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OS Market & Technology DaySeptember 18th, 2018
www.osram.com
Light is OSRAM
OS Market & Technology Day
September 18th, 2018
2
Disclaimer
This presentation as well as other reports, presentations, materials delivered to shareholders and press releases may contain forward-looking
statements that are subject to risks and uncertainties, including those pertaining to the anticipated benefits to be realized from the proposals described
herein. In addition, our representatives may from time to time make oral forward-looking statements. Forward-looking statements may include, in
particular, statements about future events, future financial performance, plans, strategies, expectations, prospects, competitive environment, regulation
and supply and demand. OSRAM Licht AG has based these forward-looking statements on its current views and expectations and on certain
assumptions of which many are beyond OSRAM Licht AG’s control. These are subject to a number of risks, uncertainties and factors, including, but not
limited to those described in disclosures, in particular in the sub-chapter Risks in the Annual Report. Actual financial performance could differ materially
from that projected in the forward-looking statements due to the inherent uncertainty of estimates, forecasts and projections, and financial performance
may be better or worse than anticipated. Given these uncertainties, readers should not put undue reliance on any forward-looking statements. The
information contained in this presentation is subject to change without notice and OSRAM Licht AG does not undertake any duty to update the forward-
looking statements, and the estimates and assumptions associated with them, except to the extent required by applicable laws and regulations.
This presentation includes references to non-IFRS financial measures, including, but not limited to: FCF, EBITDA, EBITA, EBITDA margin, capital
expenditure, capital expenditure as percentage of revenue, net financial debt, and net working capital. We have provided these measures and other
information in this presentation because we believe they provide investors with additional information to assess our performance. Our use of these
supplemental financial measures may vary from others in our industry and should not be considered in isolation or as an alternative to our results as
reported under IFRS.
Due to rounding, numbers presented throughout this and other documents may not add up precisely to the totals provided and percentages may not
precisely reflect the absolute figures.
OS Market & Technology Day
September 18th, 2018
3
Agenda for OS Market and Technology Day on September 18th, 2018
Time Topic Responsible
12:00 – 13:00 Lunch & Visit World of Light
15:10 – 16:30 Show cases by Segments
10:45 – 10:50 Welcome Andreas Spitzauer
10:50 – 11:00 Company update OSRAM Dr. Olaf Berlien
11:00 – 11:40 Company update OSRAM OS Dr. Stefan Kampmann
10:00 – 10:45 Arrival and Registration
13:00 – 13:30 Industry and Mobile Devices Bodo Ischebeck
13:30 – 13:50 General Lighting Emmanuel Dieppedalle
13:50 – 14:20 Automotive Wolfgang Lex
14:20 – 15:00 Q&A OSRAM Board and OS Team
15:00 – 15:10 Wrap-up & Closing remarks Dr. Olaf Berlien
From 16:30 End and bus transfers
OS Segment Heads
11:40 – 12:00 Q&A OSRAM Board
OS Market & Technology Day
September 18th, 2018
4
Strategic communication roadmap 2018
OSRAM Company Strategy Update
OSRAM OSMarket & Technology Day
September 18th, 2018
• Presentation of strategic development for OS
• OS as the group’s technology backbone
for Photonics
• Growth opportunities for OS segments
• OS growth path
November 7th, 2018
• Strategic development of OSRAM Group
• OSRAM Continental JV
• OSRAM Group growth path
• Presentation of financial results Q4/18
OS Market & Technology Day
September 18th, 2018
5
same as title page
Company Update OSRAM
Dr. Olaf Berlien
OS Market & Technology Day
September 18th, 2018
6
OSRAM is a global leader in lighting technology
Automotive Lighting (SP) Opto Semiconductors (OS) Digital Solutions (LSS)
~26,900
458million € 15.0%
EBITDA adj. /
margin YTD
Q3/18
Patents &
patent
applications
Employees
worldwide17,400
3.1bn Revenue
YTD Q3/18
OS Market & Technology Day
September 18th, 2018
7
Photonics
LED technology is changing the way we use light
> LED technology replaces traditional lamps in illumination applications
General lighting Specialty applications
~€5bn
Growth
Treatment
~€10bn
Growth
Visualization
~€5bn
Growth
Sensing
Higher energy efficiency
Full flexibility of light spectrum
More compact & robust
Easier integration in electronics
Precise light emission
past present future
~€30bn
Growth
Illumination
> LED technology enables new application fields
SSL technology dominant (e.g. laser, LED)
Augmented Reality
Horticulture
LIDAR
Video Walls
Material processing
Mobile Spectroscopy
OS Market & Technology Day
September 18th, 2018
8
Innovation allows us to participate in growth cycles
2015 2020 2025
Market size
Traditional technologies Photonics (LED, Laser…)
2015 2020
€17 bn
Source: OS Market Model, External Market Models
Market for Optoelectronic Components
2025
€8 bn
Illumination Backlighting
(not in OS focus)
Visualization / Sensing / Treatment
Illumination
General Lighting
(excl. horticulture)
Illumination Premium
2017
Market size
Source: Frost & Sullivan 2015
Photonics
OS Market & Technology Day
September 18th, 2018
9
OSRAM focussing its technology to lead the growth cycle towards photonics
Illumination SSL
Sensing Treatment Visualization
Illumination Trad
Strategy Update
OSRAM 2020+
Phase 3
Focus
2018 +
Three pillar strategy
implemented at good
profitability
Strategic investment in
Opto Semiconductors
Company split and
carve-out of lamps
business
>750 Mio. €
Divestments
Phase 1
Realignment
2015/2016 Launch JV
OSRAM/Continental
(Advanced smart lighting)
Realignment SP
business
Small & mid-size targeted
investments in growth
markets (digital)
Operational measures &
performance programs
Initiated divestment of
Luminaires Business
Phase 2
Transformation
2017/2018
2015
Vertically integrated
lighting expert2020+
High-Tech
Photonics Champion
OS Market & Technology Day
September 18th, 2018
10
Illumination
Visualization
Sensing
Treatment
OSRAM enables autonomous driving
Adaptive cruise control system
(LIDAR)
LED / Laser
head-up
display
Headlamp
(e.g. laser,
matrix)
Pre crash sensing (LIDAR)
Rain sensor
Daytime
running light
Side view and
lane detection
Ambient light sensor
Driver monitoring
Interior lighting
Ambient lighting
Gesture recognition
3-D environment
detection (LIDAR)
Rear light
LED Flash
Display backlighting
Bio-Monitoring
Eye tracking
IR remote control
Gesture recognition
OSRAM enables digital communication
Ambient light sensor/
proximity sensor
Facial
recognition
Facial recognition
Indicators
OSRAM enables wellbeing applications
Mobile Food-Analysis
Baby monitoring
Wearables
OSRAM enables entertainment
Concerts
Cinema
Shows & Events
Stage & Theatre
Studio, TV & Film
Wireless networks for park
management
Personalized
advertising
Indoor-Navigation
Access control
Integrated sensors for traffic
detection and traffic control
Intelligent LED-street lights
Light management
systemsLED-indoor luminaires
and components
Security
applications
OSRAM enables smart cities
Photonic applications create significant market opportunities for OSRAM
OS Market & Technology Day
September 18th, 2018
11
Company Update OSRAM OS
Dr. Stefan Kampmann
OS Market & Technology Day
September 18th, 2018
12
OSRAM OS at a glance
Segment Industry
and Mobile Devices
~35% of revenue
No. 2 in Industry and
Mobile Devices1)
Segment Automotive
~50% of revenue
No. 1 in Automotive2)
~12,600
172017
222023
1.7bn
Market size
in € bn1)
Industry
position
Employees
worldwide
Revenue
2017
2Global
No.
