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Merrill Lynch Affluent Insights Survey
February 22, 2012
For Internal Use Only
About Bank of America
Bank of America is one of the world's largest financial institutions, serving individual consumers, small- and middle-market businesses and large
corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The
company provides unmatched convenience in the United States, serving approximately 57 million consumer and small business relationships
with approximately 5,700 retail banking offices and approximately 17,750 ATMs and award-winning online banking with 30 million active users.
Bank of America is among the world's leading wealth management companies and is a global leader in corporate and investment banking and
trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America
offers industry-leading support to approximately 4 million small business owners through a suite of innovative, easy-to-use online products and
services. The company serves clients through operations in more than 40 countries. Bank of America Corporation stock (NYSE: BAC) is a
component of the Dow Jones Industrial Average and is listed on the New York Stock Exchange.
Merrill Lynch Global Wealth Management
Merrill Lynch Global Wealth Management is a leading provider of comprehensive wealth management and investment services for individuals
and businesses globally. With more than 17,300 Financial Advisors and more than $1.5 trillion in client balances as of December 31, 2011, it is
among the largest businesses of its kind in the world. More than two-thirds of Merrill Lynch Global Wealth Management relationships are with
clients who have a net worth of $1 million or more. Within Merrill Lynch Global Wealth Management, the Private Banking & Investment Group
provides tailored solutions to ultra affluent clients, offering both the intimacy of a boutique and the resources of a premier global financial
services company. These clients are served by more than 160 Private Wealth Advisor teams, along with experts in areas such as investment
management, concentrated stock management and intergenerational wealth transfer strategies. Merrill Lynch Global Wealth Management is
part of Bank of America Corporation
Merrill Lynch Wealth Management makes available products and services offered by Merrill Lynch, Pierce, Fenner & Smith Incorporated
(MLPF&S) and other subsidiaries of Bank of America Corporation.
Banking products are provided by Bank of America, N.A. and affiliated banks, Members FDIC and wholly owned subsidiaries of Bank of America
Corporation.
Investment products:
MLPF&S is a registered broker-dealer, Member SIPC and a wholly owned subsidiary of Bank of America Corporation.
© 2012 Bank of America Corporation. All rights reserved.
Are Not FDIC Insured Are Not Bank Guaranteed May Lose Value
About Bank of America and Merrill Lynch Wealth Management
2
For Internal Use Only
What We Set Out to Accomplish How We Did It
• Phone survey conducted by Braun Research in December 2011 on behalf of Merrill Lynch Wealth Management
• National sample of 1,000 affluent individuals with investable assets of $250,000 or more
• Oversample of 300 affluent respondents in five target markets, including Atlanta, Chicago, Dallas, Detroit and San Francisco
• Margin of Error:
National: +/- 3.1%
Oversampled Markets: +/- 5.7%
• Since 2009, this survey has examined the
goals, values and financial concerns of
affluent Americans. This latest survey reveals
how new retirement realities and longer life
expectancy are causing many to rethink their
approach to planning for later years. Key
areas of focus include:
• Managing money differently in light of
longevity
• Considering lifestyle tradeoffs to ensure
retirement assets last
• Making health care costs part of a more
holistic planning process
• Evolving role of financial advisors in
helping clients prepare for retirement
Merrill Lynch Affluent Insights Survey ™
3
For Internal Use Only
Age of Opportunity: Average Life Expectancy Has Risen Dramatically
Over the Last Century
4
The U.S. Census Bureau estimates that the number of people who live to be 100
rose from 2,300 in 1950 to nearly 80,000 in 2010, and will exceed 600,000 by 2050.
According to the Society of Actuaries a 65-year-old couple now has a 31% chance
of at least one spouse living past the age of 95.
40.0
50.0
60.0
70.0
80.0
90.0
1800 1900 1940 1980 2010 2030 2050
Ag
e
Year
Life Expectancy at Birth
2050: 83 years
Today : 78 years
1950: 68 years
1900: 47 years
For Internal Use Only
Longer Life Expectancy Causes Many to Rethink Their Approach to
Planning for Later Years
5
This Merrill Lynch survey finds that many affluent Americans (58%) have a positive view of
the prospect of living to be 100. However, three out of four (75%) would approach their
money management differently if they knew today that they were going to live that long. To
financially accommodate a longer life, they would:
29%
32%
32%
37%
39%
Purchase long-term care insurance
Invest in a lifetime income product, such as an annuity
Contribute more to a 401(k), IRA or other retirement savings vehicle
Work with their financial advisor to re-evaluate their savings and investment strategies
Continue to work at least part-time during retirement
In light of longer life expectancies, the majority of respondents (59%) also believe that the age
at which Americans are eligible to collect Social Security should be raised.
