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MOBILE GAMES THE NEW M ED IA OF NOW ! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

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Page 1: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

MOBILE

GAMES

THE NEW

MEDIA O

F

NOW!

B E A S M A R T D E V E L O P E R !

A D D R I V E N S M A R T M O B I L E E C O S Y S T E M

Page 2: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

INTRODUCING

ZAPPPER by Most Simplest Ad Monitization Platform for Developers

P.S No need for developer to edit the game source code

Page 3: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM
Page 4: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM
Page 5: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

India : Gaming Scenario 2015

Mobile Games

Social Games

MMOG

Online Casual Games

Consoles

Offline PC

Games

Page 6: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

How is India gaming market evolving…2009 2012PC

Mobile

Casual Games (10cr)Cash Games (5cr)Subscription (1cr)Total Market – 16cr

Social Games (10cr)Cash Games (50cr)Casual Games (20cr)Subscription (20cr)Total Market – 100cr

2009 2012

Paid Games (170cr)Free Games (5cr)Total Market – 175cr

Paid Games(470cr)Free Games (80cr)Total Market – 550cr

Gamer’s Base10mn

Gamer’s Base28mn

Gamer’s Base15mn

Gamer’s Base150mn

Gaming is shifting to

Mobile with connected handsets &

Smartphones rising

Page 7: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

DEVELOPAd

Wrap

Distribute

Earn $$

Add Social Layer

Engage User

SEAMLESS INTEGRATION

Zapak Connect

Zapper

Page 8: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

MOBILE GAMING – OUR PERSPECTIVE

There are 150mn connected gaming devices in India

5mnand

growing

Games Downloaded

Everyday

90% Free

10% paid

We get your brand here

Page 9: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

Distribution viaZapak App

&Zapak Store

MECHANICS

ADWRAPPER

Our Unique Ad Wrapper

Developers

IntegratesAdvts

Adds SocialLayer

Developers make

money here

More Game-plays

More$$$

Page 10: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

Zapak’s Games Store - Highlights

Over 1200 Free Games

5mn Games Downloads per month

2 million

unique users per

month

High Engagement Destination:2.5 downloads/userAverage Gameplays: 5 per user

Log on to m.zapak.com to check out our App store

Page 11: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

1

OUR USP

1

For developers For gamers

FreeDistribution

Hassle FreeWrapping

Their Gamesgo Magical

Play withFriends

FREEGames

EarnLoyalty

Rewards

Page 12: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

User’s earn points for • Playing frequently• Submitting scores• Beating high scores• Inviting Friends

And they redeem it for • Cool hyper local

deals• Exclusive offers• Real Merchandize

Benefit to you: Increased Consumption, Virality & HAPPY Gamers

MAKE YOUR GAMES REWARDING

Page 13: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

COMMON LEADER BOARD

Leader board1. Make your games competitive with In-game leaderboard2. See your friend’s scores3. Check out global scores4. More users score, more they earn

Benefit to you: Save time on writing code for leaderboard & social interactions

Page 14: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

Social Sharing

Meet your friends• Compare your scores• Check their gaming profile• Invite your friends• Inviting Friends• See what your friends are earning

Benefit to you: Your games go social without writing a piece of code

Page 15: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

Friendly Terms for Developers

Transparent Real Time Reporting

60% Revenue share to developers on advertising

Special launch promotion for each game on Zapak.com

Timely automated payouts

Additional incentives for exclusive games

Page 16: MOBILE GAMES THE NEW MEDIA OF NOW! BE A SMART DEVELOPER ! AD DRIVEN SMART MOBILE ECOSYSTEM

Come be a part of India’s largest games platform

Thank You !