Segment General Lighting
~15% of revenue
No. 3 in High Power2)
Source: IHS Markit, Technology Group, LED Intelligence Service 2018. Data is not an endorsement; 1) Packaged LED (Visible + IR); 2) Packaged LED (Visible)
OS Market & Technology Day
September 18th, 2018
13
OS business model – Three strong Segments with a joint
setup to drive profitable growth through innovation
Strong Segments
Entrepreneurial Segments covering
all relevant Photonics markets
Joint setup
• Common technology platforms
for chip/package and materials
• Global production footprint
for chip and package
• Product innovation across
all Segments based on existing
and new platforms
Production
Technology
Product Innovation
Industry and
Mobile Devices
General
Lighting
Automotive
Customers
OS Market & Technology Day
September 18th, 2018
14
OS has tripled revenues since 2007 at high profitability through the cycle
OS revenue (€ mn) and EBITDA (%)
(2007 – 2017)
28%24%
17%
31%
24%
20%22%
26% 27%29% 28%
20112007 20102008 2009
1,685
20142012 2013 2015 2016 2017
520
FY
CAGR
>10%
×3more than
OS Market & Technology Day
September 18th, 2018
15
Key success factors are innovation and quality
• Strong and broad technology competency across visible and
infrared wavelengths
• Hungry for technological progress to open up new applications
• Innovation partner of choice for the who-is-who of the industry
for more than two decades
• High IP security through both own IP and large cross-licensing
networks
• Deep manufacturing and process know-how, pushing quality
standards towards zero defects
• Highly motivated and passionate teams from R&D to
manufacturing
… recognized by our
customers and the industry
OS is an innovation leader with
highest quality standards …
Global supplier Award 2017
Xiaomi smartphone
best innovation Awards
OS Market & Technology Day
September 18th, 2018
16
OS consistently outperformed the LED market
~6%
~6%
~5%
~10%
MLS
Lumileds
Nichia
OS
Seoul Semi
~12%
Change
vs. 2017
OS global market share packaged LED1)
(2012 – Q1 2018)
1) Visible LEDs only, excluding IR and UV
Source: IHS Markit, Technology Group, LED Intelligence Service 2018. Data is not an endorsement.
Global market shares Q1 2018 for packaged LED1)
(Percent of total market value)
0
2
4
6
8
10
12
2013
6.5%
7.3%
2012
6.9%
20152014
7.8%
8.6%
2016
~10%
9.6%
2017 Q1 2018
OS Market & Technology Day
September 18th, 2018
17
Megatrends drive OS future growth
Smart MobilityDigitalization Urbanization
OS Market & Technology Day
September 18th, 2018
18
Megatrends drive OS to become a comprehensive Photonics company
ApplicationsIllumination
Technology
Visualization
Today’s and
future core
Additional growth
opportunitiesPhotonics
Emitters
Integrated
Circuits Detectors Algorithms
Treatment Sensing
Optics
101110101000110
+
OS Market & Technology Day
September 18th, 2018
19
A day in 2023 supported by products from OS
Waking up with
Human Centric LightingOn the road to work with
LiDARSecurity access with
Optical Sensors
Efficiency at work with
AR/VRWorking out with
Smart CompanionsHome cooked meal with
Horticulture
6:30am 7:00am 7:30am
7:45am – 5:30pm 6:30pm 8:00pm
OS Market & Technology Day
September 18th, 2018
20
OS strategy is to build a global leader in Photonics
Photonics business
with structural growth
Global, competitive
manufacturing setup
Leader in technology
and innovation
B
C D
Attractive financial perfor-
mance through the cycle
Global leader
A
OS Market & Technology Day
September 18th, 2018
21
Illumination as a large and growing market –
Visualization, Sensing, and Treatment as growth boosters
Illumination Backlighting
(not in OS focus)
Visualization/
Sensing/
Treatment
Illumination
General Lighting
(excl. horticulture)
Illumination Premium~2%
~4%
~14%
~4%
~-3%
Overall
2008 2012 2017 20302023
Source: OS Market Model, External Market Models; 1) Market for Optoelectronic Components
CAGR
2017 – 23
Conceptual OS market size1)
A
€17 bn
€22 bn
OS Market & Technology Day
September 18th, 2018
22
Attractive growth opportunities in all Segments
• Multiple applications in mobile
and industrial Sensing
• New markets in personal health
(Vital sign monitoring)
• Accelerated growth in
Visualization applications
Industry and
Mobile Devices
• Increasing LED penetration
• µ-pixelated and intelligent
light devices Interior and Exterior
• Growing Sensing business
with Autonomous Driving
Automotive
• Increasing LED penetration
in Illumination applications
• Trend to urban and greenhouse
farming (horticulture)
General Lighting
A
Key Business Opportunities
OS Market & Technology Day
September 18th, 2018
23
Technological success is based on exceptional R&D capabilities
and a strong position in intellectual property
1,200 R&D
experts
5 R&D locations
worldwide
>10% R&D of sales
>450 PhDs
~7,400 patents2)
Value drivers1)
1) 2017; 2) Patents and patent applications
B
Innovation speed
Cross-Segment
synergies
Success factors
Technology and
design building blocks
System and
application
engineering
OS Market & Technology Day
September 18th, 2018
24
OS technology backbone – From material systems to packages
Industry and
Mobile Devices
Automotive General
Lighting
InGaN (blue to green)
AlInGaP (red and near infrared)
AlInGaAs (near infrared)
Thinfilm (Surface Emitter)
Sapphire (Volume Emitter)
Laser (Edge emitter and VCSEL)
Phosphors
Broad portfolio of LED packages
Chip
technology
Material
systems
Optical
packages
Conversion
B
LED
Die
Conversion
layer
OS Market & Technology Day
September 18th, 2018
25
“Component+” strategy expands product
portfolio and growth applications
Basic Component
Since ~2010 From ~2018
LED with increasing
commoditization
B
Advanced Component
LED with differentiating
performance features
Component+
Photonics system in
a package
Vital Sign SensorAutomotive Interior Automotive Headlamp
OSLON Black Flat
Integrated Circuit
Detector
Complex
Package
LED
EmittersOptics
Type of
component
Example
TOPLED
OS Market & Technology Day
September 18th, 2018
26
Competencies are being built up in-house
and through strategic M&A
