Melvina Tarazi's presentation at QITCOM 2011

CONFIDENTIAL

Mobility in Industries

Melvina Tarazi, Head of Industries – SAP MENAMay 26

© 2011 SAP AG. All rights reserved. 2Confidential

Agenda

Mobility for Oil & Gas

Mobility for Engineering, Construction & Operations

Mobility for Public Sector

Mobility for Retail

Mobility for Transportation and Logistics Carriers


Mobility for Oil & Gas


Successful Oil and Gas Companies . . .

Mitigate risk and operate efficiently

Capture opportunities and deliver excellence

Managing operations performance and risk

Maximizing supply chain profitability

Improve customer service and increase profitability

Capitalizing on dynamic market opportunities

provide for the world’s growing energy needs, safely, efficiently, reliably, and economically

They do it by…


Mobility Accelerates Business

• connect to enterprise data• consume information• control your business

Mobility enables you to anytime, anywhere

Contractor

Customer

Operations Sales

Supply Chain

Executive

IT

Safety insightsApprovals

Schedulingand dispatch

Asset information Inventory

Status and delivery

confirmations


Provide mobile supply chain visibility and response

Harness the Power of Mobility in Oil and Gas Companies

Profitable and responsive order fulfillment

Increased order volume and profitability

Instant and actionable access to market and customer intelligence

Access operations performance and risk data

remotely

Enhanced safety and efficiency at operator and

craftsmen level

Result Result Result

Identify and report risk-related observations in real time

Capture meter readingsand maintenance requests

Distribute work orders, and capture work order dataand completions

Gain visibility into spare parts inventory and material usage

Visualize tank inventory levels, capture dip readings, and provide alerts

Adjust shipments with vessel and pipeline performance analysis

Adjust dispatches instantly based on events

Access customer account information for a holistic view

Distribute inventory and supply chain information to sales

Reach consumers with deals and offers anytime and anywhere


Mobility for Engineering, Construction & Operations


Successful Construction Companies . . .

Improve bottom line and reduce project margin variance

Accelerate processing and monetizing of project scope changes

Improve business development win rates

Maximizing resource productivity and increasing profitability

Managing operations and mitigating financial risk

Establishing revenue streams with complete lifecycle services

deliver efficient and profitable projects while lowering risk and expanding revenue

They do it by…





Subcontractor

Customer

Operations Design andEngineering

On-Site Project Management

Executive

IT

Project status

Approvals

Scheduling anddispatch

Time entrySafety reporting

Equipment maintenance


Accelerate communications across the

project team

Proactively manage and communicate project scope changes and cost overrun

Link construction operations and financial performance with time-

relevant reporting

Harness the Power of Mobility for Construction Companies

Efficiency gains through increased accuracy and faster

response time

Better project controlthrough improved

oversight, subcontractormanagement, and reduced

material delay cost

Greater visibility of project information for project

managers and engineers in the field


Reduce manual and double entry of project task input and updating

Ensure safety compliance with on-device safety observation reporting and audits, anytime, anywhere

Be more efficient with on-site project procurement and field purchase orders

Use labor and equipment better by leveraging mobile material and equipment management on-site

Capture time and attendance more efficiently and accurately

Increase visibility of project performance for superintendents, managers, and engineers in the field

Simplify project status sharing by providing updates via mobile device


Mobility for Public Sector


Successful Public Sector Organizations . . .

Achieve positive policy, program, and operational performance

Improving fiscal stability, accountability, and growth

Coordinating law enforcement, social, tax, and citizen services

Ensure safer citizens and communities

Having immediate visibility to information from multiple sources

Make informed real-time assessments and decisions

effectively manage programs and policies effectively to enhance the stability and quality of life with responsive citizen-centric services.

They do it by…





Other Agencies

Citizens

Operations Suppliers

Service

Executive

IT

Security alerts

Citizen self-service


Time and expense Contract management……..

Executive dashboard


Analyze and respond to budgeting, administrative, and procurement requests

from mobile devices

Manage social cases and law enforcement activities

from any location and synch with main office

Exchange information in the field, to complete work and

initiate and respond to service requests

Harness the Power of Mobility in Public Sector Organizations

Streamlined and accelerated approvals, cycle times, and

workflow processes and accountability

Increased productivity, reduced equipment downtime

and costs, and faster response to citizen service requests

Immediate view of activities, status, incidents, and alerts, to

deliver services quicker and ensure safe and secure

communities


Improve compliance by letting citizens pay tolls, taxes, or fees remotely

Reduce call center burden and enhance responsiveness with mobile self-service channel

Remotely access maintenance notifications and orders

Remotely view spare parts inventory, to instantly record parts and material usage

View and update case details on site with service recipients

Take quick, corrective actions based on mobile alerts and notifications

Update and maintain situational awareness and resource status

Enable citizen to quickly report suspicious activities

Have executive-level oversight of financial and management status

Keep control of mission-critical workflow while out of the office

Let workers access secure business information

Manage and update schedules, tasks, time entry, and employee status


Mobility for Retail


Successful Retail Companies . . .

Offer meaningful products and services to always-connected consumers

reach millions of consumers with targeted mobile experiences

Increase margin return with new sales opportunities

Improve customer service and loyalty

Personalizing customer interaction

Identifying and seizing new opportunities

Accelerating fulfillment lifecycle

They do it by…





Marketing

Customer

Store Operations Merchandising

Service

Supply Chain

IT

Mobilecommerce

Stock enquiries

Mobile checkout

Loyalty management Social media

……..


Improve decision making and increase productivity

Improve consumer convenience

Harness the Power of Mobility for Retail Companies

People able to work faster and better with information they

need, where they want it most

Increased loyalty by offering exciting mobile services

Offer superior in-store customer service

Enhanced store experience by engaging with customers


Enable store associates to easily advise on stock situation and take action

Roll out new merchandise and promotion information corporate-wide via training modules

Ensure staff alignment with mobile workforce calendar features

Streamline check out processes with mobile capability

Access customer-checking merchandise prices and information from anywhere

Increase customer convenience with mobile payment

Expand shopping experience to the customer location with mobile commerce

Personalize coupons and offers that reflect lifestyle and social media preferences

Offer location-based services, including loyalty rewards and status management


Mobility for Transportation and Logistics Carriers


Successful Carriers . . .

Have higher operation ratios and better customer service

Improving equipment visibility and availability

manage the complete lifecycle of equipment and transportation orders in the most optimal way

Make the best use of capital-intensive and human assets

Coordinating key processes

Optimize equipment maintenance and uptime

Reducing total maintenance spend

They do it by…





Partner

Customer

Operations Sales

Management

Engineer orTechnician

IT

Maintenance Approvals


TrackingVehicle status

……..


Enable better field service communications

Manage and react quickly to events

Provide outstanding customer service

Harness the Power of Real-time Mobility for Carriers

More productive workforce and equipment

Alerts and status that improve operations

Customer Service becomes a competitive differentiator


Produce work orders, exception reporting, and notifications

Improve workforce scheduling

Execute equipment maintenance on demand

Perform field service inspections (track and signal)

Use field service data for reporting and analytics to run operations better

Locate mobile assets with GPS monitoring

Enable fast incident reporting

Monitor locomotive health, fuel, and status

Access geo-tracking information

Improve operations monitoring and status reporting

Send proactive e-mail and SMS alerts

Enable on-demand tracing Send automatic updates when

status changes


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Melvina Tarazi's presentation at QITCOM 2011