MEDIA INFORMATION

CONTENT • Davos Nordic • Facts & figures • Program • Spectators • Media date • Wall of Fame 2010 - 2016 • Overview Sponsors & Partner • Testimonials • Portrait • History • Organization • Contacts

DAVOS NORDIC In December 2017, the 44rd edition of Davos Nordic will take place. A success story with tradition. The world elite of cross country skiers meets every year in December in Davos and compete for valuable World Cup points on the unique Flüela track.

EXCITEMENT - WORLD CLASS - ATMOSPHERE – SCENERY CROSS-COUNTRY FESTIVAL

FACTS & FIGURES • In December 2015, the VIP & Hospitality offer has been extended wit the

exclusvie “Davoser-Stube”.

• Late takeover of the races from La Clusaz (FRA) in December 2014 Davos could convince with two World Cup weekends in December 2014. About 400

• The OC Davos Nordic with the Destination Davos Klosters and Swiss Ski managed to receive the necessary commitments from partner, sponsors and Swiss Televsioion as well as from the city of Davos within 24 hours of time.

• For 43 years, the FIS Cross-country Skiing World Cup in Davos has, with only few exceptions, always taken place on the 2nd weekend in December.

• 250 athletes from up to 30 nations take part at the competitions.

• The organising committee consists of 23 members. Since January 2016 Barbara Flury is the President of the OC Davos Nordic.

• Approx. 150 volunteers as well as 30 soldiers of the Swiss Army are on duty during the com-petitions as well as for the set-up and taking down works.

• The practising grounds of the Swiss Snow Sports School on “Buenda“, are converted to the Davos Nordic Stadium.

• The Media Centre is located next to the stadium, in the “Buenda” school, offering infrastructure and work stations for more than 70 media professionals.

• Every day, the competitions are viewed by up to 17’000 on-site spectators.

• Every year about 400 kids take part at the Daehlie Kids-Event.

PROGRAM Saturday, 9th December 2017 10.45 FIS World Cup Ladies & Men Sprint free technique - Prolog 13.15 FIS World Cup Ladies & Men Sprint free technique - Final tbd 17. Daehlie Kids-Event Sunday, 10th December 2017 11.30 FIS World Cup Ladies 10 km – free technique 14.45 FIS World Cup Men 15 km – free technique Subject to change

SPECTATORS 2016 Saturday, 10. December 2016 30 km Men / 15 km Ladies, free technique Estimated number of spectators in the stadium and on the track: 8’000 Sunday, 11. December 2016 Sprint Ladies & Men, free technique Estimated number of spectators in the stadium and on the track : 8’000 VIP Guests Nordic Lounge Saturday 215 / Sunday 195 Guests Davoser-Stube (Exclusive area) Saturday 34 / Sunday 51 Tour «behind the scenes of Davos Nordic» Saturday 1 / Sunday 2

MEDIA DATA 2016 Accredited Media 2016 90 (135 incl. SRF/tpc) Newspapers/Magazines 16 Radio-Statios 3 Photographers 11 Online-Media / Agencies 19 TV-Stationen (incl. SRF) 6

MEDIA DATA 2016 SF/tpc produces the FIS World Cup Race reports with great efforts and broadcasts them live or recorded on SRF zwei, SRF info, RSI and RTS. Schweiz - SRF, 10.-11.12.2016 Audience market share 10.12.16 15 km Ladies (SRF info): 12‘721 4.46 % 10.12.16 15 km Ladies (Fortsetzung SRF zwei): 105‘505 34.10 % 10.12.16 30 km Men (SRF zwei): 96‘014 25.41 % 11.12.16 Sprint Ladies & Men (SRF zwei): 101‘417 15.34 %