OS technology building blocks
Journey towards Component+
Build and Buy
approach
Acquire strategic targets to
strengthen technology leadership
and market access
Enable fully integrated offerings
based on strong emitter position
Internal
OS in-house M&A
Beyond
Illumination
Visible
Laser
Thinfilm
Red
µLED
Phosphor
Thinfilm
Blue
Sapphire
Standard
Packages
IR Laser
Eviyos
Novel
Packages
IC design
Optics
…
…
…
(VCSEL)
(Quantum
Dot)
B
Continue build-up of competencies
required for Component+, e.g. in IC
design, optics, package integration
External
OS Market & Technology Day
September 18th, 2018
27
C
OS benefits from a global manufacturing
footprint for chip and package
Chip Fab
Regensburg, Germany• OS Headquarters
• Innovation center for product design,
process technology, and chip
• Chip lead plant and volume fab
Packaging Fab
Penang, Malaysia
• GL Headquarters
• Innovation center for packaging
• Packaging lead plant and
volume fab
Chip Fab
Kulim, Malaysia
• Worldwide largest 6’’ fab
• Chip sister plant and
volume fab
Packaging Fab
Wuxi, China
• Packaging sister plant
and volume fab
Footprint strategy
Since 1972
Since 2017
Since 2014Since 1978
~1,300 ~700
~6,500 ~1,800
Employees in Operations
OS Market & Technology Day
September 18th, 2018
28
Kulim ensures OS competitiveness for chips –
Successful ramp of Sapphire and Thinfilm capacity
Successful Sapphire
ramp
Ramp of Thinfilm pro-
duction for Automo-
tive as of CY19
Successful start of
Thinfilm production
Production of further
chip technologies
C
OS Market & Technology Day
September 18th, 2018
29
• Monolithic Sapphire fab
• Main usage for
General Lighting
2015 Today
• Fab with multiple chip technologies:
Sapphire and Thinfilm
• Growth enabler for all Segments
Kulim utilization concept
Strategy
Assump-
tions
• General Lighting market
as main growth driver
• Thinfilm under pressure
• Further growth of premium markets
with high margin profile
• Thinfilm with increased
competitiveness
Size
KUL 1 KUL 2 KUL 1 Extension
40% less
CAPEX
Higher DCF
and EVA
C
Value output 100% 100%
Product mix in Kulim with higher premium
share generating higher returns
OS Market & Technology Day
September 18th, 2018
30
OS has a competitive manufacturing strategy
with a strong in-house footprint and manufacturing partners
• Strong in-house
manufacturing footprint
• USP by cost and/or
performance
• Leading manufacturing
technology
• Superior process
expertise
Foundry and manufacturing
partners to
• Optimize capital efficiency
• Ensure flexibility and high
utilization of own
production
• Especially relevant
for Component+
Flexible manufacturing concept
In-house manufacturing Partnering concept
C
Regensburg
Penang
Kulim
Wuxi Foundries
Manufacturing
partners
OS Market & Technology Day
September 18th, 2018
31
OS will continue to outperform the market in the future by
1) strengthening the core and 2) expanding beyond the core
Current OS core business
Expand and defend core
business against “consumer
grade” competitors by
• Optimized performance-
cost position with
competitive footprint
• Further differentiation
through innovation
1
Basic Component Advanced Component Component+
Illumination
+ Visualization
+ Sensing
+ Treatment
OS 2015OS 2020
OS 2025
1
2
Conceptual OS strategic development
Beyond OS core business
Expand technology
leadership beyond
the core with
• In-house innovation
• Targeted M&A moves
• Flexible manufacturing
concept
2
C
A B
OS Market & Technology Day
September 18th, 2018
32
20142010
200
20162012 2018 2020+
100
150
250
300
Cyclical growth is part of a high-tech semicon business model
driven by advances in LED technology and new applications
FY
2017Headlamp (next
product gen)
Iris Scan
2014DRL2 (next product gen)
Headlamp
2020+Novel Illumination,
Sensing, Visualization
and Treatment
applications,
e.g. 3D Mobile, LiDAR,
Novel displays
2011Monitor Backlighting
Rear Light, DRL2
Growth waves with novel applications/
products driven by advances in LED technology
10% growth trend line
OSConceptual OS revenue development1 (Index, 2010 = 100)
OS drives growth with new
applications/products enabled
by advances in LED
technology
Cyclical growth:
• Above trend line
OS as innovation leader
introduces new products
• Below trend line
Others follow
D
1) Revenue adjusted for FX effects 2) Day time running light
OS Market & Technology Day
September 18th, 2018
33
OS is expected to gain market share going forward D
1.685
2017 2018e ≥2020e2019eFY
Revenue development / growth (€ mn / %)
and adjusted EBITDA margin (%)
~10%1)
through the cycle
5-6%1)
5-10%1)Growth
~4%
Assumptions: No recession or financial crisis; current fx rates (esp. EUR, USD, RMB, MYR) 1) Comparable growth
Margin 28.1% 24-25% 22-26% 23-29%
OS Market & Technology Day
September 18th, 2018
34
OS targets a through the cycle CAPEX ratio
of 12 – 14% going forward
2012 20132011 2018e2014 2015 2016 2017 2019+
12 – 14% targetthrough the cycle
Kulim, Wuxi,
Regensburg
FY
OS CAPEX development
(share of revenue)
D
Note: Through the cycle target does not include any major greenfield or infrastructure investments
OS Market & Technology Day
September 18th, 2018
35
Summary – OS strategy is to build a global leader in PhotonicsA B
C D
Photonics business with structural growth
• Solid growth in
core Illumination
• High growth
in applications
beyond Illumination
Global, competitive manufacturing setup
• Strong in-house
manufacturing
• Foundry partners for
flexibility and capital
efficiency
Leader in technology and innovation
• Strong technology
base
• Targeted extension
of required capabili-
ties in-house and
through M&A
Attractive financial performance
through the cycle
• Targeted revenue
growth rate1): ~10%
• Targeted adjusted
EBITDA margin1):
23%-29%
Global leader
Assumptions: No recession or financial crisis; current fx rates (esp. EUR, USD, RMB, MYR) 1) Through the cycle
OS Market & Technology Day
September 18th, 2018
36
Agenda for OS Market and Technology Day on September 18th, 2018
Time Topic Responsible
12:00 – 13:00 Lunch & Visit World of Light
