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MEDIA KITEA EU +
Edison Award nominees represent active contributors to the cause and purpose of innovation in the world.
POSITIVE IMPACTIN THE WORLD
WEBSITE TRAFFICEDISONAWARDS.COM
INNOVATIONSAND
INNOVATORS
FOSTERING FUTUREINNOVATORS
HONORING INNOVATIONS& INNOVATORS
THE EDISON COMMUNITY
Industrial DesignersScientists & Researchers
Marketing ExecutivesEngineers
Academics & StudentsThinkers & Doers
Edison Achievement Award
Annual Innovation Awards Competition
Ongoing Promotion of Winners
501(c)3 Charitable Organization
Increased Visibility = More Sales
Meet The Innovators Forum & Innovators’ Showcase
Provides Mentoring Opportunitiesfor Businesses and Students
Promotes Innovation Curricula in Schools
Supports STEM Initiatives
Accelerates Learning
ABOUT EDISON AWARDSSince 1987, the Edison Awards™ have recognized and honored some of the most innovative new products, services and business leaders in America. The Awards are named after Thomas Alva Edison (1847-1931) whose extraordinary new product and market development methods garnered him 1,093 U.S. patents and made him a household name across the world. The Edison Awards symbolize the persistence and excellence personified by Thomas Edison, while also strengthening the human drive for innovation, creativity and ingenuity.
ABOUT EDISON UNIVERSEEdison Universe is focused on nourishing the possibilities, opportuni-ties and foundations of success to empower the imaginations and vision of tomorrow’s inventors and innovators. Motivated by Edison’s unique vision, unbridled optimism and insatiable curiosity, Edison Universe is committed to inspiring educational institutions and supporting the business world.
Our Mission: To be a leader in globally recognizing, honoring and fostering innovation and innovators
to create a positive impact in the world.
FOR MORE ABOUT EDISON AWARDS AND EDISON UNIVERSE, VISIT EDISONAWARDS.COM
Edison Awards is a program of Edison Universe, a 501(c)(3) organization. While our awards honor invention, recognize achievement and celebrate success, Edison Universe is focused on fostering innovation. Edison Universe celebrates natural curiosity, supports discovery, promotes the core skills and processes of innovation, and helps foster a deeper understanding of teamwork and experimentation.
Henkel is honored that Purex Complete 3-in-1 Laundry Sheets won a prestigious Edison Gold Award. We have leveraged the Edison Award seal on both consumer and trade marketing elements since the award resonates with all constituencies as a top innovative product.”– STEPHEN KOVEN, Senior Brand Manager | Laundry Care, Henkel
The Edison Award reinforced what our customers are telling us - our dedicated products are leading in ultrasound innovations, allowing clinicians to provide the best quality of care to women of all ages.”– KARL-HEINZ LUMPI, General Manager, Women’s Health Ultrasound, GE Healthcare
Covergirl was thrilled to be recognized as an Edison Award winner for Covergirl & OLAY Simply Ageless Foundation, the only cosmetic product to receive this recognition in 2010.” – VINCE HUDSON, General Manager of North American Cosmetics, P&G Beauty & Grooming
We are honored to be a sponsor of the Edison Awards. It’s a privilege just to be a part of the energy this show brings and celebrates the spirit of innovation across the country from big and small companies.” – JEREMY TERES, GM Personal Technology, USA TODAY
Being selected as an Edison Award winner validates our drive to develop an all-new transportation solution. Innovation has been at the heart of the Volt from its onset; from the development of the li-ion battery to the drive unit and the driver connectivity.” – TONY POSAWATZ, Chevrolet Volt vehicle line director
You should have seen my kids screaming, ‘Keurig is gonna win gold – no, Mayo Clinic!’ It is wonderful as a mom to actually see how much they care.” – MARIA S.
