OCTOBER 2009Thank You for Making Ecumena Best Place to Work!

INSIDEREcumen

need apicture

Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2008 11111

SERVICE * PEOPLE * INNOVATION * SPIRITUALITY * WELLNESS * COLLABORATION * STEWARDSHIPOUR VALUES

athrynK

Kathryn RobertsEcumen president

and CEO

Great services and places to live are builtby great people who innovate, empowerand honor. At Ecumen, we have greatpeople who are changing aging!

Congratulations for making Ecumen aBest Place to Work for the fifth straightyear! We are one of 10 large companiesto receive the Minneapolis/St. PaulBusiness Journal award, which isbased on employee surveys. The Top 10companies are CentraCare Health System,HealthEast Care System, C.H. RobinsonWorldwide, Comcast, Ecumen, Ecolab,Best Buy, Qwest, Capella Education andVerizon Wireless.

Why is Ecumen one of the few to receivethis award five times? It’s the EcumenWay built by people who innovate;people who empower our customers tolive fully and empower each other toadvance our mission and vision; andpeople who honor our customers andcolleagues by treating them with respectand dignity.

I am so proud to work with such apassionate team in Creating Homeand Changing Aging. Thank you formaking Ecumen what it is today andwhat it will become tomorrow. Thebest is yet to come!

22222 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

Velocity Leadership Participants SelectedBy Carolyn Perron, Director of Training and Development

director oftraining development

Carolyn Perron

MARIA ALSETH, NURSE MANAGER, ECUMEN BAYSHORE

COLLEEN ANDERSON, DIRECTOR OF NURSING, ECUMEN LAKESHORE

SHELLY CORNISH, HOUSING DIRECTOR, ECUMEN PATHSTONE LIVING

CAROLYN FISHER, DIRECTOR OF ADMISSIONS, ECUMEN LAKESHORE

JAKE GOERING, EXECUTIVE DIRECTOR, GRAND VILLAGE

JAMES GROSS, DIRECTOR OF ENVIRONMENTAL SERVICES, ECUMEN THE VILLAGES

SARAH HANSON, HOUSING DIRECTOR, ARLINGTON PLACE

KEVIN HEIL, ACCOUNTING DIRECTOR, HOME OFFICE

JUDY JOHNSON, DIRECTOR OF ACTIVITIES, ECUMEN MEADOWS OF WORTHINGTON

LEAH KILLIAN-SMITH, EXECUTIVE DIRECTOR, ECUMEN THE VILLAGES

CAROL KVIDT, EXECUTIVE DIRECTOR, ECUMEN BETHANY COMMUNITY

HEIDI LAMEYER, DIRECTOR OF COMMUNITY CONNECTIONS, ECUMEN PARMLY LIFEPOINTES

ROSE LENZNER, HOUSING MANAGER, ECUMEN BOARDMAN MEADOWS

ASHLEY MCNALLY, HOUSING MANAGER, ECUMEN EVERGREENS

ANDREA NYE, HOUSING MANAGER, ECUMEN LAKEVIEW COMMONS

JOHN OLIVER, SENIOR DATABASE ADMINISTRATOR, HOME OFFICE

JENNY REDMAN, HOUSING MANAGER, ECUMEN COUNTRYSIDE

RYAN REISDORFER, DIRECTOR OF COMPENSATION AND BENEFITS, HOME OFFICE

JOHN SLUSS, REIMBURSEMENT MANAGER, HOME OFFICE

RANDY WANEK, EXECUTIVE DIRECTOR, PELICAN VALLEY HEALTH CENTER

Congratulations to our 20colleagues selected as inauguralVelocity Leaders. Velocity isEcumen’s new leadershipexperience, emphasizing thecore themes of emotionalintelligence, empowerment,innovation and honor.

Velocity participants will hone andsharpen their leadership skills throughexercises, readings and in-depthconversations and discussions, as wellas off-site visits to other innovativeorganizations. The program runs fromthis October through July, 2010 andthen we will launch the second class.

Congratulations!!

Congratulations!!Congratulations!!

Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 33333SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

ECUMEN BOARD OF TRUSTEES OFFICERS ARE:

JOHN BYOM

VICE-CHAIRLOANNE THRANE

SECRETARY

KEITH HALLELAND

CHAIRLYNN ANDERSON

TREASURER

Glenn Baron is the co-founder andpresident of Lancer Hospitality, aMinnesota-based hospitality company.Lancer provides catering and on-sitefood service for many Minnesota clients —i.e., American Express, Honeywell, 3M,Medtronic, Seagate, University of Minnesota— as well as at Lancer’s exclusive venues —Edinburgh USA, Minnesota Zoo, ScienceMuseum of Minnesota, Como Park Zoo andConservatory, Minnesota State Fair Coliseumand Lake Waconia Event Center. LancerHospitality has expanded into theentertainment business with the creationof Como Town, a redeveloped amusementarea adjacent to St. Paul’s Como Zoo and,outside Minnesota, at Woodland Park Zoo inSeattle, Washington.

In 1979, as a student at the University ofWisconsin-Madison, Baron and his friend(and still business partner) started their firstenterprise by creating and running Blue BellIce Cream with a single ice cream vendingtruck. Blue Bell eventually grew to 125 icecream trucks and from that beginning, Glennhas forged a successful entrepreneurialcareer in business for over 30 years.

NEW TRUSTEES ARE:

EcumenWelcomes

New Trustees

Richard Leider is thefounder and chairman of TheInventure Group, a coachingand consulting firm inMinneapolis, Minnesota. He isalso a Senior Fellow andfounder of The Purpose Projectand ranked by Forbes as oneof the “Top 5” mostrespected coaches inAmerica. A lecturer at DukeUniversity, the University of

Minnesota and Harvard University, Leider has also authoredeight books, including three bestsellers. Leider has a Master’sdegree in Counseling Psychology and is a Nationally CertifiedMaster Career Counselor.

RICHARD LEIDER

Todd Peterson is anentrepreneur and investor

focused on turn-aroundopportunities and consumer-

related investing businesses. InMinnesota, he rebuilt the brand ofChippewa Springs Water, has

served as the CEO ofLabSeek.com, and is chair of

Underwater AdventuresAquarium at the Mall of

America. At the beginning of hiscareer, Peterson helped develop

the PLATO educationalsoftware system at Control Data

and spent five years at PiperJaffray as a vice president in

Corporate Finance. He has an A.B.from Harvard College, an M.B.A.

from Harvard Business School andserves as regional director of the

Harvard Alumni Association.

TODD PETERSON

Glenn BaronGlenn Baron

44444 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

Ecumen Branding UpdateBy Eric Schubert, Vice President,Communications & Public Affairs

To build a strong brand, we are building on the inside throughThe Ecumen Way (our culture) and through the outside (ourvisual identity). Here is an update on the work being done byour cross-organization team.

All housing managers, nursing home administrators andVelocity class members participated in Ecumen Way personalbrand training in September. Thirteen Ecumen workshop leadersalso completed training. The next step is to conduct workshops atour sites. This will be a multi-year process. Our goal is to holdworkshops for approximately 1,000 people over the next year.

The Ecumen brand identity team is developing a naming structureand brand identity structure for Ecumen’s owned communities toelevate the Ecumen name across our owned sites and services.We look forward to sharing that with you upon its completion.

Brand identity changes will be phased in at Ecumen-owned sitesbeginning in 2010 and continue through 2012. As this work takesshape, we’ll provide updates.

Any questions, just give me a call or drop me an email.

Velocity

The Ecumen Way

Any questions,just give me a call

651-766-4333or drop me an email

EricSchubert@ecumen.org

Seniorhousingdevelopmentblog.org:Features expertise on senior housing

development. Contributors include members ofthe Ecumen housing development team and

partners from Adolfson & PetersonConstruction; architectural firm Pope

Associates; Maxfield Research Inc., a marketresearch firm and Piper Jaffray.

Nursinghomehelpdesk.org:Features clinical consulting insights from Mary Leber, RN-BC, RA-C,

director of Ecumen’s clinicalconsulting services.

New Blogs onEcumen Web Site

Ecumen’s public web site (ecumen.org)features two new blogs to share

Ecumen expertise:

Thanks to Ecumen customersand employees who contributed

to our latest blog post: 50Tips for Aging

Gracefully. Check it out on our

Changing Aging blog atwww.ecumen.org

50 T50 T50 T50 T50 Tipsipsipsipsips for for for for for Aging Aging Aging Aging AgingGracefullyGracefullyGracefullyGracefullyGracefully

Thank you!Thank you!Thank you!Thank you!Thank you!

Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 55555SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

Ecumen is experiencing the power of the paperlessmedical records at Emmanuel Home in Litchfield.We’re using Keane Net Solutions web-based softwarefor:

Physician Orders – Real time physician orderseliminate the labor intensive “End of Month” reviewprocess to check physician orders for accuracy.

Drug Interaction Alerts – The clinician receives“alert” messages if the medication being entered hasany adverse drug interactions for the patient.

e-Prescribing – Physician orders are date and timestamped to instantly interface with the pharmacy to fillthe medication order.

e-Charting – The nurse uses a wireless notebook toaccess medical records for the medication pass.Replacing paper, it is portable and shows the nurse aresident photo and color-coded medications tohighlight orders requiring attention, such as upcomingmedications. This eliminates the monthly process ofprinting paper medication records, reduces errors, andultimately improves quality of care.

