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CONSTRUCTION MAGAZINE MEDIA PACK CONSTRUCTION MAGAZINE WWW.CONSTRUCTION-ONLINE.NET FOLLOW US ON

Media Pack 2013

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Page 1: Media Pack 2013

CONSTRUCTION MAGAZINE MEDIA PACK

CONSTRUCTION MAGAZINE

WWW.CONSTRUCTION-ONLINE.NET

FOLLOW US ON

Page 2: Media Pack 2013

WHO WHAT WHEN WHERE WHY HOW

WHATWe have a disciplined approach to understanding your

business and your markets, and applying fresh, focused

thought to your brand strategies - this is what sets us

apart. We are well aware that being the best is a journey,

not a destination and we continue to travel. By striving to

improve in every area we believe we will continue to

develop our business to benefit you, our customer. After

all, your business is our business.

WHENPretty much all day, every day since 97.

WHEREThe Planet Group (UK) Ltd. Bay Hall, Willow Lane,

Birkby, Hudddersfield, West Yorkshire, HD1 5EN.

T+44 (0)1484 321000 F+44 (0)1484 321001

E [email protected]

WHYAll we want to do is explain why we do what we do, how we

apply our knowledge and expertise across the board and

how this filters through to help your business.

Above all, we love our jobs, the brands we

represent and pushing creative bound-aries across

every medium.

HOWBy aiming high we run the risk of missing the mark, but

also stand a chance of achieving that goal.

We don't want to be an average company with average

ambitions. We want far more than that.

PLANET IS A NEW PHASE IN PUBLISHING AND DESIGN, DELIVERED WITHA SPIRIT, VISION, ENERGY AND COMMITMENT THAT WILL SET THESTANDARD FOR YEARS TO COME AND ADD AN EXCITING, PROFITABLENEW DIMENSION TO YOUR BUSINESS FOR THE 21ST CENTURY.

Page 3: Media Pack 2013

HEATHER CAMPBELLEDITOR

CONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

PAUL ROPERCREATIVE DIRECTOR

CONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

ALARNA PICKUPEDITORIAL & CONTENT MANAGERCONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

DENNIS WILSONSALES MANAGER

CONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

JOANNE FOLEYGROUP SALES MANAGER

CONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

JAMIE QUARMBY SENIOR DESIGNER

CONSTRUCTION MAGAZINE

THE PLANET GROUP (UK) LTD

BAY HALL, WILLOW LANE, BIRKBY

HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000

F +44 (0)1484 321001

E [email protected]

W WWW.PLANET-GROUP.NET

KEY CONTACT DETAILS

Page 4: Media Pack 2013

MEDIA INFORMATIONESTABLISHED FOR OVER 15 YEARS, CONSTRUCTION MAGAZINE HAS CARVEDITS OWN PURPOSE IN THE CONSTRUCTION INDUSTRIES, CONSTANTLYMAINTAINING A FRESH OUTLOOK ON EVENTS, DEVELOPMENTS ANDADVANCEMENTS FROM THE TRADE, FOR THE TRADE.

BROCHURESConstruction Magazine has also become a unique facility to showcase company brochures,producing material free of charge for profiledcompanies and running it as an insert within themagazine to ensure it is seen across the industry. Wehave reprinted articles as corporate brochures forhundreds of market leaders for use at exhibitions,sales meetings and site visits.

CIRCULATIONOur circulation once again cements ConstructionMagazine as an industry leader, with an estimatedreadership of over 59,000 key decision makers fromwithin the construction sector for sourcing potentialsuppliers, and the main body of our readership is madeup of Main Contractors, Developers, Architects, SubContractors and House Builders throughout theEuropean construction trade. We don’t simply havemailing list recipients, we have readers.

A FRESH APPROACHEvery issue is heaving with the latest news and viewsthat directly affect the industry. Our talented andincisive writing team ensure the news update section isconstantly up-to-date, packed with salient articles oncurrent events and developments throughout theconstruction trade.

