8/13/2019 Media Magazine One Double Page Spread Analysis

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Masthead Once again the masthead is one of the most eye

catching pieces on the page. The colours used are

identical to the ones used for the main cover line onthe front cover; this suggests that the designer has put

a substantial amount of thought into the colours used

as they have decided to repeat them once more. The

masthead is situated at the very top on the second

page of the double page spread, t his is the first phrase

the reader will see whilst reading th e second page. The

font is once again identical to that used on the main

cover line on the front cover; this once again shows

that a pattern of colours and fonts is starting to begin.The designers may have used this technique to make

each page feel familiar to the reader, and in doing so,

make the artist familiar to the reader also.

Caption Here, the caption is a phrase stated by the main man

himself, Liam Gallagher. The caption is positioned in

between the first and second paragraphs of the article,

to break the text up, keep the readers mind fresh and

intertwine a part of Gallaghers person ality into the

text. The colours used are bright and vivid, meaning

they are noticeable and stand out; both the yellow and

black complement each other making the text simple

for the readers to see.

Double page spread This particular example of a double page spread

features an image and an article. The designers

have opted to use a whole page in which to place

an image of the artist, this immediately grabs the

readers attention and indicates that the article is

about the artist pictured.

CVI (Central Visual Interest) - In this case there are arguably two CVIs as both the image

and the masthead are extremely eye catching, However, in

my opinion the most eye catching CVI is the masthead.

Not only is it colourful, but it gives the reader an insight

into what the article has to offer. It is also able to explain

why the image is there as well as create many

connotations about the image.

Colour Pallet - The colours used on the double page spread are virtually

identical to the ones used on the front cover of the

magazine, although the trademark red of the NME logo hasbeen taken out. Once again Gallaghers trademark sky blue

has been used on both the masthead the drop cap and on

the symbol which is overlapping the masthead. Once again

a light shade of grey has been used for the background tohighlight and enhance the other colours. The theme of

yellow and black has also continued, these two colours have

been fused together to highlight certain important orinteresting aspects of the page, such as Gallaghers quote. A

new edition to the colour scheme is the i ntroduction of a

vivid pink. This may contribute toward the theme ofGallaghers calmer side; it may ev en connote his fe minineside.

Drop Cap - The drop cap used on the double page spread is extremely

eye catching in order to draw the reader to the text and

therefore start reading. The designer has placed the T in acircle and has used colours which match the ones used on

the masthead. This creates an attractive looking page and

encourages the reader to view it for a longer period of

time.

Editorialise As this edition of NME is featuring Beady eye

frontman Liam Gallagher, the entirety of the

text has been written in a very opinionated way.

The author of the article has used certain words

and phrases which make Gallagher sound

supreme. This particular edition of NME is

attempting to show the readers the good,

personal side of Gallagher and therefore the

text is written in a biased way, to make the

readers like or respect Gallagher as both an

artists and a person.

Main Image - The main image is of former Oasis and current Beady Eye front man, Liam Gallagher. Here,

the designers have used a whole page for Gallaghers picture, suggesting his importance,

status and that the entire article is all about him and his band. The colours used for the

main image are different from the ones used on the front cover, this time the

photographer and designer have used a black and white image of Gallagher. The designer

may have opted for a black and white image here to show a different side to Gallagher,

the calmer, off stage side. The designers have portrayed this change by both t he colours

and through Gallaghers relationship with the camera e.g. on the front cover Gallaghers

image is in colour; he is also looking directly at the camera, targeting the audience and

showing his well-known arrogance, However, on the double page spread, Gallagher is

looking away from the camera, this may suggest his calmer more peaceful side and may

exaggerate his normality. By doing this, the readers may feel as if they now understand

and know Gallagher better, in turn, this may create a bond or personal relationship

between the reader and Gallagher.

Feature The features here is the article. The

article spans across the entire page

and explains key details about

Gallagher, Beady Eye and their

future plans in detail. In this case,

the article and the image

counterpart each other as the text

is talking mainly about Gallagher

and the icture shows Galla her.

Alley - Here not one but two alleys

are used to separate the text,

allowing the reader to view

the text in a clearer way. It

also gives the text and

therefore the page the

professional finish it requires.