It is a great honor to be recognized for our innovative approach to fighting dengue fever, especially by the Edison Awards, an organization that perfectly embodies the spirit of innovation and encourages creating a positive impact on the world.”- LUIS FELIPE FERREIRA BARROSO, Company Director, Ecovec
TESTIMONIALS“
“
““
“
“
“
C-level Professionals
Small BusinessOwners Public Relations
Professionals
Marketing Professionals
Engineers
ScientistsEntrepreneurs Designers
Health Professionals
Consumers
Business Membership Associations
International
AUDIENCE
AWARD CATEGORIES+ Applied Technology
+ Consumer Goods
+ Edison Green Award
+ Electronics & Computers
+ Energy & Sustainability
+ Industrial Design
+ New Retail Frontiers
+ Science/Medical
+ Student Innovator
+ Thomas A. Edison Marketing Award
+ Transportation
+ Innovative Services
+ Lifestyle & Social Impact
+ Living, Working & Learning Environments
+ Material Science
+ Media/Visual Communication
OF EDISON AWARD ATTENDEES ARE C-LEVEL EXECUTIVES IN THE FIELDS OF: MARKETING, SCIENCE, ENGINEERING, TECHNOLOGY & RETAIL52%
ASSETS
Social Media Outreach
500+LINKEDIN GROUP MEMBERS
23,000+YOUTUBE LIFETIME VIEWS
10,000+BI-MONTHLY E-NEWSLETTER SUBSCRIBERS
7,100+TWITTER FOLLOWERS
#EdisonAwards
Host of #Innovationchat
#RFInnovation (Request For Innovation)PR
OMOT
IONS
13, 000+FACEBOOK FANS
25 Days Of Giveaways (Award Winning Campaign)
Win An Award Winner
Ultimate Edison Awards Giveaway
PROM
OTION
S
9,900MONTHLYINTERACTIONS
2,000UNIQUE USERSENGAGED
9.9 MillionMONTHLYIMPRESSIONS
*Data provided by Sprout Social. Information current as of 7/15/2013.
Monthly Website Traffic
16,975VISITS
12,000+UNIQUE VISITS
39,000PAGE VIEWS
EdisonAwards.com
NOMI
NATIO
NS TI
MELIN
ESeptember 1 through Early December Open call for nominations. Submitted online througha link on our website, edisonawards.com
October 1 through Early January Steering Committee reviews nominations and conducts multiple conference calls to discuss/vet the field
Mid January Steering Committee and EA senior staff develop the ballot of Finalists, re-assigning categories and assigning sub-categories as dictated by the nominations
Late January Nominations who did and did not advance to Semi-Finalist status are notified
Late January through Early February Ballot of Semi-Finalists is sent to Panel of Judges who determine the Gold, Silver and Bronze winners in each category and sub-category, which comprise the Finalists
Early through Mid February Finalists are notified that they have advanced to Finalist status, but are not told whether they have achieved Gold, Silver or Bronze status
Mid February Finalists are sent the “Finalist Kit” so that they can prepare to attend the event and promote their status, etc.
Mid February through Late April Finalists are contacted by EA representatives to plan to attend the Awards event and coached on how to promote the win (seal license, etc.)
Late April through June Winners are contacted by representatives to ensure they are maximizing opportunities to promote the win
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
Late AprilWinners are
announced at the Annual Edison Awards
Ceremony & Gala
Apple Coca-Cola Boeing Chevrolet 3M
Crest Amazon MLB Network Phillips Sonicare Motorola
Starbucks Keurig Wrigley’s ConAgra Avon
Dyson Ford Microsoft Johnson Controls Kraft
Caterpillar GE SC Johnson Nike Walt Disney
Nissan Square Tide Proctor & Gamble Mayo Clinic
Nielsen Discovery Channel Rawlings OnStar Logitech
FOR MORE AWARDS WINNERS, VISIT EDISONAWARDS.COM
PREVIOUS AWARD WINNERS
American Association of Advertising Agencies
(4 A’s)
American Productivity and Quality Center
(APQC)
The American Society ofMechanical Engineers
(ASME)
The Association of Technology, Management, and Applied
Engineering (ATMAE)
Chief Marketing Officer Council (CMO)
Design Management Institute (DMI)
Marketing Executives Networking Group
(MENG)
Women’s Online Media and Education Network
The HUB MagazineEarth Garage New York American Marketing Association
MEDIA FEATURES + Science Channel+ CNBC+ MSNBC+ NBC 24/7+ The Daily Beast
+ Discovery Channel: How Stuff Works+ USA Today+ Hub Magazine+ Huffington Post
SPONSORS & PARTNERSPAST SPONSORS AND PARTNERS INCLUDE:
East Bay Marketing Group
AWARD CRITERIA
OpportunityConception
MethodDevelopment
CONCEPTNeed
DifferentiationAdvantage
Cost
VALUE
IMPACTSustainability
Social ResponsibilityPotential
DELIVERYMessage
EngagementAvailability
Achievement
PARTNERSHIPS
Media Partnerships
For more information on a unique media partnership plan for your organization, please contact Mindy Manes at: [email protected].
Judging Partnerships
For more information on a unique judging partnership plan for your organization, please contact Mindy Manes at: [email protected].
Sponsorships
For more information on a unique sponsorship package for your organization, please contact Frank Bonafilia at: [email protected].
+ Your Brand Connected with Innovation
+ Global Recognition Both Online and Offline
+ Exclusive Edison Awards Interview Opportunities
+ Inherent Rewards of Working with a Non-profit
+ VIP Invite to the Annual Edison Awards Event
+ Private Partnership Event at the 2014 Edison Awards
+ Custom Ideation Sessions
Partner with Edison Awards, the “Oscars of Innovation” to receive: