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MEDIA KITwww.technologyevaluation.com
2016
The TEC NetworkEvery day, a global audience of technology and business decision makers relies on our websites and
newsletters for enterprise software-related information, resources, and best practices. Being part of
the TEC network puts you in front of one of the largest communities of software buyers in the industry.
Page 2 | 2016 Media Kit | Technology Evaluation Centers
Breakdown by Major Region
The TEC Network Global Reach = 40 million
Africa11%
Asia26%
Eastern Europe4%
Latin America11%
Middle East6%
North America32%
Oceania2%
Western Europe8%
Page 3 | 2016 Media Kit | Technology Evaluation Centers
Corporate Executive . . . . . . . . . . 14%IT Executive . . . . . . . . . . . . . . . . . . 5%IT Management . . . . . . . . . . . . . 11%IT Professional . . . . . . . . . . . . . . . 20%Corporate Management . . . . 15%Corporate Non-management . . 11%Professional . . . . . . . . . . . . . . . . . 16%Student . . . . . . . . . . . . . . . . . . . . . . 8%
20%15%
11%
16%
8%
5%
11%
14%1–100 Employees . . . . . . . . . . 27%101–250 Employees . . . . . . 18%251–500 Employees . . . . . . . 15%501–1,000 Employees . . . . . 13%1,001–5,000 Employees . . .11%5,001–10,000 Employees . . . 7%Over 10,000 Employees . . . . . 9%
18%
15%
13%
11%
9%
27%
7%
Breakdown by Job Position Breakdown by Number of Employees
The TEC Network Global Reach = 40 million
Manufacturing Finance & Banking Wholesale and Retail Trade
Telecommunications Health Care
Professional Services Food & Beverage Hospitality Transportation Education
Top Industries
Media PartnersTEC works with more than 50 media partner sites to generate traffic from target market segments
and verticals. We are proud to work with media partners such as:
Page 4 | 2016 Media Kit | Technology Evaluation Centers
RIT FOR MANUFACTURING EXECUTIVES
The TEC network reaches an audience far beyond a single organization, and can act as a channel for
actionable marketing promotion and leads capture.
Page 5 | 2016 Media Kit | Technology Evaluation Centers
TEC can put together advertising and content syndications programs for you to:
educate prospects
about your
company’s
new initiatives
gather demographic,
industry, and
geographic data
on your prospects
position your
company as an
industry leader
augment the reach
of your marketing
initiatives
create or increase
brand awareness
drive traffic to
your website,
landing pages,
or events
Why Advertise with TEC?
Advertising, Surveys, and Content Syndication ProgramsPromote your white papers, eBooks, webinars, case studies, live events, and more to the TEC network of
information technology (IT) decision makers hungry for the latest information about enterprise software solutions.
Meet your marketing objectives with TEC multi-touch programs.
• Banner Advertising
• Email Campaigns
Banner Advertising
Promote your live events, products, and services to TEC's audience. Display your
banner ad on TEC's websites and in our newsletters.
For rates and specifications, please contact your vendor relations representative.
Email Campaigns
Get on the radar of active IT decision makers with an optimized email campaign.
• Segment your target audience according to geographic region,
company size, job role, and other criteria.
• Decide when and how often to send your message.
• Leverage our e-marketing specialists to help you craft your email message,
and analyze campaign results to assess your competitive position and
identify promising new markets.
Page 6 | 2016 Media Kit | Technology Evaluation Centers
More than 80% of our global audience actively researches, evaluates, or purchases enterprise software
• Content Syndication Programs
• Survey Programs
Advertising, Surveys, and Content Syndication Programs (cont’d)
Content Syndication Program
Through a content syndication program, TEC can provide you with high-quality reader
pro�les of prospects who have expressed a genuine interest in your company and its products.
High-quality reader pro�les include information such as:
• contact details: name, telephone number, and email address;
• job role;
• company size;
• geographic region; and
• industry.
Market Survey ProgramGain key insight into your target market’s pain points through a market survey program.
• Using your targets and �lters, TEC will run a survey (typically 4-6 questions) to extract
your target market’s key pain points.
• Using the survey results, TEC can produce an asset, such as an infographic or market
report, and distribute it to your prospects directly, or through the TEC network.
For pricing and other information on these programs, please contact your TEC vendor
relations representative.
Page 7 | 2016 Media Kit | Technology Evaluation Centers
Target opportunities
the right
for you
One of the largest online research libraries
Contact UsContact TEC today to learn how we can support your next marketing campaign, and help you
generate new business.
Corporate Headquarters
Technology Evaluation Centers
740 St. Maurice, Suite 400
Montreal, QC H3C 1L5
Canada
Phone: +1 514-954-3665
Toll-free: 1-800-496-1303 (North America)
Fax: +1 514-954-9739
Email: [email protected]
www.technologyevaluation.com
Follow us:
Page 8 | 2016 Media Kit | Technology Evaluation Centers
Disclaimer
Notwithstanding the preceding, TEC remains the sole provider,
editor, and publisher of any information made available through its
infomediary platform and services—including advertising content,
audience, and frequency determination that are part of TEC's
infomediary toolbox. Hence, TEC reserves the right without prior
notice to alter and use, for its own convenience and at its own
discretion, such information and its context of use.
All data in this document is current as of January 2016.