15:10 – 16:30 Show cases by Segments
10:45 – 10:50 Welcome Andreas Spitzauer
10:50 – 11:00 Company update OSRAM Dr. Olaf Berlien
11:00 – 11:40 Company update OSRAM OS Dr. Stefan Kampmann
10:00 – 10:45 Arrival and Registration
13:00 – 13:30 Industry and Mobile Devices Bodo Ischebeck
13:30 – 13:50 General Lighting Emmanuel Dieppedalle
13:50 – 14:20 Automotive Wolfgang Lex
14:20 – 15:00 Q&A OSRAM Board and OS Team
15:00 – 15:10 Wrap-up & Closing remarks Dr. Olaf Berlien
From 16:30 End and bus transfers
OS Segment Heads
11:40 – 12:00 Q&A OSRAM Board
OS Market & Technology Day
September 18th, 2018
37
OS Management Team
Dr. Stefan Kampmann
Chief Executive Officer~25 yrs industry & semicon experience
Ingrid Jägering
Chief Financial Officer~30 yrs industry & semicon experience
Lothar Mergili
Chief Operating Officer>25 yrs industry & semicon experience
Dr. Ulrich Steegmüller
Chief Technology Officer>25 yrs industry & semicon experience
Wolfgang Lex
Head Automotive~35 yrs industry & semicon experience
Bodo Ischebeck
Head Industry and Mobile Devices~25 yrs industry & semicon experience
Emmanuel Dieppedalle
Head General Lighting~25 yrs industry & semicon experience
OS Market & Technology Day
September 18th, 2018
38
Industry and Mobile Devices
Bodo Ischebeck
OS Market & Technology Day
September 18th, 2018
39
Shaping the market in Industry and Mobile Devices
INDUSTRY AND MOBILE DEVICES
OS Industry and Mobile
Devices at a glance
#1 in infrared with best
in class LED and Laser
technology
#1 in projection
Great customer access
Deep application
know-how
OS shaped a variety of applications
Industry and
Mobile
Devices
Laser Illumination
Surveillance Flash Material Processing
Vital Sign Monitoring Projection
#2 position overall
OS Market & Technology Day
September 18th, 2018
40
Visualization, Sensing and Treatment are drivers for growth
INDUSTRY AND MOBILE DEVICES
3D Sensing, Vital Sign
Monitoring, High
Resolution Video Walls,
Mobile Projection
CAGR
2017 – 2023
4-6%
~15%
Overall
-2 %
(~ 0% w/o
backlighting)
0
5
10
15
2023
11.5
2017
9.1
Stable core market;
strongly declining display
backlighting
(not in OS focus)
Industry and Mobile Devices opto market1)
(€ bn)
Visualization/
Sensing/
Treatment
Illumination
B
A
Source: OS Market Model, External Market Models; 1) ~50%/50% Industry/Mobile Devices
OS Market & Technology Day
September 18th, 2018
41
Illumination applications provide a stable core market
INDUSTRY AND MOBILE DEVICES – ILLUMINATION
A
Goal
Keep #2 position
in Illumination for Industry
and Mobile Devices
Key effects
Volume growth
compensated by
price decline
Portfolio shifts
to new applica-
tions
Stable market … ... with multiple applications
BacklightingLaser
Airplane Utility vehiclesMulti Applications/
Other
Flash
OS Market & Technology Day
September 18th, 2018
42
Exciting applications beyond Illumination with large potential for growth
INDUSTRY AND MOBILE DEVICES – VISUALIZATION/SENSING/TREATMENT
Selection of growth opportunities in Industry and Mobile Devices
Starting
today
Starting
next 2+
years
B
SensingVisualization Treatment
AR/VR Headset Mobile Spectroscopy Robotic Sensing / Drones Consumer Health
Fine-pitch Video Wall Advanced 3D Sensing Vital Sign Monitoring Copper Welding
Projection Biometric Recognition Surveillance Material Processing
OS Market & Technology Day
September 18th, 2018
43
3D Sensing, video wall and projection are the main growth drivers
INDUSTRY AND MOBILE DEVICES – VISUALIZATION/SENSING/TREATMENT
Market growth in Visualization/Sensing/Treatment
(2017 – 2023)
Mark
et
gro
wth
: €
3.1
bn
3D Sensing• Biometrics and 3D images in mobile phones
• Applications in Automotive and Industry
to follow suit
Video Wall: Mini LED/µLEDTrend to higher resolution video walls requiring
Mini LED and µLED technology
Projection• Laser-based high power projectors
• Trend to mobile projection (AR/VR)
OtherVital Sign Monitoring, Spectroscopy, Material
Processing
B1
B2
B3
B
Source: OS Market Model, External Market Models
OS Market & Technology Day
September 18th, 2018
44
3D Sensing has become a key security feature for mobile phones –
And there are more applications
INDUSTRY AND MOBILE DEVICES – SENSING
B1
First mobile phones
Mobile phone security
Today
Significant opportunity for
3D Sensing in mobile phone
security applications
Many more opportunities
for 3D Sensing
• World facing mobile
phone applications for
3D images and
measurements
• Automotive
Rise of biometrics
OS Market & Technology Day
September 18th, 2018
45
OS stands out in 3D Sensing market
with the broadest light emitter portfolio offering
INDUSTRY AND MOBILE DEVICES – SENSING
OS with key technologies
to deliver the best solution
for 3D Sensing
applications
OS extends strong emitter
know-how with e.g. driver
IC and optics towards
Component+
First products
already available
3D Sensing applications Emitter technologies
B1
Examples LED Edge
emitter
VCSEL2)
Mobile
Devices
Industry
Auto-
motive1)
Not used
for 3D
SensingDeep-Dive
1) Different market that shows same emitter technology 2) Vertical-cavity surface-emitting laser
OS Market & Technology Day
September 18th, 2018
46
Acquisition of VIXAR supports OS in 3D Sensing applications
INDUSTRY AND MOBILE DEVICES – SENSING
Highly experienced VCSEL technology team
Offering high efficiency and high power VCSEL arrays
Broad wavelength range from 680nm to 940nm
Scalable manufacturing from Epi, Chip to Package
Custom designs to meet individual requirements
B1
OS Market & Technology Day
September 18th, 2018
47
OS has strong USPs for 3D Sensing emitter modules
INDUSTRY AND MOBILE DEVICES – SENSING
Fully integrated 3D
Sensing emitter module
Required
capabilities
OS USPs
Module
assembly
Extensive internal package design
and manufacturing know-how as well
as broad network of external partners
Emitter
know-how
Comprehensive IR portfolio: Edge emitting
lasers, VCSELs and LEDs; market leader
for IR components
IC
know-how
Growing competencies in internal
driver IC know-how
B1
Example product
Optical element
e.g. micro lens array
Adhesion
Photodiode