E-prescribing underscores our values of innovation,collaboration, service and stewardship whileempowering our clinical staff. Based on this successfulpilot, we will be extending this rollout to other Ecumensites.

Ecumen

Innovating in

Paperless

Medical Records

By Pat Wilcox, R.N.,Health Information ClinicianA new resident comes to Ecumen Bayshore, but the

admitting hospital has only limited information. Howdo staff locate the complete medical history? What ifthe person doesn’t remember where records are? Wecontact other providers, which can be like looking fora needle in a haystack. That will change by the end ofthis year.

Duluth-area health care providers will be able toaccess patient record information much more quicklyvia a secure, web-based health information exchangecalled HIEBridge™. We’re helping shape theprogram and since September 30, we and two Duluthhospitals – St. Mary’s and St. Luke’s – have beenable to identify online that a person’s records areavailable at each of these locations.

Here’s how it works: When an authorized staff personenters a patient’s name, the system will show wherethat person’s records are. We can then easily accessthe records from area providers, which will make careplanning much more efficient.

The initiative is spearheaded by the CommunityHealth Information Collaborative, or CHIC, aDuluth nonprofit promoting the use of informationtechnology and collaboration among health entities.It is a significant first step to a nationally integratedhealth technology system. Ecumen is the only long-term care provider in this initiative and was chosen toparticipate based on our record and commitment toinnovation.

Ecumen duluth

Helping Shape

Medical Record

InnovationBy Shawna Jokinen,Ecumen Bayshore Administrator

66666 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

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Ecumen Trustee and Grief ExpertProvides New Web ResourceReverend Kris Linner’s life workand passion is walking with peoplewho are dying and helping peoplerebuild their lives after they haveexperienced a natural disaster of theheart, the death of a loved one.Reverend Linner is the author of twobooks, including My Brother Dave, achildren’s book written in response toher own children’s experience of herbrother’s tragic, unexpected death inan airplane crash. She has nowprovided a web resource thatprovides topics on which she teaches:www.grief-training.com

O v e r a l l s a t i s f a c t i o n m e a s u r e d 9 3 %

What Our Customers Say:New AssistedLiving ResearchBy Helen Rickman,Operations Data Coordinator

Importance of Recommendations

The “recommendation” finding is especially important. A strong correlationexists between a company’s success and the percentage of customersrecommending it to others. We most impact recommendations through ourinteractions with customers. That’s where empowerment of our customersand each other is so important.

New to this year’s survey were questions related to The Ecumen Wayand our brand of innovation, empower and honor. As part of buildingthe top senior services brand, we wanted to gauge if being part of anEcumen community makes a difference to customers.

70% of families and residents felt being part of an“an Ecumen community” provided added value.

90% said they would recommend an Ecumen communityover other senior housing in their area.

A key area where we are looking at improvement is where we have a lack of transportation. Another area is variety in meals. Housing leadership isdeveloping performance and quality improvement plans for these areas thatare specific to select Ecumen communities. Thank you to everyone whoassisted in conducting this year’s survey.

Data tells us how we’re doing in ourmission and vision. This spring weconducted our assisted living customersurvey, which we do every two years. Thein-between year is where we develop andimplement improvement plans. Here arekey highlights from this year’s survey:

Overall satisfaction measured 93% (a combination of Excellent and Good ratings).

94% rated us Excellent or Good in “creating a feeling of home.”

93% of families and residents said they would recommend us to others.

OUR MISSIONWe create home for older

adults wherever theychoose to live.

OUR VISION FOR “Changing Aging”

We envision a world in which aging is viewed

and understood inradically different ways.

SERVICE * PEOPLE * INNOVATION * SPIRITUALITY * WELLNESS * COLLABORATION * STEWARDSHIP

OUR VALUES

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Reverend Kris Linner’s new websiteshows topics for training sessions:

www.grief-training.com

Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 77777SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

Congratulations to ourcolleagues in Detroit Lakes forthe legacy they have built and thefuture they are building!

In 1955, people throughout DetroitLakes — from members of theJaycees and Trinity Lutheran Churchto representatives of the Chamber ofCommerce and the Becker CountyWelfare Board — banded togetherto create Emmanuel Community.

In 1964, after seeking local, stateand national support, EmmanuelNursing opened its doors for thefirst time, offering those servicesand many more.

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Barney Allen andGeorge Spencer

sit and chat atEmmanuel Nursing

Home in its earlydays. Allen, left,

sold TrinityLutheran Churchthe land – at farless than market

value – upon whichEmmanuel was

built.

