MEDIA GUIDE - Hot VWs Magazine · PDF fileMEDIA GUIDE 2 DUNE BUGGIES AND HOT VWs WOW ... s highly developed engines make far greater with its advanced blend of Esters, 100%

MEDIA GUIDEwww.hotvws.com

2 DUNE BUGGIES AND HOT VWs

WOW - TYPE 1 DUAL OVERHEAD CAMMER!OCTOBER 2012

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ONLINE AND PRINT MEDIAADVERTISING INFORMATION


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2014VISIT US ONLINE:

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FEBRUARY 2013

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CARB TEST: EMPI’S NEW EPC-38 2-BARREL

VW ON NITRO!

BUGORAMA ACTION

2012 TECHARTICLEI N D E X

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CB/Rancho

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JANUARY 2013

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INTERVIEW:

LYLE CHERRY

Mike Zine’sDeluxe D-Cab

2012 HOLIDAYBUYER’S

GUIDE

01JAN_2013_UScover1.indd 2 11/1/12 2:31 PM


DECEMBER 2012

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MEDIA GUIDEwww.hotvws.com



•Sponsorship & Branding Opportunities•Clickable Site Skins•Advertising Spaces with Hyperlinks•Daily Content Updates with Prime Advertising locations that are strategically placed in high visibility locations. This includes “Run Of Site” Half Pages, Leader Boards and Site Skins.•Home Page Road Blocks are also available upon special request•Advertising Support also available through Catalog Listings, Social Media Posts and other Hot VWs promotional material distribution

Some of the features our website offers:

A • Leaderboard

B • Site Skin

C • 300 x100 “Starting Line”

D • Half Page “Checkered Flag”

E • Featured Home Page Ad

F • Featured Home Page Ad

G • Sponsored Twitter Feed

B B

A

C

D

E

F

G

300 x 250 300 x 250

HotVWs.com

300 x 250 300 x 250

RATE SHEETOur staff would be glad to help you choose the best plan for your marketing goals, or you can take advantage of our website traffic by selecting a space shown below to fit the budget of your business.

LEADERBOARD 970 x 100 $300 / 2 weeks

SITE SKINS 450 x 775 $500 / 2 weeks

300 x 100 “STARTING LINE” 300 x 100 $150 / 2 weeks

HALF PAGE “CHECKERED FLAG” 300 X 600 $300 / 2 weeks

FEATURED HOME PAGE AD 300 X 250 $150 / 2 weeks

SPONSORED TWITTER FEED $200 / 2 weeks

For More Information, Contact:

Marty Simurda (714) 979-2560 ext. [email protected]

Mark Thome (714) [email protected]

Wright Publishing Company — Hot VWs Magazine2950 Airway Ave., #A-7, Costa Mesa, CA 92626

SIZE:450 X 775 (2 separate files, left and right side)

FORMAT:GIF or JPG50k max each file

Our Site Skins differ from a basic background image or display ad. The Skins are clickable with a hyperlink that directs the visitor to your website or a specific page on your site.

The Site Skin includes two panels, a right side and left side “Skin.” The size for each side is 450 pixels wide by 775 pixels tall (450 x 775). However, all important content should be contained within the 125 pixel area located toward the inside area of the Skin. This is to accommodate smaller computer screens which will crop the content in the outer portion of the Skin area. See the next page for examples of different size computer screens. We’ve created a Template to help you with this process, which is available by contacting a Hot VWs Online Account Manager.

HOW TO USE OUR TEMPLATE:

This Template has been set up to make designing your site skins as simple as possible. These instructions are also shown on the .PSD template on our FTP server.

1. Place your artwork image in the site skin folder that designates either the right or left side skin. You will see these in the “Layers Palette” on the .PSD template.

2. Do not alter any of the folder masks or template shadow layers.

3. Please be sure that all important text in your artwork is contained within the inner 125 pixels of each side. You will notice the red guides we have included to help you with the design of your Site Skin ads.

4. Be sure to turn off the red guide lines layer before saving your final artwork.

5. Please optimize the files as much as possible prior to saving your artwork.

Wright Publishing can also produce your web banner(s) and skins for a minimal cost. All we need is your source images, logo, text, web hyperlink, and general design directions.

If you have more questions, please contact us directly.

