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Media Buying Reports for Television Cable, Radio, Network, Print, and Outdoor
These are sample reports from the STRATA Buy Management System, SBMS.NET for Network, STRATA VIEW, STRATA Media Billing and STRATA Agency Qualitative.
All processed Nielsen and Arbitron data and estimates contained herein are copyrighted by, proprietary to, and subject to all qualifications and limitations stated in the companies’ respective reports.
All Rights Reserved. Proprietary Information ©2009-2010 Strata Marketing, Inc. Arbitron Audience Estimates Copyright ©2009-2010 Arbitron, Inc. Nielsen Audience Estimates Copyright © 2009-2010 The Nielsen Company, used under license, all rights reserved.
Strata Marketing, Inc. 312-222-1555 www.gotostrata.com Client Support: 1-800-9 STRATA (1-800-978-7282)
Strata Market Profiler 1...........................................................Contacts Report in Excel 5..............................................................Coverage Map 6................................................................................
Broadcast Media Reports 9....................................................Research and Pre-Buy 9..................................................................
Radio Multi-Daypart Station Ranker 11............................................................TV Program Ranker 12.....................................................................................Radio Station Trend 13.....................................................................................TV Station Trend 14..........................................................................................TV Week Analyzer 15.......................................................................................Radio Audience Composition 16.......................................................................TV Demo Composition 17.................................................................................Radio Summary by Station 18..........................................................................Radio Trend Graph 19......................................................................................Radio Station Profile Graph 20.........................................................................Radio Average Persons Share Graph 21.........................................................TV Weekly Reach Summary 22........................................................................Frequency Distribution 23.................................................................................Radio Cost Summary 24...................................................................................
Schedules Estimates and Goals - Broadcast 25..............................Rate Request 27...............................................................................................TV Buy Detail Report 28...................................................................................Radio Buy Detail Report 30..............................................................................Daily Buy Detail Report 31................................................................................Buy Detail Report (Special Format) 32.............................................................Schedule Report (by Daypart) 33.....................................................................Schedule Report (by Station) 34.......................................................................Media Calendar Report 35................................................................................
Monthly Calendar 35..........................................................................................................Vendor Weekly Calendar 36..............................................................................................
Spot Calendar By Day 37.................................................................................Spot Calendar By Daypart Code Report 38......................................................TV & Cable Scheduler 39.................................................................................TV Calendar Report 40.....................................................................................TV On-Air Detail Report 41...............................................................................Radio Scheduler 42..........................................................................................Makegood Confirmation Report 43...................................................................Makegood History Report 44............................................................................Cash/Trade Multi-Cost Summary 45.................................................................
Table of Contents
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Schedule Revision History 46...........................................................................Estimate Goal Report 47...................................................................................Franchisee Distribution Report (Goals Only) 49...............................................Estimate Totals Report 50................................................................................Traffic Instruction Report 51..............................................................................On-Air Summary Report (Special Format) 52...................................................On-Air Summary Report 53..............................................................................Client Report 54................................................................................................Vendor Report 55..............................................................................................
Market Summaries 57.........................................................................Spot Summary 59.............................................................................................Summary by Station/System 60........................................................................Summary by Station/Month 61..........................................................................Summary by Station/Length 62.........................................................................Summary by Station/Week 63..........................................................................Summary by Daypart 64...................................................................................Summary by Week 65.......................................................................................Summary by Length 66.....................................................................................Summary by Daypart/Week 67.........................................................................Summary by Daypart/Length 68.......................................................................Summary by Market 69.....................................................................................Summary by Cash/Trade by Week/Day 70.......................................................Summary by Goal Vs. Purchased 71................................................................Summary by Network 72...................................................................................Multi-Summary 73.............................................................................................Monthly Franchisee Distribution Summary 75..................................................Market Summary Report 76..............................................................................Station Rationale 77..........................................................................................Schedule Status Report 78...............................................................................
Buy Analysis Summaries 79..............................................................Multi-Media Reach and Frequency 81..............................................................Multi-Media Multi-Market Reach and Frequency 82.........................................All Estimates by Market Report 83....................................................................Estimate Summary By Market 84.....................................................................Franchisee Distribution Report 85....................................................................
Distribution Detail 85..........................................................................................................Client Summary by Franchisee/Vendor 86........................................................................
Buy Analyzer Report 87....................................................................................Product Detail Report 88...................................................................................
Mkt\DP 88..........................................................................................................................
Table of Contents
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Mkt\Stn\DP 89....................................................................................................................
CPP By Market Report 90.................................................................................Work Flow Report 91........................................................................................
Invoice Matching and Posting 93......................................................Schedule vs. Spot Log Match Report 95..........................................................Weekly Rotation Analysis Report 97.................................................................Daily Spot Breakdown Report 98......................................................................
Sign on - Sign off 98..........................................................................................................Station/Network, Chronological 99.....................................................................................
Match Report 100...............................................................................................Summary 100.......................................................................................................................Matched 101........................................................................................................................Purchased But Not Run 102................................................................................................Run But Not Purchased 103................................................................................................
Schedule vs. Invoice Match Report 104.............................................................Schedule 104.......................................................................................................................Run but not purchased 105..................................................................................................
Invoice Management Report 106........................................................................Invoice Status Report 107...................................................................................Traffic Instruction Match Report 108...................................................................Product Detail Report with Post Analysis 109.....................................................Detail Post Analysis Report 110.........................................................................
Station/System Analysis 111...............................................................................................Daypart Analysis 112...........................................................................................................Daypart/Length Analysis 113...............................................................................................Length Analysis 114.............................................................................................................Station by Daypart Analysis 115..........................................................................................Week Analysis 116..............................................................................................................Length/Daypart/Week Analysis 117.....................................................................................Station by Length/Daypart/Week Analysis 118....................................................................Station by Daypart/Length Analysis 119..............................................................................Station by Length Analysis 120............................................................................................Network Analysis 121..........................................................................................................System by Network/Daypart Analysis 122...........................................................................Network/Daypart Analysis 123.............................................................................................
Graphical Spot Rotation Analysis 124................................................................Graphical Spot Totals By Quarter Hour 125.......................................................Invoice Adjustment Report 126...........................................................................
Invoice Detail 126................................................................................................................Summary 127.......................................................................................................................
Invoice Detail Report 128....................................................................................Import Electronic Invoice Summary Report 129.................................................
Other Broadcast Reports 131..............................................................
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Estimate Look-up 133.........................................................................................Frozen Schedule Report 134..............................................................................Archive Data Report 135.....................................................................................
LPM Overnights 137.............................................................................Storm Multi-Day Report - LPM Overnights 139..................................................Detail Post Analysis Report - LPM Overnights 140............................................
Print Media Reports 141..............................................................Schedules Estimates and Goals - Print 141.......................................
Insertion Order Report (Portrait) 143..................................................................Insertion Order Report (Portrait Simple 1) 144...................................................Insertion Order Report (Portrait Simple 2) 145...................................................
Insertion Order 145..............................................................................................................Change Order 146...............................................................................................................Cancellation Order 147........................................................................................................
Insertion Order Report (Portrait Simple 3) 148...................................................Insertion Order Report (Landscape) 149............................................................Outdoor Order Report 150..................................................................................Insertion Order Status Report 151......................................................................Media Calendar Report 152................................................................................
Monthly Calendar 152..........................................................................................................Vendor Weekly Calendar 153..............................................................................................
Block Schedule Report 154................................................................................Weekly Insertion Summary Report 155..............................................................Insertion Listing Report 156................................................................................Insertion Order Revision History 157..................................................................GIMP Analysis Report 158..................................................................................Production Calendar Report 159........................................................................Working Media Schedule Report 160.................................................................Franchisee Distribution Report (Insertion Line Detail) 161.................................Monthly Franchisee Distribution Summary 162..................................................Publication Report 163........................................................................................Rate Card Report 164.........................................................................................
Buy Summaries 165..............................................................................All Estimates by Market Report 167....................................................................Contract Report 168............................................................................................
By Publication 168...............................................................................................................By Client 169........................................................................................................................
Insertion Summary By Market/Estimate 170.......................................................Insertion Order Summary Report 171.................................................................Insertion Order Summary By Client Report 172.................................................
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Outdoor Order Summary Report 174..................................................................Franchisee Distribution Report (Estimate Totals) 175........................................
Invoice Matching and Posting - Print 177...........................................Print Invoice Management Report 179...............................................................Print Invoice Status Report 180..........................................................................
Network Media Reports 181........................................................Schedules, Estimates, and Goals - Network 181...............................
Network TV Scheduler 183.................................................................................Network Traffic Instruction Report 184...............................................................
By Detail 184........................................................................................................................By Percent 185....................................................................................................................
Talent Report 186...............................................................................................
Invoice Matching and Posting - Network 187.....................................Invoice Management Report 189........................................................................Detail Post Analysis Report (Network) 190.........................................................
Client and Financial Summaries 191.........................................Client Summary Report 193.................................................................Client Calendar Report 194..................................................................Client Activity Report (Quarterly) 195.................................................Client Activity Report (Weekly) 196....................................................Client Activity Report (Monthly) 197...................................................
Market\Vendor\Client 197...................................................................................Market\Client\Vendor 198...................................................................................
Comprehensive Client Activity Report 199........................................Client Expenditure Report 200............................................................
Client\Market\Vendor 200...................................................................................Market\Vendor\Client 201...................................................................................Market\Client\Vendor 203...................................................................................Owner\Market 205..............................................................................................
Quarter Recap Report 206...................................................................Media Billing Invoices and Reports 207....................................
Client Invoice 209.................................................................................Draft Bill 209.......................................................................................................Estimate Bill 210.................................................................................................Recon Bill 213.....................................................................................................
Financial Summary Report 215...........................................................Billing Register Report 216..................................................................Estimate Billing Options Report 217...................................................
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Estimate Status Report 218.................................................................Station Detail 218................................................................................................Estimate Summary 219.......................................................................................
Reconciliation Report 220....................................................................Direct Pay Report 221...........................................................................Recon Notice Report 222.....................................................................
Agency Qualitative Reports 223.................................................Scarborough Snapshot (Demographic Detail) 225............................Qualitative TV Daypart Ranker Chart 226...........................................Cable Network Multi-Media Comparison Chart 227...........................Newspaper and Magazine Comp 228..................................................Qualitative Radio Ranker 229..............................................................
Minimum Hardware Requirements 231......................................
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Market Report for JacksonvilleEastern Time Zone
Geographical features are St. Johns River, Atlantic Ocean
Radio Demographics TV Demographics
Metro Person 12+ 1,139,000Teens 12-17 110,500Men 18-49 299,800Women 18-49 303,200Adults 35+ 724,800Adults 50+ 425,50012+ Hispanic Pop N/A12+ Black Pop 238,200Adults 18+ 212,000Men 18+ 496,500Women 18+ 532,000Adults 65+ 162,600Men 65+ 70,300Women 65+ 92,300
Persons 2+ 1,663,612Children 2-11 234,366Teens 12-17 141,068Men 18-49 367,065Women 18-49 383,636Adults 35+ 905,579Adults 50+ 537,4772+ Hispanic Pop N/A2+ Black Pop 348,831Adults 18+ 1,288,178Men 18+ 616,170Women 18+ 672,008Adults 65+ 208,009Men 65+ 91,250Women 65+ 116,759
Radio Market is ranked 47 Television Market is ranked 49
Average Household Income Statistics gathered from United States CensusCounty Household Income Households
Baker Co. $45,783.00 7,043Clay Co. $58,696.00 50,243Duval Co. $49,175.00 303,747Metro Average $52,267.00 432,627Nassau Co. $56,500.00 21,980St. Johns Co. $63,728.00 49,614
Census InformationPersons Per Household, 2000 2.56Population, Percent Change (2000-2007) 13.80%Persons Under 18, Percentage, 2006 24.90%Black Population Percentage, 2006 22.50%Asian Population Percentage, 2006 2.80%Hispanic Population Percentage, 2006 5.30%
Television StationsStation Calls Affiliate Dial Pos. Owner Rep Firm Other Info EDI
WAWS FOX 30 Clear Channel Television, Inc.
Millennium Sales & Marketing
WAWS-DT FOX/MyNetwork 32 (DT) Clear Channel Television, Inc.
Millennium Sales & Marketing
WCWJ CW 17 Nexstar Broadcasting Group, Inc.
Harrington, Righter & Parsons, Inc. Calls changed from WJWB on 5/26/2006.
WCWJ-DT CW 34 (DT) Nexstar Broadcasting Group, Inc.
Harrington, Righter & Parsons, Inc.
WJCT PBS 7 WJCT, Inc.
WJCT-DT PBS 38 (DT) WJCT, Inc.
WJEB IND (TBN) 59 Jacksonville Broadcasting, Inc.
WJEB-DT IND (TBN) 44 (DT) Jacksonville Broadcasting, Inc.
WJXT IND 4 Post-Newsweek Stations, Inc. MMT Sales
WJXT-DT IND 42 (DT) Post-Newsweek Stations, Inc. MMT Sales
WJXX ABC 25 Gannett Broadcasting Blair Television
WJXX-DT ABC 10 (DT) Gannett Broadcasting Blair Television
WPXC/WPXJ-LP ION 21/41 ION Media Networks Network changed name from PAX on 7/1/2005.
WPXC-DT ION/ION Life/Qubo 24 (DT) ION Media Networks
WTEV CBS 47 Clear Channel Television, Inc.
Millennium Sales & Marketing
WTEV-DT CBS 19 (DT) Clear Channel Television, Inc.
Millennium Sales & Marketing
WTLV NBC 12 Gannett Broadcasting Blair Television
WTLV-DT NBC/NBC WeatherPlus 13 (DT) Gannett Broadcasting Blair Television
1
Have you ever needed more information on the market you’rebuying, but didn’t know where to look? Well, look no furtherthan STRATA VIEW and STRATA’s website for informationon your market’s Census data, household income, time zone,geography, sports, schools, broadcasters, newspapers, events,and weather. We’ve made it easy for you to access the factsand figures you need to create your buy.
Link directly from your Scheduler in STRATA VIEW!
STRATA Market Profiler
WXGA PBS 8 Georgia Public Broadcasting
WXGA-DT PBS 9 (DT) Georgia Public Broadcasting
indicates that EDI is available from the rep firm.Highlighted stations use Strata VIEW32 and can send electronic avails or orders that load directly into your system
Radio Stations
indicates that EDI is available from the rep firm.
indicates that EDI is available from the rep firm and the local station.
Station Calls Format Freq. Owner Rep Firm Spill Market/ Other Info EDIWAPE-FM The
Big Ape CHR 95.1 Cox Radio, Inc. Christal Radio
WBHQ-FM We Play Everything Variety Hits 92.7 Flagler County Broadcasting,
LLCWBOB-AM The
Big Bob News/Talk 1320 Chesapeake-Portsmouth Broadcasting Corp. IN-HOUSE
WCGL-AM Where Christ Gets Lifted Gospel 1360 JBD Communications, Inc.
WEJZ-FM Lite 96.1 Adult Cont. 96.1 Renda Broadcasting Corp. McGavren Guild
WEWC-AM Latino Hits Spanish Tropical 1160 Norsan Group
WFKS-FM Kiss FM CHR 97.9 Clear Channel
Communications Clear Channel Radio Sales
WFXJ-AM 930 The Fox Sports 930 Clear Channel
Communications Clear Channel Radio Sales
WFYV-FM Rock 105 Classic Rock 104.5 Cox Radio, Inc. Katz Radio Group
WGNE-FM Gator Country Country 99.9 Renda Broadcasting Corp. McGavren Guild Daytona Beach
WHJX-FM Fiesta 92.5 Spanish Tropical 105.7 Tama Group, LC Format changed from Urban on 11/1/2003.
WJBT-FM The Beat Urban Cont. 93.3 Clear Channel
Communications Clear Channel Radio Sales
WJCT-FM 89.9 News NPR/Classical 89.9 WJCT, Inc.
WJGL-FM 96.9 The Eagle Classic Hits 96.9 Cox Radio, Inc. Christal Radio Changes: Calls (WKQL) 1/4/2005, format (Oldies)
12/26/2004.WJSJ-FM Jax Sports Radio Sports Talk 105.3 Tama Group, LC Format switched from Hot AC 2/28/2003.
WJXL-AM Jax Sports Radio Sports Talk 1010 Seven Bridges Radio
WJXR-FM Bargain Channel Home Shopping 92.1 WJXR, Inc.
WMUV-FMCountry Legends Classic Country 100.7 Renda Broadcasting Corp. McGavren Guild
WNNR-AM La Tremenda 1570 Reg'l Mex. 970 Norsan Group
WOKV-AM News Talk Radio WOKV News/Talk 690 Cox Radio, Inc. Katz Radio Group
WPLA-FM Planet Radio Modern Rock 107.3 Clear Channel
Communications Clear Channel Radio Sales
WQIK-FM Hot Country Hitkicker Country 99.1 Clear Channel
Communications Clear Channel Radio Sales
WSJF-FM Radio Free Jacksonville Talk 105.5 Tama Group, LC Format switched from Hot AC 2/28/2003.
WSOL-FM V-101.5 Urban AC 101.5 Clear Channel
Communications Clear Channel Radio Sales Brunswick, GA
WSOS-FM Sunny 94.1 Adult Cont. 94.1 Marathon Media
WVOJ-AM La Tremenda 1570 Reg'l Mex. 1570 Norsan Group Lotus Entravision Reps
WXXJ-FM X-102.9 Modern Rock 102.9 Cox Radio, Inc. Christal Radio Format switched from WMXQ on 4/9/2009WZAZ-AM Gospel
1400 The Light Gospel 1400 Titus Harvest Dome Spectrum Church, Inc.
DMA Television Households
Major Cable Advertising Operators
DMA Breakdown by Cable System Operators
Local Cable
Households Wired Cable Households Cable Penetration674,860 411,920 61.0%
Name Type Syscode # of Insertable Networks
Comcast/Jacksonville Interconnect, FL Hard Interconnect 7888 40
Name IC Insertable Areas (Syscodes)COMCAST * 12OPEN 2
2
A Powerful Print,TV, Cable, andRadio ResearchingTool Available onthe Internet!
Cable Systems
Provider Zone Name
COMCAST/AA-JACKSONVILLE COMCAST/VOD-JACKSONVILLE
Comcast/Arlington-Southside, F Comcast/Arlington-Southside, F
Comcast/Beaches, FL Comcast/Beaches, FL
Comcast/Brunswick, GA Comcast/Brunswick, GA
Comcast/Clay-Orange Park, FL Comcast/Clay-Orange Park, FL
Comcast/Duval North, FL Comcast/Duval North, FL
Comcast/Duval West, FL Comcast/Duval West, FL
Comcast/Jacksonville Interconn Comcast/Jacksonville Interconn
Comcast/Jacksonville Super Zon Comcast/Jacksonville Super Zon
Comcast/Lake City-Live Oak, FL Comcast/Lake City-Live Oak, FL
Comcast/Mandarin-Baymeadows, F Comcast/Mandarin-Baymeadows, F
Comcast/Nassau-Fernandina Beac Comcast/Nassau-Fernandina Beac
Comcast/Palatka, FL Comcast/Palatka, FL
Comcast/St. Augustine, FL Comcast/St. Augustine, FL
Comcast/Starke, FL Comcast/Starke, FL
NCC National Cable Communications
Southern Cable/Waycross, GA Southern Cable/Waycross, GA
Internet Local Market Avails
Name Notes
AccuWeather Offers weather updates from across U.S.
Anywho Offers searches for people and businesses
Car.com Offers local used and new car listings
DexKnows.com Offers searches for people and businesses
Fandango Cinema locations, showtimes and ticket purchase information
Hollywood.com Cinema locations, showtimes and ticket purchase information
Metromix Reviews, recommendations and directions to shops and services
Moviefone Cinema locations, showtimes and ticket purchase information
MovieTimes Cinema locations, showtimes and ticket purchase information
RealEstate.com Property listings from across U.S.
Realtor.com Property listings from across U.S.
Vehix.com Offers local used and new car listings
Weather.com Offers weather updates from across U.S.
Weatherbug Offers weather updates from across U.S.
White Pages Offers searches for people and businesses
Newspapers
Publication City
Eco Latino St. Augustine, FL
Fernandina Beach News-Leader Fernandina Beach, FL
Florida Times-Union Jacksonville, FL
Lake City Reporter Lake City, FL
Palatka Daily News Palatka, FL
St. Augustine Record St. Augustine, FL
The Brunswick News Brunswick, GA
Waycross Journal-Herald Waycross, GA
Outdoor Advertisers
Company
B & B Outdoor Advertising
CBS Outdoor
CBS Outdoor (Malls)
Clear Channel Outdoor
Daily Billboards
Metropolitan Advertising Company
United Outdoor Media, LLC
Sports Teams
Team Name League/Division TV Info Radio Info
Atlanta Braves MLB (NL East) WTBS, ESPN, ESPN2, FOX, TBS, MLB WFXJ 930
Florida Gators NCAA SEC Sun Sports, ESPN, CBS, ABC WFXJ 930
Florida St. Seminoles NCAA ACC ABC, ESPN2, ESPNU, CBS, FSN-FL WROO 107.3
3
View the market profile on-line or print it out for a complete report on the market!
For inquiries or to report changes, please contact STRATA at [email protected] Report for Jacksonville
Jacksonville Dolphins NCAA TAAC Sun Sports, HTS, CSSE WOKV 690
Jacksonville Jaguars NFL (AFC South) CBS, ESPN, FOX WOKV 690, WJGL 96.9
Jacksonville Suns Class AA affiliate Detroit Tigers none WFXJ 930
Schools
School Name Team Name/Division
Florida State University Seminoles (ACC)
Jacksonville University Dolphins (Trans America Ath. Conf.)
University of Florida Gators (SEC)
University of North Florida Ospreys (Peach Belt)
Major Events
Site Name
Jacksonville & The Beaches Convention & Visitors Bureau
Weather
Month High/Low/Precipitation
January Average 64 / 40 / 3.30 in. rain
February Average 67 / 43 / 3.90 in. rain
March Average 73 / 49 / 3.70 in. rain
April Average 79 / 54 / 2.80 in. rain
May Average 84 / 62 / 3.60 in. rain
June Average 89 / 69 / 5.70 in. rain
July Average 91 / 71 / 5.60 in. rain
August Average 90 / 71 / 7.90 in. rain
September Average 87 / 69 / 7.10 in. rain
October Average 80 / 59 / 2.90 in. rain
November Average 73 / 50 / 2.20 in. rain
December Average 66 / 43 / 2.70 in. rain
4
Direct access to your market's sports teams, schools, events and weather!
TV Station C
ontactsJacksonville
Calls
Affil.
Dial Pos.
ED
IC
ontactPhone
Address
Fax
WA
WS
FOX
30904-996-0400
11700 Central P
arkway
904-646-0115Jacksonville
FL32224
WA
WS
-DT
FOX
/MyN
etwork
32 (DT)
904-996-040011700 C
entral Parkw
ay904-646-0115
Jacksonville FL
32224
WC
WJ
CW
17904-641-1700
9117 Hogan R
oad904-642-7201
Jacksonville FL
32216
WC
WJ-D
TC
W34 (D
T)904-641-1700
9117 Hogan R
oad904-642-7201
Jacksonville FL
32216
WJC
TP
BS
7904-353-7770
100 Festival Park A
venue904-354-6846
Jacksonville FL
32202
WJC
T-DT
PB
S38 (D
T)904-353-7770
100 Festival Park A
venue904-354-6846
Jacksonville FL
32202
WJEB
IND
(TBN
)59
904-399-84133101 E
merson E
xpressway
904-399-8423Jacksonville
FL32207
WJE
B-DT
IND
(TBN
)44 (D
T)904-399-8413
3101 Em
erson Expressw
ay904-399-8423
Jacksonville FL
32207
WJXT
IND
4904-399-4000
4 Broadcast P
lace904-399-1828
Jacksonville FL
32207
WJX
T-DT
IND
42 (DT)
904-399-40004 B
roadcast Place
904-399-1828Jacksonville
FL32207
indicates that ED
I is available from the rep firm
.For inquiries or to report changes, please contact S
TRA
TA at m
arketpro@S
TRA
TAg.com
10/15/2009 9:21:58 AM
Copyright 2009 ©
STR
ATA
MA
RK
ETIN
G, IN
C.
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Radio and television contact inform
ation can be displayed in a P
DF
format or
exported into Microsoft E
xcel™ from
the S
TR
AT
A M
arket Profiler w
ebsite.
Calls
Affil.
Dial Pos.
ED
IC
ontactPhone
Address
Fax
WJXX
AB
C25
904-354-12121070 E
. Adam
s Street
904-354-3299Jacksonville
FL32202
WJX
X-DT
AB
C10 (D
T)904-354-1212
1070 E. A
dams S
treet904-354-3299
Jacksonville FL
32202
WP
XC
/WP
XJ-LPIO
N21/41
WP
XC
-DT
ION
/ION
Life/Qubo
24 (DT)
WTEV
CB
S47
904) 996-040011700 C
entral Parkw
ay904-646-0115
Jacksonville FL
32224
WTE
V-D
TC
BS
19 (DT)
904) 996-040011700 C
entral Parkw
ay904-646-0115
Jacksonville FL
32224
WTLV
NB
C12
904-354-12121070 E
. Adam
s Street
904-354-3299Jacksonville
FL32202
WTLV-D
TN
BC
/NB
C
13 (DT)
904-354-12121070 E
. Adam
s Street
904-354-3299Jacksonville
FL32202
WXG
AP
BS
8404-685-2400
260 14th Street N
W404-685-2431
Atlanta
GA
30318
WXG
A-D
TP
BS
9 (DT)
404-685-2400260 14th S
treet NW
404-685-2431A
tlantaG
A30318
indicates that ED
I is available from the rep firm
.For inquiries or to report changes, please contact S
TRA
TA at m
arketpro@S
TRA
TAg.com
10/15/2009 9:21:58 AM
Copyright 2009 ©
STR
ATA
MA
RK
ETIN
G, IN
C.
Page 2 of 2
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FCC Home | Search | Updates | E-Filing | Initiatives | For Consumers | Find People
Audio and Video Divisions FM and TV Service Contour Maps
(202)-418-2700 FCC > MB > Audio Division - Video Division FM Query TV Query FCC site map
Service Area on a Tiger Census Map Close Map Page
7
STRATA Market Profiler - Coverage Map
STRATA’s Market Profiler website provides FCC coverage maps for all rated radio and television markets.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
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Research and Pre-Buy
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Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
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Multi-Daypart Station RankerIdentify the strong stations in a market for each daypart.
Yourtown, USA SP99 MSA Arbitron Adults 25-54
M-F 6a-10a ~ 6361 16.5
WAHH-FM 15 294 0.8
WACC-FM 14 314 0.8WOOO-FM 13 328 0.8WNNN-FM 12 333 0.9WBBB-AM 11 355 0.9
WOOO-AM 10 360 0.9
WZZZ-FM 9 381 1.0
WTTT-FM 8 420 1.1
WADD-FM 7 421 1.1WGGG-AM 6 456 1.2
WYYY-FM 5 499 1.3
WFFF-FM 4 528 1.4
WMMM-FM 3 537 1.4
WABB-FM 2 540 1.4
WDDD-FM 1 595 1.5
Sa 6a-10a ~ 3338 8.5
WPPP-FM 15 146 0.4
WMMM-FM 14 150 0.4WOOO-AM 13 162 0.4WQQQ-AM 12 164 0.4WBBB-AM 11 167 0.4
WAHH-FM 10 184 0.5
WTTT-FM 9 196 0.5
WAFF-FM 8 199 0.5
WOOO-FM 7 200 0.5WACC-FM 6 215 0.6
WZZZ-FM 5 251 0.6
WFFF-FM 4 289 0.7
WGGG-AM 3 303 0.8
WADD-FM 2 350 0.9
WABB-FM 1 362 0.9
Su 6a-10a ~ 2455 6.2
WFFF-FM 1 438 1.1
WABB-FM 2 345 0.9
WTTT-FM 3 206 0.5
WGGG-AM 4 167 0.4
WOOO-FM 5 152 0.4
WZZZ-FM 6 140 0.4WADD-FM 7 136 0.4
WBBB-AM 8 132 0.3
WAFF-FM 9 130 0.3
WOOO-AM 10 123 0.3
WUUU-FM 11 110 0.3WBBB-FM 12 101 0.3WAHH-FM 13 96 0.2WLLL-FM 14 94 0.2
WFFF-AM 15 85 0.2
AQHRnk
AQH(00)
AQHRtg
M-F 10a-3p ~ 6392 16.5
WAHH-FM 15 337 0.9
WZZZ-FM 14 340 0.9WVVV-FM 13 344 0.9WOOO-FM 12 345 0.9WMMM-FM 11 382 1.0
WPPP-FM 10 389 1.0
WDDD-FM 9 402 1.0
WOOO-AM 8 466 1.2
WFFF-FM 6 T 467 1.2WABB-FM 6 T 467 1.2
WADD-FM 5 470 1.2
WNNN-FM 4 479 1.2
WTTT-FM 3 488 1.3
WACC-FM 2 495 1.3
WYYY-FM 1 521 1.3
Sa 10a-3p ~ 5523 14.6
WGGG-AM 15 255 0.7
WMMM-FM 14 256 0.7WVVV-FM 13 258 0.7WAFF-FM 12 290 0.8WBBB-FM 11 296 0.8
WAHH-FM 10 335 0.9
WNNN-FM 9 336 0.9
WPPP-FM 8 345 0.9
WTTT-FM 7 352 0.9WOOO-FM 6 387 1.0
WZZZ-FM 5 421 1.1
WADD-FM 4 451 1.2
WFFF-FM 3 472 1.2
WACC-FM 2 501 1.3
WABB-FM 1 568 1.5
Su 10a-3p ~ 3607 9.3
WABB-FM 1 515 1.3
WTTT-FM 2 328 0.8
WFFF-FM 3 301 0.8
WZZZ-FM 4 276 0.7
WADD-FM 5 248 0.6
WBBB-FM 6 225 0.6WOOO-FM 7 T 214 0.6
WGGG-AM 7 T 214 0.6
WAFF-FM 9 202 0.5
WMMM-FM 10 200 0.5
WACC-FM 11 199 0.5WAHH-FM 12 198 0.5WUUU-FM 13 174 0.5WNNN-FM 14 157 0.4
WVVV-FM 15 156 0.4
AQHRnk
AQH(00)
AQHRtg
M-F 3p-7p ~ 5435 14.2
WMMM-FM 15 279 0.7
WBBB-FM 14 290 0.8WAHH-FM 13 294 0.8WGGG-AM 12 305 0.8WADD-FM 11 322 0.8
WYYY-FM 10 324 0.8
WZZZ-FM 9 329 0.9
WNNN-FM 8 340 0.9
WTTT-FM 7 373 1.0WPPP-FM 6 376 1.0
WACC-FM 5 398 1.0
WOOO-AM 4 426 1.1
WFFF-FM 3 448 1.2
WABB-FM 2 454 1.2
WDDD-FM 1 477 1.2
Sa 3p-7p ~ 3958 10.2
WOOO-AM 15 183 0.5
WYYY-FM 14 191 0.5WNNN-FM 13 201 0.5WMMM-FM 12 208 0.5WAFF-FM 11 219 0.6
WPPP-FM 10 225 0.6
WAHH-FM 9 226 0.6
WOOO-FM 8 227 0.6
WBBB-FM 7 240 0.6WADD-FM 6 251 0.6
WZZZ-FM 5 289 0.7
WTTT-FM 4 299 0.8
WACC-FM 3 386 1.0
WABB-FM 2 393 1.0
WFFF-FM 1 420 1.1
Su 3p-7p ~ 2861 7.4
WABB-FM 1 445 1.2
WFFF-FM 2 304 0.8
WTTT-FM 3 229 0.6
WZZZ-FM 4 212 0.5
WPPP-FM 5 193 0.5
WGGG-AM 6 190 0.5WADD-FM 7 187 0.5
WAHH-FM 8 164 0.4
WBBB-FM 9 152 0.4
WMMM-FM 10 T 142 0.4
WAFF-FM 10 T 142 0.4WACC-FM 12 T 132 0.3WYYY-FM 12 T 132 0.3WOOO-AM 14 128 0.3
WVVV-FM 15 109 0.3
AQHRnk
AQH(00)
AQHRtg
M-F 7p-12m ~ 1950 5.0
WYYY-FM 15 T 72 0.2
WAFF-FM 14 75 0.2WUUU-FM 13 79 0.2WMMM-FM 12 84 0.2WNNN-FM 11 85 0.2
WAHH-FM 10 94 0.2
WZZZ-FM 9 97 0.3
WBBB-FM 8 110 0.3
WGGG-AM 7 127 0.3WVVV-FM 6 129 0.3
WPPP-FM 5 150 0.4
WACC-FM 4 168 0.4
WTTT-FM 3 178 0.5
WABB-FM 2 211 0.5
WFFF-FM 1 291 0.8
Sa 7p-12m ~ 2100 5.6
WGGG-AM 15 63 0.2
WUUU-FM 14 78 0.2WMMM-FM 13 84 0.2WZZZ-FM 12 90 0.2WADD-FM 11 101 0.3
WYYY-FM 10 108 0.3
WAFF-FM 9 109 0.3
WVVV-FM 8 110 0.3
WPPP-FM 6 T 138 0.4WAHH-FM 6 T 138 0.4
WBBB-FM 5 159 0.4
WACC-FM 4 164 0.4
WTTT-FM 3 190 0.5
WABB-FM 2 266 0.7
WFFF-FM 1 302 0.8
Su 7p-12m ~ 1423 3.6
WABB-FM 1 244 0.6
WFFF-FM 2 202 0.5
WTTT-FM 3 116 0.3
WBBB-FM 4 93 0.2
WVVV-FM 5 89 0.2
WZZZ-FM 6 88 0.2WOOO-AM 7 81 0.2
WACC-FM 8 74 0.2
WYYY-FM 9 70 0.2
WAHH-FM 10 67 0.2
WPPP-FM 11 T 66 0.2WADD-FM 11 T 66 0.2WMMM-FM 13 62 0.2WOOO-FM 14 53 0.1
WGGG-AM 15 52 0.1
AQHRnk
AQH(00)
AQHRtg
This report has been prepared using Strata NuMath research.Strata NuMath and report designs Copyright ©2000 Strata Marketing, Inc. 312-222-1555 Arbitron Audience Estimates Copyright ©2000 The Arbitron Company
11 11 11
11 11
11 11 11
11
Identify stations’ strengths across daypartswith Multi-Daypart Station Rankers.
TV Program Ranker
VIEW32 Report Est # 1
Handy Hardware Buy 4Q00 YOURTOWN Feb00 DMA Nielsen
Client: The Everything Stores Buyer: Jordan Catalan Asst: Jenny OpermanAdvertiser: The Advertising Agency Phone: 312-222-1414Product: Handy Hardware Lengths: 30 Fax: 312-222-1444 Dayparts: PT Email:
All-Wks Avrg
YOURTOWN Feb00 DMA Nielsen
Adults 25-54
WHHH-TV Th 9p-10p E.R.-NBC 1 20.9 37.4
WGGG-TV Tu 7p-8p MILLNR-TUE-ABC 2 15.8 32.7
WHHH-TV Th 7p-7:30p FRIENDS-NBC 3 15.2 30.6
WGGG-TV Th 8p-9p MILLNR-THU-ABC 4 15.1 25.9
WGGG-TV Tu 9p-10p NYPD BLUE-ABC 5 13.5 26.1WHHH-TV Th 8p-8:30p FRASIER-NBC 6 12.5 21.8
WHHH-TV W 9p-10p LAW&ORDER-NBC 7 11.6 22.4
WHHH-TV Th 7:30p-8p AVG. ALL WKS 8 11.3 22.7
WGGG-TV W 7p-8p AVG. ALL WKS 9 10.6 23.1
WGGG-TV Tu 8p-8:30p DHARMA&GRG-ABC 11 10.5 21.1
WGGG-TV W 8p-8:30p DREW CAREY-ABC 10 10.5 19.8
WHHH-TV Th 8:30p-9p AVG. ALL WKS 12 9.7 16.3
WGGG-TV W 8:30p-10p AVG. ALL WKS 13 8.4 15.9
WGGG-TV Tu 8:30p-9p AVG. ALL WKS 14 7.9 15.4
WGGG-TV Th 7:30p-8p WHOSE LN830ABC 15 7.2 14.4
WGGG-TV F 9p-10p 20/20-FRI-ABC 16 6.7 14.4
WHHH-TV F 8p-10p AVG. ALL WKS 17 6.6 14.4
WGGG-TV Th 7p-7:30p WHOSE LINE-ABC 18 6.5 13.1
WGGG-TV Th 9p-10p 20/20DWNTN-ABC 19 6.5 11.6
WGGG-TV F 7p-9p AVG. ALL WKS 20 6.2 14.1
WHHH-TV F 7p-8p PROVIDENCE-NBC 21 6.1 14.2
WHHH-TV W 7p-9p AVG. ALL WKS 22 5.9 11.7
WAAA-TV W 7p-10p AVG. ALL WKS 23 5.6 11.2
WHHH-TV Tu 9p-10p DATELNE NBC-TU 24 5.5 10.6
WAAA-TV Tu 9p-10p JUDGNG AMY-CBS 25 4.9 9.5
WAAA-TV Tu 7p-8p JAG-CBS 26 4.0 8.3
WAAA-TV F 7p-10p AVG. ALL WKS 27 3.4 7.6
WAAA-TV Th 7p-8p DIAGNOSIS-CBS 28 2.7 5.4
Prog Name Avg Aud Rel Rnk
Rtg Shr
This report has been prepared using Strata NuMath research. Strata NuMath and report designs Copyright ©2005 Strata Marketing, Inc. 312-222-1555 Nielsen Audience Estimates Copyright ©2005 Nielsen Media Research
12 12 12
12 12
12 12 12
12
Identify the highest rated program for any specified time range.
This report can be generated from STRATA's VIEW program. Quickly rank this season's hottest programs with the Program Ranker.
Radio S
tation
Tren
dU
se this report to analyze a station's market position over m
ultiple survey periods.
M-S
u 6
a-1
2m
Ad
ults 25-54
WA
BB
-FM
Urb
an A
C312-360-9000
WA
HH
-FM
Old
ies
31
2-9
77
-18
00
WN
NN
-FM
So
ft AC
312-329-9002
WA
DD
-FM
Ad
ult
Altern
ative7
73
-77
7-1
70
0
WT
TT
-FM
Ja
zz3
12
-64
5-9
55
0
WD
DD
-FM
Talk
31
2-2
40
-79
00
WY
YY
-FM
Mo
de
rn A
C3
12
-94
6-1
01
9
WA
CC
-FM
R&
B O
ldie
s3
12
-25
5-5
10
0
WV
VV
-FM
Ad
ult
Co
ntem
po
rar y3
12
-29
7-5
10
0
WP
PP
-AM
Sp
orts
31
2-9
80
-10
00
Fo
rmat
Ph
on
e
4054395
1.0380
40651.0
3603941
0.9433
43421.1
2304870
0.6239
48050.6
3176312
0.8344
62700.9
2594326
0.7253
45660.7
2464350
0.6378
51351.0
2894214
0.7246
41780.6
2924612
0.8276
42820.7
3274786
0.8300
47420.8
3345336
0.9333
51730.9
2693751
0.7240
35010.6
2704035
0.7224
40320.6
2845253
0.7314
52880.8
2625190
0.7273
49390.7
3075591
0.8358
59830.9
1994094
0.5219
35820.6
2184135
0.6239
41860.6
2694595
0.7228
42970.6
351539
0.124
10610.1
381640
0.1139
36610.4
Yo
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AQ
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13 13 13
13 13
13 13 13
13
Use T
renders to track changes across m
ultiple surveys. Trend multiple A
rbitron®
books with S
tation Trend.
PRIM
E TIME TR
END
VIEW32 R
eport Est # 1
Handy H
ardware B
uy 4Q00
YOU
RTO
WN
May00 D
MA
Nielsen
YOU
RTO
WN
Feb00 DM
A N
ielsenYO
UR
TOW
N N
ov99 DM
A N
ielsen
Client: The E
verything Stores
Buyer: Jordan Catalan
Asst: Jenny O
perman
Advertiser: The Advertising A
gency
Phone: 312-222-1414Product: H
andy Hardw
are
Fax: 312-222-1444
Em
ail: joperman@
yrtadagency.com
All-W
ks Avrg
M 7p-7:30p
13.032.8
401-4
13.932.6
431-4
10.027.5
361-4
WA
AA
-TVKN
G-Q
UE
EN
S-C
BS
3.89.5
401-4
KNG
-QU
EE
NS
-CB
S3.4
7.943
1-4C
OS
BY
-CB
S
2.56.9
361-4
WG
GG
-TVAV
G. A
LL WK
S
5.814.6
401-4
AVG
. ALL W
KS
6.5
15.443
1-4AV
G. A
LL WK
S
4.011.0
361-4
WH
HH
-TVAV
G. A
LL WK
S
3.48.7
401-4
AVG
. ALL W
KS
3.9
9.343
1-4SU
DD
NLY
-MO
-NB
C3.5
9.636
1-4
M 7:30p-8p
13.331.7
421-4
14.633.2
441-4
8.423.5
361-4
WA
AA
-TVAV
G. A
LL WK
S
3.07.1
421-4
AVG
. ALL W
KS
2.5
5.844
1-4EV
RBD
Y-R
AY
-CB
S2.5
6.936
1-4
WG
GG
-TVAV
G. A
LL WK
S
6.715.9
421-4
AVG
. ALL W
KS
7.5
17.144
1-4AV
G. A
LL WK
S
3.39.2
361-4
WH
HH
-TVAV
G. A
LL WK
S
3.78.7
421-4
AVG
. ALL W
KS
4.5
10.344
1-4FIR
ED
UP
-NB
C
2.77.4
361-4
M 8p-8:30p
17.034.7
491-4
17.034.5
491-4
10.025.2
401-4
WA
AA
-TVEV
RBD
Y-R
AY
-CB
S5.8
11.849
1-4EV
RBD
Y-R
AY
-CB
S5.7
11.549
1-4C
YB
ILL-CB
S
2.35.9
401-4
WG
GG
-TVAB
C M
ON
-MO
V
6.412.9
491-4
ABC
MO
N-M
OV
7.3
14.949
1-4AV
G. A
LL WK
S
4.110.4
401-4
WH
HH
-TVAV
G. A
LL WK
S
4.910.0
491-4
AVG
. ALL W
KS
4.0
8.149
1-4C
AR
OLN
-MO
N-N
BC
3.58.9
401-4
Men 25-54
YO
UR
TOW
N M
ay00 DM
A N
ielsenY
OU
RTO
WN
Feb00 DM
A N
ielsenY
OU
RTO
WN
Nov99 D
MA
Nielsen
Prog Nam
eG
r. R
tgG
r. Shr
HU
T/ PV
T R
tg
Wks
Prog Nam
eG
r. R
tgG
r. Shr
HU
T/ PV
T R
tg
Wks
Prog Nam
eG
r. R
tgG
r. Shr
HU
T/ PV
T R
tg
Wks
This report has been prepared using Strata N
uMath research.
Strata NuM
ath and report designs Copyright ©
2005 Strata Marketing, Inc. 312-222-1555
Nielsen A
udience Estim
ates Copyright ©
2005 Nielsen M
edia Research
14 14 14
14 14
14 14 14
14
This report can be generated from
S
TR
AT
A's V
IEW
program. A
nalyze R
atings from survey-to-survey in the
Trender view
.C
ompare statistics over several books for a precise picture of a station's strengths.
With unlim
ited book trending, you decide what and how
much to look at.
WEEK
AN
ALYZER
Prime Tim
e Breakdow
n Week-by-W
eek
VIEW32 R
eport Est # 1
Handy H
ardware B
uy 4Q00
Client: The E
verything Stores
Buyer: Jordan Catalan
Asst: Jenny O
perman
Advertiser: The Advertising A
gency
Phone: 312-222-1414Product: H
andy Hardw
are
Fax: 312-222-1444
Em
ail: joperman@
yrtadagency.com
Men 25-54
Yourtown N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A N
ielsen
WA
AA
-TV
M 7p-7:30p
KNG
-QU
EE
NS
-CB
S3.5
KNG
-QU
EE
NS
-CB
S2.4
KNG
-QU
EE
NS
-CB
S3.5
KNG
-QU
EE
NS
-CB
S3.5
KNG
-QU
EE
NS
-CB
S4.5
M 7:30p-8p
AVG
. ALL W
KS
2.6
LAD
IES
MA
N-C
BS
1.7LA
DIE
S M
AN
-CB
S2.5
LAD
IES
MA
N-C
BS
2.9EV
RBD
Y-SP
-CB
S
3.1M
8p-8:30pEV
RBD
Y-R
AY
-CB
S4.7
EVR
BDY
-RA
Y-C
BS
5.3EV
RBD
Y-R
AY
-CB
S3.6
EVR
BDY
-RA
Y-C
BS
4.2EV
RBD
Y-R
AY
-CB
S5.5
M 8:30p-9p
BEC
KER
-CB
S
4.0BE
CKE
R-C
BS
4.6
BEC
KER
-CB
S
3.9BE
CKE
R-C
BS
3.6
BEC
KER
-CB
S
4.1W
GG
G-TV
M 7p-7:30p
AVG
. ALL W
KS
5.3
MILN
-MO
SP
-ABC
11.6C
ELE
B W
DN
G-A
BC
2.7AB
C M
ON
-MO
V
3.6AB
C M
ON
-MO
V
2.9M
7:30p-8pAV
G. A
LL WK
S
5.7M
ILN-M
O S
P-AB
C12.1
CE
LEB
WD
NG
-AB
C2.4
ABC
MO
N-M
OV
4.0
ABC
MO
N-M
OV
3.9
M 8p-8:30p
ABC
MO
N-M
OV
5.1
ABC
MO
N-M
OV
5.7
ABC
MO
N-M
OV
5.6
ABC
MO
N-M
OV
4.5
ABC
MO
N-M
OV
4.7
M 8:30p-9p
ABC
MO
N-M
OV
5.2
ABC
MO
N-M
OV
4.9
ABC
MO
N-M
OV
6.4
ABC
MO
N-M
OV
4.7
ABC
MO
N-M
OV
5.0
WH
HH
-TV
M 7p-7:30p
AVG
. ALL W
KS
3.2
DA
TELN
E N
BC
-MO
1.9D
ATE
LNE
NB
C-M
O3.0
AR
ISTA
-AN
V-N
BC
3.5N
BC
MV
-WK
-MO
4.3
M 7:30p-8p
AVG
. ALL W
KS
3.1
DA
TELN
E N
BC
-MO
2.5D
ATE
LNE
NB
C-M
O3.4
AR
ISTA
-AN
V-N
BC
3.6N
BC
MV
-WK
-MO
3.1
M 8p-8:30p
AVG
. ALL W
KS
4.0
NB
C M
OV
-WK
:MO
N4.4
NB
C M
OV
-WK
-MO
4.1
AR
ISTA
-AN
V-N
BC
3.9N
BC
MV
-WK
-MO
3.4
M 8:30p-9p
AVG
. ALL W
KS
4.7
NB
C M
OV
-WK
:MO
N4.6
NB
C M
OV
-WK
-MO
5.0
AR
ISTA
-AN
V-N
BC
4.1N
BC
MV
-WK
-MO
5.0
All-Wks A
vrgW
k 1W
k 2W
k 3W
k 4P
rog Nam
eR
tgProg N
ame
Rtg
Prog Nam
eR
tgProg N
ame
Rtg
Prog Nam
eR
tg
This report has been prepared using Strata N
uMath research.
Strata NuM
ath and report designs Copyright ©
2005 Strata Marketing, Inc. 312-222-1555
Nielsen A
udience Estim
ates Copyright ©
2005 Nielsen M
edia Research
15 15 15
15 15
15 15 15
15
This report can be generated from
ST
RA
TA
's V
IEW
program. O
bserve week-by-week
breakdowns of program
s in the Week A
nalyzer.
Break apart a four w
eek average to display specific weeks.
This gives you a better grasp of ratings for probable shows during a sw
eep.
RADIO AUDIENCE COMPOSITIONWITH DETAILED BREAKDOWN OF ADULTS 25-54 LISTENERS.
Yourtown, USA SP99 MSA Arbitron
Population
M-Su 6a-12m
WABB-FM Urban AC 312-360-9000
WFFF-FM R&B 312-427-4800
WTTT-FM Jazz 312-645-9550
WACC-FM R&B Oldies 312-255-5100
WADD-FM Adult 773-777-1700
WYYY-FM Modern AC 312-946-1019
WDDD-FM Talk 312-240-7900
WMMM-FM New Rock 312-527-8348
WZZZ-FM Country 312-649-0099
WPPP-FM Classic Rock 312-440-5270
Format Phone
~ 38660 ~ 12974 ~ 14099 ~ 6274 ~ 5313
~ 38660 ~ 12974 ~ 14099 ~ 6274 ~ 5313
1 405 5 123 1 152 2 80 5 T 50
2 402 1 242 5 112 12 34 20 T 13
3 327 17 T 39 4 128 1 95 2 T 65
4 307 11 78 3 142 5 54 9 34
5 289 8 101 2 149 13 32 25 7
6 284 3 155 8 98 15 21 23 10
7 269 6 116 7 100 11 37 16 17
8 264 2 182 18 58 17 18 26 T 6
9 262 9 81 10 94 9 44 7 43
10 260 4 136 6 106 21 14 30 T 4
Adults 25-54
AQH(00)
AQHRnk
Adults 25-34
AQH(00)
AQHRnk
Adults 35-44
AQH(00)
AQHRnk
Adults 45-49
AQH(00)
AQHRnk
Adults 50-54
AQHRnk
AQH(00)
This report has been prepared using Strata NuMath research.Strata NuMath and report designs Copyright ©2000 Strata Marketing, Inc. 312-222-1555 Arbitron Audience Estimates Copyright ©2000 The Arbitron Company Yourtown, USA SP99 MSA Arbitron [excluded from rank: combo components, simulcasts]WAXX-FF³: simulcasts all of the time.WRRR-FF³: simulcasts all of the time.WCCC-FF³: simulcasts all of the time.WBJJ-FF³: simulcasts all of the time. ³ Simulcast station.
Use this report to get the real story behind your target demos!
16 16 16
16 16
16 16 16
16
Examine detailed audiencebreakdowns of several stations withAudience Composition Reports.
TV Demo Composition
Demo Composition
Est # 1
Handy Hardware Buy 4Q00 Yourtown Nov00 Proj. (Nov99 HUT, May00 SHR) DMA Nielsen
Client: The Everything Stores Buyer: Jordan Catalan Asst: Jenny OpermanAdvertiser: The Advertising Agency Phone: 312-222-1414Product: Handy Hardware Lengths: 15 ; 30 ; 60 Fax: 312-222-1444
Sched Dates: 11/20/00 - 02/18/01 Dayparts: ALL Email: [email protected]
Yourtown Nov00 Proj. (Nov99 HUT, May00 SHR) DMA Nielsen - Pop
26,472
39,01046,246
215,568109,436
91,192121,697
63,679102,732
53,97945,023
60,59132,168
50,601112,836
55,45746,169
61,10631,511
0 50,000 100,000 150,000 200,000 250,000
Children 12-17Children 2-11
Adults 65+Adults 18+
Adults 25-54Adults 25-49
Adults 18-49Adults 18-34
Men 18+
Men 25-54Men 25-49Men 18-49Men 18-34
Working Women 18+Women 18+
Women 25-54Women 25-49
Women 18-49Women 18-34
112,836 : 52%
102,732 : 48%
Women 18+
Men 18+
Adult Pop Percentages
This report has been prepared using Strata NuMath research. Strata NuMath and report designs Copyright ©2005 Strata Marketing, Inc. 312-222-1555 Nielsen Audience Estimates Copyright ©2005 Nielsen Media Research » Estimate information indicated has been supplied by the user.
17 17 17
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17
This report can be generated from STRATA's VIEW program. Examine detailed demo breakdowns of a survey.
RADIO SUMMARY BY STATIONGenerate client summaries by station (shown here),
daypart code, market, or media, instantly!
Total 148 491
WDDD-FM 143 116
WFFF-FM 172 131
WGGG-AM 152 127
WBBB-FM 121 117
Spt $ Spt Tot
165 126 109 91
41 27 27 21
41 31 27 32
41 40 27 19
42 28 28 19
Wk 1 Wk 2 Wk 3 Wk 4
72635 491 16.5 416.0 175
16595 116 4.5 109.6 151
22575 131 5.6 145.8 155
19270 127 3.5 90.7 212
14195 117 2.9 69.9 203
Wk 1 - Wk 4
Adults 25-54
Tot $ Spt Tot AQH Rtg GRP CPP
This report has been prepared using Strata NuMath research.Strata NuMath and report designs Copyright ©2000 Strata Marketing, Inc. 312-222-1555 Arbitron Audience Estimates Copyright ©2000 The Arbitron Company
18 18 18
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18
Quickly create ScheduleSummaries for client review.
TREND ANALYSISDaypart: M-Su 6a-12mDemo: Men 25-34
Copyright 2000, Strata Marketing, Inc.
Average Quarter Hour Trend
0
0.5
1
1.5
2
2.5
WGGG-FM WNNN-FM WRRR-FM WAEE-FM WDDD-FM WOOO-FM WBBB-FM
AQ
H R
atin
g
Yourtown, USA WI00 MSA Arbitron Yourtown, USA FA99 MSA Arbitron
Yourtown, USA SU99 MSA Arbitron Yourtown, USA SP99 MSA Arbitron
19 19 19
19 19
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19
The Radio Trend Graph is generated by exporting the Station Trend View to Excel. It can show the change in any statistic from one book to another, for any number of selected stations.
STATION PROFILE - AQH Composition
Copyright 2000, Strata Marketing, Inc. Source: Yourtown WI00 MSA ARB
WZZZ-FM 91.7Jazz
M-Su 6a-12m
0.011
0.004
0.015 0.017
0.028
0.06
0.136 0.134
0.085 0.083
0.075 0.077 0.075
0.113
0.03
0.058
0
0.02
0.04
0.06
0.08
0.1
0.12
0.14
0.16
Men
12-
17
Wom
en 1
2-17
Men
18-
24
Wom
en 1
8-24
Men
25-
34
Wom
en 2
5-34
Men
35-
44
Wom
en 3
5-44
Men
45-
49
Wom
en 4
5-49
Men
50-
54
Wom
en 5
0-54
Men
55-
64
Wom
en 5
5-64
Men
65+
Wom
en 6
5+
Po
pu
lati
on
(00
)
20 20 20
20 20
20 20 20
20
The Radio Station Profile Graph can be generated by exporting the Audience Composition View to Excel. The chart shows the demographic breakdown of listeners for a particular station. When used with MStreet data, the format and dial position are included in the title of the graph automatically.
RADIO ANALYSISAverage Persons Share
Copyright 2000, Strata Marketing, Inc. Source: Yourtown, USA WI00 MSA ARB
Average Persons ShareMen 25-34M-Su 6a-12m
11.4
1.1
3.6
1.91.2
3.1
1
6
6.8
1.5
WGGG-FM
WHHH-AM
WBBB-FM
WQQQ-AM
WZZZ-FM
WAHH-FM
WBBB-AM
WAEE-FM
WNNN-FM
WLLL-FM
21 21 21
21 21
21 21 21
21
The Radio Average Persons Share Graph can be generated by exporting the Radio Station Trend to Excel. The chart shows the AQH Share for all selected stations.
Weekly Reach Summary
VIEW32 Report Est # 1
Handy Hardware Buy 4Q00 Yourtown Nov00 Proj. (Nov99 HUT, May00 SHR) DMA Nielsen
Client: The Everything Stores Buyer: Jordan Catalan Asst: Jenny OpermanAdvertiser: The Advertising Agency Phone: 312-222-1414Product: Handy Hardware Lengths: 15 ; 30 ; 60 Fax: 312-222-1444 Dayparts: ALL Email:
All-Wks Avrg Men 25-54
Wk 1 $17113 27 52.0 31.4% 1.7
Wk 1 - Wk 2 $25458 42 79.9 38.0% 2.1
Wk 1 - Wk 3 $38122 64 115.4 43.4% 2.7
Wk 1 - Wk 4 $60635 102 179.5 53.8% 3.3
Wk 1 - Wk 5 $88716 148 258.6 61.0% 4.2
Wk 1 - Wk 6 $88716 148 258.6 61.0% 4.2
Wk 1 - Wk 7 $110833 176 319.5 64.7% 4.9
Wk 1 - Wk 8 $125025 196 363.3 66.4% 5.5
Wk 1 - Wk 9 $145112 214 414.8 68.0% 6.1
Wk 1 - Wk 10 $166606 240 470.5 69.2% 6.8
Wk 1 - Wk 11 $184985 260 522.6 70.1% 7.5
Wk 1 - Wk 12 $205060 282 577.5 70.8% 8.2
Wk 1 - Wk 13 $226787 307 637.1 71.4% 8.9
Tot $$ Spt Tot GRP Rch % Freq
This report has been prepared using Strata NuMath research. Strata NuMath and report designs Copyright ©2005 Strata Marketing, Inc. 312-222-1555 Nielsen Audience Estimates Copyright ©2005 Nielsen Media Research » Estimate information indicated has been supplied by the user.
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This report can be generated from STRATA's VIEW program. Observe week-by-week breakdowns of Reach in the Weekly Reach Summary.
