in 2015.

Introducing Sullivan’s SENSATION CURVE, this NEWtwist to our popular SMART SENSATION delivers evenmore stimulation to the skin and adds body to the haircoat, making it a hair growth must have. With the SENSATION CURVE’S 302 precisely placed ball pointteeth, no hair will be left clinging to the hide. Best for dull, lifeless hair that still needs volume due to lack of base coat.

Not only does the SENSATION CURVE contain 134% more teeth thanthe SMART SENSATION, but the teeth are also narrower and more flexible to allowhair and skin to be stimulated with an even gentler massage. The SENSATION CURVE’sdesign also has a more rounded curvature to the brush, which encourages more fluidrhythm to the hair working process while the Sullivan’s NEW texturized grip enhances the users comfort.

Vita Hair Volumizer™ Foaming Shampoo is formulated with a naturalplant-based proprietary surfactant technology which creates an opposite actingpolar electrical charge within each hair strand that actually pushes every hairfollicle apart. This prevents the hair from sticking together, and actuallysprings it loose, making each hair follicle stand on end for a noticeable difference in hair volume and body.

In livestock hair, this attraction causes hair follicles to stick to eachother. The non-ionic chemistry of Vita Hair Volumizer™ inhibits anunusual neutral charge to the ionic molecule of each follicle creatingno attraction or pull between the hair strands. This neutral charge actually enables each hair follicle to stand free for extreme hair separation.

All this with a plant based neutral pH makes it gentle and nourishing to the hide and hair as it gently cleans deep, down to theroots of each hair follicle. Fortified with Sullivan’s VITA HAIR™ anourishing vitamin package to boost hair and skin health without added weight to hair. Designed to be used in a foamer.

A true “game changer” in hair performance!

VITA HAIRVOLUMIZER™

Sullivan’s

The brush for thinner haired cattle. SENSATIONCURVE™

Sullivan’s

Patent PendingVoted Best New Innovative

Product of 2015.

The original idea for VITA HAIR™ came from John Sullivan as he became frustrated with the weight and build-up on the hairassociated with the use of human conditioners, causing the hair to lay flat. There is definitely a need for conditioning, but not thenegative side effects. We are very passionate about our daily hair care. Our theory with show cattle is that you can’t weigh the hairdown. You actually want it to stand on end, the exact opposite theory when compared to human hair and their conditioners.

To accomplish our goal, we explored different avenues. Scott Kinzer researched the chemistry side of hair vitamins, while JohnSullivan went into the field, spending time working with human hair beauticians at cosmetology schools, finding the good and badassociated with human products. We then brought our ideas back together and made adjustments to meet the specific needs and cellmake-up of the delicate skin and hair on show cattle.

The result of this odd research approach created a unique blend of specialized hair vitamins: Biotin, Pro-Vitamin B-5 and VitaminE, all in their purest form without any filler or carriers that would build-up or weigh on the hair. Each has a different approach toimprove hair and skin health.

Biotin is a tremendous vitamin for HAIR GROWTH.The major benefit of Biotin is its ability tostrengthen both the hair follicle and hair shaft, along with increased elasticity of the cortex to preventhair breakage and dryness. This enables healthy, FASTER HAIR GROWTH. Biotin also thickens theactual hair cuticle providing a fuller appearance.

Pro-Vitamin B-5 is the king of all HAIR CARE vitamins. It stimulates healthy scalp circulationwhich leads to improved hair health. As an added benefit, it also possesses superior long term moistur-izing properties because of its unique ability to penetrate and nourish the hair shaft; then sealing the

surface to protect and make the hair shine. Vitamin E is an antioxidant that stimulates circulation throughout the skin and supports capillary growth. When there are more

capillaries, the circulation improves leading to increased nutrient absorption into the hair follicles, which speeds hair growth.While not practical to use VITA HAIR™ in its pure form by itself, it was then tested by supplementing it into many of our daily

hair care sheens and soaps. We found it to be extremely effective when infused into Kleen Sheen, making the best cattle sheen on themarket even better. Controlled research has shown 10% more hair growth and healthier skin as a result of the VITA HAIR™ beingadded to our daily care products.

We are often asked: “why did you put VITA HAIR™ in Hocus Pocus, an adhesive remover?” Our approach has always been thatthe adhesive break-down process on show day is actually the first step to the next day’s daily hair care process. Hocus Pocus is veryunique, especially for repetitive show schedules, putting nourishing hair vitamins back in the hair.

The nutrient content of VITA HAIR™ provides Faster Hair Growth, Increased Shine and Healthier Skin. But,at the end of theday, the most important thing with show cattle is to nourish and condition without weighing down the hair.

Always remember, without the dedication to consistent daily work at home, it’s almost impossible to be successful on show day.Good Luck.

Hair Vitamins ... an industry first from Sullivan’s. ▪

The Science Behind Healthy, Hydrated HairBy John Sullivan, Founder of Sullivan Supply, Stock Show U and Scott Kinzer (as appeared in the Showtimes magazine)

VITA HAIR™

is an advanced nutrientpackage that infuses the hair with proven hair vitamins for ...

• Faster Hair Growth

• Thicker Hair

• Increased Shine

• More Body & Volume

• Healthier Skin

• Improved Nutrient Absorption

www.sullivansupply.com