SITE SKININFORMATION

SITE SKINVIEW

STANDARD SCREEN SIZE: 1280 X 800

WIDE SCREEN SIZE: 1900 X 800

• Converting your existing catalog PDFs into a digital edition

• Convert a single PDF catalog file into a modern “Flip” format

• Hosting your product catalog on the HotVWs.com Catalog Page

• Provide your company with an active link to the Digital Catalog which can be linked from your website/social media, as well as sent to customers and distributors via e-mail marketing programs and via social media links

• Hot VWs will also promote your digital catalog page on our social media outlets

For details and pricing information, please contact your Hot VWs advertising sales representative.

CUSTOM DIGITAL PUBLISHING

SERVICES

DIGITAL CATALOG HOSTINGWould you like to increase product sales and move more inventory for your business?

An effective way to reach additional customers and tap into a new base of potential buyers is having HotVWs.com host your company’s Product Catalog in a Digital “Flip” Edition.

OUR SERVICES INCLUDE:

Have you had an article about your business or products featured in Hot VWs Magazine? How would you like to have that article redone in a larger format and customized layout, as well as converted into a digital “flip” edi-tion? The staff at Hot VWs has the ability to provide this service and help you reach more customers.

Our Custom Digital Publishing Services will enable you to effectively distribute an article that was previously published in the print edition of Hot VWs Maga-zine. The new article will be hosted on the HotVWs.com server, allowing your distribution channels to “share” the Digital Reprint using social media and e-mail marketing programs.

CUSTOM DIGITAL PUBLISHING

SERVICES

HOT VWs MAGAZINE DIGITAL REPRINTS

For details and pricing information, please contact your Hot VWs advertising sales representative.

Contact: Marty Simurda • 714-979-2560 ext 101 • [email protected] Mark Thome • 714-343-8799 • [email protected]

75

FEBRUARY 2013

300V RACING OIL

Motul®, manufacturer of world class lubricants

and pioneer of Ester technology, announces the lat-

est evolution of their 300V line of automotive racing

oils. Using Esters at the heart of its technology, 300V

is recognized worldwide as a leading racing oil prod-

uct. This new reformulation further improves engine

lubrication with its advanced blend of Esters, 100%

synthetic base oils and a package of innovative additives. Today’s highly developed engines make far greater power for their dis-

placement, and this places greater demands on the engine’s oil. Knowing these demands, Motul’s R&D department developed the

reformulated 300V with two important targets in mind: an increase in engine power – the main focus in competition; and increased

engine reliability. The result of comprehensive development is Motul’s newest technology, Ester Core®. Used exclusively in the re-

formulated 300V, Ester Core provides an increase of up to seven-horsepower in comparison with that attained by rival products. Add

in extremely low oil consumption and perfect engine protection even in extreme conditions, the 300V range remains the benchmark

in motorsports lubricants. The reformulated 300V line now has eight different product options. Six viscosities found previously in the

line include: 0W20, 5W30, 5W40, 10W40, 15W50 and 20W60. Two new additional viscosities include: 0W15 for pure performance

and 0W40 for power and optimized reliability. In order to guarantee product integrity, a unique three-dimensional code called Bubble

Tag™ is a part of a protective foil tape placed across the cap of every 2-liter container. Bubble Tag™ provides a digital imprint to

accurately trace each product from initial production to its final sale and helps to guarantee only authentic 300V racing oil is inside

each 2-liter metal can. To learn more about the new line of reformulated 300V automotive racing oil products from Motul, contact

your Motul dealer, or go online at http://www.motul.com.

WEDDLE/CENTERFORCE OFF-ROAD CLUTCH

Weddle and Centerforce have teamed up to introduce

the most advanced high-performance off-road clutch avail-

able. Centerforce’s centrifugal weight system and ball

bearing pressure plate pivots give the 9-inch single-disc

clutch exceptional holding power and drivability superior

to any off-road clutch available before. Nodular iron pres-

sure plate rings and advanced reinforcements help prevent

drive strap breakage. The Centerforce DFX button-style

disc with proprietary high-friction cerametallic linings and

fully encapsulated sprung hub disc reduce driveline shock.

This clutch features a rigid forged aluminum cover and fits

any standard VW bell housing. Also available from Wed-

dle: SFI rated 10.4- and 11-inch Centerforce clutches for

high-powered applications with full-size bell housings. For

additional information contact Weddle Industries at (805)

562-8600; fax (805) 562-8661; email info@weddleindus-

tries.com; or on the web at www.weddleindustries.com.

