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NEGOTIATION/PREPARATION
Aiming for a Negotiated Agreement:• Aspiration (Target) Point
– Most preferred or ideal settlement
• Reservation Point (Bottom Line) – Least favorable settlement. --Can settle or walk
away toBATNA: Best Alternative To a Negotiated Agreement
PREPARATION
• BARGAINING ZONE ( Settlement zone)– Region between the parties reservation points
Positive bargaining zone (Reservation points overlap)
– Settlement possible
• Negative bargaining zone (Reservation points do not overlap)– Settlement not possible
PERCEPTUAL DISTORTION• A. Stereotyping
– Assigning attributes based on membership in a particular group
• B. Halo effects– Generalize on a number of attributes based on
knowledge of one attribute.
• C. Selective perception– Accepting information that supports prior belief
and filtering out nonconforming information
PERCEPTUAL DISTORTION
• D. Projection– Ascribing to others the characteristics you have– Assuming that the other party will respond in
the same manner you would respond.
• E. Framing– Subjective evaluation mechanisms to determine
whether to pursue or avoid future actions
Relationships
• A. The norm of reciprocity– Duties owned to one another because of prior
actions.– Reciprocity traps
• B. The similarity principle– We assume others like us act like us
COGNITIVE BIASES
• A. Irrational Commitment– Irrational commitment to positions
• B. Fixed-Pie Beliefs– Assumption that all negotiations are zero sum
• C. Anchoring and Adjustment– Avoid false or inappropriate anchors
COGNITIVE BIASES
• D. Information availability bias– Giving greater weight to easily available
information and established search patterns.
• E. Winners Curse– Settling too quickly
• F. Overconfidence– Overestimate chance of success– Discount others advice and information
COGNITIVE BIASES
• G. Law of Small Numbers– Tendency to draw conclusions from small
sample sizes.
• H. Self-serving biases– Fundamental attribution error /False -consensus
• Ignoring Other’s Cognition's– Failure to consider other party’s perceptions.
COGNITIVE BIASES
• Reactive Devaluation– Devaluing other party’s concessions
• Reduces willingness to respond.
FAIRNESS
• Principle 1– Multiple Methods of Fair Division
• Principle 2– Fairness is Context Driven
• Principle 3– Fairness is Often Based on Comparisons
FAIRNESS
• Principle 4– People seek equity
• Principle 5– People will attempt to restore equity from
inequity.
• Principle 6– People need to maintain egos
FAIRNESS
• Principle 7– People care about process
• Principle 8– Judgements are affected by relationship
• Principle 9– Egocentrism taints judgement