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Mourning network: ethnography and new social
practices in on-line communities
Dr. Alessandra Micalizzi IULM University – Communication Dept
http://medianthropology.myblog.it
EASA – Media Anthropology WorkshopMedia Practices and cultural production, Barcelona
6-7 november 2008
Start point in Theory
Social context: Expulsion of death from
everyday life conversations (life story)
obscene-zation of death on traditional media (mediated-narrations)
Pornography of death (Gorer)
The Net as a social context
The Net – as socio techno artefact - is: A narrative technology
writing about self and reading after time (reflexive-ness
Bruner) An interactive technology
interacting with other netusers exchanging experiences expose personal story to the glance of
other surfers A memory technology
storing contents consulting archives of other life-stories
The research: goals
Could the Net be considered as a new social context where people can share personal experience of loss and mourning?
In the case of blogs and virtual communities we would know:
• Motivations and expectations• Practices of uses• Functions (of the single digital environment
and of the Net)
Methodology
Qualitative analysis of the content (phase I): contextual textual
Web-overt observations of specific interactions in digital environments (forum-blog)
E-mail interviews with (phase II): Web-users of “memorial” websites Net-users of web communities (forum and blogs)
about loss and mourning Administrators, facilitators
Opening of a blog about research www.ricercathanatosinrete.splinder.com
MethodologyMore in dept:
E-mail interview• Recit de vie expectation and reason why• Use relational dynamics (management of the time spent
in these spaces, writing, reading etc)• Functions of the net contextualization of the on-line
experience
Over observation• First contact of cultural mediator (blogger or moderator)• Introductions to the community (as a researcher)• Interactions and observations
Sample
Observations and content analysis : 15 blogs 17 “memorial” websites (11 virtual
cemeteries) 6 forums(total 250 websites)
Interviews : 32 net-users of forums 15 bloggers 12 memorial websites users (3 administrators)
Recruitments and time
Content analysis: Search with key-words
Interviews: E-mail contact (through cultural mediator) Reporting or auto-reporting on my blog
Period: February- July 2007
Supported by the Net: first attempt
We explore by the content analysis and the e-mail interviews the reason why of the first access:
Why do they enter on the web?
Personal answer to the isolation percieved by the bereaved person from the social context (out of the Net):
• Desired and searched (pro-active attitude)
• suffered (passive attitude)
Supported by the Net: first attempt
Searching for a context where to feel protected:
• Protection of the screen
• Meeting in a familiar environment
• Filter for personal exposition of the self identity
Supported by the Net: first attempt
Searching for a “place” where to share personal experience:
Telling personal mourning’s story Comparing feelings Not feel the only one
How they arrived to…
In the case of web community: By a key word search Falling down (as they usually
say) on the linkThere is a personal (psychological)
need but not a specific project
In the case of weblog: generally as a second step after
the attending of other kind of digital environment (especially forum and chat)
Guided by specific digital skills
…With which expectations“just do it”
All the interviewees – both blogger of net-users of communities - declared that: They hadn’t any peculiar expectation on using
these environments
SO
They are very surprised by the pseudo therapeutic effects of the partecipations
They would just to feel again GOOD
Web-community partecipation
5 steps:
1. Setting
2. Introduction
3. Participation
4. Empowerment
5. Exit from the community
• Abandonment
• Lurking
• Mature exit
Weblog partecipation
Setting Max writing interaction Reducing writing activity Exit
Abandonment Changing the argument lurking
Yes or Not?
We start from this question:
Could the Net be considered as a new social context where people can share personal experience of loss and mourning?
We think we can answer affirmatively: The Net is a new socio-anthropological context
where give a “space” to the experience of loss
The macro-functions of the Net
4 functions:
Social function
Psychological function
Pedagogical function
Anthropological function
…and a meta function
The need of presence (Di Fraia, 2007):
«The fear the loss of presence (…) is the ancestral fear that always accompanies humanity(…) Behind the click that allows us to publish our thoughts, behind such a beautiful but also banal gesture, there is, conscious or not, our desire to counteract our destiny; that is, to leave a visible sign on this Earth; to produce a sign that can be alive, that could survive for longer than us».