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Incorporating Media Pack 2014 Advertising Rates & Data www.foodreview.co.za

Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

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Page 1: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Incorporating

Media Pack 2014Advertising Rates & Data

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Page 2: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Full Page Type Area245mm x 170mm

Full Page Trim Size282mm x 200mm

Half Page Type Area (Horizontal)125mm x 170mm

Half Page Trim Size (Horizontal)138mm x 200mm

Half Page Type Area (Vertical)245mm x 85mm

Half Page Trim Size (Vertical)282mm x 97mm

Third Page Type Area (Vertical)247mm x 52mm

Third Page Trim Size (Vertical)282 x 70mm

Third Page Type Area (Horizontal)85mm x 170mm

Third Page Trim Size (Horizontal) 95mm x 200mm

Quarter Page Type Area ( Horizontal)62mm x 170mm

Quarter Page Trim Size (Horizontal)75mm x 200mm

Quarter Page Type Area ( Vertical)125mm x 80mm

Quarter Page Trim Size (Vertical)138mm x 97mm

Technical DataMaterial to bleed must be supplied allowing 3mm all round

Production Specifications1. All material must be supplied in digital format to New Media specifications.2. New Media would prefer that all advertising material be supplied as a print-ready high-resolution CMYK PDF file.

• All fonts and images must be embedded and all images should be 300dpi, CMYK • Files must be supplied as single pages • Please allow a minimum of 3mm bleed all round where required

3. New Media also accepts material in the following formats, provided that all images are embedded and 300dpi, CMYK:

• Photoshop - EPS, TIFF and JPG files (flatten image) • Illustrator - EPS or AI files (create outlines for text) • InDesign - (Package)

If changes are required, please supply open files

Additional charges apply to design alterations

Number of insertions +11 6-11 3-5 1-2

Full Page 13 950 16 075 18 750 19 495

Half Page 9 500 10 950 12 725 13 200

Prime Positions POA

Classified AdvertisingPer single column centimetre 125Direct mail POAInserts POA

RatesValid from January 2014 (Quoted in ZAR)

Full colour

Group discount scheme: Companies currently advertising in other publications in the New Media stable, such as Graphix

industrial Buyer, and pharmaceutical & cosmetic review qualify for a combined space-booking series discount.

• Advertorials will be charged at standard advertising rates• All rates are exclusive of VAT, include agency commission and quoted in ZAR• Advertising contracts are to be used within a 12-month period

• Belly Bands• Strip Ads• Custom Publishing• Cover Flap (Half Cover)

Additional Marketing Tools

Print Advertising Rates 2014

• Gatefold• Double Gatefold• Post-It Note• Bookmark

Prices and specifications on request

MARCH 2013

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Enhancing the local spice market

Merger adds new zest

Food safety and qualityConsumers have unnerving expectations

SA’s meat cheatCalls for industry to put its house in order

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Page 3: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Circulation

Readership ProfileAs the circulation figures confirm, readership of Food Review (incorporating BeveRage Review and Packaging Review) is diverse, including general management, market research and production personnel from sectors as varied as meat, fish, vegetables, dairy, bakery, alcoholic and non-alcoholic beverages, as well as food and beverage packaging specialists.

Registered readers and subscribers account for over 70% of the journal’s circulation — a remarkable achievement for a trade journal that attests to its relevance and value to its target audience. Food Review reaches a well researched and carefully targeted (ABC audited) readership across all sectors of the food and beverage manufacturing industry. In addition, a readership survey revealed that, on average, each copy is read by 6.25 individuals. Not only is this pass-on readership a measure of the respect the journal commands in the industry, it confirms that Food Review communicates with an audience of over 25 000 readers every month.

Occupational TitleIndustrial Distribution

Geographical Distribution

Food Review has been the industry mouthpiece for the past 40 years. Now incorporating BeveRage Review and Packaging Review, the journal is more comprehensive, relevant and valuable than ever.

The journal is the only one of its kind in the country to target decision makers in the manufacturing processes of food, beverages and, related industries. It offers incisive and authoritative reports on all aspects of the process, from raw material sourcing, to manufacturing and packing, right down to the distribution and marketing of finished goods.