BUS REAR CARGO SEAL

Classic Volkswagens have plenty of character, but can also have hard or

cracked seals after years of cruising. Mid America Motorworks is proud to

provide OEM rear cargo hatch seals for 1964-1979 VW buses, helping VW

owners enjoy even more miles of driving. “When VW Bus owners work on

an upgrade, good seals are always on the list. Our rear cargo hatch seals are

made by the same manufacturer that supplied the seals to the VW factory in

Hanover, Germany. That means our customers are getting a quality product

that’s as close as possible to the original seal on their VW,” said Josh Yager,

Lead Air-Cooled VW Merchant at Mid America Motorworks. The OEM

designation refers to Original Equipment Manufacturer. Mid America Mo-

torworks continues to offer OEM, REP and VAL part distinctions to make

upgrades and restorations possibly for every (800) 500-1500 to order.

PANZER BEAM23 Deluxe, Inc., is

proud to announce the re-

lease of their new Panzer

Street Product line, fea-

turing the Panzer Flamed

VW Front Beam Suspen-

sions. The standard width

beam with dual flamed

shock towers, were origi-

nally intended for Volks-

rods with extended front

ends, however the design

has proven to work well complementing any Manx type tub buggy, Baja, or rail

buggy. The 2-inch narrowed beam fits neatly under any full fendered Bug look-

ing for that narrowed look or just trying to accommodate those new disc brakes.

In addition, the 2-inch narrowed beams work well with aftermarket narrowed

products such as torsion leaves and sway bars. Both the ball-joint and link-pin

beams include the dual eyelet upper and lower shock mounts used on link-pin

styled VW beams. This allows for use of various brand shock options, such

as QA-1, Bilstein, KYB or EMPI. Panzer Flamed VW Beams are available in

six flavors — Ball-joint with framehead or rail buggy clamp mount; link-pin

with framehead or rail buggy clamp mount; lowered or raised; 34-inch standard

width dual flame shock towers or 2-inch narrowed width single flamed shock

towers. Made of 2-inch D.O.M .120-inch-wall tubing, ball-joint has 2¼-inch

sleeve on lower tube ends, precision laser -cut mild steel flamed shock towers.

Upper shock mounts based on VW link-pin dual eyelet style mounts made with

1-inch O.D. and thick wall 12mm or ½-inch I.D. options. Avis styled beam ad-

justers. Ball-joint beams have super low adjustment for extend front end appli-

cations. Custom options include powdercoating, steering stops, damper mounts,

off-road gussets and lower shock extensions, coil shock mount set ups. For ad-

ditional information contact 23 Deluxe at (303) 806-8062, www.23deluxe.com. Continued on page 76

74-75PARTS.indd 2

11/29/12 9:44 AMMail CDs with New Product Releases to:Hot VWs Magazine

Attn: New Products EditorP.O. Box 2260

Costa Mesa, CA 92628E-mail New Product Releases to: [email protected]

74

DUNE BUGGIES AND HOT VWs

WATERLESS WASH AND DETAILWHOOSH!® Waterless Wash & De-tailer is revolutionizing and simplifying the way people clean their rides! WHOOSH!® is the most effective and easy-to-use water-less wash & detailer on the market, not only cleaning, but polishing and protecting your rides. Their superior formula contains a unique blend of nano - polymers that produce a spectacular shine, while leaving behind a protective anti-static and friction reducing coating. This barrier repels dust, dirt, and water, protecting your rides and leaving your surfaces cleaner for longer. Whether it’s the high costs and heavy restrictions of water in cities today, or a need to find a chemical free and ecologically sensitive solution to your cleaning needs, WHOOSH!® It’s All You Need ™ …… for all your rides! Their for-mula encapsulates the dirt particles, protect-ing the surface while the microfiber attracts the particles to the towel to assure scratch free results. One bottle of WHOOSH!® is good for 10 – 12 economy car washes! In-terior or exterior, WHOOSH!® works great on glass, mirrors, aluminum, chrome, paint, rims, leather, vinyl, Plexiglas, plastics, fiber-glass, stainless steel, and all your electronic screens. Use for all your rides: Cars, boats, motorcycles, trucks, scooters, pickups, transport trucks, recreational RVs, ATVs, snowmobiles, sea-doos, bikes, and more! WHOOSH!® Waterless Wash & Detailer is fast drying, eco-safe & 100% biodegrad-able, odorless, does not contain harsh chemi-cals, treak free, anti-fog & anti-static and non-acidic (neutral PH). Does not contain: alcohol, acids, ammonia, silicone, chlorine, solvents, harmful detergents, petroleum dis-tillates, phosphates, or VOC’s (Volatile Or-ganic Compounds). For more information visit www.whooshinc.com.