Frequency Distribution 3/26/2007 5:44PMEst # 1
Handy Hardware Buy 4Q00 Yourtown Nov00 Proj. (Nov99 HUT, May00 SHR) DMA Nielsen
Client: The Everything Stores Buyer: Jordan Catalan Asst: Jenny OpermanAdvertiser: The Advertising Agency Phone: 312-222-1414Product: Handy Hardware Lengths: 15 ; 30 ; 60 Fax: 312-222-1444Sched Dates: 11/20/00 06:00AM - 12/24/00 11:59PM Dayparts: ALL Email:
Frequency Men 25-54 Reach Rch %
Net Schedule Reach (1+)
1,593,084 84.9
Reached 2+ times 1,593,084 84.9 Reached 3+ times 1,500,879 80.0 Reached 4+ times 1,287,139 68.6 Reached 5+ times 986,923 52.6 Reached 6+ times 671,203 35.8 Reached 7+ times 404,459 21.5 Reached 8+ times 216,488 11.5 Reached 9+ times 103,346 5.5 Reached 10+ times 44,200 2.4 Reached 11+ times 17,013 0.9 Reached 12+ times 5,918 0.3 Reached 13+ times 1,868 0.1 Reached 14+ times 537 - Reached 15+ times 141 -
Reach at Frequency Levels
Reach
Freq
uenc
y
0 10 20 30 40 50 60 70 80 90
15+14+13+12+11+10+9+8+7+6+5+4+3+2+1+
Yourtown Nov00 Proj. (Nov99 HUT, May00 SHR) DMA Nielsen
WAAA 29 11.7% 9.7% 6.1% 3.0% 1.2% .4% .1% .0% .0% .0% .0% .0% .0% .0% .0% WGGG 58 47.6% 46.0% 41.8% 34.3% 24.9% 15.8% 8.7% 4.2% 1.8% .6% .2% .1% .0% .0% .0% WHHH 63 69.4% 56.4% 36.0% 18.2% 7.4% 2.4% .7% .2% .0% .0% .0% .0% .0% .0% .0% Total 150 84.9% 84.9% 80.0% 68.6% 52.6% 35.8% 21.5% 11.5% 5.5% 2.4% 0.9% 0.3% 0.1% 0.0% 0.0%
Rch % Total Total Freq Freq Freq Freq Freq Freq Freq Freq Freq Freq Freq Freq Freq Freqat Freq + Spots 1+ 2+ 3+ 4+ 5+ 6+ 7+ 8+ 9+ 10+ 11+ 12+ 13+ 14+ 15+
This report has been prepared using Strata NuMath research. Strata NuMath and report designs Copyright ©2007 Strata Marketing, Inc. 312-222-1555 Nielsen Audience Estimates Copyright ©2007 Nielsen Media Research » Estimate information indicated has been supplied by the user. Source Field Codes: TP – Time Period
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23
This pre-formatted Web Report can be generated from a Radio or TV Scheduler in VIEW to quickly provide charts and graphs for your schedule’s frequency distribution.
Co
st Su
mm
ar
yC
ost
Sum
ma
ry
Co
st Su
mm
ar
yC
ost
Sum
ma
ry
Total
8813880
901018738
1593012242
36883232
WA
AA
-AM
406200
39108370
71174821
2296911
WA
BB
-FM48
76805100
103688813
74211392
2321
Spt Tot
Rate $
Net Spt $
Clt Spt $
Clt N
etSpt $
Clt N
etC
ashC
lt Net
Trade
GP
This report has been prepared using Strata NuM
ath research.Strata N
uMath and report designs C
opyright ©2002 Strata M
arketing, Inc. 312-222-1555 A
rbitron Audience Estim
ates Copyright ©
2002 The Arbitron C
ompany
24 24 24
24 24
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24
The C
ost Sum
mary displays all station
and client costs, including cash andtrade, for each station in the schedule.
Schedules, Estimates, and Goals
25 25 25
25 25
25 25 25
25
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
26 26 26
26 26
26 26 26
26
Handy H
ardware
1st Qtr 2003
Product: Handy H
ardware
Client: The Everything Stores
Flight Dates: 11/20/00-02/18/01
Buyer: Jordan C
atalan
Com
ment:
Please com
plete and fax to buyer at 312-222-1333
The Advertising Agency Yourtown
1234 Main Street
Yourtown, U
S 31313312-222-1515
Fax:312-222-5555
Rem
it To:W
HH
H-TV
1000 Madison Ave, Suite 1500
Yourtown, U
S 31310
Vendor:
Rate R
equest
Paul Jones412-323-4500 Fax: 412-323-4577
Yourtown N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A N
ielsenD
aypartR
evisedR
ateR
ateD
PC
odeProgram
Nam
eN
ew Program
Nam
eLen
IMP
CPM
Men 25-54
IMP
CPM
Men 35+
Revised IM
PR
evised IM
P
WH
HH
-TVM
-F 6a-7aN
BC5 N
WS-6.00A
$270EM
3029911
32186$9.03
$8.39
M-F 7a-9a
TOD
AY SHW
$165
EM30
1807626814
$9.13$6.15
M-F 9a-10a
LATER TD
AY-NBC
$105EM
308679
14740$12.10
$7.12
M-F 10a-11a
LEEZA
$88D
T30
528313424
$16.66$6.56
M-F 11a-12n
AC
CE
SS
HLYW
D R
/NB
C5 N
WS-
11AM
$113D
T30
389217442
$29.04$6.48
M-F 12n-12:30p
AINS
LY HA
RR
IOT
$113D
T30
45252227
$24.97$50.74
M-F 12:30p-1p
AINS
LY HA
RR
IOT
$100D
T30
31621316
$31.63$76.00
M-F 1p-2p
DAYS-O
UR
LIVES
$213D
T30
82364083
$25.86$52.17
M-F 2p-3p
PASS
ION
S-N
BC
$300D
T30
67293798
$44.58$78.99
M-F 5p-5:30p
NBC
5 NW
S-5.00P$543
PT30
1899550947
$28.59$10.66
M-F 5:30p-6p
NBC
NITELY N
WS
$613PT
3025091
57228$24.43
$10.71
Tu 9p-10pD
ATE
LNE
NB
C-TU
$1,500P
T30
7181394908
$20.89$15.80
Th 8:30p-9pA
VG
. ALL W
KS
$3,950
PT
30143758
161376$27.48
$24.48
Th 9p-10pE
.R.-N
BC
$3,825
PT
60234199
244694$16.33
$15.63
M-F 5a-6a
NB
C M
OR
N S
HW
$50E
M30
»1954»590130
$25.59$0.08
»Estim
ate information indicated has been supplied by the user.
Tuesday, September 27, 2005 - 5:57 P
M
27 27 27
27 27
27 27 27
27
Choose this report from
the VIE
W
Reports program
to request new rate
and program inform
ation.
Jill Sm
ith
WA
AA
-TV
10/4/2005D
ate:
TV
Buy D
etail Report
The Advertising Agency Yourtow
n1234 M
ain Street
Yourtown, U
S 31313
Send Billing To:
Estimate:
1
Separation between spots:
30
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00M
edia:TV
Product:H
andy Hardw
areM
arket:Yourtow
nFlight Start D
ate:11/20/00
6:00:00 AM
Flight End Date:
12/24/0011:59:00 P
M
Client:
The Everything S
tores
Buyer:
Jordan Catalan
Estimate C
omm
ents:This contract is binding.
357 North A
venue
Yourtown, U
S 31310
Vendor:
1R
evision #:
Survey:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DPrim
ary Dem
o:M
en 25-54Fax:
303-233-1500 ext. 1Phone:
Affiliation:
W
AA
AVendor C
ode:
312-222-1555Fax:
312-222-1111Phone:
E-Mail:
jsmith@
waaatv.com
CB
S
1-4O
rder #:
303-233-1444
Rep G
roup:Big R
ep Group
Room
200
11/2011/27
12/412/11
12/18
Men 25-54
Men 25-54
Men 35+
RTG
R
TG
IMP
C
PP
CP
MC
PP
TotalSpots
Wks
Dur
STN
Gross
STN
Net
C/T
Daypart
Code
Line N
oD
aypartProgram
This is an example of a S
tation Com
ment for W
AA
A-TV.
WAAA-TV
1M
TuWThF 6:00a-7:00a
$135.0030
1.018562
0.21
01
32
7$135.00
$7.27$675.00
CB
S2 CH
CG
O-6A
M$114.75
$6.18$573.75
$114.75Z
EM
2M
TuWThF 7:00a-9:00a
$60.0030
0.47276
0.21
01
32
7$150.00
$8.25$300.00
EA
RLY S
HW
2-CB
S$127.50
$7.01$255.00
$51.00C
EM
4M
TuWThF 10:00a-11:00a
$150.0030
1.323778
0.60
01
00
1$115.38
$6.31$250.00
VA
RIO
US
$98.08$5.36
$212.50
$127.50C
DT
4-1M
TuWThF 11:00a-12:00p
$75.0030
0.713140
0.10
00
02
2$107.14
$5.71$750.00
11AM N
EW
SThese are m
akegood spots.$91.07
$4.85$637.50
$63.75C
DT
8M
TuWThF 5:00p-5:30p
$263.0030
1.527687
0.20
10
33
7$175.33
$9.50$1,315.00
CB
S2 CH
CG
O-5P
M$149.03
$8.07$1,117.75
$223.55T
EN
11-1M
9:00p-10:00p$425.00
302.8
525600.6
00
01
12
$151.79$8.09
$708.33C
BS
Monday M
ovie$129.02
$6.87$602.08
$361.25C
PT
26Total Spots:
$4,356.0028.6
5306.2
$152.31$8.22
$702.58$3,702.60
$129.46$6.99
$597.19
21
310
10
1.41.5
2.711.5
11.5Total C
ost:Total C
PP/CPM
:Total G
RP/G
IMP(000):
Disclaim
er:If tw
o spots run within 30 m
inutes of each other, we w
ill take full credit.
28 28 28
28 28
28 28 28
28
This S
BM
S report can be sent to stations or clients via fax
or hard copy. The report is organized by estim
ate, market,
and station. Any com
bination of cost/rate, ratings, daypart codes, and cost/trade specifications can be displayed.
All data on this report can
be customized to fit your
needs. Individual ratingsand rate inform
ation canbe rem
oved before sendingto a client for their records.
Jill Sm
ith
WA
AA
-TV
10/4/2005D
ate:
TV
Buy D
etail Report
The Advertising Agency Yourtow
n1234 M
ain Street
Yourtown, U
S 31313
Send Billing To:
Estimate:
1
Separation between spots:
30
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00M
edia:TV
Product:H
andy Hardw
areM
arket:Yourtow
nFlight Start D
ate:11/20/00
6:00:00 AM
Flight End Date:
12/24/0011:59:00 P
M
Client:
The Everything S
tores
Buyer:
Jordan Catalan
Estimate C
omm
ents:This contract is binding.
357 North A
venue
Yourtown, U
S 31310
Vendor:
1R
evision #:
Survey:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DPrim
ary Dem
o:M
en 25-54Fax:
303-233-1500 ext. 1Phone:
Affiliation:
W
AA
AVendor C
ode:
312-222-1555Fax:
312-222-1111Phone:
E-Mail:
jsmith@
waaatv.com
CB
S
1-4O
rder #:
303-233-1444
Rep G
roup:Big R
ep Group
Room
200
11/2011/27
12/412/11
12/18
Men 25-54
Men 25-54
Men 35+
RTG
R
TG
IMP
C
PP
CP
MC
PP
TotalSpots
Wks
Dur
STN
Gross
STN
Net
C/T
Daypart
Code
Line N
oD
aypartProgram
This is an example of a S
tation Com
ment for W
AA
A-TV.
WAAA-TV
Signature:
Total2
$195.00$165.75
NO
V 0024
$4,161.00$3,536.85
DE
C 00
Start Date
End Date
ISCI
Traffic Instruction Information
ISCI Title
% R
otation
11/26/00 X
XXX
122211/20/00
Thanksgiving Special
100%
12/24/00YYYY1212
11/26/00Last M
inute Gifts for D
ad100%
C1
$60.00$51.00
NO
V 0011
$1,510.00$1,283.50
DE
C 00
T0
$0.00$0.00
NO
V 007
$1,841.00$1,564.85
DE
C 00
Z1
$135.00$114.75
NO
V 006
$810.00$688.50
DE
C 00
Please sign for approval and fax to 312-222-5555.
Disclaim
er:If tw
o spots run within 30 m
inutes of each other, we w
ill take full credit.
29 29 29
29 29
29 29 29
29
Custom
ize disclaimers
by client or media.
Traffic instructions are
printed on the order or canbe added at a later date.
WF
FF
-FM
7/10/2000
Date
:
Rad
io B
uy D
etail Rep
ort
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
Estim
ate:
4
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:G
rand O
pening Buy R
D 8/28/00-9/24/00
Med
ia:R
adio
Pro
du
ct:G
rand Op
ening
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:8/28/00
12:00:00 AM
Flig
ht E
nd
Date:
9/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
650 So
uth Main S
treet
Yourtow
n, US
31313
Paul K
eepe
r
Ven
do
r:
1R
evision
#:
Su
rvey: F
A99 M
SA
Arb
itron
Prim
ary D
emo
:A
dults 25-5
4312
-222-7888
Fax:
312-22
2-7845P
ho
ne:
Fo
rmat:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
R&
B
8/289/4
9/119/18
Ad
ults 25
-54
Wo
men
25-54
Men
25-54
RT
G
RT
G
RT
G
To
talS
po
tsW
ksDu
rD
aypa
rt C
od
eL
ine
No
Dayp
art
WF
FF
-FM
1M
TuW
ThF
6:00a-10:00a60
2.12.2
1.92
20
37
AM
2M
TuW
ThF
3:00p-7:00p60
1.51.5
1.52
33
513
PM
3M
TuW
ThF
7:00p-12:00a60
0.80.9
0.73
33
716
EV
4S
aSu 6
:00a-1
2:00a60
0.90.9
0.82
66
1024
WK
60T
otal S
po
ts:
67.5T
otal G
RP
/GIM
P(000):
71.963.0
914
1225
11.316.2
12.127.9
30 30 30
30 30
30 30 30
30
This radio report can be sent to stations or clients via fax or hard copy. T
he report is organized by estim
ate, market, and station. A
ny combination of the
cost/rate, ratings, daypart codes, and cash/trade specifications can be displayed.
Radio and T
V reports are
consistent and can reflectthe sam
e information.
WF
FF
-FM
7/6/2000
Date
:
Daily B
uy D
etail Rep
ort
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
Estim
ate:
18
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:G
rand O
pening RD
Daily 12/18/00-1
2/24/00
Med
ia:R
adio
Pro
du
ct:G
rand Op
ening
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:12/18/00
12:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
650 So
uth Main S
treet
Yourtow
n, US
31313
Paul K
eepe
r
Ven
do
r:
1R
evision
#:
Su
rvey: S
P00 M
SA
Arbitron
Prim
ary D
emo
:A
dults 25-5
4312
-222-7888
Fax:
312-22
2-7845P
ho
ne:
Affiliatio
n:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
R&
B
18-210O
rder #:
12/1812/19
12/2012/21
12/2212/23
12/24
Ad
ults 25
-54
Wo
men
25-54
Men
25-54
RT
G
RT
G
RT
G
CP
PC
PP
CP
P
To
talS
po
tsD
ays
Du
rC
OS
TD
aypa
rt C
od
eL
ine
No
Dayp
art
Mo
nT
ue
Wed
Th
uF
riS
atS
un
WF
FF
-FM
11M
5:00a-6:00a
$5.0060
0.70.9
0.61
00
00
00
1
$7.00$5.74
$9.04
AM
12M
6:00
a-10:00a$215.00
601.6
2.11.1
40
00
00
04
$135.24$104.39
$194.31
AM
13T
u 10:0
0a-3:00p$200.00
601.3
1.51.0
04
00
00
04
$159.41$132.33
$200.84
MD
14W
3:00p-7
:00p
$215.0060
1.21.4
0.90
04
00
00
4
$181.51$150.41
$230.54
PM
15W
7:00p-1
2:00a$150.00
600.6
0.70.6
00
10
00
01
$239.61$216.87
$271.13
EV
14T
otal S
po
ts:
$2,675.0
0
17.5T
otal G
RP
/GIM
P(000):
21.613.2
$153.24$124.05
$201.94
54
50
00
0
7.15.0
5.40.0
0.00.0
0.0
To
tal Co
st:T
otal C
PP
/CP
M:
Sig
natu
re:
Disc
laim
er:
No com
petitive advertising to run within th
e same pod.
To
tal
14$2,675
.00
DE
C 0
0
Plea
se sign and fax to 3
12-222-2510
31 31 31
31 31
31 31 31
31
This D
aily report can be sent to stations or clients via fax or hard copy. This
report is organized by estimate, m
arket, and station. Any com
bination of cost/rates, ratings, daypart codes, and cash/trade specifications can be displayed.
Ideal for retailclients w
ho havedaily goals insteadof w
eekly goals.
7/6
/20
00
Estim
ate
:1
De
scriptio
n:
Ha
nd
y Ha
rdw
are
Bu
y TV
11
/20
/00
-12
/24
/00
TV
SC
HE
DU
LE
Pro
du
ct:H
an
dy H
ard
wa
re
Ma
rket:
Yo
urto
wn
Flig
ht D
ate
s:1
1/2
0/0
0-1
2/2
4/0
0
Clie
nt:
Th
e E
veryth
ing
Sto
res
Ord
er C
on
firmatio
n
Su
rvey:
No
v00
Pro
j. (No
v99
HU
T, M
ay0
0 S
HR
) DM
A N
ielse
n
Bu
yer:
Joe
Sm
ith
M 2
5-5
4M
25
-54
M 3
5+
RT
G R
TG
IMP
(00
0)
To
tal
Sp
ots
Du
rD
ay
Sta
tionT
ime
Pro
gra
mA
ffilG
ross
Co
st1
2/1
8
12
/24
12
/11
12
/17
12
/4
12
/10
11
/27
12
/3
11
/20
11
/26
CP
P
# o
f SP
OT
S P
ER
WE
EK
M-F
$1
35
.00
30
1.0
29
0.0
8C
BS
MO
RN
NW
S6
:00
a-7
:00
aC
BS
$1
35
.00
23
10
2W
AA
A-T
V
M-F
$6
0.0
01
50
.41
80
.27
CB
S T
HIS
MO
RN
G7
:00
a-9
:00
aC
BS
$1
50
.00
23
10
1
M-F
$1
50
.00
60
1.3
59
0.6
2V
AR
IOU
S1
0:0
0a
-11
:00
aC
BS
$1
15
.38
10
01
0
M-F
$6
3.0
03
00
.59
0.5
1Y
OU
NG
&R
ES
TL
ES
S1
1:0
0a
-12
:00
pC
BS
$1
26
.00
Th
is is a m
ake
go
od
spo
t.
10
00
0
M-F
$2
63
.00
30
1.5
62
0.2
9C
H 2
NW
S-4
.30
5:0
0p
-5:3
0p
CB
S$
17
5.3
33
30
12
27
$4
,23
0.0
0S
tatio
n T
ota
l:2
7.4
10
42
4.9
M-F
$2
55
.00
60
1.8
43
0.8
7E
YE
NE
WS
MO
RN
6:0
0a
-7:0
0a
AB
C$
14
1.6
72
11
12
WG
GG
-TV
M-F
$7
70
.00
30
4.3
18
32
.68
5.0
0 E
YE
WT
NW
S5
:00
p-5
:30
pA
BC
$1
79
.07
21
21
2
M-F
$7
70
.00
30
4.4
18
92
.88
AB
C-W
OR
LD
NW
S5
:30
p-6
:00
pA
BC
$1
75
.00
33
10
1
F$
1,9
75
.00
30
7.3
20
81
.42
20
-20
-AB
C9
:00
p-1
0:0
0p
AB
C$
27
0.5
51
01
00
25
$1
8,0
55
.00
Sta
tion
To
tal:
96
.83
69
55
1.6
M-F
$2
70
.00
15
1.9
40
0.3
71
ST
-MO
RN
-6.0
0A
6:0
0a
-7:0
0a
NB
C$
14
2.1
13
11
11
WH
HH
-TV
M-F
$1
13
.00
60
0.9
18
0.7
2D
AY
S-O
UR
LIV
ES
11
:00
a-1
2:0
0p
NB
C$
12
5.5
61
10
00
M-F
$1
00
.00
30
0.6
13
0.3
4A
NO
TH
ER
WO
RL
D1
2:3
0p
-1:0
0p
NB
C$
16
6.6
71
11
01
M-F
$6
13
.00
30
3.6
10
00
.67
NB
C N
ITE
LY
NW
S5
:30
p-6
:00
pN
BC
$1
70
.28
22
11
1
Tu
$1
,50
0.0
03
08
.01
88
3.4
2D
AT
EL
INE
-TU
E9
:00
p-1
0:0
0p
NB
C$
18
7.5
01
00
01
Th
$3
,95
0.0
03
01
5.7
24
71
0.1
2F
RIE
ND
S-T
HU
8:3
0p
-9:0
0p
NB
C$
25
1.5
91
10
00
M-F
$5
0.0
03
00
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0.0
0»
EA
RL
Y B
IRD
NE
WS
5
AM
5:0
0a
-6:0
0a
NB
C$
10
0.0
00
00
00
24
$1
7,7
07
.00
Sta
tion
To
tal:
90
.11
94
03
5.9
SC
HE
DU
LE
TO
TA
LS
:
TO
TA
L SP
OT
S:
TO
TA
L CO
ST
:
21
4.3
92
.4
76
$3
9,9
92
.00
$1
86
.62
$5
.99
$4
32
.81
Ag
ree
d to a
nd
Acce
pte
d b
y:
Dis
cla
ime
r:
If two sp
ots ru
n w
ithin
30
minu
tes o
f ea
ch o
the
r, we
will ta
ke fu
ll cred
it.
66
77
76
Sp
ots P
er W
ee
k:
21
4.3
Co
st Pe
r We
ek:
39
,99
2
26
79
.9
15
,42
6
20
54
.3
10
,36
8
10
29
.6
5,7
18
6
14
.4
2,3
21
14
36
.1
6,1
59
TO
TA
L Me
n 2
5-5
4 T
RP
s:
TO
TA
L M
en
25
-54
CP
P:
TO
TA
L Me
n 2
5-5
4 G
IMP
s(00
0):
TO
TA
L Me
n 2
5-5
4 C
PM
:
TO
TA
L Me
n 3
5+
TR
Ps:
TO
TA
L Me
n 3
5+
CP
P:
TR
Ps P
er W
ee
k:
62
.2%
/ 3.3
TO
TA
L Me
n 2
5-5
4 R
ea
ch P
ct/Fre
qu
en
cy:
81
.2%
/ 4.2
TO
TA
L Me
n 2
5-5
4 R
ea
ch P
ct/Fre
qu
en
cy:
7.5
% / 2
.5T
OT
AL
Me
n 3
5+
Re
ach
Pct/F
req
ue
ncy:
Ple
ase
sign
an
d fa
x to 3
12
-22
2-2
51
0
32 32 32
32 32
32 32 32
32
The B
uy Detail R
eport (Special F
ormat) can be sent to
stations or clients via fax or hard copy. The report is
organized by estimate, m
arket and station. A variety of
buy specifications can be displayed in either 6pt or 8ptfont.
Great for co-op purposes.
Rem
ove cost from this report
and use for retail salesman
sheets. Perfect to have entire
market orders on m
inimal
number of pages.
Market:
Yourtown
Survey:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A N
ielsen
Schedule Report (by D
aypart)
111/20
211/27
312/4
412/11
512/18
Men 25-54
Men 25-54
Men 35+
TotalSpots
Wks
Day Tim
eStation
Estimate:
1
Flight Dates:
11/20/00-12/24/00
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00Product:
Handy H
ardware
Client:
The Everything S
tores
Media:
TVPrim
ary Dem
o:M
en 25-54Separation betw
een spots:30
Com
ments:
This contract is binding.
RTG
(000)R
TG
Bill To:
The Advertising Agency Yourtow
n1234 M
ain Street
Yourtown, U
S 31313
CP
PC
PM
CP
PC
ost
Daypart:
EMM
TuWThF 6:00a-7:00a
1.019.0
0.01
01
32
7W
AA
AC
BS
2 CH
CG
O-6A
M$135.00
$7.11$0.00
$135.00
MTuW
ThF 7:00a-9:00a0.4
7.00.2
10
13
27
EA
RLY S
HW
2-CB
S$150.00
$8.57$300.00
$60.00
MTuW
ThF 5:00a-6:00a1.1
21.00.0
10
00
01
CB
S E
arly Show
$122.73$6.43
$0.00$135.00
MTuW
ThF 6:00a-7:00a1.8
34.00.8
21
11
27
WG
GG
AB
C7 N
WS
-600A$141.67
$7.50$318.75
$255.00
MTuW
ThF 7:00a-9:00a1.3
25.01.0
11
12
16
GD
MR
N A
MR
-AB
C$173.08
$9.00$225.00
$225.00
MTuW
ThF 9:00a-10:00a2.4
44.02.4
10
12
26
OPR
AH W
INFR
EY$143.75
$7.84$143.75
$345.00
MTuW
ThF 6:00a-7:00a1.9
35.00.3
11
11
37
WH
HH
NB
C5 N
WS
-6.00A$142.11
$7.71$900.00
$270.00
MTuW
ThF 7:00a-9:00a1.0
20.00.5
22
12
29
TOD
AY SH
W$165.00
$8.25$330.00
$165.00
MTuW
ThF 9:00a-10:00a0.6
12.00.0
10
11
25
LATE
R TD
AY-NB
C$175.00
$8.75$0.00
$105.00
MTuW
ThF 5:00a-6:00a0.5
9.00.0
00
00
00
»EAR
LY BIR
D N
EW
S 5A
M$100.00
$5.56$0.00
$50.00
5511
58
1516
71.01340.0
34.0Totals:
$149.37$7.91
$311.91$10,605.00
33 33 33
33 33
33 33 33
33
This S
BM
S report show
s schedule inform
ation by daypart code for a selected estim
ate. Station, day, time, rating, and
spots per week are displayed.
Market:
Yourtown
Survey:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A N
ielsen
Media:
TV
111/20
211/27
312/4
412/11
512/18
Men 25-54
Men 25-54
Men 35+
TotalSpots
Wks
Day Tim
eD
urD
P
Estimate:
1
Flight Dates:
11/20/00-12/24/00
Cost
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00Product:
Handy H
ardware
Client:
The Everything S
tores
Primary D
emo:
Men 25-54
Separation between spots:
30
Com
ments:
This contract is binding.
RTG
(000)R
TGC
PP
CP
MC
PP
Bill To:
The Advertising Agency Yourtow
n1234 M
ain Street
Yourtown, U
S 31313
Schedule Report (by Station)
Vendor:W
AAA-TV357 N
orth Avenue Room
200Yourtow
n, US
31310Jill S
mith
Phone:303-233-1500 extFax:
303-233-1444
WAAA
MTuW
ThF 6:00a-7:00a1.0
19.00.0
10
13
27
$135.00$7.11
$0.00C
BS
2 CH
CG
O-6A
ME
M$135.00
30
MTuW
ThF 7:00a-9:00a0.4
7.00.2
10
13
27
$150.00$8.57
$300.00E
AR
LY SH
W2-C
BS
EM
$60.0030
MTuW
ThF 10:00a-11:00a1.3
24.00.6
00
10
01
$115.38$6.25
$250.00V
AR
IOU
SD
T$150.00
30
MTuW
ThF 5:00p-5:30p1.5
28.00.2
01
03
37
$175.33$9.39
$1,315.00C
BS
2 CH
CG
O-5P
ME
N$263.00
30
MTuW
ThF 5:00a-6:00a1.1
21.00.0
10
00
01
$122.73$6.43
$0.00C
BS
Early S
howE
M$135.00
30
MTuW
ThF 11:00a-12:00p0.7
13.00.0
00
00
22
$107.14$5.77
$0.00D
T$75.00
30
M 9:00p-10:00p
2.853.0
0.00
00
11
2$151.79
$8.02$0.00
PT
$425.0030
$4,491.0027
31
310
1029.7
555.03.4
$151.21$8.09
$1,320.88Totals :
34 34 34
34 34
34 34 34
34
This S
BM
S report show
s schedule information by
station for a selected estimate. Day, tim
e, daypart code, gross cost, ratings, cost per point, spot duration, and spots per w
eek are displayed.
Pe
riod
Fro
m 1
/1/0
0 T
o 1
/30
/00, G
ross C
ost
Clie
nt:
Th
e E
veryth
ing
Sto
res
Ag
en
cy:T
he
Adve
rtising
Ag
en
cy
Office
:T
he
Adve
rtising
Ag
en
cy Yo
urto
wn
Me
dia
Ca
len
da
r Re
po
rt
Estim
ate
Gro
up
:A
ll
Me
dia
:A
ll
Pro
du
ct:A
llM
arke
t:A
ll
Estim
ate
:A
ll
Janu
ary2000
Su
MT
uW
Th
Sa
FT
ota
l
5 Sp
ots
:
Co
st:
$6
62
.80
Su
pe
r C-U
SA
(Sa
Su
9:0
0a
-1
1:0
0p
)1x$
20
0.0
0W
ZZ
Z-F
M(S
a7
:00
p-
12
:00
a)2
x$5
3.2
0
Su
pe
r C-E
SP
N(S
u1
0:0
0a
-1
0:0
0p
)1x$
25
0.0
0S
up
er C
-US
A(S
aS
u9
:00
a-1
1:0
0p
)W
ZZ
Z-F
M(S
u3
:00
p-
7:0
0p
)1x$
10
6.4
0
12
15
Sp
ots
:
Co
st:
$5
,51
3.3
5
Su
pe
r C-M
TV
(M-S
u5
:00
p-
12
:00
a)1
x$1
75
.00
Tra
vel an
d F
un
, 1/3
, Ne
w Y
ea
r R
eso
luti, $
23
3.7
5W
AA
A-T
V(M
10
:00
a-
11
:00
a)1
x$3
57
.50
WH
HH
-TV
(M5
:00
p-
5:3
0p
)1x$
82
5.0
0
KC
BS
-TV
(Tu
11
:00
a-
12
:00
p)1
x$3
00
.00
Su
pe
r C-M
TV
(M-S
u5
:00
p-1
2:0
0a
)
KA
BC
-TV
(W6
:00
a-
7:0
0a
)1x$
15
0.0
0K
LO
S-F
M(W
6:0
0a
-1
0:0
0a
)1x$
13
5.0
0S
up
er C
-MT
V(M
-Su
5:0
0p
-12
:00
a)
WA
BC
-TV
(W7
:00
a-
9:0
0a
)1x$
35
7.5
0W
FF
F-F
M(W
3:0
0p
-7
:00
p)1
x$1
72
.90
KL
SX
-FM
(Th
10
:00
a-
3:0
0p
)1x$
15
0.0
0S
up
er C
-MT
V(M
-Su
5:0
0p
-12
:00
a)
WH
HH
/WY
YY
-Ra
(Th
10
:00a
-3
:00
p)1
x$1
72
.90
Su
pe
r C-M
TV
(M-S
u5
:00
p-1
2:0
0a
)W
GG
G-T
V(F
6:0
0a
-7
:00
a)1
x$4
95
.00
WP
LJ-F
M(F
3:0
0p
-7:0
0p
)1x$
220
.00
WZ
ZZ
-FM
(F6
:00
a-
10
:00
a)1
x$1
46
.30
Su
pe
r C-M
TV
(M-S
u5
:00
p-1
2:0
0a
)S
up
er C
-MT
V(M
-Su
5:0
0p
-12
:00
a)
34
56
78
9* M
ore
14
Sp
ots
:
Co
st:
$5
,43
8.9
0
Fa
shio
n a
nd
Fitn
ess, 1
/10
, Ne
w
Ye
ar R
eso
luti, $
20
0.0
0K
CB
S-T
V(M
9:0
0a
-1
0:0
0a
)1x$
12
0.0
0K
LS
X-F
M(M
6:0
0a
-1
0:0
0a
)1x$
28
5.0
0W
ZZ
Z-F
M(M
10
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pe
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25
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24
25
26
27
28
29
30
0 Sp
ots
:
Co
st:
$0
.00
31
35 35 35
35 35
35 35 35
35
This m
edia calendar report displays com
bined broadcast and print schedule inform
ation in a monthly
calendar format.
Ideal for tracking your buy to guarantee m
aximum
horizontal and vertical rotation of ads. A
lso influential for client presentations.
Period From 11/20/00 To 12/24/00, Gross Cost
Client: The Everything Stores
Agency: The Advertising AgencyOffice: The Advertising Agency Yourtown
Media Calendar Report - Vendor Weekly
Estimate Group: 4th Quarter 2000
Media: TVProduct: Handy Hardware Market: Yourtown
Estimate: 1 , Handy Hardware Buy TV 11/20/00-12/24/00 (Broadcast)
Monday Tuesday SaturdayWednesday Thursday Friday Sunday11/20/00 11/21/00 11/22/00 11/23/00 11/24/00 11/25/00 11/26/00
WAAA-TV WAAA-TV WAAA-TV WAAA-TV WAAA-TV WAAA-TV WAAA-TV
CBS MORN NWS CBS MORN NWS CBS MORN NWS CBS MORN NWS CBS MORN NWS6:00a-7:00a 2x$135.00 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a
CBS THIS MORNG CBS THIS MORNG CBS THIS MORNG CBS THIS MORNG CBS THIS MORNG7:00a-9:00a 1x$60.00 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a
CH 2 NWS-4.30 CH 2 NWS-4.30 CH 2 NWS-4.30 CH 2 NWS-4.30 CH 2 NWS-4.30 5:00p-5:30p 2x$263.00 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p
WGGG-TV WGGG-TV WGGG-TV WGGG-TV WGGG-TV WGGG-TV WGGG-TV
EYE NEWS MORN EYE NEWS MORN EYE NEWS MORN EYE NEWS MORN EYE NEWS MORN 6:00a-7:00a 2x$255.00 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a
GD MRN AMR-ABC GD MRN AMR-ABC GD MRN AMR-ABC GD MRN AMR-ABC GD MRN AMR-ABC7:00a-9:00a 1x$225.00 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a
OPRAH WINFREY OPRAH WINFREY OPRAH WINFREY OPRAH WINFREY OPRAH WINFREY 9:00a-10:00a 1x$345.00 9:00a-10:00a 9:00a-10:00a 9:00a-10:00a 9:00a-10:00a
VARIOUS VARIOUS VARIOUS VARIOUS VARIOUS11:00a-12:00p 1x$150.00 11:00a-12:00p 11:00a-12:00p 11:00a-12:00p 11:00a-12:00p
1 LIFE TO LIVE 1 LIFE TO LIVE 1 LIFE TO LIVE 1 LIFE TO LIVE 1 LIFE TO LIVE1:00p-2:00p 1x$313.00 1:00p-2:00p 1:00p-2:00p 1:00p-2:00p 1:00p-2:00p
5.00 EYEWT NWS 5.00 EYEWT NWS 5.00 EYEWT NWS 5.00 EYEWT NWS 5.00 EYEWT NWS5:00p-5:30p 2x$770.00 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p
ABC-WORLD NWS ABC-WORLD NWS ABC-WORLD NWS ABC-WORLD NWS ABC-WORLD NWS 5:30p-6:00p 1x$770.00 5:30p-6:00p 5:30p-6:00p 5:30p-6:00p 5:30p-6:00p
ELLEN-ABC 7:30p-8:00p 1x$2050.00
GRACE-FIRE-ABC8:00p-8:30p 1x$2550.00
WHHH-TV WHHH-TV WHHH-TV WHHH-TV WHHH-TV WHHH-TV WHHH-TV
1ST-MORN-6.00A 1ST-MORN-6.00A 1ST-MORN-6.00A 1ST-MORN-6.00A 1ST-MORN-6.00A6:00a-7:00a 1x$270.00 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a 6:00a-7:00a
TODAY SHW TODAY SHW TODAY SHW TODAY SHW TODAY SHW 7:00a-9:00a 2x$165.00 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a 7:00a-9:00a
OTHER SIDE-NBC OTHER SIDE-NBC OTHER SIDE-NBC OTHER SIDE-NBC OTHER SIDE-NBC9:00a-10:00a 1x$105.00 9:00a-10:00a 9:00a-10:00a 9:00a-10:00a 9:00a-10:00a
LEEZA-NBC LEEZA-NBC LEEZA-NBC LEEZA-NBC LEEZA-NBC 10:00a-11:00a 1x$88.00 10:00a-11:00a 10:00a-11:00a 10:00a-11:00a 10:00a-11:00a
ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD 12:00p-12:30p 1x$113.00 12:00p-12:30p 12:00p-12:30p 12:00p-12:30p 12:00p-12:30p
ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD ANOTHER WORLD 12:30p-1:00p 1x$100.00 12:30p-1:00p 12:30p-1:00p 12:30p-1:00p 12:30p-1:00p
JERRY SPRINGER JERRY SPRINGER JERRY SPRINGER JERRY SPRINGER JERRY SPRINGER2:00p-3:00p 1x$300.00 2:00p-3:00p 2:00p-3:00p 2:00p-3:00p 2:00p-3:00p
CH5 NWS-5.00 CH5 NWS-5.00 CH5 NWS-5.00 CH5 NWS-5.00 CH5 NWS-5.00 5:00p-5:30p 2x$543.00 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p 5:00p-5:30p
NBC NITELY NWS NBC NITELY NWS NBC NITELY NWS NBC NITELY NWS NBC NITELY NWS5:30p-6:00p 1x$613.00 5:30p-6:00p 5:30p-6:00p 5:30p-6:00p 5:30p-6:00p
E.R.-NBC 9:00p-10:00p 1x$3825.00
DATELINE-TUE 9:00p-10:00p 1x$1500.00
36 36 36
36 36
36 36 36
36
This calendar report displayscombined broadcast andprint schedule informationin a weekly calendar format,broken down by vendor.
Market: YourtownDate: 6/22/2000
TV Calendar Report
Prepared for: The Everything Stores, Handy Hardware
Day/Date/Time Station Program Name
Calendar Report
Spots
Estimate 1, 11/20/00-12/24/00, Handy Hardware Buy TV 11/20/00-12/24/00
11/20/00MTuWThF
6:00 AM-7:00 AM WHHH-TV 1ST-MORN-6.00A 1
6:00 AM-7:00 AM WGGG-TV EYE NEWS MORN 2
6:00 AM-7:00 AM WAAA-TV CBS MORN NWS 2
7:00 AM-9:00 AM WGGG-TV GD MRN AMR-ABC 1
7:00 AM-9:00 AM WAAA-TV CBS THIS MORNG 1
7:00 AM-9:00 AM WHHH-TV TODAY SHW 2
9:00 AM-10:00 AM WAAA-TV REGIS & KATHIE 1
9:00 AM-10:00 AM WGGG-TV OPRAH WINFREY 1
9:00 AM-10:00 AM WHHH-TV OTHER SIDE-NBC 1
10:00 AM-11:00 AM WHHH-TV LEEZA-NBC 1
11:00 AM-12:00 PM WGGG-TV VARIOUS 1
12:00 PM-12:30 PM WHHH-TV ANOTHER WORLD 1
12:00 PM-12:30 PM WAAA-TV CH 2 NEWS-NOON 1
12:30 PM-1:00 PM WHHH-TV ANOTHER WORLD 1
12:30 PM-1:00 PM WAAA-TV BOLD&BEAUTIFUL 1
1:00 PM-2:00 PM WGGG-TV 1 LIFE TO LIVE 1
2:00 PM-3:00 PM WHHH-TV JERRY SPRINGER 1
5:00 PM-5:30 PM WAAA-TV CH 2 NWS-4.30 2
5:00 PM-5:30 PM WHHH-TV CH5 NWS-5.00 2
5:00 PM-5:30 PM WGGG-TV 5.00 EYEWT NWS 2
5:30 PM-6:00 PM WGGG-TV ABC-WORLD NWS 1
5:30 PM-6:00 PM WHHH-TV NBC NITELY NWS 1
5:30 PM-6:00 PM WAAA-TV CBS EVENNG NWS 2
7:00 PM-10:00 PM WAAA-TV 1
31Total Spots:
11/21/00Tu
9:00 PM-10:00 PM WHHH-TV DATELINE-TUE 1
1Total Spots:
11/22/00W
7:30 PM-8:00 PM WGGG-TV ELLEN-ABC 1
8:00 PM-8:30 PM WGGG-TV GRACE-FIRE-ABC 1
8:00 PM-10:00 PM WAAA-TV CBS WED MOV 1
3Total Spots:
11/23/00Th
9:00 PM-10:00 PM WHHH-TV E.R.-NBC 1
1Total Spots:
11/27/00MTuWThF
6:00 AM-7:00 AM WHHH-TV 1ST-MORN-6.00A 1
6:00 AM-7:00 AM WGGG-TV EYE NEWS MORN 1
7:00 AM-9:00 AM WHHH-TV TODAY SHW 2
7:00 AM-9:00 AM WGGG-TV GD MRN AMR-ABC 1
9:00 AM-10:00 AM WAAA-TV REGIS & KATHIE 1
10:00 AM-11:00 AM WHHH-TV LEEZA-NBC 2
10:00 AM-11:00 AM WAAA-TV VARIOUS 1
10:00 AM-11:00 AM WGGG-TV VARIOUS 1
11:00 AM-12:00 PM WGGG-TV VARIOUS 1
5:00 PM-5:30 PM WAAA-TV CH 2 NWS-4.30 1
5:00 PM-5:30 PM WHHH-TV CH5 NWS-5.00 1
37 37 37
37 37
37 37 37
37
The Spot Calendar by DayReport displays all schedulesby market, spot date, days ofthe week, start time, and endtime.
Next time a clientcalls and wants toknow, "When doesour spot air?", showthem this report.
Marke
t:Y
ourtown
Su
rvey:N
ov00 P
roj. (Nov99 H
UT
, May00
SH
R) D
MA
Nielsen
1
11/20
2
11/27
3
12/4
4
12/11
5
12/18
Men
25-54M
en 25-54
Men
35+
To
talS
po
tsD
ay Tim
eS
tation
Estim
ate:
1
Flig
ht S
tart D
ate:11/20/00
Flig
ht E
nd
Date:
12/24/00
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00P
rod
uct:
Handy H
ardw
are
Clie
nt:
The E
verything Stores
Med
ia:T
V
Prim
ary D
emo
:M
en 25-54
Sep
aration
betw
een sp
ots:
30
Co
mm
ents:
This contract is binding.
Bill T
o:
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
RT
G(000)
RT
GC
ost
CP
PC
PM
CP
P
Wks
Sp
ot C
alen
dar B
y Dayp
art Co
de R
epo
rt
Dayp
art:
DT
MT
uWT
hF 10:00a-11:00
a1.3
59.00.6
01
00
12
WA
AA
$115.38$2.54
$250.00V
AR
IOU
S
$150.00
MT
uWT
hF 11:00a-1
2:00p
0.59.0
0.50
00
01
1
$126.00$7.00
$126.00Y
OU
NG
&R
ES
TLE
SS
$63.00
MT
uWT
hF 12:00p-12:30
p0.6
23.00.1
10
00
12
$146.67$3.83
$880.00C
H 2 N
EW
S-N
OO
N
$88.00
MT
uWT
hF 12:30p-1:00p
0.27.0
0.11
00
11
3
$190.00$5.43
$380.00B
OLD
&B
EA
UT
IFU
L
$38.00
MT
uWT
hF 10:00a-11:00
a1.2
26.00.2
01
10
13
WG
GG
$125.00$5.77
$750.00V
AR
IOU
S
$150.00
MT
uWT
hF 11:00a-12:00
p1.1
32.00.2
11
11
15
$136.36$4.69
$750.00V
AR
IOU
S
$150.00
MT
uWT
hF 1:00p-2:00p
2.146.0
0.51
00
11
3
$149.05$6.80
$626.001 LIF
E T
O LIV
E
$313.00
MT
uWT
hF 10:00a
-11:00a
0.69.0
0.01
20
11
5W
HH
H
$146.67$9.78
$0.00LE
EZ
A-N
BC
$88.00
MT
uWT
hF 11:00a-12:00
p0.9
18.00.7
00
01
12
$125.56$6.28
$161.43D
AY
S-O
UR
LIVE
S
$113.00
MT
uWT
hF 12:00p-12:30
p0.8
16.00.1
10
01
13
$141.25$7.06
$1,130.0
0A
NO
TH
ER
WO
RLD
$113.00
MT
uWT
hF 12:30p-1:00p
0.613.0
0.31
01
11
4
$166.67$7.69
$333.33A
NO
TH
ER
WO
RLD
$100.00
MT
uWT
hF 1:00p-2:00p
1.529.0
2.50
01
11
3
$142.00$7.34
$85.20
SA
LLY
-RA
PH
AE
L
$213.00
38 38 38
38 38
38 38 38
38
The S
pot Calendar by D
aypart Code
displays cost ratings, CP
P, program
names, and spots. T
he report isorganized by m
arket, daypart code,and station.
TV & Cable Scheduler
VIEW32 Report Handy Hardware Buy 4Q05 YOURTOWN Nov04 DMA Nielsen
» YOURTOWN Nov04 C-DMA Nielsen #
Client: The Everything Stores Buyer: Jordan Catalan Asst: Jenny OpermanAdvertiser: The Advertising Agency Phone: 312-222-1414Product: Handy Hardware Lengths: 15 ; 30 ; 60 Fax: 312-222-1444Sched Dates: 11/21/05 12:00AM - 12/25/05 11:59PM
Dayparts: ALL Email: [email protected]
All-Wks Avrg
Total 1018 19 22 18 25 22 2.8 8.3 296.4 364 106 $107952
YOURTOWN Nov04 DMA Nielsen
1221 13 16 12 19 16 3.6 8.9 271.4 342 76 $92779
WAAA-TV 1365 3 4 2 6 5 CBS 3.0 6.1 59.5 459 20 $27300M-F 6a-7a 100 EM 30 1 1 1 3 2 CBS2 AT 6AM 1.0 10.1 8.0 100 8 $800
M-F 10a-11a 300 DT 30 1 PRICE-RT 1-CBS 1.5 16.3 1.5 200 1 $300
M-F 5p-5:30p 200 EN 30 1 1 1 CBS2 AT 5PM 2.0 10.2 6.0 100 3 $600
M 9p-10p 3200 PT 30 2 2 2 2 CSI:MIAMI-CBS 5.5 11.9 44.0 582 8 $25600
WGGG-TV 956 4 5 4 5 4 ABC 3.5 7.9 76.5 275 22 $21025
M-F 7a-9a 225 EM 30 2 1 1 2 1 GD MRN AMR- 2.0 18.5 14.0 113 7 $1575
M-F 10a-11a 150 DT 30 1 1 1 VIEW-ABC< 1.0 9.8 3.0 150 3 $450
M-F 5:30p-6p 1000 EN 30 1 1 1 1 1 ABC-WORLD 3.5 15.3 17.5 286 5 $5000
F 9p-10p 2000 PT 15 1 2 1 2 1 20/20-FRI-ABC 6.0 17.5 42.0 333 7 $14000
WHHH-TV 1307 6 7 6 8 7 NBC 4.0 12.2 135.4 328 34 $44454
M-F 7a-9a 200 EM 30 2 2 1 2 2 TODAY SHW< 1.1 9.8 9.9 182 9 $1800
M-F 10a-11a 150 DT 30 1 2 1 2 1 ELLEN< 2.5 24.6 17.5 60 7 $1050
M-F 1p-2p 213 DT 30 1 1 1 DAYS-OUR LIVES< 1.0 8.3 3.0 213 3 $639
M-F 5p-6p 543 EN 30 1 1 1 1 1 NEWS 3.0 14.1 15.0 181 5 $2715
Th 8p-10p 3825 PT 60 2 2 2 2 2 E.R./APPRENTICE 9.0 22.3 90.0 425 10 $38250
» YOURTOWN Nov04 C-DMA Nielsen #
506 6 6 6 6 6 05170, YCI, Yourtown Cable
Interconnect
0.8 4.9 25.0 607 30 $15173
ESPN-TV 862 3 3 3 3 3 1.3 6.3 19.5 663 15 $12923
M 7:30p-9p 310 PT 60 1 1 1 1 1 ISU FIGURE SKA< 0.5 2.6 2.5 619 5 $1548
Th 8p-11p 275 PT 60 1 1 1 1 1 COLL FTBALL-TH< 0.4 1.9 2.0 688 5 $1375
Su 8:30p-11:30p 2000 PT 60 1 1 1 1 1 NFL REGULAR 3.0 14.4 15.0 667 5 $10000
USA -TV 150 3 3 3 3 3 0.4 2.8 5.5 409 15 $2250
M-F 4p-5p 100 EF 30 1 1 1 1 1 MOVIE, USA 0.3 4.1 1.5 333 5 $500
M-F 6p-7p 150 EN 30 1 1 1 1 1 JAG 0.3 2.3 1.5 500 5 $750
F 8p-9p 200 PT 30 1 1 1 1 1 LAW & ORDER: S 0.5 3.1 2.5 400 5 $1000
Spt $ DP Code
Spt Dur
Wk 1 Mon 11/21
'05
Wk 2 Mon 11/28
'05
Wk 3 Mon 12/5 '05
Wk 4 Mon 12/12
'05
Wk 5 Mon 12/19
'05
Wk 1 - Wk 5Men 25-54
Prog Name Rtg Shr GRP CPP Spt Tot
Tot $$
This report has been prepared using Strata NuMath research. Strata NuMath and report designs Copyright ©2007 Strata Marketing, Inc. 312-222-1555 Nielsen Audience Estimates Copyright ©2007 Nielsen Media Research Adjustments: » YOURTOWN Nov04 C-DMA Nielsen # Cable Zones: YCI, Yourtown Cable Interconnect All ratings are based on DMA populations. » Estimate information indicated has been supplied by the user.
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This TV & Cable schedule from VIEW shows purchased information in a calendar spreadsheet. The contents and format of this report can be customized and saved according to any buying specifications.
TV Calendar R
eport
Calendar R
eportEst # 1
Handy H
ardware B
uy 4Q00
Yourtown N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A N
ielsen
Client: The E
verything Stores
Buyer: Jordan Catalan
Asst: Jenny O
perman
Advertiser: The Advertising A
gency
Phone: 312-222-1414Product: H
andy Hardw
areLengths: 30
Fax: 312-222-1444Sched D
ates: 11/20/00 - 12/24/00D
ayparts: ALL
Email: joperm
M-F 5p-5:30p 1 @
$263
27( M
-F 5p-5:30p ) @ $263
28( M
-F 5p-5:30p ) @ $263
29( M
-F 5p-5:30p ) @ $263
30( M
-F 5p-5:30p ) @ $263
1
2
3S
pots: 1C
ost: $263 E
N: 1
M-F 6a-7a 1 @
$135M
-F 7a-9a 1 @ $60
M-F 10a-11a 1 @
$150
4( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 10a-11a ) @ $150
5( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 10a-11a ) @ $150
6( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 10a-11a ) @ $150
7( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 10a-11a ) @ $150
8
9
10S
pots: 3C
ost: $345 E
M: 2
DT: 1
M-F 6a-7a 3 @
$135M
-F 7a-9a 3 @ $60
M-F 5p-5:30p 3 @
$263M
9p-10p 1 @ $425
11( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
12( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
13( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
14( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
15
16
17S
pots: 10C
ost: $1799 E
M: 6
EN
: 3P
T: 1
M-F 6a-7a 2 @
$135M
-F 7a-9a 2 @ $60
M-F 5p-5:30p 3 @
$263M
-F 11a-12n 2 @ $75
M 9p-10p 1 @
$425
18( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
( M-F 11a-12n ) @
$75
19( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
( M-F 11a-12n ) @
$75
20( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
( M-F 11a-12n ) @
$75
21( M
-F 6a-7a ) @ $135
( M-F 7a-9a ) @
$60( M
-F 5p-5:30p ) @ $263
( M-F 11a-12n ) @
$75
22
23
24S
pots: 10C
ost: $1754 E
M: 4
EN
: 3D
T: 2P
T: 1
Decem
ber 2000W
AA
A-TV
MT
WTh
FSa
SuW
eekly Total
** See Item
ized Calendar R
eport for more com
plete information.
This report has been prepared using Strata N
uMath research.
Strata NuM
ath and report designs Copyright ©
2005 Strata Marketing, Inc. 312-222-1555
Nielsen A
udience Estim
ates Copyright ©
2005 Nielsen M
edia Research
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40
Choose this V
IEW
web report to display a
TV
Scheduler in a m
onthly calendar form
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ithout rates.
TV On-A
ir Detail R
eport
On-A
ir Detail R
eportEst # 1
Handy H
ardware B
uy 4Q00
Yourtown N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A N
ielsen
Client: The E
verything Stores
Buyer: Jordan Catalan
Asst: Jenny O
perman
Advertiser: The Advertising A
gency
Phone: 312-222-1414Product: H
andy Hardw
areLengths: 30 ; 60
Fax: 312-222-1444Sched D
ates: 11/20/00 - 12/24/00D
ayparts: ALL
Email: joperm
W
eek of 11/20/00
2021
2223
2425
26
WA
AA
CB
S2 C
HC
GO
-6AM
M-F 6a-7a
:301
x
xx
xx
$1350.2
0.2$813
$135W
AA
AEA
RLY
SH
W2-C
BS
<M
-F 7a-9a:30
1
xx
xx
x
$60
0.10.1
$574$60
WG
GG
ABC
7 NW
S-600A
M
-F 6a-7a:30
2
xx
xx
x
$255
1.53.0
$166$510
WG
GG
GD
MR
N A
MR
-ABC
M-F 7a-9a
:301
x
xx
xx
$2250.8
0.8$290
$225W
GG
GO
PR
AH
WIN
FRE
Y
M-F 9a-10a
:301
x
xx
xx
$3450.7
0.7$503
$345W
GG
GAB
C7 N
WS
-500P
M-F 5p-5:30p
:302
x
xx
xx
$7702.0
4.0$389
$1,540W
GG
GAB
C-W
OR
LD N
WS
M
-F 5:30p-6p:30
1
xx
xx
x
$770
2.32.3
$331$770
WG
GG
VAR
IOU
SW
7:30p-8p:30
1
x
$2050
7.57.5
$272$2,050
WH
HH
NB
C5 N
WS
-6.00AM
-F 6a-7a:30
1
xx
xx
x
$270
1.51.5
$176$270
WH
HH
TOD
AY
SH
W
M-F 7a-9a
:302
xx
xx
x$165
0.91.8
$178$330
WH
HH
LATE
R TD
AY
-NB
CM
-F 9a-10a:30
1
xx
xx
x
$105
0.40.4
$236$105
WH
HH
LEEZA
M
-F 10a-11a:30
1
xx
xx
x
$88
0.30.3
$325$88
WH
HH
NB
C5 N
WS
-5.00PM
-F 5p-5:30p:30
2
xx
xx
x
$543
1.02.0
$559$1,086
WH
HH
NB
C N
ITELY
NW
SM
-F 5:30p-6p:30
1
xx
xx
x
$613
1.31.3
$477$613
WH
HH
DA
TELN
E N
BC
-TUTu 9p-10p
:301
x
$15003.7
3.7$408
$1,500W
HH
HE.R
.-NB
C
Th 9p-10p:60
1
x
$3825
12.012.0
$319$3,825
W
eek of 11/27/00
2728
2930
12
3
WA
AA
CB
S2 C
HC
GO
-5PM
M-F 5p-5:30p
:301
x
xx
xx
$2630.6
0.6$456
$263W
GG
GAB
C7 N
WS
-600A
M-F 6a-7a
:301
x
xx
xx
$2551.5
1.5$166
$255W
GG
GG
D M
RN
AM
R-AB
CM
-F 7a-9a:30
1
xx
xx
x
$225
0.80.8
$290$225
WG
GG
VIEW
-ABC
M
-F 10a-11a:30
1
xx
xx
x
$150
0.60.6
$244$150
WG
GG
ABC
7 NW
S-500P
M
-F 5p-5:30p:30
1
xx
xx
x
$770
2.02.0
$389$770
WG
GG
VAR
IOU
SW
7:30p-8p:30
1
x
$2050
7.57.5
$272$2,050
WH
HH
NB
C5 N
WS
-6.00AM
-F 6a-7a:30
1
xx
xx
x
$270
1.51.5
$176$270
WH
HH
TOD
AY
SH
W
M-F 7a-9a
:302
x
xx
xx
$1650.9
1.8$178
$330W
HH
HLE
EZA
M-F 10a-11a
:302
x
xx
xx
$880.3
0.6$325
$176W
HH
HN
BC
5 NW
S-5.00P
M-F 5p-5:30p
:301
x
xx
xx
$5431.0
1.0$559
$543W
HH
HN
BC
NITE
LY N
WS
M-F 5:30p-6p
:301
x
xx
xx
$6131.3
1.3$477
$613
Station ID
ProgramTim
e PeriodSpot
LengthSpots
M
onTues
Wed
ThursFri
SatSun
Men 25-54
Spot $R
TGG
RP
CPP
Total Cost
Schedule Totals33
60.8$314
$19,097R
each / Frequency 33.0 / 1.8M
onthG
ross Cost
11/2000$13,452
12/2000$5,645
This report has been prepared using Strata N
uMath research.
Strata NuM
ath and report designs Copyright ©
2005 Strata Marketing, Inc. 312-222-1555
Nielsen A
udience Estim
ates Copyright ©
2005 Nielsen M
edia Research
41 41 41
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41
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IEW
web report to display w
hich days within a
week the spots in a T
V S
cheduler have been ordered to run. C
ost and rating information for the selected dem
o is displayed on this detail form
at of the report.
06/26/00
Radio SchedulerThe Heart of Strata's View system, Scheduler is the most
comprehensive and flexible buying tool on the market today.
Yourtown, USA SP99 MSA Arbitron
Total 148
WBBB-FM 121
M-F 6a-10a AM 145
M-F 10a-3p MD 125
M-F 3p-7p PM 135
M-F 7p-12m EV 110
M-Su 6a-12m RT 85
WDDD-FM 143
M-F 6a-10a AM 165
M-F 10a-3p MD 150
M-F 3p-7p PM 195
M-F 7p-12m EV 95
M-Su 6a-12m RT 90
WFFF-FM 172
M-F 6a-10a AM 225
M-F 10a-3p MD 175
M-F 3p-7p PM 200
M-F 7p-12m EV 125
M-Su 6a-12m RT 150
WGGG-AM 152
M-F 6a-10a AM 245
M-F 10a-3p MD 155
M-F 3p-7p PM 135
M-F 7p-12m EV 80
M-Su 6a-12m RT 140
DPCode
Spt $
165 126 109 91
42 28 28 19
9 5 3 2
10 9 8 7
11 4 8 3
7 5 4 2
5 5 5 5
41 27 27 21
8 7 9 4
12 4 6 7
9 5 4 3
8 7 4 3
4 4 4 4
41 31 27 32
7 6 5 3
11 7 8 9
10 4 3 5
6 7 4 8
7 7 7 7
41 40 27 19
9 7 5 4
11 8 5 3
10 12 8 2
6 8 4 5
5 5 5 5
Wk 17/10'00
Wk 27/17'00
Wk 37/24'00
Wk 47/31'00
72635 491 16.5 416.0 175 32.8% 12670 12.7
14195 117 2.9 69.9 203 10.6% 3944 6.6
1700 20 0.5 10.0 170 5.9% 2355 1.7
1980 18 0.3 5.4 367 2.5% 902 2.2
3510 26 0.8 20.8 169 6.5% 2323 3.2
4250 34 0.6 20.4 208 4.7% 1709 4.3
2755 19 0.7 13.3 207 4.4% 1673 3.0
16595 116 4.5 109.6 151 8.2% 3266 13.3
1440 16 0.7 11.2 129 5.3% 2071 2.1
2090 22 0.1 2.2 950 0.8% 319 2.8
4095 21 1.2 25.2 163 4.3% 1686 5.9
4350 29 1.0 29.0 150 4.5% 1791 6.5
4620 28 1.5 42.0 110 5.3% 2101 7.9
22575 131 5.6 145.8 155 9.6% 3679 15.2
4200 28 1.0 28.0 150 8.0% 3210 3.5
3125 25 0.8 20.0 156 4.2% 1515 4.8
4400 22 1.2 26.4 167 5.6% 2101 4.7
6125 35 1.2 42.0 146 5.3% 2057 7.9
4725 21 1.4 29.4 161 5.9% 2223 5.0
19270 127 3.5 90.7 212 8.9% 3475 10.2
2800 20 0.6 12.0 233 5.7% 2268 2.1
1840 23 0.3 6.9 267 2.5% 1044 2.8
4320 32 0.8 25.6 169 4.8% 1842 5.3
4185 27 0.6 16.2 258 3.9% 1540 4.2
6125 25 1.2 30.0 204 5.1% 1939 5.9
Wk 1 - Wk 4
Adults 25-54
Tot $ Spt Tot AQH Rtg GRP CPP Rch % Rch (00) Freq
This report has been prepared using Strata NuMath research.Strata NuMath and report designs Copyright ©2000 Strata Marketing, Inc. 312-222-1555 Arbitron Audience Estimates Copyright ©2000 The Arbitron Company
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This radio scheduler shows purchasedinformation in a calendar spreadsheet. Thecontent and format of this report can becustomized and saved according to anyspecifications.