WALL OF FAME 2011 - 2016

LADIES MEN

Year Event Medalist Event Medalist

2016 Dez. 15 km F WC Oestberg Ingvild Flugstad, NOR 30 km F WC Sundby Martin Johnsrud, NOR

Sprint F WC Falla Maiken Caspersen, NOR Sprint F WC Ustiugov Sergey, RUS

2015 Dec. 15 km F WC Johaug Therese, NOR 30 km F WC Sundby Martin Johnsrud, NOR

Sprint F WC Nilsson Stina, SWE Sprint F WC Pellegrino Federico, ITA

2014 Dec. 13/14 10 km C WC Johaug Therese, NOR 15 km C WC Sundby Martin Johnsrud, NOR

Sprint F WC Oesterg Ingwild Flugstad, NOR Sprint F WC Krogh Finn Haagen, NOR

2014 Dec. 20/21 10 km F WC Bjoergen Marit, NOR 15 km F WC Gloeersen Anders, NOR

Sprint F WC Bjoergen Marit, NOR Sprint F WC Pellegrino Federico, ITA

2013 Dec. 15 km F WC Bjoergen Marit, NOR 30 km F WC Manificat Maurice, FRA

Sprint F WC Bjoergen Marit, NOR Sprint F WC Gloeersen Anders, NOR

2013 Febr. Sprint C WC Kowalczyk Justyna, POL Sprint C WC Poltoranin Alexey, KAZ

10 km F WC Johaug Therese, NOR 15 km F WC Olsson Johan, SWE

2011 Sprint F WC Randall Kikkan, USA Sprint F WC Petukhov Alexey, RUS

15 km F WC Bjoergen Marit, NOR 30 km F WC Northug, Petter jr., NOR

OVERVIEW SPONSORS & PARTNERS FIS SPONSOREN PRESENTING SPONSOR VIESSMANN

OFFICIAL FIS WORLD CUP SPONSORS Audi

Helvetia

Le Gruyère

LIQUI MOLY

OFFICIAL TIMING POLAR

OFFICIAL EVENT SPONSORS Helvetia

Destination Davos Klosters

Graubünden Ferien

OVERVIEW SPONSORS & PARTNERS

OFFICIAL BROADCASTER SRG SSR

OFFICIAL TELECOMMUNICATION PARTNER / OFFICIAL RADIO PARTNER Swisscom

Riedel

PARTNER Audi

Erdinger Alkoholfrei

BUFF

Galfri GmbH

InterContinental Davos

HC Davos Management AG

Sporttip

Schweizer Armee

TESTIMONIALS

BARBARA FLURY We stay tuned! "As an athlete, volunteer and member of the OC I'm grown with Davos Nordic. It's great how Davos Nordic has developed." OC President Davos Nordic

DARIO COLOGNA "To be able to start a World Cup race right from my doorstep is incredible and a highlight of my World Cup season." Olympic Champion and Davos Klosters ambassador

TOR-ARNE HETLAND “The legendary World Cup in Davos is a highlight for everyone who enjoys cross-country skiing“ Olympic Champion and Norwegian Ski Team Head Coach Men

TESTIMONIALS

JÜRG ZÜRCHER “DAVOS NORDIC is a favourited and colourful event that presents Davos as a destination for elite sporting events in front of a live spectator crowd as well as to the international audience as an incredible cross-country skiing destination in the mountains!“ Manager Sunstar Alpine Hotel Davos

ULF MORTEN AUNE “We are already excited for Davos! In December, we have already planned for twelve training days.” Norwegian Ski Team Coach

CHRISTIAN FLURY „Having experienced many different World Cups as a coach, I have to say that DAVOS NORDIC hosts an incredibly high-level event.“ Swiss Ski Team Coach

PORTRAIT Incredible progress has been made in recent years: stadium, trail and infrastructure improvements have been made thanks to the cooperative work of Swiss Ski and FIS. DAVOS NORDIC is proud to present a venue of international standards; making World Cup Davos a staple on the World Cup calendar. In 2010, DAVOS NORDIC was inaugurated into the SwissTopSport society as an elite sporting event. It’s no wonder. The event and spectator turnout continues to grow from year to year. Today, the event attracts more than 17 000 visitors. Not only it is a top sporting event, World Cup Davos boasts incredible catering, Grand Stand stadium seating lending a hand to the success of Dario Cologna and Co. Davos not only offers athletes optimal training resources year-round, it is also the preferred home for many of the National team members. In 2009, SwissSki named Davos the National Training Centre for cross-country skiing. The decision was a logical choice. Coaches and athletes prefer Davos because of the year round access to training facilities and resources as well as its logistical location. Snow farming practices have been instituted in Flüelatal thanks to the work of Avalanche Research Centre (SLF) together with the community of Davos. The recent improvements of snow farming in Flüelatal means that a snow loop can be prepared in the fall season - well before the real winter season hits. These improvements in Davos haven’t gone unnoticed. Emil Jönsson, decorated National Team athlete from Sweden, is another elite level athlete with a residence in Davos.

PORTRAIT By assessing previous weaknesses of accessibility and sustainability, we have been able to strengthen our event. This year, we have joined forces with Rhätische Bahn (RhB, railway) and PostAuto Graubünden to facilitate travel to Davos with the ‘Einfach für retour’ offer. With this ticket offer, spectators are able to enjoy a relaxed and stress-free trip to Davos. Return travel is free of charge provided spectators stamp their tickets in the RhB tent in the Bünda Stadium. Further improvements have also been made to ensure the sustainability of our event. We have implemented garbage separation as a priority as well as catering services (therefore reducing waste of non-reusable plastics). Together with SwissOlympic’s organization, ecosport.ch, we continue to strive towards new ways to create a sustainable, accessible and enjoyable event for all. These event advancements, however, are supported by a steady tradition. In the last 30 years, one thing has not changed. The hard work of the Organizing Committee, event partners as well as volunteers committed to pulling an event together in the months and especially weeks before the event. Snow conditions in Davos are generally considered as a secure bet, however, that has not always been the case. In 1982 as well as in 2014, snow was brought in from Flüelatal and distributed supplement the Bünda stadium conditions. Today, with the help of snow-making and snow storage improvements, snow conditions in Davos are as secured as possible. We are proud of the fact that the races in Davos have never been cancelled and we plan on keeping it that way. DAVOS NORDIC has evolved over time to become a staple event on the cross-country calendar and revered as a favourite for athletes from around the world.