According to Living History, a 20-year anniversary publication aboutthe origins of Emmanuel, peoplefrom Osage to Audubon andMahnomen to Lake Park dedicatedportions of their paychecks “to afacility they might not use, but theirneighbor would need it, and it hadto be ready.”

As Ecumen regional director JanetGreen told the Detroit LakesTribune, “We’re still making surewe’re ready.” And today it’s doingit through innovation for the 21stCentury, making Detroit Lakes amodel of expanding senior servicesthat many communities – muchlarger nationally – would envy.

Congratulations

to our

colleagues in

Detroit Lakes

for the legacy

they have built

and the future

they are

building!

88888 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

EcumenColleagues

and FamiliesWalking for

Alzheimer’sCure

Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 99999SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

What’s in Your Wellness?By Ryan Reisdorfer, Director of Compensation & Benefits

“We believethat physical,intellectual,spiritual,social,emotionalandvocationalgrowth isessential towellness.”

One of Ecumen’s key values is wellness: “We believe that physical, intellectual,spiritual, social, emotional and vocational growth is essential to wellness.”

In July, Ecumen conducted an Employee Benefits Survey that looked at wellness.At Ecumen, our employees have a strong alignment to our Wellness Value asevidenced by responses to the question: What are your top life priorities?The far majority of survey responders stated the following are either importantor extremely important to them:

WOW! This is incredible alignment! The Wellness Team is using thisinformation to build on the momentum to help all employees enrich their livesthrough better wellness. The Wellness Team cannot do it alone. The Team will belooking for “Wellness Champions” at each site to help with Wellness Worksactivities and communications. A Wellness Works website is underdevelopment to provide resources to employees and sites. There are many morewellness benefits under discussion. This is an exciting time for wellness atEcumen. Stay tuned for more information about Wellness Works.

Live well!

Achieving personal potential – 99%

Becoming or staying healthy – 98%

Enjoying life and having fun – 98%

Achieving better life balance – 97%

Living in accordance with values and/or spiritual beliefs – 96%

Creating a satisfying relationship with spouse/partner – 93%

Raising a healthy, happy family – 91%

Nearly 100 Ecumen colleaguesparticipated in the annualAlzheimer’s Memory Walk onSeptember 23 in the TwinCities. Special thanks toEcumen Team organizers:

EcumenColleaguesWalk forAlzheimer’sCure

Joyce AakreSue FergusonJulie WaltonMiriam AalandDani NicholsonJanis RiversJen RasmussenAndrea NyeNicole Behm-Koep

1010101010 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

The new campaign promoted and recognized the many ways that Ecumen employeesserve our local communities. The campaign featured fun activities for team-buildingwhile promoting charitable giving by Ecumen employees. This year, employees wereable to give to their site’s general operating fund, Family Helping Family, or anothernonprofit of their choice. All housing managers, administrators and directors receivedinformation to share about this exciting happening ... additional materials andinformation were distributed by e-mail and with paychecks throughout October.

No gift is ever too small to make a big difference. Thank you for your participation

and your choice to be the next SuperHero!!

Thank you for your help

in making this campaign a success!!

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Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 1111111111SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

OUR MISSIONWe create home for older

adults wherever they chooseto live.

OUR VALUES

* SERVICE

* PEOPLE

* INNOVATION

* SPIRITUALITY

* WELLNESS

* COLLABORATION

* STEWARDSHIP

OUR VISION FOR “Changing Aging”

We envision a world in which aging is viewed

and understood inradically different ways.

Sign up for Ecumen’s advocacy network.We’d like to grow this network far beyondthe 200 members we have today. As amember, you’ll receive updates on publicaffairs issues impacting our mission andvision and easy ways to share our storyand advocate for Ecumen’s work withpolicymakers.

Join Ecumen’s

AdvocacyNetwork

To sign up, go towww.ecumen.org,click on advocacy and

“Join Our Network.”

Get news updates from around our profession andEcumen, and share your comments, at the Ecumen“Changing Aging” blog. To sign up for updates:

1. Go to www.ecumen.org2. Click on the “Changing Aging” blog icon.3. You’ll arrive at the blog page. Click on the

subscription link on the right.4. Enter your email address. And you’re ready

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1212121212 Ecumen INSIDERINSIDERINSIDERINSIDERINSIDER October 2009 SERVICE PEOPLE INNOVATION SPIRITUALITY WELLNESS COLLABORATION STEWARDSHIP

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Ecumen InsiderPublished quarterly, Ecumen Insider providesan inside look at the people and places thatmake up Ecumen.

We welcome your comments, stories, ideasand feedback. Please contact Eric Schubert,Ecumen’s vice president of communications andpublic affairs, at ericschubert@ecumen.org or651-766-4333.

Editor: Eric SchubertDesign and Production: Linda Oelker

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