Date:
10/11/2002Estim
ate #:1
Station:W
AA
A-TV
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00
Flight Date:
11/20/2000-12/24/2000M
edia:TV
Product:H
andy Hardw
areM
arket:Y
ourtown
Client:
The Everything S
toresPrim
ary Dem
o:M
en 25-54
11/2011/27
12/412/11
12/18W
ksD
urD
pt C
odeLine
#D
aypartR
v #
Cost
Stn Net
C/T
MG
R
easonD
ate/Time
Buyer
Rtg
Makegood C
onfirmation R
eport
Schedule Before M
akegood:
Makegood Schedule:
(* Lines to be deleted are shown in italic.)
11Tu 8:00p-11:00p
$425.000
01
10
CB
S TU
E M
OV
$361.25c
PT
110/11/02 1:28 P
M30
2.8
11-1M
9:00p-10:00p$425.00
00
01
1
$361.25C
PT
1S
how
canceled/Pre-
empted
10/11/02 1:27 P
MJD
C30
2.8
11Tu 8:00p-11:00p
$425.000
01
10
CB
S TUE M
OV
$361.25c
PT0
302.8
Signature:
43 43 43
43 43
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43
Print this report to confirm
and trackchanges you m
ake to your scheduleusing the m
akegood feature in SB
MS
.
Date:
10/11/2002Estim
ate #:1
Station:W
AA
A-TV
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00
Flight Date:
11/20/00-12/24/00M
edia:TV
Product:H
andy Hardw
areM
arket:Y
ourtown
Client:
The Everything S
toresPrim
ary Dem
o:M
en 25-54
11/2011/27
12/412/11
12/18W
ksD
urD
pt C
odeLine
#D
aypartR
v #
Cost
Stn Net
C/T
MG
R
easonD
ate/Time
Buyer
Rtg
Makegood H
istory Report
1M
TuWThF 6:00a-7:00a
$135.002
01
32
CB
S MO
RN
NW
S$114.75
zEM
01.0
30
1M
TuWThF 6:00a-7:00a
$135.001
01
32
CB
S M
OR
N N
WS
$114.75z
EM
11.0
10/11/02 1:15 P
M30
1-1M
TuWThF 5:00a-6:00a
$135.001
00
00
CB
S E
arly Show
$114.75C
EM
11.1
SD
- Sam
e D
aypart, 10/11/02 1:14 P
MJD
C30
2M
TuWThF 7:00a-9:00a
$60.001
01
32
CB
S THIS M
OR
NG
$51.00c
EM0
0.430
4M
TuWThF 10:00a-11:00a
$150.000
10
01
VARIO
US
$127.50c
DT
01.3
30
4M
TuWThF 10:00a-11:00a
$150.000
01
01
VAR
IOU
S$127.50
cD
T1
1.3S
TP - S
ame
Time P
eriod, 10/11/02 1:13 P
MJD
C30
4M
TuWThF 10:00a-11:00a
$150.000
01
00
VAR
IOU
S$127.50
cD
T2
1.310/11/02 1:25 P
MJD
C30
4-1M
TuWThF 11:00a-12:00p
$75.000
00
02
$63.75
CD
T2
0.7D
owngrade
10/11/02 1:24 P
MJD
C30
8M
TuWThF 5:00p-5:30p
$263.000
10
33
CH
2 NW
S-4.30 $223.55
tEN
01.5
30
11Tu 8:00p-11:00p
$425.000
01
10
CB
S TUE M
OV
$361.25c
PT0
2.830
11Tu 8:00p-11:00p
$425.000
00
00
CB
S TU
E M
OV
$361.25c
PT
12.8
10/11/02 1:28 P
M30
11-1M
9:00p-10:00p$425.00
00
01
1
$361.25C
PT
12.8
Show
canceled/P
re-10/11/02 1:27 P
MJD
C30
* Deleted lines are show
n in italic
44 44 44
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Print this report for a history of all the
changes you have made to your schedule
using the makegood feature in S
BM
S.
Cash/Trade Multi Cost Summary
Agency: The Advertising Agency
Office The Advertising Agency Yourtown
Client The Everything StoresEstimate Date: 2/07/2000 - 2/11/2000
Product: Handy Hardware
Date: 11/2/2005
Cash Trade
Market: Yourtown
Estimate: 3, Handy Hardware Buy TV Daily 2/7/00-2/11/0
Media: TV
02/07/2000 - 02/11/2000
Vendor: WAAA-TV
Cash Trade %
Commission(Stn Net)Trade Value
Net Cost
$12,000.00
15.00%
66.67%
$2,000.00
$8,800.00
33.33%$8,000.00
$6,800.00
$4,000.00
15.00% $3,400.00
58.82%
Client$12,000.00
Cash/Trade %Client %
Commission
Net Sale
135.00% $16,200.00
75.00% $12,150.04
15.00% $10,327.52
$13,770.04
$4,050.0425.00%
$3,442.52
Discount
Discount
Clt. Trade CreditTrade Value
$0.00
0.00%
Gross Cost Vendor
Gross Cost
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This SBMS Broadcast and Print report provides a one page summary of all the costs for a client, product, media, estimate, market, vendor, and/or date range.
Great for barter shops who need a summary of all the Vendor and Client costs!
Schedule Revision History
Estimate : 1, Handy Hardware Buy TV 11/20/00-12/24/00
Market StationRevision Number Revision Comments
Revision Date
Los Angeles
KABC-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
KCBS-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
KNBC-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
New York
WABC-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
WCBS-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
WNBC-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
Yourtown
WAAA-TV1 This is the first Revision. 11/1/002 Another revision. 11/15/003 Pending approval, with changes requested by client. 11/16/00
WGGG-TV1 This is the first Revision. 11/1/002 Revised for Monday Night Football. 11/4/003 Another revision. 11/15/004 Pending approval, with changes requested by client. 11/16/00
WHHH-TV1 This is the first Revision. 11/1/002 Pending approval, with changes requested by client. 11/16/00
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This report can be generated from the Revision History screen in the SBMS Buying Options menu or with the Buy Detail Report as a summary option. It shows the revision number, comments, and the date on which the revision was made to a specific schedule. These revisions are organized by market and by station for each estimate.
Estimate: 1
Media: TV
Product: Handy Hardware
Description: Handy Hardware Buy TV 11/20/00-12/24/00
Estimate Comments: This contract is binding.
Flight Start Date: 11/20/00
Flight End Date: 12/24/00
6:00:00 AM
11:59:00 PM
Estimate Type: Regular
Buy must be submitted before: 11/13/01
Primary Demo: Men 25-54
Secondary Demo: Men 25-54
Tertiary Demo: Men 35+Separation between spots: 30
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Client: The Everything Stores
6/22/2000Date:
YourtownMarket:
TV Estimate Goal Report
GRP: 500
Cost: $99,375.00
CPP: $198.75
Consider all spill markets surrounding Yourtown.
Daypart Code GRP Cost
Market Goals
Daypart Mix
Comments:
%Total
YourtownMarket:
EM 75.1 $9,375.0015.02
DT 50.0 $7,500.0010.00
EN 150.0 $26,250.0030.00
PT 224.9 $56,250.0044.98
GRP CostDate Week
Week Goals
100.0 $19,877.40111/20/00
50.0 $9,938.71211/27/00
75.0 $14,901.79312/4/00
125.0 $24,840.48412/11/00
150.0 $29,816.62512/18/00
Total: 500.0 $99,375.00
47 47 47
47 47
47 47 47
47
This report organizes GRP, cost,and CPP goal information byboth market and daypart.
Allows you to have all of your goalsentered by a Media Director or assistant,and then use this report to assign buys tomedia buyers. The report could also beused as an Avail Request Form.
Estimate: 1
Media: TV
Product: Handy Hardware
Description: Handy Hardware Buy TV 11/20/00-12/24/00
Estimate Comments: This contract is binding.
Flight Start Date: 11/20/00
Flight End Date: 12/24/00
6:00:00 AM
11:59:00 PM
Estimate Type: Regular
Buy must be submitted before: 11/13/01
Primary Demo: Men 25-54
Secondary Demo: Men 25-54
Tertiary Demo: Men 35+Separation between spots: 30
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Client: The Everything Stores
6/22/2000Date:
YourtownMarket:
TV Estimate Goal Report
Daypart Code Description GRP Cost CPP Duration
Daypart Goals Detail
Date%Total Week
Early Morning 15.0 $1,872.45 $124.83 30111/20/003.00EM
7.5 $936.23 $124.83 30211/27/001.50
11.3 $1,410.58 $124.83 30312/4/002.26
18.8 $2,346.80 $124.83 30412/11/003.76
22.5 $2,808.94 $124.83 30512/18/004.50
Daytime 10.0 $1,500.00 $150.00 30111/20/002.00DT
5.0 $750.00 $150.00 30211/27/001.00
7.5 $1,125.00 $150.00 30312/4/001.50
12.5 $1,875.00 $150.00 30412/11/002.50
15.0 $2,250.00 $150.00 30512/18/003.00
Early News 30.0 $5,250.00 $175.00 30111/20/006.00EN
15.0 $2,625.00 $175.00 30211/27/003.00
22.5 $3,937.50 $175.00 30312/4/004.50
37.5 $6,562.50 $175.00 30412/11/007.50
45.0 $7,875.00 $175.00 30512/18/009.00
Prime Time 45.0 $11,254.95 $250.11 30111/20/009.00PT
22.5 $5,627.48 $250.11 30211/27/004.50
33.7 $8,428.71 $250.11 30312/4/006.74
56.2 $14,056.18 $250.11 30412/11/0011.24
67.5 $16,882.68 $250.11 30512/18/0013.50
48 48 48
48 48
48 48 48
48
Franchisee Name Distribution % Goal Cost
Franchisee Distribution
Broadcast Month
Estimate: 1
Media: TVProduct: Handy Hardware
Description: Handy Hardware Buy TV 11/20/00-12/24/00Estimate Comments: This contract is binding.
Flight Start Date: 11/20/00Flight End Date: 12/24/00
6:00:00 AM11:59:00 PM
Estimate Type: Regular
Buy must be submitted before: 11/13/2000
Primary Demo: Men 25-54Secondary Demo: Men 25-54Tertiary Demo: Men 35+Separation between spots: 30
Agency: The Advertising AgencyOffice: The Advertising Agency YourtownClient: The Everything Stores
YourtownMarket:
Franchisee Distribution Report
ES General$10,001.4050.0011/00$34,998.6050.0012/00$45,000.00Total:
ES2$6,000.8430.0011/00
$10,499.5815.0012/00$16,500.42Total:
ES3$4,000.5620.0011/00
$24,499.0235.0012/00$28,499.58Total:
Total$20,002.80100.0011/00$69,997.20100.0012/00$90,000.00Total:
49 49 49
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49 49 49
49
Goals Only FormatThe Goals Only format can be printed from the SBMS Estimate Goals screen. Franchisee goal information is displayed for each broadcast month.
Estimate: 1
Media: TV
Product: Handy Hardware
Description: Handy Hardware Buy TV 11/20/00-12/24/00
Estimate Comments: This contract is binding.
Flight Start Date: 11/20/00
Flight End Date: 12/24/00
6:00:00 AM
11:59:00 PM
Estimate Type: Regular
Buy must be submitted before: 11/13/01
Primary Demo: Men 25-54
Secondary Demo: Men 25-54
Tertiary Demo: Men 35+
Separation between spots: 30
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Client: The Everything Stores
7/5/2000Date:
Estimate Totals Report
Daypart Code GRP Cost
Daypart Goal Totals
Spot Length
EM 210.3 $45,245.0030
DT 140.0 $31,380.0030
EN 420.0 $97,890.0030
PT 629.7 $163,660.0030
GRP CostDate Week
Weekly Goal Totals
290.0 $70,377.54111/20/00
150.0 $36,438.79211/27/00
225.0 $54,651.90312/4/00
345.0 $83,290.63412/11/00
390.0 $93,416.14512/18/00
Total: 1400.0 $338,175.00
50 50 50
50 50
50 50 50
50
This Broadcast and Network report can be generated by selecting the Totals button on the SBMS Estimate Goals screen. This report shows daypart and weekly/daily goal information for all markets in a selected estimate.
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Flight Dates: 11/20/00 - 12/24/00
Date: 7/10/2000
Estimate: 1
Start Date End Date ISCI/Ad # % Rotation
Media: TV
Client: The Everything Stores
Product: Handy Hardware
Market: Yourtown
Estimate Description: Handy Hardware Buy TV 11/20/00-12/24/00
1234 Main Street
Yourtown, US 31313
Station: WAAA-TV
Contact: Larry Klein
Phone: 303-233-1500 ext. 1422
Fax: 303-233-1444
ISCI/Ad Title
Traffic Instruction Report
Length
Traffic Address:
132 South Street
Room 203
Yourtown, US 31313
11/20/00 11/26/00 XXXX1222 100Thanksgiving Special %30
11/26/00 12/24/00 YYYY1212 100Last Minute Gifts for Dad %30
Disclaimer:
Spots will not be accepted if the tape is run outside of the date range for the ISCI code.
Station Comments:
Thanksgiving Special and Christmas Special tapes can be run together with less than a 30 minute separation.
Signature:
Estimate Comments:
This contract is binding.
Please sign and fax to 312-222-2510
51 51 51
51 51
51 51 51
51
This report displays trafficinstructions by start and enddates, ISCI codes, and % rotation.
Allows for your Traffic Department to generateinstructions separate from your orders. CustomizeTraffic disclaimers by client. Easily copy the sametraffic instructions to all stations in a buy!
11/2011/27
12/412/11
12/18
Media:
TV
Client:
The Everything S
toresP
roduct:H
andy Hardw
are
Estim
ate:1
Agency:
The Advertising A
gencyO
ffice:The A
dvertising Agency Y
ourtown
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00
Flight Date:
11/20/00-12/24/00
Flight Dates
StationM
arket
Prim
ary Dem
o:M
en 25-54
On-A
ir Summ
ary Report (Special Form
at)
Start D
ate:11/20/00
End D
ate:12/24/00
ISCI/A
d #A
d Title%
Rotation
Length
Estim
ate Com
ments:
This contract is binding.
Los Angeles
XX
XX
KABC-TV
X(A
ffiliation: AB
C, E
mail: kkarter@
kabctv.net, Ow
ner: AB
C)
XX
XX
KCBS-TV
X(A
ffiliation: CB
S, E
mail: jlarby@
kcbstv.com, R
ep Group: B
ig Rep G
roup)X
XX
XKN
BC-TV
X(A
ffiliation: NB
C, E
mail: lperry@
knbctv.com, O
wner: B
ig Ow
ner Group)
New
York
XX
XW
ABC-TV
X(A
ffiliation: AB
C, E
mail: dm
cdougal@w
abctv.com, O
wner: A
BC
)X
XX
XW
CBS-TV
X(A
ffiliation: CB
S, E
mail: tw
endal@w
cbstv.com, R
ep Group: B
ig Rep G
roup)X
XX
XW
NBC
-TVX
(Affiliation: N
BC
, Em
ail: wfisherm
an@w
nbctv.com, O
wner: B
ig Ow
ner Group)
Yourtow
nX
XX
XW
AA
A-TV
X(A
ffiliation: CB
S, E
mail: jsm
ith@w
aaatv.com, R
ep Group: B
ig Rep G
roup)X
XX
XW
GG
G-TV
X(A
ffiliation: AB
C, E
mail: janem
eyer@w
gggtv.com, O
wner: A
BC
)X
XX
XW
HH
H-TV
X(A
ffiliation: NB
C, E
mail: pjones@
whhhtv.com
, Ow
ner: Big O
wner G
roup)
X = W
eeks Station is on S
cheduleC
ompleted B
y:D
ate:
52 52 52
52 52
52 52 52
52
Th
is SB
MS
rep
ort in
dica
tes wh
ich w
ee
ks within
a
fligh
t ha
ve be
en
sche
du
led
fo
r ea
ch sta
tion
. It a
lso fu
nctio
ns as a
wo
rkshe
et for tra
ffic in
structio
ns with
lab
els fo
r ISC
I/Ad
#, Ad
Title
, a
nd
% R
ota
tion
. The
spa
ce un
de
r the
se lab
els
can
be
use
d to
write
in th
e tra
ffic instru
ction
s.
On-A
ir Summ
ary Report
11/20/200011/27/2000
12/4/200012/11/2000
12/18/2000
Media:
TV
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1Agency:
The Advertising Agency
Office:
The Advertising Agency Yourtow
nD
ate:10/4/2005
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/00Flight D
ate:11/20/00-12/24/00
Flight Dates
StationM
arket
Primary D
emo:
Men 25-54
Dur
Estimate C
omm
ents:This contract is binding.
Los AngelesKA
BC-TV
(Affiliation: A
BC
, Email: kkarter@
kabctv.net, Ow
ner: ABC
)X
XX
X30
X
KC
BS
-TV(A
ffiliation: CB
S, Em
ail: [email protected]
, Rep G
roup: Big R
ep Group)
XX
XX
30X
KN
BC
-TV(A
ffiliation: NB
C, E
mail: lperry@
knbctv.com, O
wner: B
ig Ow
ner Group)
XX
XX
30X
New
YorkW
AB
C-TV
(Affiliation: A
BC
, Email: dm
cdougal@w
abctv.com, O
wner: A
BC)
XX
X30
X
WC
BS
-TV(A
ffiliation: CB
S, Em
ail: twendal@
wcbstv.com
, Rep G
roup: Big Rep G
roup)X
XX
X30
X
WN
BC
-TV(A
ffiliation: NB
C, E
mail: w
fisherman@
wnbctv.com
, Ow
ner: Big O
wner G
roup)X
XX
X30
X
Yourtown
WA
AA
-TV(A
ffiliation: CB
S, Em
ail: jsmith@
waaatv.com
, Rep G
roup: Big R
ep Group)
XX
XX
30X
WG
GG
-TV(A
ffiliation: AB
C, Em
ail: janemeyer@
wgggtv.com
, Ow
ner: ABC
)X
X15
XX
XX
30X
WH
HH
-TV(A
ffiliation: NB
C, E
mail: pjones@
whhhtv.com
, Ow
ner: Big O
wner G
roup)X
XX
X30
XX
X60
X
X = W
eeks Station is on S
cheduleS
pots will not be accepted if the tape is run outside of the date range for the IS
CI C
ode.Traffic D
isclaimer:
53 53 53
53 53
53 53 53
53
This S
BM
S report indicates
which w
eeks within a flight have
been scheduled for each station.
Next tim
e a client wants to
know, "A
re we on K
AB
C
this week?", for any station
in the estimate.
Client Name Client Address
Date: 11/1/2005Agency: The Advertising AgencyOffice: The Advertising Agency Yourtown
Client Report
Client Code Product
320 Cherry Street Suite 101 Yourtown, US 31312
Local Care Center LCC Health Care Awareness
1200 North 14th Street 20th Floor Yourtown, US 31311
The Best Workout Clubs TBWC Promotions2002 Promotions2000 PromotionsTwo Join for the Price OneSummer Swimsuit SpecialNew Year Promotion
785 First Avenue Suite 302 Yourtown, US 31310
The Everything Stores TES Handy HardwareGrand OpeningKrafty Kitchenware
54 54 54
54 54
54 54 54
54
The Client Report displays client names and addresses for the entire SBMS database. Client Codes and Products can also be displayed.
Date
:6/22/200
0E
stima
te:1
Estim
ate Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00
Marke
t:Y
ourtown
Ven
do
r Nam
eV
end
or A
dd
ressP
ayee Ad
dress
Traffic A
dd
ressV
en
do
r Co
de
Ven
do
r Rep
ort
357 No
rth A
venueR
oom 201
132 So
uth Street
WA
AA
-TV
Room
200R
oom 203
Yourtow
n, US
31310
Jill Sm
ith
303-23
3-1500 ext. 1515
303-23
3-1444
Chris Jones
303-23
3-1500 ext. 1616
303-23
3-1444
Yourtow
n, US
31313
James M
cHenry
303-23
3-1500 ext. 1212
303-23
3-1444
Yourtow
n, US
31313
Larry Klein
303-23
3-1500 ext. 1422
303-23
3-1444
WA
AA
CO
DE
4000 M
ichigan Ave
nueA
tten: Acco
unting400
0 Michigan A
venue
WG
GG
-TV
Atten: T
raffic Dept.
Yourtow
n, US
31310
Jane Meye
r
412-32
2-1444412
-322-1455
Fran Jo
nes
412-32
2-1444412
-322-1455
Yourtow
n, US
31310
Jerry Ste
ady
412-32
2-1444412
-322-1455
Yourtow
n, US
31310
Pegg
y Leander
412-32
2-1444412
-322-1455
WG
GG
CO
DE
1000 Mad
ison Ave
Suite 162
01000 M
adison A
veW
HH
H-T
V
Suite 150
0S
uite 1650
Yourtow
n, US
31310
Paul Jones
412-32
3-4500412
-323-4577
Yourtow
n, US
31310
Derrick B
ayer
412-32
3-4620412
-323-4577
Yourtow
n, US
31310
Brian
Peters
412-32
3-4650412
-323-4577
WH
HH
CO
DE
55 55 55
55 55
55 55 55
55
This report displays vendor, traffic, and
payee address and contact information for
vendors from a selected estim
ate, of aspecific m
edia type, or the entire database.
With all of the m
ega-media m
ergers, very seldom are sales, traffic, and
accounting instructions sent to the same address. O
nce multiple
addresses are entered, the appropriate address will print on the reports.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
56 56 56
56 56
56 56 56
56
Market Summaries
57 57 57
57 57
57 57 57
57
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
58 58 58
58 58
58 58 58
58
Estimate #: 1Estimate Description: Handy Hardware Buy TV 11/20/00-12/24/00
Media: TVProduct: Handy HardwareMarket: Yourtown
Flight Date: 11/20/00 - 12/24/00
Agency: The Advertising Agency
Client: The Everything StoresOffice: The Advertising Agency Yourtown
Primary Demo: Men 25-54
4/3/2007Date:
Spot Summary Report
Comments:Please note that a 5% tax was added to the total.
11/20100.0
11/2750.0
12/0475.0
12/11125.0
12/18100.0
Total450.0Goal GRP:
Week Of:
89.5 41.2 64.0 112.7 141.4 448.8GRP:90% 82% 85% 90% 141% 100%Index:
Percent
Daypart Distribution
PercentDaypart Code Goal GRP Purchased GRP Index
EM 67.6 15% 70.9 16% 105%DT 45.0 10% 43.0 10% 96%EN 135.0 30% 13.5 3% 10%PT 202.4 45% 321.4 71% 159%Total: 450.0 448.8 100%
Spots
Market Summary
Station Gross CostAffiliation GRP CPPPercent Percent
WAAA-TV $5,017.00 6% 29CBS 32.6 7% $153.90WGGG-TV $46,614.00 52% 58ABC 225.9 50% $206.35WHHH-TV $37,611.00 42% 63NBC 190.3 43% $197.64
Total: $93,704.10 150448.8 $208.79Tax: $4,462.10Sub Total: $89,242.00
Budget:Difference: ($3,704.10)
$90,000.00
Signature:Please sign for approval and fax to 312-222-5555.
59 59 59
59 59
59 59 59
59
This report is an example of a client reportthat displays a weekly break out ofpurchased GRPs, a comparision of goal vs.purchased GRPs distributed by daypart, anda market summary of station spots and cost.
By changing the report title toClient Authorization, you canhave your client sign-offbefore the buy is placed.
10/6/2005D
ate:
Summ
ary by Station/System
Estim
ate:33
Separation betw
een spots:30
Description:
Handy H
ardware B
uy 4Q04
Media:
TVP
roduct:H
andy Hardw
areM
arket:Y
ourtown
Flight Start D
ate:11/21/05
12:00:00 AM
Flight End Date:
12/25/0511:59:00 PM
Client:
The Everything S
tores
Buyer:
Jordan Catalan
Estim
ate Com
ments:
This contract is binding.
Survey:
All
Prim
ary Dem
o:Men 25-54
The Advertising A
gency Yourtow
n1234 M
ain Street
Yourtow
n, US
31313
Send Billing To:
312-222-1555Fax:
312-222-1111P
hone:
Men 25-54
Men 25-54
Men 35+
Total Spots
GRP
GIM
P(000) G
RP STN
G
rossPC
TSTN
Net
PCT
PCT
PCT
STN G
R
CPP
STN G
R
CPM
STN NET C
PMSTN
GR
C
PPSTN
NET
CPP
PCT
STN N
ET C
PPStation
Reach P
ct / FreqR
each Pct / Freq
Reach P
ct / Freq
25.030
$15,173.40$606.94
05170 Yourtow
n C
able Interconnect-C
able
$12,897.4014%
14%$515.90
8%508
$29.90$25.41
8%29.0
$523.22$444.74
7%
59.520
$27,300.00$458.82
WA
AA
-TV$23,205.00
25%25%
$390.0020%
1205$22.66
$19.2720%
105.9$257.79
$219.1224%
2.82.8
2.821.3%
21.3%38.2%
76.522
$21,025.00$274.84
WG
GG
-TV$17,871.25
19%19%
$233.6126%
1549$13.58
$11.5426%
150.3$139.89
$118.9034%
4.94.9
4.515.6%
15.6%33.9%
135.434
$44,454.00$328.32
WH
HH
-TV$37,785.90
41%41%
$279.0746%
2733$16.27
$13.8346%
157.3$282.61
$240.2236%
3.43.4
3.339.8%
39.8%48.4%
Market Total:
106$107,952.40
296.4$364.21
$91,759.55$309.58
5994$18.01
$15.31442.5
$243.96$207.37
4.54.5
5.360.3%
60.3%79.2%
*The Market Total R
&F does not include Cable System
or Unrated Station inform
ation.
60 60 60
60 60
60 60 60
60
This report can be printed w
ith the Buy D
etail R
eport. Station/system
totals are displayed by stations, total spots, costs, C
PP
s, and GR
Ps.
This report allow
s you to show
client net totals!
6/22/2000
Date
:
Su
mm
ary by S
tation
/Mo
nth
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
To
tal S
po
tsC
OS
TP
CT
NE
T C
OS
TP
CT
Statio
n
WA
AA
- TV
12$2,458
.20
$2,102.2
53%
3%N
OV
00
47$10
,744.80
$9,184.2
011%
11%D
EC
00
WG
GG
- TV
11$8,453
.00
$7,185.0
59%
9%N
OV
00
47$38
,161.00
$32,43
6.8539%
39%D
EC
00
WH
HH
- TV
13$8,330
.00
$7,080.5
09%
9%N
OV
00
50$29
,281.00
$24,88
8.8530%
30%D
EC
00
Marke
t To
tal:36
$19,24
1.20$16
,367.80
20%N
OV
00
144$78
,186.80
$66,50
9.9080%
DE
C 0
0
180$97
,428.00
$82,87
7.70
61 61 61
61 61
61 61 61
61
This report can be printed w
ith the Buy D
etailR
eport. The printed report displays station
totals by broadcast month, total spots, and costs.
Designed for A
ccountingD
epartments. S
end this report toyour A
ccounting Departm
ent so theyw
ill know how
much to bill a client
and what to expect invoice-w
ise fromstations on a m
onthly basis.
Su
mm
ary by S
tation
/Len
gth
Estim
ate:1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Hardw
are Buy T
V 11/20/00-12/24/00
Med
ia:T
V
Pro
du
ct:H
andy Hardw
are
Market:
Yourtow
n
Flig
ht S
tart Date:
11/20/206:00:00 A
M
Flig
ht E
nd
Date:
12/24/2011:59:00 P
M
Clien
t:T
he Everything S
tores
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 Proj. (N
ov99 HU
T, M
ay00 SH
R) D
MA
P
rimary D
emo
:M
en 25-54
The A
dvertising Agency Y
ourtown
1234 Main S
treet
Yourtow
n, US
31313
Bill T
o:
312-222-1555F
ax:
312-222-1111P
ho
ne:
Men
25-54M
en 25-54
Men
35+T
otal
Sp
ots
GR
P
GIM
P(000)
GR
P
CO
ST
PC
TC
NE
TP
CT
PC
TP
CT
CP
PC
PM
C N
ET
C
PM
CP
PC
NE
T
CP
PP
CT
C N
ET
C
PP
Statio
nS
po
t L
eng
th
WA
AA
-TV
32.629
$5,080.00$155.81
$10,272.006%
11%$315.05
7%1234
$4.12$8.32
10%5.9
$867.30$1,753.73
3%30
WG
GG
-TV
211.456
$42,664.00$201.80
$42,664.0048%
45%$201.80
47%6123
$6.97$6.97
51%85.3
$500.19$500.19
46%30
14.62
$3,950.00$270.19
$3,950.004%
4%$270.19
3%416
$9.50$9.50
3%2.7
$1,440.47$1,440.47
1%15
WH
HH
-TV
46.63
$11,475.00$246.46
$11,475.0013%
12%$246.46
10%826
$13.89$13.89
7%27.8
$412.16$412.16
15%60
144.160
$26,136.00$181.33
$26,136.0029%
28%$181.33
32%3424
$7.63$7.63
28%63.6
$410.64$410.64
34%30
Market T
otal:
150$89,305.00
449.3$198.75
$94,497.00$210.31
12023$7.43
$7.86185.4
$481.73$509.74
62 62 62
62 62
62 62 62
62
This report can be printed w
ith the Buy D
etailR
eport. Station totals are displayed by spot
length, total spots, costs, CP
Ps, and G
RP
s.
11/7/2002D
ate:
Summ
ary by Station/Week
Estimate:
1
Separation between spots:
30
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/0
Media:
TVProduct:
Handy H
ardware
Market:
Yourtow
nFlight Start D
ate:11/20/00
6:00:00 AM
Flight End Date:
12/24/0011:59:00 P
M
Client:
The Everything S
tores
Estimate C
omm
ents:This contract is binding.
Survey: N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
APrim
ary Dem
o:M
en 25-54
The Advertising Agency Y
ourtown
1234 Main S
treet
Yourtown, U
S 31313
Send Billing To:
312-222-1555Fax:
312-222-1111Phone:
11/2011/27
12/412/11
12/18Station
Total
GR
P3
$132.00
WA
AA-TV
2.5C
PP
STN
Gross
$330
SP
OTS
1
$175.331.5
$263
3
$127.782.7
$345
10
$156.4311.5
$1,799
10
$152.5211.5
$1,754
27
$151.2129.7
$4,491
GR
P11
$202.22
WG
GG
-TV41.8
CP
PS
TN G
ross$8,453
SP
OTS
7
$219.6428.0
$6,150
11
$215.7346.4
$10,010
13
$197.8848.2
$9,538
16
$202.6561.5
$12,463
58
$206.35225.9
$46,614
GR
P13
$196.93
WH
HH
-TV42.3
CP
PS
TN G
ross$8,330
SP
OTS
7
$165.1311.7
$1,932
8
$154.9714.9
$2,309
15
$210.8753.0
$11,176
20
$202.6968.4
$13,864
63
$197.64190.3
$37,611
TotalG
RP
27
$197.6186.6
CP
PS
TN G
ross$17,113
SP
OTS
15
$202.5541.2
$8,345
22
$197.8764.0
$12,664
38
$199.76112.7
$22,513
46
$198.59141.4
$28,081
148
$198.96445.9
$88,716
63 63 63
63 63
63 63 63
63
This report can be printed w
ith the Buy D
etail Report. T
he printed report displays station totals by w
eek, total spots, and costs. If the buy is daily, station totals by day w
ill be displayed.
Su
mm
ary by D
aypart
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
Men
25-54M
en 25-54
Men
35+T
otal
Sp
ots
GR
P
GIM
P(000)
GR
P
CO
ST
PC
TN
ET
CO
ST
PC
TP
CT
PC
TC
PP
CP
MN
ET
CP
MC
PP
NE
T C
PP
PC
TN
ET
CP
PD
aypa
rt
73.060
$10,83
0.00$148.34
EM
$9,205.5
011%
11%$126.09
15%2149
$5.04$4.28
16%33.4
$324.16$275.53
17%
45.340
$6,036.0
0$133.37
DT
$5,130.6
06%
6%$113.37
9%1054
$5.72$4.87
8%28.5
$211.94$180.15
15%
144.1
48$25
,461.00
$176.72E
N$21
,641.85
26%26%
$150.2130%
5564$4.58
$3.8942%
53.8$473.68
$402.6328%
224.7
32$55
,101.00
$245.20P
T$46
,899.75
57%57%
$208.7146%
4578$12
.04$10
.2434%
77.2$713.98
$607.7140%
0.00
$0.00$0.00
LF$0.00
0%0%
$0.000%
0$0.00
$0.000%
0.0$0.00
$0.000%
Marke
t To
tal:180
$97,42
8.00487
.1$200.03
$82,87
7.70$170.16
13345$7.30
$6.21192
.8$505.29
$429.83
64 64 64
64 64
64 64 64
64
This report can be printed w
ith the Buy D
etailR
eport. Daypart totals are displayed by daypart
code, total spots, costs, CP
Ps, and G
RP
s.
6/22/2000
Date
:
Su
mm
ary by W
eek
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
CO
ST
PC
TN
ET
CO
ST
PC
T
Men
25-54M
en 25-54
Men
35+
GR
P
GIM
P(000)
GR
P
PC
TP
CT
CP
PC
PM
NE
T C
PM
CP
PN
ET
CP
PP
CT
NE
T C
PP
To
tal S
po
tsW
eek
No
.W
eek
Date
36$19
,241.20
1$16
,367.80
20%20%
11/20/0098.0
$196.38$167.05
20%2653
$7.25$6.17
20%37.2
$517.13$439.91
19%
20$9,673
.20
2$8,235
.00
10%10%
11/27/0048.5
$199.53$169.87
10%1314
$7.36$6.27
10%11.4
$849.72$723.38
6%
27$14
,867.20
3$12
,649.90
15%15%
12/4/0072.8
$204.23$173.77
15%2123
$7.00$5.96
16%27.1
$547.91$466.19
14%
44$24
,027.20
4$20
,435.90
25%25%
12/11/00118
.9$202.02
$171.8224%
3210$7.49
$6.3724%
54.2$443.20
$376.9528%
53$29
,619.20
5$25
,189.10
30%30%
12/18/00148
.9$198.97
$169.2131%
4045$7.32
$6.2330%
62.9$471.07
$400.6133%
Marke
t To
tal:180
$97,42
8.00$82
,877.70
487.1
$200.03$170.16
13345$7.30
$6.21192
.8$505.29
$429.83
65 65 65
65 65
65 65 65
65
This report can be printed w
ith the Buy D
etail Report.
Week totals are displayed by w
eek number, date, total spots,
and costs. If the buy is daily, day totals will be displayed.
6/22/2000
Date
:
Su
mm
ary by L
en
gth
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
Men
25-54M
en 25-54
Men
35+T
otal
Sp
ots
GR
P
GIM
P(000)
GR
P
CO
ST
PC
TN
ET
CO
ST
PC
TP
CT
PC
TC
PP
CP
MN
ET
CP
MC
PP
NE
T C
PP
PC
TN
ET
CP
PS
po
t Le
ng
th
64.237
$11,47
2.00$178.83
15$9,751
.20
12%12%
$152.0113%
1841$6.23
$5.3014%
13.4$856.48
$728.017%
350.2
114$73
,154.00
$208.8830
$62,24
4.8075%
75%$177.73
72%8897
$8.22$7.00
67%150
.0$487.83
$415.0878%
72.729
$12,80
2.00$176.12
60$10
,881.70
13%13%
$149.7015%
2606$4.91
$4.1820%
29.5$434.50
$369.3315%
Marke
t To
tal:180
$97,42
8.00487
.1$200.03
$82,87
7.70$170.16
13345$7.30
$6.21192
.8$505.29
$429.83
66 66 66
66 66
66 66 66
66
This report can be printed w
ith the Buy
Detail R
eport. Length totals are displayedby spot length, total spots, costs, C
PP
s,and G
RP
s.
Su
mm
ary by D
aypa
rt/We
ek
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
11/2011/27
12/412/11
12/18D
aypa
rtT
otal
GR
P
12
$147.34
EM
14.7
CP
P
CO
ST
$2,160
SP
OT
S6
$150.76
7.5
$1,125
9
$148.75
10.8
$1,605
16
$149.26
18.3
$2,730
17
$147.22
21.8
$3,210
60
$148.34
73.0
$10,830
GR
P
8
$135.78
DT
8.8
CP
P
CO
ST
$1,190
SP
OT
S5
$128.90
4.9
$626
5
$128.98
7.1
$913
9
$135.64
10.5
$1,428
13
$133.94
14.0
$1,879
40
$133.37
45.3
$6,036
GR
P
10
$177.36
EN
28.9
CP
P
CO
ST
$5,131
SP
OT
S5
$176.98
14.1
$2,487
6
$177.12
21.3
$3,764
12
$176.03
35.4
$6,234
15
$176.57
44.4
$7,845
48
$176.72
144.1
$25,461
GR
P
6
$235.83
PT
45.6
CP
P
CO
ST
$10,760
SP
OT
S4
$245.85
22.1
$5,435
7
$254.94
33.7
$8,585
7
$249.25
54.7
$13,635
8
$243.23
68.6
$16,685
32
$245.20
224.7
$55,101
To
tal
GR
P
36
$196.38
98.0
CP
P
CO
ST
$19,241
SP
OT
S20
$199.53
48.5
$9,673
27
$204.23
72.8
$14,867
44
$202.02
118.9
$24,027
53
$198.97
148.9
$29,619
180
$200.03
487.1
$97,428
67 67 67
67 67
67 67 67
67
This report can be printed w
ith the Buy D
etail Report. D
aypart spots, G
RP
, CP
P, and cost totals are displayed by w
eek. If the buy is daily, daypart totals by day w
ill be displayed.
Su
mm
ary by D
aypa
rt/Le
ng
th
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
Men
25-54M
en 25-54
Men
35+T
otal
Sp
ots
GR
P
GIM
P(00
0) G
RP
C
OS
TP
CT
NE
T C
OS
TP
CT
PC
TP
CT
CP
PC
PM
NE
T C
PM
CP
PN
ET
CP
PP
CT
NE
T C
PP
Dayp
art
Sp
ot
Len
gth
DT
7.47
$976.00$131.16
$829.601%
1%$111.49
2%196
$4.98$4.23
1%2.3
$426.71$362.70
1%60
35.529
$4,660.0
0$131.42
$3,961.0
05%
5%$111.71
7%806
$5.78$4.91
6%25.1
$185.83$157.96
13%30
2.44
$400.00$169.69
$340.000%
0%$144.24
0%52
$7.65$6.50
0%1.1
$358.44$304.67
1%15
EM
3.25
$525.00$164.46
$446.251%
1%$139.79
1%100
$5.24$4.45
1%0.0
$0.00$0.00
0%60
35.933
$5,550.0
0$154.53
$4,717.5
06%
6%$131.35
7%1236
$4.49$3.82
9%25.4
$218.65$185.85
13%30
33.922
$4,755.0
0$140.27
$4,041.7
55%
5%$119.23
7%813
$5.85$4.97
6%8.0
$592.43$503.57
4%15
EN
59.215
$10,45
1.00$176.46
$8,883.3
511%
11%$150.00
12%2163
$4.83$4.11
16%25.1
$416.01$353.61
13%60
71.624
$12,64
3.00$176.63
$10,74
6.5513%
13%$150.13
15%2840
$4.45$3.78
21%27.1
$466.19$396.26
14%30
13.39
$2,367.0
0$178.31
$2,011.9
52%
2%$151.56
3%560
$4.23$3.59
4%1.5
$1,567.5
7$1,332
.44
1%15
PT
2.82
$850.00$300.34
$722.501%
1%$255.29
1%147
$5.79$4.92
1%2.1
$413.76$351.69
1%60
207.3
28$50
,301.00
$242.69$42
,819.75
52%52%
$206.5943%
4016$12
.53$10
.6630%
72.4$694.97
$591.6138%
30
14.62
$3,950.0
0$270.19
$3,357.5
04%
4%$229.66
3%416
$9.50$8.07
3%2.7
$1,440.4
7$1,224
.40
1%15
Marke
t To
tal:180
$97,42
8.00487
.1$200.03
$82,87
7.70$170.16
13345$7.30
$6.21192
.8$505.29
$429.83
68 68 68
68 68
68 68 68
68
This report can be printed w
ith the Buy D
etailR
eport. Daypart code totals are displayed by
spot length, total spots, costs, CP
Ps, and G
RP
s.
11/7/2002D
ate:
Summ
ary by Market
Estimate:
1
Separation between spots:
30
Description:
Handy H
ardware B
uy TV 11/20/00-12/24/0
Media:
TVProduct:
Handy H
ardware
Flight Start Date:
11/20/006:00:00 A
MFlight End D
ate:12/24/00
11:59:00 PM
Client:
The Everything S
tores
Estimate C
omm
ents:This contract is binding.
Primary D
emo:
Men 25-54
The Advertising Agency Y
ourtown
1234 Main S
treet
Yourtown, U
S 31313
Send Billing To:
312-222-1555Fax:
312-222-1111Phone:
Men 25-54
Men 25-54
Men 35+
Total Spots
GR
P G
IMP(000)
GR
P STN
G
rossPC
TSTN
Net
PCT
PCT
PCT
STN G
R
CPP
STN G
R
CPM
STN N
ET C
PMSTN
GR
C
PPSTN
NET
CPP
PCT
STN N
ET C
PPM
arket
Reach Pct / Freq
Reach Pct / Freq
Reach Pct / Freq
400.7127
$111,570.00$278.44
Los Angeles
$94,834.5042%
42%$236.67
36%13906
$8.02$6.82
38%2,340.3
$47.67$40.52
57%6.2
6.27.1
61.4%61.9%
74.4%269.0
102$67,275.00
$250.09N
ew York
$57,183.7525%
25%$212.58
24%11276
$5.97$5.07
31%1,567.7
$42.91$36.48
38%3.5
3.63.9
75.5%75.6%
72.9%445.9
148$88,716.00
$198.96Y
ourtown
$75,408.6033%
33%$169.12
40%11610
$7.64$6.50
32%183.7
$482.94$410.50
4%5.2
6.73.4
82.4%88.4%
11.1%Estim
ate Total:377
$267,561.00352.4
$759.25$227,426.85
$645.3736791
$7.27$6.18
1,585.0$168.81
$143.49
69 69 69
69 69
69 69 69
69
This report can be printed w
ith the Buy
Detail R
eport. Market totals are displayed by
market, total spots, costs, C
PP
s, and GR
Ps.
Su
mm
ary by C
ash
/Trad
e by W
eek/D
ay
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
Week
To
tal S
po
tsM
en 25-54
Men
25-54M
en 35+
GR
P
GIM
P(000)
GR
P
CO
ST
PC
TP
CT
PC
TC
PP
CP
MC
PP
PC
TC
/T
C
83.025
$16,91
4.20$203.77
17%17%
2202$7.68
16%34.0
$496.9018%
111/20/00
40.215
$8,347.2
0$207.89
9%8%
1056$7.90
8%9.6
$866.285%
211/27/00
64.421
$13,56
9.20$210.82
14%13%
1885$7.20
14%25.2
$537.7313%
312/4/00
99.831
$20,94
4.20$209.93
21%20%
2611$8.02
20%51.0
$410.8126%
412/11/00
128.4
39$26
,353.20
$205.3027%
26%3422
$7.7026%
58.4$450.93
30%5
12/18/00
415.7
131$86
,128.00
$207.2188%
85%11176
$7.7184%
178.3
$482.9692%
C T
ota
l:
T
13.09
$2,057.0
0$158.24
2%3%
393$5.23
3%3.1
$666.552%
111/20/00
8.35
$1,326.0
0$159.23
1%2%
258$5.14
2%1.7
$758.511%
211/27/00
7.45
$1,163.0
0$156.28
1%2%
209$5.56
2%1.9
$625.481%
312/4/00
16.210
$2,678.0
0$165.27
3%3%
513$5.22
4%3.1
$861.722%
412/11/00
18.512
$2,996.0
0$161.74
3%4%
565$5.30
4%4.4
$688.332%
512/18/00
63.541
$10,22
0.00$160.96
10%13%
1938$5.27
15%14.2
$722.077%
T T
otal:
Z
2.02
$270.00$136.52
0%0%
58$4.67
0%0.1
$3,308.0
00%
111/20/00
0.00
$0.00$0.00
0%0%
0$0.00
0%0.0
$0.000%
211/27/00
1.01
$135.00$136.52
0%0%
29$4.67
0%0.0
$3,308.0
00%
312/4/00
3.03
$405.00$136.52
0%1%
87$4.67
1%0.1
$3,308.0
00%
412/11/00
2.02
$270.00$136.52
0%0%
58$4.67
0%0.1
$3,308.0
00%
512/18/00
7.98
$1,080.0
0$136.52
1%2%
231$4.67
2%0.3
$3,308.0
00%
Z T
otal:
Marke
t To
tal:180
$97,42
8.00487
.1$200.03
13345$7.30
192.8
$505.29
70 70 70
70 70
70 70 70
70
This report can be printed w
ith theB
uy Detail R
eport. Cash/trade
totals are displayed by total spots,costs, C
PP
s, and GR
Ps.
Track
your cashand tradedollarsw
ithin anestim
ate!
6/22/2000
Date
:
Su
mm
ary by G
oal V
s. Pu
rchased
Estim
ate:
1
Sep
aration
betw
een sp
ots:
30
Descrip
tion
:H
andy Ha
rdware B
uy TV
11/20/00-12/24
/00M
edia:
TV
Pro
du
ct:H
andy Ha
rdware
Marke
t:Y
ourtown
Flig
ht S
tart D
ate:11/20/00
6:00:00 AM
Flig
ht E
nd
Date:
12/24/0011:59:00 P
M
Clie
nt:
The E
verything Stores
Bu
yer:Jordan C
atalan
Co
mm
ents:
This contract is binding.
Su
rvey: N
ov00 P
roj. (Nov99
HU
T, M
ay00 SH
R) D
MA
P
rima
ry Dem
o:
Men 25
-54
The A
dvertising Agency Y
ourtown
1234 M
ain Street
Yourto
wn, U
S 31313
Bill T
o:
312-22
2-1555F
ax:
312-22
2-1111P
ho
ne:
11/2011/27
12/412/11
12/18D
aypa
rtT
otal
CO
ST
NE
T C
OS
T
* GR
P nu
mbers are disp
layed.
14.7
98%
EM
15.0
Purcha
sed
Goal
Index
7.5
99% 7.5
10.8
95%
11.3
18.3
97%
18.8
21.8
97%
22.5
$10,83
0.00$9,205
.50
73.0
97%
75.1$9,375
.00
116%
8.8
88%
DT
10.0
Purcha
sed
Goal
Index
4.9
97% 5.0
7.1
94% 7.5
10.5
84%
12.5
14.0
94%
15.0
$6,036.0
0$5,130
.60
45.3
91%
50.0$7,500
.00
80%
28.9
96%
EN
30.0
Purcha
sed
Goal
Index
14.1
94%
15.0
21.3
94%
22.5
35.4
94%
37.5
44.4
99%
45.0
$25,46
1.00$21
,641.85
144.1
96%
150.0
$26,25
0.00
97%
45.6
101%
PT
45.0
Purcha
sed
Goal
Index
22.1
98%
22.5
33.7
100%
33.7
54.7
97%
56.2
68.6
102%
67.5
$55,10
1.00$46
,899.75
224.7
100%
224.9
$56,25
0.00
98%
To
tal
98.0
98%
100.0
Purcha
sed
Goal
Index
48.5
97%
50.0
72.8
97%
75.0
118.9
95%
125.0
148.9
99%
150.0
$97,42
8.00$82
,877.70
487.1
97%
500.0
$99,37
5.00
98%
71 71 71
71 71
71 71 71
71
This report can be printed w
ith the Buy
Detail R
eport. Goal and purchased G
RP
numbers (w
ith an index) are displayed bydaypart code for each w
eek of the buy.
10/6/2005D
ate:
Summ
ary by Netw
ork
Estim
ate:33
Separation betw
een spots:30
Description:
Handy H
ardware B
uy 4Q04
Media:
TVP
roduct:H
andy Hardw
areM
arket:Y
ourtown
Flight Start D
ate:11/21/05
12:00:00 AM
Flight End Date:
12/25/0511:59:00 PM
Client:
The Everything S
tores
Buyer:
Jordan Catalan
Estim
ate Com
ments:
This contract is binding.
Survey:
Nov04 C
-DM
A Nielsen #
Prim
ary Dem
o:Men 25-54
The Advertising A
gency Yourtow
n1234 M
ain Street
Yourtow
n, US
31313
Send Billing To:
312-222-1555Fax:
312-222-1111P
hone:
Men 25-54
Men 25-54
Men 35+
Total Spots
GRP
GIM
P(000) G
RP STN
G
rossPC
TSTN
Net
PCT
PCT
PCT
STN G
R
CPP
STN G
R
CPM
STN NET C
PMSTN
GR
C
PPSTN
NET
CPP
PCT
STN N
ET C
PPN
etwork
19.515
$12,923.40$662.74
ESPN$10,984.90
12%12%
$563.337%
392$32.96
$28.027%
20.0$646.17
$549.255%
5.515
$2,250.00$409.09
USA
$1,912.502%
2%$347.73
2%115
$19.49$16.57
2%9.0
$250.00$212.50
2%
Market Total:
30$15,173.40
25.0$606.94
$12,897.40$515.90
508$29.90
$25.4129.0
$523.22$444.74
72 72 72
72 72
72 72 72
72
This report can be printed w
ith the Buy D
etail R
eport. Netw
ork totals are displayed by netw
orks, total spots, costs, CP
Ps, and G
RP
s.
Estimate: 1
Separation between Spots: 30
Description: Handy Hardware Buy TV 11/20/00-12/24/00Media: TVProduct: Handy HardwareMarket: Yourtown
Flight Start Date: 11/20/00 6:00:00 AMFlight End Date: 12/24/00 11:59:00 PM
Client: The Everything Stores
Buyer: Jordan CatalanComments: This contract is binding.
Survey: Nov00 Proj. (Nov99 HUT, May00 SHR) DMA NielsenPrimary Demo: Men 25-54
Buy Detail Multi-Summary
Summary by Station
33.029 $5,080.00 $153.94WAAA-TV $4,318.006% 6% $130.85 7% 1234$4.12 $3.50 6.1$832.79 $707.872.5 2.5 2.212.7% 25.4% 0.2%
225.958 $46,614.00 $206.35WGGG-TV $39,621.9052% 52% $175.40 50% 6539$7.13 $6.06 88.6$526.12 $447.205.0 5.0 4.943.4% 66.8% 3.7%
190.363 $37,611.00 $197.64WHHH-TV $31,969.3542% 42% $167.99 42% 4250$8.85 $7.52 91.7$410.15 $348.632.7 3.2 2.667.6% 67.7% 7.4%
Market Total: 150 $89,305.00 449.2$198.81$75,909.25 $168.99 12023$7.43 $6.31 186.4$479.10 $407.245.2 6.8 3.483.0% 90.3% 11.2%
STN GR CPP
Men 25-54 Men 25-54 Men 35+Total Spots GRP GIMP(000) GRP STN Gross PCT STN Net PCTPCT STN GR
CPMSTN NET
CPMSTN GR
CPPSTN NET
CPPSTN NET
CPPStation
Reach Pct / Freq Reach Pct / Freq Reach Pct / Freq
Summary by Daypart
70.955 $10,605.00 $149.58EM $9,014.2512% 12% $127.14 16% 2048$5.18 $4.40 34.0$311.91 $265.1343.435 $5,746.00 $132.40DT $4,884.106% 6% $112.54 10% 989$5.81 $4.94 28.0$205.21 $174.4313.59 $2,367.00 $175.33EN $2,011.953% 3% $149.03 3% 560$4.23 $3.59 1.8$1,315.00 $1,117.75
321.451 $70,587.00 $219.62PT $59,998.9579% 79% $186.68 72% 8426$8.38 $7.12 122.6$575.75 $489.39Market Total: 150 $89,305.00 449.2$198.81$75,909.25 $168.99 12023$7.43 $6.31 186.4$479.10 $407.24
Total SpotsMen 25-54 Men 25-54 Men 35+
GRP GIMP(000) GRP STN Gross PCT STN Net PCTPCT STN GR CPP
STN GR CPM
STN NET CPM
STN GR CPP
STN NET CPP
STN NET CPP
Daypart
Summary by Daypart/Week
GRP11
$148.94
EM14.2
CPPSTN Gross $2,115
SPOTS 5
$154.297.0
$1,080
8
$150.0010.4
$1,560
15
$150.0017.9
$2,685
16
$147.9021.4
$3,165
55
$149.5870.9
$10,605
GRP6
$134.68
DT7.9
CPPSTN Gross $1,064
SPOTS 5
$130.424.8
$626
5
$128.597.1
$913
8
$134.9510.3
$1,390
11
$131.8013.3
$1,753
35
$132.4043.4
$5,746
GRP2
$175.33
EN3.0
CPPSTN Gross $526
SPOTS 1
$175.331.5
$263
0
$0.000.0
$0
3
$175.334.5
$789
3
$175.334.5
$789
9
$175.3313.5
$2,367
GRP10
$216.37
PT64.4
CPPSTN Gross $13,934
SPOTS 5
$223.4929.2
$6,526
9
$218.0448.0
$10,466
12
$220.6180.0
$17,649
15
$220.5699.8
$22,012
51
$219.62321.4
$70,587Total
GRP29
$197.0889.5
CPPSTN Gross $17,639
SPOTS 16
$199.8842.5
$8,495
22
$197.5465.5
$12,939
38
$199.76112.7
$22,513
45
$199.42139.0
$27,719
150
$198.81449.2
$89,305
11/20 11/27 12/4 12/11 12/18Daypart Total
73 73 73
73 73
73 73 73
73
The Multi-Summary Report can be printedfrom the Buy Detail Report screen. Fivesummaries: Station, Daypart, Daypart/Week,Goal vs. Purchased, and Station/Month areprinted together as one report.
Combine several summarieson one convenient report. Comprehensive one-sheeterto pass along to accountexecutives or client.
10/10/2002Date:
Estimate: 1
Separation between Spots: 30
Description: Handy Hardware Buy TV 11/20/00-12/24/00Media: TVProduct: Handy HardwareMarket: Yourtown
Flight Start Date: 11/20/00 6:00:00 AMFlight End Date: 12/24/00 11:59:00 PM
Client: The Everything Stores
Buyer: Jordan CatalanComments: This contract is binding.
Survey: Nov00 Proj. (Nov99 HUT, May00 SHR) DMA NielsenPrimary Demo: Men 25-54
Buy Detail Multi-Summary
Summary by Goal Vs. Purchased
11/20 11/27 12/4 12/11 12/18Daypart TotalSTN Gross STN Net* GRP numbers are displayed.
14.295%
EM 15.0PurchasedGoal
Index7.0
93%
7.510.492%
11.317.995%
18.821.4
143%
15.0$10,605.00 $9,014.25 70.9
105%
67.6$8,500.00
125%
7.979%
DT 10.0PurchasedGoal
Index4.8
96%
5.07.1
95%
7.510.382%
12.513.3
133%
10.0$5,746.00 $4,884.10 43.4
96%
45.0$6,750.00
85%
3.010%
EN 30.0PurchasedGoal
Index1.5
10%
15.00.00%
22.54.5
12%
37.54.5
15%
30.0$2,367.00 $2,011.95 13.5
10%
135.0$24,000.00
10%
64.4143%
PT 45.0PurchasedGoal
Index29.2
130%
22.548.0
142%
33.780.0
142%
56.299.8
222%
45.0$70,587.00 $59,998.95 321.4
159%
202.4$50,750.00
139%Total
89.590%
100.0PurchasedGoal
Index42.585%
50.065.587%
75.0112.790%
125.0139.0139%
100.0$89,305.00 $75,909.25 449.2
100%
450.0$90,000.00
99%
Summary by Station/Month
WAAA - TV5 $856.00 $727.601% 1%NOV 00
24 $4,224.00 $3,590.405% 5%DEC 00WGGG - TV
11 $8,453.00 $7,185.059% 9%NOV 0047 $38,161.00 $32,436.8543% 43%DEC 00
WHHH - TV13 $8,330.00 $7,080.509% 9%NOV 0050 $29,281.00 $24,888.8533% 33%DEC 00
Market Total:29 $17,639.00 $14,993.1520% 20%NOV 00
121 $71,666.00 $60,916.1080% 80%DEC 00150 $89,305.00 $75,909.25
Total Spots STN Gross PCT STN Net PCTStation
74 74 74
74 74
74 74 74
74
Monthly Franchisee D
istribution Summ
ary
Estimate:
1
Separation between spots:
30
Description:
Handy H
ardware Buy TV 11/20/00-12/24/00
Media:
TVProduct:
Handy H
ardware
Market:
Yourtown
Flight Start Date:
11/20/006:00:00 A
MFlight End D
ate:12/24/00
11:59:00 PM
Client:
The Everything S
tores
Buyer:
Jordan Catalan
Estimate C
omm
ents:This contract is binding.
Survey:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A
Primary D
emo:
Men 25-54
STN N
etFranchisee N
ame
Distribution %
Cost
STN G
ross PurchasedG
oalB
roadcast M
onth
11/00$10,001.40
50.00E
S G
eneral$8,556.50
$7,273.03$6,000.84
30.00E
S2
$5,133.90$4,363.82
$4,000.5620.00
ES
3$3,422.60
$2,909.2112/00
$34,998.6050.00
ES
General
$35,801.50$30,431.28
$10,499.5815.00
ES
2$10,740.45
$9,129.38$24,499.02
35.00E
S3
$25,061.05$21,301.89
Market Total:
$90,000.00$88,716.00
$75,408.60
75 75 75
75 75
75 75 75
75
This report can be printed w
ith the Buy D
etail R
eport. This sum
mary displays franchisee goal
and purchased distribution information for
each broadcast month for each selected m
arket.