Food Review informs readers about the introduction of new ingredients, equipment, products and packs, and provides objective commentary on local and international market trends and issues, as well as significant processing and packaging technologies.

Editorial Profile

1. General management 15322. Marketing, sales and distribution 2133. Production, operations and engineering 1411 4. Administration 1255. Research and development 469Sub Total 37506. Advertising agencies/PR consultants 1707. Promotional copies 110Grand Total 4030

Beverage manufacturers (including distilleries, wineries, breweries, malt producers and soft drink manufacturers) 17.05%

Sugar industry 2.35%

Confectionery manufacturers 3.2%

Animal feeds 1.43%

Other food product manufacturers (baking powder, puddings, pasta, salts, spices, yeast, edible oils, vinegar, essences, flavours, coffee, tea, etc) 5.67%

General food manufacturers 6.52%

Suppliers to the food industry 4.56%

Wholesale and retail trade (including catering) 3.54%

Manufacturers of food/packaging machinery 5.29%

Municipal, provincial, government departments and services, universities, technikons and research organisations 4.31%

Manufacturers of packaging and converters of packaging materials 5.28%

Advertising agents/PR consultants 4.28%

Abattoirs, canners, processors and preservers of meat, fish, fruit and vegetables 13.58%

Manufacturers of dairy products, milk concentrates, ice cream, etc 5.99%

Manufacturers of grain, milk products and bakery products 16.95%

Page 4: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Editorial Features List 2014Deadlines EDIT ADV MAT

January African focusBakeryEnvironmental issuesIngredientsBeverage review:Soft drinks WaterPackaging review: Inks & coatingsRigid plastic packaging

29/11 06/12 13/12

February Colours & flavoursFats & oilsFinanceSafety & hygieneISM / Prosweets reviewFood & Drink Technology Africa previewBeverage review:Fruit juice, cordials & concentratesYouth focusPackaging review: Packaging designRecyclable packaging & practices

28/01 04/02 11/02

March Cereals & grainsConvenience & fresh foodFood for seniorsHerbs, spices & condimentsGulfood reviewBeverage review:Beverage processingDairy drinksPackaging review: Convenience & fresh food packagingInspection, coding & marking

21/02 28/02 05/03

April BakeryFunctional foodMaterials handling & logisticsSnacks & confectionerySnaxpo reviewFood & Drink Technology Africa reviewBeverage review:Environmental issuesFunctional drinksProwein reviewPackaging review: LabellingPackaging materialsLabel Summit Africa review

26/03 02/04 09/04

May Dairy foodHeating & refrigerationLaboratory servicesMeat, fish & poultrySA Cheese Festival reviewBeverage review:Alcoholic beveragesHot beveragesPackaging review: Converting in packagingFlexible packaging (incl. pouches & sachets)

23/04 30/04 07/05

June Colours & flavoursFood processing technologySafety & hygieneSnacks & confectioneryBeverage review:Fruit juice, cordials & concentratesWinePackaging review: Inspection, coding & markingRigid plastic packagingInterpack review

22/05 29/05 05/06

Deadlines EDIT ADV MAT

July African focusFats & oilsFood for seniorsIngredientsAfrica’s Big 7 reviewBeverage review:Energy drinksYouth focusPackaging review: Packaging materialsRecyclable packaging & practices

23/06 30/06 07/07

August Convenience fresh foodFunctional foodHerbs, spices & condimentsLaboratory servicesBeverage review:Dairy drinksHot beveragesPackaging review: Convenience & fresh food packagingPromotional packagingPropak West Africa preview

24/07 31/07 06/08

September BakeryCereals & grainsEnvironmental issuesFinanceSial previewBeverage review: Alcoholic beveragesBeverage processingPackaging review: LabellingPackaging designDIGEST OF PACkAGING SuPPLIERSPropak Cape preview

26/08 02/09 09/09

October Colours & flavoursDairy foodFood processing technologySafety & hygieneLabAfrica Cape reviewIFEA previewBeverage review: Fruit juice cordials & concentratesWinePackaging review: Inspection, coding & markingRigid plastic packagingPropak West Africa review

24/09 01/10 08/10

November/ December

Heating & refrigerationMaterials handling & logisticsMeat, fish & poultrySnacks & confectionerySial reviewYEAR PLANNER 2015Beverage review: Environmental focusFunctional drinksPackaging review: Converting in packagingFlexible packaging (incl. pouches & sachets)Propak Cape review

