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2019
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Nurses Weekly
Your Connection to NJ’s Influential Health Care ProvidersNurses Weekly reaches nurses across the state of New Jersey, as well as students interested in a nursing career. These important and influential health care providers are loyal readers of our award-winning e-publication, which curates the most important nursing news from around the nation and delivers it straight to their inboxes each week.
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To place an advertisement, please contact Advertising Manager Joe Morris at [email protected] or 609-297-2212.
THE VALUE OF ADVERTISING IN NURSES WEEKLY
WHAT OUR READERS ARE SAYING
I receive a lot of emails from nursing organizations, including those from national organizations, and I want you to know that this is one of the best I receive.”
Nurses are very involved and love to read about their peers and keep up with new developments in the health care industry.
On average, 15% of the nurses will open the email. Over 16% of those opening the publication have clicked through the content.
Distribution: Weekly
More than 42% click through rate – which is higher than health care industry standard.
READER PROFILE
Total Audience
80,000 Nurses in New Jersey
Gender
97% 3%
49 Average Age
$113,210Median
Personal Income
General Demographic Information
Employment Status
48.8%
13.9%12.9%8.2%5.6%4.8%4.2%2.4%
Field of Practice HospitalAmbulatory CareOccupationalExtended Care
SchoolCommunityHome HealthAcademia
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Full Time75%
Part Time11.75%
No Data6%
Per Diem5.25%
General Demographic Information
SUSSEX
PASSAIC
BERGEN
MORRISWARREN
HUNTERDON
SOMERSET
UNION
HUDSONESSEX
MIDDLESEX
MERCER MONMOUTH
OCEANBURLINGTON
CAMDEN
ATLANTIC
GLOUCESTER
SALEM
CUMBERLAND
CAPE MAY
8,341
5,289
READERSHIP:Largest
Concentration
7,755
6,482
6,0084,347
5,998
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NEWS LIFESTYLE AWARENESS
JanuaryNew NJSNA Board of Directors Members Sworn In, Walk to Washington, Nurse Leadership
Nutrition, Healthy Habits for the New Year Blood Donor Month
FebruaryDiversity in the Workplace, Why Nurses Love Their Jobs
What to Do with Your Spare Time this Winter
Heart & Stroke Month (Wear Red Day Feb. 3), World Cancer Day (Feb. 4), International Day of Women's Health (Feb. 12), Alzheimer's & Dementia Staff Education Week (Feb. 14-21), International Childhood Cancer Day (Feb. 15)
March New Technology in Nursing
Scrubs, Shoes, Tools for Success in 2019
Brain Injury Awareness Month, National Kidney Month, Cerebral Palsy Awareness Month, Multiple Sclerosis Awareness Month, Nutrition Month
April Nurse Health, Nurse Leadership You Deserve a Spring Break Stress Awareness Month, Autism Awareness
Month, World Heath Day (April 7)
MayNurse Week, Nurse Appreciation Articles from Across the Nation
Health & FitnessOncology Nursing Month, Mental Health Education Month, Employee Health and Fitness Month, National Nurses Week (May 6-12)
JuneLobby Day, Proposed Legislation, Membership Assembly
Shoes, Supplies for Job Safety
National Safety Month, U.S. National Post Traumatic Stress Disorder Day (June 27)
JulyA Look at Nursing Career Paths, Specialized Training & Certifications
Career Tips from Nurse Recruiters
Disability (ADA) Awareness Day (July 16), World Hepatitis Day (July 28)
AugustHigher Education (BSN/MSN/DNP) Programs, Nurse Leadership
Continuing Education for Nurses
National Immunization Awareness Month, Fungal Disease Awareness Week (Aug. 14-18)
SeptemberNursing Student Resources, New Nurse Advice, School/Career Balance
Back to School Healthy Aging Month, Pain Awareness Month
October
NJSNA Conference/ Summit, Nurse Mental Health, End-of-Life Care
Mental Health in Health Care