IN-DEPTHAdded to our commentary on industry specifics, eachmagazine offers a unique introspective into differentareas of the construction trade, allowing readers togain a direct and honest viewpoint from the industry,about the industry. By profiling companies fromdifferent areas of the UK and Ireland, from differentsectors of the industry, of different sizes andproportions we are able to create comprehensive andunmatched breakdown of the UK and Irishconstruction markets.

DESIGNEvery issue of Construction Magazine is imbued withsleek and contemporary graphic design, making themost of The Planet Group’s in-house corporate designteam. The magazine is printed on a heavier stock thanmost journals, and maintains a smooth and highquality aesthetic that is severely lacking in most other trade publications. Added to this each article isaccompanied by lavish photography to ensure every page is interesting and easily assimilated by our readers.

CONSTRUCTION @ THE FOREFRONTGiven Construction Magazines’ sleek andcontemporary design, the magazine translatesperfectly online, providing the information super-highway with detailed market information and anarchive of features from the printed publication. The Construction Magazines website is amongst themost popular and influential in the industry, withthousands of hits every week from industryprofessionals.

Page 5: Media Pack 2013

CIRCULATION PROFILECONSTRUCTION MAGAZINE IS ONE OF THE LEADING TRADE PUBLICATIONS INTHE UK, CATERING FOR THE FULL SPECTRUM OF COMPANIES. ESTABLISHEDFOR OVER 15 YEARS, THE MAGAZINE PROVIDES THE IN-DEPTH MONTHLY GUIDEFOR PROFESSIONALS WITHIN INDUSTRY.Construction Magazine currently has an estimatedreadership of over 59,000 key decision makers fromwithin all areas of the construction sector, making itone of the leading publications in the UK and Ireland.In the last few years the magazine has gained areputation as a guidebook for the industry, popularamongst Main Contactors and Developers throughoutthe European construction market.

The magazine maintains a strong strategic structurewhich guarantees a responsive audience, and we canprovide detailed circulatory figures to help you quantifyyour feedback from any involvement with themagazine. The magazine itself is proven to increase circulationand subscription on a monthly basis targeting seniormanagement.

The estimated monthly readership is in the excess ofOVER 59,000 KEY DECISION MAKERS.

The magazine is specifically targeted at management,and over 50% of our circulation is comprised of MainContractors, Developers, Architects, Sub Contractorsand House Builders.

I hope these details answer most of your questions, butshould you require any more details please feel free tocontact us on +44 (0)1484 321000.

CURRENT DISTRIBUTION BY PERCENTAGE / SECTOR1. MAIN CONTRACTORS 22%2. DEVELOPERS 19%3. ARCHITECTS 12%4. SUB CONTRACTORS 10% 5. SOLAR/RENEWABLE ENERGY 10%6. HOUSE BUILDERS 9%7. LOCAL AUTHORITIES/NHS 6%8. CIVIL ENGINEERS 5%9. CONSULTANTS 3%10. PLANT HIRERS 4%

READERSHIPREPUBLIC OF IRELAND 8,215NORTHERN IRELAND 9,013SCOTLAND 6,624WALES 3,759LONDON & SOUTH 15,487NORTH 16,763

TOTAL 59,861

Page 6: Media Pack 2013

FORTHCOMING FOCUSESOUR DETAILED UNDERSTANDING OF THE CONSTRUCTION WORLD ALLOWS USTO CHANGE WITH THE SEASONS AND MIRROR THE INDUSTRY AS IT CHANGESTHROUGHOUT THE YEAR. JANUARY 2013CLADDING & GLAZINGAIR CONDITIONING & VENTILATIONSTRUCTURAL ENGINEERSDRAINAGE