VCSEL chip
QFN-package
Optical
capabilities
Strong in-house capabilities for design and
simulation and partners for optical element
manufacturing
OS Market & Technology Day
September 18th, 2018
48
µLEDs are likely to revolutionize the display market;
initial products in video wall
INDUSTRY AND MOBILE DEVICES – VISUALIZATION: VIDEO WALL
B2
What are µLED
displays?Key benefits
• High resolution, brightness range,
contrast, color saturation
• Possibility for free-form, transparent
and sensor-integrated displays
Red, green, blue
LED Epiwafers
Chip processing
and singulation
Pick and place
onto target substrate
Self emitting displays where small-sized (<100µm)
LED chips constitute individual sub-pixels
Challenges
Still significant technological
challenges before entering mass
market
Applications
Large variety of applications across
different markets; initial products
in video wall market
OS Market & Technology Day
September 18th, 2018
49
OS is technology leader for µLED chips today
Evolution of chip sizes
INDUSTRY AND MOBILE DEVICES – VISUALIZATION: VIDEO WALL
B2
OS with focus on
premium applications
• High resolution video wall
• Automotive
• Augmented reality
Availability of µLED mass
production after 2022
Under
development
From mid 2000sBefore 2000Availability of chip
technology at OS
µLEDMini LED“Standard” LED
100 to ~10 (2018)
<10 (2020)
<5 (2022)
<2 for monolithic (2025)
arrays
• µLED chips in all colors
• Highest efficiency and reliability
• 6 inch production
• Access to transfer technology
• Proprietary packaging technology
OS USP
in µLED
<200>200Chip size
(µm)
OS Market & Technology Day
September 18th, 2018
50
OS is market leader in projection, shaping all applications
INDUSTRY AND MOBILE DEVICES – VISUALIZATION: PROJECTION
B3
Full emitter portfolio for
projection
Market leader
in key applications
Continuous innovation
towards new solutions
(Component+)
Projection
applications
Emitter technologies
High power
blue
Laser
RGB low
power
laser
Pixelated
µLED
array
Augmented
Reality
LED
Future scope
Home Projection
Professional
Projection
Mobile
Projection
Not used
OS Market & Technology Day
September 18th, 2018
51
New trends for mobile projection and augmented reality
INDUSTRY AND MOBILE DEVICES – PROJECTION
B3
Integrated RGB
pico projection module
Required
capabilities
OS USPs
Laser chip
technology
Unique laser portfolio ranging from blue and
green to IR edge emitting lasers / red VCSELs
and in-depth production know-how
Module
assembly
Extensive internal package design and
manufacturing know-how as well as broad
network of external partners
Miniaturization in laser light sources
for mobile projection
Cover
Turning optic
Laser dies
Submounts
Substrate
Optical
capabilities
Strong in-house capabilities for design and
simulation and partners for manufacturing
OS Market & Technology Day
September 18th, 2018
52
Expected business development – Industry and Mobile Devices
INDUSTRY AND MOBILE DEVICES
2019 2020+
Market and
Industry
• Asian smartphone 3D Sensing starting in low
volume, high end models
• Growing market for video walls (indoor / outdoor)
and projection (home cinema)
• Fitness trackers and wearables provide good
growth opportunities
• Smartphones will continue to drive new
optoelectronic applications
• Augmented reality glasses seen as possible next
gen. mobile phones requiring new optoelectronics
• Trend to high resolution video walls continues
• Introduction of mobile spectroscopy and 3D vision
in robots and drones
OSRAM OS • Using Vixar to accelerate VCSEL 3D sensing
penetration in Tier1/Tier2 smartphone companies,
especially in Asia
• Introducing a Mini LED videowall product in FY19
• Leverage #1 market position in projection and vital
sign monitoring
• Opto content in mobile devices continues to
increase business opportunity
• Continued expansion of technology
(R&D/Partnering/M&A) increases breadth of offering
• Market leadership continues, supported by strong
customer access and deep application know-how
Assumptions: No recession or financial crisis; current fx rates (esp. EUR, USD, RMB, MYR)
OS Market & Technology Day
September 18th, 2018
53
Industry and Mobile Devices at a glance
INDUSTRY AND MOBILE DEVICES
IMOS competence
• #1 emitter player
(LED, VCSEL, Laser, Mini LED/µLED)
• Commitment towards Component+ with detectors,
IC and optical packaging competencies
• High manufacturing flexibility with a mix of in-house
and external manufacturing
OS ambition
OS will remain #1 – 2 market player
in all key applications
Continue to shape the market based on
• Great customer reputation and access
• Deep application know-how
Market development Growth opportunities
OS Market & Technology Day
September 18th, 2018
54
General Lighting
Emmanuel Dieppedalle
OS Market & Technology Day
September 18th, 2018
55
General Lighting portfolio includes applications
such as horticulture, street lighting and office lighting
Snapshot of key GL applications
OS General Lighting at a glance
#3 in High Power Professional
applications
#1 in horticulture
Strong customer access and
IP portfolio
End to end control of value chain
from die to package
Outdoor Facade
Street Lighting Office Lighting
Horticulture
GENERAL LIGHTING
OS Market & Technology Day
September 18th, 2018
56
General Lighting is an important market for OS –
Horticulture as a growth opportunity
GENERAL LIGHTING
CAGR
2017 – 2023
Overall
Treatment
(= Horticulture)
Illumination Illumination applications
provide a growing
core market for OS
Exciting applications in the
area of horticulture with
significant growth potential
General Lighting opto market
(€ bn)
~6%
30%+
~4%
0
2
1
4
3
5
6
2017 2023
4.3
5.9
B
A
Source: OS Market Model, External Market Models
OS Market & Technology Day
September 18th, 2018
57
Illumination market is segmented into Professional
and Consumer as well as High Power and Mid Power
GENERAL LIGHTING – ILLUMINATION
Professional
vs. Consumer
markets have different
success factors,
specifications and
competition
High
Power
Mid
Power
Consumer Professional
A
High Power vs.