Market Summary Report
Market Name: Yourtown
Flight Dates: 11/20/2000 - 12/24/2000
Station
Avg. # of Spots/Wk # of Wks
Avg. # of GRPS/Wk BillboardsAffiliation
WAAA-TV CBS 12 5 14.1 This is an example of a Station Comment for WAAA-TV.
WGGG-TV ABC 12 5 45.2
WHHH-TV NBC 13 5 38.1
Daypart Distribution Achieved Goals
Total Budget: $105,821
GRPS: 486.8
CPP: $217.38
CPM: $11.57
GIMP (000): 9143
Market Totals:
Daytime 9% 10%DT
Early Morning 15% 15%EM
Early News 30% 30%EN
Prime Time 46% 45%PT
76 76 76
76 76
76 76 76
76
This report can be generated by selecting the Custom Market Summary option from the Market Summaries menu under the SBMS Report Options. It displays station averages, market totals, and daypart distribution information. The Total Budget, CPP, and CPM that are displayed are Client Gross amounts.
Station Rationale
Market Name: Yourtown
Flight Dates: 11/20/2000 - 12/24/2000
Station Rank Demo Strength/RationaleAffiliation
CBSWAAA 1 #1 M25-54 Station in the Market
ABCWGGG 3 Consistent shares in last 4 survey periods
NBCWHHH 2 Most efficent M25-54 market CPP
Daypart Distribution Achieved Goals
Daytime 9% 10%DT
Early Morning 15% 15%EM
Early News 30% 30%EN
Prime Time 46% 45%PT
77 77 77
77 77
77 77 77
77
The Station Rationale Reportdisplays user entered rank andstation rationale (reasons forpurchasing the station).
Station Gross Amount Status
6/22/2000Date:Client: The Everything Stores
Status Date
Schedule Status Report
Order #:
1Estimate: Handy Hardware Buy TV 11/20/00-12/24/0011/20/00-12/24/00
Los AngelesMarket:
$67,050.00 BilledKABC-TV 1/13/011-227
$17,730.00 BilledKCBS-TV 1/13/011-225
$40,340.00 BilledKNBC-TV 1/13/011-226
$125,120.00Market Total:
New YorkMarket:
$41,900.00 RevisedWABC-TV 12/1/001-222
$14,325.00 RevisedWCBS-TV 12/1/001-223
$51,375.00 RevisedWNBC-TV 12/1/001-224
$107,600.00Market Total:
YourtownMarket:
$13,203.00 New 11/14/00WAAA-TV1-4
$46,614.00 New 11/14/00WGGG-TV1-5
$37,611.00 New 11/14/00WHHH-TV1-6
$97,428.00Market Total:
$330,148.00Estimate Total:
2Estimate: Super Kitchenware CB 12/27/99-3/26/0012/27/99-3/26/00
Unrated Market (u)Market:
$5,000.00 RevisedSuper Cable Express-Cabl 3/15/002-8
$5,000.00Market Total:
$5,000.00Estimate Total:
3Estimate: Handy Hardware Buy TV Daily 2/7/00-2/11/002/7/00-2/11/00
YourtownMarket:
$175.00 BilledWAAA-TV 3/23/003-206
$200.00 BilledWGGG-TV 3/23/003-207
$4,050.00 BilledWHHH-TV 3/23/003-208
$4,425.00Market Total:
$4,425.00Estimate Total:
4Estimate: Grand Opening Buy RD 8/28/00-9/24/008/28/00-9/24/00
YourtownMarket:
$2,960.00 RevisedWABB-FM 9/1/004-164
$2,970.00 RevisedWFFF-FM 9/1/00 4-162
$2,960.00 RevisedWHHH/WYYY-Radio 9/1/004-328
$2,275.00 RevisedWZZZ-FM 9/1/004-163
$11,165.00Market Total:
$11,165.00Estimate Total:
$350,738.00ClientTotal:
78 78 78
78 78
78 78 78
78
This report can be generated from the SBMS Schedule Status screen, and can be filtered by any combination of a specific estimate, media, client name, market name, or schedule status. The report is organized by client, product, and estimate. The station name, gross dollar amount, status of each schedule are displayed.
Check thestatus of allschedulespending fora client.
Buy Analysis Summaries
79 79 79
79 79
79 79 79
79
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
80 80 80
80 80
80 80 80
80
Strata’s NuMath Multi-Media Reach and FrequencyCombined Print and Broadcast Schedules
PrintSchedule
TelevisionSchedule
RadioSchedule
CombinedReach andFrequency
81 81 81
81 81
81 81 81
81
Combine Print, TV and Radio schedules togetherto show Reach and Frequency for multiple media.
S
trata's Nu
Math
Mu
lti-Med
ia Mu
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each an
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121
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Spt $
216
196
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94
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82 82 82
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82 82 82
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Com
bine Print, T
V, and R
adio schedulestogether to show
Reach and F
requencyfor m
ultiple media and m
arkets.
Client
Estimate
ProductM
ediaFlight Start
Flight End
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtown
Estimates by M
arket Report
Goal C
ostPurchased
Cost
Purchased Spots
Goal
GR
Ps/GIM
PsPurchased
GR
Ps/GIM
Ps
The Everything Stores
Los Angeles1, H
andy Hardw
are B
uy TV 11/20/00-
12/24/00
Handy H
ardware
TV11/20/00
12/24/00P
urchased$112,000.00
$111,570.00127
400.0400.7
11, Handy
Hardw
are Buy TV 6/26/00-9/24/00
Handy H
ardware
TV6/26/00
9/24/00P
urchased$70,000.00
$67,625.00139
200.0193.4
19, Grand O
pening R
D 9/25/00-
12/31/00
Grand O
peningR
adio9/25/00
12/31/00P
urchased$30,000.00
$30,000.00205
200.0200.0
New
York1, H
andy Hardw
are B
uy TV 11/20/00-
12/24/00
Handy H
ardware
TV11/20/00
12/24/00P
urchased$67,500.00
$67,275.00102
270.0269.0
11, Handy
Hardw
are Buy TV 6/26/00-9/24/00
Handy H
ardware
TV6/26/00
9/24/00P
urchased$60,000.00
$56,160.0075
200.0183.2
19, Grand O
pening R
D 9/25/00-
12/31/00
Grand O
peningR
adio9/25/00
12/31/00P
urchased$34,000.00
$33,262.00271
200.0322.0
Unrated M
arket (u)21, Super
Kitchenw
are CB
6/26/00-9/24/00
Krafty Kitchenw
areC
able6/26/00
9/24/00P
urchased$5,000.00
$5,000.0025
150.027.5
22, Super
Kitchenw
are CB
9/25/00-12/31/00
Krafty Kitchenw
areC
able9/25/00
12/31/00P
urchased$5,000.00
$5,200.0027
150.04.1
Yourtown
1, Handy H
ardware
Buy TV
11/20/00-12/24/00
Handy H
ardware
TV11/20/00
12/24/00P
urchased$90,000.00
$88,581.00147
450.0444.8
4, Grand O
pening B
uy RD
8/28/00-9/24/00
Grand O
peningR
adio8/28/00
9/24/00P
urchased$12,000.00
$6,855.00149
200.0140.9
11, Handy
Hardw
are Buy TV 6/26/00-9/24/00
Handy H
ardware
TV6/26/00
9/24/00P
urchased$50,000.00
$49,925.0053
200.0199.7
17, Handy
Hardw
are Buy TV 10/23/00-11/26/00
Handy H
ardware
TV10/23/00
11/26/00P
urchased$12,000.00
$10,785.0032
500.0184.1
83 83 83
83 83
83 83 83
83
The A
ll Estim
ates by Market R
eport from S
BM
S is designed for
easy buyer reference and organized by client and market. In
addition to the basic information about the estim
ates that are in the system
, it also displays a current status of schedule information.
CP
PC
OS
TB
ud
get
Market
Estim
ate #:
1E
stimate D
escriptio
n:
Handy H
ardw
are Buy T
V 1
1/20/00-12/24/00
Med
ia:T
V
Pro
du
ct:H
andy Ha
rdware
Flig
ht S
tart D
ate:11/20/00
Ag
ency:
The A
dvertising Agency
Clie
nt:
The E
verything Stores
Office
:T
he Advertising A
gency Yourtow
n
6/22/2000
Date
:
Flig
ht E
nd
Date:
12/24/00
Estim
ate G
rou
p:
4th Quarter 2000
Reac
h P
ctF
reqG
OA
LP
UR
CH
AS
ED
NE
T C
OS
T
Prim
ary D
emo
:M
en 25-54
CP
PN
ET
C
PP
GR
PG
IMP
(000)
GR
PG
IMP
(000)
Pct
GR
PP
ct G
IMP
(000)
Pct
CO
ST
Pct
NE
T
CO
ST
GO
AL
vs. P
UR
CH
AS
ED
Bu
yer N
ame
Estim
ate Su
mm
ary B
y Ma
rket
$106,352.0
0460
.0 $128,800
.00
15561.8 7.0 Jason
15903.8451
.5$280.00
$277.12$235.55
61.3%97%
83%98%
98%Los A
ngeles$125,120
.00
$91,46
0.00440
.0 $110,000
.00
17780.6 5.4 M
ary17879.4
436.9
$250.00$246.28
$209.3479.5%
98%83%
99%99%
New
York
$107,600.0
0
$82,87
7.70500
.0 $99
,375.00
9142.8
5.5 Kristen938
5.7486
.8$198.75
$200.14$170.25
85.0%98%
83%97%
97%Y
ourtown
$97,42
8.00
To
tal:140
0.042485.2
$338,175.0
0$330,148
.00
Co
mm
ents:
All m
arkets were purch
ased under budge
t per the clients request.
43168.9137
5.2$280,689
.70
$241.55$240.07
$204.1198%
83%98%
98%
84 84 84
84 84
84 84 84
84
This report displays all the m
arkets in anestim
ate and shows goal G
RP
s and goal budgetvs. purchased G
RP
s and purchased cost.
Gives you bottom
-line goal vs.purchased inform
ation across allm
arkets per estimate num
ber.
Franchisee Name Net CostDistribution % Gross Cost Gross CostPurchasedGoalBroadcast
Month
Estimate: 1
Media: TVProduct: Handy Hardware
Description: Handy Hardware Buy TV 11/20/00-12/24/00
Flight Start Date: 11/20/00Flight End Date: 12/24/00
Estimate Group: 4th Quarter 2000
Primary Demo: Men 25-54
Agency: The Advertising AgencyOffice: The Advertising Agency YourtownClient: The Everything Stores
Franchisee Distribution Report
Market: Yourtown
ES General$10,001.4050.00 $8,556.50 $7,273.0311/00$34,998.6050.00 $35,801.50 $30,431.2812/00$45,000.00 $44,358.00 $37,704.30Total:
ES2$6,000.8430.00 $5,133.90 $4,363.8211/00
$10,499.5815.00 $10,740.45 $9,129.3812/00$16,500.42 $15,874.35 $13,493.20Total:
ES3$4,000.5620.00 $3,422.60 $2,909.2111/00
$24,499.0235.00 $25,061.05 $21,301.8912/00$28,499.58 $28,483.65 $24,211.10Total:
Market Total$20,002.80100.00 $17,113.00 $14,546.0511/00$69,997.20100.00 $71,603.00 $60,862.5512/00$90,000.00 $88,716.00 $75,408.60Total:
85 85 85
85 85
85 85 85
85
The Distribution Detail option is the default format that will display the Franchisee Distribution information for each Estimate, Market, and Broadcast Month.
Distribution Detail Format
Franchisee Name Net CostGross CostPurchased
Pct % Pct %Vendor/Pub
Agency: The Advertising AgencyOffice: The Advertising Agency YourtownClient: The Everything Stores
Franchisee Distribution Report
ES General$3,150.00 $2,677.501.92 1.92Fashion and Fitness$1,200.00 $1,020.000.73 0.73Travel and Fun$2,245.50 $1,908.681.37 1.37WAAA-TV
$11,712.50 $9,955.637.16 7.16WABC-TV$5,325.00 $4,526.253.25 3.25WCBS-TV
$23,307.00 $19,810.9514.24 14.24WGGG-TV$18,805.50 $15,984.6811.49 11.49WHHH-TV$16,600.00 $14,110.0010.14 10.14WNBC-TV$82,345.50 $69,993.68Total:
ES2$2,100.00 $1,785.001.28 1.28Fashion and Fitness
$720.00 $612.000.44 0.44Travel and Fun$723.15 $614.680.44 0.44WAAA-TV
$7,027.50 $5,973.384.29 4.29WABC-TV$3,195.00 $2,715.751.95 1.95WCBS-TV$8,260.05 $7,021.045.05 5.05WGGG-TV$6,891.15 $5,857.484.21 4.21WHHH-TV$9,960.00 $8,466.006.09 6.09WNBC-TV
$38,876.85 $33,045.32Total:
ES3$480.00 $408.000.29 0.29Travel and Fun
$1,522.35 $1,294.000.93 0.93WAAA-TV$4,685.00 $3,982.252.86 2.86WABC-TV$2,130.00 $1,810.501.30 1.30WCBS-TV
$15,046.95 $12,789.919.20 9.20WGGG-TV$11,914.35 $10,127.207.28 7.28WHHH-TV$6,640.00 $5,644.004.06 4.06WNBC-TV
$42,418.65 $36,055.85Total:
Client Total$5,250.00 $4,462.503.21 3.21Fashion and Fitness$2,400.00 $2,040.001.47 1.47Travel and Fun$4,491.00 $3,817.352.74 2.74WAAA-TV
$23,425.00 $19,911.2514.31 14.31WABC-TV$10,650.00 $9,052.506.51 6.51WCBS-TV$46,614.00 $39,621.9028.49 28.49WGGG-TV$37,611.00 $31,969.3522.98 22.98WHHH-TV$33,200.00 $28,220.0020.29 20.29WNBC-TV
Total: $163,641.00 $139,094.85
86 86 86
86 86
86 86 86
86
The Client Summary by Franchisee/Vendor option is only available when an Estimate is not selected. The totals for each franchisee over all markets and estimates (Print and Broadcast, if selected) for the selected client are displayed. Franchisee distribution percents for purchased dollar amounts are recalculated for the entire client.
Client Summary by Franchisee/Vendor Format
Date: 7/7/2000
Media: TV
Client: The Everything Stores
Product: Handy Hardware
Estimate: 1Agency: The Advertising Agency
Office: The Advertising Agency Yourtown Description: Handy Hardware Buy TV 11/20/00-12/24/00
Flight Dates: 11/20/00-12/24/00
Primary Demo: Men 25-54
Buy Analyzer Report
Market Percent
* List % total number of GRPs/GIMPs for the selected affiliates by market. (TV only)
Affiliation GRPs
49.50%Los Angeles ABC 223.5
15.79%CBS 71.3
34.71%NBC 156.7
36.51%New York ABC 159.5
14.47%CBS 63.2
49.02%NBC 214.2
45.17%Yourtown ABC 96.8
12.79%CBS 27.4
42.04%NBC 90.1
Market Daypart
* List markets where goal GRPs/GIMPs were under-delivered by daypart vs. original goal by 5.00%.
PercentGoal GRPs Purchased GRPs
EMLos Angeles 71.20%69.1 19.9
DT 6.96%46 42.8
EN 19.57%138 111
LN 30.5
DTNew York 16.82%44 36.6
EN 44.92%132 72.7
EMYourtown 51.13%75.1 36.7
DT 85.40%50 7.3
EN 27.80%150 108.3
PT 72.43%224.9 62
DaypartStart TimeDay of Week CostEnd TimeMarket Station
* List markets, stations and buylines where dayparts are not goaled dayparts.
KNBC-TVLos Angeles LN10:00 PMM $1,000.0010:30 PM
DaypartStart TimeDay of Week CostEnd TimeMarket Station
* List markets, stations and buylines that fall below the minimum RTG/IMP 0.3.
Rtg
WCBS-TVNew York EM9:00 AMMTuWThF $50.0010:00 AM 0.2
WNBC-TV DT12:30 PMMTuWThF $50.001:00 PM 0.2
DaypartStart TimeDay of Week CostEnd TimeMarket Station
* List markets, stations and buylines that begin before 6:00a and end after 12:00a
WHHH-TVYourtown EM5:00 AMMTuWThF $50.006:00 AM
87 87 87
87 87
87 87 87
87
This report allows an agency to take anestimate and run all the buys for thatestimate against any of the availableclient guidelines and/or restrictions.
Take a quick look at apost-buy without looking ata lot of detail. Fifteen pre-programmed questions allowyou to determine what isimportant to your buy.
% A
chieved
Date:
10/10/2005M
edia:TV
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtown
Flight Date:
11/20/2000 To 12/24/2000
Goal
Purchased D
p/LenC
ostStn G
rossSpots
Cost
Dem
o 2D
emo 3
AVG.
Men 25-54
Men 25-54
Men 35+
Estimate G
roup:4th Q
uarter 2000
GR
PC
PPG
RP
CPP
GR
PG
RP
GIM
P(000)C
PMG
RP
CPP
Product Detail R
eport
Handy H
ardware Buy TV 11/20/00-12/24/00
Los AngelesE
M60.1
16,828280.00
3,63013
19.9182.41
1.533%
22%681
5.33116.0
31.2930
DT
40.011,200
280.0012,390
2841.8
296.411.5
105%111%
14168.75
201.761.43
30
EN
120.033,600
280.0027,780
45104.8
265.082.3
87%83%
36367.64
959.728.95
30
PT
179.950,372
280.0067,770
41234.2
289.375.7
130%135%
80698.40
1,062.963.76
30
Total:400.0
112,000280.00
400.7111,570
278.44127
3.2100%
100%13802
8.082,340.3
47.67
New
YorkE
M40.5
10,123249.95
9,12531
38.6236.40
1.295%
90%1566
5.83200.3
45.5630
DT
27.06,750
250.005,650
3225.6
220.700.8
95%84%
10455.40
257.621.93
30
EN
81.020,250
250.008,725
2036.3
240.361.8
45%43%
14905.86
303.828.72
30
PT
121.530,377
250.0243,775
19168.5
259.798.9
139%144%
68426.40
806.054.31
30
Total:270.0
67,500250.00
269.067,275
250.09102
2.6100%
100%10944
6.151,567.7
42.91
Yourtown
EM
67.68,500
125.7410,470
5469.9
149.791.3
103%123%
13227.92
35.4295.76
30
DT
45.06,750
150.005,683
3543.0
132.161.2
96%84%
8107.02
27.1209.70
30
EN
135.024,000
177.781,841
710.5
175.331.5
8%8%
1949.50
1.41,315.00
30
PT
202.450,750
250.7470,587
51321.4
219.626.3
159%139%
602711.71
122.6575.75
30
Total:450.0
90,000200.00
444.888,581
199.15147
3.099%
98%8352
10.61186.5
474.97
All Markets
EM
53.135,451
667.3323,225
9838.0
611.630.4
72%66%
35706.51
133.8173.57
30
DT
35.424,700
698.1823,723
9535.0
677.120.4
99%96%
32717.25
188.8125.68
30
EN
106.177,850
733.5138,346
7256.3
680.540.8
53%49%
53197.21
497.477.10
30
PT
159.1131,499
826.30182,132
111223.2
815.972.0
140%139%
209378.70
766.4237.64
30
Total:353.8
269,500761.73
352.6267,426
758.44376
0.9100%
99%33098
8.081,586.3
168.58
88 88 88
88 88
88 88 88
88
The P
roduct Detail R
eport displays multi-m
arket goalvs. purchased G
RP
s, costs, and CP
Ps for a client. T
hisexam
ple is Grouped by M
arket and Daypart C
ode. P
urchased information is organized by the prim
ary,secondary, and tertiary dem
ographics.G
roup by Mkt/D
P
% A
chieved
Date:
10/10/2005M
edia:TV
Client:
The Everything S
toresProduct:
All
Estimate:
All
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtown
Flight Date:
12/27/1999 To 3/26/2000
Goal
Purchased Stn/D
p/LenC
ostStn G
rossSpots
Cost
Dem
o 2D
emo 3
AVG.
Men 25-54
Men 35+
Men 18-24
Estimate G
roup:1st Q
uarter 2000
GR
PC
PPG
RP
CPP
GR
PG
RP
GR
PC
PPG
RP
CPP
Product Detail R
eport
Los AngelesK
AB
C-TV
EM
1,35011
7.1190.14
0.69.9
136.3642.9
31.4730
DT
2,70020
9.0300.00
0.510.0
270.0059.0
45.7630
EN
18,81034
64.3292.54
1.993.0
202.26371.8
50.5930
PT
9,61024
58.6163.99
2.4111.2
86.42341.6
28.1330
STN :
139.032,470
233.6089
1.6224.1
144.89815.3
39.83
KC
BS-TV
EM
1,32011
4.4300.00
0.44.4
300.0027.5
48.0030
DT
3,96022
13.2300.00
0.613.2
300.0072.6
54.5530
EN
1,32011
4.4300.00
0.44.4
300.0052.8
25.0030
PT
11,22011
37.4300.00
3.440.7
275.68261.8
42.8630
STN :
59.417,820
300.0055
1.162.7
284.21414.7
42.97
KN
BC
-TVD
T2,310
227.7
300.000.4
7.7300.00
69.333.33
30
EN
6,93011
23.1300.00
2.125.3
273.91191.4
36.2130
PT
16,50011
55.0300.00
5.058.3
283.02404.8
40.7630
STN :
85.825,740
300.0044
2.091.3
281.93665.5
38.68
Market Total
EM
55.015,000
272.732,670
2211.5
232.170.5
21%18%
14.3186.71
70.437.93
30
DT
41.511,250
271.088,970
6429.9
300.000.5
72%80%
30.9290.29
200.944.65
30
EN
82.522,500
272.7327,060
5691.8
294.771.6
111%120%
122.7220.54
616.043.93
30
PT
96.026,250
273.4437,330
46151.0
247.223.3
157%142%
210.2177.59
1,008.237.03
30
Total:275.0
75,000272.73
284.276,030
267.52188
1.5103%
101%378.1
201.081,895.5
40.11
89 89 89
89 89
89 89 89
89
Can be used
to evaluate individual station's perform
ance across m
ultiple buys.
The P
roduct Detail R
eport displays multi-m
arket goal vs. purchased G
RP
s, costs, and CP
Ps by station across m
ultiple estim
ates. This example is G
rouped by Market, S
tation, and D
aypart Code. P
urchased information is organized by the
primary, secondary, and tertiary dem
ographics.G
roup by Mkt/S
tn/DP
Ad
ults 25-54
Men
18-24M
en 25-54
Men
35+
Med
ia:A
ll
Clie
nt:
The E
verything Stores
Pro
du
ct:A
ll
Estim
ate:
All
Ag
ency:
The A
dvertising Agency
Office
:T
he Advertising A
gency Yourtow
n
Date
:6/30/200
0
Estim
ate G
rou
p:
All
Descrip
tion
:
Flig
ht S
tart D
ate:
Flig
ht E
nd
Date:
Avg
Lo
wH
igh
Avg
Lo
wH
igh
Avg
Lo
wH
igh
Avg
Lo
wH
igh
* Exclud
e $0 Spot
Period F
rom 12/20/99 T
o 12/31/00
Sp
ots
Stn
Stn
Sp
ots
Stn
Stn
Sp
ots
Stn
Stn
Sp
ots
Stn
Stn
CP
P B
y Market R
epo
rt
$152.67Y
ou
rtow
n$128.77
$170.75$41
.52$38
.68$47
.86$185.47
$121.75$232.69
$219.17$107.47
$298.96W
FF
F-F
MW
HH
H/W
YY
Y-
Ra
dio
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WH
HH
-TV
1203323
1429396
EM
$44.00
$26.19
$48.21
$193.12$141.90
$210.10$221.98
$187.93$395.65
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WH
HH
-TV
WG
GG
-TV
WA
AA
-TV
AM
$149.32$111.28
$186.46$162.07
$111.51$203.54
WF
FF
-FM
WZ
ZZ
-FM
WF
FF
-FM
WA
BB
-FM
MD
$167.88$133.72
$228.00$194.95
$138.03$298.05
WZ
ZZ
-FM
WA
BB
-FM
WZ
ZZ
-FM
WA
BB
-FM
PM
$164.98$146.39
$187.88$177.85
$152.62$194.56
WF
FF
-FM
WZ
ZZ
-FM
WF
FF
-FM
WA
BB
-FM
EV
$139.19$122.68
$197.33$142.63
$111.29$176.71
WF
FF
-FM
WH
HH
/WY
YY
-R
ad
ioW
ZZ
Z-F
MW
HH
H/W
YY
Y-
Ra
dio
DT
$49.65
$35.99
$58.06
$192.00$90
.63$269.35
$172.38$63
.70$275.48
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WG
GG
-TV
WA
AA
-TV
WH
HH
-TV
EN
$28.35
$26.08
$40.96
$176.27$120.01
$202.72$252.25
$123.40$327.09
WG
GG
-TV
WA
AA
-TV
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WH
HH
-TV
PT
$51.57
$41.48
$61.00
$220.15$134.78
$244.24$222.89
$110.38$295.71
WA
AA
-TV
WG
GG
-TV
WA
AA
-TV
WH
HH
-TV
WA
AA
-TV
WH
HH
-TV
LF$0.00
$0.00$0.00
$0.00$0.00
$0.00W
GG
G-T
VW
GG
G-T
VW
GG
G-T
VW
GG
G-T
V
RT
$368.75$83
.33$460.23
$199.32$22
.73$337.50
$118.00$10
.53$262.99
WG
GG
-TV
WH
HH
-TV
WG
GG
-TV
WH
HH
-TV
WG
GG
-TV
WH
HH
-TV
SWK
$117.06$66
.67$175.00
$93.46
$37.50
$147.39W
FF
F-F
MW
HH
H/W
YY
Y-
Ra
dio
WF
FF
-FM
WA
BB
-FM
90 90 90
90 90
90 90 90
90
This report allow
s an agency or buying service toreview
their cost per points by market, by
daypart, by demo, w
ith highs, lows, and averages
for any historical time period.
Pow
erful planning tool! Justify C
PP
increases toyour client. A
lso great fornegotiating w
ith stations!
12/28/2000D
ate:P
eriod From 6/14/00 To 12/31/00
Client:
The Everything S
tores
Agency:
The Advertising Agency
Office:
The Advertising Agency Y
ourtown
Media:
All
Sort Order: D
ue Date
Work Flow
Report
Estimate
Market
Flight Start D
ateFlight
End Date
Due D
ateM
ediaC
lient# of
Markets
User
Goal C
ostPurchased C
ost%
Cost
Product
Product:All
Estimate G
roup:All
21, Super K
itchenware
CB
6/26/00-9/24/009/24/00
6/26/006/17/00
Cable
The Everything S
tores2
Krafty K
itchenware
Unrated M
arket (u)P
aul$5,000.00
$5,000.00100.0%
Yourtow
n$5,000.00
$4,925.0098.5%
4, Grand O
pening Buy
RD
8/28/00-9/24/009/24/00
8/28/008/21/00
Radio
The Everything S
tores1
Grand O
pening
Yourtow
nK
risten$12,000.00
$6,855.0057.1%
19, Grand O
pening RD
9/25/00-12/31/00
12/31/009/25/00
9/6/00R
adioThe E
verything Stores
3G
rand Opening
Los AngelesJason
$30,000.00$30,000.00
100.0%N
ew York
Mary
$34,000.00$33,262.00
97.8%Y
ourtown
Kristen
$40,000.00$40,364.00
100.9%22, S
uper Kitchenw
are C
B 9/25/00-12/31/0012/31/00
9/25/009/8/00
Cable
The Everything S
tores1
Krafty K
itchenware
Unrated M
arket (u)P
aul$5,000.00
$5,200.00104.0%
17, Handy H
ardware
Buy TV
10/23/00-11/26/00
11/26/0010/23/00
10/13/00TV
The Everything S
tores1
Handy H
ardware
Yourtow
nK
risten$12,000.00
$10,785.0089.9%
1, Handy H
ardware B
uy TV
11/20/00-12/24/0012/24/00
11/20/0011/13/00
TVThe E
verything Stores
3H
andy Hardw
are
Los AngelesJason
$112,000.00$111,570.00
99.6%N
ew York
Mary
$67,500.00$67,275.00
99.7%Y
ourtown
Kristen
$89,436.00$89,305.00
99.9%18, G
rand Opening R
D
Daily 12/18/00-12/24/00
12/24/0012/18/00
12/15/00R
adioThe E
verything Stores
1G
rand Opening
Yourtow
nK
risten$14,000.00
$13,025.0093.0%
Com
ments:
These are sample com
ments for the W
ork Flow R
eport.
91 91 91
91 91
91 91 91
91
This report organizes basic estim
ateinform
ation into a chart which can be sorted by
due date, flight start date, or flight end date.
Terrific report to use for w
eekly staffm
eetings to prioritize your week!
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
92 92 92
92 92
92 92 92
92
Invoice Matching and Posting
93 93 93
93 93
93 93 93
93
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
94 94 94
94 94
94 94 94
94
Client:
The Everything Stores
Product:H
andy Hardw
areEstim
ate:1
Handy H
ardware B
uy TV 11/20/00-12/24/00
Market:
Yourtown
#Invoiced
DP / LEN
PRO
GR
AMTIM
ED
AYSD
ATELIN
EISC
IC
omm
ents
Flight Dates:
11/20/00-12/24/00Station:
WA
AA
-TVPrim
ary Dem
o:M
en 25-54Survey:
Nov00 P
roj. (Nov99 H
UT, M
ay00 SH
R) D
MA
Nielsen
Buyer N
ame:
Kristen
Schedule vs. Spot Log Match R
eport
Purchased N
etPurchased
Gross
MTuW
ThF600A-700A
CB
S MO
RN
NW
SEM
30$135.00
81
$270.002 of 8
Totals$1,080.00
$114.75
$918.00
11/20M
on605A
$135.00XXXX1222
11/21Tue
610A$135.00
XXXX1222
MTuW
ThF700A-900A
CB
S THIS M
OR
NG
EM30
$60.007
2This is a m
akegood spot.
$0.000 of 7
Totals$420.00
$51.00
$357.00
MTuW
ThF1000A-1100A
VARIO
US
DT
30$150.00
44
$150.001 of 4
Totals$600.00
$127.50
$510.00
11/22W
ed1010A
$150.00XXXX1222
MTuW
ThF500P-530P
CH
2 NW
S-4.30 EN
30$263.00
98
$526.002 of 9
Totals$2,367.00
$223.55
$2,011.95
11/20M
on505P
$263.00XXXX1222
11/21Tue
510P$263.00
XXXX1222
Tu800P-1100P
CB
S TUE M
OV
PT30
$425.003
11
$425.001 of 3
Totals$1,275.00
$361.25
$1,083.75
11/21Tue
820P$425.00
XXXX1222
Spots Run, N
ot Purchased
$710.003
Totals
11/21Tue
710A$135.00
XXXX122211/21
Tue900P
$425.00XXXX1222
11/22W
ed1010A
$150.00XXXX1222
95 95 95
95 95
95 95 95
95
This report displays the daypart from
the schedule inbold, w
ith the spot log times that m
atched to it, directlybelow
it, followed by m
atched totals. A S
umm
ary of theschedule and spot log tim
es can also be printed out.
Client:
The Everything Stores
Product:H
andy Hardw
areEstim
ate:1
Handy H
ardware B
uy TV 11/20/00-12/24/00
Market:
Yourtown
#Invoiced
DP / LEN
PRO
GR
AMTIM
ED
AYSD
ATELIN
EISC
IC
omm
ents
Flight Dates:
11/20/00-12/24/00
3/29/2007D
ate:
Station:W
AA
A-TV
Primary D
emo:
Men 25-54
Survey: N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A N
ielsenB
uyer Nam
e:K
risten
Schedule vs. Spot Log Match R
eport
Purchased N
etPurchased
Gross
Total Num
ber of Spots Scheduled....................................................................................................31
Total Num
ber of Spots Run...............................................................................................................
9Total N
umber of Spots R
un, but Not Purchased (unable to m
atch)..............................................3
Total Num
ber of Spots Missed (Spot Log show
s less spots than ordered).................................25
Station Gross C
ost Scheduled for the Broadcast M
onth...........................................................$5,742.00
Station Gross C
ost Invoiced........................................................................................................$2,081.00
Summ
ary:
96 96 96
96 96
96 96 96
96
26Mo
nd
ay
11/20/00
Tu
esday
11/21/00
Wed
nes
day
11/22/00
Th
ursd
ay
11/23/00
Frid
ay
11/24/00
Satu
rday
11/25/00
Su
nd
ay
11/26/00
Th
e E
veryth
ing
Sto
res
WE
EK
OF
11/20/00M
arket:
Yourtow
n
TIM
E - S
TA
TIO
NT
IME
- ST
AT
ION
TIM
E - S
TA
TIO
NT
IME
- ST
AT
ION
TIM
E - S
TA
TIO
NT
IME
- ST
AT
ION
TIM
E - S
TA
TIO
N
Weekly R
otation Analysis R
eport
6:00 AM
-8:00 A
M0610A
-WH
HH
0620A
-WG
GG
0610A
-WG
GG
0705A-W
HH
H
0710A-W
AA
A
8:00 AM
-10:00 AM
0855A
-WG
GG
0909A-W
AA
A
0855A-W
HH
H0937A
-WH
HH
094
5A-W
GG
G
10:00 AM
-12:00 PM
1044A-W
HH
H
114
4A-W
GG
G
12:00 PM
-2:00 PM
1235P-W
HH
H1215P
-WH
HH
1242P-W
AA
A
1222P-W
AA
A012
8P-W
GG
G
2:00 PM
-4:00 P
M0242P
-WH
HH
4:00 PM
-6:00 P
M050
5P-W
GG
G0510P
-WA
AA
0520P-W
HH
H
0505P-W
AA
A051
0P-W
GG
G0555P
-WH
HH
0526P-W
HH
H054
2P-W
GG
G
6:00 PM
-8:00 P
M075
5P-W
GG
G
8:00 PM
-10:00 PM
0930P-W
HH
H082
5P-W
GG
G0915P
-WH
HH
0831P-W
AA
A
97 97 97
97 97
97 97 97
97
Previously nam
ed "Prelog S
chedule",this report organizes invoiced spots andstation nam
es by two hour tim
e periodsin a w
eekly calendar.
Check spot rotation at a glance.
Estimate: 1 Handy Hardware Buy TV 11/20/00-12/24/00
TVThe Everything Stores
Product: Handy Hardware 11/20/00 To 12/24/00
Date: 6/23/2000
Market: Yourtown
Men 25-54
RTGDAY TIME STATION
Flight Date:
Post Book: NOV00
Daily Breakdown Report
Monday11/20/00 WHHH05:00 AM - 06:00 AM**
WAAA06:05 AM 0.6
WGGG08:55 AM 0.7
WHHH08:55 AM 0.4
WAAA11:30 AM - 12:00 AM**
WHHH12:35 PM 0.2
WAAA05:05 PM 2.0
WGGG05:05 PM 3.7
WHHH05:26 PM 2.3
WAAA07:00 PM - 10:00 PM**
Tuesday11/21/00 WHHH05:00 AM - 06:00 AM**
WAAA06:10 AM 0.6
WGGG06:10 AM 1.8
WHHH06:10 AM 1.3
WAAA07:10 AM 0.6
WHHH10:44 AM 0.2
WAAA11:30 AM - 12:00 AM**
WGGG11:44 AM 1.1
WHHH12:15 PM 0.2
WAAA12:22 PM 0.5
WHHH02:42 PM 2.1
WAAA05:10 PM 1.8
WGGG05:10 PM 2.0
WAAA05:42 PM 1.3
WGGG05:42 PM 2.3
WAAA07:00 PM - 10:00 PM**
WHHH09:30 PM 6.5
Wednesday11/22/00 WGGG12:00 AM - 01:00 AM**
WHHH05:00 AM - 06:00 AM**
WGGG06:20 AM 1.8
WHHH07:05 AM 0.9
WAAA11:30 AM - 12:00 AM**
WHHH05:20 PM 1.7
WAAA05:40 PM 1.2
WHHH05:55 PM 1.8
WAAA07:00 PM - 10:00 PM**
WGGG07:55 PM 3.0
WGGG08:25 PM 7.2
WAAA08:31 PM 0.8
Thursday11/23/00 WHHH05:00 AM - 06:00 AM**
WAAA09:09 AM 0.2
WHHH09:37 AM 0.1
WGGG09:45 AM 1.0
WAAA11:30 AM - 12:00 AM**
WAAA07:00 PM - 10:00 PM**
WHHH09:15 PM 7.2
98 98 98
98 98
98 98 98
98
This report can be used to analyzecall volumes based on spotplacement, or to run a post ononly invoice information. Invoiced spots for an estimate aresorted in sign on - sign off order.
Estimate: 1 Handy Hardware Buy TV 11/20/00-12/24/00
TVThe Everything Stores
Product: Handy Hardware
Market: Yourtown
Men 25-54
RTGDAY TIMESTATION
11/20/00 To 12/24/00
Date: 6/23/2000
Flight Date:
Post Book: NOV00
Daily Breakdown Report
Monday11/20/00WAAA 06:05 AM 0.6
11:30 AM - 12:00 AM**
05:05 PM 2.0
07:00 PM - 10:00 PM**
Tuesday11/21/00WAAA 06:10 AM 0.6
07:10 AM 0.6
11:30 AM - 12:00 AM**
12:22 PM 0.5
05:10 PM 1.8
05:42 PM 1.3
07:00 PM - 10:00 PM**
Wednesday11/22/00WAAA 11:30 AM - 12:00 AM**
05:40 PM 1.2
07:00 PM - 10:00 PM**
08:31 PM 0.8
Thursday11/23/00WAAA 09:09 AM 0.2
11:30 AM - 12:00 AM**
07:00 PM - 10:00 PM**
Friday11/24/00WAAA 11:30 AM - 12:00 AM**
12:42 PM 0.4
07:00 PM - 10:00 PM**
Monday11/27/00WAAA 09:15 AM 0.2
11:30 AM - 12:00 AM**
05:36 PM 1.4
07:00 PM - 10:00 PM**
Tuesday11/28/00WAAA 11:30 AM - 12:00 AM**
07:00 PM - 10:00 PM**
Wednesday11/29/00WAAA 11:30 AM - 12:00 AM**
07:00 PM - 10:00 PM**
08:45 PM 0.7
Thursday11/30/00WAAA 10:55 AM 1.0
11:30 AM - 12:00 AM**
07:00 PM - 10:00 PM**
Friday12/1/00WAAA 11:30 AM - 12:00 AM**
05:20 PM 1.1
07:00 PM - 10:00 PM**
Monday12/4/00WAAA 11:30 AM - 12:00 AM**
05:51 PM 1.3
07:00 PM - 10:00 PM**
Tuesday12/5/00WAAA 09:21 AM 0.2
11:30 AM - 12:00 AM**
07:00 PM - 10:00 PM**
08:20 PM 1.0
99 99 99
99 99
99 99 99
99
This report can be used to analyzecall volumes based on spotplacement, or to run a post on onlyinvoice information. Invoiced spotsfor an estimate are sorted in station/network chronological order.
Client:
The Everything S
toresProduct:
Handy H
ardware
Station:W
AA
A-TV
Market:
Yourtown
Survey: N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A Nielsen
Flight Dates:
11/20/2000 - 12/24/2000Estim
ate:1
Primary D
emo:
Men 25-54
Post Book:
NO
V0012/00
Invoice Month:
Handy H
ardware Buy TV 11/20/00-12/24/00
A12234Invoice N
umber:
Based on Invoice N
umber A12234 for Invoice B
roadcast Month 12/00
Match R
eport
Buyer N
ame:
Kristen
SpotsProjected G
RPs
Invoice Summ
ary
Actual GR
PsInvoice N
et Cost
Cost
Net C
ost
PU
RC
HAS
ED
24$4,224.00
27.6$3,590.40
MA
TCH
ED13
$2,400.0015.2
8.5$2,040.00
PUR
CH
ASED BU
T NO
T RU
N11
$1,824.0012.4
$1,550.40
RU
N B
UT N
OT PU
RC
HA
SED
11$1,824.00
0.07.0
$1,550.40
INV
OIC
E24
$4,224.000.0
15.5( 56.16%
)$3,590.40
$3,590.40
Schedule Matched?
No
100 100 100
100 100
100 100 100
100
This report is divided into four sections: a
summ
ary, matched, purchased but not run, and
run but not purchased. Each of these sections
displays relevant spot information such as dates,
days, times, lengths, costs, G
RP
s, and spot lengths.
All-inclusive sum
mary of m
arket invoice if anassistant or another departm
ent enters your invoices.
Client:
The Everything S
toresProduct:
Handy H
ardware
Station:W
AA
A-TV
Market:
Yourtown
Survey: N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A Nielsen
Flight Dates:
11/20/2000 - 12/24/2000Estim
ate:1
Primary D
emo:
Men 25-54
Post Book:
NO
V0012/00
Invoice Month:
Handy H
ardware Buy TV 11/20/00-12/24/00
A12234Invoice N
umber:
Based on Invoice N
umber A12234 for Invoice B
roadcast Month 12/00
Match R
eport
Buyer N
ame:
Kristen
Estimate
Spots Purchased
Date
Day(s)
Time
LenD
ateD
ayTim
eM
atched G
RPs
InvoicedM
atched Spots
Line No
Actual G
RPs
ISCI
Cost
Net C
ost
1C
BS MO
RN
NW
SM
TuWThF
06:00A-07:00A30
$135.00D
ec 06W
ed06:20A
1D
ec 04-Dec 10
1YYYY1212
0.5$114.75
1C
BS MO
RN
NW
SM
TuWThF
06:00A-07:00A30
$135.00D
ec 15Fri
06:26AThis is an exam
ple of an invoice spot comm
ent.1
Dec 11-D
ec 171
YYYY12120.5
$114.75
1C
BS
THIS
MO
RN
GM
TuWThF
07:00A-09:00A30
$60.00D
ec 06W
ed08:20A
0.4D
ec 04-Dec 10
2YYYY1212
0.1$51.00
1C
BS
THIS
MO
RN
GM
TuWThF
07:00A-09:00A30
$60.00D
ec 15Fri
07:26A0.4
Dec 11-D
ec 172
YYYY12120.2
$51.00
1C
BS
THIS
MO
RN
GM
TuWThF
07:00A-09:00A30
$60.00D
ec 18M
on08:12A
0.4D
ec 18-Dec 24
2YYYY1212
0.1$51.00
1C
BS
THIS
MO
RN
GM
TuWThF
07:00A-09:00A30
$60.00D
ec 19Tue
07:45A0.4
Dec 18-D
ec 242
YYYY12120.1
$51.00
1V
AR
IOU
SM
TuWThF
10:00A-11:00A30
$150.00N
ov 27M
on10:30A
1.3N
ov 27-Dec 03
4YYYY1212
0.5$127.50
1C
H 2 N
WS
-4.30 M
TuWThF
05:00P-05:30P30
$263.00D
ec 13W
ed05:15P
1.5D
ec 11-Dec 17
8YYYY1212
0.9$223.55
1C
H 2 N
WS
-4.30 M
TuWThF
05:00P-05:30P30
$263.00D
ec 14Thu
05:21P1.5
Dec 11-D
ec 178
YYYY12120.7
$223.55
1C
H 2 N
WS
-4.30 M
TuWThF
05:00P-05:30P30
$263.00D
ec 15Fri
05:26P1.5
Dec 11-D
ec 178
YYYY12121.0
$223.55
1C
H 2 N
WS
-4.30 M
TuWThF
05:00P-05:30P30
$263.00D
ec 18M
on05:12P
1.5D
ec 18-Dec 24
8YYYY1212
1.2$223.55
1C
H 2 N
WS
-4.30 M
TuWThF
05:00P-05:30P30
$263.00D
ec 20W
ed05:10P
1.5D
ec 18-Dec 24
8YYYY1212
0.8$223.55
1C
BS
TUE M
OV
Tu08:00P-11:00P
30$425.00
Dec 05
Tue08:20P
Special P
rogram2.8
Dec 04-D
ec 1011
YYYY12121.9
$361.25
Total Matched G
RPs:
15.2* Force-M
atched Invoice8.5
101 101 101
101 101
101 101 101
101
This report show
s all of the purchased and m
atched spots in detail for this estim
ate.
Client:
The Everything S
toresProduct:
Handy H
ardware
Station:W
AA
A-TV
Market:
Yourtown
Survey: N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A Nielsen
Flight Dates:
11/20/2000 - 12/24/2000Estim
ate:1
Primary D
emo:
Men 25-54
Post Book:
NO
V0012/00
Invoice Month:
Handy H
ardware Buy TV 11/20/00-12/24/00
A12234Invoice N
umber:
Based on Invoice N
umber A12234 for Invoice B
roadcast Month 12/00
Match R
eport
Buyer N
ame:
Kristen
Estimate
Spots Purchased But N
ot Run
Date
Day(s)
Time
LenU
nmatched G
RPs
Unm
atched Spots
# of SpotsLine N
oC
ostN
et Cost
$135.001
CB
S MO
RN
NW
SM
TuWThF
06:00A-07:00A30
2D
ec 11-Dec 17
21
$114.75
$135.001
CB
S MO
RN
NW
SM
TuWThF
06:00A-07:00A30
2D
ec 18-Dec 24
21
$114.75
$60.001
CB
S TH
IS M
OR
NG
MTuW
ThF07:00A-09:00A
300.8
Dec 11-D
ec 172
2$51.00
$150.001
VA
RIO
US
MTuW
ThF10:00A-11:00A
301.3
Dec 18-D
ec 241
4$127.50
$63.001
YOU
NG
&R
ES
TLESS
MTuW
ThF11:00A-12:00P
300.5
Dec 18-D
ec 241
5$53.55
$263.001
CH
2 NW
S-4.30
MTuW
ThF05:00P-05:30P
301.5
Dec 18-D
ec 241
8$223.55
$263.001
CH
2 NW
S-4.30
MTuW
ThF05:00P-05:30P
301.5
Nov 27-D
ec 031
8$223.55
$425.001
CB
S TU
E M
OV
Tu08:00P
-11:00P30
2.8D
ec 11-Dec 17
111
$361.25
Total Unm
atched GR
Ps:12.4
102 102 102
102 102
102 102 102
102
This report show
s all of the spots w
hich were purchased
but not run for this estimate.
Client:
The Everything S
toresProduct:
Handy H
ardware
Station:W
AA
A-TV
Market:
Yourtown
Survey: N
ov00 Proj. (Nov99 H
UT, M
ay00 SHR
) DM
A Nielsen
Flight Dates:
11/20/2000 - 12/24/2000Estim
ate:1
Primary D
emo:
Men 25-54
Post Book:
NO
V0012/00
Invoice Month:
Handy H
ardware Buy TV 11/20/00-12/24/00
A12234Invoice N
umber:
Based on Invoice N
umber A12234 for Invoice B
roadcast Month 12/00
Match R
eport
Buyer N
ame:
Kristen
Date
Day
Time
Len
Spots Run B
ut Not Purchased
Com
ments
Unm
atched Spots
MisM
atch Message
Actual Grps
ISCI
Cost
Net C
ost
Nov 28
Tue05:15P
10$263.00
* Duration m
is-match
YYYY12120.9
$223.55D
ec 05Tue
09:00P30
$425.00* A
ll avails matched
YYYY12122.7
$361.25D
ec 11M
on06:55A
30$135.00
* Wrong IS
CI C
odeX
XXX
12120.4
$114.75D
ec 14Thu
06:31A10
$135.00* D
uration mis-m
atchYYYY1212
0.5$114.75
Dec 14
Thu07:31A
30$60.00
* Wrong IS
CI C
odeX
XXX
12120.1
$51.00D
ec 15Fri
06:27A30
$135.00* Spots overlap
YYYY12120.5
$114.75D
ec 20W
ed08:55A
30$60.00
* All avails m
atchedYYYY1212
0.1$51.00
Dec 20
Wed
05:25P30
$263.00* Spots overlap
YYYY12120.9
$223.55D
ec 22Fri
05:05A30
$63.00* N
o matching daypart
YYYY12120.1
$53.55D
ec 22Fri
06:45A30
$125.00* C
ost/spot mis-m
atchYYYY1212
0.4$106.25
Dec 22
Fri10:04A
30$160.00
* Cost/spot m
is-match
YYYY12120.4
$136.00
7.0Total U
nmatched G
rps:
103 103 103
103 103
103 103 103
103
This report show
s all of the spots w
hich were run but not
purchased for this estimate.
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1H
andy Hardw
are Buy TV 11/20/00-12/24/00
Market:
Yourtown
#Invoiced
DP / LEN
PRO
GR
AMTIM
ED
AYS
DA
TELIN
EISC
IC
omm
ents
Flight Dates:
11/20/00-12/24/00Invoice #:
A11234
Invoice Month:
11/00Station:
WAAA-TV
Primary D
emo:
Men 25-54
Survey: N
ov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA
Nielsen
Buyer N
ame:
Kristen
Schedule vs. Invoice Match R
eport
Purchased N
etPurchased
Gross
MTuW
ThF600A
-700AC
BS M
OR
N N
WS
EM30
$135.002
1
$270.002 of 2
Totals$270.00
$114.75
$229.50
11/20M
on605A
$135.00X
XX
X1222
11/21Tue
610A$135.00
XX
XX
1222
MTuW
ThF700A
-900AC
BS TH
IS MO
RN
GEM
30$60.00
12
This is a makegood
spot.
$0.000 of 1
Totals$60.00
$51.00
$51.00
MTuW
ThF1000A
-1100AVAR
IOU
SD
T30
$150.002
4
$150.001 of 2
Totals$300.00
$127.50
$255.00
11/22W
ed1010A
$150.00X
XX
X1222
MTuW
ThF500P-530P
CH
2 NW
S-4.30 EN
30$263.00
28
$526.002 of 2
Totals$526.00
$223.55
$447.10
11/20M
on505P
$263.00X
XX
X1222
11/21Tue
510P$263.00
XX
XX
1222
Tu800P-1100P
CB
S TUE M
OV
PT30
$425.001
11
$425.001 of 1
Totals$425.00
$361.25
$361.25
11/21Tue
900P$425.00
XX
XX
1222
Spots Run, N
ot Purchased
$710.003
Totals
11/21Tue
710A$135.00
XX
XX
1222This is an exam
ple of an invoice spot com
ment.
11/21Tue
820P$425.00
XX
XX
122211/22
Wed
1010A$150.00
XX
XX
1222
104 104 104
104 104
104 104 104
104
This report displays the daypart from
the schedule in bold, w
ith the invoiced spots that matched to it, directly
below it, follow
ed by matched totals. A
Sum
mary of the
schedule and invoice totals can also be printed out.
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1H
andy Hardw
are Buy TV 11/20/00-12/24/00
Market:
Yourtown
#Invoiced
DP / LEN
PRO
GR
AMTIM
ED
AYS
DA
TELIN
EISC
IC
omm
ents
Flight Dates:
11/20/00-12/24/00Invoice #:
A11234
12/5/2005D
ate:
Invoice Month:
11/00Station:
WAAA-TV
Primary D
emo:
Men 25-54
Survey: N
ov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA
Nielsen
Buyer N
ame:
Kristen
Schedule vs. Invoice Match R
eport
Purchased N
etPurchased
Gross
Total Num
ber of Spots Scheduled for the Broadcast M
onth...........................................................8
Total Num
ber of Spots on Invoice.........................................................................................................9
Total Num
ber of Spots Run, but N
ot Purchased (unable to match)................................................
3Total N
umber of Spots M
issed (invoice shows less spots than ordered)..................................
2
Station Gross C
ost Scheduled for the Broadcast M
onth.....................................................$1,581.00
Station Gross C
ost Invoiced......................................................................................................$2,081.00
Summ
ary:
105 105 105
105 105
105 105 105
105
Client:
The Everything S
tores
Invoice Managem
ent Report
Invoice Date
Invoice Num
berStatus
Invoice Month
Actual Cost
Actual SpotsPurchased
Cost
Purchased Spots
Purchased G
RP
Discrep?
1H
andy Hardw
are Buy TV
11/20/00-12/24/00 11/20/00-12/24/00Estim
ate:N
ew York
Market:
Station:W
AB
C-TV
12/1/00A
11654$9,175.00
Matched
11/0018
$9,175.0037.3
18N
oN
ot Received
12/00$14,250.00
48.016
No
Station Total:$9,175.00
18$23,425.00
85.334
Station:W
CBS-TV
12/1/00C
110543$2,500.00
Matched
11/009
$2,500.0011.1
9N
o1/1/01
C120543
$8,150.00R
eceived12/00
25$8,150.00
35.225
No
Station Total:$10,650.00
34$10,650.00
46.334
Station:W
NB
C-TV
12/1/00N
110432$14,150.00
UnM
atched11/00
12$14,150.00
60.012
Yes1/1/01
N120432
$19,050.00M
atched12/00
22$19,050.00
77.422
No
Station Total:$33,200.00
34$33,200.00
137.434
Market Total:
$53,025.0086
$67,275.00269.0
102Yourtow
nM
arket:Station:
WA
AA
-TV12/15/00
A11234
$856.00U
nMatched
11/005
$856.005.4
5N
o1/14/01
A12234
$4,214.00U
nMatched
12/0024
$4,161.0027.2
24N
oStation Total:
$5,070.0029
$5,017.0032.6
29
Station:W
GG
G-TV
12/8/00G
11543$8,453.00
Cleared
11/0011
$8,453.0041.8
11N
o1/12/00
G12543
$38,161.00M
atched12/00
47$38,161.00
184.147
No
Station Total:$46,614.00
58$46,614.00
225.958
Station:W
HH
H-TV
12/12/00H
11765$8,330.00
Cleared
11/0013
$8,330.0042.3
13N
o1/20/01
H12765
$29,281.00M
atched12/00
50$29,281.00
148.050
No
Station Total:$37,611.00
63$37,611.00
190.363
Market Total:
$89,295.00150
$89,242.00448.8
150Estim
ate Total:$142,320.00
236$156,517.00
717.8252
Client Total:
$142,320.00 236
$156,517.00 717.8
252
* Station Gross for P
urchased Cost
106 106 106
106 106
106 106 106
106
This S
BM
S report can be generated from
either the Invoice S
tatus screen or the Invoice Matching and P
osting section of the m
ain Reports m
enu. It is designed for easy invoice reference and is organized by m
arket and by station. In addition to the basic inform
ation about the selected invoices, a current status is displayed for each invoice.
Next tim
e a station wants to know
the status of their invoice, this report allow
s you to check w
hich invoices have been cleared for paym
ent.
Sorting by E
stimate #/S
tation/Broadcast M
onth
StationInvoice M
onthInvoice Status
Estimate
Cle ared D
ateM
arketInvoice
Date
(Gross C
ost)
Invoice Notes
Invoice #C
ost D
ifferenceSpots
SpotsG
IMP/G
RP
Cost
Cost Purchased
Actual
Invoice Status Report
1H
andy Hardw
are Buy TV 11/20/00-12/24/00
11/20/00-12/24/00The E
verything Stores
Client:
Handy H
ardware
Product:W
AA
AA
11234$856.00
11/00U
nMatched
55.4
5$856.00
Yourtown
12/15/00$0.00
WA
AA
A12234
$4,214.0012/00
UnM
atched24
27.224
$4,161.00Yourtow
n1/14/01
$53.00
WG
GG
G11543
$8,453.0011/00
3/28/01C
leared11
41.811
$8,453.00Yourtow
n12/8/00
$0.00
WG
GG
G12543
$38,161.0012/00
Matched
47184.1
47$38,161.00
Yourtown
1/12/00$0.00
WH
HH
H11765
$8,330.0011/00
10/19/05C
leared13
42.313
$8,330.00Yourtow
n12/12/00
$0.00
WH
HH
H12765
$29,281.0012/00
Matched
50148.0
50$29,281.00
Yourtown
1/20/01$0.00
4G
rand Opening B
uy RD
8/28/00-9/24/008/28/00-9/24/00
The Everything S
toresC
lient:G
rand Opening
Product:W
AB
B-FM
AB
0909$2,960.00
9/003/28/01
Cleared
5858.0
58$2,960.00
Yourtown
10/11/00$0.00
WFFF-FM
F0909$2,970.00
9/003/28/01
Cleared
6068.6
60$2,970.00
Yourtown
10/30/00$0.00
WZZZ-FM
Z0909$925.00
9/003/28/01
Cleared
3114.3
31$925.00
Yourtown
10/1/00$0.00
17H
andy Hardw
are Buy TV 10/23/00-11/26/00
10/23/00-11/26/00The E
verything Stores
Client:
Handy H
ardware
Product:W
AA
AA
1010$2,635.20
10/00M
atched10
35.76
$1,485.20Yourtow
n11/15/00
$1,150.00
WA
AA
A1111
$3,950.0011/00
Matched
1496.6
18$5,100.00
Yourtown
12/15/00($1,150.00)
WG
GG
G1010
$350.0010/00
Cleared
15.0
1$350.00
Yourtown
11/30/00$0.00
WG
GG
G1111
$3,850.0011/00
Matched
746.8
7$3,850.00
Yourtown
12/28/00$0.00
18G
rand Opening R
D D
aily 12/18/00-12/24/0012/18/00-12/24/00
The Everything S
toresC
lient:G
rand Opening
Product:W
AB
B-FM
AB
B$6,300.00
12/00C
leared12
11.612
$6,300.00Yourtow
n1/1/01
$0.00
WFFF-FM
$0.0012/00
Not R
eceived0
17.714
$2,675.00Yourtow
n($2,675.00)
WZZZ-FM
$0.0012/00
Not R
eceived0
13.613
$4,050.00Yourtow
n($4,050.00)
19G
rand Opening R
D 9/25/00-12/31/00
9/25/00-12/31/00The E
verything Stores
Client:
Grand O
peningProduct:
WA
BB
-FM$0.00
10/00N
ot Received
019.5
20$4,775.00
Yourtown
($4,775.00)
WA
BB
-FM$0.00
11/00N
ot Received
013.4
14$3,303.00
Yourtown
($3,303.00)
WA
BB
-FM$0.00
12/00N
ot Received
015.6
16$3,820.00
Yourtown
($3,820.00)
WFFF-FM
$0.0010/00
Not R
eceived0
15.515
$3,672.50Yourtow
n($3,672.50)
WFFF-FM
$0.0011/00
Not R
eceived0
12.412
$2,938.00Yourtow
n($2,938.00)
WFFF-FM
$0.0012/00
Not R
eceived0
12.412
$2,938.00Yourtow
n($2,938.00)
WZZZ-FM
$0.0010/00
Not R
eceived0
11.015
$2,467.50Yourtow
n($2,467.50)
WZZZ-FM
$0.0011/00
Not R
eceived0
8.812
$1,974.00Yourtow
n($1,974.00)
WZZZ-FM
$0.0012/00
Not R
eceived0
8.812
$1,974.00Yourtow
n($1,974.00)
107 107 107
107 107
107 107 107
107
This report can be generated using any com
bination of invoice status, media,
client name, m
arket name, or by using specific estim
ate data. The displayed
order of the invoice lines is based on the selected Sort Order option on the
Invoice Status screen. The invoice #, invoice m
onth, cleared date, invoice status, and total gross cost are displayed.
