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NCSU Public Health Social Media Marketing

NCSU Public Health Social Media Marketing 9 July 2014

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Overview of Ignite Social Media Carousel model applied for Public Health issue marketing.

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Page 1: NCSU Public Health Social Media Marketing 9 July 2014

NCSU Public Health Social Media Marketing

Page 2: NCSU Public Health Social Media Marketing 9 July 2014

Who is this dude?

Page 3: NCSU Public Health Social Media Marketing 9 July 2014

Founded in 2007 as The Original Social Media Agency®, Ignite Social Media was created to offer large consumer brands all the benefits of a full service agency dedicated exclusively to social media marketing.

Transform the world of marketing through social media

source: http://www.ignitesocialmedia.com/blogging/50-ways-to-leave-an-impression-blog/ image source: someecards.com

Ignite Social Media

Page 4: NCSU Public Health Social Media Marketing 9 July 2014

Public Health Social Media Marketing

1. Make it Easy to Get Involved2. Tell Great Stories3. Aggregate Content4. Syndicate Content5. Participate in Conversations6. Engage Fans As Additional Content

Sources7. Crowdsourcing8. Measure & Optimize

Page 5: NCSU Public Health Social Media Marketing 9 July 2014

Ignite Social Media Cause Marketing Experience

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Have a Clear Call to Action

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Aggregate Content

Page 11: NCSU Public Health Social Media Marketing 9 July 2014

Participate in Conversations

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Engage Fans to Become Content Producers

Page 15: NCSU Public Health Social Media Marketing 9 July 2014

Measure & Optimize

Page 16: NCSU Public Health Social Media Marketing 9 July 2014