Mid Power markets
defined by power
consumption and
system architecture
Residential Hospitality
Shop
Office
Portable
Architainment
Street
Industrial
OS Market & Technology Day
September 18th, 2018
58
Key success
factors
Competition
Customers
Specs
Professional and Consumer markets differ along four key dimensions
GENERAL LIGHTING – ILLUMINATION
Predominantly Western manufacturers
1. Performance
2. Lifetime and Product Quality
3. Service/Price
75,000h lifetime
Professional
• Strong
• Both Western and Asian competitors
1. Price
2. Price
3. Performance
15,000h lifetime
Mostly Chinese manufacturers
• Aggressive and cost driven
• Mostly Chinese competitors
Consumer
A
OS Market & Technology Day
September 18th, 2018
59
OS will focus on the Professional market across
High Power and Mid Power applications
GENERAL LIGHTING – ILLUMINATION
High
Power
Mid
Power
Consumer Professional
A
Residential Hospitality
Shop
Office
Architainment
Street
Industrial
Strategic
Focus
Portable
OSLON
(Thinfilm)
OSCONIQ
(Sapphire)
OS Market & Technology Day
September 18th, 2018
60
In High Power Professional OS already leads
the market in performance and robustness
GENERAL LIGHTING – ILLUMINATION: HIGH POWER
A
Success
differentiators
Performance
Portfolio
Lifetime
Comprehensive portfolio enabled
by IP leadership in red and blue
Technical parameters based on outdoor products which constitute majority value share of market
USP
OS is the market leader
in performance and
robustness in the High
Power Professional market
Top 3
competitor
Lumens
per watt
Best
competitor
OS
Top 3
competitor
Lifetime hrs Best
competitor
OS
OS Market & Technology Day
September 18th, 2018
61
Today we are already market leader in Europe in High Power Professional
A
Europe and Emerging Markets
Leading market
position
• Majority share across all top players
• Maintain market leadership through
continuous performance improvement
and product innovation
Recent project win
#3OS position in
overall High
Power market
GENERAL LIGHTING – ILLUMINATION: HIGH POWER
OS High Power products used in
lighting the Istanbul New Airport
2016 – Today Over the next 1 – 2 years
OS Market & Technology Day
September 18th, 2018
62
High Power with a clear strategy to expand
and win market share in NAFTA and Rest of World
A
GENERAL LIGHTING – ILLUMINATION: HIGH POWER
2016 – Today Over the next 1 – 2 years
NAFTA
Win with performance
Leverage performance and market
leadership in Europe and emerging
markets to expand aggressively
Rest of world
Win with performance
leadership at lower
cost
• Introduce cost innovation in
packaging (for e.g.: durable
plastic packaging)
• Leverage Thinfilm die
superiority to introduce
full palette of color options
for architainment and other
High Power applications
OS Market & Technology Day
September 18th, 2018
63
In Mid Power Professional OS is now poised
to continuously expand market share
A
Perfor-
mance
Top 3 in performance and rapidly
pushing for leadership
Already building strong position
in Mid Power based end markets
Package innovation
Western integrated player capable
of innovation across die, package
and phosphorsPerformance
Push for leadership
Cost innovation
Leverage High Power durable plastic
packages to compete on price
Product innovation
Introduce new IP (eg: Quantum
Dots) based products
GENERAL LIGHTING – ILLUMINATION: MID POWER
2016 – Today 2019 – 2020
Building fundamentals to compete Expand share through performance
and innovation
Market
presence
End-to-end
innovation
OS Market & Technology Day
September 18th, 2018
64
Many new growth opportunities exist beyond
standard Illumination business especially in horticulture
GENERAL LIGHTING
Selection of growth opportunities beyond standard Illumination in General Lighting
Starting
today
Starting
next 2+
years μ -pixelated LED Dynamic, “Follow-Me” Lighting Spatially Tunable Pixelated Light
Quantum Dots Lighting Fog-sensing Street Lights Intelligent High Bay Lighting
Package-less LEDs High Brightness Lighting Vertical Farming HorticultureHuman Centric Lighting
Smart Horticulture
Top Lighting for Greenhouses
OS Market & Technology Day
September 18th, 2018
65
Urban farming and greenhouses are underlying drivers
for the strong market growth in horticulture
Drivers for market growth
Until 2020 2020 and beyond
Vertical farming and greenhouse inter-lighting
Natural advantage for LEDs because of better
spectral match and low radiative heat damage
Top-lighting in greenhouses
Traditional lighting currently cost beneficial;
LEDs expected to catch-up in 2 – 3 years
Strong performance, comprehensive portfolio
and close customer access are critical
Cost reduction and strong performance
are critical
~4xgrowth in horticulture
LED luminaires
in next five years
B
GENERAL LIGHTING – HORTICULTURE
OS Market & Technology Day
September 18th, 2018
66
Comprehensive portfolio and strong technology innovation
drive OS market leadership in horticulture
GENERAL LIGHTING – HORTICULTURE
B
White
Blue
True Green
Yellow
Red
Far Red
Hyper Red
Deep Blue Strong technology
leadership and unique
product offerings
OS USP
Market leader and
preferred component
supplier to leading
horticulture customers
OS portfolio
Ph
oto
syn
the
tic r
ele
van
t co
lors
Low Power High PowerMid Power
Comprehensive portfolio enables OS
to mix & match components to
support customers’ unique growth
recipes
Covered by OS products
Clear performance and
cost roadmap to meet
customer requirements
No market need
OS Market & Technology Day
September 18th, 2018
67
Expected business development – General Lighting
GENERAL LIGHTING
1) Source: OS Market Model, External Market Models
Assumptions: No recession or financial crisis; current fx rates (esp. EUR, USD, RMB, MYR)
2019 2020+
Market and
Industry
• Softness of General Lighting market
(outdoor/industrial) expected to continue
into the beginning of the new fiscal year
• Horticulture market expected to continue strong
growth driven by continuous efficacy improvements
and cost reduction of luminaires
• Market growth expected to continue with
CAGR of ~6%1)
• Continued strong growth of the horticulture market
driven by top lighting penetration
• Mid Power market share continues to grow
with continued need for improved quality of light
OSRAM OS Expecting to accelerate growth towards H2/FY19:
• New product introductions further
complementing the portfolio
• Entering new markets in the Professional segment
Horticulture expected with good growth in line with
seasonality
• High Power expected to continue to grow stronger
than market
• Continue to remain #1 in horticulture
• New product introductions in Mid Power enables
OS to participate in the growth opportunities
OS Market & Technology Day
September 18th, 2018
68
Success in the General Lighting markets