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Flight Dates: 11/20/00 - 12/24/00
Date: 7/10/2000
Estimate: 1
Media: TV
Client: The Everything Stores
Product: Handy Hardware Market: Yourtown
Estimate Description: Handy Hardware Buy TV 11/20/00-12/24/00
Start Date End Date ISCIProjected
PercentActual Percent
Actual Cost
Actual SpotsISCI TitleStation
Traffic Instruction Match Report
WAAA-TV
11/20/00 11/26/00 XXXX1222 100.00% 91.67% $2,373.0011Thanksgiving Special
11/26/00 12/24/00 YYYY1212 100.00% 62.71% $8,473.0037Last Minute Gifts for Dad
WGGG-TV
11/20/00 11/26/00 XXXX1222 60.00% 36.36% $2,623.004Thanksgiving Special
11/20/00 12/9/00 ZZZZ1232 40.00% 41.38% $10,955.0012Christmas Special
12/9/00 12/24/00 YYYY1212 100.00% 72.50% $22,001.0029Last Minute Gifts for Dad
WHHH-TV
11/20/00 11/26/00 XXXX1222 60.00% 76.92% $7,730.0010Thanksgiving Special
11/20/00 12/9/00 ZZZZ1232 40.00% 21.43% $1,200.006Christmas Special
12/9/00 12/24/00 YYYY1212 100.00% 81.40% $25,040.0035Last Minute Gifts for Dad
ISCI Actual CostActual Spots
Market Total:
25XXXX1222 $12,726.00
101YYYY1212 $55,514.00
18ZZZZ1232 $12,155.00
108 108 108
108 108
108 108 108
108
This report is organized by marketand stations. Matched trafficinstruction information isdisplayed by start and end dates,ISCI codes, % projected, % actual,spots, and dollars.
Check to make sure the stationruns correct rotation.
Ideal to track and submit co-op!
% A
chieved
Media:
TV
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1Agency:
The Advertising Agency
Office:
The Advertising Agency Yourtow
n
Goal
PurchasedD
p/LenC
ostStn G
rossSpots
Cost
ActualAvg.
Men 25-54
Estimate G
roup:4th Q
uarter 2000
GR
PC
PPG
RP
CPP
GR
PG
RP
Men 25-54
GR
PStn G
rossSpots
CPP
% AchievedC
ostG
RP Flight D
ate:11/20/00-12/24/00
Post Book:
NO
V00
10/19/2005D
ate:H
andy Hardw
are Buy TV 11/20/00-12/24/00
Actual vs. Pur.
Product Detail R
eport
Com
p GR
P
POST AN
ALYSIS (G
rou
p b
yMkt/D
P)
Avg.GR
PLos Angeles
EM
3060.1
16,828280.00
3,63013
19.9182.41
1.533%
22%3,270
1214.4
227.081.2
72%90%
0.0
DT
3040.0
11,200280.00
12,39028
41.8296.41
1.5105%
111%12,390
2818.3
677.050.7
44%100%
0.0
EN
30120.0
33,600280.00
27,78045
104.8265.08
2.387%
83%27,780
4587.9
316.042.0
84%100%
0.0
PT
30179.9
50,372280.00
67,77041
234.2289.37
5.7130%
135%67,770
41167.1
405.574.1
71%100%
0.0
Total:400.0
112,000280.00
400.7111,570
278.44127
3.2100%
100%287.7
111,210386.55
1262.3
72%100%
0
New
York
EM
3040.5
10,123249.95
9,12531
38.6236.40
1.295%
90%5,400
1720.3
266.011.2
53%59%
0.0
DT
3027.0
6,750250.00
5,65032
25.6220.70
0.895%
84%3,400
2120.4
166.671.0
80%60%
0.0
EN
3081.0
20,250250.00
8,72520
36.3240.36
1.845%
43%6,100
1227.3
223.442.3
75%70%
0.0
PT
30121.5
30,377250.02
43,77519
168.5259.79
8.9139%
144%29,900
1058.9
507.645.9
35%68%
0.0
Total:270.0
67,500250.00
269.067,275
250.09102
2.6100%
100%126.9
44,800353.03
602.1
47%67%
0
Yourtown
EM
3067.6
8,500125.74
10,60555
70.9149.58
1.3105%
125%9,930
5046.2
214.940.9
65%94%
1.5
DT
3045.0
6,750150.00
5,68335
43.0132.16
1.296%
84%5,533
3312.1
457.270.4
28%97%
2.5
EN
30135.0
24,000177.78
2,3679
13.5175.33
1.510%
10%2,367
98.7
272.071.0
64%100%
0.6
PT
30202.4
50,750250.74
70,58751
321.4219.62
6.3159%
139%70,587
51263.3
268.095.2
82%100%
9.6
Total:450.0
90,000200.00
448.889,242
198.85150
3.0100%
99%330.3
88,417267.69
1432.3
74%99%
14.2
All Markets
EM
3053.1
35,451667.33
23,36099
38.2611.96
0.472%
66%18,600
7923.3
798.750.3
61%80%
0.3
DT
3035.4
24,700698.18
23,72395
35.0677.12
0.499%
96%21,323
8217.9
1,188.400.2
51%90%
0.5
EN
30106.1
77,850733.51
38,87274
56.9682.61
0.854%
50%36,247
6646.3
782.120.7
81%93%
0.1
PT
30159.1
131,499826.30
182,132111
223.2 815.97
2.0 140%
139%
168,257
102140.6
1,196.281.4
63%92%
1.9
Total: 353.8
269,500 761.78
353.4 268,087
758.67 379
0.9 100%
99%
228.2
244,427 1,071.00 329
0.7 65%
91%
2.8363
109 109 109
109 109
109 109 109
109
This report is an analysis of goal, purchased, and actual
information for all m
arkets and dayparts within an
estimate. T
he user can select an Estim
ate Dem
o forposting or choose from
a list of Additional D
emos.
STATION
:W
AAA-TV
This is an example of a Station C
omm
ent for WAAA
-TV.
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1H
andy Hardw
are Buy TV 11/20/00-12/24/00
Market:
Yourtown
#IN
DEX
DP / LEN
PRO
GR
AMTIM
ED
AYS
DATE
LINE
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post Book:
NO
V00
Media:
TV
CO
STEST R
TGAC
T (000)AC
T RTG
EST (000)
(Cost Selected: Station G
ross Cost)
Dem
os 1-3
WA
AA
-TVStation:
ACT R
TGEST R
TG
Purchased B
ook:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A N
ielsen
11/20-12/24M
TuWThF
600A-700AC
BS2 C
HC
GO
-6AMEM
301080.00
8.04.0
850
14877
1.64.0
1Com
ments: 11/21
Tue610A
CBS2 C
HC
GO
-6AM
135.001.0
0.550
1910
0.20.4
3012/06
Wed
620AC
BS2 CH
CG
O-6A
M135.00
1.00.5
5019
110.2
0.430
12/15Fri
626AC
BS2 CH
CG
O-6A
M135.00
1.00.5
5019
110.2
0.430
This is an example of an invoice spot com
ment.
Unm
atched Spots675.00
5.02.5
5093
481.0
2.55
1080.008
8.04.0
50Actual B
uy Line Totals148
791.6
3.7
11/20-12/24M
TuWThF
700A-900AEAR
LY SHW
2-CB
SEM
30420.00
2.80.7
725
5111
1.43.5
2Com
ments: This is a daypart com
ment.
11/21Tue
710AE
AR
LY SH
W1-C
BS
60.000.4
0.4100
78
0.20.6
3012/06
Wed
820AE
AR
LY SH
W2-C
BS
60.000.4
0.125
72
0.20.5
3012/13
Wed
745AE
AR
LY SH
W2-C
BS
60.000.4
0.125
71
0.20.5
3012/14
Thu731A
EA
RLY S
HW
2-CB
S60.00
0.40.1
257
10.2
0.530
12/15Fri
726AE
AR
LY SH
W1-C
BS
60.000.4
0.250
74
0.20.5
3012/18
Mon
812AE
AR
LY SH
W2-C
BS
60.000.4
0.125
71
0.20.4
3012/20
Wed
855AE
AR
LY SH
W2-C
BS
60.000.4
0.125
72
0.20.4
30420.00
72.8
1.139
Actual Buy Line Totals
5119
1.43.4
11/20-12/24M
TuWThF
1000A-1100VAR
IOU
SD
T30
150.001.3
0.41
3124
90.6
1.54C
omm
ents: 12/04
Mon
1030AP
RIC
E-RT 2-C
BS
150.001.3
0.431
248
0.61.5
30150.00
11.3
0.431
Actual Buy Line Totals
248
0.61.5
30
110 110 110
110 110
110 110 110
110
This
report show
s a
spot detail
of purchased
vs. invoiced
inform
ation.
Station
gross, station
net, client
gross or
client
net can
be displayed
as w
ell as
additional dem
o
information,
including dem
os not
originally selected
in
Estim
ate S
etup.
Thirteen
additional recaps
can be
printed
with
this detailed
information.
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Yourtow
n
IND
EX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post Book:
NO
V00
10/20/2005D
ate:
STATION
/SYSTEM
STATION
/SYSTEM AN
ALYSISSPO
TSEST
ACT
ESTAC
TC
OST
(Cost Selected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTG
ACT R
TGC
PPC
PPAC
T (000)EST (000)
CPM
CPM
ACT R
TGEST R
TGC
PPC
PP
Purchased B
ook:N
ov00 Proj. (N
ov99 HU
T, May00 S
HR
) DM
A N
ielsen
Media:
TV
5017.0032.6
21.566
604421
6.846.4
WA
AA
-TV29
153.90233.35
8.3111.93
737.79108.13
295017.00
+
46614.00225.9
185.282
42433634
88.6304.7
WG
GG
-TV58
206.35251.70
10.9912.83
526.12152.98
5846614.00
37611.00190.3
127.367
35802498
91.7151.2
WH
HH
-TV63
197.64295.45
10.5115.06
410.15248.75
6337611.00
89242.00150
448.8334.0
74Totals:
84266553
187.1502.3
Yourtown
198.85267.19
10.59476.97
13.62177.67
15089242.00
* Pre-post
+ Includes Unm
atched Spots
Estimate C
omm
ents:This contract is binding.
111 111 111
111 111
111 111 111
111
This report show
s the total num
ber of purchased and invoiced spots by station.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
DA
YPAR
T
DA
YPAR
T AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
EM10605.00
70.948.7
691341
95680.6
55149.58
217.767.91
11.10131.58
5510605.00
35.6297.89
DT5683.00
43.013.3
31810
26228.0
35132.16
427.297.02
21.67202.96
355683.00
27.1209.70
EN2367.00
13.58.7
64249
17124.1
9175.33
272.079.50
13.8498.22
92367.00
1.81315.00
PT70587.00
321.4263.3
826027
5164369.6
51219.62
268.0911.71
13.67190.98
5170587.00
122.6575.75
89242.00150
448.8334.0
74Totals:
84266553
502.3Y
ourtown
198.85267.19
10.5913.62
177.67150
89242.00187.1
476.97
Estim
ate Com
ments:
This contract is binding.
112 112 112
112 112
112 112 112
112
This report show
s the total number
of purchased and invoiced spots broken dow
n by daypart.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
DA
YPAR
T/LENG
TH
DA
YPAR
T/LENG
TH A
NA
LYSISSPO
TSEST
AC
TEST
AC
TC
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
EM30
10605.0070.9
48.769
1341956
80.655
149.58217.76
7.9111.10
131.5855
10605.0035.6
297.89
DT30
5683.0043.0
13.331
810262
28.035
132.16427.29
7.0221.67
202.9635
5683.0027.1
209.70
EN30
2367.0013.5
8.764
249171
24.19
175.33272.07
9.5013.84
98.229
2367.001.8
1315.00
PT15
3950.0014.6
7.652
274149
10.62
270.55519.74
14.4026.44
372.642
3950.002.8
1410.71
PT30
55162.00260.3
210.081
48784119
320.746
211.92262.68
11.3113.39
172.0046
55162.0091.9
600.24
PT60
11475.0046.5
45.798
874896
38.33
246.77251.09
13.1312.81
299.613
11475.0027.9
411.29
89242.00150
448.8334.0
74Totals:
84266553
502.3Y
ourtown
198.85267.19
10.5913.62
177.67150
89242.00187.1
476.97
Estim
ate Com
ments:
This contract is binding.
113 113 113
113 113
113 113 113
113
This report show
s the total number
of purchased and invoiced spots for each daypart by spot length.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
LENG
TH
LENG
TH A
NA
LYSISSPO
TSEST
AC
TEST
AC
TC
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
3950.0014.6
7.652
274149
10.62
270.55519.74
14.4026.44
372.642
3950.002.8
1410.7115
73817.00387.7
280.772
72785508
453.4145
190.40262.97
10.1413.40
162.81145
73817.00156.4
471.9830
11475.0046.5
45.798
874896
38.33
246.77251.09
13.1312.81
299.613
11475.0027.9
411.2960
89242.00150
448.8334.0
74Totals:
84266553
187.1502.3
Yourtow
n198.85
267.1910.59
476.9713.62
177.67150
89242.00
Estim
ate Com
ments:
This contract is binding.
114 114 114
114 114
114 114 114
114
This report show
s the total num
ber of purchased and invoiced spots by spot length.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
STATIO
N D
AYPA
RT
STATIO
N B
Y DA
YPAR
T AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
2350.0011.2
68217
4.217.4
WA
AA
-TV17
209.8210.81
559.52135.06
172350.00
EM16.4
143.29305
7.72
2667.0010.3
64203
2.629.0
12258.93
13.111025.77
91.9712
2667.00DT
16.2164.63
2998.91
5205.0023.0
66453
26.038.5
WG
GG
-TV19
226.3011.50
200.19135.19
195205.00
EM34.8
149.57658
7.92
2139.008.0
52156
3.115.4
11267.38
13.69690.00
138.9011
2139.00DT
15.4138.90
2947.27
39270.00154.2
883025
59.5250.8
28254.67
12.98660.00
156.5828
39270.00PT
175.7223.51
329111.93
3900.0020.6
81405
6.635.0
WH
HH
-TV21
189.329.63
590.91111.43
213900.00
EM25.3
154.15484
8.06
3244.003.7
1574
23.27.7
21876.76
44.08139.83
421.3021
3244.00DT
24.9130.28
4656.97
30467.00103.0
742019
61.9108.5
21295.80
15.09492.20
280.8021
30467.00PT
140.1217.47
263011.58
89242.00150
334.074
Totals:6553
187.1502.3
Yourtow
n267.19
476.9713.62
177.67150
89242.00448.8
198.858426
10.59
* Pre-post
+ Includes Unm
atched Spots
115 115 115
115 115
115 115 115
115
This report breaks dow
n all purchased and invoiced spots by station and daypart.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
WEEK NUM
BER WEEK DATE
WEEK
AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
17639.0089.5
61.469
16831211
36.494.1
129
197.08287.28
10.4814.57
484.59187.45
2917639.00
11/20/2000
8345.0041.2
37.691
777739
10.056.8
215
202.55221.94
10.7511.29
834.50146.92
158345.00
11/27/2000
12664.0064.0
48.676
1201954
25.576.8
322
197.88260.58
10.5513.27
496.63164.90
2212664.00
12/4/2000
22513.00112.7
83.674
21131635
53.5122.8
438
199.76269.29
10.6513.77
420.80183.33
3822513.00
12/11/2000
28081.00141.4
102.873
26532014
61.7151.8
546
198.59273.16
10.5913.94
455.12184.99
4628081.00
12/18/2000
89242.00150
448.8334.0
74Totals:
84266553
187.1502.3
Yourtow
n198.85
267.1910.59
476.9713.62
177.67150
89242.00
Estim
ate Com
ments:
This contract is binding.
116 116 116
116 116
116 116 116
116
This report show
s the total number
of purchased and invoiced spots broken dow
n by week.
Perfect S
umm
ary for clients who need to evaluate the perform
ance of the buy week-by-w
eek!
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
Detail Post A
nalysis Report
Date R
ange:12/4/00 - 12/24/00
12/4/200012/11/2000
12/18/2000
Post B
ook:N
OV
00
LENG
TH/D
AYPA
RT
LENG
TH/D
AYPA
RT/W
EEK A
NA
LYSIS
TOT SPO
TSTO
TAL R
tg/Imp
TOT C
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/M
en 25-5410/20/2005
Date:
GR
P %
Media:
TV
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
3950.003%
5%14.6
7.62
23950.00
3.97.3
7.33.7
0.00.0
PT15
-1.0
22
3950.007.6
5%14.6
3950.007.3
3.70.0
0.07.3
3.93%
Length Total:
7410.0014%
16%49.7
32.439
397410.00
13.421.4
10.47.9
17.911.1
EM30
-1.0
4143.004%
10%31.6
8.625
254143.00
4.012.9
8.42.1
10.32.5
DT-1.0
1578.002%
3%9.0
5.76
61578.00
3.14.5
0.00.0
4.52.6
EN-1.0
38527.0063%
57%182.2
148.732
3238527.00
62.079.8
37.934.9
64.551.8
PT-1.0
102102
51658.00195.4
86%272.5
51658.0056.7
44.997.2
68.0118.6
82.583%
Length Total:
7650.0014%
10%31.0
32.02
27650.00
16.415.5
0.00.0
15.515.6
PT60
-1.0
22
7650.0032.0
10%31.0
7650.000.0
0.015.5
15.615.5
16.414%
Length Total:
106106
63258.00318.1
235.063258.00
64.048.6
All Lengths
112.783.6
141.4102.8
21%36%
44%
Total:
GRP %
:20%
35%44%
Grand
Total:
Estim
ate Com
ments:
This contract is binding.
117 117 117
117 117
117 117 117
117
This report show
s the total number
of purchased and invoiced spots inthe m
arket broken down by length
and daypart code for each week.
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
ESTA
CT
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
Detail Post A
nalysis Report
Date R
ange:12/4/00 - 12/24/00
12/4/200012/11/2000
12/18/2000
Post B
ook:N
OV
00
STN/LEN/DP
STATIO
N/LEN
GTH
/DA
YPAR
T/WEEK
AN
ALYSIS
TOT SPO
TSTO
TAL R
tg/Imp
TOT C
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/M
en 25-5410/20/2005
Date:
GR
P %
Media:
TV
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
WA
AA
-TV4%
4%9.8
14.02020.00
2020.0014
144.4
5.61.4
0.67.0
4.8EM
30-1.0
3%4%
7.311.7
1878.001878.00
99
4.35.9
1.30.4
4.52.6
DT-1.0
8%17.1
25.73898.00
2323
3898.007.4
11.58.7
2.71.0
11.57%
Length Total:
WG
GG
-TV3%
5%7.6
14.63950.00
3950.002
23.9
7.37.3
3.70.0
0.0PT
15-1.0
5%7.6
14.63950.00
22
3950.000.0
7.33.9
7.33.7
0.03%
Length Total:
7%8%
15.824.4
3645.003645.00
1313
6.59.7
5.53.9
9.25.4
EM30
-1.0
2%3%
4.49.9
1376.001376.00
77
1.84.4
2.31.3
3.21.3
DT-1.0
42%34%
98.0107.2
23040.0023040.00
1818
35.340.1
31.329.6
35.833.1
PT-1.0
44%118.2
141.528061.00
3838
28061.0039.8
54.243.6
39.134.8
48.250%
Length Total:
WH
HH
-TV5%
5%12.9
16.92595.00
2595.0014
145.7
8.93.5
3.44.5
3.8EM
30-1.0
1%6%
2.619.0
2467.002467.00
1515
1.07.1
4.80.4
7.11.2
DT-1.0
19%22%
44.669.4
14637.0014637.00
1212
23.536.9
6.65.3
25.915.8
PT-1.0
33%60.1
105.319699.00
4141
19699.0020.8
52.930.2
14.99.1
37.526%
Length Total:
14%10%
32.031.0
7650.007650.00
22
16.415.5
0.00.0
15.515.6
PT60
-1.0
10%32.0
31.07650.00
22
7650.0015.6
15.516.4
0.00.0
15.514%
Length Total:
63258.0063258.00
318.1235.0
106106
64.048.6
112.783.6
141.4102.8
All Stations
21%36%
44%
Total:
GRP %
:20%
35%44%
Grand
Total:
118 118 118
118 118
118 118 118
118
Th
is rep
ort bre
aks do
wn
all pu
rcha
sed
a
nd
invo
iced
spo
ts by statio
n, le
ng
th,
da
ypa
rt cod
e, an
d w
ee
k.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
STN/D
P/LEN
STATIO
N/D
AYPA
RT/LEN
GTH
AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
WA
AA
-TVS
tation:
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
WA
AA
-TV5017.00
2921.5
66421
6.846.4
233.35737.79
11.93108.13
295017.00
32.6153.90
6048.31
EM1500.00
155.1
4798
3.07.1
294.12500.00
15.26211.27
151500.00
10.8138.89
1997.52
1500.005.1
4798
3.07.1
15294.12
15.26500.00
211.2715
1500.0030
10.8138.89
1997.52
DT300.00
31.6
5932
0.84.9
187.50375.00
9.2661.22
3300.00
2.7111.11
505.99
300.001.6
5932
0.84.9
3187.50
9.26375.00
61.223
300.0030
2.7111.11
505.99
EN2367.00
98.7
64171
1.824.1
272.071315.00
13.8498.22
92367.00
13.5175.33
2499.50
2367.008.7
64171
1.824.1
9272.07
13.841315.00
98.229
2367.0030
13.5175.33
2499.50
PT850.00
26.1
109119
1.210.3
139.34708.33
7.1482.52
2850.00
5.6151.79
1058.09
850.006.1
109119
1.210.3
2139.34
7.14708.33
82.522
850.0030
5.6151.79
1058.09
5017.0029
21.566
Totals:421
6.846.4
Yourtow
n233.35
737.7911.93
108.1329
5017.0032.6
153.90604
8.31
* Pre-post
119 119 119
119 119
119 119 119
119
Th
is rep
ort sh
ow
s the
tota
l nu
mb
er
of p
urch
ase
d a
nd
invo
iced
spo
ts in
the
ma
rket b
roke
n d
ow
n b
y statio
n,
da
ypa
rt, an
d le
ng
th.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
1H
andy Hardw
are Buy TV
11/20/00-12/24/00M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/20/00 - 12/24/00
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
00
10/20/2005D
ate:
STATIO
N/LEN
GTH
STATIO
N/LEN
GTH
AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov00 Proj. (N
ov99 HU
T, May00 SH
R) D
MA N
ielsen
Media:
TV
WA
AA
-TV5017.00
2921.5
66421
6.846.4
233.35737.79
11.93108.13
295017.00
32.6153.90
6048.31
5017.0021.5
66421
6.846.4
29233.35
11.93737.79
108.1329
5017.0030
32.6153.90
6048.31
WG
GG
-TV46614.00
58185.2
823634
88.6304.7
251.70526.12
12.83152.98
5846614.00
225.9206.35
424310.99
3950.007.6
52149
2.810.6
2519.74
26.441410.71
372.642
3950.0015
14.6270.55
27414.40
42664.00177.6
843485
85.8294.1
56240.23
12.24497.25
145.0756
42664.0030
211.3201.91
396910.75
WH
HH
-TV37611.00
63127.3
672498
91.7151.2
295.45410.15
15.06248.75
6337611.00
190.3197.64
358010.51
26136.0081.6
571602
63.8112.9
60320.29
16.32409.66
231.5060
26136.0030
143.8181.75
27069.66
11475.0045.7
98896
27.938.3
3251.09
12.81411.29
299.613
11475.0060
46.5246.77
87413.13
89242.00150
334.074
Totals:6553
187.1502.3
Yourtow
n267.19
476.9713.62
177.67150
89242.00448.8
198.858426
10.59
* Pre-post
Estim
ate Com
ments:
This contract is binding.
120 120 120
120 120
120 120 120
120
This report show
s the total number
of purchased and invoiced spots in the m
arket broken down by station
and length.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
33H
andy Hardw
are Buy 4Q
04M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/21/05 - 12/25/05
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
04
10/20/2005D
ate:
NETWO
RK
NETW
OR
K A
NA
LYSISSPO
TSEST
AC
TEST
AC
TC
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
05170 Yourtow
n Cable Interconnect-C
ableS
tation:
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov04 C
-DM
A Nielsen #
Media:
TV
ESPN12923.40
19.525.0
128392
36325.5
15662.74
516.9432.97
35.56506.80
1512923.40
20.0646.17
USA
2250.005.5
6.0109
11586
9.015
409.09375.00
19.5026.19
250.0015
2250.009.0
250.00
15173.4030
25.031.0
124Totals:
507449
34.5Y
ourtown
606.94489.46
29.9033.77
439.8130
15173.4029.0
523.22
* The actual ratings displayed are based on the C-D
MA
population.
Estim
ate Com
ments:
This contract is binding.
121 121 121
121 121
121 121 121
121
This report show
s the total number of
purchased and invoiced spots in the m
arket broken down by netw
ork.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
33H
andy Hardw
are Buy 4Q
04M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/21/05 - 12/25/05
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
04
10/20/2005D
ate:
SYS/NTW
K/D
P
SYSTEM/N
ETWO
RK
/DA
YPAR
T AN
ALYSIS
SPOTS
ESTA
CT
ESTA
CT
CO
ST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
05170 Yourtow
n Cable Interconnect-C
ableS
tation:
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov04 C
-DM
A Nielsen #
Media:
TV
05170 Yourtow
n Cable
Interconnect15173.40
3031.0
124449
29.034.5
489.46523.22
33.77439.81
3015173.40
25.0606.94
50729.90
*
ESPN12923.40
1525.0
128363
20.025.5
516.94646.17
35.56506.80
1512923.40
19.5662.74
39232.97
12923.4025.0
128363
20.025.5
15516.94
35.56646.17
506.8015
12923.40PT
19.5662.74
39232.97
USA
2250.0015
6.0109
869.0
9.0375.00
250.0026.19
250.0015
2250.005.5
409.09115
19.48
500.002.0
13327
2.02.5
5250.00
18.80250.00
200.005
500.00EF
1.5333.33
3315.20
750.002.0
13329
3.03.5
5375.00
25.68250.00
214.295
750.00EN
1.5500.00
3223.44
1000.002.0
8030
4.03.0
5500.00
33.11250.00
333.335
1000.00PT
2.5400.00
5119.76
15173.4030
31.0124
Totals:449
29.034.5
Yourtow
n489.46
523.2233.77
439.8130
15173.4025.0
606.94507
29.90
* Pre-post
* The actual ratings displayed are based on the C-D
MA
population.
Estim
ate Com
ments:
This contract is binding.
122 122 122
122 122
122 122 122
122
This report show
s the total number
of purchased and invoiced spots in the m
arket broken down by system
, netw
ork, and daypart.
Client:
The Everything S
toresP
roduct:H
andy Hardw
areE
stimate:
33H
andy Hardw
are Buy 4Q
04M
arket:Y
ourtown
INDEX
Detail Post A
nalysis Report
Date R
ange:11/21/05 - 12/25/05
Men 25-54
Men 25-54
Men 35+
Post B
ook:N
OV
04
10/20/2005D
ate:
NETWO
RK/DAYPART
NETW
OR
K/D
AYPA
RT A
NA
LYSISSPO
TSEST
AC
TEST
AC
TC
OST
(Cost S
elected: Station G
ross Cost)
REC
AP/D
emos 1-3
05170 Yourtow
n Cable Interconnect-C
ableS
tation:
EST RTGA
CT R
TGC
PPC
PPA
CT (000)
EST (000)C
PMC
PMA
CT R
TGEST R
TGC
PPC
PP
Purchased
Book:
Nov04 C
-DM
A Nielsen #
Media:
TV
ESPN12923.40
1525.0
128363
20.025.5
516.94646.17
35.56506.80
1512923.40
19.5662.74
39232.97
12923.4025.0
128363
20.025.5
15516.94
35.56646.17
506.8015
12923.40PT
19.5662.74
39232.97
USA
2250.0015
6.0109
869.0
9.0375.00
250.0026.19
250.0015
2250.005.5
409.09115
19.48
500.002.0
13327
2.02.5
5250.00
18.80250.00
200.005
500.00EF
1.5333.33
3315.20
750.002.0
13329
3.03.5
5375.00
25.68250.00
214.295
750.00EN
1.5500.00
3223.44
1000.002.0
8030
4.03.0
5500.00
33.11250.00
333.335
1000.00PT
2.5400.00
5119.76
15173.4030
31.0124
Totals:449
29.034.5
Yourtow
n489.46
523.2233.77
439.8130
15173.4025.0
606.94507
29.90
* The actual ratings displayed are based on the C-D
MA
population.
Estim
ate Com
ments:
This contract is binding.
123 123 123
123 123
123 123 123
123
This report show
s the total number
of purchased and invoiced spots in the m
arket broken down by netw
ork and daypart.
Rotation A
nalysis Report
Invoice #:A
11234, A12234Invoice M
onth:11/00, 12/00
Station:W
AAA-TV
Market:
Yourtow
nPrim
ary Dem
o:M
en 25-54D
ate: 1/22/2001Product:
Handy H
ardware
Client:
The Everything S
toresEstim
ate #:1, H
andy Hardw
are Buy TV 11/20/00-12/24/00
Spot Graph
6A
7A
8A
9A
10A
11A
12P
1P
2P
3P
4P
5P
6P
7P
8P
9P
10P
Time of the Day
Days of the Week
EM
DT
EN
PT
SUN
TUE
WED
THU
FRI
SAT
MON
EM15
DT3
EN9
PT2
Summ
ary by Daypart:
Total Spots:
Daypart:
124 124 124
124 124
124 124 124
124
This report visually illustrates spot
placement based on the day of the w
eek and the tim
e at which the spots ran.
Rotation A
nalysis Report
Invoice #:A
11234, A12234Invoice M
onth:11/00, 12/00
Station:W
AAA-TV
Market:
Yourtow
nPrim
ary Dem
o:M
en 25-54D
ate:1/22/2001
Product:H
andy Hardw
areC
lient:The E
verything Stores
Estimate #:
1, Handy H
ardware Buy TV
11/20/00-12/24/00
Spot Totals by Quarter H
our
1
163
1
11
111
1111
2123
5A
6A
7A
8A
9A
10A
11A
12P
1P
2P
3P
4P
5P
6P
7P
8P
9P
10P
Time of the Day
Quarter of an Hour
:60
:15
:30
:45
:00
125 125 125
125 125
125 125 125
125
This report visually illustrates
hour-by-hour spot distribution, as w
ell as individual spot placement
within each hour.
Invoice Detail
Bottom
Line Invoice Adjustment R
eport
Invoice D
ate Invoice N
umber
Notes
Estimate:
29, Health C
are Awareness Event 8/13-9/9/01
Invoice Month
Adjustment
Station Net
Incl. Adj.
StatusStation G
ross
Yourtow
nM
arket:Station:W
AU
U - FM
9/17/01Invoice 4
Wrong rate w
as entered in original buy, they w
ill pay the full amount
$5,250.008/01
$1,000.00N
oM
atched$6,100.00
Station Total:$1,000.00
$5,250.00$6,100.00
Station:W
BB
B - AM
9/17/01Invoice 1
All spots did not run, and they are not
going to be invoiced for them$3,250.00
8/01($1,000.00)
No
Matched
$5,000.00
Station Total:($1,000.00)
$3,250.00$5,000.00
Station:W
BB
B - FM
9/17/01Invoice 2
All spots ran, but som
e ran at wrong
time, so they are taking a credit
$4,250.008/01
($1,000.00)Y
esM
atched$5,000.00
Station Total:($1,000.00)
$4,250.00$5,000.00
Station:W
DD
D - FM
9/17/01Invoice 3
All spots ran, but som
e ran at wrong
time, so they are taking a credit
$4,250.008/01
($1,000.00)Y
esM
atched$5,000.00
9/17/01D
M Invoice 3
they (raymour) eventually agree to pay
the credit that they took$0.00
8/01$1,000.00
Yes
Matched
$0.00
Station Total:$0.00
$4,250.00$5,000.00
Station:W
GG
G - FM
9/17/01Invoice 5
Exactly the right am
ount was invoiced.
$4,250.008/01
$0.00N
oM
atched$5,000.00
Station Total:$0.00
$4,250.00$5,000.00
Station:W
HH
H - A
M9/17/01
Invoice 6Invoice cam
e in over what w
as ordered, they are not going to pay the extra requires tw
o entries
$5,100.008/01
$0.00N
oM
atched$6,000.00
9/17/01C
M Invoice 6
Invoice came in over w
hat was ordered,
they are not going to pay the extra requires tw
o entries
($850.00)8/01
($850.00)Y
esM
atched$0.00
Station Total:($850.00)
$4,250.00$6,000.00
Market Total:
($1,850.00)$25,500.00
$32,100.00
Estimate Total:
($1,850.00)$25,500.00
$32,100.00
126 126 126
126 126
126 126 126
126
This report displays the detail for
adjustments that have been m
ade to all thebottom
line invoices for a selected estimate.
Sum
mary
Bottom
Line Invoice Adjustment R
eport
Estimate:
29, Health C
are Awareness Event 8/13-9/9/01
Adjustment
Station Net
Station Gross
Yourtow
nM
arket:Station:W
AU
U - FM
Station Total:$1,000.00
$5,250.00$6,100.00
Station:W
BB
B - AM
Station Total:($1,000.00)
$3,250.00$5,000.00
Station:W
BB
B - FM
Station Total:($1,000.00)
$4,250.00$5,000.00
Station:W
DD
D - FM
Station Total:$0.00
$4,250.00$5,000.00
Station:W
GG
G - FM
Station Total:$0.00
$4,250.00$5,000.00
Station:W
HH
H - A
M
Station Total:($850.00)
$4,250.00$6,000.00
Market Total:
($1,850.00)$25,500.00
$32,100.00
Estimate Total:
($1,850.00)$25,500.00
$32,100.00
127 127 127
127 127
127 127 127
127
This sum
mary show
s bottom line adjustm
ent totals for S
tation, Market and M
edia or Estim
ate, depending on w
hether Estim
ate/Estim
ate Group or Media w
as selected.
Spot Detail
Invoice Detail Report
Invoice #: A12234 Invoice Month: 12/00Total Cost: $4,214.00Vendor: WAAA-TV
Estimate #:
Total Net Cost: $3,581.90
Date/Time Rate ISCI CommentsDuration
Total Spots: 24Client: The Everything StoresProduct: Handy Hardware
Invoice Payee Address:
357 North AvenueRoom 201Yourtown, US 31310Invoice File: Yourtown TV A12234.dat
WAAA-TV
11/28/00 5:15PM 30 $263.00 YYYY121212/4/00 10:30AM 30 $150.00 YYYY1212
12/6/00 6:20AM 30 $135.00 YYYY121212/6/00 8:20AM 30 $60.00 YYYY1212
12/11/00 6:55AM 30 $135.00 XXXX121212/11/00 10:00PM 30 $425.00 YYYY121212/13/00 7:45AM 30 $60.00 YYYY121212/13/00 5:15PM 30 $263.00 YYYY121212/14/00 6:31AM 10 $135.00 YYYY121212/14/00 7:31AM 30 $60.00 YYYY121212/14/00 5:21PM 30 $263.00 YYYY121212/15/00 6:26AM 30 $135.00 YYYY1212 Example of an invoice spot comment.12/15/00 6:27AM 30 $135.00 YYYY121212/15/00 7:26AM 30 $60.00 YYYY121212/15/00 5:26PM 30 $263.00 YYYY121212/18/00 8:12AM 30 $60.00 YYYY121212/18/00 5:12PM 30 $263.00 YYYY121212/18/00 9:20PM 30 $425.00 YYYY1212 Special Program12/20/00 8:55AM 30 $60.00 YYYY121212/20/00 5:25PM 30 $263.00 YYYY121212/22/00 5:05AM 30 $75.00 YYYY121212/22/00 6:45AM 30 $135.00 YYYY1212
12/22/00 10:04AM 30 $75.00 YYYY121212/22/00 5:20PM 30 $263.00 YYYY1212
Total: $4,161.00
128 128 128
128 128
128 128 128
128
This report can be generated from the Report menu in the SBMS Import Invoice Status screen when importing electronic invoices. This report can be used to verify estimate and station information when importing electronic invoices.
Import Electronic Invoice Sum
mary R
eport
StationM
onthD
ateInvoice #
Estimate
Due D
ateStation
Est#
Import Inform
ationLinking Inform
ationTotal C
ostTotal N
et Cost
Invoice FileC
lientM
arket
WA
AA
-TVA
1223412/00
1/14/20011/30/2001
1W
AA
A-TV
$4,214.00$3,581.90
Yourtown TV
A
12234.datThe E
verything Stores
Yourtown
WG
GG
-TVG
1254312/00
1/12/20002/2/2000
$38,161.00$32,436.85
Yourtown TV
G
12543.datThe E
verything Stores
2301794, YO
UR
TOW
N
CA
BLE M
T. TOW
NE
U
S-C
able
4220392/01
3/7/20014/15/2001
23Yourtow
n C
able/Mt. Tow
ne, U
S-Cable
$100.00$85.00
Yourtown C
able M
ulti Invoice.datThe E
verything Stores
Yourtown
2301795, YO
UR
TOW
N
CABLE JO
HN
VILLE U
S-C
able
4220382/01
3/6/20014/15/2001
23Yourtow
n C
able/Johnville, U
S-Cable
$162.00$137.70
Yourtown C
able M
ulti Invoice.datThe E
verything Stores
Yourtown
2301796, YO
UR
TOW
N
CA
BLE C
EN
TRA
L US-
Cable
4220402/01
3/8/20014/15/2001
23Yourtow
n C
able/Central, U
S
(Ar-C
able
$250.00$212.50
Yourtown C
able M
ulti Invoice.datThe E
verything Stores
Yourtown
2301797, YO
UR
TOW
N
CA
BLE N
EA
R N
OR
TH
US
-Cable
4221002/01
3/10/200123
Yourtown
Cable/N
ear North,
US-C
able
$375.00$318.75
Yourtown C
able M
ulti Invoice.datThe E
verything Stores
Yourtown
2301798, YO
UR
TOW
N
CABLE SO
UTH
CITY
US
-Cable
4322112/01
3/6/200123
Yourtown
Cable/S
outh City
(Are-Cable
$170.00$144.50
Yourtown C
able M
ulti Invoice.datThe E
verything Stores
Yourtown
129 129 129
129 129
129 129 129
129
This report can be generated from
the Report m
enu in the S
BM
S Im
port Invoice Status screen w
hen im
porting electronic invoices. It displays the invoice headers and linked inform
ation of selected invoices on the Im
port Eletronic Invoice screen.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
130 130 130
130 130
130 130 130
130
Other Broadcast Reports
131 131 131
131 131
131 131 131
131
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
132 132 132
132 132
132 132 132
132
Product: All
Agency: The Advertising Agency
Office: The Advertising Agency Yourtown
Client: The Everything Stores
Estimate # Estimate Description Flight End DateFlight Start Date
Estimate Lookup Report
4 Grand Opening Buy RD 8/28/00-9/24/00 8/28/00 9/24/00
8 Grand Opening RD 12/27/99-3/26/00 12/27/99 3/26/00
10 Grand Opening RD 3/27/00-6/25/00 3/27/00 6/25/00
19 Grand Opening RD 9/25/00-12/31/00 9/25/00 12/31/00
18 Grand Opening RD Daily 12/18/00-12/24/00 12/18/00 12/24/00
17 Handy Hardware Buy TV 10/23/00-11/26/00 10/23/00 11/26/00
1 Handy Hardware Buy TV 11/20/00-12/24/00 11/20/00 12/24/00
5 Handy Hardware Buy TV 12/27/99-3/26/00 12/27/99 3/26/00
9 Handy Hardware Buy TV 3/27/00-6/25/00 3/27/00 6/25/00
11 Handy Hardware Buy TV 6/26/00-9/24/00 6/26/00 9/24/00
3 Handy Hardware Buy TV Daily 2/7/00-2/11/00 2/7/00 2/11/00
2 Super Kitchenware CB 12/27/99-3/26/00 12/27/99 3/26/00
20 Super Kitchenware CB 3/27/00-6/25/00 3/27/00 6/25/00
21 Super Kitchenware CB 6/26/00-9/24/00 6/26/00 9/24/00
22 Super Kitchenware CB 9/25/00-12/31/00 9/25/00 12/31/00
133 133 133
133 133
133 133 133
133
This report can be generated by selecting the Estimate Lookup option in the Help menu of any SBMS screen. Choose the Print button on the Estimate Lookup screen to print the list of estimates displayed on the Estimates by Office/Client/Product tab. This report lists all estimates by office, client, or product. The list can be sorted by estimate # or description.
Estimate Media Product
Client: The Everything Stores
Frozen Date
Frozen Schedule Report
Description Market
1 Handy Hardware Buy TV 11/20/00-12/2 TV Handy Hardware
Los Angeles 11/15/00New York 11/15/00 Yourtown 11/11/00
2 Super Kitchenware CB 12/27/99-3/26/0 Cable Krafty Kitchenware
Unrated Market (u) 1/15/003 Handy Hardware Buy TV Daily 2/7/00-2/ TV Handy Hardware
Yourtown 2/15/004 Grand Opening Buy RD 8/28/00-9/24/0 Radio Grand Opening
Yourtown 9/2/00
5 Handy Hardware Buy TV 12/27/99-3/26 TV Handy Hardware
Los Angeles 1/22/00
New York 1/22/00
Yourtown 1/22/00
8 Grand Opening RD 12/27/99-3/26/00 Radio Grand Opening
Los Angeles 1/12/00
New York 1/12/00
Yourtown 1/12/00
9 Handy Hardware Buy TV 3/27/00-6/25/ TV Handy Hardware
Los Angeles 4/2/00
New York 4/2/00
Yourtown 4/2/00
10 Grand Opening RD 3/27/00-6/25/00 Radio Grand Opening
Los Angeles 4/10/00
New York 4/10/00
Yourtown 4/10/00
11 Handy Hardware Buy TV 6/26/00-9/24/ TV Handy Hardware
Los Angeles 7/11/00
New York 7/11/00
Yourtown 7/11/00
17 Handy Hardware Buy TV 10/23/00-11/2 TV Handy Hardware
Yourtown 10/31/00
18 Grand Opening RD Daily 12/18/00-12/2 Radio Grand Opening
Yourtown 12/22/00
19 Grand Opening RD 9/25/00-12/31/00 Radio Grand Opening
Los Angeles 9/30/00
New York 9/30/00
Yourtown 9/30/00
20 Super Kitchenware CB 3/27/00-6/25/00 Cable Krafty Kitchenware
Unrated Market (u) 2/24/00Yourtown 2/24/00
21 Super Kitchenware CB 6/26/00-9/24/00 Cable Krafty Kitchenware
Unrated Market (u) 2/24/00
134 134 134
134 134
134 134 134
134
This report can be generated from the Report menu in the Freezing Schedule screen. This report lists schedules which have been frozen by estimate and market. The frozen date is also displayed.
Client
Estimate
ProductM
ediaFlight Start
Flight End
Date:
7/10/2002Agency:
The Advertising A
gencyO
ffice:The A
dvertising Agency Y
ourtown
The Everything S
tores
Description
Period from
1st Quarter 2000 to 4th Q
uarter 2001
Market
Archive Data R
eport
Handy H
ardware B
uy TV 11/20/00-12/24/00
Handy H
ardware
TV11/20/00
12/24/001
Los Angeles
New
York
Yourtow
nS
uper Kitchenw
are CB
12/27/99-3/26/00K
rafty Kitchenw
areC
able12/27/99
3/26/002
Unrated M
arket (u)H
andy Hardw
are Buy TV
Daily 2/7/00-
2/11/00H
andy Hardw
areTV
2/7/002/11/00
3
Yourtow
nG
rand Opening B
uy RD
8/28/00-9/24/00G
rand Opening
Radio
8/28/009/24/00
4Y
ourtown
Handy H
ardware B
uy TV 12/27/99-3/26/00
Handy H
ardware
TV12/27/99
3/26/005
Los Angeles
New
York
Yourtow
nG
rand Opening R
D 12/27/99-3/26/00
Grand O
peningR
adio12/27/99
3/26/008
Los Angeles
New
York
Yourtow
nH
andy Hardw
are Buy TV
3/27/00-6/25/00H
andy Hardw
areTV
3/27/006/25/00
9Los A
ngelesN
ew Y
orkY
ourtown
Grand O
pening RD
3/27/00-6/25/00G
rand Opening
Radio
3/27/006/25/00
10Los A
ngelesN
ew Y
orkY
ourtown
Handy H
ardware B
uy TV 6/26/00-9/24/00
Handy H
ardware
TV6/26/00
9/24/0011
Los Angeles
New
York
Yourtow
nH
andy Hardw
are Buy TV
10/23/00-11/26/00H
andy Hardw
areTV
10/23/0011/26/00
17Y
ourtown
Grand O
pening RD
Daily 12/18/00-12/24/00
Grand O
peningR
adio12/18/00
12/24/0018
135 135 135
135 135
135 135 135
135
This report lists all the estim
atesthat w
ill be archived and removed
from the w
orking database.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
136 136 136
136 136
136 136 136
136
LPM Overnights
137 137 137
137 137
137 137 137
137
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
138 138 138
138 138
138 138 138
138
Storm M
ulti-Day R
eport - LPM O
vernights
Multi-D
ay Report - Tim
e Period
Yourtow
nD
MA
(Live+) (Adults 25-54)
February 1, 2007 - February 1, 2007M
on-Fri All D
ays Hourly
Program
Nam
eR
tgIm
pS
hrP
rogram N
ame
Rtg
Imp
Shr
2:00 AM
9.77V
arious0.2
82562.07
PO
KE
R-M
-SA
-NB
C0.73
298917.48
3:00 AM
8.31V
arious0.18
71872.11
ALL-TN
T SH
-NB
C0.36
149294.39
4:00 AM
8.86U
P TO
MIN
-CB
S / C
BS
MO
RN
NW
S0.4
161954.47
EA
RLY
TDA
Y-N
BC
/ NB
C5 B
RLY
TDA
Y0.29
117723.25
5:00 AM
10.1C
BS
2 AT 5A
M0.36
149093.61
NB
C5 N
-TDY
-5A / N
BC
5 N-TD
Y530A
0.6928344
6.866:00 A
M12.19
CB
S2 A
T 6AM
0.312141
2.43N
BC
5 N-TD
Y-6A
1.1748025
9.637:00 A
M14.92
EA
RLY
SH
W1-C
BS
/ EA
RLY
SH
W2-C
BS
0.145657
0.93TO
DA
Y S
HW
1.3756136
9.198:00 A
M14.88
EA
RLY
SH
W2-C
BS
0.2811375
1.87TO
DA
Y S
HW
1.3856655
9.39:00 A
M15.27
GU
IDIN
G LIG
HT
0.145657
0.91TO
DA
Y S
HW
2-NB
C0.71
289904.64
10:00 AM
13.57P
RIC
E-R
T 1-CB
S / P
RIC
E-R
T 2-CB
S0.72
295525.32
MA
RTH
A0.21
87651.58
11:00 AM
12.85C
BS
2 AT 11A
M / Y
OU
NG
&R
ES
TLES
S0.52
214584.08
I VILLA
GE
0.3313676
2.612:00 P
M15.38
YO
UN
G&
RE
STLE
SS
/ BO
LD&
BE
AU
TIFUL
0.5522484
3.57R
EC
IPE
TV / A
CC
ES
S H
OLLY
WD
0.3514453
2.31:00 P
M15.2
AS
WO
RLD
TUR
N0.6
247003.97
PA
SS
ION
S-N
BC
0.4417982
2.892:00 P
M15.82
RA
CH
AE
L RA
Y0.65
266464.12
DA
YS
-OU
R LIV
ES
0.4317409
2.693:00 P
M16.33
JUD
GE
JUD
Y0.56
227403.4
ELLE
N0.88
358695.37
4:00 PM
18.69D
R. P
HIL
1.4961019
7.98E
XTR
A / N
BC
5 NW
S-4.30P
0.7430241
3.955:00 P
M20.83
CB
S2 A
T 5PM
/ CB
S E
VE
NW
S0.9
370394.35
NB
C5 N
WS
-5.00P / N
BC
NITE
LY N
WS
1.3354447
6.396:00 P
M29.27
CB
S2 A
T 6PM
/ MIS
SIO
N M
IAM
I1.07
435973.64
NB
C5 N
WS
-6.00P / A
CC
ES
S H
OLLY
WD
2.1688289
7.377:00 P
M40.07
CS
I-8PM
SP
-CB
S2.21
902935.51
MY
NM
-EA
RL-N
BC
/ OFFIC
E-N
BC
6.47264724
16.148:00 P
M49.98
CS
I-CB
S6.89
28208913.79
SC
RU
BS
-NB
C / 30 R
OC
K-N
BC
3.53144312
7.059:00 P
M44.79
SH
AR
K-C
BS
4.1167763
9.15E
.R.-N
BC
6.02246556
13.4510:00 P
M35.5
CB
S2 A
T 10PM
/ D LE
TTRM
AN
-CB
S1.98
808825.57
NB
C5 N
WS
-10P / TO
NITE
SH
W-N
BC
3.63148464
10.2211:00 P
M23.78
D LE
TTRM
AN
-CB
S / LT-FE
RG
US
N-C
BS
1.4458796
6.04TO
NITE
SH
W-N
BC
/ C O
'BR
IEN
-NB
C1.31
536635.51
12:00 AM
16.77LT-FE
RG
US
N-C
BS
/ EN
T TON
IGH
T 300.65
265223.86
C O
'BR
IEN
-NB
C / C
-DA
LY-N
BC
0.6426354
3.841:00 A
M12.82
DR
. PH
IL R0.59
242014.61
NB
C5 N
W-10P
R / E
XTR
A R
0.4116888
3.22
Nielsen A
udience Estim
ates Copyright @
2007 Nielsen M
edia Research
This Report w
as created using Strata S
TOR
M R
eports
Times
HU
T/ PV
T R
tgW
AA
AW
HH
H
139 139 139
139 139
139 139 139
139
Using S
TR
AT
A's S
TO
RM
Reports
print Nielsen’s LP
M O
vernight data for m
ultiple days and stations.
STATION
: W
AA
A-TV
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
36 Handy H
ardware B
uy TV 1/29/07-3/4/07M
arket: Yourtow
n
#IN
DEX
DP / LEN
PRO
GR
AMTIM
ED
AYSD
ATELIN
E
Detail Post Analysis R
eport - LPM O
vernights
Date R
ange:1/29/07-3/4/07
Men 25-54 (U
neqv.)M
en 25-54 (Eqv.)
Post Book:
LPM
Overnight TV
S
3/27/2007D
ate:
Media:
TV
CO
STEST R
TGAC
T RTG
ACT R
TGEST R
TG
(Cost Selected: Station G
ross Cost)
Dem
os 1-3
WA
AA
-TVStation:
Purchased B
ook:Feb07 P
roj. (Feb06 HU
T, Nov06 S
HR
) DM
A N
ielsen
1/29-3/4M
900P-1000PC
SI:MIAM
I-CB
SPT
307800.00
16.511.3
368
16.511.3
11/29
Mon
910PC
SI:MIA
MI-C
BS
2600.005.5
1.731
5.51.7
302/12
Mon
906P C
SI:MIA
MI-C
BS
2600.00 5.5
5.7 104
5.5 5.7
30U
nmatched S
pot2/26
M900P
-1000P2600.00
5.53.9
715.5
3.91
7800.003
16.511.3
68Actual B
uy Line Totals16.5
11.3
1/29-3/4W
800P-900PC
RIM
NL M
ND
-CB
SPT
304000.00
9.08.2
291
9.08.2
32/7
Wed
826PC
RIM
NL M
ND
-CB
S2000.00
4.54.2
934.5
4.230
Unm
atched Spot
2/21W
800P-900P
2000.004.5
4.089
4.54.0
14000.00
29.0
8.291
Actual Buy Line Totals
9.08.2
1/29-3/4W
900P-1000PC
SI:NY-C
BS
PT30
3300.007.0
4.92
707.0
4.95
1/31W
ed945P
CSI:N
Y-C
BS
1650.003.5
1.646
3.51.6
302/14
Wed
955PC
SI:NY
-CB
S1650.00
3.53.3
943.5
3.330
3300.002
7.04.9
70Actual B
uy Line Totals 7.0
4.9
+ Actual ratings based on the average of all ¼ hours from
the specified date range.
STATION
TOTALS:
15100.007
32.524.4
75W
BB
M-TV
32.524.4
Based on the available overnight data from
1/29/07 to 3/4/07, the current schedule, only including spots that have already run, is at 16.5, or at 51% of projected. The current schedule, w
hen including estim
ated spots that have not yet run, is at 24.4, or at 75% of projected.
Estimate C
omm
ents:This contract is binding.
140 140 140
140 140
140 140 140
140
WA
AA
-TV
This report show
s a spot detail of purchased vs. invoice inform
ation based on Nielsen’s LP
M
Overnight data. U
se this report for an early w
arning post to see how run and estim
ated spots com
pare against what w
as projected.
Schedules, Estimates, and Goals
141 141 141
141 141
141 141 141
141
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
142 142 142
142 142
142 142 142
142
Travel and Fun1547 North Avenue
Insertion Order Report
The Best Workout Clubs2000 Promotions
3 - 1
To:
1st Floor
James Pitney
1Revision Number:
11/2/2005Date:
Buyer: Katherine
From: The Advertising Agency Yourtown1234 Main Street
Yourtown, US 31313
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Attn:
Order Number:Revision Comments: This is a revision comment for Travel and Fun.
Ad Size ColorAd
Number CaptionPosition RequestStatus
Month/Day
InsertionDate Section Zone
Material Comments
Gross Cost
Net Cost
303-293-1242303-293-1212
Phone:Fax:
Circulation: 100000
E-mail: [email protected]
Space ClsMaterial Cls
Phone: Fax:312-222-1111 312-222-1555
Yourtown, US 61211
Repeat of 1/1/00
2/1/00 Full Page New Year Resolution
$233.75X111/29/001/30/00
$275.004c 3rd CoverRevised Feb Travel Fitness
Zone 1
Hold material for possible repeat insertion.
3/1/00 1/4 Page Two for One $255.00X122/28/002/27/00
$300.00BW Back CoverApproved Mar Discount Trips
Zone 1
Repeat of 3/1/00
4/1/00 1/4 Page Two for One $255.00X123/31/003/30/00
$300.00BW 3rd CoverApproved Apr Discount Trips
Monthly
Repeat of 5/1/00
6/1/00 Full Page Summer Swimsuit Special
$233.75X135/29/005/30/00
$275.004c 3rd CoverApproved Jun Travel Fitness
Monthly
10/1/00 1/2 Page Halloween Scare
$148.75X1610/1/0010/1/00
$175.002c Far Forward Right Hand Page
Draft Oct Classified Monthly
$1,126.25$1,325.00Total Cost:
To be applied towards an annual contract rate at a later date.Insertion Order Comments:
Materials Address:
Unique client contract.
The Advertising Agency Yourtown1234 Main Street
Yourtown,
Invoices should be sent to:
Atten: Accounting Dept.US 31313
Lisa Jones303-293-1222303-293-1232
Direct Billing Questions to:
Date
Laura Kissler1547 North Avenue
Yourtown,303-293-1111 Fax 303-293-1122
US 61211
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
Atten: Materials Department
X
Disclaimer:Do not back by a coupon, or we will take full credit.
Buyer/Authorized Signature
143 143 143
143 143
143 143 143
143
This report can be sent to stations or clientsvia fax or hard copy. The report isorganized by order number, agency, office,and publication. Detailed information isdisplayed for each insertion order line inportrait orientation. The pub address isformatted to fit inside the window of a 3-foldenvelope (#10).
Portrait Format
Reflects all insertions per year on one order. Publication can't say they did not receive a cancellation if it is on the same page as the order!
Travel and Fun1547 North Avenue
Yourtown,
The Best Workout Clubs2000 Promotions
3 - 1
To:
1st FloorUS 61211
James Pitney303-293-1242303-293-1212
2Revision Number:
11/2/2005Date:
This is a revision comment for Travel and Fun.
Buyer: Katherine
From: The Advertising Agency Yourtown1234 Main Street
Yourtown, US 31313
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Attn:Phone:
Fax:
Order Number:Revision Comments:
Ad Size ColorAd
Number CaptionStatusInsertion
Date Gross Cost Net Cost
312-222-1111 312-222-1555Phone: Fax:
Insertion Order Report
Circulation: 100000E-mail: [email protected]
Space ClsMaterial Cls
2/1/00 Full Page New Year Resolution $233.75X111/29/001/30/00
$275.004cRevised
3/1/00 1/4 Page Two for One $255.00X122/28/002/27/00
$300.00BWApproved
4/1/00 1/4 Page Two for One $255.00X123/31/003/30/00
$300.00BWApproved
5/1/00 Full Page Summer Swimsuit Special $233.75X134/28/004/29/00
$275.004cRevised
6/1/00 Full Page Summer Swimsuit Special $233.75X135/29/005/30/00
$275.004cApproved
7/1/00 Full Page Color Your Body $63.75X146/28/006/29/00
$75.00BWRevised
8/1/00 Full Page Color Your Body $172.13X147/29/007/30/00
$202.50BWRevised
9/1/00 Full Page Back to School $0.00X158/29/008/30/00
$0.002cCancelled
10/1/00 1/2 Page Halloween Scare $148.75X1610/1/0010/1/00
$175.002cDraft
$1,877.50Total Cost: $1,595.88
To be applied towards an annual contract rate at a later date.Comments:
Materials Address:
Unique client contract.
The Advertising Agency Yourtown1234 Main Street
Yourtown,
Invoices should be sent to:
Atten: Accounting Dept.US 31313
Lisa Jones303-293-1222303-293-1232
Direct Billing Questions to:
Date
Laura Kissler1547 North Avenue Atten: Materials DepartmeYourtown,303-293-1111 Fax 303-293-1122
US 61211
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
X
Disclaimer:Do not back by a coupon, or we will take full credit.
