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Mr.James R. EngelSenior Executive Director
APMGroup
Ms. Arinya TalerngsriManaging Director
APMGroup
Mr. Aree ChavalitcheewingulVice President-Corporate
Administration
SCG
Ms.Pimjai WangkiatDirector, Corporate
Organization Development
SCG
SCG: A Very Big Company You May Not Know
Founded by His Majesty King Rama VI in 1913
• More than 100 subsidiaries
• More than 38,000 employees
• Market Capitalization of
US$ 15.2 Billion73%
26% 1%
SCG Staff in Thailand
SCG Staff in Oversea Operation
Expat.
CHEMICALS PAPER CEMENT BLDG MATLS DISTRIBUTION
3
ASEAN is our playing
field & it is changing
rapidly
• 65 million becomes 660 million customer base
• Free flow investment, capital & skilled labor
• Must be present in every market: create a new competitive landscape
AEC 2015 will transform business
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Kan TrakulhoonPresident & CEO
SCG’s Competitive Landscape is
Shifting As Well
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2007
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Our Vision: SCG as ASEAN’s Sustainable
Business Leader by 2015
50% of sales generated by
our high value added
(from 4% in 2006)
High Value-Added Products &
ServicesGo Regional
Successful
overseas
operations
Trusted brand in
the region
Sustainable
development (SD)
Operational Excellence and Sustainable Business Leader
Synergy
across
diverse
businesses
Innovative
workplace
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Key Challenges for SCG
Organizational Transformation during Good Times
SCG Transformation Strategy: Positive Change Initiatives
Transformation effort without people ‘truly feeling’
the burning platform
How to sustain remarkable business performance in a
highly competitive, complex, and fast changing world? 2007: SCG
announces vision
SCG’s JourneyOrganization Alignment & Transformational
2008 2009
SCG People Road show
Gain buy-in & build acceptance
for “SCG People”
2010 2011
Integrated all people behavior into SCG
People
2007
SCG New Vision
Launched
Vision Culture Leadership
SCG Leadership
Profile
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Transforming Leaders &
the Organization, we
focused on 3 EnablersCulture
LeadershipOrganization
Aspects
SCG
Strategy
SCG
Strategy
SCG Leadership
Profile:
Engagement
Imagination
Excellence
SCG People:
Live 4 Core Values +
Open & Challenge
99
On being SCG People…
• SCG believes in people: willing to invest
• Believe investment in people pays for itself
• Even in crisis never cut people investment
SCG’s unique Identity
• Adherence to
Fairness
• Dedication to Excellence
• Belief in the Value of the Individual
• Concern for Social
Responsibility
Live 4 Core Values
Open & Challenge
Live 4 Core Values
Open & Challenge
What enables SCGto sustain our leadership through tough competition & the fast changing world– of today & tomorrow
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HVA Go
Regional Sustainable
Business Leader
Transforming People & Organization Capabilities towards SCG Vision
Business Strategy
I. Build HVA
Capabilities
P&O Strategy
II. Develop
Employee
Mobility &
Global Mindset
III. Enhance People & Organization
Excellence• Ways of working (culture & leadership)
• Employee engagement
• HR & OD excellence
2010HR & OD co-create the people & organization
Strategies & align with Business Strategy
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Operational
Excellence
Learning & Development Team Created to
Execute the P&O Strategy
Drive the Business
Embed the Culture
Team Mission:
• Create a Leadership
Profile that addresses
New Competitive
Landscape
• Design a Holistic
Development approach
to build SCG
Transformational leaders
• Cross-BU• Cross-Functional• All-Level
Team Driving Execution of the Strategy
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Why a Leadership Profile?
Leadership Profile
SCG Leadership Brand
Based on Strong Corporate Core Values
Complexity of a Conglomerate
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7 Steps:
Building Commitment to Developing Future Leadership
Reinforce that which made us great
Address Key Challenges and Opportunities
Identify and plan for new and future development needs
Draft of SCG Leadership Profile
SCG Leadership Input and Validation (72 Mid to Executive Level leaders)
SCG Executive Committee Finalization and Ongoing Refinement
Realign + Review Leadership Development Programs at Corporate & BUs
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2
3
4
5
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Who was involved?
Consulting Partner
HR & ODExecutive Committee
The New Leadership profile:
Who we are &What we want to be
2010
Building the SCG Leadership Profile: A highly collaborative effort
Large investment in TIME
Systemic; Multiple Perspectives
Identify what to keep, let go, adopt
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Management
• Diversity
• Meet Stakeholder Demands
• Emotions Matter
• Value of People
Engagement
The new SCG Leadership
Profile addresses the new
internal & external
landscape
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• Leverage Opportunity
• Differentiation
• Deliver Value
• Crisis Proof
Imagination
• Change Ready
• Increased Dynamism
• Business Complexity
• Home for Talent
• Asia Wide
Excellence
The Leadership Profile Launch
Long Term
(2012 & Beyond)• Groom Future Leaders
• Embed SCG People waySCG People Development
Roadmap (Business,
Managerial, Leadership &
Functional)
2 Pronged Approach
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Now (next 12-15 months)
• Immediate needs mapped by BU business issues
What SCG did differently…The development challenge was huge. We had to
decide what to develop first.
Mutual Accountability
True Learning Organization
Approach
Deep Dialogue and
Openness
Launch: Implement
Now!
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To speed up deployment, we created
specific development tracks for the BU
Business Issue
Identify Knowledge Skills and Attributes:
Unique to the Issue
(Analyze Defined Issue)
Organize by Intent:
Development Tracks
(Leader to Know? Relate?
Development Intent?)
Organize Development Tracks into a Development
Roadmap (develop
simultaneously or mutually
applied)
Apply to pressing Business Issues,
Opportunities and
Challenges. Deploy
Why Track , not Subject?
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