enables OS to bring a strong competitive focus into the marketplace
Cost Innovation
Innovative packaging solutions for cost
competitiveness are candidates for transfer
to other markets
Capacity Utilization
High volumes ensure early capacity loading
for fabs especially during qualification of
other products
R&D Speed
Innovation speed is a critical differentiator
for success in GL – lessons learned crucial
for other fast-paced markets
GENERAL LIGHTING
OS Market & Technology Day
September 18th, 2018
69
General Lighting at a glance
GENERAL LIGHTING
GL
OS competence
• Performance leadership, strong IP portfolio and
innovation focus across value chain from chip to
package
OS ambition
• Illumination: Become market leader across
professional applications by building on strong
performance, IP and customer access foundations
Market development Growth opportunities
• Close customer access borne out of leading market
positions in High Power Professional and horticulture
• Treatment: Remain leader in horticulture and
maintain differentiation in performance, innovation and
product portfolio
OS Market & Technology Day
September 18th, 2018
70
Automotive
Wolfgang Lex
OS Market & Technology Day
September 18th, 2018
71
OS is #1 LED Automotive supplier in the world
Close connection to
>100 Automotive OEMs
High IP security through own
IP and large cross-license network
in the industry
Highly experienced team, motivated
and passionate to shape the future
OS Automotive at a glance
#1 LED Automotive supplier in the
world
Market leader in China
Head
lamp
Rear
light
Auto-
motive
Interior
AUTOMOTIVE
OS Market & Technology Day
September 18th, 2018
72
Even today, the Automotive portfolio includes a broad range of applications
Rear light
Interior lighting
Ambient lighting
Adaptive cruise control system (LiDAR)Gesture recognition
Pre crash sensing (LiDAR)
Rain sensor
LED/Laser head-
up display
Daytime running light
3D environment
detection (LiDAR)
Side view and lane detection
Ambient light sensor
Driver monitoring
Headlamp
(e.g. laser, matrix)
LED – Non visibleLED – Visible
AUTOMOTIVE
OS Market & Technology Day
September 18th, 2018
73
The Automotive business faces unique challenges;
OS has been successful in addressing these
AUTOMOTIVE
Key characteristics of the Automotive business
Quality standards
Highest quality standards across value chain
Innovation cycles
Long time to market requires sustained commitment
Price decline
OEMs and suppliers continuously faced with price pressure
Production capacity
Availability of production capacity determines
potential for volume growth
OS has successfully defended the
leading position in Automotive for
more than 25 years
OS Market & Technology Day
September 18th, 2018
74
New growth waves in Automotive every 5 years –
Visualization and Sensing will scale from 2023
Mid 90s Today
Headlamp
Day time running light
Rear
Interior
Conceptual LED waves in Automotive
AUTOMOTIVE
Market size
OS Market & Technology Day
September 18th, 2018
75
~€25
~€35+5-7% p.a.
Higher LED content per car drives structural market growth
AUTOMOTIVE
Market growth
7 – 9% p.a.
Ø LED
content
per car1
~107~95
+2% p.a.
20232017
Global light
vehicle
production
1) Includes price decline
Source: OS Market Model, External Market Models, IHS Global Sales and Production Forecast 2018
mn units
OS Market & Technology Day
September 18th, 2018
76
Transformation from pure Illumination towards digital light business
with Visualization and Sensing use cases
CAGR
2017 – 2023
Overall
Visualization/
Sensing
Illumination
7-9%
20%+
5-7%Increasing LED pene-
tration and intelligent
µPixels
New Sensing and
Visualization applications
Automotive opto market
(€ bn)
4
0
1
2
3
2.2
20232017
3.6
AUTOMOTIVE
B
A
Source: OS Market Model, External Market Models
OS Market & Technology Day
September 18th, 2018
77
Illumination market is mainly driven by the growing market for headlamps
AUTOMOTIVE – ILLUMINATION
Market growth in Illumination
(2017 – 2023)
Headlamp
Double-digit growth
by increasing penetration
Other Exterior
Market growth in mid single-digit range
Interior
Flattish Illumination market. Standardization
of discrete LEDs, growing backlighting market
Mark
et
gro
wth
: €
1.0
bn
Focus of next pages
Source: OS Market Model, External Market Models
A
OS Market & Technology Day
September 18th, 2018
78
Headlamp market will transform towards LED –
OSRAM well positioned to drive transformation
0
20
100
40
60
80
>35%
~20%
~80%
2017
<55%
>10%
2023
95
107
Standard LEDMatrix LED Traditional
Global car production by headlamp technology (units mn)
Proactive management of the
transformation towards LED with
a joint OS/SP go-to-market model
A
AUTOMOTIVE – ILLUMINATION: HEADLAMP
Source: OS Market Model, External Market Models
Energy efficiency
Higher functionality
New design options
Drivers for fast increase
of LED penetration
OS Market & Technology Day
September 18th, 2018
79
One face to the customer – OS uses go-to-market of SP
Business Unit One global salesforce Customers
• 110 Tier 1 contacts
• >100 OEM
direct contacts
>230automotive sales employees
>40Countries
OS
SP
go-to-
market
LED
Lamps and
exchangeable
LED light
sources
OEMs
Setmakers
Distributors
A
AUTOMOTIVE – ILLUMINATION: HEADLAMP
OS Market & Technology Day
September 18th, 2018
80
Headlamp will evolve from a light source
to a µ-pixelated and intelligent digital device
AUTOMOTIVE – ILLUMINATION: HEADLAMP
2010 2015 2020
A
# Pixel
1
10
100
1,000
On/off
functionality only
Multiple discrete LEDs
for pixelated headlamps
Component+: Integrated and
high # of pixels
Visualization
OS Market & Technology Day
September 18th, 2018
81
OS increases the share of wallet
by combining LED and silicon chip into one product
AUTOMOTIVE – ILLUMINATION: HEADLAMP
Micro structured
LED Chip
Intelligent
Silicon Driver Chip
Hybrid connection Scale
comparison
EVIYOS
OS value chain
• Combination of two technologies
in one Component+
• Value creation of OS beyond LED chip
A
Assembly in package Intelligent pixelated
LED Light source
>1,000 pixels
OS Market & Technology Day
September 18th, 2018
82
OS solution is an energy efficient,
scalable high resolution product for headlamps
AUTOMOTIVE – ILLUMINATION: HEADLAMP
Most important
criteria
Headlamp
technology
Energy efficiency
Scalability
Resolution
Temperature stability
EVIYOS is a high performance
automotive grade product
Energy efficient solution supports
CO2 saving and range of electric
vehicles
EVIYOS Indirect solutions
e.g. DMD1, LCD
Conclusion Fulfills all
important criteria
Potential use
in premium cars
Good fit Poor fitComparison of high resolution headlamp technologies
A
System cost
1) Digital Micromirror Device
OS Market & Technology Day
September 18th, 2018
83