FEBRUARY 2013SUSTAINABILITY & LOW CARBONWASTE & RECYCLINGBLINDS & SOFT FURNISHINGSFABRICATION

MARCH 2013ARCHITECTS & ARCHITECTURAL SERVICESBUILDING MERCHANTSCIVIL ENGINEERSPORTAKABIN & MOBILE ACCOMMODATION

APRIL 2013BUILDING FRAMESSECURITYDEMOLITIONRENEWABLES

MAY 2013WINDOWS & DOORSCONCRETESCAFFOLDINGEUROPEAN CONSTRUCTION

JUNE 2013STEELELECTRICIANSSITE SAFETY & EQUIPMENTWATER & UTILITIES

JULY 2013WORKING AT HEIGHTPLANT HIREQUARRYING & AGGREGATESGROUND WORK SPECIALISTS

AUGUST 2013TIMBERINDOOR & OUTDOOR LIGHTINGASBESTOS REMOVALDECORATING

SEPTEMBER 2013 PLASTIC, METAL & WOODWORKHIGHWAY MAINTENANCEESTATE & PROPERTY AGENTSROOFING

OCTOBER 2013ESCALATORS & LIFTSECO HOUSINGPLUMBING & HEATINGFLOORING

NOVEMBER 2013JOINERSLANDSCAPE ARCHITECTSINSULATIONSHOPFITTERS

DECEMBER 2013PARTITIONS & CEILINGSINFRASTRUCTUREPLASTERERSINTERIOR DESIGN

IF YOU WOULD LIKE TO CONTRIBUTE TO ANY OF THE FORTHCOMING FEATURES OR WOULD LIKE ADVERTISING COSTS, PLEASE EMAIL ALARNA PICKUP, [email protected] OR TELEPHONE 01484 321000

Page 7: Media Pack 2013

SPECIAL POSITIONS AND DISPLAY RATESADVERT SIZE

SPECIFICATION

DOUBLE PAGE

FULL PAGE

HALF PAGE

QUARTER PAGE

SINGLE INSERTION

F.COLOUR

£3080

£1925

£1188

£792

MONO

£2475

£1535

£852

£473

F.COLOUR

£2464

£1540

£950

£634

MONO

£1980

£1228

£682

£378

F.COLOUR

£2376

£1487

£862

£574

MONO

£1733

£1074

£569

£331

F.COLOUR

£1848

£1155

£713

£475

MONO

£1485

£921

£512

£284

F.COLOUR

£1540

£963

£594

£396

MONO

£1125

£696

£387

£215

2-3 PER INSERTION 4-6 PER INSERTIONS 7-9 PER INSERTIONS 10-12 INSERTIONS

SPECIAL POSITION RATE CARD

FRONT COVER POSITION(+2 PAGE EDITORIAL FEATURE)

FULL COLOUR PAGE(+10% GUARANTEED 1ST RIGHT)

INSIDE FRONT COVER

1ST DPS IN MAG(+1 PAGE EDITORIAL FEATURE)

GATE FOLD(+25% FOR BINDING)

BOUND INSERTS(+25% FOR BINDING)