ROTABROACHBlair Equipment Co., Inc. (Swartz Creek, MI), producers of precision sheet metal holemaking tools and spot-weld cutters that are used in automo-tive body repairs, fabrication and resto-ration introduces two new Rotabroach Master Kits. Each of the new kits are an all-in-one set containing 16 differ-ent sizes of Rotabroach Cutters for drilling holes in materials up to ¼” thick. The fractional kit includes cutters from ¼-inch to ¾-inch and the metric kit includes sizes from 6mm to 20mm. Rotabroach annular cutters are ideal for use in metal fabrication, restoration, maintenance and electrical applica-tions, spotweld removal, plugs holes for welding, and automotive aftermarket installations. Each kit is packaged in a sturdy plastic storage

case and includes an arbor assembly, extra pilots, center punch, washers and instructions on use. Rotabroach Cutters can be used in hand-held electric drills with 3/8-inch chucks and in drill presses. Rotabroach Cutters are made of M2 H.S.S., hardened and precision ground. The annular or hollow design cuts only at the periphery of the hole, leaving the center as a solid slug of material. Because there is no center point or “dead zone” as with conventional hole making tools, the annular cutter configuration has demonstrated the ability to drill holes up to 3 times faster and last 10 times longer than twist drills or hole saws. The cutters cut holes that are virtually burr-free and do not deform the surrounding material, even thin sheet metal. Rotabroach Cutters are made in the USA. For additional information regarding Blair products, visit www.blairequipment.com.

DROP PLATESDrop or raise the rear of your air-cooled VW without loosing ride quality! It seems that there are 101 differ-ent things that you can do to the front suspen-sion, but when it comes

to the rear VW owners have been given little choice … until now. Atomwerk Drop Plates are the missing link to your vehicle’s performance. Drop your Volkswagen from 1.4 to 4.5 inches without sacrificing ride quality! Available for IRS and swingaxle vehicles, At-omwerk’s spring plates are laser cut from ¼-inch high strength, heat-treated steel. Spline stubs are CNC-machined from heat treated billet 4340 chromoly steel, grind finished, and nickel plated. Not remanufactured old spring plates! Fixes toe-in issues for lowered swingaxle cars. Computer engineered and street tested with a lifetime warranty. For more information contact Atomwerk Engineering Inc., PO Box 715, Veneta, OR 97487; (971) -506-2238; www.atomwerk.org.

SILO-4 LED SEARCHLIGHTDelta Tech’s all new Silo-4™, 40-watt LED searchlight is a super high output LED light that pro-duces an impressive 6,400 lumens. The 6,000 kelvin light temperature produces near daylight illumination in a 20-degree long range pattern to light up the dark-est night. Silo-4™ has a die-cast aluminum body with an acrylic lens providing shock, corrosion and IP68 waterproof rating. It easily mounts onto any existing mounting tab or surface and has a convenient thumb screw vertical adjustment to make aiming a snap. The Silo-4™ features a Deutsch waterproof connector and the low 3.3-amp draw re-quires no additional wiring harness or relay. For more information contact Delta Tech Industries, (909) 673-1900, <www.deltalights.com>.

74-75PARTS.indd 1

11/29/12 9:44 AM

NEW PRODUCT SUBMISSION

HOW TO SUBMIT A NEW PRODUCT RELEASE

There is no charge for a new product release appearing in our magazine or on the website, however, there is no guarantee that your new product release will be published. We receive numerous new product releases every month. The best way to increase the chances that your release will be used is to submit sharp, high-quality original color photos (preferred format is 300 dpi digital images in JPEG format, with a color printout of the image), along with typed, double-spaced text describing what the product is, what it does, why it’s better than a stock part (if applicable), what it fits, sizes/colors, etc. New products are given space and consideration as editorial content in Hot VWs; please describe the product in a straightforward manner, not as ad-vertising copy. Be sure to include suggested retail price, where to get it or how to order it, and the manufacturer’s name, address, phone number, as well as website and e-mail addresses if available. New product releases may be submitted on CDs or via e-mail.