Buyer/Authorized Signature
144 144 144
144 144
144 144 144
144
(Portrait Simple 1 Format)
This report can be sent to stations or clients via fax or hard copy. The report is organized by order number, agency, office, and publication. Basic information is displayed for each insertion order line in portrait orientation.
Travel and Fun1547 North Avenue
Yourtown,
Insertion Order
The Best Workout Clubs2000 Promotions
Order #: 3 - 1
1st FloorUS 61211
11/2/2005Date:
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Ad Size ColorAd # CaptionInsertion
DateGross Cost
1/1/2000-12/31/2000Flight Dates:James Pitney
303-293-1242303-293-1212
Phone:Fax:
Circulation: 100000
E-mail: [email protected]
X12 Two for One 3/1/00 1/4 Page BW $300.00X12 Two for One 4/1/00 1/4 Page BW $300.00X13 Summer Swimsuit Special 6/1/00 Full Page 4c $275.00
$875.00Total Cost:
To be applied towards an annual contract rate at a later date.Insertion Order Comments:
Date
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
XBuyer/Authorized Signature
145 145 145
145 145
145 145 145
145
(Portrait Simple 2 Format)
This report groups insertions with the samestatus together and generates a new page foreach status. Approved insertions will be onthe Insertion Order. Revised Insertions willbe on the Change Order. Canceled insertionswill be on the Cancellation Order. Draftinsertions will not be shown.
Travel and Fun1547 North Avenue
Yourtown,
Change Order
The Best Workout Clubs2000 Promotions
Order #: 3 - 1
1st FloorUS 61211
11/2/2005Date:
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Ad Size ColorAd # CaptionInsertion
DateGross Cost
1/1/2000-12/31/2000Flight Dates:James Pitney
303-293-1242303-293-1212
Phone:Fax:
Circulation: 100000
E-mail: [email protected]
X11 New Year Resolution 2/1/00 Full Page 4c $275.00X13 Summer Swimsuit Special 5/1/00 Full Page 4c $275.00X14 Color Your Body 7/1/00 Full Page BW $75.00X14 Color Your Body 8/1/00 Full Page BW $202.50
$827.50Total Cost:
To be applied towards an annual contract rate at a later date.Insertion Order Comments:
Date
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
XBuyer/Authorized Signature
146 146 146
146 146
146 146 146
146
(Portrait Simple 2 Format)
This section of the insertion order report lists all revised insertions for this estimate.
Travel and Fun1547 North Avenue
Yourtown,
Cancellation Order
The Best Workout Clubs2000 Promotions
Order #: 3 - 1
1st FloorUS 61211
11/2/2005Date:
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Ad Size ColorAd # CaptionInsertion
DateGross Cost
1/1/2000-12/31/2000Flight Dates:James Pitney
303-293-1242303-293-1212
Phone:Fax:
Circulation: 100000
E-mail: [email protected]
X15 Back to School 9/1/00 Full Page 2c $0.00$0.00Total Cost:
To be applied towards an annual contract rate at a later date.Insertion Order Comments:
Date
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
XBuyer/Authorized Signature
147 147 147
147 147
147 147 147
147
(Portrait Simple 2 Format)
This section of the insertion order report lists all cancelled insertions for this estimate.
Gross Cost
Position Request
To the Publisher of:
1547 North Avenue
Yourtown,
The Best Workout Clubs2000 Promotions
1st FloorUS 61211
James Pitney303-293-1242 303-293-1212
11/2/2005Date:
Buyer: Katherine
From:
1234 Main Street Yourtown, US 31313
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Attn:Phone: Fax:
InsertionDate Edition/Zone
Atten: Materials DepartmentYourtown, US 61211
1547 North Avenue
Representative:
.05Client Contract
Discount:Discount Terms:
312-222-1111Phone:
3 - 12Revision Number: This is a revision comment for Travel and Fun.
Order Number:Revision Comments:
Laura Kissler303-293-1111
Attn:Phone:
Travel and Fun
The Advertising Agency Yourtown
Travel and Fun
Ad Size ColorAd
Number Caption
Insertion Order Report
Circulation: 100000
E-mail: [email protected]
Space ClsMaterial Cls
303-293-1122Fax:
2/1/00 Full Page New Year Resolution $275.00X111/29/001/30/00
4c
3rd Cover
Zone 1
3/1/00 1/4 Page Two for One $300.00X122/28/002/27/00
BW
Back Cover
Zone 1
4/1/00 1/4 Page Two for One $300.00X123/31/003/30/00
BW
3rd Cover
Monthly
5/1/00 Full Page Summer Swimsuit Special $275.00X134/28/004/29/00
4c
2nd Cover
Monthly
6/1/00 Full Page Summer Swimsuit Special $275.00X135/29/005/30/00
4c
3rd Cover
Monthly
7/1/00 Full Page Color Your Body $75.00X146/28/006/29/00
BW
2nd Cover
Monthly
10/1/00 1/2 Page Halloween Scare $175.00X1610/1/0010/1/00
2c
Far Forward Right Hand Page
Monthly
$1,675.00Total Cost:
Date
To be applied towards an annual contract rate at a later date.I/O Comments:
X
Disclaimer:Do not back by a coupon, or we will take full credit.
Buyer/Authorized Signature
148 148 148
148 148
148 148 148
148
(Portrait Simple 3 Format)
The portrait simple 3 format displays adetailed header which includes both thematerials and publication address/contactname. Gridlines can be selected toseparate the insertion order lines.
Phone:
Fax:
Travel and Fun1547 N
orth Avenue
Yourtow
n, US
61211
Insertion Order R
eport
The Best Workout C
lubs2000 Prom
otions
3 - 1
To
1st FloorJames P
itney <Em
ail: travel_fun@yourtow
n.com>
303-293-1242303-293-1212
2R
evision Num
ber:
11/2/2005D
ate:
Ad S
izeC
olorA
d N
umber
Caption
This is a revision comm
ent for Travel and Fun.
Buyer:
Katherine
Position
Request
Status
From:The A
dvertising Agency Yourtow
n1234 M
ain Street
Yourtow
n, US
31313
Client:
Product:
3, National Fitness Prom
otion 1/1/00-12/31/00
Estim
ate:
Attn:
Phone:
Fax:
Order N
umber:
Revision C
omm
ents:
Month/D
ayInsertion
Date
Section
ZoneG
ross C
ostM
aterial Com
ments
312-222-1111312-222-1555
Circulation:
100000
Space Cls
Material C
ls
2/1/00Full P
ageN
ew Y
ear Resolution
X11
1/29/001/30/00
$275.004c
3rd Cover
Revised
FebTravel Fitness
Zone 1
Repeat of 1/1/00
3/1/001/4 Page
Two for O
neX
122/28/002/27/00
$300.00BW
Back C
overA
pprovedM
arD
iscount Trips
Zone 1
Hold m
aterial for possible repeat insertion.
4/1/001/4 Page
Two for O
neX
123/31/003/30/00
$300.00BW
3rd Cover
Approved
Apr
Discount
TripsM
onthly
Repeat of 3/1/00
10/1/001/2 Page
Hallow
een Scare
X16
10/1/0010/1/00
$175.002c
Far Forward R
ight H
and PageD
raftO
ctC
lassifiedM
onthly
$1,050.00Total C
ost:
To be applied towards an annual contract rate at a later date.
Co
mm
ents:
Materials A
ddress:U
nique client contract.The A
dvertising Agency Y
ourtown
1234 Main Street
Yourtow
n,
Invoices should be sent to:
Atten: A
ccounting Dept.US
31313
Lisa Jones303-293-1222303-293-1232
Direct B
illing Questions to:
Date
Laura Kissler
1547 North A
venue Atten: M
aterials Departm
eY
ourtown,
303-293-1111 Fax 303-293-1122US
61211
Products m
ay vary over the year. Any variations w
ill be clearly indicated on insertion orders.E
stimate C
omm
ents:
X Disclaim
er:Do not back by a coupon, or w
e will take full credit.
Buyer/A
uthorized Signature
149 149 149
149 149
149 149 149
149
Th
is rep
ort ca
n b
e se
nt to
statio
ns o
r clien
ts via fa
x or h
ard
co
py. T
he
rep
ort is o
rga
nize
d b
y ord
er n
um
be
r, ag
en
cy o
ffice, a
nd
pu
blica
tion
. De
taile
d in
form
atio
n is d
ispla
yed
fo
r ea
ch in
sertio
n o
rde
r line
in la
nd
scap
e o
rien
tatio
n.
(Landscape Format)
Phone:
Fax:
Billboards 'R
Us
123 Billboard Lane
Yourtow
n, US
31211
Outdoor O
rder
The Best Workout C
lubsProm
otions
9 - 1
To
Suite 1900Joe B. Board <Em
ail: [email protected]
>312-111-2222 <Fax: 312-111-3333>
0R
evision Num
ber:
11/1/2005D
ate:
Buyer:
Katherine
From:The A
dvertising Agency Yourtow
n1234 M
ain Street
Yourtow
n, US
31313
Client:
Product:
9, Fitness Spectacular O
utdoor Prom
oE
stimate:
Attn:
Phone:
Order N
umber:
Revision C
omm
ents:
312-222-1111312-222-1555
Size
(H'xW
')Facing
CurrentC
opyS
tartD
ateA
d # G
ross C
ost N
et C
ostS
toreP
roductionFee
Est. D
aily G
RPDEC
Reach%
Monthly
FrequencyLocation
EndD
ateStatus
Market
Yourtow
nA
pproved1234-56
BWC
659806/01/00
$4,700.00E
verything S
tore O
pening
NW$5,000.00
20' x 60'M
ain Street and R
oute 680
3.3$450.00
1.4012.00%
06/30/00
Revised
1234-75B
WC
659807/01/00
$2,750.00u
nkn
ow
n$3,000.00
Bus
Bench
Dow
ntown and city
college stops120
6.2$200.00
0.708.00%
08/31/00
Draft
1234-89BW
C6598
07/01/00$31,100.00
Credit U
nion C
heckingA
rrivals$36,000.00
Airport
Yourtow
n International & M
id-C
ity Express
1302.1
$500.002.00
16.00%12/31/00
$38,550.00$44,000.00
$1,150.00330
4.10M
arket Yourtow
n Total:
$38,550.00$44,000.00
Total:$1,150.00
3304.10
May be applied tow
ards an annual contract.O
utdoor Order C
omm
ents:
Unique client contract.
The Advertising A
gency Yourtow
n1234 M
ain Street
Yourtow
n,
Invoices should be sent to:
Atten: A
ccounting Dept.US
31313
Maggie D
ogs312-111-4141312-111-5151
Direct B
illing Questions to:
Date
Billboards m
ay vary over the flight. Any variations w
ill be clearly indicated on the orders.E
stimate C
omm
ents:
X Disclaim
er: Do not back by a coupon, or w
e will take full credit.
Buyer/A
uthorized Signature
Direct M
aterial Questions to:
Aidan S
haw123 B
illboard Lane Suite 1902
Yourtow
n, US
31211312-111-2121
150 150 150
150 150
150 150 150
150
This report displays buy inform
ation for O
utdoor Insertions, as well as the contact
information for the P
rimary C
ontact of each V
endor associated with an Outdoor buy.
Status
3/29/2007D
ate:
Ad Size
Insertions from 1/01/00 to 1/31/00
Caption
Gross C
ostPub N
ame
InsertionD
ateN
et Cost
Insertion Order Status R
eportColor
MechanicalD
etailAd #
SpaceC
ls Date
Material
Cls D
ateC
lientEstim
ate
Approved
1/1/00Full P
ageN
ew Year R
esolution$275.00
$233.754c
Travel and FunX11
12/29/9912/30/99
The Best W
orkout C
lubs3, N
ational Fitness P
romotion 1/1/00-
12/31/00
Revised
1/1/001/4 P
age$10 D
own and $10/M
onth$75.00
$63.752c
Travel and FunA21
12/29/9912/30/99
The Best W
orkout C
lubs4, 10th A
nniversery C
elebration 1/1/00-12/31/00
Approved
1/2/00Full P
ageH
ow G
etting Fit Can
Improve Y
our Life$76.19
$64.76B
W5 col x 13"
Yourtown Tim
esP-1
1/2/001/2/00
The Best W
orkout C
lubs7, Fitness 2000
Approved
1/4/001/2 P
ageH
ow G
etting Fit Can
Improve Y
our Life$44.41
$37.75B
W5 col x 6.5"
Yourtown Tim
esP-24
1/4/001/4/00
The Best W
orkout C
lubs
Revised
1/5/00Full P
ageH
ow G
etting Fit Can
Improve Y
our Life$441.00
$374.85B
W6 col x 21"
Yourtown D
ailyP-24
12/6/991/5/00
The Best W
orkout C
lubs
Approved
1/6/001/4 P
ageH
ow G
etting Fit Can
Improve Y
our Life$220.50
$187.43B
W3 col x 10.5"
Yourtown D
ailyP-24
12/7/991/6/00
The Best W
orkout C
lubs
Cancelled
1/7/001/2 page
Get Fit N
ow!
$0.00$0.00
4cFashion and Fitness
4512The B
est Workout
Clubs
5, National Fitness
Prom
otion 1/1/00-12/31/00
Revised
1/7/001/2 P
ageH
ow G
etting Fit Can
Improve Y
our Life$44.41
$37.75B
W5 col x 6.5"
Yourtown Tim
esP-7
1/7/001/7/00
The Best W
orkout C
lubs7, Fitness 2000
Approved
1/9/001/2 P
ageH
ow G
etting Fit Can
Improve Y
our Life$441.00
$374.85B
W6 col x 10.5"
Yourtown D
ailyP-7
12/10/991/9/00
The Best W
orkout C
lubs
Approved
1/11/001 page
Get Fit N
ow!
$100.00$85.00
4cTravel and Fun
45121/10/00
1/9/00The B
est Workout
Clubs
5, National Fitness
Prom
otion 1/1/00-12/31/00
Revised
1/11/001/4 P
ageH
ow G
etting Fit Can
Improve Y
our Life$220.50
$187.43B
W3 col x 10.5"
Yourtown D
ailyP-7
12/12/991/11/00
The Best W
orkout C
lubs7, Fitness 2000
Cancelled
1/15/001 page
Get Fit N
ow!
$0.00$0.00
4cFashion and Fitness
4512The B
est Workout
Clubs
5, National Fitness
Prom
otion 1/1/00-12/31/00
Approved
1/16/001/2 P
ageH
ow G
etting Fit Can
Improve Y
our Life$44.41
$37.75B
W5 col x 6.5"
Yourtown Tim
esP-1
1/16/001/16/00
The Best W
orkout C
lubs7, Fitness 2000
Revised
1/16/001/2 P
ageH
ow G
etting Fit Can
Improve Y
our Life$76.19
$64.76B
W5 col x 6.5"
Yourtown Tim
esP-7
1/16/001/16/00
The Best W
orkout C
lubs
Approved
1/20/001/2 page
Get Fit N
ow!
$70.00$59.50
4cTravel and Fun
43321/19/00
1/18/00The B
est Workout
Clubs
5, National Fitness
Prom
otion 1/1/00-12/31/00
151 151 151
151 151
151 151 151
151
From
the Insertion Order S
tatus screen sort and filteryour insertions by insertion date or m
aterial closingdate and print a list in that order on this report.
Gross C
ost
Client:
The Best Workout C
lubs
Agency:The Advertising Agency
Office:
The Advertising Agency Yourtown
Media C
alendar Report
Estimate G
roup:All
Media:
AllProduct:
AllM
arket:Yourtow
nEstim
ate:All
January2000
SuM
TuW
ThSa
FTotal
4 Spots:
Cost:
$3,116.65
At Hom
e Magazine, 1/1/00,
$100.00, 1/4pTravel and Fun, 1/1/00, $10 D
own
and $10/, $75.00, 1/4 PageTravel and Fun, 1/1/00, N
ew Year
Resoluti, $275.00, Full Page
Yourtown Tim
es, 1/2/00, How
G
etting Fit C, $2666.65, 5 col x 7"
12
9 Spots:
Cost:
$3,143.68
Fashion and Fitness, 1/3/00, $10 D
own and $10/, $0.00, 1/4 Page
Travel and Fun, 1/3/00, Get Fit
Now
!, $100.00, 1 page
Yourtown Tim
es, 1/4/00, How
G
etting Fit C, $621.74, 2 col x 7"
Com
puters Today, 1/5/00, Get Fit
Now
!, $200.00, 1 pageYourtow
n Daily, 1/5/00, H
ow
Getting Fit C
, $533.40, 2 col x 7"
Yourtown D
aily, 1/6/00, How
G
etting Fit C, $533.40, 2 col x 7"
Fashion and Fitness, 1/7/00, Get
Fit Now
!, $0.00, 1/2 pageYourtow
n Times, 1/7/00, H
ow
Getting Fit C
, $621.74, 2 col x 7"
Yourtown D
aily, 1/9/00, How
G
etting Fit C, $533.40, 2 col x 7"
34
56
78
9
7 Spots:
Cost:
$3,987.67
Com
puters Today, 1/10/00, Get Fit
Now
!, $200.00, 1 pageM
oney Manager, 1/10/00, $10
Dow
n and $10/, $0.00, 1/4 Page
Travel and Fun, 1/11/00, Get Fit
Now
!, $100.00, 1 pageYourtow
n Daily, 1/11/00, H
ow
Getting Fit C
, $1066.66, 2 col x 7"
Fashion and Fitness, 1/15/00, Get
Fit Now
!, $0.00, 1 pageYourtow
n Times, 1/16/00, H
ow
Getting Fit C
, $1066.66, 2 col x 7"Yourtow
n Times, 1/16/00, H
ow
Getting Fit C
, $1554.35, 5 col x 7"
1011
1213
1415
16
4 Spots:
Cost:
$1,744.35
Fashion and Fitness, 1/17/00, Get
Fit Now
!, $0.00, 1/2 pageTravel and Fun, 1/20/00, G
et Fit N
ow!, $70.00, 1/2 page
Com
puters Today, 1/21/00, Get Fit
Now
!, $120.00, 1/2 pageYourtow
n Times, 1/23/00, H
ow
Getting Fit C
, $1554.35, 5 col x 7"
1718
1920
2122
23
4 Spots:
Cost:
$1,483.50
Com
puters Today, 1/25/00, Get Fit
Now
!, $100.00, 1/4 pageYourtow
n Times, 1/25/00, H
ow
Getting Fit C
, $1333.50, 5 col x 7"
Fashion and Fitness, 1/26/00, Get
Fit Now
!, $0.00, 1 pageTravel and Fun, 1/29/00, G
et Fit N
ow!, $50.00, 1/4 page
2425
2627
2829
30
2 Spots:
Cost:
$500.00
At Hom
e Magazine, 1/31/00, N
ew
Year Resoluti, $300.00, Full Page
Fashion and Fitness, 1/31/00, New
Year R
esoluti, $200.00, Full Page 31
152 152 152
152 152
152 152 152
152
The m
edia calendar report can display com
bined broadcast and print schedule inform
ation in a monthly calendar form
at.
Gross Cost
Client: The Best Workout Clubs
Agency: The Advertising AgencyOffice: The Advertising Agency Yourtown
Media Calendar Report - Vendor Weekly
Estimate Group: All
Media: AllProduct: All Market: Yourtown
Estimate: All
Monday Tuesday SaturdayWednesday Thursday Friday Sunday1/3/2000 1/4/2000 1/5/2000 1/6/2000 1/7/2000 1/8/2000 1/9/2000
Computers Today Computers Today Computers Today Computers Today Computers Today Computers Today Computers Today
Get Fit Now!1/5/00, $200.00, 1 page
Fashion and Fitness Fashion and Fitness Fashion and Fitness Fashion and Fitness Fashion and Fitness Fashion and Fitness Fashion and Fitness
Get Fit Now!1/7/00, $0.00, 1/2 page
$10 Down and $10/Month1/3/00, $0.00, 1/4 Page
Travel and Fun Travel and Fun Travel and Fun Travel and Fun Travel and Fun Travel and Fun Travel and Fun
Get Fit Now!1/3/00, $100.00, 1 page
Yourtown Daily Yourtown Daily Yourtown Daily Yourtown Daily Yourtown Daily Yourtown Daily Yourtown Daily
How Getting Fit Can Impr1/5/00, $533.40, 2 col x 7"
How Getting Fit Can Impr1/6/00, $533.40, 2 col x 7"
How Getting Fit Can Impr1/9/00, $533.40, 2 col x 7"
Yourtown Times Yourtown Times Yourtown Times Yourtown Times Yourtown Times Yourtown Times Yourtown Times
How Getting Fit Can Impr1/4/00, $621.74, 2 col x 7"
How Getting Fit Can Impr1/7/00, $621.74, 2 col x 7"
153 153 153
153 153
153 153 153
153
This calendar report candisplay combined broadcastand print schedule informationin a weekly calendar format,broken down by vendor.
The Best Workout C
lubs2000 Prom
otions
11/2/2005D
ate:
Description:
National Fitness Prom
otion 1/1/00-12/31/00The A
dvertising Agency Y
ourtown
1234 Main Street
Yourtow
n, US
31313
Prepared for:
3E
stimate:
Schedule from
1/1/2000 to 12/31/2000
Prepared by:
JAN
00FEB 00
MA
R 00
APR
00M
AY
00JU
N 00
JUL 00
AU
G 00
SEP 00D
EC 00 Total C
ostN
OV 00
OC
T 00* Indicates the insertion has been placed w
ith publication.
Block Schedule R
eport
2c2c
At Hom
e Magazine
125000
*1/31/00*
Full Page
New
Year R
esolution
$300.00
3/1/00
1/4 Page
Two for One
$75.00$375.00
$255.00$63.75
$318.75$277.50
$69.38$346.88
Circ:
X11X12
2nd CoverBack Cover
4cBW
BW4c
BWBW
Fashion and Fitness
150000
*1/31/00*
Full Page
New
Year R
esolution
$200.00
S:1/26/2000
*3/1/00*
1/4 Page
Two for One
$200.00
S:2/24/2000
*4/1/00*
1/4 Page
Two for O
ne
$200.00
S:3/27/2000
*6/1/00*
Full Page
Summ
er Sw
imsuit Special
$1,904.47
S:5/27/2000
*7/1/00*
Full Page
Color Your Body
$225.00
S:6/26/2000
*8/1/00*
Full Page
Color Your Body
$202.50
S:7/28/2000
$2,931.97$170.00
$170.00$170.00
$1,618.80$191.25
$172.13$2,492.18
$185.00$185.00
$185.00$1,761.63
$208.13$187.31
$2,712.07
Circ:
EDITIO
N
ZON
E
X01X12
X12X13
X14X14
M:1/31/2000
M:2/25/2000
M:3/28/2000
M:5/27/2000
M:6/27/2000
M:7/29/2000
TEST2nd Cover
TESTFar Forw
ard R
ight Hand Page
TESTFar Forw
ard R
ight Hand Page
TESTBack Cover
TEST3rd C
over3rd C
over
4c4c
BWBW
4c4c
BWBW
2c2c
4c4c
Travel and Fun
100000
*1/1/00*
Full Page
New
Year R
esolution
$275.00
S:12/29/1999
*2/1/00*
Full Page
New
Year R
esolution
$275.00
S:1/29/2000
*3/1/00*
1/4 Page
Two for One
$300.00
S:2/28/2000
*4/1/00*
1/4 Page
Two for O
ne
$300.00
S:3/31/2000
*5/1/00*
Full Page
Summ
er Sw
imsuit Special
$275.00
S:4/28/2000
*6/1/00*
Full Page
Summ
er Sw
imsuit Special
$275.00
S:5/29/2000
*7/1/00*
Full Page
Color Your Body
$75.00
S:6/28/2000
*8/1/00*
Full Page
Color Your Body
$202.50
S:7/29/2000
9/1/00
1/4 Page
Back to School
$75.00
S:8/29/2000
*10/1/00*
1/2 Page
Hallow
een Scare
$175.00
S:9/28/2000
*11/1/00*
1/2 Page
Thanksgiving W
orkout
$175.00
S:10/29/2000
*12/1/00*
Full Page
Holiday G
ift
$247.50
S:11/28/2000
$2,650.00$233.75
$233.75$255.00
$255.00$233.75
$233.75$63.75
$172.13$63.75
$148.75$148.75
$210.38$2,252.51
$254.38$254.38
$277.50$277.50
$254.38$254.38
$69.38$187.31
$69.38$161.88
$161.88$228.94
$2,451.29
Circ:
All
Local
X11X11
X12X12
X13X13
X14X14
X15X16
X17X18
Contract: $1500 5C
ol In Col In
represents number of Insertions.
M:12/30/1999
M:1/30/2000
M:2/27/2000
M:3/30/2000
M:4/29/2000
M:5/30/2000
M:6/29/2000
M:7/30/2000
M:8/30/2000
M:9/29/2000
M:10/30/2000
M:11/29/2000
Travel FitnessTravel Fitness
2nd Cover3rd C
overD
iscount TripsBack Cover
Discount Trips3rd C
overTravel Fitness
2nd CoverTravel Fitness
3rd Cover
Cruises
2nd CoverC
ruises3rd C
overLocal Travel2nd Cover
Classifieds
Far Forward
Right H
and Page
Local TravelBack Cover
Local TravelBack Cover
Total Gross C
ost:$775.00
$275.00$575.00
$500.00$275.00
$2,179.47$300.00
$405.00$75.00
$175.00$175.00
$247.50$5,956.97
$658.75$233.75
$488.75$425.00
$233.75$1,852.55
$255.00$344.26
$63.75$148.75
$148.75$210.38
$5,063.44$716.88
$254.38$531.88
$462.50$254.38
$2,016.01$277.51
$374.62$69.38
$161.88$161.88
$228.94$5,510.24
Total Net C
ost:Total C
lient Net C
ost:
154 154 154
154 154
154 154 154
154
This report displays basic insertion order
line information in a m
onthly calendar.
A robust planning tool that m
ost buyers create m
anually!
Ad SizePublication
Insertion Date
Insertion IDM
onth/Day
Caption
Status
Weekly Insertion Sum
mary R
eport
Agency:The A
dvertising AgencyO
ffice::The A
dvertising Agency Yourtown
Client:
The Best W
orkout Clubs
Flight Dates:
1/1/2000-12/31/2000
Product:2000 Prom
otionsEstim
ate:3, N
ational Fitness Prom
otion 1/1/00-12/31/00
Gross C
ostN
et Cost
Color
Week of:
1/1/2000 - 1/7/200060
1/1/00Jan
Travel and FunFull P
ageN
ew Year R
esolution$275.00
$233.75Saturday
Revised
4c$233.75
$275.00W
eek Total:W
eek of:1/29/2000 - 2/4/2000
1171/31/00
JanA
t Hom
e Magazine
Full Page
New
Year Resolution
$300.00$255.00
Monday
Revised
2c104
1/31/00Jan
Fashion and FitnessFull P
ageN
ew Year R
esolution$200.00
$170.00M
ondayR
evised4c
612/1/00
FebTravel and Fun
Full Page
New
Year Resolution
$275.00$233.75
TuesdayR
evised4c
$658.75$775.00
Week Total:
Week of:
2/26/2000 - 3/3/2000205
3/1/00M
arA
t Hom
e Magazine
1/4 Page
Two for O
ne$75.00
$63.75W
ednesdD
raft2c
1063/1/00
Mar
Fashion and Fitness1/4 P
ageTw
o for One
$200.00$170.00
Wednesd
Approved
BW
623/1/00
Mar
Travel and Fun1/4 Page
Two for O
ne$300.00
$255.00W
ednesdA
pprovedB
W$488.75
$575.00W
eek Total:W
eek of:4/1/2000 - 4/7/2000
1084/1/00
Apr
Fashion and Fitness1/4 P
ageTw
o for One
$200.00$170.00
SaturdayA
pprovedB
W64
4/1/00A
prTravel and Fun
1/4 Page
Two for O
ne$300.00
$255.00Saturday
Approved
BW
$425.00$500.00
Week Total:
Week of:
4/29/2000 - 5/5/200065
5/1/00M
ayTravel and Fun
Full Page
Sum
mer S
wim
suit Special
$275.00$233.75
Monday
Revised
4c$233.75
$275.00W
eek Total:W
eek of:5/27/2000 - 6/2/2000
976/1/00
JunFashion and Fitness
Full Page
Sum
mer S
wim
suit Special
$1,904.47$1,618.80
ThursdayA
pproved4c
666/1/00
JunTravel and Fun
Full Page
Sum
mer S
wim
suit Special
$275.00$233.75
ThursdayA
pproved4c
$1,852.55$2,179.47
Week Total:
Week of:
7/1/2000 - 7/7/200098
7/1/00Jul
Fashion and FitnessFull P
ageC
olor Your Body
$225.00$191.25
SaturdayA
pprovedB
W67
7/1/00Jul
Travel and FunFull P
ageC
olor Your Body
$75.00$63.75
SaturdayR
evisedB
W$255.00
$300.00W
eek Total:
$4,147.55$4,879.47
Report Total:
Estimate C
omm
ents:P
roducts may vary over the year. Any variations w
ill be clearly indicated on insertion orders.
155 155 155
155 155
155 155 155
155
This report displays I/O
s for an estim
ate grouped by week according
to their issue date.
11/2/2005Date:Period From 1/1/00 To 9/30/00The Best Workout Clubs
ProductAd # /Ad Size Publication (Section)
InsertionDate Gross Cost
Insertion Listing Report
Space ClsMaterial ClsStatus
2000 Promotions
A21 / 1/4 Page1/1/00 Travel and Fun (Travel Fitness)$75.00 12/30/99 12/29/99Revise
1/3/00 Fashion and Fitness$80.00 N/A N/ARevise
2/1/00 Fashion and Fitness$80.00 N/A N/ARevise
$235.00 Ad# /Ad Size Total :
A22 / 1/4 Page3/1/00 Travel and Fun (Discount Trips)$75.00 2/27/00 2/28/00Approv
3/1/00 Fashion and Fitness$80.00 N/A N/ARevise
3/1/00 At Home Magazine$100.00 N/A N/ARevise
3/1/00 Computers Today$200.00 N/A N/ARevise
4/1/00 Fashion and Fitness$80.00 N/A N/ARevise
$535.00 Ad# /Ad Size Total :
A23 / 1/4 Page5/1/00 Travel and Fun (Classifieds)$75.00 4/29/00 4/28/00Revise
5/1/00 Fashion and Fitness$80.00 N/A N/ARevise
5/1/00 At Home Magazine$125.00 N/A N/ARevise
5/1/00 Computers Today$225.00 N/A N/ARevise
6/1/00 Fashion and Fitness$80.00 N/A N/ARevise
$585.00 Ad# /Ad Size Total :
A24 / 1/4 Page7/1/00 Travel and Fun (Travel Fitness)$75.00 6/29/00 6/28/00Revise
7/1/00 Fashion and Fitness$80.00 N/A N/ARevise
7/1/00 At Home Magazine$150.00 N/A N/ARevise
7/1/00 Computers Today$250.00 N/A N/ARevise
8/1/00 Fashion and Fitness$80.00 N/A N/ARevise
$635.00 Ad# /Ad Size Total :
A25 / 1/4 Page9/1/00 Travel and Fun (Classifieds)$75.00 8/30/00 8/29/00Revise
9/1/00 Fashion and Fitness$80.00 N/A N/ARevise
9/1/00 At Home Magazine$175.00 N/A N/ARevise
9/1/00 Computers Today$275.00 N/A N/ARevise
$605.00 Ad# /Ad Size Total :
$2,595.00Product Total :
$2,595.00Client Total :
$2,595.00Grand Total :
156 156 156
156 156
156 156 156
156
The insertion listing reportdisplays a list of publicationsby client, product, ad number,ad size, and issue date.
Insertion Order Revision History
Revision NumberPublication Revision Comments
Revision Date
Order Number
Estimate : 3, National Fitness Promotion 1/1/00-12/31/00 6/22/2000
3 - 1 Travel and Fun
1 This is a revision comment for Travel and Fun. 12/20/99
2 This is a revision comment for Travel and Fun. 1/15/00
3 This is a revision comment for Estimate 3. 2/13/00
4 This is a revision comment for all Estimate 3 insertions. 3/21/00
5 This is a revision comment for Travel and Fun. 3/23/00
6 This is a revision comment for Travel and Fun. 3/24/00
3 - 2 Fashion and Fitness
1 This is a revision comment for Fashion and Fitness. 12/20/99
2 This is a revision comment for Fashion and Fitness. 1/15/00
3 This is a revision comment for Estimate 3. 2/13/00
4 This is a revision comment for all Estimate 3 insertions. 3/21/00
5 This is a revision comment for Fashion and Fitness. 3/22/00
3 - 3 At Home Magazine
1 This is a revision comment for At Home Magazine. 12/20/99
2 This is a revision comment for At Home Magazine. 1/15/00
3 This is a revision comment for Estimate 3. 2/13/00
4 This is a revision comment for all Estimate 3 insertions. 3/21/00
5 This is a revision comment for At Home Magazine. 3/27/00
3 - 4 Money Manager
1 This is a revision comment for Money Manager. 12/20/99
2 This is a revision comment for Money Manager. 1/15/00
3 This is a revision comment for Money Manager. 1/16/00
4 This is a revision comment for Estimate 3. 2/13/00
5 This is a revision comment for all Estimate 3 insertions. 3/21/00
6 This is a revision comment for Money Manager. 3/22/00
7 This is a revision comment for Money Manager. 3/23/00
157 157 157
157 157
157 157 157
157
This report can be generated from the Insertion Order Revision History screen in the SBMS Buying Options menu or with the Insertion Order Report. It shows the revision numbers, comments, and dates for each revision that is made to an estimate when the Insertion Order Reports are printed.
6/13/00Date:
Circulation Total Gross Impressions# of Ads
The Best Workout Clubs
Publication
Gross Impressions Analysis by Publication Report
10 1,250,000At Home Magazine 125,000
6 450,000Computers Today 75,000
19 2,850,000Fashion and Fitness 150,000
9 450,000Money Manager 50,000
21 2,100,000Travel and Fun 100,000
158 158 158
158 158
158 158 158
158
This report displays insertions for an estimate by publication/edition. Any combination of costs can be displayed, and a custom report title can be entered by the user.
Ag
ency:
The A
dvertising Agency
Office
: The A
dvertising Agency Y
ourtow
n
Pro
ductio
n C
ale
ndar R
ep
ort
Clie
nt:
The B
est Workout C
lub
Mo
n, A
ug
14, 2000T
ue, A
ug
15, 2000W
ed, A
ug
16, 2000T
hu
, Au
g 17, 2000
Fri, A
ug
18, 2000
Ca
lend
ar for th
e Week B
egin
nin
gM
on
day, A
ug
14 , 2000
(Calen
dar Period: M
on, Aug 14, 2000 - F
ri, Dec 01, 2000
)
The B
est Workout C
lubs / 2000 P
r
699/1/0
0, Full P
age, 2c
S
8/16/00
Hold m
aterial for possible repeat
insertion.
Materia
l Cls:
The B
est Workout C
lubs / 2000 P
rS
157
9/1/0
0, 1/4 Page, 2c
Materia
l Cls:
8/17/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
rS
190
9/1/0
0, 1/4 Page, 2c
Materia
l Cls:
8/18/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
r
157
9/1/0
0, 1/4 Page, 2c
M
Space C
ls:8/15/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
rM
172
9/1/0
0, 1/4 Page, 2c
Space C
ls:8/14/00
Hold m
aterial for possible repeat
insertion.
Travel and F
unR
evisedT
ravel and Fun
Revised
Com
puters T
odayR
evisedT
ravel and Fun
Revised
At H
ome M
agazineR
evised
The B
est Workout C
lubs / 2000 P
r
172
9/1/0
0, 1/4 Page, 2c
S
8/18/00
Hold m
aterial for possible repeat
insertion.
Materia
l Cls:
The B
est Workout C
lubs / 2000 P
rS
178
9/1/0
0, 1/4 Page, 2c
Materia
l Cls:
8/17/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
rM
699/1/0
0, Full P
age, 2c
Space C
ls:8/14/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
r
178
9/1/0
0, 1/4 Page, 2c
M
Space C
ls:8/15/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / 2000 P
rM
190
9/1/0
0, 1/4 Page, 2c
Space C
ls:8/16/00
Hold m
aterial for possible repeat
insertion.
At H
ome M
agazineR
evisedF
ash
ion and Fitness
Revised
Travel and F
unR
evisedF
ash
ion and Fitness
Revised
Com
puters T
odayR
evised
The B
est Workout C
lubs / 2000 P
rS
184
9/1/0
0, 1/4 Page, 2c
Materia
l Cls:
8/17/00
Hold m
aterial for possible repeat
insertion.
The B
est Workout C
lubs / N
ew Y
eM
201
9/1/00, 1/4
p, 2c
Space C
ls:8/15/00
The B
est Workout C
lubs / 2000 P
r
184
9/1/0
0, 1/4 Page, 2c
M
Space C
ls:8/15/00
Hold m
aterial for possible repeat
insertion.
Money M
anagerR
evisedA
t Hom
e Magazine
Draft
Money M
anagerR
evised
The B
est Workout C
lubs / N
ew Y
eS
201
9/1/00, 1/4
p, 2c
Materia
l Cls:
8/16/00
At H
ome M
agazineD
raft
159 159 159
159 159
159 159 159
159
This report displays the I/O
s in a daily calendaraccording to their space closing and m
aterialclosing dates. T
he M in the upper right corner
denotes Material C
losing date information. T
heS
in the upper right corner denotes Space
Closing date inform
ation.
The Best Workout ClubsOffice: The Advertising Agency YourtownClient:
Ad SizeCaption PositionPublication
/ Edition
Company: The Advertising AgencyFlight Dates: 1/1/2000-12/31/2000
Gross Cost
Net Cost
Client Net Cost
InsertionDate
Material Cls Date
Ad Number
Working Media Schedule
Estimate: 3, National Fitness Promotion 1/1/00-12/31/00
Material CommentsAt Home Magazine
1/31/00 Full PageNew Year ResolutionX11N/A 2nd Cover $300.00 $255.00 $277.50
Hold material for possible repeat insertion.3/1/00 1/4 PageTwo for OneX12N/A Back Cover $75.00 $63.75 $69.38
hold material for possible repeat insertion.Fashion and Fitness / EDITION
1/31/00 Full PageNew Year ResolutionX011/31/00 2nd Cover $200.00 $170.00 $185.00
hold material for possible repeat insertion.3/1/00 1/4 PageTwo for OneX122/25/00 Far Forward
Right Hand Page
$200.00 $170.00 $185.00
hold material for possible repeat insertion.4/1/00 1/4 PageTwo for OneX123/28/00 Far Forward
Right Hand Page
$200.00 $170.00 $185.00
repeat of 3/1/006/1/00 Full PageSummer Swimsuit SpecialX135/27/00 Back Cover $1,904.47 $1,618.80 $1,761.63
7/1/00 Full PageColor Your BodyX146/27/00 3rd Cover $225.00 $191.25 $208.13
Hold material for possible repeat insertion.8/1/00 Full PageColor Your BodyX147/29/00 3rd Cover $202.50 $172.13 $187.31
Repeat of 7/1/00Travel and Fun / All
1/1/00 Full PageNew Year ResolutionX1112/30/99 2nd Cover $275.00 $233.75 $254.38
Hold material for possible repeat insertion.2/1/00 Full PageNew Year ResolutionX111/30/00 3rd Cover $275.00 $233.75 $254.38
Repeat of 1/1/003/1/00 1/4 PageTwo for OneX122/27/00 Back Cover $300.00 $255.00 $277.50
Hold material for possible repeat insertion.4/1/00 1/4 PageTwo for OneX123/30/00 3rd Cover $300.00 $255.00 $277.50
Repeat of 3/1/005/1/00 Full PageSummer Swimsuit SpecialX134/29/00 2nd Cover $275.00 $233.75 $254.38
Hold material for possible repeat insertion.6/1/00 Full PageSummer Swimsuit SpecialX135/30/00 3rd Cover $275.00 $233.75 $254.38
Repeat of 5/1/007/1/00 Full PageColor Your BodyX146/29/00 2nd Cover $75.00 $63.75 $69.38
Hold material for possible repeat insertion.8/1/00 Full PageColor Your BodyX147/30/00 3rd Cover $202.50 $172.13 $187.31
Repeat of 7/1/009/1/00 1/4 PageBack to SchoolX158/30/00 2nd Cover $75.00 $63.75 $69.38
Hold material for possible repeat insertion.10/1/00 1/2 PageHalloween ScareX1610/1/00 Far Forward
Right Hand Page
$175.00 $148.75 $161.88
11/1/00 1/2 PageThanksgiving WorkoutX1710/30/00 Back Cover $175.00 $148.75 $161.88
12/1/00 Full PageHoliday GiftX1811/29/00 Back Cover $247.50 $210.38 $228.94
Report Totals: $5,956.97 $5,063.44 $5,510.24
160 160 160
160 160
160 160 160
160
The Working Media Schedule Report displays insertions for an estimate by publication/edition. Any combination of costs can be displayed, and a custom report title can be entered by the user.
Estimate: 6
Media: MagazineProduct: Krafty Kitchenware
Description: Krafty Kitchenware Promotion 2000
Estimate Group: Print 2000Agency: The Advertising AgencyOffice: The Advertising Agency YourtownClient: The Everything Stores
Franchisee Distribution Report
Publication: Fashion and Fitness
Flight Dates: 6/1/00-12/31/00
Month/DayJun
Date6/1/2000
PublicationFashion and Fitness
Ad SizeFull Page
CaptionSummer cookouts with Krafty
StatusApproved
Franchisee Name Net CostDistribution % Gross Cost
ES General 60.00 $900.00 $765.00ES2 40.00 $600.00 $510.00
$1,500.00 $1,275.00Total Cost:
Month/DayJul
Date7/1/2000
PublicationFashion and Fitness
Ad SizeFull Page
CaptionCool your kitchen with Krafty
StatusApproved
Franchisee Name Net CostDistribution % Gross Cost
ES General 60.00 $810.00 $688.50ES2 40.00 $540.00 $459.00
$1,350.00 $1,147.50Total Cost:
Month/DayAug
Date8/1/2000
PublicationFashion and Fitness
Ad SizeFull Page
CaptionClean up with Krafty
StatusApproved
Franchisee Name Net CostDistribution % Gross Cost
ES General 60.00 $750.00 $637.50ES2 40.00 $500.00 $425.00
$1,250.00 $1,062.50Total Cost:
Month/DaySep
Date9/1/2000
PublicationFashion and Fitness
Ad SizeFull Page
CaptionBack to School with Krafty
StatusApproved
Franchisee Name Net CostDistribution % Gross Cost
ES General 60.00 $690.00 $586.50ES2 40.00 $460.00 $391.00
$1,150.00 $977.50Total Cost:
Franchisee Name Net CostGross Cost Pct Pct
Publication Total:
$3,150.00 60.00ES General $2,677.50 60.00$2,100.00 40.00ES2 $1,785.00 40.00$5,250.00 $4,462.50Total Cost:
161 161 161
161 161
161 161 161
161
The Insertion Line Detail option will display each insertion line associated with the estimate and/or publication and the corresponding Franchisee Distribution information.
Insertion Line Detail Format
Travel and Fun1547 North Avenue
Monthly Franchisee Distribution Summary
The Best Workout Clubs2000 Promotions
3 - 1
To:
1st Floor
James Pitney
1Revision Number:
9/29/2005Date:
Buyer: Katherine
From: The Advertising Agency Yourtown1234 Main Street
Yourtown, US 31313
Client:Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Attn:
Order Number:Revision Comments:
303-293-1242303-293-1212
Phone:Fax:
Circulation: 100000
E-mail: [email protected]
Phone: Fax:312-222-1111 312-222-1555
Yourtown, US 61211
Net CostFranchisee Name Gross CostMonth Distribution %
6/00
BWC General $137.50 $116.8850.00%
BWC2 $137.50 $116.8750.00%
7/00
BWC General $45.00 $38.2560.00%
BWC2 $30.00 $25.5040.00%
8/00
BWC General $141.75 $120.4970.00%
BWC2 $60.75 $51.6430.00%
Total
BWC General 58.69% $324.25 $275.62
BWC2 41.31% $228.25 $194.01
$552.50 $469.63Publication Total:
To be applied towards an annual contract rate at a later date.Insertion Order Comments:
Materials Address:
Unique client contract.
The Advertising Agency Yourtown1234 Main Street
Yourtown,
Invoices should be sent to:
Atten: Accounting Dept.US 31313
Lisa Jones303-293-1222303-293-1232
Direct Billing Questions to:
Date
Laura Kissler1547 North Avenue
Yourtown,303-293-1111 Fax 303-293-1122
US 61211
Products may vary over the year. Any variations will be clearly indicated on insertion orders.Estimate Comments:
Atten: Materials Department
X
Disclaimer: Do not back by a coupon, or we will take full credit.
Buyer/Authorized Signature
162 162 162
162 162
162 162 162
162
This report can be printed with the Insertion Order Report. This summary displays franchisee purchased distribution information for each month for each selected publication.
Date: 10/11/2002
Publication Report
Publication Publication Address
Estimate: 3 Estimate Description: National Fitness Promotion 1/1/00-12/31/00
ClientBilling Code ContactType
950 North WaltonAt Home MagazineSuite 101Yourtown, US 30310Joshua Newman
Pub303-282-4848303-282-4888
P:F:
950 North DamenFashion and Fitness3rd FloorYourtown, US 31202Tricia Strege
FASHFITS Material773-292-0620P:
1070 South ParkFashion and Fitness10th FloorYourtown, US 31202John Smith
FASHFITS Pub303-222-1645303-222-1644
P:F:
3600 North Lakeshor DriveFashion and Fitness8th FloorYourtown, US 31202Josh Bornstein
The Best Workout ClubsFASHFITS Pub773-883-2121P:
540 North Lakeshore DriveMoney ManagerSuite 22Yourtown, US 30310Tara Kissinger
Pub303-242-7979303-242-7999
P:F:
1547 North AvenueTravel and FunAtten: Accounting DepartmentYourtown, US 61211Lisa Jones
TF1001 Billing303-293-1222303-293-1232
P:F:
1547 North AvenueTravel and Fun1st FloorYourtown, US 61211James Pitney
TF1001 Pub303-293-1242303-293-1212
P:F:
1547 North AvenueTravel and FunAtten: Materials DepartmentYourtown, US 61211Laura Kissler
The Best Workout ClubsTF1001 Material303-293-1111303-293-1122
P:F:
163 163 163
163 163
163 163 163
163
The publication report displays publication name, contact, and address information for a selected estimate, publication type, market, or the entire database.
Travel and Fun Rate Card InformationFor The Best Workout Clubs
Address: Phone:Fax:E-Mail:Attn:
1547 North Avenue1st FloorYourtown, US [email protected] Pitney
Rep Firm:Circulation:Frequency:Client Net Type:Gross / Net:Agency Commission:Client Net Pct:Effective Date:
MAG Inc.100000MonthlyNet$ + (Gross$ * Client Net%)Gross Cost15.00%7.50%1/1/00 - 12/31/00
Ad Size FREQUENCY Rate $ COMMENTSFREQUENCY +/- ADJ PERCENT ADJ AMOUNT
1/4 Page $75.001xAdjustment
6x - 0.1 $0.00
12x - 0.13 $0.00
4c + 0 $50.00
1/2 Page $125.001xAdjustment
6x - 0.1 $0.00
12x - 0.13 $0.00
4c + 0 $50.00
Full Page $225.001xAdjustment
6x - 0.1 $0.00
12x - 0.13 $0.00
4c + 0 $50.00
164 164 164
164 164
164 164 164
164
This report displays rate cardinformation by client for aselected publication. The usercan select from a variety ofheader and detail options.
Buy Summaries
165 165 165
165 165
165 165 165
165
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
166 166 166
166 166
166 166 166
166
Client Estimate Product Media Flight Start Flight End
Date: 11/1/2005Agency: The Advertising AgencyOffice: The Advertising Agency Yourtown
Publication
Estimates by Market Report
Local Care Center
Yourtown
2, Health Care Awareness 1/1/00-12/31/00
Health Care Awareness Newspaper 1/1/00 12/31/00 Yourtown County Review
2, Health Care Awareness 1/1/00-12/31/00
Health Care Awareness Newspaper 1/1/00 12/31/00 Yourtown Daily
2, Health Care Awareness 1/1/00-12/31/00
Health Care Awareness Newspaper 1/1/00 12/31/00 Yourtown Times
The Best Workout Clubs
Yourtown
3, National Fitness Promotion 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 At Home Magazine
3, National Fitness Promotion 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 Fashion and Fitness
3, National Fitness Promotion 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 Travel and Fun
4, 10th Anniversery Celebration 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 At Home Magazine
4, 10th Anniversery Celebration 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 Computers Today
4, 10th Anniversery Celebration 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 Fashion and Fitness
4, 10th Anniversery Celebration 1/1/00-12/31/00
2000 Promotions Magazine 1/1/00 12/31/00 Travel and Fun
5, National Fitness Promotion 1/1/00-12/31/00
New Year Promotion Magazine 1/1/00 12/31/00 At Home Magazine
5, National Fitness Promotion 1/1/00-12/31/00
New Year Promotion Magazine 1/1/00 12/31/00 Computers Today
5, National Fitness Promotion 1/1/00-12/31/00
New Year Promotion Magazine 1/1/00 12/31/00 Fashion and Fitness
5, National Fitness Promotion 1/1/00-12/31/00
New Year Promotion Magazine 1/1/00 12/31/00 Travel and Fun
7, Fitness 2000 2000 Promotions Newspaper 1/1/00 12/31/00 Yourtown Daily7, Fitness 2000 2000 Promotions Newspaper 1/1/00 12/31/00 Yourtown Times8, 2002 Fitness and Health Promotion 2002 Promotions Magazine 1/1/02 12/31/02 At Home Magazine8, 2002 Fitness and Health Promotion 2002 Promotions Magazine 1/1/02 12/31/02 Fashion and Fitness8, 2002 Fitness and Health Promotion 2002 Promotions Magazine 1/1/02 12/31/02 Travel and Fun9, Fitness Spectacular Outdoor Promo Promotions Outdoor 6/1/00 12/31/00 Billboards 'R Us
The Everything Stores
Yourtown
6, Krafty Kitchenware Promotion 2000 Krafty Kitchenware Magazine 6/1/00 12/31/00 Fashion and Fitness6, Krafty Kitchenware Promotion 2000 Krafty Kitchenware Magazine 6/1/00 12/31/00 Travel and Fun
167 167 167
167 167
167 167 167
167
The All Estimates by Market Report from SBMS is designed for easy buyer reference and organized by client and market. Basic information about the Print and Outdoor estimates that are in the system is displayed.
Co
ntract R
epo
rt
Ag
ency:
The A
dvertising Agency
Office: T
he Advertising A
gency Yourtow
n
Start
Date
En
d
Date
Co
ntract
Co
l Inch
Co
ntract
To
t $P
urch
ased
Co
l Inch
Pu
rchased
T
ot $
Differen
ce C
ol In
chD
ifference
To
l $C
on
tract N
otes
Co
ntract
Pu
rchased
Differen
ce
Pu
blicatio
nC
lient
By P
ub
lication
from
01/01/00 to 12/31/00
Travel an
d F
unTh
e Best W
orko
ut C
lub
s
1/1/003/31/00
55
$1,500.00$1,000.00
0C
ol In represents number of Insertions.
$500.00
4/1/006/30/00
56
$1,500.00$5,009.32
-1C
ol In represents number of Insertions.
($3,509.32)
7/1/009/30/00
55
$1,500.00$675.00
0C
ol In represents number of Insertions.
$825.00
10/1/0012/31/00
55
$1,500.00$915.00
0C
ol In represents number of Insertions.
$585.00
20$6,000.00
21$7,599.32
-1($1,599.32)
Clien
t To
tal:
Th
e Everyth
ing
Sto
res
1/1/0012/31/00
15$5,000.00
Col In represents num
ber of Insertions.
15$5,000.00
Clien
t To
tal:
(Defau
lt)
1/1/0012/31/00
4021
$25,000.00$7,599.32
19C
ol In represents number of Insertions.
$17,400.68
40$25,000.00
21$7,599.32
19$17,400.68
Defau
lt To
tal:
Yo
urto
wn
DailyL
ocal C
are Cen
ter7/1/009/30/00
200150
$8,000.00$4,442.20
50T
his is a contract note for Local Care C
enter and Y
ourtown D
aily New
spaper.$3,557.80
10/1/0012/31/00
300230
$10,000.00$9,332.05
70T
his is a contract note for Local Care C
enter and Y
ourtown D
aily New
spaper.$667.95
500$18,000.00
380$13,774.25
120$4,225.75
Clien
t To
tal:
168 168 168
168 168
168 168 168
168
This report is organized by publication, client, and
contract dates. The Contract colum
n shows colum
n inches and gross dollars for each contract listed. T
he P
urchased column show
s amounts purchased tow
ards a contract. T
he Difference colum
n calculates the difference betw
een the Contract and P
urchased amounts.
Co
ntract R
epo
rt
Ag
ency:
The A
dvertising Agency
Office: T
he Advertising A
gency Yourtow
n
Start
Date
En
d
Date
Co
ntract
Co
l Inch
Co
ntract
To
t $P
urch
ased
Co
l Inch
Pu
rchased
T
ot $
Differen
ce C
ol In
chD
ifference
To
l $C
on
tract N
otes
Co
ntract
Pu
rchased
Differen
ce
Clien
tP
ub
lication
By C
lient fro
m 01/01/00 to
12/31/00
Lo
cal Care C
enter
Yo
urto
wn
Daily
7/1/009/30/00
200150
$8,000.00$4,442.20
50T
his is a contract note for Local Care C
enter and Y
ourtown D
aily New
spaper.$3,557.80
10/1/0012/31/00
300230
$10,000.00$9,332.05
70T
his is a contract note for Local Care C
enter and Y
ourtown D
aily New
spaper.$667.95
500$18,000.00
380$13,774.25
120$4,225.75
Pu
b T
otal:
500$18,000.00
380$13,774.25
120$4,225.75
Clien
t To
tal:
Th
e Best W
orko
ut C
lub
s
Travel an
d F
un
1/1/003/31/00
55
$1,500.00$1,000.00
0C
ol In represents number of Insertions.
$500.00
4/1/006/30/00
56
$1,500.00$5,009.32
-1C
ol In represents number of Insertions.
($3,509.32)
7/1/009/30/00
55
$1,500.00$675.00
0C
ol In represents number of Insertions.
$825.00
10/1/0012/31/00
55
$1,500.00$915.00
0C
ol In represents number of Insertions.
$585.00
20$6,000.00
21$7,599.32
-1($1,599.32)
Pu
b T
otal:
20$6,000.00
21$7,599.32
-1($1,599.32)
Clien
t To
tal:
Th
e Everyth
ing
Sto
res
Travel an
d F
un
1/1/0012/31/00
15$5,000.00
Col In represents num
ber of Insertions.
15$5,000.00
Pu
b T
otal:
15$5,000.00
Clien
t To
tal:
535$29,000.00
401$21,373.57
134$7,626.43
Rep
ort T
otal:
169 169 169
169 169
169 169 169
169
This report is organized by client, publication, and
contract dates. The Contract colum
n shows colum
n inches and gross dollars for each contract listed. T
he P
urchased column show
s amounts purchased tow
ards a contract. T
he Difference colum
n calculates the difference betw
een the Contract and P
urchased amounts.
Insertion Summary By Market/Estimate
The Best Workout Clubs
2000 Promotions
Client:
Product:
3, National Fitness Promotion 1/1/00-12/31/00Estimate:
Ad Size ColorAd # Caption StatusMarket PublicationGross Cost
NetCost
Insertion Date
Los Angeles
Money Manager X12 1/2Page BW Two for One Canceled $0.00 $0.003/1/00
Money Manager X12 1/4 Page BW Two for One Revised $300.00 $255.004/1/00
$300.00 $255.00Market Total:
New York
Fashion and Fitness X11 1/2 Page 4c New Year Resolution Canceled $0.00 $0.001/1/00
Fashion and Fitness X12 1/4 Page BW Two for One Approved $200.00 $170.004/1/00
Fashion and Fitness X12 1/4 Page BW Two for One Approved $200.00 $170.003/1/00
Fashion and Fitness X11 Full Page 4c New Year Resolution Revised $200.00 $170.001/1/00
Fashion and Fitness X14 Full Page BW Color Your Body Revised $202.50 $172.138/1/00
Fashion and Fitness X13 Full Page 4c Summer Swimsuit Special Approved $1,904.47 $1,618.806/1/00
Fashion and Fitness X15 Full Page 4c Back to School Canceled $0.00 $0.009/1/00
Fashion and Fitness X14 Full Page BW Color Your Body Approved $225.00 $191.257/1/00
$2,931.97 $2,492.18Market Total:
Yourtown
At Home Magazine X12 1/4 Page 2c Two for One Draft $75.00 $63.753/1/00
At Home Magazine X12 1/4 Page 2c Two for One Canceled $0.00 $0.003/1/00
At Home Magazine X11 Full Page 2c New Year Resolution Revised $300.00 $255.001/1/00
At Home Magazine X11 Full Page 2c New Year Resolution Revised $275.00 $233.752/1/00
Travel and Fun X16 1/2 Page 2c Halloween Scare Revised $175.00 $148.7510/1/00
Travel and Fun X17 1/2 Page 4c Thanksgiving Workout Revised $175.00 $148.7511/1/00
Travel and Fun X12 1/4 Page BW Two for One Revised $300.00 $255.004/1/00
Travel and Fun X12 1/4 Page BW Two for One Approved $300.00 $255.003/1/00
Travel and Fun X12 1/4 Page BW Two for One Canceled $0.00 $0.004/1/00
Travel and Fun X11 Full Page 4c New Year Resolution Approved $275.00 $233.752/1/00
Travel and Fun X13 Full Page BW Pre-Wedding Fitness Revised $3,684.32 $3,131.685/1/00
Travel and Fun X13 Full Page 4c Summer Swimsuit Special Revised $275.00 $233.755/1/00
Travel and Fun X13 Full Page 4c Summer Swimsuit Special Billed $275.00 $233.756/1/00
Travel and Fun X14 Full Page BW Color Your Body Revised $202.50 $172.138/1/00
Travel and Fun X15 Full Page 2c Back to School Revised $247.50 $210.389/1/00
Travel and Fun X18 Full Page 4c Holiday Gift Revised $247.50 $210.3812/1/00
Travel and Fun X11 Full Page 4c New Year Resolution Revised $275.00 $233.751/1/00
Travel and Fun X13 Full Page 4c Summer Swimsuit Special Draft $275.00 $233.756/1/00
Travel and Fun X14 Full Page BW Color Your Body Canceled $0.00 $0.007/1/00
$7,356.82 $6,253.32Market Total:
Estimate Total: $10,588.79 $9,000.50
Report Total: $10,588.79 $9,000.50
170 170 170
170 170
170 170 170
170
This report lists all insertions for eachpublication in a market. A separatepage is generated for each estimate.