£3295

£1925

£2695

£3190

£2195

£1683

131 X 91MM

64.5 X 187MM

272 X 91MM

131 X 187MM

287 X 200MM

287 X 410MM

QUARTER PAGE PORTRAIT

QUARTER PAGE LANDSCAPE

HALF PAGE PORTRAIT

HALF PAGE LANDSCAPE

FULL PAGE

DOUBLE PAGE

MECHANICAL DATA

NO BLEED

NO BLEED

NO BLEED

NO BLEED

303 X 216MM

303 X 426MM

TYPE AREA DEPTH-WIDTH BLEED AREA DEPTH-WIDTH

ALL PRICES ARE SUBJECT TO VAT

Page 8: Media Pack 2013

ONLINE ADVERTISING

FULL SITE BANNER ADVERTISINGMONTH QUARTER YEAR£600 £1750 £6500

IN SITE TARGETED ADVERTISINGMONTH QUARTER YEAR£275 £750 £2500

FULL SITE BANNER ADVERTISINGMONTH QUARTER YEAR£400 £1325 £4875

IN SITE TARGETED ADVERTISINGMONTH QUARTER YEAR£250 £675 £1875

FULL SITE BANNER ADVERTISINGMONTH QUARTER YEAR£350 £875 £3250

IN SITE TARGETED ADVERTISINGMONTH QUARTER YEAR£175 £500 £1250

FULL SITE BANNER ADVERTISINGMONTH QUARTER YEAR£300 £750 £2500

IN SITE TARGETED ADVERTISINGMONTH QUARTER YEAR£150 £400 £1000

SIZE: 790 X 105 PIXELS

SIZE: 130 X 400 PIXELS

SIZE: 130 X 250 PIXELS SIZE: 130 X 90 PIXELS

FULL SITE BANNER ADVERTISINGA FULL SITE BANNER IS A TRADITIONAL BANNER THAT CAN BE SEEN FROM EVERYPAGE ON THE WEBSITE, INCLUDING THE HOMEPAGE WHICH WILL BE SEEN BY EVERYVISITOR TO THE SITE. THIS WOULD LINK DIRECTLY TO YOUR OWN WEBSITE.

IN SITE TARGETED ADVERTISINGYOUR ADVERT IS PLACED ON A SPECIFIC PAGE ON THE SITE TO TARGET THECONTENT IN A HIGHLY RELATIVE PLACEMENT TO YOUR SERVICES OR PRODUCTS.THIS WOULD LINK DIRECTLY TO YOUR WEBSITE.

WWW.CONSTRUCTION-ONLINE.NET

Page 9: Media Pack 2013

contract publishing - construction magazine

Page 10: Media Pack 2013

PRODUCE NEWS SAUDI PROJECTS MAGAZINE KUWAIT PROJECTS MAGAZINE CONSTRUCTION MAGAZINE

BRIGHT BUGSFOOD AND DRINKS NEWSEMIRATES PROJECTS MAGAZINE QATAR PROJECTS MAGAZINE

Page 11: Media Pack 2013

FREE CORPORATE LITERATURE

Page 12: Media Pack 2013

FREE COMPANY BROCHURECONSTRUCTION MAGAZINE IS WRITTEN AND PUBLISHED BY THOSE WHOUNDERSTAND THE CONSTRUCTION INDUSTRIES. EVERYDAY WE SPEAKDIRECTLY TO THE PEOPLE THAT MATTER. THAT’S WHY WE WANT YOU TOTAKE ADVANTAGE OF THIS VAST RESERVOIR OF KNOWLEDGE BYCOMMISSIONING A NEW COMPANY BROCHURE - COMPLETELY FREE OF CHARGE.

SOME OF OUR CLIENTSTAYLOR WIMPEY HOMESMITIETICA/ACAD/IETAMORGAN VINCIPINEWOODJ HARRIS ASSEMBLERSFAYERS PLUMBING AND BUILDING SUPPLIES

BARRISOLROTO FRANKMICHAEL J LONSDALEKONE PLCJEWSONBARCHESTER HEALTHCAREVEITCHI GROUPMCARDLE GROUPPOGGENPOHL

AND YOU?

WHAT’S THE CATCH?The only stipulation is that an article around yourcompany or development attracts advertising supportfrom suppliers, thereby providing an adequate amountof space within the magazine to enable us to reprintyour article into a stand-alone brochure. The cost of designing and printing a company brochure cancause a severe dent in a company’s advertising budget.To take advantage of our offer makes completefinancial and marketing sense.

Construction Magazine is far more than just a monthlypublication, though. Providing a wide range ofintegrated media vehicles, it is well positioned tocapitalise on the continual evolution taking placewithin the construction industry.

IMPROVE YOUR SALESThis means that we can offer you a wide array ofservices, from web design through to public relations.Large and small companies alike regularly tell us that our focused approach helps them to make moremoney by improving sales volumes, organisationalinfrastructure, and market savvy.

Construction Magazine is dedicated to helpingcompanies of any size and in any sector of the industry.Many of the industry’s leading companies are already taking advantage of our services -shouldn’t you?