Hot VWs Magazine and HotVWs.com publishesnew product releases as a reader service.

INSERTION ORDER

DATE:

CLIENT:

CONTACT NAME:

ADDRESS:

PHONE: FAX:

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QUOTED RATE:

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BILL TO: CLIENT AGENCY

PLEASE CHECK THE BOX BELOW NEXT TO THE INSERTION SPACE THAT YOU WOULD LIKE TO RESERVE:

PAGE 1 OF 2

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1. This insertion order form shall function as a contract between the “Company” and Wright Publishing and/or Hot VWs.

2. Upon verbal agreement and receipt of this written agreement between the advertising “Company” and “Hot VWs,” the terms of this contract may be modified. Such modifications may include, but are not limited to: (A) the purchase or deletion of additional advertising or branding space; or (B) the reduction or increase in advertising insertion rates. Any modification(s) will be notified to each party beforehand, preferably in writing.

3. Under the terms of this Insertion Order Agreement, Hot VWs shall provide the requested ad space and/or branding and sponsorship services at the quoted rate specified on the Hot VWs Online Rate Page, which will be confirmed on the Inser-tion Order. Any changes made regarding the reserved ad space on the Hot VWs web-site by the Company, which will be submitting the artwork for the advertisement or branding opportunity, shall be reported to Wright Publishing and/or Hot VWs within one week of the date on the Insertion Order and/or one week prior to the start of when the artwork shall appear on the website. Wright Publishing Company and/or Hot VWs will do its best to make any changes requested by the advertis-ing Company after the campaign has begun, but Hot VWs is not responsible for any artwork submitted by a “Company” and uploaded to the Hot VWs website, or errors made by the Company who is submitting the advertising artwork.

4. A Company submitting artwork that will be placed on the Hot VWs website for advertising and/or branding opportunities shall follow the guidelines specified on the artwork templates provided by Wright Publishing and Hot VWs. These templates will either be supplied by an advertising representative from Hot VWs, in the form of a web link sent in an e-mail, or they can be downloaded from our advertising specifications section on the Hot VWs website. In the event that a Company who choses to advertise on the Hot VWs website does not have the ability to create their own artwork, Hot VWs can perform this service as needed. Charges will apply for Online Services. These charges will be agreed upon when the Insertion Order is submitted to Wright Publishing Company.

5. The deadline for submitting artwork and Insertion Orders will be approximately 7 days prior to the date that the adver-tisement is scheduled to appear on the Hot VWs website. Submissions made within 7 days of the scheduled date will be accepted, however, Hot VWs will not be responsible for errors within the artwork or changes that need to be made to a Company’s artwork.

6. Wright Publishing Company and/or Hot VWs shall not be held responsible for any errors regarding artwork files, as well as grammatical or typographical errors. A Company submitting artwork agrees to submit artwork that is not offensive or obscene in any manner. Wright Publishing Company reserves the right to refuse artwork which is deemed offensive or obscene. If you have any questions about the style of artwork you intend to submit, please have it reviewed by a Wright Publishing Company representative beforehand.

7. The Company submitting artwork for the Hot VWs website will be billed on terms of net thirty (net 30) days. Discounts for payments made early are available. Please contact your Hot VWs Advertising Manager for more information about early pay-ment terms.

INSERTION ORDER

PAGE 2 OF 2

Contact: Marty Simurda • 714-979-2560 ext 101 • [email protected] Mark Thome • 714-343-8799 • [email protected]

Please read the information below, before confirming your insertion with Wright Publishing Company and Hot VWs Online.

Signature Advertiser / Company Representative

Signature Hot VWs Advertising Manager

We accept payments made with major Credit Cards or Checks — Checks should be made payable to Hot VWs

Please contact Sandy at (714) 979-2560 ext. 100 to pay with a Credit Card

Scan and return 2-page Insertion Order Agreement, or return by Fax at (714) 979-3998


MARCH 2013

Dune

Bug

gies

& H

ot V

Ws

239HPON CARBS!