24/10 31/10 06/11

Regular Features

Product NewsEvents Industry Talk Innovation New Product Competition

KEYEDIT - Editorial Submission Deadline ADV - Advertisement Booking Deadline MAT - Final Advertisement Material Deadline

Page 5: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Food Review’s e-newsletters highlight news, product developments and happenings. The editorial team goes to great lengths to ensure the information portrayed is factual and current, guaranteeing our readers look to the newsletters to keep them abreast of the latest developments in their industry. For accuracy and to comply with all privacy legislation, our e-newsletters consist of only opt-in databases, specifically targeting the packaging, food and beverage manufacturing sectors. Advertising opportunities are offered through sponsored newsletters, where the newsletter is distributed with the advertiser’s banner advertisement, together with a lead story.

e-Newsletters

Bottom Banner

560 X 90 pixels

Top Banner

560 x 90 pixels

Online Advertising Rates 2014

Top Banner R 5 000 (per newsletter)

Bottom banner R 3 500 (per newsletter)

Top and Bottom Banner R 7 500 (per newsletter)

Online RatesValid from January 2014

Lead Story

Page 6: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

Food Review online now offers access to in-depth journal and digest content and archives using full search functionality. It also allows for a degree of peer interaction never before seen in South Africa’s trade publishing sector. Breaking news, dynamic forums, newsletters and knowledge share are all available at www.foodreview.co.za.

Website

Skyscraper

120 x 240 pixelsR 1 950 (per month)R 18 000 (per year)

Online Advertising Rates 2014

Block banner

120 x 60pixelsR 750 (per month)R 6 000 (per year)

Skyscraper

120 x 600 pixelsR 2 200 (per month)R 21 000 (per year)

Food Review

Journal for food and beverage

manufacturers

Page 7: Media Pack 2014 - SA Food Review · MARCH 2013 r 7PMVNF r /VNCFS 4" '00% 3&7*&8 70-6.& /0 Enhancing the local spice market Merger adds new zest Food safety and quality Consumers have

International

Editorial: Gillian Hyslop | Tel +27 82 488 7254 | [email protected]

Sales: Carla Melless | Tel +27 83 260 6060 | [email protected]

Anita Raath | Tel +27 82 976 6541 | [email protected]

Linda Stock | Tel +27 81 065 7322 | [email protected]

Publishing Manager: Natalie Da Silva | Tel +27 11 217 3210 | [email protected]

Production: Virgil Jacobs | Tel +27 21 715 2449 | [email protected]

Advertising Co-ordinator: Rae Morrison | Tel +27 11 217 3210 | [email protected]

Meet the team

Head Office | New Media House | 19 Bree Street | Cape Town 8001Johannesburg Office | No 5 Protea Place | 3rd Floor, Sandton | Johannesburg 2196

PO Box 784698, Sandton, Johannesburg 2146T +27 (0)11 217 3210 F +27 (0) 11217 3209

www.newmediapub.co.za

South Africa

Germany/Austria/ Eisenacher Medien Switzerland: Erhardt Eisenacher | Tel +49 228 249 9860 | [email protected]

France/Netherlands/ Def & Communication Belgium/Luxemburg: Romain Linguanotto | Tel +33 147 307 180 | [email protected]

Denmark/Norway/ Peter Gilmore AssociatesSweden/Finland: Peter Gilmore | Tel +44 20 7834 5559 | [email protected]

Italy: Mediapoint & Communications Fabio Potesta | Tel +39 010 570 4948 | [email protected]

UK & Rest of EU: Nicola Škoro | Tel +44 1428 481 047 | [email protected]

China: ACT International Hong kong - Pauli Mak | Tel +85 228 386 298 | [email protected] Shenzen - Michael Tsui | Tel +86 755 259 8857 1 | [email protected] Shanghai - Lisa You | Tel +86 106 487 252 | [email protected] Beijing - Gloria Zhu | Tel +86 106 418 7252 | [email protected] or Winson Xing | [email protected]

Taiwan: Ringier Trade Media Sydney Lai | Tel +88 6 423 29 7318 | [email protected]