Page 13: Media Pack 2013
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MIRAGE MILLE LEISURE AND DEVELOPMENT LIMITED

Page 16: Media Pack 2013

corporate literature for cineworld

Page 17: Media Pack 2013

ANOTHER SATISFIED CUSTOMERIMPORTANT, HIGH QUALITY, DELIGHTED, BEST, VERY IMPRESSED, GREAT,CAPTURES, HIGH STANDARD, INNOVATIVE, UNDERSTANDING, THOUGHT, CARE,NICE, PLEASURE, HAPPY, PROACTIVE, CUSTOMER FOCUSED, GOAL DIRECTED,WHERE PEOPLES’ OPINIONS SPEAK FOR THEMSELVES.

SFL Flues & Chimneys have been offering SolutionsFor Life for residential and commercial flueapplications for over 40 years. Selling through a widerange of dedicated distributors we require a strongmarket presence and brand recognition for our valuedend users, architects and installers. Advertisingthrough Construction News not only meets thisrequirement but enables us to share our news, productinformation and industry related editorials. Wereceive a great service from our dedicated contact whokeeps us updated with opportunities, all of which arecompetitively priced and professionally delivered.

SARAH J. LINCOLNBUSINESS ADMINISTRATORSFL FLUES & CHIMNEYS

The people at Construction Magazine are nothing shortof a pleasure to work with. Joanne and the team arenot only innovative, but also highly professional, intheir approach to promoting new products within theBuilding industry. Our editorial within April’s issue ofConstruction Magazine certainly stands out as beingone of our most successful marketing ventures – bothin terms of visual presentation and in building that all-important industry product awareness.

ANEIRA BEAMENTSALES & MARKETING EXECUTIVEDURISOL UK

On behalf of my clients who use your publication"Words can not say how pleased we were with yourmagazine. Thank you again for all your hard work. I willdefinitely forward your details if I know of anyoneneeding advertising in the sectors your publicationcovers

BARRIE PIERPOINTMANAGING PARTNERBP MANAGEMENT & MARKETING SERVICES

The publication is as professional as it is creative, andprinted to a high standard. I would recommend it toother companies in the building products sector.

JOANNE BRIDGESDIRECTORBRIDGES COMMUNICATIONS

Page 18: Media Pack 2013

ELECTRONIC MEDIA

Page 19: Media Pack 2013

ELECTRONIC MEDIAIN TODAY’S BUSINESS ENVIRONMENT EVERYONE IS FAMILIAR WITHPRINTED MEDIA, MAGAZINES AND THEIR ADVERTISING, COMPANYBROCHURES, DIRECT MAIL, BUSINESS CARDS AND EVEN THE HUMBLELETTER; ALL HAVE PLAYED A VITAL ROLE IN SUCCESSFUL PROMOTIONAND BRANDED MARKETING FOR COMPANIES ACROSS THE GLOBE.

Guiding your next customer towards their area ofinterest is our role; finding your company a suitablevehicle in this electronic world is our mission.

WEB ADVERTISINGSOCIAL MEDIA3D FLICKER BOOKSWEB DEVELOPMENT

Whilst the printing world pushes back the boundarieson materials and creative function there is anotheroption; which whilst not overlooked is a vastlyunderestimated resource. Welcome to the world ofelectronic media!

In this world your chosen promotion can be viewed bymillions, yet updated daily. It can show a clear andsimple layout but be only a second away from the mostintricate details of complex systems, video footage oranimated models. The ability to take questions andprovide answers! This medium, if used correctly notonly promotes, but interacts and sells.

Page 20: Media Pack 2013

CLEANBAKE WARMAWAY

ESPRITVIVIMED

Page 21: Media Pack 2013

MEDIA PROPOSALS

Page 22: Media Pack 2013

BENEFITS TO CLIENT

EDITORIAL SECTIONThe editorial section will be presented as the key newsfeature in the issue, and will provide a detailed focus onany new range to be presented to every Constructionreader.