Breast Cancer Awareness, Bone and Joint Health Action Week (Oct. 12-20), World Hospice and Palliative Care Day (Oct. 8), World Mental Health Day (Oct. 10), Global Handwashing Day (Oct. 15)
November Nurse Self-Care Practices and Tips, NICU Nursing Nurse Self-Care Resources
Diabetes Awareness Month, Men's Health Month, Prematurity Awareness Month, Alzheimer's Disease Awareness Month, World Antibiotic Awareness Week (Nov. 11-17), Nurse Practitioner Week (Nov. 11-17)
December2019 Ugly Scrub Contest, Coping with Holiday Hours, Stress
2020 Scrubs Trends
AIDS Awareness Month, World AIDS Day (Dec. 1) National Hand Washing Awareness Week (Dec. 3-9), National Influenza Vaccination Week (Dec. 4-11)
Editorial Calendar 2019
Advertisement Options
Leaderboard(600x90 pixels) JPG, 40K file size
Lower Right Block(263x202 pixels) JPG, 40K file size
Middle Banner(565x85 pixels) JPG, 40K file size
Lower Left Block(263x202 pixels) JPG, 40K file size
Bottom Banner(565x85 pixels) JPG, 40K file size
EMAIL BLAST - 2019 ADVERTISING RATES (Price Shown Per Week)
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POSITION 4 ISSUES RATE 8 ISSUES RATE 12 ISSUES RATE
Leaderboard $300.00 $275.00 $250.00
Middle Banner $275.00 $250.00 $225.00
Lower Left Block $250.00 $225.00 $200.00
Lower Right Block $250.00 $225.00 $200.00
Bottom Banner $175.00 $150.00 $125.00
Advertisement Options
njsna.org
Website Specs:
• Leaderboard: 728x90 pixels
• Square: 250x250 pixels
• Maximum size 40k
ADDED VALUE
For a limited time only, you can add value to your Nurses Weekly ad-buy with free ad space on the new blog page at NJSNA.org.
Your ad will be visible to all NJSNA.org blog page visitors and its placement is included with your Nurses Weekly ad space purchase at no extra cost.
Don’t miss this opportunity to put your products and/or services in front of even more registered and advanced practice nurses who rely on NJSNA.org for all the news that matters to them the most.
To upload files:
Go to FTP uploadcmasolutions.com/services/uploadart.htm
Send all ad materials and insertions to:
Joe Morris Advertising Manager NJSNA Nurses Weekly c/o Creative Marketing Alliance 191 Clarksville Road Princeton Junction, NJ 08550 609.297.2212
Billing Contact:Todd DeFilippis [email protected]
Make checks payable to: Creative Marketing Alliance 191 Clarksville RoadPrinceton Junction, NJ 08550
NJSNA EDITORIAL STAFFThe staff includes seasoned pub- lication and editorial professionals who have years of experience promoting associations.
Publisher Jeffrey Barnhart [email protected]
Executive Editor Erin Klebaur [email protected]
Executive Managing Director Ken Hitchner [email protected]
Managing Editor Jennifer Kohlhepp [email protected]
Advertising Manager Joe Morris [email protected]
Creative Director Dave Sherwood [email protected]
Production Manager Scott Elgart [email protected]
Accounts Receivables Todd DeFilippis [email protected]
Advertiser Information
Billing Information
Email Publication Ads
Leaderboard q 4 Issues q 8 Issues q 12 Issues
Middle Banner q 4 Issues q 8 Issues q 12 Issues
Lower Left Block q 4 Issues q 8 Issues q 12 Issues
Lower Right Block q 4 Issues q 8 Issues q 12 Issues
Bottom Banner q 4 Issues q 8 Issues q 12 Issues
Please use this Web Address____________________________________________ for our ad link.
TermsAds are invoiced on the publish date and are net 15.
Cancellation PolicyAds canceled less than 30 days prior to the commencement of an advertising cycle will still be billed for the equivalent of that rate cycle.
Ad Information & FrequencySend completed space reservation form to JOE MORRIS, ADVERTISING MANAGER phone 609.297.2212 fax 609.799.7032 email [email protected]
Please complete the following information.
NJSNA Nurses Weekly Ad Information & Frequency
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Insertion Order Form 2019
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