Status
11/2/2005D
ate:
AD Size /
AD #
Period From
1/1/00 To 3/31/00
Caption
Gross C
ost
Estimate:
3D
escription:N
ational Fitness Promotion 1/1/00-12/31/00
Product:2000 Prom
otionsM
edia:M
agazineC
lient:The B
est Workout C
lubs
Com
ments:
Products m
ay vary over the year. Any variations will be clearly indicated on insertion orders.
Flight Dates:
1/1/2000-12/31/2000
PubN
ame
InsertionD
ateC
lient Net C
ostN
et Cost
Space C. D
ateM
aterial C. D
ate
Insertion Order Sum
mary
Color
SectionM
onthD
ayG
ross Rate
At Hom
e Magazine
Revised
1/31/00Full P
age /X
11N
ew Year R
esolution$300.00
NA
NA
$255.00$277.50
2cJan
$275.00
Cancelled
3/1/001/4 P
age /X
12Tw
o for One
$0.00N
AN
A$0.00
$0.002c
Mar
$75.00
$300.00Publication Total C
ost:2
Publication Total Insertions:$255.00
$277.50Publication M
onthly Totals:$300.00
JAN 00
$255.00$277.50
$0.00M
AR 00
$0.00$0.00
Travel and FunR
evised1/1/00
Full Page /
X11
New
Year Resolution
$275.0012/29/9912/30/99
$233.75$254.38
4cTravel Fitness
Jan$275.00
Insertion Com
ments: Test C
omm
entR
evised2/1/00
Full Page /
X11
New
Year Resolution
$275.001/29/001/30/00
$233.75$254.38
4cTravel Fitness
Feb$275.00
Approved
3/1/001/4 P
age /X
12Tw
o for One
$300.002/28/002/27/00
$255.00$277.50
BW
Discount Trips
Mar
$75.00
$850.00Publication Total C
ost:3
Publication Total Insertions:$722.50
$786.26Publication M
onthly Totals:$275.00
JAN 00
$233.75$254.38
$275.00FEB
00$233.75
$254.38$300.00
MAR
00$255.00
$277.50
$1,150.00Estim
ate Total Cost:
5Estim
ate Total Insertions:$977.50
$1,063.76
Signature:B
uyer/Authorized Signature
Estimate M
onthly Totals:$575.00
JAN 00
$488.75$531.88
$275.00FEB
00$233.75
$254.38$300.00
MAR
00$255.00
$277.50
171 171 171
171 171
171 171 171
171
This sum
mary is organized by client,
product, estimate, and publication.
Basic insertion order line inform
ationand m
onthly totals are displayed for eachpublication.
InsertionDate Status
7/10/2000Date:Client: The Best Workout Clubs
Ad Size
Period From 11/1/00 To 12/31/00
Caption Gross CostSpace
Closing DateMaterial
Closing Date Color
Insertion Order Summary By Client
Net Cost
2000 PromotionsProduct:
3 National Fitness Promotion 1/1/00-12/31/00 1/1/00 - 12/31/00Estimate:
Travel and FunPublication:
Approved11/1/00 1/2 Page Thanksgiving Workout $175.0010/29/00 10/30/00 4c $148.75
Revised12/1/00 Full Page Holiday Gift $247.5011/28/00 11/29/00 4c $210.38
$422.50Publication Total Cost:2Publication Total Insertions: $359.13
Publication Monthly Totals:
$175.00NOV 00 $148.75
$247.50DEC 00 $210.38
$422.50Estimate Total Cost:2Estimate Total Insertions: $359.13
Estimate Monthly Totals:
$175.00NOV 00 $148.75
$247.50DEC 00 $210.38
4 10th Anniversery Celebration 1/1/00-12/31/00 1/1/00 - 12/31/00Estimate:
At Home MagazinePublication:
Approved11/1/00 1/4 Page $10 Down and $10/Month $254.002c $215.90
$254.00Publication Total Cost:1Publication Total Insertions: $215.90
Publication Monthly Totals:
$254.00NOV 00 $215.90
Computers TodayPublication:
Approved11/1/00 1/4 Page $10 Down and $10/Month $352.002c $299.20
$352.00Publication Total Cost:1Publication Total Insertions: $299.20
Publication Monthly Totals:
$352.00NOV 00 $299.20
Fashion and FitnessPublication:
Revised11/1/00 1/4 Page $10 Down and $10/Month $93.002c $79.05
Approved12/1/00 1/4 Page $10 Down and $10/Month $80.002c $68.00
$173.00Publication Total Cost:2Publication Total Insertions: $147.05
Publication Monthly Totals:
$93.00NOV 00 $79.05
$80.00DEC 00 $68.00
Money ManagerPublication:
Approved11/1/00 1/4 Page $10 Down and $10/Month $123.002c $104.55
$123.00Publication Total Cost:1Publication Total Insertions: $104.55
Publication Monthly Totals:
$123.00NOV 00 $104.55
Travel and FunPublication:
Approved11/1/00 1/4 Page $10 Down and $10/Month $67.5010/29/00 10/30/00 2c $57.38
$67.50Publication Total Cost:1Publication Total Insertions: $57.38
Publication Monthly Totals:
$67.50NOV 00 $57.38
172 172 172
172 172
172 172 172
172
This client summary can be generated from the SBMS Print Insertion Order Status screen. It displays publication, estimate, product, and client totals along with basic insertion order line information.
InsertionDate Status
7/10/2000Date:Client: The Best Workout Clubs
Ad Size
Period From 11/1/00 To 12/31/00
Caption Gross CostSpace
Closing DateMaterial
Closing Date Color
Insertion Order Summary By Client
Net Cost
$969.50Estimate Total Cost:6Estimate Total Insertions: $824.08
Estimate Monthly Totals:
$889.50NOV 00 $756.08
$80.00DEC 00 $68.00
$1,392.00Product Total Cost:8Product Total Insertions: $1,183.21
Product Monthly Totals:
$1,064.50NOV 00 $904.83
$327.50DEC 00 $278.38
New Year PromotionProduct:
5 National Fitness Promotion 1/1/00-12/31/00 1/1/00 - 12/31/00Estimate:
At Home MagazinePublication:
Draft11/1/00 1/4p $100.002c $85.00
Draft12/1/00 1/4p $100.002c $85.00
$200.00Publication Total Cost:2Publication Total Insertions: $170.00
Publication Monthly Totals:
$100.00NOV 00 $85.00
$100.00DEC 00 $85.00
$200.00Estimate Total Cost:2Estimate Total Insertions: $170.00
Estimate Monthly Totals:
$100.00NOV 00 $85.00
$100.00DEC 00 $85.00
$200.00Product Total Cost:2Product Total Insertions: $170.00
Product Monthly Totals:
$100.00NOV 00 $85.00
$100.00DEC 00 $85.00
$1,592.00Client Total Cost:10Client Total Insertions: $1,353.21
Client Monthly Totals:
$1,164.50NOV 00 $989.83
$427.50DEC 00 $363.38
173 173 173
173 173
173 173 173
173
2/13/2004D
ate:
Ad Size
Media D
escriptionG
ross Cost
Estimate:
9D
escription:TE
S K
itchen Spectacular Outdoor Prom
o (The Adve/9)
Product:H
andy Hardw
areM
edia:O
utdoorC
lient:The E
verything Stores
Com
ments:
2nd Quarter 2004 buy.
Flight Dates:
4/1/04-6/30/04
VendorN
ame
Start D
ateC
lient Net C
ostN
et Cost
Outdoor O
rder Summ
ary
End D
ateLocation
FacingC
urrent C
opyD
ECStatus
Market
Billboards 'R
Us
504/1/04
20' x 60'S
pring ' 04 R
emodelling P
romotion
$5,000.00Y
ourtown
Route 31
and State
Rd. H
$4,700.00$5,050.00
Tastee Food S
toresW
Approved
684/1/04
20' x 60'S
pring ' 04 R
emodelling P
romotion
$6,500.00Y
ourtown
Main S
treet and R
oute 6$5,525.00
$5,980.00Tastee Food S
toresN
WA
pproved
04/1/04
Bus B
enchS
pring ' 04 R
emodelling P
romotion
$400.00Y
ourtown
Various
$340.00$368.00
Various
Various
Approved
1404/1/04
Bus B
enchS
pring ' 04 R
emodelling P
romotion
$500.00Y
ourtown
NW
Corner
of 4th and S
imm
ons
$485.00$520.00
AC
ME
P
hone B
ooks
EA
pproved
04/1/04
King S
ize B
us Panels
Spring ' 04
Rem
odelling Prom
otion$450.00
Yourtow
nV
arious YTA
B
uses$432.50
$464.00V
ariousN
/AA
pproved
04/1/04
TaxiS
pring ' 04 R
emodelling P
romotion
$200.00Y
ourtown
Various
Friendly Taxicabs
$200.00$214.00
Various
N/A
Approved
$13,050.00Vendor Total C
ost:6
Vendor Total Insertions:$11,682.50
$12,596.00Vendor M
onthly Totals:$13,050.00
APR 04
$11,682.50$12,596.00
$13,050.00Estim
ate Total Cost:
6Estim
ate Total Insertions:$11,682.50
$12,596.00
AUTH
OR
IZED SIG
NATU
RE
Buyer/A
uthorized Signature
VEND
OR
SIGN
ATUR
EB
uyer/Authorized S
ignature
Estimate M
onthly Totals:$13,050.00
APR 04
$11,682.50$12,596.00
174 174 174
174 174
174 174 174
174
This report displays O
utdoor Vendor, E
stimate, and
Monthly sum
mary inform
ation, and allows specific
Outdoor Insertion Line fields to be selected.
Estimate: 3
Media: MagazineProduct: 2000 Promotions
Description: National Fitness Promotion 1/1/00-12/31/00
Estimate Group: Print 2000Agency: The Advertising AgencyOffice: The Advertising Agency YourtownClient: The Best Workout Clubs
Franchisee Distribution Report
Publication: All Publications
Flight Dates: 1/1/00-12/31/00
Franchisee Name Net CostGross Cost Pct Pct
BWC General $3,475.24 $2,956.7856.11 56.11BWC2 $2,251.12 $1,915.1636.35 36.34BWC3 $466.72 $397.837.54 7.55
$6,193.08 $5,269.77Total Cost:
175 175 175
175 175
175 175 175
175
Estimate Totals FormatThe Estimate Totals option is only available when a Publication is not selected. The total for each franchisee is summed over all the publications and the distribution percents are recalculated based on the totals for the estimate.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
176 176 176
176 176
176 176 176
176
Invoice Matching and Posting
177 177 177
177 177
177 177 177
177
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
178 178 178
178 178
178 178 178
178
Client:
The Best W
orkout Clubs
PurchasedO
K to
PayInvoice #
Period From
1/1/00 To 4/30/00
Date
Difference
SizeC
olorC
aptionInvoiced
Date
SizeC
olorC
aptionInvoice D
ate
Print Invoice Managem
ent Report
Gross C
ostG
ross Cost
StatusSch / Inv
Net C
ostN
et Cost
3N
ational Fitness Prom
otion 1/1/00-12/31/00 1/1/00-12/31/00Estim
ate:A
t Hom
e Magazine
Publication:$300.00
$300.00Yes
1/31/00Full P
age2c
New
Year Resolution
1/31/00Full P
age2c
New
Year Resolution
3/2/00A
HM
4578$255.00
$255.00$0.00$0.00
Revised/
OK to P
ayPublication Total:
$0.00$300.00$255.00
$300.00$255.00
$0.00Fashion and Fitness
Publication:$300.00
$200.00Yes
1/31/00Full P
age4c
New
Year Resolution
1/1/00Full P
age4c
New
Year Resolution
2/23/0012
$170.00$255.00
$100.00$85.00
Revised/
TES
TO
K to Pay
$200.003/1/00
1/4 Page
BW
Two for O
ne$170.00
Approved/
NotR
eceived$200.00
4/1/001/4 P
ageB
WTw
o for One
$170.00A
pproved/N
otReceived
Publication Total:($300.00)
$600.00$510.00
$300.00$255.00
($255.00)Travel and Fun
Publication:$275.00
$275.00Yes
1/1/00Full P
age4c
New
Year Resolution
1/1/00Full P
age4c
New
Year Resolution
2/1/00T101
$233.75$233.75
$0.00$0.00
Revised/
This is an example of an Invoice C
omm
ent.O
K to Pay
$275.00$275.00
Yes2/1/00
Full Page
4cN
ew Year R
esolution2/1/00
Full Page
4cN
ew Year R
esolution3/1/00
T102$233.75
$233.75$0.00$0.00
Revised/
Second Invoice C
omm
entO
K to Pay
$75.00$300.00
No
3/1/001/4 P
ageB
WTw
o for One
3/1/001/4 P
ageB
WTw
o for One
4/1/00$255.00
$63.75($225.00)($191.25)
Approved/
Received
$125.004/1/00
1/4 Page
BW
Two for O
ne$106.25
Approved/
NotR
eceived$300.00
4/1/001/4 P
ageB
WTw
o for One
$255.00A
pproved/N
otReceived
Publication Total:($650.00)
$1,275.00$1,083.75
$625.00$531.25
($552.50)Estim
ate Total:($950.00)
$2,175.00$1,848.75
$1,225.00$1,041.25
($807.50)C
lient Total:($950.00)
$2,175.00$1,848.75
$1,225.00$1,041.25
($807.50)
179 179 179
179 179
179 179 179
179
The P
rint Invoice Managem
ent Report is designed for easy
invoice reference and is organized by client, estimate, and
publication. This report show
s purchased vs. invoiced inform
ation indicating any cost differences and whether or
not the invoice is ready to be paid.
Print Invoice Status Report
PublicationInvoice #
Invoice C
ostInv Issue
Date
Invoice Status
Estimate/
Cleared D
atePurchased
Cost
ProductInsertion
Date
InsertionM
onth/Day
PositionD
ifference
(Gross C
ost)
Market
3N
ational Fitness Promotion 1/1/00-12/31/00
2000 PromotionsA
t Hom
e Magazine
AH
M4578
$300.001/31/2000
OK to Pay
$300.001/31/2000
Jan2nd C
over$0.00
Yourtown
Fashion and Fitness$0.00
Not R
eceived$202.50
8/1/2000A
ug3rd C
over$202.50
Yourtown
Fashion and Fitness$0.00
Not R
eceived$1,904.47
6/1/2000Jun
Back C
over$1,904.47
Yourtown
Fashion and Fitness$0.00
Not R
eceived$225.00
7/1/2000Jul
3rd Cover
$225.00Yourtow
n
Fashion and FitnessFF201
$300.001/1/2000
OK to Pay
$200.001/31/2000
Jan2nd C
over($100.00)
Yourtown
Fashion and FitnessFF203
$200.003/1/2000
OK to Pay
$200.003/1/2000
Mar
Far Forward
Right H
and P
age
$0.00Yourtow
n
Fashion and FitnessFF204
$200.004/1/2000
Received
$200.004/1/2000
Apr
Far Forward
Right H
and P
age
$0.00Yourtow
n
Travel and Fun$0.00
Not R
eceived$247.50
12/1/2000D
ecB
ack Cover
$247.50Yourtow
n
Travel and Fun$0.00
Not R
eceived$75.00
7/1/2000Jul
2nd Cover
$75.00Yourtow
n
Travel and Fun$0.00
Not R
eceived$202.50
8/1/2000A
ug3rd C
over$202.50
Yourtown
Travel and Fun$0.00
Not R
eceived$175.00
11/1/2000N
ovB
ack Cover
$175.00Yourtow
n
Travel and FunT101
$275.001/1/2000
OK to Pay
$275.001/1/2000
Jan2nd C
over$0.00
This is an example of an Invoice C
omm
ent.Yourtow
n
Travel and FunT102
$275.002/1/2000
OK to Pay
$275.002/1/2000
Feb3rd C
over$0.00
Second Invoice C
omm
entYourtow
n
Travel and FunT103
$75.003/1/2000
Received
$300.003/1/2000
Mar
Back C
over$225.00
Yourtown
Travel and FunT104
$300.004/1/2000
OK to Pay
$300.004/1/2000
Apr
3rd Cover
$0.00Yourtow
n
Travel and FunT105
$275.005/1/2000
Received
$275.005/1/2000
May
2nd Cover
$0.00Yourtow
n
Travel and FunT106
$275.006/1/2000
Received
$275.006/1/2000
Jun3rd C
over$0.00
Yourtown
410th A
nniversery Celebration 1/1/00-12/31/00
2000 PromotionsA
t Hom
e Magazine
$0.00N
ot Received
$100.003/1/2000
Mar
3rd Cover
$100.00Yourtow
n
At H
ome M
agazine$0.00
Not R
eceived$185.00
11/1/2000N
ov2nd C
over$185.00
Yourtown
At H
ome M
agazine$0.00
Not R
eceived$150.00
7/1/2000Jul
Far Forward
Right H
and P
age
$150.00Yourtow
n
At H
ome M
agazine$0.00
Not R
eceived$125.00
5/1/2000M
ayB
ack Cover
$125.00Yourtow
n
At H
ome M
agazine$0.00
Not R
eceived$175.00
9/1/2000S
epO
pposite Full E
dit$175.00
Yourtown
Com
puters Today$0.00
Not R
eceived$300.00
11/1/2000N
ov2nd C
over$300.00
Yourtown
Com
puters Today$0.00
Not R
eceived$275.00
9/1/2000S
epO
pposite Full E
dit$275.00
Yourtown
180 180 180
180 180
180 180 180
180
This report can be generated using any com
bination of invoice status, media,
client name, publication nam
e, or by using specific estimate data. T
he report is organized by estim
ate, product, publication, invoice #, Invoice date, cleared date, and invoice status. G
ross invoice and purchased amounts are also displayed.
Schedules, Estimates, and Goals These reports are generated from Strata’s SBMS.NET for Network program, which is available to license at an additional charge. Please contact your Strata Account Executive for a demo and pricing information.
181 181 181
181 181
181 181 181
181
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
182 182 182
182 182
182 182 182
182
Netw
ork TV Scheduler
VIEW32 R
eport Est # 34
BWC
National TV
Sum
mer Fitness
Netw
ork TV Mar00 ST N
ielsen NTI
Client: The B
est Workout C
lubs
Buyer: Jordan C
atalan
Asst: Jenny Operm
anAdvertiser: The A
dvertising Agency
Phone: 312-222-1414
Product: Sum
mer S
wim
suit Special
Lengths: 15 ; 30 ; 60Fax: 312-222-1444
Sched Dates: 03/27/00 - 06/25/00
Dayparts: A
LLEm
ail: joperman@
yrtadagency.com
All-W
ks Avrg
Total1516
86
62
493.8
92.155177
0.71351
42026
39425
Netw
ork TV M
ar00 ST N
ielsen NTI
15168
66
24
93.892.1
551770.71
351420
2639425
ABC
-TV1767
23
12
1AB
C44.2
44.226466
0.60417
3609
15900
M-F 6a-10a
7501
EM30
Y2846
11
GO
OD
MO
RN
ING
, <2.1
14.84.2
4.21265
0.59366
3552
1500
M-F 10a-3p
8002
DT
30Y
28461
VAR
IOU
S2.5
17.92.5
2.51470
0.54449
3261
800
M-F 3p-5p
5503
EF30
Y2846
1G
EN
ER
AL HO
SPIT
3.523.2
3.53.5
20820.26
475158
1550
W 9p-9:30p
50004
PT30
Y2846
11
DR
EW
CA
RE
Y S
HO
8.318.9
16.516.5
49491.01
514605
210000
F 10p-11p4000
5PT
30Y
284620/20-FR
I 6.8
17.80.0
0.04068
0.98417
5890
0
Su 7p-10p650
6W
K30
Y2846
1AV
G. A
LL WK
S
10.322.8
10.310.3
61760.11
44563
1650
M-F 6:30p-8p
12007
EN30
Y2846
11
ABC
WO
RLD
NE
WS
3.613.9
7.27.2
21550.56
275334
22400
CB
S -TV
13846
35
3C
BS
49.647.9
287110.82
307474
1723525
M-F 6a-10a
2008
EM30
Y3759
11
1EA
RLY
SH
OW
-2 <0.9
6.22.7
2.7538
0.37298
2233
600
M-F 6a-10a
275EM
60Y
37591
11
EAR
LY S
HO
W-2 <
0.96.2
2.75.4
10760.26
298306
3825
M-F 3p-5p
30010
EF30
Y3759
1VA
RIO
US
1.711.0
1.71.7
9970.30
266180
1300
Tu 9p-10p4000
11PT
30Y
37591
160 M
INU
TES
II 4.4
9.68.8
8.82626
1.52278
9132
8000
Tu 9p-10p2500
PT15
Y3759
11
60 MIN
UTE
S II
4.49.6
8.84.4
13131.90
278570
25000
W 8p-12m
200012
PT30
Y3759
11
1C
BS
WE
DN
ES
DA
Y
4.712.2
14.014.0
27990.71
392428
36000
Su 7p-10p800
14W
K30
Y3759
1AV
G. A
LL WK
S <
5.913.1
5.95.9
35480.23
320135
1800
M-F 6:30p-8p
100015
EN30
Y3759
11
CB
S E
VEN
ING
NE
<2.5
9.25.1
5.11524
0.66253
3932
2000
Spt $Item
#
DP
C
odeSpt D
urIntg
Cont #
Wk 1
Mon
3/27 '00
Wk 2
Mon
4/3 '00
Wk 3
Mon
4/10 '00
Wk 4
Mon
4/17 '00
Wk 5
Mon
4/24 '00
Wk 1 - W
k 13W
omen 25-54
Prog N
ame
Rtg
ShrG
RP
Eqv G
RP
Eqv Im
p (000)
Eqv C
PM
Im
p
VPV
H
(000)C
PP
Spt Tot
Tot $
This report has been prepared using Strata N
uMath research.
Strata NuM
ath and report designs Copyright ©
2005 Strata Marketing, Inc. 312-222-1555
Nielsen A
udience Estim
ates Copyright ©
2005 Nielsen M
edia Research
» Estimate inform
ation indicated has been supplied by the user.
183 183 183
183 183
183 183 183
183
This N
etwork T
V schedule from
VIE
W show
s purchased inform
ation in a calendar spreadsheet. Integration, Contract
#, VP
VH
, and Equivalized statistics can be displayed. The
contents and format of this report can be custom
ized and saved according to any buying specifications.
Netw
ork Traffic Instruction Report (b
y Detail)
4/1/2000 - 4/30/2000
The Advertising A
gency11/7/2005
Agency:
Date:
The Advertising A
gency Yourtow
nO
ffice:1234 M
ain Street
1 North A
veTraffic A
ddress:A
ttn: TrafficY
ourtown
US
31313N
ew Y
orkN
Y10101
Tracy Goodw
illW
ill JonesC
ontact:C
ontact:313-211-3536
212-222-1111Phone #:
Phone #:313-211-3555
212-222-2222Fax #:
Fax #:tgoodw
wjones@
abc.comEm
ail:Em
ail:
The Best W
orkout Clubs
Client:
ABC
Netw
ork:
Date
Brand
ISCI C
odeTitle
LengthD
ayTim
eR
ev. #C
omm
entsG
ross Cost
Net C
ost
AB
C W
OR
LD N
EW
S TO
NIG
HT
Program:
4/3/2000S
umm
er Sw
imsuit
Special
FFFF7676M
embership S
pecial30
MTuW
ThF6:30P
M-8:00PM
$1,200.00$1,020.00
4/17/2000S
umm
er Sw
imsuit
Special
ZZZZ7575W
eekend Warrior
30M
TuWThF
6:30PM
-8:00PM$1,200.00
$1,020.00
Program Total:
$2,400.00$2,040.00
ALL M
Y C
HILD
RE
NProgram
:4/3/2000
Sum
mer S
wim
suit S
pecialFFFF7676
Mem
bership Special
30M
TuWThF
10:00AM
-3:00PM$800.00
$680.00
Program Total:
$800.00$680.00
AM
ER
.FUN
NIE
ST-H
M V
IDE
OS
2 (RP
)Program
:4/16/2000
Sum
mer S
wim
suit S
pecialZZZZ7575
Weekend W
arrior30
Su
7:00PM
-10:00PM$650.00
$552.50
Program Total:
$650.00$552.50
DR
EW
CA
RE
Y S
HO
WProgram
:4/5/2000
Sum
mer S
wim
suit S
pecialM
MM
M4848
New
Yoga C
lasses30
W9:00P
M-9:30PM
$5,000.00$4,250.00
4/26/2000S
umm
er Sw
imsuit
Special
PP
PP
5757D
ance Cardio C
lass30
W9:00P
M-9:30PM
$5,000.00$4,250.00
Program Total:
$10,000.00$8,500.00
GO
OD
MO
RN
ING
, AM
ER
ICA
Program:
4/17/2000S
umm
er Sw
imsuit
Special
ZZZZ7575W
eekend Warrior
30M
TuWThF
6:00AM
-10:00AM$750.00
$637.50
Program Total:
$750.00$637.50
Netw
ork Total:$14,600.00
$12,410.00
N - N
ew U
nits; R - R
evised Units; X - C
anceled or Deleted U
nitsA
BC
184 184 184
184 184
184 184 184
184
This report can be printed for individual netw
orks and m
onths by selecting the Traffic Instruction
button on the Traffic S
tatus screen. It is also available on the R
eports menu in S
BM
S. for
Netw
ork. When T
rafficking by detail, the report w
ill list the ISC
I code, title, day, date, and time for
each unit. Displaying cost is optional.
Network Traffic Instruction Report (by Percent)3/27/2000 - 4/30/2000
The Advertising AgencyAgency: The Advertising Agency YourtownOffice:1234 Main Street 1 North AveTraffic Address:
Attn: TrafficYourtown US 31313 New York NY 10101Tracy Goodwill Will JonesContact: Contact:313-211-3536 212-222-1111Phone #: Phone #:313-211-3555 212-222-2222Fax #: Fax #:[email protected] [email protected]: Email:
The Best Workout ClubsClient:
34, Summer Swimsuit Special NTV 2Q00 (The Adve/7)Estimate:ABCNetwork:
Start Date End Date Daypart Code ISCI Code Title Length % Rotation
3/27/2000 4/30/2000 AAAA9898 Spinning Promo 30 7.00 %3/27/2000 4/30/2000 BBBB8989 Cardio Test 30 8.00 %3/27/2000 4/30/2000 CCCC8899 Step Up 30 5.00 %3/27/2000 4/30/2000 DDDD7878 Yoga Craze 30 10.00 %3/27/2000 4/30/2000 EEEE7979 Swim Challenge 30 5.00 %3/27/2000 4/30/2000 FFFF7676 Membership Special 30 9.00 %3/27/2000 4/30/2000 GGGG6655 Tennis Tournament 30 6.00 %3/27/2000 4/30/2000 JJJJ4747 Free Trial Month 30 5.00 %3/27/2000 4/30/2000 KKKK4646 Trail Running 30 5.00 %3/27/2000 4/30/2000 MMMM4848 New Yoga Classes 30 10.00 %3/27/2000 4/30/2000 NNNN4949 Balance Ball Challenge 30 2.00 %3/27/2000 4/30/2000 PPPP5757 Dance Cardio Class 30 8.00 %3/27/2000 4/30/2000 QQQQ1111 Summer Fitness 30 4.00 %3/27/2000 4/30/2000 TTTT2222 Get Fit Challenge 30 6.00 %3/27/2000 4/30/2000 YYYY1230 Spring Fitness 30 3.00 %3/27/2000 4/30/2000 ZZZZ7575 Weekend Warrior 30 7.00 %
34 - ABC
185 185 185
185 185
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185
This report can be printed for individual networks and months by selecting the Traffic Instruction button on the Traffic Status screen. It is also available on the Reports menu in SBMS for Network. When Trafficking by percent, the report displays the percentage of units to be run for each ISCI Code for the specified Start and End Dates.
Talent Report4/1/2000 - 5/31/2000
11/7/2005Client: The Best Workout Clubs Date:
Date Network Airings Gross Cost Net Cost
ISCI: FFFF7676
Program: ABC WORLD NEWS TONIGHT4/3/2000 ABC 1 $1,200.00 $1,020.00
Program Total: 1 $1,200.00 $1,020.00
Program: ALL MY CHILDREN4/3/2000 ABC 1 $800.00 $680.00
Program Total: 1 $800.00 $680.00
ISCI Total: 2 (20.00%) $2,000.00 $1,700.00
ISCI: MMMM4848
Program: DREW CAREY SHOW4/5/2000 ABC 1 $5,000.00 $4,250.00
Program Total: 1 $5,000.00 $4,250.00
ISCI Total: 1 (10.00%) $5,000.00 $4,250.00
ISCI: PPPP5757
Program: DREW CAREY SHOW4/26/2000 ABC 1 $5,000.00 $4,250.00
Program Total: 1 $5,000.00 $4,250.00
Program: GENERAL HOSPITAL5/1/2000 ABC 1 $550.00 $467.50
Program Total: 1 $550.00 $467.50
ISCI Total: 2 (20.00%) $5,550.00 $4,717.50
ISCI: ZZZZ7575
Program: 20/205/12/2000 ABC 1 $4,000.00 $3,400.00
Program Total: 1 $4,000.00 $3,400.00
Program: ABC WORLD NEWS TONIGHT4/17/2000 ABC 1 $1,200.00 $1,020.00
Program Total: 1 $1,200.00 $1,020.00
Program: AMER.FUNNIEST-HM VIDEOS 2 (RP)4/16/2000 ABC 1 $650.00 $552.50
Program Total: 1 $650.00 $552.50
Program: GENERAL HOSPITAL5/22/2000 ABC 1 $550.00 $467.50
Program Total: 1 $550.00 $467.50
Program: GOOD MORNING, AMERICA4/17/2000 ABC 1 $750.00 $637.50
Program Total: 1 $750.00 $637.50
ISCI Total: 5 (50.00%) $7,150.00 $6,077.50
Client Total: 10 $19,700.00 $16,745.00
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186 186
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186
This SBMS for Network report breaks out the number of times a unit aired based on the schedule or the invoice. When running the report for estimates or networks that have been trafficked by detail, the specific date and program name are displayed along with the network and number of airings. Optionally, the cost for each unit can be included on the report.
Invoice Matching and Posting These reports are generated from Strata’s SBMS.NET for Network program, which is available to license at an additional charge. Please contact your Strata Account Executive for a demo and pricing information.
187 187 187
187 187
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187
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
188 188 188
188 188
188 188 188
188
Invoice Managem
ent Report
Invoice Managem
ent Report
Client: The Best W
orkout Clubs
Integration G
rossA
ctual Spots
Purchased C
ostPurchased
GR
Ps/GIM
PsPurchased
SpotsInvoice M
onthInvoice N
umber
Invoice Date
Actual C
ostN
et Cost
Status
Estimate:
34S
umm
er Sw
imsuit S
pecial NTV
2Q00 (The A
dve/7) 3/27/2000 - 6/25/2000M
arket:N
ational TVStation:
AB
C-N
etwork TV
Cleared
$1,300.003/00
AB
C0300
5/7/2000$1,300.00
$1,105.00$525.00
22
6.9C
leared$14,600.00
4/00A
BC
04005/8/2000
$14,600.00$12,410.00
$1,955.007
742.3
Matched
$5,100.005/00
AB
C0500
11/4/2005$5,100.00
$4,335.00$1,100.00
33
16.8M
atched$1,500.00
6/00A
BC
060011/4/2005
$1,500.00$1,275.00
$375.002
26.0
Station Total:$22,500.00
$19,125.00$3,955.00
14$22,500.00
72.014
$23,080.00Station Total w
/Intg:$26,455.00
Paid:$15,900.00
$13,515.00$2,480.00
9$15,900.00
49.29
Unpaid:
$6,600.00$5,610.00
$1,475.005
$6,600.0022.8
5Station:
CB
S-N
etwork TV
UnM
atched$7,900.00
3/00C
BS
03004/8/2000
$8,100.00$6,885.00
$0.006
519.7
UnM
atched$12,900.00
4/00C
BS
040011/7/2005
$800.00$680.00
$0.001
1247.3
Station Total:$8,900.00
$7,565.00$0.00
7$20,800.00
67.017
$7,565.00Station Total w
/Intg:$8,900.00
Paid:$0.00
$0.00$0.00
0$0.00
0.00
Unpaid:
$8,900.00$7,565.00
$0.007
$20,800.0067.0
17Station:
FOX-N
etwork TV
UnM
atched$23,250.00
4/00FO
X040011/7/2005
$28,450.00$24,182.50
$0.0013
1352.5
Station Total:$28,450.00
$24,182.50$0.00
13$23,250.00
52.513
$24,182.50Station Total w
/Intg:$28,450.00
Paid:$0.00
$0.00$0.00
0$0.00
0.00
Unpaid:
$28,450.00$24,182.50
$0.0013
$23,250.0052.5
13Station:
NB
C-N
etwork TV
UnM
atched$15,150.00
3/00N
BC
03004/8/2000
$15,150.00$12,877.50
$0.008
837.2
Station Total:$15,150.00
$12,877.50$0.00
8$15,150.00
37.28
$12,877.50Station Total w
/Intg:$15,150.00
Paid:$0.00
$0.00$0.00
0$0.00
0.00
Unpaid:
$15,150.00$12,877.50
$0.008
$15,150.0037.2
8M
arket Total:$75,000.00
$63,750.00$3,955.00
42$81,700.00
228.752
$67,705.00$78,955.00
Market Total w
/Intg:Estim
ate Total:$75,000.00
$63,750.00$3,955.00
42$81,700.00
228.752
$67,705.00$78,955.00
Estimate Total w
/Intg: C
lient Total:$75,000.00
$63,750.00$3,955.00
42$81,700.00
228.752
$67,705.00$78,955.00
Client Total w
/Intg:
* Surpress on N
ot Received Invoices * S
tation Gross for P
urchased Cost
189 189 189
189 189
189 189 189
189
This S
BM
S for N
etwork report can be generated from
the Invoice Matching and
Posting section of the m
ain Reports m
enu. It is designed for easy invoice reference and is organized by m
arket and by station. In addition to the basic inform
ation about the selected invoices, a current status is displayed for each invoice. G
ross or Net Integration fees can be displayed for N
etwork T
V invoices.
NETW
OR
K:
CB
S
Client:
The Best W
orkout Clubs
Product:S
umm
er Sw
imsuit S
pecialEstim
ate:34
Sum
mer S
wim
suit Special N
TV 2Q
00 (The Adve/7)
Market:
National TV
#IN
DEX
DP / LEN
PRO
GR
AMTIM
ED
AYS
DATE
LINE
Detail Post A
nalysis Report (N
etwo
rk)
Date R
ange:3/27/00 - 6/25/00
Wom
en 25-54 (Uneqv.)
Wom
en 25-54 (Eqv.)
Post Book:
MA
Y00
Media:
Netw
ork TV
CO
STEST R
TGAC
T RTG
ACT R
TGEST R
TG
(Cost Selected: N
etwork G
ross Cost)
Dem
os 1-3
CB
S-N
etwork TV
Netw
ork:Purchased B
ook:M
AR
00 National TV
03/27-06/25M
TuWThF
600A-1000ATH
IS MO
RN
ING
M-F
EM30
200.001.2
0.91
751.2
0.98
05/30Tue
716A200.00
1.21.5
1251.2
1.530
200.001
1.21.5
125Actual B
uy Line Totals1.2
1.5
03/27-06/25M
TuWThF
600A-1000ATH
IS MO
RN
ING
M-F
EM60
275.001.2
0.91
752.3
1.79
06/20Tue
744A275.00
1.21.1
922.3
2.260
275.001
1.21.1
92Actual B
uy Line Totals2.3
2.2
03/27-06/25Tu
900P-1000PC
BS TU
ESDAY M
OVIE
PT30
8000.0012.8
8.82
6912.8
8.811
03/28Tue
859P4000.00
6.45.8
916.4
5.830
05/02Tue
936P60 M
INU
TES
II4000.00
6.45.1
806.4
5.130
8000.002
12.810.9
85Actual B
uy Line Totals12.8
10.9
03/27-06/25Tu
900P-1000PC
BS TU
ESDAY M
OVIE
PT15
5000.0012.8
8.82
696.4
4.413
04/11Tue
910P2500.00
6.44.1
643.2
2.115
05/09Tue
905P60 M
INU
TES
II2500.00
6.44.2
663.2
2.115
5000.002
12.88.3
65Actual B
uy Line Totals6.4
4.2
03/27-06/25Su
700P-1000P60 M
INU
TESW
K30
800.007.0
5.81
837.0
5.814
06/18S
un708P
800.007.0
3.854
7.03.8
30800.00
17.0
3.854
Actual Buy Line Totals
7.03.8
NETW
OR
K TO
TALS:14275.00
735.0
25.673
CB
S29.7
22.6
190 190 190
190 190
190 190 190
190
This S
BM
S report show
s a spot detail of purchased vs. invoiced inform
ation. Station gross, station net, client
gross or client net can be displayed as well as additional
demo inform
ation, including demos not originally
selected in Estim
ate Setup. Thirteen additional recaps
can be printed with this detailed inform
ation. A "S
how
Equivalized" option is also available to display the
selected demo once w
ith unequivalized Rtg/G
imp and a
second time w
ith equivalized Rtg/G
imp.
Client and Financial Summaries
191 191 191
191 191
191 191 191
191
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
192 192 192
192 192
192 192 192
192
Gross Amount
6/22/2000Date:
Client Name
Client Summary Report
$209,150.00The Best Workout Clubs
$830,190.98The Everything Stores
193 193 193
193 193
193 193 193
193
This Broadcast and Network report can be generated from the SBMS Schedule Status screen, and can be filtered by any combination of a specific estimate, media, client name, product name, market name, or schedule status. The total gross dollar amount for the selected or filtered schedules is displayed for each client.
Nice for new business pitches when the Media Director or CEO asks how much you have billed this year!
Perio
d From
11/1/00 To 11/30/00
Clie
nt:
All
Ag
ency:
The A
dvertising Agency
Office
:T
he Advertising A
gency Yourtow
n
Clien
t Calen
dar R
epo
rt
No
vem
ber
2000S
uM
Tu
WT
hS
aF
12
34
56
78
9
1011
12
Due,1,T
,Handy H
ardwar
1314
1516
Sta
rt,1,T,H
andy Ha
rdw
1718
1920
2122
End,17
,T,H
andy Hardw
a
23
2425
2627
2829
30
194 194 194
194 194
194 194 194
194
This B
roadcast and Netw
ork SB
MS
report organizes estim
ate numbers and descriptions
by their due dates, flight start dates, and flight end dates in a m
onthly calendar.
Due, 23, R
, The B
estW
orkout Clubs
Start, 23, R
, The B
estW
orkout Clubs
Due, 24, C
, Local Care
Center
Start, 24, C
, Local Care
Center
End, 23, R
, The B
estW
orkout Clubs
End, 24, C
, Local Care
Center
Client Q
uarterly Detail (N
et Cost)
Period From 1/1/00 To 12/31/00
Client A
ctivity Report (Q
uarterly)
Media:
All
Client:
The Best W
orkout Clubs
Product:All
Estimate:
AllA
gency:The A
dvertising AgencyO
ffice:The Advertising A
gency Yourtow
nEstim
ate Group:
Print 2000D
escription:
Flight Dates:
Flight Type:W
eekly and Daily
1ST Q
TR 00
2ND
QTR
003R
D Q
TR 00
4TH Q
TR 00
1ST Q
TR 01
VendorM
arketTotal Spots
Period Totals
*The numbers on this report appear as Purchased over Invoiced.
YourtownA
t Hom
e Magazine-P
$616.25$0.00
$0.00$215.90
$0.00$0.00
$0.00$0.00
$0.00$0.00
10$832.15
$0.000
Com
puters Today-P$0.00
$0.00$0.00
$299.20$0.00$0.00
$0.00$0.00
$0.00$0.00
6$299.20
$0.000
Fashion and Fitness-P$2,026.80
$1,924.80$641.76
$215.05$0.00$0.00
$0.00$0.00
$255.00$0.00
20$4,808.41
$255.001
Money M
anager-P$85.00
$85.00$0.00
$104.55$0.00$0.00
$0.00$0.00
$0.00$0.00
8$274.55
$0.000
Travel and Fun-P$850.00
$4,257.93$573.76
$777.76$0.00$0.00
$0.00$0.00
$531.25$0.00
22$6,459.45
$531.253
$3,578.05M
arket Total:$0.00
$1,612.46$1,215.52
$6,267.73$0.00
$0.00$0.00
$786.25$0.00
66$12,673.76
$786.254
Total Ordered:
$3,578.05$0.00
$1,612.46$1,215.52
$6,267.73$0.00
$0.00$0.00
$786.25$0.00
66$12,673.76
$786.254
195 195 195
195 195
195 195 195
195
This S
BM
S report displays m
ulti-market
purchased vs. invoiced costs for a client. All
information for individual m
arkets is organized by vendor w
hile the cost information can be
organized by week, by m
onth, or by quarter.
Strong leverage tool w
ith stations! Instantly allow
s you to track expenditures per vendor per quarter across all estimates for a client.
________________________________________________________________________________________________________________________________________________________________________________________
Client W
eekly Detail (G
ross Cost)
Period From 11/13/2000 To 12/24/2000
Client A
ctivity Report (W
eekly)
11/13/0011/20/00
11/27/0012/04/00
12/11/0012/18/00
Market V
endorO
wner
*The numbers on this report appear as P
urchased over Invoiced.
Total Cost
Total Spots
Media:
All
Client:
All
Product:
All
Estim
ate:A
ll A
gency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
nE
stimate G
roup:A
llD
escription:A
ll
Flight Dates:
Flight Type:W
eeklyB
ig Ow
ner Group
Ow
ner:
Big O
wner G
roupLos A
ngeles
KNBC
-TV$0.00
$7,050.00$5,500.00
$4,740.00$4,420.00
$5,080.00
$7,410.00$6,070.00
$3,810.00$4,420.00
$0.00$5,080.00
34$26,790.00
$26,790.0034
$0.00M
arket Total:$7,050.00
$5,500.00$4,740.00
$4,420.00$5,080.00
$7,410.00$6,070.00
$3,810.00$4,420.00
$0.00$5,080.00
34$26,790.00
$26,790.0034
New
York
WN
BC-TV
$0.00$9,800.00
$4,275.00$425.00
$4,550.00$14,150.00
$9,800.00$4,275.00
$425.00$4,550.00
$0.00$14,150.00
34$33,200.00
$33,200.0034
$0.00M
arket Total:$9,800.00
$4,275.00$425.00
$4,550.00$14,150.00
$9,800.00$4,275.00
$425.00$4,550.00
$0.00$14,150.00
34$33,200.00
$33,200.0034
Yourtow
n
WFFF-FM
$734.50$734.50
$734.50$734.50
$734.50$734.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
18$4,407.00
$0.000
WH
HH
-TV$0.00
$13,864.00$11,176.00
$2,309.00$1,932.00
$8,330.00$13,864.00
$11,176.00$2,309.00
$1,932.00$0.00
$8,330.0063
$37,611.00$37,611.00
63
$734.50M
arket Total:$14,598.50
$11,910.50$3,043.50
$2,666.50$9,064.50
$13,864.00$11,176.00
$2,309.00$1,932.00
$0.00$8,330.00
81$42,018.00$37,611.00
63
$734.50$31,448.50
$21,685.50$8,208.50
$11,636.50$28,294.50
$31,074.00$21,521.00
$6,544.00$10,902.00
$0.00$27,560.00
149$102,008.00
$97,601.00131
Ow
ner/Rep G
roup Total:
Total Ordered:
$734.50$31,448.50
$21,685.50$8,208.50
$11,636.50$28,294.50
$31,074.00$21,521.00
$6,544.00$10,902.00
$0.00$27,560.00
149$102,008.00
$97,601.00131
196 196 196
196 196
196 196 196
196
This report is displayed by W
eek in the Ow
ner/Market/V
endor report form
at. For each O
wner, purchased and invoiced costs
are broken down by M
arket and Vendor. T
he user has several option for selecting how
widespread or specific they w
ant the search to be w
hen creating the report.
Track client
expenditures on a w
eekly basis!
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Client Activity R
eport (Mo
nth
ly)
JUL 00
AU
G 00
SE
P 00
OC
T 00N
OV
00D
EC
00Total Spots
Period TotalsM
arketVendor C
lient
Media:
All
Client:
All
Product:A
ll
Estimate:
All
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
nEstim
ate Group:
All
Description:
All
Flight Dates:
Flight Type:W
eekly
Yourtown
Fashion and Fitness-P$225.00
$80.00$93.00
$80.00$0.00
$282.508
$760.50The Best W
orkout Clubs
$225.00Vendor Total:
$80.00$93.00
$80.00$0.00
$282.508
$760.50
Travel and Fun-P$150.00
$247.50$242.50
$175.00$150.00
$202.509
$1,167.50The Best W
orkout Clubs
$150.00Vendor Total:
$247.50$242.50
$175.00$150.00
$202.509
$1,167.50
WAAA-TV
$0.00$4,224.00
$5,956.00$1,485.20
$0.00$0.00
53$11,665.20
The Everything Stores
$0.00Vendor Total:
$4,224.00$5,956.00
$1,485.20$0.00
$0.0053
$11,665.20
WAB
B-FM
$0.00$10,120.00
$3,303.00$4,775.00
$2,960.00$0.00
120$21,158.00
The Everything Stores
$0.00Vendor Total:
$10,120.00$3,303.00
$4,775.00$2,960.00
$0.00120
$21,158.00
WFFF-FM
$0.00$5,613.00
$2,938.00$3,672.50
$2,970.00$0.00
113$15,193.50
The Everything Stores
$0.00Vendor Total:
$5,613.00$2,938.00
$3,672.50$2,970.00
$0.00113
$15,193.50
WG
GG
-TV$14,775.00
$38,161.00$12,303.00
$350.00$10,475.00
$11,550.00105
$87,614.00The Everything S
tores
$14,775.00Vendor Total:
$38,161.00$12,303.00
$350.00$10,475.00
$11,550.00105
$87,614.00
WH
HH
-TV$5,625.00
$29,281.00$8,330.00
$0.00$5,250.00
$2,250.0077
$50,736.00The Everything S
tores
$5,625.00Vendor Total:
$29,281.00$8,330.00
$0.00$5,250.00
$2,250.0077
$50,736.00
$20,775.00M
arket Total:$87,726.50
$33,165.50$10,537.70
$21,805.00$14,285.00
485$188,294.70
197 197 197
197 197
197 197 197
197
This report is displayed by M
onth in the Market/V
endor/Client
report format. F
or each Market, purchased costs are broken
down by V
endor or Publication and C
lient. This report can be
generated for combined broadcast and print, and across all
clients. The user has several option for selecting how
w
idespread or specific they want the search to be w
hen creating the report.
Track client expenditures on a m
onthly basis!
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Client Activity R
eport (Mo
nth
ly)
JUL 00
AU
G 00
SE
P 00
OC
T 00N
OV
00D
EC
00Total Spots
Period TotalsM
arketC
lient Vendor
Media:
All
Client:
All
Product:A
ll
Estimate:
All
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
nEstim
ate Group:
All
Description:
All
Flight Dates:
Flight Type:W
eekly and Daily
Yourtown
Local Care C
enter$0.00
$211.76$390.00
$390.00$390.00
$0.004
$1,381.76Yourtow
n County R
eview-P
$0.00$2,221.80
$2,221.80$6,221.95
$3,108.70$0.00
13$13,774.25
Yourtown D
aily-P
$0.00$2,433.56
$2,611.80$6,611.95
$3,498.70$0.00
17$15,156.01
Client Total:
The Best W
orkout Clubs
$100.00$100.00
$354.00$100.00
$100.00$100.00
9$854.00
At Hom
e Magazine-P
$0.00$0.00
$352.00$0.00
$0.00$0.00
3$352.00
Com
puters Today-P
$225.00$80.00
$93.00$80.00
$0.00$282.50
8$760.50
Fashion and Fitness-P
$150.00$247.50
$242.50$175.00
$150.00$202.50
9$1,167.50
Travel and Fun-P
$475.00$427.50
$1,041.50$355.00
$250.00$585.00
29$3,134.00
Client Total:
The Everything Stores$1,665.00
$0.00$0.00
$0.00$1,455.00
$1,805.0033
$4,925.00M
onopoly Cable, Inc.-C
able
$0.00$4,224.00
$5,956.00$1,485.20
$0.00$0.00
53$11,665.20
WA
AA
-TV
$0.00$10,120.00
$3,303.00$4,775.00
$2,960.00$0.00
120$21,158.00
WA
BB
-FM
$0.00$5,613.00
$2,938.00$3,672.50
$2,970.00$0.00
113$15,193.50
WFFF-FM
$14,775.00$38,161.00
$12,303.00$350.00
$10,475.00$11,550.00
105$87,614.00
WG
GG
-TV
$5,625.00$29,281.00
$8,330.00$0.00
$5,250.00$2,250.00
77$50,736.00
WH
HH
-TV
$0.00$3,572.00
$3,572.00$5,358.00
$0.00$0.00
56$12,502.00
WH
HH
/WY
YY
-Radio
$0.00$6,024.00
$1,974.00$2,467.50
$925.00$0.00
83$11,390.50
WZZZ-FM
$22,065.00$96,995.00
$38,376.00$18,108.20
$24,035.00$15,605.00
640$215,184.20
Client Total:
$22,540.00M
arket Total:$99,856.06
$42,029.30$25,075.15
$27,783.70$16,190.00
686$233,474.21
198 198 198
198 198
198 198 198
198
This report is displayed by M
onth in the Market/C
lient/Vendor
report format. F
or each Market, purchased costs are broken
down by C
lient and Vendor or P
ublication. This report can be
generated for combined broadcast and print, and across all
clients. The user has several options for selecting how
w
idespread or specific they want the search to be w
hen creating the report.
Clien
t Ac
tivity Rep
ort - C
om
preh
ensive
JAN
00F
EB
00M
AR
00A
PR
00M
AY
00JU
N 00
AU
G 00
JUL
00S
EP
00O
CT
00N
OV
00D
EC
00
Med
ia:A
ll
Clie
nt:
The E
verything Stores
Pro
du
ct:A
ll
Estim
ate:
All
Ag
ency:
The A
dvertising Agency
Office
:T
he Advertising A
gency Yourtow
n
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
CO
ST
TO
TA
L
CO
ST
Date
: 6/22/2000
Estim
ate G
rou
p:
All
Descrip
tion
:
Flig
ht S
tart D
ate:
Flig
ht E
nd
Date:
*Gross C
ost
Period F
rom 1/3/00 T
o 12/31/00
Pro
du
ct
Gran
d O
pe
nin
g
$27,692$27,692
$14,423$11,538
$11,538$0
$0$9,000
$26,786$21,429
$30,786G
OA
L$27,692
$208,576
$26,426$26,426
$14,388$11,535
$11,465$0
$0$11,165
$40,871$31,192
$44,589P
UR
CH
AS
ED
$2
6,7
11
$244,768
Han
dy H
ardw
are
$84,319$61,364
$81,817$81,819
$61,364$55,170
$69,840$54,990
$19,875$149,878
$267,797G
OA
L$65,453
$1,053,686
$85,155$67,958
$83,863$78,036
$60,410$53,390
$64,935$55,385
$1,835$78,836
$260,262P
UR
CH
AS
ED
$7
4,7
40
$964,805
Krafty K
itch
enw
are
$1,538$1,538
$3,846$3,077
$3,077$3,077
$3,846$3,077
$1,786$1,429
$1,786G
OA
L$1,538
$29,615
$1,525$1,800
$3,340$3,330
$3,255$3,330
$3,340$3,255
$1,875$1,525
$1,800P
UR
CH
AS
ED
$1,225$29,600
Rep
ort T
otal
$113,549$90,594
$100,086$96,434
$75,979$58,247
$73,686$67,067
$48,447$172,736
$300,369G
OA
L$94,683
$1,291,877
$113,106$96,184
$101,591$92,901
$75,130$56,720
$68,275$69,805
$44,581$111,553
$306,651P
UR
CH
AS
ED
$102,6
76
$1,239,173
199 199 199
199 199
199 199 199
199
This B
roadcast and Netw
ork SB
MS
client report is easy to custom
ize. In addition to displaying your choice of m
ulti-market or
multi-product inform
ation, the goal, purchased, and invoiced statistics can be organized either m
onthly or quarterly.
Perfect for tracking expenditures across all products.
Next tim
e a client asks, "Is it in the budget?", no need to m
anually calculate dollars already purchased or goaled.
Clie
nt M
on
thly D
etail (Gro
ss Co
st)P
eriod
Fro
m 6/26/0
0 To
12/31/00
Ag
ency:
The A
dvertising Agency
Office
:T
he Advertising A
gency Yourtow
n
Med
ia:T
V
Clien
t Exp
end
iture R
epo
rt
JUL 00
AU
G 00
SE
P 00
OC
T 0
0N
OV
00D
EC
00
Ven
do
rM
arket
*The num
bers on this rep
ort appear as Pu
rchased over Invoiced.
Clien
tT
otal S
po
tsT
otal C
ost
Th
e Everyth
ing
Sto
res
Lo
s An
geles
KA
BC
-TV
$9,100.0
0$7,280
.00
$7,280.0
0$0.00
$14,94
0.00$52
,110.00
$26,67
0.00$40
,380.00
$0.00$0.00
$0.00$0.00
101$90
,710.00
$67,05
0.0062
KC
BS
-TV
$1,900.0
0$1,450
.00
$1,520.0
0$0.00
$4,200.0
0$13
,530.00
$4,680.0
0$13
,050.00
$0.00$0.00
$0.00$0.00
82$22
,600.00
$17,73
0.0031
KN
BC
-TV
$14,17
5.00$12
,460.00
$12,46
0.00$0.00
$5,080.0
0$35
,260.00
$15,72
0.00$0.00
$0.00$0.00
$0.00$0.00
95$79
,435.00
$15,72
0.0022
$25,17
5.00M
arket T
otal:
$100,900.0
0$24
,220.00
$0.00$21
,260.00
$21,19
0.00
$53,43
0.00$47
,070.00
$0.00$0.00
$0.00$0.00
278$192,745
.00
$100,500.0
0115
New
Yo
rkWA
BC
-TV
$3,240.0
0$3,240
.00
$3,240.0
0$0.00
$9,175.0
0$32
,725.00
$0.00$13
,675.00
$0.00$0.00
$0.00$0.00
73$51
,620.00
$13,67
5.0023
WC
BS
-TV
$4,750.0
0$4,600
.00
$4,600.0
0$0.00
$2,500.0
0$11
,825.00
$0.00$3,025
.00
$0.00$0.00
$0.00$0.00
73$28
,275.00
$3,025.0
012
WN
BC
-TV
$11,37
0.00$10
,560.00
$10,56
0.00$0.00
$14,75
0.00$36
,625.00
$0.00$17
,675.00
$0.00$0.00
$0.00$0.00
104$83
,865.00
$17,67
5.0010
$19,36
0.00M
arket T
otal:
$81,17
5.00$26
,425.00
$0.00$18
,400.00
$18,40
0.00
$34,37
5.00$0.00
$0.00$0.00
$0.00$0.00
250$163,760
.00
$34,37
5.0045
Yo
urto
wnW
AA
A-T
V$0.00
$0.00$0.00
$1,485.2
0$7,558
.20
$10,74
4.80
$1,150.0
0$85
.20$8,898
.00
$0.00$0.00
$0.00
83$19
,788.20
$10,13
3.2043
WG
GG
-TV
$14,77
5.00$11
,550.00
$10,47
5.00$350.00
$12,30
3.00$38
,161.00
$28,72
6.00$100.00
$510.00$3,030
.00
$0.00$0.00
105$87
,614.00
$32,36
6.0042
WH
HH
-TV
$5,625.0
0$2,250
.00
$5,250.0
0$0.00
$8,330.0
0$29
,281.00
$27,34
9.00$0.00
$0.00$0.00
$0.00$0.00
77$50
,736.00
$27,34
9.0043
$20,40
0.00M
arket T
otal:
$78,18
6.80$28
,191.20
$1,835.2
0$15
,725.00
$13,80
0.00
$185.20$57
,225.00
$3,030.0
0$9,408
.00
$0.00$0.00
265$158,138
.20
$69,84
8.20128
Clien
t To
tal:$64
,935.00
$260,261.8
0$78
,836.20
$1,835.2
0$55
,385.00
$53,39
0.00
$87,99
0.20$104,295
.00
$3,030.0
0$9,408
.00
$0.00$0.00
793$514,643
.20
$204,723.2
0288
200 200 200
200 200
200 200 200
200
This report is displayed in the C
lient/Market/V
endor report form
at. This client report displays purchased
and invoiced costs (gross or net) for clients, markets,
and vendors by broadcast or calendar month.
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
n
Client Expenditure R
eport
Media:
All
JUL 00
AU
G 00
SE
P 00O
CT 00
NO
V 00
DE
C 00
Client
Vendor
*The numbers on this report appear as P
urchased over Invoiced.
Market
Total SpotsTotal C
ost
YourtownFashion and Fitness-P
$225.00$80.00
$93.00$80.00
$0.00$282.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
8$760.50
$0.000
The Best W
orkout Clubs
$225.00Vendor Total:
$80.00$93.00
$80.00$0.00
$282.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
8$760.50
$0.000
Travel and Fun-P$150.00
$247.50$242.50
$175.00$150.00
$202.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
9$1,167.50
$0.000
The Best W
orkout Clubs
$150.00Vendor Total:
$247.50$242.50
$175.00$150.00
$202.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
9$1,167.50
$0.000
WAAA-TV
$0.00$4,224.00
$5,956.00$1,485.20
$0.00$0.00
$4,299.20$5,956.00
$1,400.00$0.00
$0.00$0.00
53$11,665.20
$11,655.2053
The Everything S
tores
$0.00Vendor Total:
$4,224.00$5,956.00
$1,485.20$0.00
$0.00
$4,299.20$5,956.00
$1,400.00$0.00
$0.00$0.00
53$11,665.20
$11,655.2053
WAB
B-FM
$0.00$10,120.00
$3,303.00$4,775.00
$2,960.00$0.00
$6,300.00$0.00
$0.00$2,960.00
$0.00$0.00
120$21,158.00
$9,260.0070
The Everything S
tores
$0.00Vendor Total:
$10,120.00$3,303.00
$4,775.00$2,960.00
$0.00
$6,300.00$0.00
$0.00$2,960.00
$0.00$0.00
120$21,158.00
$9,260.0070
WFFF-FM
$0.00$5,613.00
$2,938.00$3,672.50
$2,970.00$0.00
$0.00$0.00
$0.00$2,970.00
$0.00$0.00
113$15,193.50
$2,970.0060
The Everything S
tores
$0.00Vendor Total:
$5,613.00$2,938.00
$3,672.50$2,970.00
$0.00
$0.00$0.00
$0.00$2,970.00
$0.00$0.00
113$15,193.50
$2,970.0060
WG
GG
-TV$14,775.00
$38,161.00$12,303.00
$350.00$10,475.00
$11,550.00
$38,161.00$12,303.00
$350.00$0.00
$0.00$0.00
105$87,614.00
$50,814.0066
The Everything S
tores
201 201 201
201 201
201 201 201
201
This report is displayed in the M
arket/Vendor/C
lient report form
at. For each M
arket, purchased and invoiced costs (gross or net) are broken dow
n by Vendor
or Publication and C
lient. This inform
ation can also be displayed by either broadcast or calendar m
onth.