156 MPH GHIA AT BONNEVILLE!

BUGORAMALAS VEGAS

MARCH 2013 $4.99 US


BUG-INCOLLECTION!

INDIANA, PA

VW/PORSCHE REUNION

BUS...THE MOVIE

TEMECULA, CA

SANDY, UT

LOST

01MAR_2013_UScover1.indd 2 12/27/12 1:22 PM


FEBRUARY 2013

Dune

Bug

gies

& H

ot V

Ws

CARB TEST: EMPI’S NEW EPC-38 2-BARREL

VW ON NITRO!

BUGORAMA ACTION

2012 TECHARTICLEI N D E X

HAWAII’S SHAKA WEEKEND!

CB/Rancho

PRO STOCK

NATIONALS!

OREGON TO CALIFORNIA

TREFFENCRUISE

FEBRUARY 2013 $4.99 US


01FEB_2013_UScover1.indd 2 11/29/12 12:00 PM


JANUARY 2013

Dune

Bug

gies

& H

ot V

Ws

Jan Atkinso

n's

SALTSHAK

ER

NEW BILLET BLOCK! STRONGEST EVER?



SUMMER SHOWS:CHIEFS VW BASH

EUREKA SPRINGSSIMPLE TRANSPORT 5

INTERVIEW:

LYLE CHERRY

Mike Zine’sDeluxe D-Cab

2012 HOLIDAYBUYER’S

GUIDE

01JAN_2013_UScover1.indd 2 11/1/12 2:31 PM


DECEMBER 2012

Dune

Bug

gies

& H

ot V

Ws

NORCALCONVERTIBLE






DYNO TEST!




NOVEMBER 2012

Dune

Bug

gies

& H

ot V

Ws

Alan Fore’s

Pro Mod

Record Holder

FUNFESTLARRY'S NATS









Dune

Bug

gies

& H

ot V

Ws





SANDSPECIA

L!


MEDIA GUIDEwww.hotvws.comPRINT



Wright Publishing Co., Inc.2950 Airway #A-7

Costa Mesa, CA 92626PHONE: (714) 979-2560

FAX: (714) 979-3998WEBSITE: www.hotvws.com

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CONTACTSAdvertising Director: Marty Simurda, Ext. 101, [email protected] Director: Skip Coiner, Ext. 110, [email protected]

2

DUNE BUGGIES AND HOT VWs

JANUARY 2014

Dune

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& H

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MOUNTING A PERFORMANCE BATTERY



RAZORSHARP!

SHAKA WEEKENDLARRY’S NATIONALSGREAT CANADIAN SHOWSUPER BEETLE FUEL TANKREPLACEMENT01JAN_2014_UScover2.indd 2

10/31/13 10:22 AM

ADVERTISING RATES

AD RATES

LIMITED TIME

SPECIAL1/12-PAGE

FOUR COLORONLY ...

$375*

(WITH 12-TIME COMMITMENT)

Dune Buggies and Hot VWs magazine has been the leading Volkswagen-oriented publication since its inception over forty-six years ago. Every monthly issue is packed with the type of information that VW and off-road enthusiasts are looking for. From its first-quality car features, to in-depth technical articles, event coverage, product evaluations, plus lifestyle and historical features. Dune Buggies and Hot VWs is the #1 VW enthusiast’s magazine.

Published By:

RATE CARD #24Effective January 2014 Issue

2. COMMISSION15% to recognized advertising agencies (With production ready art and PDF files).

3. TERMS2% (on net) cash discount for payment within 10 days of invoice date. Net 30 days.

4. GENERAL RATE POLICY90 days notice to rate revisions. Publisher reserves the right to change rates at any time.

5. VOLUME DISCOUNTSPayable over earned issue rate on 18 pages or more within any 12 month con-tract period as follows:

18 pages .........................................5%24 pages .........................................7%36 pages .......................................10%

6. INSERTSVarious sizes and tip-ins available, speci-fications and rates on request.

7. BLEEDNo extra charge for bleeds. Bleed size is 8-1/8-inch x 11-1/8-inch body and cov-ers.

8. SPECIAL POSITIONGiven when practical at 10% additional charge. Centerspread or 1/2 page hori-zontal spread is considered special posi-tioning. Applicable to 1/3 page or larger ads only.