NOVELTYAs unorthodox and interactive promotional tools, willforeground any new product ranges to all readers anddraw added attention to the brand, the product and theeditorial information.

OPTIMUM PLACEMENTSOffer exceptional coverage of any new product lines,complete with visual impression. The positions offerthe highest possible exposure.

LINKS TO EDITORIALOffers a direct link to the internal magazine article,ensuring the editorial feature becomes the primaryfocus for every reader.

WE OPTIMISE MEDIA EXPENDITURE BY MAXIMISING COMMUNICATION AND PROMOTIONAL BENEFITS THROUGH ADVERT COORDINATION ANDPROFESSIONAL SUPPORT. OUR ESTABLISHED COVERAGE EASILY REACHESYOUR TARGET AUDIENCE THROUGH UNIQUE PROMOTIONAL PLACEMENTS.

Page 23: Media Pack 2013

MEDIA PROPOSALSOPTION 1

SEPARATE PAPER WRAP-AROUND FRONT COVER + 2 PAGE MAGAZINE SECTION

SPECIFICATION• 80mm full colour independent paper wrap-around promotional banner

• 2 pages of editorial with photographs (approx 600 words)

• Wrap presents exceptional coverage of new product line and visual impression, offering the highest possible exposure covering the front of the magazine which is posted and delivered in a clear plastic envelope.

• The wrap needs to be removed to open the magazine, the inside of the wrap could be used for a reader promotion which would be revealed and retained once removed.

OPTION 2

FRONT COVER WITH PROMOTION STRIP + 2 PAGE MAGAZINE SECTION

SPECIFICATION • Front Cover with promotion strip

• 2 pages of editorial with photographs (approx 600 words)

• Promotion strip is stitched onto the front cover around the spine of the magazine. This would be an ideal position to advertise any in store promotions or offers.

• Promotion strip presents exceptional coverage of new product line and visual impression, offering the highest possible exposure covering the front of the magazine which is posted and delivered in a clear plastic envelope.

Page 24: Media Pack 2013

MEDIA PROPOSALSOPTION 3

FRONT COVER SHOT WITH GATE FOLD + 2 PAGE MAGAZINE SECTION

SPECIFICATION• Front Cover shot with gate fold

• 2 pages of editorial with photographs (approx 600 words)

• Gate fold (2 page) folding out from the front cover. This space would give extra provision for an extended photography shot. this would present exceptional coverage of any new product lines and visual impression, offering the high exposure as the first page that the reader will open.

OPTION 4

FRONT COVER PACKAGE

SPECIFICATION• Front Cover Shot - subject to our final approval

• Relevant logo on the front cover and image represented throughout the magazine, as either a header or footer

• Leader paragraph on front cover

• 2 pages of editorial with photographs (approx 600 words)

• Front cover position presents exceptional coverage of new product line and visual impression, this is flowed through the entire magazine through page number folios guaranteeing maximum exposure.

Page 25: Media Pack 2013

OPTION 5

MEDIA PROPOSALS

A1 WALL PLANNER INSERTION + 2 PAGE MAGAZINE SECTION

SPECIFICATION • 2 pages of editorial with photographs to appear in the centre pages of the magazine (approx 600 words)

• A1 Wall planner, which can be folded and inserted within the centre pages

• The wall planner would be an excellent device to keep the brand name in front of existing and potential customers all year round.

• Weeks or months of the year could be shaded indicating the periods that different products are available to your customers.

• Logos, product shots and contact details for importers, distributors, wholesalers and suppliers could be represented on the wall planner.

• Paper weight would be 170gms; the price also includes a gloss sealer on the wall planner.

Page 26: Media Pack 2013

CONSTRUCTION MAGAZINE

FOLLOW US ON

THE PLANET GROUP UK LTDBAY HALL, WILLOW LANE, BIRKBY, HUDDERSFIELD, HD1 5EN.

T +44 (0)1484 321000F +44 (0)1484 321001E [email protected] WWW.CONSTRUCTION-ONLINE.NET