HISTORY The “Flüela-slope”, which is cut out for racing events, was established in the course of the Davos cross-country slopes extension. It splendidly passed its qualification in 1972 during the Swiss Junior Championships. Leonhard Beeli, attendant head of the cross-country ski department of SSV (Swiss Ski Federation), and his trainer, Lennart Olsson, came to appreciate the quality of the facility as well as the organisation. Already in the following year, they held a training week with the national team in Davos. At this opportunity, these experts encouraged Heini Conrad to arrange for a competition. When the Swiss national team was again training in Davos in 1974, four Norwegians, two Swedish as well as the German Junior World Champion Georg Zipfel joined in. It was then that the Davos initiators, with agreement of SSV, decided to hold a „Race upon Invitation“. 24 Swiss athletes from training units I to IV received the opportunity to contest seven designated foreign athletes in a race. On December 22nd, 31 competitors took off to a 15 km run consisting of two 7.5 km long laps. The attempt was rewarded with a huge popular success. Around 8000 spectators witnessed the Swede Thomas Magnusson triumphing, followed by the Norwegians Martinsen, Braa and Formo. As for the junior category, the Swede Thomas Wassberg, a future super-champion, was the one to excel. The media reported in detail on the successful event, athletes and spectators were thrilled. Therewith, the ice was broken.

HISTORY In 1975, Leonhard Beeli and Lennart Olsson assured their support for a professionally organised execution, lead by Enrico Giacometti, President of the organising committee, and Heinrich Conrad, technical section leader. Some of the Nations still appeared a bit reserved, thus 44 athletes were going to compete. Magnusson won again as in the previous year, while the Norwegian team won the relay, followed by the surprising Swiss. For the first time, a television broadcasting service was present. Same as in 1975, the third execution of the race was rated in the “off-the-record World Cup”. This time, 86 athletes from 11 different Nations participated. With this third successful execution, it was clear that the International Cross- Country Skiing Days were meant to become tradition. In 1979, the programme was expanded with a Women’s competition. In 1980, the single race was granted the status of an Official World Cup Race. Five TV- and seven radio broadcasting services reported the event in collaboration with 75 journalists. Davos had made it! A first, real Highlight took place in 1984 when 136 men and 91 women from 17 different Nations participated and all of the four races were officially rated in the World Cup.

HISTORY From then on, the World Cup established itself with few interruptions and the World Elite is present in Davos on a yearly basis. The organisation has not rested on its laurels but has adjusted to the continuously changing and increasing requirements. Adjusting to the new technic required a redesign of the race courses, which was assured in 1997 by a positive referendum regarding an extension and the production of artificial snow for the Davos cross-country slope network. "Davos Nordic" – as the international cross-country skiing days are now called – has emerged as a Top-Event. The fantastic images shown on television, the fascinating competitions, the media response as well as the high number of spectators strongly enhance the reputation of Davos as a Winter Sports Resort.* *Text excerpts from "100 Jahre Ski Club Davos" by Karl Erb

ORGANIZATION On behalf of the Ski Club Davos a 24-men-strong Organization Committee - in cooperation with many sponsors and partners - organizes the FIS Cross-Country World Cup.

ORGANISING COMMITTEE COMPETITION COMMITTEE

Name Function Name Function

Barbara Flury President Marcel Arioli Competition & Technique control

Reto Branschi Vice-President Daniel Ammann Ceremonies

Nicole Comps Head-Office & Marketing Claude Matthey Deputy Chief of Competition

Oli Matthey Chief of competition Johny Wenger Chief of Course

Norbert Gruber Stadium organization and buildings Edi Krummenacher Chief of Foto

Rosario Galliker Catering André Kindschi Building

Cyprian Sutter Media Walter Kistler Medical service

Daniela Ruosch Side-Events & Volunteers Renata Mori & Mario Filli Kids-Event

Ralf Naef Installations André Fehr Competition Secretary

Men Rauch Environment & Sustainability Werner Putzi Track preparation

Peter Schärrer Timing & Data Processing

Bettina Girsberger Transportation

Michi Wild Waxing area "Stilli"

Luana Tscharner Accommodation

CONTACTS • Cyprian Sutter, Media & Accomodation Tel. +41 (0)81 415 21 18 • Nicole Comps, Head-Office & Sponsoring Tel. +41 (0)81 415 21 56 Ski Club Davos Weltcup - DAVOS NORDIC Talstrasse 41 CH-7270 Davos Platz Tel. +41 (0)81 415 21 56 Fax +41 (0)81 415 21 58 davosnordic@davos.ch www.davosnordic.ch / www.facebook.com/davosnordic Pictures Copyright: NordicFocus