9. CONTRACT AND COPY REGULATIONSWhen change of copy is not received by advertising closing date, contracted advertiser copy run in previous issue, or substitute copy will be inserted at pub-lisher’s discretion. The publisher reserves the right to accept or reject all advertising copy which, at his/her discretion, is deemed objectionable, misleading, not in the best interest of the reader, or copy attacking other advertisers directly, or indirectly. No allowance is given for error in key numbers or in the advertiser index. Cancellations will not be allowed after printer space closing dates. The Publisher shall in no event be liable for failure to publish advertising specified by the adver-tiser, provided that if no advertising is published, any charges therefore received by the Publisher shall be refunded. The Publisher’s liability for any error shall not exceed the cost of the advertising space occupied. Publisher specifies SRDS contract and copy regulations Nos. 1, 2, 8, 10, 11, 12 13, 14, 18, 24, 25, 26, 27, 30, 31, 32, 33, 34, 35, 36, 37, 38, 40, 41, and 42.

10. SPECIAL SERVICESComplete art services are available for ad preparation. The cost for this service depends on the number of photos, size of ad, and complexity of layout. Specific rate quotes available on request (minimum charge — $60). 5th color, inserts, tip-ins, and other special services also available on request.

11. CIRCULATIONDune Buggies and Hot VWs is sold by sub-scription, newsstand, and in dealer show-rooms worldwide. Subscription prices: $24.97 per year (twelve issues). Single copy price: $4.99.

12. DIGITAL SUBMISSION SPECIFICATIONSMac formatted CDs. Split or compressed files are not accepted. Files should be in .pdf or .tif format, Proof Required! Publisher not responsible for reproduction quality when no proof supplied. All fonts used in digital submissions must be provided in Adobe Postscript format. All scans should be high-resolution (300 dpi). All color scans must be in CYMK format (RGB scans will print low resolution). Black and white scans must be grayscale or bit-map.

13. CLOSING DATESSee web-site: www.hotvws.com for current schedules.

1. MECHANICAL REQUIREMENTS

2/3VERTICAL

4-5/8”x10”

FULL PAGE7”x10”

1/3VERTICAL

2-1/4”x10”1/2

VERTICAL4-5/8”x7-1/2”

1/6HORIZONTAL

4-5/8”x2-1/2”1-inch

2-1/4”x1”

1/2HORIZONTAL

7”x5”

1/3HORIZONTAL

4-5/8”x5”

1/6VERTICAL2-1/4”x5”

1/4HORIZONTAL

(2 columns only)4-5/8”x3-1/2”

1/8VERTICAL

2-1/4”x3-3/4”

1/12VERTICAL

2-1/4”x2-1/2”

BLEED SIZE: 8-1/8 x 11-1/8-inch, TRIM SIZE: 8 X 10-7/8-inchImages areas not intended to bleed must be 3/8-inch from trim. Material intended to bleed must be furnished with minimum 1/8-inch image area beyond trim.

Wright Publishing Co., Inc.

NOT TO SCALE

2104 HOT VWs RATE CARD 24.indd 2 11/5/13 4:02 PM

2014 AD CLOSING SCHEDULECover Space Reservation Artwork On SaleIssue Deadline Deadline Date

JAN 2014 10/08/13 10/22/13 12/03/13

FEB 2014 11/05/13 11/19/13 12/31/13

MAR 2014 12/10/13 12/24/13 02/04/14

APR 2014 01/07/14 01/21/14 03/04/14

MAY 2014 02/04/14 02/18/14 04/01/14

JUN 2014 03/11/14 03/25/14 05/06/14

JUL 2014 04/08/14 04/22/14 06/03/14

AUG 2014 05/06/14 05/20/14 07/01/14

SEP 2014 06/10/14 06/24/14 08/05/14

OCT 2014 07/08/14 07/22/14 09/02/14

NOV 2014 08/05/14 08/19/14 09/30/14

DEC 2014 09/09/14 09/23/14 11/04/14

JAN 2015 10/07/14 10/21/14 12/02/14

Please use the above dates to plan your own advertising schedule.To confirm your advertising space, please contact Marty Simurda at (714) 979-2560, extension #101

M a g a z i n e

Documents

MEDIA GUIDE - Hot VWs Magazine · PDF fileMEDIA GUIDE 2 DUNE BUGGIES AND HOT VWs WOW ... s highly developed engines make far greater with its advanced blend of Esters, 100%