For Internal Use Only
Redefining Retirement
6
Age is far less of a factor when it comes
to retirement. Only 14% of respondents
over the age of 50 cite “hitting a certain
age” as the factor that would most lead
them to retire. Others include:
7%
14%
18%
19%
25%
Feeling they've achieved a certain level of success in
their career
Hitting a certain age
A health condition (their own or that of a family member)
Don't plan to retire
Believing they have enough assets to live the lifestyle they
want in retirement
Non-Retired, 51+
7%
14%
22%
30%
Starting their own business
Working part-time in their current job
Working in a job they enjoy more (part or full-
time)
Cycling between work and leisure
Longevity and the desire to work later in life,
because they have to or want to, is also
redefining the meaning of retirement. Three out
of four (73%) respondents not yet retired view
this life stage as a second act during which
they intend to work part or full-time:
Only one out of four (24%) define
retirement as never working again
For Internal Use Only
7
Making Lifestyle Tradeoffs to Ensure Their Assets Last
24%
25%
27%
31%
32%
35%
38%
Downsizing their home
Leaving less of an inheritance
Keeping the same car longer
Cutting back on entertainment
Limiting budgets for vacations
Purchasing fewer personal luxuries
Trimming day-to-day expenses
If given the choice, half (51%) of affluent Americans not yet retired would rather retire later
than make tradeoffs to their current lifestyle. However, when push comes to shove, and
tradeoffs are needed to help ensure their assets sustain them throughout retirement, 81%
would make them, including a combination of:
For Internal Use Only
8
Preparing to Retire
15%
19%
20%
36%
39%
39%
Providing less financial support to their adult-age children
Clipping more coupons
Consolidating assets with fewer financial institutions
Developing a plan for monthly expenses and other financial needs once retired
Tracking expenses more closely
Saving more
Among affluent Americans preparing to retire in the next 5 years, many are taking additional
steps to help ensure their assets last throughout their lifetime, including:
For Internal Use Only
9
27%
41% Over 50
Under 50
While many baby boomers are struggling to save for and fund their retirement, most respondents
(79%) believe that Americans under the age of 35 today won’t have it any easier. Likely to live longer
and to depend less on government entitlements and pensions as lifetime income sources, younger
generations may well have an increasingly difficult time saving for retirement.
Evaluating Current Lifetime Income Sources
38%
57% No Yes
Affluent Americans who currently or expect to rely in part on a
pension as a source of lifetime income:
Affluent Americans who expect to receive lifetime income from a
source other than Social Security:
43% of respondents expect to or already receive lifetime income from a source other than
Social Security, such as a pension or annuity
For Internal Use Only
For the third year in a row, survey respondents cite rising health care costs as their top
financial concern (79%). One-third (34%) went so far as to say that they are more concerned
about the financial strain associated with a significant health situation, such as a chronic
illness or disability, than they are about how it may compromise their quality of life.
Rising Cost of Health Care Tops List of Financial Concerns
10
41%
47%
54%
55%
60%
61%
64%
65%
73%
76%
79%
Preserving an inheritance for their children or grandchildren
Current state of the real estate market
Impact of the economy on ability to meet financial goals
Being able to afford the lifestyle they want in retirement
Ensuring retirement assets will last throughout their lifetime
European financial crisis
Nation’s political standing with the world
Potential for rising tax rates
U.S. unemployment rate
Nation's budget deficit
Rising health care costs
Other Top Concerns of Affluent Americans in 2012
For Internal Use Only
Despite Being Their Top Concern, Few Have Factored Health Care
Costs into Retirement Planning
11
Two-thirds (67%) have not estimated what their health care costs may amount to in
retirement. While less surprising that those under the age of 50 have not thought this
through, it is surprising that those over the age of 50 have yet to consider what these
costs may be during their later years.
Survey respondents believe future health care costs (26%) and life expectancy (25%) to
be the most difficult unknowns when planning for future financial needs.
62%
78% Under 50
Over 50
For Internal Use Only
Women More Concerned About Retirement and Financial Security
12
On average, women today live more than five years longer than men1. This may be one of the
reasons affluent women are more concerned than men about their retirement assets lasting
throughout their lifetime. Additionally, women are more concerned about:
25%
44%
59%
54%
37%
56%
76%
66%
Prospect of what caring for an aging parent could do to their
own financial security
Rising cost of their children's college education
Future of Social Security benefits
Ensuring retirement assets last throughout their lifetime
Women
Men
1Health, United States, 2010; U.S. Department of Health and Human Services, Centers for
Disease Control and Prevention, and the National Center for Health Statistics
For Internal Use Only
Client to Financial Advisor: How do I live well longer?
13
When it comes to helping clients prepare for retirement, the role of a financial advisor has evolved
beyond asset accumulation strategies and portfolio structuring. Nearly half (47%) of affluent
Americans cite that conversations with their advisor regularly go much further than general investing
to focus on broader aspects of retirement. Financial advisors today are a source of insight and advice
around how tradeoffs, health care costs and longevity may impact retirement outcomes.
21%
25%
25%
26%
29%
30%
Making lifestyle choices today that will improve long-term financial security
The impact of rising health care costs on retirement income
How they hope to live their life during their retirement years
Balancing competing near- and long-term financial demands
Managing cash flow and liquidity in retirement
How to financially plan for the possibility of living to be 100
When asked what retirement-focused topics they would like to discuss
more with their financial advisor, affluent Americans cited:
For Internal Use Only
14
Qualities that Keep Clients Loyal
44%
46%
48%
51%
58%
Provides relevant research and market insights to help them feel informed and in control
Has specific expertise advising their unique financial circumstances
Understands and respects their preferred methods of communication, e.g. face-to-face,
email, phone, social media, etc.
Understands their goals, dreams and personal values
Understands their current financial situation
When asked what core qualities their financial advisor possesses that keep them loyal to
their relationship, affluent Americans cited:
Merrill Lynch Affluent Insights Survey
February 22, 2012