Visualization and Sensing are important for both Interior and Exterior as
enabler for Autonomous Driving
AUTOMOTIVE – VISUALIZATION/SENSING
Selection of growth opportunities in Automotive Visualization and Sensing
B
Starting
today
Starting
next 5+
years Advanced car-2-driver interaction Fine-pitch and 3D Displays
LEDs behind Material/Textiles Pixelated Head-up Display
RGB Emotion Driver Monitoring
AM Interior
Pixelated Exterior Displays Light Communication
Pixelated Rear Combination Light Side Window Status Display
Pixelated Headlamp LiDAR Sensors
AM Exterior
SensingVisualization
OS Market & Technology Day
September 18th, 2018
84
Visualization and Sensing contribute equally to growth beyond Illumination
AUTOMOTIVE – VISUALIZATION/SENSING
Sensing (e.g. for Autonomous Driving)
LiDAR as largest growth driver
Opportunities in Interior Sensing
Visualization: Mini and µLEDs for
Interior and Exterior applications
Examples
• Pixelated rear combination light
with integrated Mini LED
• Head-up display or intelligent ambient lighting
Automotive market growth in Visualization/Sensing
(2017 – 2023)
B2
B1
B
Mark
et
gro
wth
: €
0.3
bn
Source: OS Market Model, External Market Models
OS Market & Technology Day
September 18th, 2018
85
# of OS Visualization products
Automotive Exterior and Interior
Today
Mini LED
µLED
µLED carries attractive growth potential
in Automotive applications in the future
AUTOMOTIVE – VISUALIZATION: PIXELATED LEDS
RGB Ambient LED
with integrated micro-driver
Head-up display
with 16x32 RGB resolution
Segmented rear combination light
2.5D or 3D
Examples
B1
OS Market & Technology Day
September 18th, 2018
86
OS is the leading LiDAR laser component player
with more than 20 design wins already today
AUTOMOTIVE – SENSING: LiDAR
OS is the worldwide market
leader for IR lasers
Only OS has already delivered over
10 mn lasers to the automotive
industry with 200 bn km
without chip failures
OS is capturing market growth
with more than 20 design
wins already
B2
OS Market & Technology Day
September 18th, 2018
87
OS has competency for all LiDAR laser technologies –
Edge emitting laser with best overall fit to requirements
AUTOMOTIVE – SENSING: LiDAR
Fit to LiDAR requirements
Output power/efficiency
Temp. stability1)
Component cost
Eye safety
Emitting area
Laser
technology
VCSEL2)Edge
emitting
laser3)
Good fit Poor fitComparison laser technology for Autonomous Driving
B2
For long-range and
short-range LiDARPotential use for short-
range LiDAR
Applications
OS has competency for
all laser technologies
required for Autonomous
Driving
Edge emitting technology
with best overall fit to all
LiDAR requirements
ConclusionBest overall fitFit for short-range
Short-range Long-range Short-range Long-range
1) With regard to power 2) Vertical-cavity surface-emitting laser 3) Typically 905 nm
OS Market & Technology Day
September 18th, 2018
88
Expected business development – Automotive
AUTOMOTIVE
2019 2020+
Market and
Industry
• Global car production growth: ~2%1)
• Chinese car production growth remains an important
variable for global market growth
• Outcome of pending tariff discussions
(US/China/EU) unclear at this point
• LED penetration in headlamp expected
to continue to grow
• Global car production growth on average ~2% p.a.1)
• Number of Level 3-5 autonomous driving cars
increasing; creating demand for more IR emitters and
sensors per car
• LED penetration in headlamp expected to grow to >45%
• Interior lighting as additional growth driver in a
“shared and electrified” auto environment
OSRAM OS • Current short-term visibility limited due
to market and industry dynamics
• Likely that typical revenue growth patterns of H2>H1
might be slightly more pronounced in FY19
• Introduction of new products for Exterior and Interior
• Increasing LED penetration and advanced solutions
(e.g. pixelated matrix headlamp) drive growth in
Headlamp
• OS with strong position in sensing applications
(e.g. LiDAR)
• Interior as additional growth opportunity
• Market leadership continues, supported by strong
IP position
1) IHS LV production FC August 2018
Assumptions: No recession or financial crisis; current fx rates (esp. EUR, USD, RMB, MYR)
OS Market & Technology Day
September 18th, 2018
89
Automotive at a glance
AUTOMOTIVE
AMOS competence
• Leading in product, innovation and IP portfolio
• Strong regional setup incl. China
• Strong quality and manufacturing footprint
• Most experienced team in the industry shaping
the future of Automotive lighting
OS ambition
Market development Growth opportunities
Transformation from pure Illumination into
Photonics
Continue to be the strong #1 and partner
of choice for the Automotive industry
OS Market & Technology Day
September 18th, 2018
90
Agenda for OS Market and Technology Day on September 18th, 2018
Time Topic Responsible
12:00 – 13:00 Lunch & Visit World of Light
15:10 – 16:30 Show cases by Segments
10:45 – 10:50 Welcome Andreas Spitzauer
10:50 – 11:00 Company update OSRAM Dr. Olaf Berlien
11:00 – 11:40 Company update OSRAM OS Dr. Stefan Kampmann
10:00 – 10:45 Arrival and Registration
13:00 – 13:30 Industry and Mobile Devices Bodo Ischebeck
13:30 – 13:50 General Lighting Emmanuel Dieppedalle
13:50 – 14:20 Automotive Wolfgang Lex
14:20 – 15:00 Q&A OSRAM Board and OS Team
15:00 – 15:10 Wrap-up & Closing remarks Dr. Olaf Berlien
From 16:30 End and bus transfers
OS Segment Heads
11:40 – 12:00 Q&A OSRAM Board
OS Market & Technology Day
September 18th, 2018
91
Global, competitive manufacturing setup
Photonics business with structural growth
Leader in technology and innovation
Key take-aways
Attractive financial performance
through the cycle
OS Market & Technology Day
September 18th, 2018
92
Update implementation of new revenue recognition standard IFRS 15
as per Fiscal Year 2019
• In line with our earlier communication in our Annual Report 2017 (Chapter B.6.2.) the Company will implement IFRS 15
as of October 1st, 2018, the beginning of its FY19
• Also in line with earlier communication the Company has opted to choose for the ´modified approach´ of
implementation for the new revenue standard. Given this choice the Company´s financials for FY18 need not to be
adjusted for reasons of comparison.
• As a result of an impact analysis we concluded that IFRS will lead to a change in timing of revenue recognition
mainly for the following themes: transport, consignment warehouses and customized manufacturing
• The Company estimates that the cumulative effect resulting from the timing shift of revenue recognition for the above
mentioned topics can amount to approximately 1% of OSRAM Licht AG´s full year revenue
• This timing effect is expected to be fully reflected in its cumulative entirety during the course of Q1/FY19