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These are the slides used for the talk by Jane Durbridge and Jill Newman from the Women's & Children's Hospital Foundation about the use of social media in their organisation.
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How did we start
Social Media Aims
– Interesting new donors in supporting us
– Raise community awareness about how to assist us
– Stimulate conversations about us ie fundraising events, projects
– Provide an avenue for the communities (ie arts) to engage with the health sector
Cathie Tranent -@CathieT- Mothers May
High Tea @Monnie Cupcakes
Charity Home security system
Paper donation
What else can be done…
• ”Just because its free doesn’t mean it should be treated cheaply”
• More time for commitment – Social media should have more of a priority in Comms
Tips for online conduct
– Be engaging & build relevant content– Be discreet – Be thoughtful– Be polite– Be professional– Be wary– Be persistent and consistent
It’s all about relationships