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Date: 10/10/2002
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
n
Client Expenditure R
eport
Media:
All
JUL 00
AU
G 00
SE
P 00O
CT 00
NO
V 00
DE
C 00
Client
Vendor
*The numbers on this report appear as P
urchased over Invoiced.
Market
Total SpotsTotal C
ost
$14,775.00Vendor Total:
$38,161.00$12,303.00
$350.00$10,475.00
$11,550.00
$38,161.00$12,303.00
$350.00$0.00
$0.00$0.00
105$87,614.00
$50,814.0066
WH
HH
-TV$5,625.00
$29,281.00$8,330.00
$0.00$5,250.00
$2,250.00
$29,281.00$8,330.00
$0.00$0.00
$0.00$0.00
77$50,736.00
$37,611.0063
The Everything S
tores
$5,625.00Vendor Total:
$29,281.00$8,330.00
$0.00$5,250.00
$2,250.00
$29,281.00$8,330.00
$0.00$0.00
$0.00$0.00
77$50,736.00
$37,611.0063
WH
HH
/WYYY-R
adio$0.00
$3,572.00$3,572.00
$5,358.00$0.00
$0.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
56$12,502.00
$0.000
The Everything S
tores
$0.00Vendor Total:
$3,572.00$3,572.00
$5,358.00$0.00
$0.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
56$12,502.00
$0.000
WZZZ-FM
$0.00$6,024.00
$1,974.00$2,467.50
$925.00$0.00
$0.00$0.00
$0.00$925.00
$0.00$0.00
83$11,390.50
$925.0031
The Everything S
tores
$0.00Vendor Total:
$6,024.00$1,974.00
$2,467.50$925.00
$0.00
$0.00$0.00
$0.00$925.00
$0.00$0.00
83$11,390.50
$925.0031
$20,775.00M
arket Total:$97,322.50
$38,711.50$18,363.20
$22,730.00$14,285.00
$78,041.20$26,589.00
$1,750.00$6,855.00
$0.00$0.00
624$212,187.20
$113,235.20343
Media Total:
$375.00$327.50
$335.50$255.00
$150.00$485.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
17$1,928.00
$0.000
Magazine
$0.00$25,329.00
$11,787.00$16,273.00
$6,855.00$0.00
$6,300.00$0.00
$0.00$6,855.00
$0.00$0.00
372$60,244.00
$13,155.00161
Radio
$20,400.00$71,666.00
$26,589.00$1,835.20
$15,725.00$13,800.00
$71,741.20$26,589.00
$1,750.00$0.00
$0.00$0.00
235$150,015.20
$100,080.20182
TV
202 202 202
202 202
202 202 202
202
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
n
Client Expenditure R
eport
Media:
All
JUL 00
AU
G 00
SE
P 00O
CT 00
NO
V 00
DE
C 00
VendorC
lient
*The numbers on this report appear as P
urchased over Invoiced.
Market
Total SpotsTotal C
ost
YourtownThe B
est Workout C
lubs$225.00
$80.00$93.00
$80.00$0.00
$282.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
8$760.50
$0.000
Fashion and Fitness-P
$150.00$247.50
$242.50$175.00
$150.00$202.50
$0.00$0.00
$0.00$0.00
$0.00$0.00
9$1,167.50
$0.000
Travel and Fun-P
$375.00$327.50
$335.50$255.00
$150.00$485.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
17$1,928.00
$0.000
Client Total:
The Everything Stores$0.00
$4,224.00$5,956.00
$1,485.20$0.00
$0.00
$4,299.20$5,956.00
$1,400.00$0.00
$0.00$0.00
53$11,665.20
$11,655.2053
WA
AA
-TV
$0.00$10,120.00
$3,303.00$4,775.00
$2,960.00$0.00
$6,300.00$0.00
$0.00$2,960.00
$0.00$0.00
120$21,158.00
$9,260.0070
WA
BB
-FM
$0.00$5,613.00
$2,938.00$3,672.50
$2,970.00$0.00
$0.00$0.00
$0.00$2,970.00
$0.00$0.00
113$15,193.50
$2,970.0060
WFFF-FM
$14,775.00$38,161.00
$12,303.00$350.00
$10,475.00$11,550.00
$38,161.00$12,303.00
$350.00$0.00
$0.00$0.00
105$87,614.00
$50,814.0066
WG
GG
-TV
$5,625.00$29,281.00
$8,330.00$0.00
$5,250.00$2,250.00
$29,281.00$8,330.00
$0.00$0.00
$0.00$0.00
77$50,736.00
$37,611.0063
WH
HH
-TV
$0.00$3,572.00
$3,572.00$5,358.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
56$12,502.00
$0.000
WH
HH
/WY
YY-R
adio
$0.00$6,024.00
$1,974.00$2,467.50
$925.00$0.00
$0.00$0.00
$0.00$925.00
$0.00$0.00
83$11,390.50
$925.0031
WZZZ-FM
$20,400.00$96,995.00
$38,376.00$18,108.20
$22,580.00$13,800.00
$78,041.20$26,589.00
$1,750.00$6,855.00
$0.00$0.00
607$210,259.20
$113,235.20343
Client Total:
203 203 203
203 203
203 203 203
203
This report is displayed in the M
arket/Client/V
endor report form
at. For each M
arket, purchased and invoiced costs (gross or net) are broken dow
n by Client
and Vendor or P
ublication. This inform
ation can also be displayed by either broadcast or calendar m
onth.
Client M
onthly Detail (G
ross Cost)
Period From 6/26/2000 To 12/31/2000
Date: 10/10/2002
Agency:The A
dvertising Agency
Office:
The Advertising A
gency Yourtow
n
Client Expenditure R
eport
Media:
All
JUL 00
AU
G 00
SE
P 00O
CT 00
NO
V 00
DE
C 00
VendorC
lient
*The numbers on this report appear as P
urchased over Invoiced.
Market
Total SpotsTotal C
ost
$20,775.00M
arket Total:$97,322.50
$38,711.50$18,363.20
$22,730.00$14,285.00
$78,041.20$26,589.00
$1,750.00$6,855.00
$0.00$0.00
624$212,187.20
$113,235.20343
Media Total:
$375.00$327.50
$335.50$255.00
$150.00$485.00
$0.00$0.00
$0.00$0.00
$0.00$0.00
17$1,928.00
$0.000
Magazine
$0.00$25,329.00
$11,787.00$16,273.00
$6,855.00$0.00
$6,300.00$0.00
$0.00$6,855.00
$0.00$0.00
372$60,244.00
$13,155.00161
Radio
$20,400.00$71,666.00
$26,589.00$1,835.20
$15,725.00$13,800.00
$71,741.20$26,589.00
$1,750.00$0.00
$0.00$0.00
235$150,015.20
$100,080.20182
TV
204 204 204
204 204
204 204 204
204
Client M
onthly Detail (G
ross Cost, S
tn Net)
Period From 6/26/2000 To 12/31/2000
Agency:
The Advertising A
gencyO
ffice:The A
dvertising Agency Y
ourtown
Client Expenditure R
eport
Media:
TV
JUL 00
AU
G 00
SEP 00O
CT 00
NO
V 00
DEC
00M
arket
*The numbers on this report appear as P
urchased over Invoiced.
Ow
nerTotal S
potsTotal C
ost
Big O
wner G
roupLos A
ngeles$14,175.00
Market Total:
$21,710.00$5,080.00
$0.00$12,460.00
$12,460.00
$21,710.00$5,080.00
$0.00$0.00
$0.00$0.00
83$65,885.00
$26,790.0034
$12,048.75$18,453.50
$4,318.00$0.00
$10,591.00$10,591.00
$56,002.25
New
York
$11,370.00M
arket Total:$19,050.00
$14,150.00$0.00
$10,560.00$10,560.00
$19,050.00$14,150.00
$0.00$0.00
$0.00$0.00
72$65,690.00
$33,200.0034
$9,664.50$16,192.50
$12,027.50$0.00
$8,976.00$8,976.00
$55,836.50
Yourtow
n$5,625.00
Market Total:
$29,281.00$8,330.00
$0.00$5,250.00
$2,250.00
$29,281.00$8,330.00
$0.00$0.00
$0.00$0.00
77$50,736.00
$37,611.0063
$4,781.25$24,888.85
$7,080.50$0.00
$4,462.50$1,912.50
$43,125.60
Ow
ner Total:$31,170.00
$70,041.00$27,560.00
$0.00$28,270.00
$25,270.00
$70,041.00$27,560.00
$0.00$0.00
$0.00$0.00
232$182,311.00
$97,601.00131
Media Total:
$26,494.50$59,534.85
$23,426.00$0.00
$24,029.50$21,479.50
$154,964.35
$31,170.00$70,041.00
$27,560.00$0.00
$28,270.00$25,270.00
$70,041.00$27,560.00
$0.00$0.00
$0.00$0.00
232$182,311.00
$97,601.00131
TV$26,494.50
$59,534.85$23,426.00
$0.00$24,029.50
$21,479.50$154,964.35
205 205 205
205 205
205 205 205
205
Th
is rep
ort is d
ispla
yed
b
y Mo
nth
in th
e O
wn
er/M
arke
t/Ve
nd
or
rep
ort fo
rma
t with
the
Su
pp
ress V
en
do
r Deta
ils optio
n se
lecte
d.
Fo
r ea
ch O
wn
er, pu
rcha
sed
a
nd
invo
iced
costs are
broke
n do
wn
b
y Ma
rket. Th
e use
r has se
vera
l optio
n fo
r sele
cting
h
ow
w
ide
spre
ad
o
r spe
cific they w
an
t the
sea
rch to b
e w
he
n cre
atin
g
the
rep
ort.
Media:
TV
Client:
The Everything S
toresProduct:
Handy H
ardware
Estimate:
1A
gency:The A
dvertising Agency
Office:
The Advertising Agency Y
ourtown
Estimate G
roup:4th Q
uarter 2000D
escription:H
andy Hardw
are Buy TV
11/20/00-12/24/00
Flight Dates:
11/20/00-12/24/00
Fourth Quarter R
ecap Report
Primary D
emo:
Men 25-54
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Market:
Los Angeles
Station
OC
T 00
GR
PStation
Gross C
PP
NO
V 00Station
Gross C
PP
DEC
00Station
Gross C
PP
4Q Totals
GR
PStation
Gross C
PP Station N
et Cost
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
KA
BC
-TV$14,940.00
$300.00$52,110.00
$300.00$67,050.00
$300.00$12,699.00
49.8$255.00
$44,293.50173.7
$255.00223.5
KC
BS
-TV$4,200.00
$259.26$13,530.00
$245.55$17,730.00
$248.67$3,570.00
16.2$220.37
$11,500.5055.1
$208.7271.3
KN
BC
-TV$5,080.00
$241.90$21,710.00
$255.71$26,790.00
$252.97$4,318.00
21.0$205.62
$18,453.5084.9
$217.36105.9
Market Total:
$24,220.00$278.39
$87,350.00$278.45
$111,570.00$278.44
$20,587.0087.0
$236.63$74,247.50
313.7$236.68
400.7
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Market:
New
York
Station
OC
T 00
GR
PStation
Gross C
PP
NO
V 00Station
Gross C
PP
DEC
00Station
Gross C
PP
4Q Totals
GR
PStation
Gross C
PP Station N
et Cost
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
WA
BC
-TV$9,175.00
$245.98$14,250.00
$296.88$23,425.00
$274.62$7,798.75
37.3$209.08
$12,112.5048.0
$252.3485.3
WC
BS
-TV$2,500.00
$225.23$8,150.00
$231.53$10,650.00
$230.02$2,125.00
11.1$191.44
$6,927.5035.2
$196.8046.3
WN
BC
-TV$14,150.00
$235.83$19,050.00
$246.12$33,200.00
$241.63$12,027.50
60.0$200.46
$16,192.5077.4
$209.21137.4
Market Total:
$25,825.00$238.24
$41,450.00$258.09
$67,275.00$250.09
$21,951.25108.4
$202.50$35,232.50
160.6$219.38
269.0
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Station G
ross Cost
Market:
Yourtow
n
Station
OC
T 00
GR
PStation
Gross C
PP
NO
V 00Station
Gross C
PP
DEC
00Station
Gross C
PP
4Q Totals
GR
PStation
Gross C
PP Station N
et Cost
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
Station N
et Cost
G
RP
Station N
et CPP
WAA
A-TV
$856.00$158.52
$4,224.00$153.04
$5,080.00$153.94
$727.605.4
$134.74$3,590.40
27.6$130.09
33.0W
GG
G-TV
$8,453.00$202.22
$38,161.00$207.28
$46,614.00$206.35
$7,185.0541.8
$171.89$32,436.85
184.1$176.19
225.9W
HH
H-TV
$8,330.00$196.93
$29,281.00$197.84
$37,611.00$197.64
$7,080.5042.3
$167.39$24,888.85
148.0$168.17
190.3M
arket Total:$17,639.00
$197.08$71,666.00
$199.24$89,305.00
$198.81$14,993.15
89.5$167.52
$60,916.10359.7
$169.35449.2
206 206 206
206 206
206 206 206
206
The Q
uarter Recap R
eport displays quarterly market and station
information. F
or any selected quarter and year, users can view
both total and monthly costs and G
IMP
/CP
M or G
RP
/CP
P
combinations w
ith this Broadcast and N
etwork S
BM
S report.
Media Billing Invoices and Reports These invoices and reports are generated from Strata’s Media Billing program, which is available to license at an additional charge. Please contact your Strata Account Executive for a demo and pricing information.
207 207 207
207 207
207 207 207
207
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
208 208 208
208 208
208 208 208
208
RD-11-24Invoice #:11/17/2005Invoice Date:12/17/2005Due Date:
Local Care Center320 Cherry StreetSuite 101 Atten: Accounts PayableYourtown US 31312
Media Type: RadioProduct: Health Care Awareness
Advertiser: Local Care Center
Estimate: 29, Health Care Awareness Event 8/13-9/9/01Air Month: September 2001
Comments: This is an example of a draft media invoice comment.
Page: 1
(Draft)
YourtownMarket:
DESCRIPTION TOTAL SPOTS TOTAL GROSS PREVIOUS AMOUNT DUETOTAL NET
Media Invoice
YOURTOWN18 $1,878.50 $1,878.50$0.00WAUU-FM $2,210.0020 $2,239.75 $2,239.75$0.00WBBB-AM $2,635.0020 $2,167.50 $2,167.50$0.00WBBB-FM $2,550.0020 $2,167.50 $2,167.50$0.00WDDD-FM $2,550.0020 $2,167.50 $2,167.50$0.00WGGG-FM $2,550.0020 $2,167.50 $2,167.50$0.00WHHH-AM $2,550.00
118 $12,788.25 $12,788.25$0.00$15,045.00MARKET TOTAL
118$447.58 $447.58$0.00
$13,235.83 $13,235.83$0.00
$12,788.25 $12,788.25$0.00$15,045.00FEE @ 3.50% OF NET
TOTAL AMOUNT
TOTAL MEDIA
1234 Main StreetAtten: Accounting Dept.Yourtown US 31313
The Advertising Agency Yourtown
PLEASE REMIT TO:
209 209 209
209 209
209 209 209
209
This is an example of a Draft Media Invoice that can previewed before printing and recording the actual invoice in the Media Billing database.
Media Type: RadioProduct: Health Care Awareness
Advertiser: Local Care Center
Estimate: 31, Health Care Awareness Event July 2002 RDAir Month: July 2002
Amount
($280.00)
1234 Main StreetAtten: Accounting Dept.Yourtown US 31313
The Advertising Agency Yourtown
PLEASE REMIT TO:
Comments: Credit from previous billing.
$39,720.00$40,000.00
Total Billing:Previous:
Total Amount Due:
Local Care Center320 Cherry StreetSuite 101 Atten: Accounts PayableYourtown US 31312
RD-10-9Invoice #:7/30/2002Invoice Date:8/30/2002Due Date:
Media Invoice
210 210 210
210 210
210 210 210
210
This is an example of an Estimate Media Invoice that has been printed and recorded in the Media Billing database. Any credit due to the client from previous billing is shown as a negative dollar amount in parentheses.
(Estimate Bill)
Product: Health Care Awareness
Advertiser: Local Care Center
Estimate: 31, Health Care Awareness Event July 2002 RDAir Month: July 2002
Media Type Radio
DESCRIPTION TOTAL SPOTS TOTAL GROSS PREVIOUS AMOUNT DUETOTAL NET
7/30/2002Invoice Date:8/30/2002Due Date:
RD-10-9Page: 1Invoice #:
Comments: Credit from previous billing.
YOURTOWN42 $5,500.00 ($260.00)$5,760.00WAUU-FM $5,500.0044 $6,000.00 $0.00$6,000.00WBBB-AM $6,000.0043 $5,180.00 ($180.00)$5,360.00WBBB-FM $5,180.0038 $3,160.00 $40.00$3,120.00WDDD-FM $3,160.0045 $5,880.00 $120.00$5,760.00WGGG-FM $5,880.0040 $14,000.00 $0.00$14,000.00WHHH-AM $14,000.00
252 $39,720.00 ($280.00)$40,000.00$39,720.00MARKET TOTAL
252$0.00 $0.00$0.00
$39,720.00 ($280.00)$40,000.00
$39,720.00 ($280.00)$40,000.00$39,720.00FEE
TOTAL AMOUNT
TOTAL MEDIA
211 211 211
211 211
211 211 211
211
Bill by Market: No
Suppress Station Detail: No
Billing Options:
Direct Pay: NoRecon Bill Only: No
Recon Bill when: All Markets/Stations are Cleared
Local Care Center320 Cherry StreetSuite 101 Atten: Accounts PayableYourtown US 31312
Bill Based on: Schedule
Amount
Bill Gross Cost: Station GrossBill Net Cost: Station GrossFee: No Fee
RD-10-9Invoice #:7/30/2002Invoice Date:8/30/2002Due Date:
Media Type: RadioProduct: Health Care Awareness
Advertiser: Local Care Center
Estimate: 31, Health Care Awareness Event July 2002 RDAir Month: July 2002
Comments: Credit from previous billing.
Adjust Fee Yes
Separate Media/Fee Invoices: No
($280.00)
$39,720.00$40,000.00
Total Billing:Previous:
Total Amount Due:
212 212 212
212 212
212 212 212
212
TV-10-5
DESCRIPTION TOTAL SPOTS TOTAL BILLING PREVIOUS BILLING AMOUNT DUE
Invoice #:3/15/2001Invoice Date:4/15/2001Due Date:
The Everything Stores785 First AvenueAtten: Accounts PayableYourtown US 31310
Media Type: TVProduct: Handy Hardware
Advertiser: The Everything Stores
Estimate: 26, Handy Hardware TV 1Q01 YRTAir Month: February 2001Comments: This is an example of a recon media invoice comment.
Page: 1
Media Invoice
YOURTOWN28 $17,185.00 $17,185.00$0.00MARKET TOTAL
28 $17,185.00 $17,185.00$0.00$601.48 $601.48$0.00
$601.48 $601.48$0.00
$0.00 $0.00$0.00FEE @ 3.50% OF GROSSTOTAL BILL
TOTAL TAX
TOTAL AMOUNT
1234 Main StreetAtten: Accounting Dept.Yourtown US 31313
The Advertising Agency Yourtown
PLEASE REMIT TO:
213 213 213
213 213
213 213 213
213
This is an example of a Recon Media Invoice that has been printed and recorded in the Media Billing database. A Recon invoice can only be generated after Station Invoices have been reconciled with the schedule and cleared in SBMS. If the Direct Pay billing option is selected, the only dollar amounts shown on this Media Invoice will be the Commission and/or Fee that is due.
(Recon Bill)
Billing Options:
The Everything Stores785 First AvenueAtten: Accounts PayableYourtown US 31310
Amount
$601.48
TV-10-5Invoice #:
3/15/2001Invoice Date:
4/15/2001Due Date:
Payment Due upon Due Date:
Media Type: TV
Product: Handy Hardware
Advertiser: The Everything Stores
Estimate: 26, Handy Hardware TV 1Q01 YRT
Air Month: February 2001
Comments: This is an example of a recon media invoice comment.
Recon Bill when: All Markets/Stations are Cleared
Bill Based on: Invoice
Bill Gross Cost: Station GrossBill Net Cost: Station GrossFee: 3.50% of Station Gross
Bill by Market: NoDirect Pay: YesRecon Bill Only: Yes
Adjust Fee Yes
Separate Media/Fee Invoices: No
Fee @ 3.50% of Gross: $601.48
1234 Main StreetAtten: Accounting Dept.Yourtown US 31313
The Advertising Agency Yourtown
PLEASE REMIT TO:
214 214 214
214 214
214 214 214
214
Financial Summ
ary Report
(From January 2002 To D
ecember 2002)
SpotsPurchased
InputC
learedU
nclearedStation G
ross Cost
PurchasedInput
Cleared
Uncleared
Client B
illing Amount
Billed
Unbilled
Total
Client:
Local Care C
enter
30, Breast C
ancer Awareness M
onth July 2002Estim
ate:Y
ourtown
Market:
00
$0.00$0.00
$3,120.00$3,000.00
$3,120.00$0.00
30$3,000.00
30W
AA
A-A
M0
0$0.00
$0.00$4,160.00
$4,000.00$4,160.00
$0.0040
$4,000.0040
WA
BB
-FM0
0$0.00
$0.00$7,280.00
$7,000.00$7,280.00
$0.0070
Market Total:
$7,000.0070
00
$0.00$0.00
$7,280.00$7,000.00
$7,280.00$0.00
70Estim
ate Total:$7,000.00
70
31, Health C
are Awareness Event July 2002 R
DEstim
ate:Y
ourtown
Market:
4242
$5,500.00$5,500.00
$5,500.00$0.00
$5,500.00$0.00
42$5,500.00
0W
AU
U-FM
4343
$5,180.00$5,180.00
$5,180.00$0.00
$5,180.00$0.00
43$5,180.00
0W
BB
B-FM
4444
$6,000.00$6,000.00
$6,000.00$0.00
$6,000.00$0.00
44$6,000.00
0W
BB
B-A
M38
38$3,160.00
$3,160.00$3,160.00
$0.00$3,160.00
$0.0038
$3,160.000
WD
DD
-FM45
45$5,880.00
$5,880.00$5,880.00
$0.00$5,880.00
$0.0045
$5,880.000
WG
GG
-FM41
41$14,220.00
$14,220.00$14,220.00
$0.00$14,220.00
$0.0041
$14,220.000
WH
HH
-AM
253253
$39,940.00$39,940.00
$39,940.00$0.00
$39,940.00$0.00
253M
arket Total:$39,940.00
0253
253$39,940.00
$39,940.00$39,940.00
$0.00$39,940.00
$0.00253
Estimate Total:
$39,940.000
253253
$39,940.00$39,940.00
$47,220.00$7,000.00
$47,220.00$39,940.00
323C
lient Total:$46,940.00
70
Client:
The Everything Stores
28, Handy H
ardware TV Year 2002
Estimate:
Yourtow
nM
arket:0
0$0.00
$0.00$165,500.00
$218,700.00$218,700.00
$53,200.00130
$218,700.00130
WD
DD
-TV0
0$0.00
$0.00$268,300.00
$338,200.00$338,200.00
$69,900.00140
$338,200.00140
WG
GG
-TV0
0$0.00
$0.00$280,050.00
$343,100.00$343,100.00
$63,050.00130
$343,100.00130
WH
HH
-TV0
0$0.00
$0.00$713,850.00
$900,000.00$900,000.00
$186,150.00400
Market Total:
$900,000.00400
00
$0.00$0.00
$713,850.00$900,000.00
$900,000.00$186,150.00
400Estim
ate Total:$900,000.00
400
00
$0.00$0.00
$713,850.00$900,000.00
$900,000.00$186,150.00
400C
lient Total:$900,000.00
400
Grand Total:
253253
$39,940.00$39,940.00
$761,070.00$907,000.00
$947,220.00$939,940.00
723$946,940.00
470
215 215 215
215 215
215 215 215
215
The M
edia Billing F
inancial Sum
mary R
eport displays the inform
ation on Purchased Spots and C
osts, Billed Costs,
Unbilled C
osts, Cleared C
osts (Recon C
osts), and Uncleared
Costs by C
lient, Estim
ate, Market, and S
tation. Billing status
is displayed when a single broadcast m
onth is selected.
Billing R
egister Report
Month
Media
Estimate
Client C
odeC
lient Nam
eB
ill TypeInvoice N
umber
Invoice Date
Amount D
ue
Date:
11/17/2005
Void Date
Void Com
ments
JUL-02
Radio
30LC
CLocal C
are Center
ER
D-10-11
7/30/2002($1,040.00)
JUL-02
Radio
30LC
CLocal C
are Center
ER
D-10-3
7/15/2002$8,320.00
JUL-02
Radio
31LC
CLocal C
are Center
RR
D-10-10
8/15/2002$220.00
JUL-02
Radio
31LC
CLocal C
are Center
ER
D-10-9
7/30/2002($280.00)
JUL-02
Radio
31LC
CLocal C
are Center
ER
D-10-8
7/15/2002$40,000.00
JUL-02
TV35
LCC
Local Care C
enterR
TV-11-26
9/17/2002$3,252.88
FEB
-01C
able23
TES
The Everything S
toresE
CB
L-10-122/28/2001
($91.00)FE
B-01
Cable
23TE
SThe E
verything Stores
EC
BL-10-4
2/15/2001$2,983.00
MA
Y-01C
able24
TES
The Everything S
toresE
CB
L-5-235/15/2001
$2,177.56JU
L-01C
able25
TES
The Everything S
toresE
CB
L-8-227/15/2001
$2,912.00FE
B-01
TV26
TES
The Everything StoresR
TV-10-53/15/2001
$601.48S
EP-02
TV28
TES
The Everything S
toresE
TV-10-21
9/15/2002$96,750.00
AUG
-02TV
28TE
SThe Everything Stores
ETV-9-20
8/15/2002$75,050.00
JUL-02
TV28
TES
The Everything S
toresE
TV-8-19
7/15/2002$102,100.00
JUN
-02TV
28TE
SThe E
verything Stores
ETV
-7-186/15/2002
$89,950.00M
AY-02
TV28
TES
The Everything S
toresE
TV-6-17
5/15/2002$69,750.00
AP
R-02
TV28
TES
The Everything S
toresE
TV-5-16
4/15/2002$69,250.00
MA
R-02
TV28
TES
The Everything S
toresE
TV-4-15
3/15/2002$75,600.00
FEB
-02TV
28TE
SThe E
verything StoresE
TV-10-142/15/2002
$63,600.00JA
N-02
TV28
TES
The Everything S
toresE
TV-10-13
1/15/2002$71,800.00
JUL-02
TV35
LCC
Local Care C
enterE
TV-11-24
9/17/2002$1,645.14
JUL-02
TV35
LCC
Local Care C
enterR
TV-11-25
9/17/2002$4,935.41
JUL-02
TV35
LCC
Local Care C
enterR
TV-11-25
9/17/2002($4,935.41)
10/2/2002S
tation cancelled.JU
L-02TV
35LC
CLocal C
are Center
ETV
-11-249/17/2002
($1,645.14)10/7/2002
Media invoice w
as generated incorrectly.
$772,905.92Total:
* Media Invoice A
mount D
ue is not included in the Total Am
ount Due if the E
stimate is selected on D
irect Pay.
216 216 216
216 216
216 216 216
216
The B
illing Register R
eport can be used to examine
all of the Media B
illing that has occurred over a specific date range for one or all clients.
Estimate B
illing Options R
eport
Local Care C
enter
Bill by
Market
Estim
ateD
irect Pay
Recon B
illO
nlyR
econ Bill W
henB
ill Gross C
ostB
ill Net C
ostFee
AdjustFee
Separate
Media/Fee
Invoices
29, Health C
are Aw
areness Event 8/13-9/9/01Y
esNo
NoPartial M
arkets/Stations are Cleared
Station Net
85.00% of B
ill Gross C
ost3.50%
of Bill N
et Cost
Yes
3)
NoTerm
:30 days
Term Type:
Stardard
Term D
ue Days:
30
30, Breast C
ancer Aw
areness Month July 2002
Yes
NoNo
All M
arkets/Stations are C
learedS
tation Gross
Station G
ross4.00%
of Station G
rossY
esNo
Term:
30 daysTerm
Type:S
tardardTerm
Due D
ays:30
31, Health C
are Aw
areness Event July 2002 R
DNo
NoNo
All M
arkets/Stations are C
learedS
tation Gross
Station G
rossN
o FeeY
esNo
Term:
30 daysTerm
Type:S
tardardTerm
Due D
ays:30
35, Prenatal C
are Aw
areness Year 2002
Yes
NoNo
Partial Markets/Stations are C
learedStation N
et85.00%
of Bill G
ross Cost
3.50% of B
ill Net C
ostY
esNo
Term:
30 daysTerm
Type:S
tardardTerm
Due D
ays:30
1) Use O
ffice Default 2) U
se Office and M
edia Default 3) U
se Client D
efault 4) Use C
lient and Media D
efault 5) No Estim
ate Specific or Default Billing O
ptions
217 217 217
217 217
217 217 217
217
The E
stimate B
illing Options R
eport summ
arizes the billing options set by client or by estim
ate. This report can be
generated from either the R
eport menu of the C
lient Billing
Setup screen or the R
eport Options section of the M
ain Menu.
Estimate Status R
eport7/02
TotalEstim
ate #
Broadcast M
onth:
SpotsTotal
InvoiceU
nbilledU
nclearedU
nclearedB
illing Status
InvoiceB
illedStation G
ross / Station Net / C
lient Gross / C
lient Net
Breast C
ancer Aw
areness Month July 2002
30*
Estimate B
ill
Yourtown
WA
AA
-AM
30$3,000.00$2,550.00
$3,000.00$2,550.00
$2,550.00$3,000.00
30$0.00$0.00
$0.00$0.00
0
$4,050.00$3,443.70
$4,050.00$3,443.70
$3,443.70$4,050.00
$0.00$0.00
$0.00$0.00
WA
BB
-FM40
$4,000.00$3,400.00
$4,000.00$3,400.00
$3,400.00$4,000.00
40$0.00$0.00
$0.00$0.00
0
$5,400.00$4,590.00
$5,400.00$4,590.00
$4,590.00$5,400.00
$0.00$0.00
$0.00$0.00
Market Total:
70$7,000.00$5,950.00
$7,000.00$5,950.00
$5,950.00$7,000.00
70$0.00$0.00
$0.00$0.00
0
$9,450.00$8,033.70
$9,450.00$8,033.70
$8,033.70$9,450.00
$0.00$0.00
$0.00$0.00
Estimate Total:
70$7,000.00$5,950.00
$7,000.00$5,950.00
$5,950.00$7,000.00
70$0.00$0.00
$0.00$0.00
0
$9,450.00$8,033.70
$9,450.00$8,033.70
$8,033.70$9,450.00
$0.00$0.00
$0.00$0.00
Prenatal Care A
wareness Year 2002
35*
Recon B
ill
Yourtown
WD
DD
-TV3
$1,800.00$1,530.00
$1,800.00$1,530.00
$0.00$0.00
0$0.00$0.00
$1,800.00$1,530.00
3
$1,800.00$1,800.00
$1,800.00$1,800.00
$0.00$0.00
$0.00$0.00
$1,800.00$1,800.00
WG
GG
-TV3
$2,550.00$2,167.50
$2,550.00$2,167.50
$0.00$0.00
0$0.00$0.00
$2,550.00$2,167.50
3
$2,550.00$2,550.00
$2,550.00$2,550.00
$0.00$0.00
$0.00$0.00
$2,550.00$2,550.00
Market Total:
6$4,350.00$3,697.50
$4,350.00$3,697.50
$0.00$0.00
0$0.00$0.00
$4,350.00$3,697.50
6
$4,350.00$4,350.00
$4,350.00$4,350.00
$0.00$0.00
$0.00$0.00
$4,350.00$4,350.00
* Has D
efault or Estim
ate Specific Billing O
ptions.
218 218 218
218 218
218 218 218
218
The M
edia Billing E
stimate S
tatus Report displays the billing
status and related spot and cost information for filtered or selected
estimates. T
his is an example of the S
tation Detail form
at. This
report is available in the Report m
enu of the Client B
illing screen.
Estimate Status R
eport7/02
TotalB
illedB
illing StatusEstim
ate
Broadcast M
onth:
Unbilled
Station Gross / Station N
et / Client G
ross / Client N
etU
nclearedInvoice
TotalInvoice
Uncleared
Spots
30, Breast C
ancer Aw
areness Month July 2002
Estimate B
ill*
70$7,000.00$5,950.00
$7,000.00$5,950.00
$5,950.0070
$0.00$7,000.00
$0.00$0.00$0.00
0
$9,450.00$9,450.00
$9,450.00$0.00
$0.00$8,033.70
$8,033.70$8,033.70
$0.00$0.00
31, Health C
are Aw
areness Event July 2002 RD
Recon B
ill*
253$39,940.00$33,949.00
$39,940.00$33,949.00
$0.000
$0.00$0.00
$0.00$39,940.00$33,949.00
253
$39,940.00$39,940.00
$0.00$0.00
$39,940.00$39,940.00
$39,940.00$0.00
$0.00$39,940.00
35, Prenatal Care A
wareness Year 2002
Recon B
ill*
6$4,350.00$3,697.50
$4,350.00$3,697.50
$0.000
$0.00$0.00
$0.00$4,350.00$3,697.50
6
$4,350.00$4,350.00
$0.00$0.00
$4,350.00$4,350.00
$4,350.00$0.00
$0.00$4,350.00
* Has D
efault or Estim
ate Specific Billing O
ptions.
219 219 219
219 219
219 219 219
219
The M
edia Billing E
stimate S
tatus Report displays the billing status
and related spot and cost information for filtered or selected
estimates. T
his is an example of the E
stimate S
umm
ary format. T
his report is available in the R
eport menu of the C
lient Billing screen.
Reconciliation R
eport
Client B
illing / Billed
TotalN
et
Net
PuchasedC
learedU
ncleared
Client B
illing / AdjustmentsN
etC
omm
.Total
BroadcastM
onthM
ediaType
LastB
illingD
ateStation
FeeC
omm
.Fee
Broadcast M
onth: All
CLIEN
T:Local C
are Center
35, Prenatal Care Aw
areness Year 2002ESTIM
ATE:
$0.00$0.00
$0.00$0.00
$510.00$510.00
$15.17$510.00
$448.67JA
N-02
2/18/02W
DD
DTV
($76.50)$0.00
JAN
02 - DJ-147
$0.00$0.00
$0.00$0.00
$722.50$722.50
$21.49$722.50
$635.62JA
N-02
2/18/02W
GG
GTV
($108.37)$0.00
JAN
02 - GJ-147
$0.00$0.00
$0.00$0.00
$510.00$510.00
$15.17$510.00
$448.67FE
B-02
3/11/02W
DD
DTV
($76.50)$0.00
FEB02 - D
F-158$0.00
$0.00$0.00
$0.00$722.50
$722.50$21.49
$722.50$635.62
FEB
-023/11/02
WG
GG
TV($108.37)
$0.00FE
B02 - GF-148
$0.00$0.00
$0.00$0.00
$510.00$510.00
$15.17$510.00
$448.67M
AR
-024/1/02
WD
DD
TV($76.50)
$0.00M
AR02 - D
R-148
$0.00$0.00
$0.00$0.00
$722.50$722.50
$21.49$722.50
$635.62M
AR
-024/1/02
WG
GG
TV($108.37)
$0.00M
AR02 - G
R-149
($448.67)($15.17)
($510.00)$1,020.00
$0.00$1,020.00
$45.52$1,530.00
$1,346.02M
AY-02
6/18/02W
DD
DTV
($229.50)$76.50
MAY02 - D
M-157
$635.62$21.49
$722.50$722.50
$0.00$722.50
$0.00$0.00
$0.00M
AY-02
6/18/02W
GG
GTV
$0.00($108.37)
MAY02 - G
M-144
$448.67$15.17
$510.00$1,530.00
$0.00$1,530.00
$30.35$1,020.00
$897.35JU
N-02
7/8/02W
DD
DTV
($153.00)($76.50)
JUN
02 - DN
-149$635.62
$21.49$722.50
$2,167.50$0.00
$2,167.50$42.99
$1,445.00$1,271.24
JUN
-027/8/02
WG
GG
TV($216.75)
($108.37)JU
N02 - G
N-145
$0.00$0.00
$0.00$0.00
$1,530.00$1,530.00
$45.52$1,530.00
$1,346.02JU
L-029/17/02
WD
DD
TV($229.50)
$0.00JU
L02 - DJ-1159
$0.00$0.00
$0.00$0.00
$2,167.50$2,167.50
$64.48$2,167.50
$1,906.86JU
L-029/17/02
WG
GG
TV($325.12)
$0.00JU
L02 - GJ-146
($448.68)($15.18)
($510.00)$0.00
$510.00$510.00
$30.35$1,020.00
$897.35A
UG
-029/1/05
WD
DD
TV($153.00)
$76.50AU
G02 - D
A-144($635.62)
($21.50)($722.50)
$0.00$722.50
$722.50$42.99
$1,445.00$1,271.24
AU
G-02
9/1/05W
GG
GTV
($216.75)$108.38
AUG
02 - GA
-1461
ESTIMATE:
$186.94$6.30
$212.50$5,440.00
$8,627.50$14,067.50
($2,078.23)$13,855.00
$12,188.95TO
TAL$412.18
($31.86)$0.00
$0.00$0.00
$0.00$1,232.50
$1,232.50$36.66
$1,232.50$1,084.29
JAN
-02$0.00
($184.87)$0.00
$0.00$0.00
$0.00$1,232.50
$1,232.50$36.66
$1,232.50$1,084.29
FEB
-02$0.00
($184.87)$0.00
$0.00$0.00
$0.00$1,232.50
$1,232.50$36.66
$1,232.50$1,084.29
MA
R-02
$0.00($184.87)
$186.95$6.32
$212.50$1,742.50
$0.00$1,742.50
$45.52$1,530.00
$1,346.02M
AY-02
($31.87)($229.50)
$1,084.29$36.66
$1,232.50$3,697.50
$0.00$3,697.50
$73.34$2,465.00
$2,168.59JU
N-02
($184.87)($369.75)
$0.00$0.00
$0.00$0.00
$3,697.50$3,697.50
$110.00$3,697.50
$3,252.88JU
L-02$0.00
($554.62)($1,084.30)
($36.68)($1,232.50)
$0.00$1,232.50
$1,232.50$73.34
$2,465.00$2,168.59
AU
G-02
$184.88($369.75)
CLIEN
T:$186.94
$6.30$212.50
$5,440.00$8,627.50
$14,067.50$412.18
$13,855.00$12,188.95
TOTAL
($2,078.23)($31.86)
$0.00$0.00
$0.00$0.00
$1,232.50$1,232.50
$36.66$1,232.50
$1,084.29JA
N-02
$0.00($184.87)
$0.00$0.00
$0.00$0.00
$1,232.50$1,232.50
$36.66$1,232.50
$1,084.29FE
B-02
$0.00($184.87)
$0.00$0.00
$0.00$0.00
$1,232.50$1,232.50
$36.66$1,232.50
$1,084.29M
AR
-02$0.00
($184.87)$186.95
$6.32$212.50
$1,742.50$0.00
$1,742.50$45.52
$1,530.00$1,346.02
MA
Y-02($31.87)
($229.50)$1,084.29
$36.66$1,232.50
$3,697.50$0.00
$3,697.50$73.34
$2,465.00$2,168.59
JUN
-02($184.87)
($369.75)$0.00
$0.00$0.00
$0.00$3,697.50
$3,697.50$110.00
$3,697.50$3,252.88
JUL-02
$0.00($554.62)
($1,084.30)($36.68)
($1,232.50)$0.00
$1,232.50$1,232.50
$73.34$2,465.00
$2,168.59A
UG
-02$184.88
($369.75)
220 220 220
220 220
220 220 220
220
The M
edia Billing R
econciliation Report displays inform
ation on what
has been billed to the client: Client B
illing / Billed com
pared against what
costs have been incurred: Net (V
endor Invoices). The difference betw
een these sections w
ill appear in the Client B
illing / Adjustm
ents columns.
Direct Pay R
eportB
roadcast Month: A
ll
TotalC
lientE
xpense
Client
BilledN
et
Client
Billed
Fee
Adjusted
To Client
Net
Client B
illing/A
djustment
Fee
Adjusted
To Client
TotalB
roadcastM
onthM
ediaType
LastB
illing
StationP
urchasedC
learedU
ncleared
Net
CLIEN
T:The E
verything Stores
25, Handy H
ardware C
B 3Q
01ESTIM
ATE:
*
$56.00$0.00
$47.60$2,522.80
$0.00$2,522.80
$0.00$2,475.20
$2,912.00JU
L-018/21/01
Yourtow
nLand Television N
ews
Cable
ESTIMA
TE:$56.00
$0.00$47.60
$2,522.80$0.00
$2,522.80$250.00
$2,475.20$3,162.00
TOTA
L$56.00
$0.00$47.60
$2,522.80$0.00
$2,522.80$250.00
$2,475.20$3,162.00
JUL-01
*
26, Handy H
ardware TV 1Q
01 YRT
ESTIMA
TE:
$0.00$0.00
$0.00$0.00
$1,487.50$1,487.50
$61.25$1,487.50
$1,811.25FEB-01
3/15/01W
AA
ATV
FEB01 - 601123$0.00
$0.00$0.00
$0.00$9,418.00
$9,418.00$387.80
$9,418.00$11,467.80
FEB-013/15/01
WG
GG
TVFEB01 - 3120300
$0.00$0.00
$0.00$0.00
$3,701.75$3,701.75
$152.43$3,701.75
$4,507.43FEB-01
3/15/01W
HH
HTV
FEB01 - 45178
ESTIMA
TE:$0.00
$0.00$0.00
$0.00$14,607.25
$14,607.25$601.48
$14,607.25$17,786.48
TOTA
L$0.00
$0.00$0.00
$0.00$14,607.25
$14,607.25$601.48
$14,607.25$17,786.48
FEB-01
CLIEN
T:$56.00
$0.00$47.60
$2,522.80$14,607.25
$17,130.05$851.48
$17,082.45$20,948.48
TOTA
L$0.00
$0.00$0.00
$0.00$14,607.25
$14,607.25$601.48
$14,607.25$17,786.48
FEB-01$56.00
$0.00$47.60
$2,522.80$0.00
$2,522.80$250.00
$2,475.20$3,162.00
JUL-01
* Flat Fee is only included in the Estimate totals, not the Station totals.
>> Estim
ates with Invoices that do not have B
illing Options setup in M
edia Billing are not included in this report.
GR
AN
D TO
TAL:
$56.00$0.00
$47.60$2,522.80
$14,607.25$17,130.05
$851.48$17,082.45
$20,948.48TO
TAL
$0.00$0.00
$0.00$0.00
$14,607.25$14,607.25
$601.48$14,607.25
$17,786.48FEB-01
$56.00$0.00
$47.60$2,522.80
$0.00$2,522.80
$250.00$2,475.20
$3,162.00JU
L-01
221 221 221
221 221
221 221 221
221
Th
e M
ed
ia B
illing
Dire
ct Pa
y Re
po
rt is inte
nd
ed
to g
ive a
ccou
ntin
g
pe
rson
ne
l an
estim
ate
of a
ny fe
es a
ccrue
d b
y the
ag
en
cy for a
give
n p
erio
d
or fo
r all cu
rren
t estim
ate
s. In o
the
r wo
rds, th
is rep
ort w
ill sho
w w
ha
t D
irect P
ay F
ee
s ha
ve b
ee
n re
cord
ed
by a
ccou
ntin
g a
s we
ll as w
ha
t Dire
ct P
ay F
ee
s (or cre
dits) h
ave
be
en
accu
mu
late
d b
ut n
ot ye
t bille
d.
Reconciliation N
otice
DATE:
11/18/2005
Estimate B
illInvoice #
Estimate B
illD
ateM
arketEstim
ate Bill
Amount
Vendor InvoiceAm
ountR
econ Bill
Invoice #R
econ Bill
Amount
Recon B
illD
ate
TO:
Local Care C
enterFR
OM
:The A
dvertising AgencyESTIM
ATE:35, P
renatal Care A
wareness Year 2002
1PAG
E:B
RO
ADC
AST MO
NTH
:A
ll
January 2002
$1,450.00$1,084.29
Yourtown
2/18/2002TV
-2-28
$1,450.00$1,084.29
Total
February 2002
$1,450.00$1,084.29
Yourtown
3/11/2002TV
-3-29
$1,450.00$1,084.29
Total
March 2002
$1,450.00$1,084.29
Yourtown
4/1/2002TV
-4-30
$1,450.00$1,084.29
Total
May 2002
TV-6-356/18/2002
$261.73$1,800.00
$1,084.29Yourtow
n6/21/2002
TV-6-31
$261.73$1,800.00
$1,084.29Total
June 2002
TV-7-367/8/2002
$1,084.30$2,900.00
$1,084.29Yourtow
n7/22/2002
TV-7-32
$1,084.30$2,900.00
$1,084.29Total
July 2002
TV-11-269/17/2002
$3,252.88$4,350.00
Yourtown
$3,252.88$4,350.00
Total
August 2002
TV-9-38 9/20/2002
($1,084.30)$1,450.00
$2,168.59Yourtow
n9/1/2002
TV-9-37
($1,084.30)$1,450.00
$2,168.59Total
$3,514.61$14,850.00
$7,590.04TO
TALS
222 222 222
222 222
222 222 222
222
The M
edia Billing R
econ Notice R
eport shows a billing history
by client and estimate. T
he Invoice numbers, B
ill dates, M
arket or Publication, and B
ill amounts are included on this
report. Direct P
ay estimates are not included on this report.
Agency Qualitative Reports These reports are generated from Strata’s Agency Qualitative program, which is available to license at an additional charge. Please contact your Strata Account Executive for a demo and pricing information.
223 223 223
223 223
223 223 223
223
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
224 224 224
224 224
224 224 224
224
Scarborough™ SnapshotDemographic Detail
Qual. Survey:Geography: Base Persons: 1014965Demo: Base Intab: 2016Base Profile:Target Profile:Target Persons: 1014965 Target Intab: 2016
18-20 6.0% Male 47.8%21-24 6.9% Female 52.2%25-29 8.0%30-34 8.0%35-39 9.3%40-44 11.4%45-49 10.7%50-54 9.3%55-59 7.4%60-64 6.4%65-69 5.9% Education70 + 10.8% Grade School (8th Grade Or Less) 4.0%
Some High School (Not Graduate) 8.6%High School Grad.(12th Grade/GED) 35.0%Some College (1-3 Yrs. No Degree) 26.5%College Graduate (4 Yrs. College) 14.3%Some Post Graduate (No Degree) 3.7%Post Graduate Degree 7.8%
0-$10,000 4.0%$10,000-$19,999 3.8%$20,000-$24,999 5.2%$25,000-$29,999 6.4%$30,000-$34,999 6.3%$35,000-$39,999 8.2%$40,000-$44,999 7.3%$45,000-$49,999 8.1%
Not Employed 31.0% $50,000-$74,999 20.6%Time 56.3% $75,000-$99,999 15.4%Time 12.7% $100,000-$149,999 10.4%
$150,000-$249,999 3.3%$250,000 + 1.0%
All Respondents
Scarborough Ratings Data © Copyright 2005 Scarborough Research Corporation.
This report has been prepared using Strata report design © copyright 2005 Strata Marketing, Inc. 1-312-222-1555.
Yourtown, Oc03-Se04, ScarboroughTotal Survey AreaAdults 18+All Respondents
Age
6.0%6.9%
8.0% 8.0%9.3%
11.4% 10.7%9.3%
7.4%6.4% 5.9%
10.8%
0.0%2.0%4.0%6.0%8.0%
10.0%12.0%
18-20 21-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65-69 70 +
Gender
47.8%
52.2%
Male
Female
Employment Status
31.0%
56.3%
12.7%
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
Not Employed Employed Full-Time (35+ Hours)
Employed Part-Time (<35 Hours)
Household Income
4.0%
3.8%
5.2%
6.4%
6.3%
8.2%
7.3%
8.1%
20.6%
15.4%
10.4%
3.3%
1.0%
0.0% 5.0% 10.0% 15.0% 20.0% 25.0%
0-$10,000
$10,000-$19,999
$20,000-$24,999
$25,000-$29,999
$30,000-$34,999
$35,000-$39,999
$40,000-$44,999
$45,000-$49,999
$50,000-$74,999
$75,000-$99,999
$100,000-$149,999
$150,000-$249,999
$250,000 +
225 225 225
225 225
225 225 225
225
3 instant reports in Microsoft Excel™ format are available for users of Scarborough data: Demographic Summary, Demographic Detail or Household Detail. These reports use pre-set profiles in a specific layout with the Scarborough survey and target from the open presentation.
Qualitative TV D
aypart R
anker Chart
Gender O
f Respondent: Fem
ale
0
50000
100000
150000
200000
250000
300000
Persons
242,200
213,210 201,735
163,335
55,855 50,480
26,800 9,935
1,915
WA
AA
WG
GG
WH
HH
WD
DD
WFFF
WE
EE
Other B
roadcastWB
BB U
nidentified Viewing
Mon-Sat 8p-11p + Sun 7p-11p
Yourtown, O
c03-Se04, Scarborough, Total Survey Area, A
dults 18+
This report has been prepared using Strata report design ©
copyright 2005 Strata M
arketing, Inc. 1-312-222-1555.S
carborough Ratings D
ata © C
opyright 2005 Scarborough R
esearch Corporation.
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In the Qualitative T
V D
aypart Ranker
Chart, you can rank the perform
ance of T
V stations w
ithin your target market to
determine w
hich stations deliver the best num
bers in a particular daypart.
Multi-M
edia C
omparison C
hartG
ender Of R
espondent: Female
0
100000
200000
300000
400000
500000
600000
Persons
467,770
204,685 177,665
174,685 160,400
327,030
371,610
13,128 7,355
Any Cable ViewingPast 7 Days
TWC
TNT
HBOM
DSC
YourtownTimes-Dispatch
Any DailyNewspaper
Yourtown Living(Bimonthly)
YourtownBusiness
Cable:
Past 7 D
ays
Daily
New
spaper:Five Issue C
ume
Monthly
Magazine:
Average Issue
Yourtown, O
c03-Se04, Scarborough, Total Survey Area, A
dults 18+
This report has been prepared using Strata report design ©
copyright 2005 Strata M
arketing, Inc. 1-312-222-1555.S
carborough Ratings D
ata © C
opyright 2005 Scarborough R
esearch Corporation.
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The C
able Netw
ork Multi-M
edia C
omparison C
hart compares the
performance of cable netw
orks in your m
arket against other media,
such as newspapers, m
agazines, local television, and radio.
Print Media Reaches Your Target Audiences
UNIVERSEQual. Survey:Base Profile:
Survey Area:Base Demo:
Intab:Persons:
Yourtown, Oc03-Se04, Scarborough<All Respondents>
Total Survey AreaAdults 18+
2,0161,014,965
PRINT MEDIADaily Newspaper:
Readership:Media Intab:
Media Readers:Yourtown Times-DispatchFive Issue Cume
1,263616,010
Universe Yourtown Times
Profile Intab Persons Persons% of
MediaOccupation
White Collar 933 425,630 278,995 45.3 Blue Collar 403 274,945 140,480 22.8 Professional & Related Occupatns. 386 156,360 104,745 17.0 Sales And Office 319 157,955 103,830 16.9 Management,Business&Financial Ops 228 111,315 70,420 11.4 Service 143 88,750 55,025 8.9 Productn,Transprtn&MaterialMoving 142 95,430 48,765 7.9 Construction, Extrctn,And Mntnce 106 85,285 34,020 5.5 Military Specific 9 4,380 2,135 0.3 Farming, Fishing, And Forestry 3 1,100 535 0.1
This report has been prepared using Strata report design © copyright 2005 Strata Marketing, Inc. 1-312-222-1555.Scarborough Ratings Data © Copyright 2005 Scarborough Research Corporation.
% of Media = Richmond Times-Dispatch Profile Persons / Richmond Times-Dispatch Persons X 100
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You can use the Newspaper and Magazine Composition to gauge the effectiveness of print media within your market.
Qualitative Radio Ranker
UNIVERSEQual. Survey:
Daypart:Base Profile:
Survey Area:Demo:Intab:
Persons:
Yourtown, Oc03-Se04, ScarboroughMon-Sun 6am-12m<All Respondents>
Total Survey AreaAdults 18+
2,0161,014,965
TARGETGender Of Respondent: Female
Persons: 529,330 Intab: 1,230 % of Universe: 52.2%
All Networks Target
Rnk Station Intab% of
Universe Persons Intab% of
Target Persons IndexTotal 2,016 100.0 1,014,965 1,230 100.0 529,330 100 All Radio 1,070 89.6 909,305 1,070 88.4 467,955 99
1 WTTT-FM 303 19.7 200,455 303 22.7 120,060 115 2 WKKK-FM 216 16.3 165,475 216 17.2 91,220 106 3 WBBE-FM 132 14.0 142,000 132 15.3 80,865 109 4 WRRR-FM 150 11.7 118,930 150 13.7 72,260 117 5 WKKL-FM 140 11.3 115,090 140 13.5 71,345 119 6 WCCC-FM 113 11.1 112,195 113 12.5 66,290 113 7 WMMM-FM 150 10.8 109,800 150 12.2 64,615 113 8 WQQQ-AM 145 12.2 124,140 145 10.1 53,305 82 9 WCCD-FM 147 10.5 106,070 147 10.1 53,295 96
10 WAAB/WBBC 113 7.7 77,825 113 8.1 43,095 106 11 WJJJ-FM 94 8.4 85,495 94 8.0 42,490 95 12 WMMN-FM 85 6.2 63,210 85 8.0 42,330 128 13 WKKM-FM 92 10.9 110,875 92 6.9 36,715 63 14 WSSS-FM 63 8.7 87,870 63 5.0 26,525 58 15 WWWW-FM 42 3.5 35,380 42 4.9 26,000 141 16 WDDD-FM 49 6.3 63,765 49 4.1 21,780 65 17 WJJL-FM 54 4.0 40,105 54 3.8 20,060 96 18 WEEE-FM 32 1.5 15,725 32 2.6 13,675 167 19 WVVV-FM 27 2.9 29,465 27 2.4 12,860 84 20 WAAC-FM 33 2.0 20,790 33 2.3 12,345 114 21 WJJK-FM 29 1.7 17,165 29 1.9 10,130 113 22 WFFF-FM 20 1.6 15,960 20 1.8 9,425 113 23 WZZZ-FM 27 1.2 12,430 27 1.7 8,915 138 24 WNNN-AM 14 0.9 9,490 14 1.6 8,655 175 25 WYYY-FM 21 1.5 15,555 21 1.4 7,305 90 26 WHHH/WLII 20 2.3 23,620 20 1.3 7,035 57 27 WAAA-FM 16 1.5 15,185 16 1.3 6,920 87 28 WXXX-AM 19 2.2 22,650 19 1.2 6,405 54 29 WTTU-FM 12 1.0 10,160 12 1.2 6,390 121 30 WPPP-AM 19 3.5 35,660 19 1.2 6,210 33 31 WPPQ-AM 15 1.1 11,395 15 1.1 5,680 96 32 WLLL-AM 12 1.7 16,910 12 0.7 3,750 43 33 WBBB-FM 6 0.9 9,580 6 0.4 1,990 40
This report has been prepared using Strata report design © copyright 2005 Strata Marketing, Inc. 1-312-222-1555.Scarborough Ratings Data © Copyright 2005 Scarborough Research Corporation.
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In the Qualitative Radio Ranker, you can rank the performance of radio stations within your target market to determine which stations deliver the best numbers for your advertisers.
Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
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Proprietary Information ©2007-2008 Strata Marketing, Inc. All Rights Reserved.
Client Support: 1-800-9-STRATA
MINIMUM HARDWARE REQUIREMENTS Hardware Requirements. (Operating System Description.) VIEW/SBMS • For the SBMS32 and the SBMS.NET products, Strata requires that Microsoft
.NET Framework v1.1 and v2.0 are installed on all the workstations using SBMS32 or SBMS.NET
• Intel Pentium™ 200 or higher PC • 512 MB of RAM • CD-ROM Drive • 1 GB hard drive space for program (plus 100 MB free after Installation) -
Additional 4 MB per TV survey, and approximately 1 MB per Radio survey
• Color monitor (800 x 600 Resolution) • Microsoft™-compatible mouse • Windows™ 2000, XP, Vista (32-bit) (latest service packs) • Laser printer, or a printer that allows for a 0.25" margin on all sides of the page;
typically laser-compatible ink-jet printers cannot meet this requirement Note: Strata software does not support roaming user profiles. Network Requirements for SBMS: Network Requirements- Microsoft Windows™-based Server or Novell Netware Server DEDICATED FILE SERVER REQUIRED (Note: “Dedicated” means for use as a file server and not a workstation). Note: For SBMS Enterprise, Strata requires that the Standard or Enterprise Edition of Microsoft SQL Server 2000 or Microsoft SQL Server 2005 be used. Strata also requires a SQL DBA (database administrator) or an equivalently trained IT professional for the initial Product Install and all subsequent SBMS Enterprise Product upgrades. Additional IT assistance is required to setup an ODBC connection to the SQL database for all workstations that will be installed with the Strata Products. Customer is responsible for providing Hardware capable of running SBMS Enterprise and Microsoft SQL Server software at a reasonable level of performance. Note: For Citrix or Terminal Server installations, Customer is responsible for providing Hardware and Software capable of running Strata Products at a reasonable level of performance. Internet Data Delivery: Internet E-mail Account must be able to handle 10 MB files. Internet Access: Internet Explorer 6.0
Current as of 4/6/2007
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