MBA in Europe 2011

8/6/2019 MBA in Europe 2011

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in EuropBA

Executive MBA on the riseWho is afraid of the GMAT?

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Barbara BierachEditor in [email protected]

In recent years, Europe has become a top destinationor MBA students, challenging the dominant status

o the United States as prime location to receive MBA candidates. Tis trend is set to continue. With a growing number o prominent business schools eaturingin the top spots in global MBA rankings, Europe isclosing in on the ranks with the United States in po-pularity with both, students and employers.

An MBA is a li etime investment: In your career,in your network and in your li e in general. Choo-sing the right MBA is essential or the career paththat you want to take. O course, there are always

two basics that in uence the selection process: Canyou a ord the programme? Are your GMA scoreshigh enough or certain programmes?

I you have a bad GMA score or example,London Business School might not be an option.Otherwise, you should look closely at which schoolsactually t your goals best.

Some criteria or decision making could be thebusiness school rankings rom Financial imes, TeEconomist and BusinessWeek. Dont base your de-cision on their data, just use the rankings as a good

rst insight. Many schools ocus on some special in-

terests, like entrepreneurship, luxury goods manage-ment, nance, marketing, non-pro t, real-estate, Imanagement or health care. Find out which schoolhas which specialty and what might suit you.

Ten, its time to start talking to people. In ormyoursel about the recruiters that work with parti-cular schools and look at the schools job placementstatistics. Speak to people who have similar jobs tothe one that you are seeking and nd out how they achieved their goals. Speak to alumni o your pre-

erred schools and ask them about their experience.Most schools will help you nd alumni to talk to orotherwise there are networks like LinkedIn or Xingthat allow you to search or them.

Visit the school campus and attend school-spon-sored events to fnd out more about the programmes.

alk to administrators and current students. Make sureyou consider the location, too. I you want a career ,in fnance or example, you might want to look intobusiness schools close to fnancial markets in London orFrank urt that can o er support in fnding internshipsand potential jobs. I you are looking or a career in Ior as an entrepreneur schools on Americas west coastmight be more suitable. I international experienceand languages are a key actor or you, you shouldconsider schools in non-English speaking countries.For you, schools in France, Italy and Spain might bean interesting option.

And dont orget you can always compare schoolsin the database o http://www.mba-channel.com.Good luck with all your endeavours,

Barbara Bierach

The art o ndingthe right school

MBA in Asia and thePaci c RegionComing up in October thiseBook will give you an overviewo the exciting market obusiness schools in this regiono rapid growth.

MBA in Canada andthe AmericasA good thing to read duringyour Christmas holidays: InDecember we will o er this neweBook on mba-channel.com.

Monthly updates!What is happening in the globalMBA scene? Which schools areo ering new programmes andhow to apply? We keep you

in ormed monthly and or ree.Choose between the Germanand the English version o theMBA CHANNEL newsletter:www.mba-channel.com.

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More women than ever

Job market or MBAs:From surviving to thriving

Jobs and salaries are soaring. According to separate surveys o em-ployers and graduates released by the Graduate Management Admis-sion Council there is a pronounced improvement in the job market orbusiness school graduates, said Gregg Schoen eld, GMAC Director oResearch and author o the Graduates Survey Report. Based on jobo ers, hiring is up in all industries, and more than hal o the studentswho were looking or work had job o ers two months be ore graduation.Last year, that gure was lower than one-third.

Here are the major nding o the Corporate Recruiters and GlobalManagement Education Graduate surveys:

In 2011, 5 per cent o all graduate business students looking ora job had at least one o er at the time o the survey, up rom 32 per centin 2010, and the average number o o ers was 2.0, up rom 1.8.

Graduates o ull-time MBA programmes with job o ers generallyexpected a higher salary increase than the classes o 2010 and 2009.The corporate recruiters reported plans to o er an average base salary

o 91, 33 U.S. dollars to MBA students in the U.S., a gure matched byEuropean employers at 91,693 U.S. dollars.

Although part-time MBAs average salary increase lagged, some 55per cent o those looking or jobs had o ers, a ve-year high. Employers,meanwhile, are signi cantly more likely to hire ull-time MBA graduatesbut signi cantly more likely to sponsor part-time MBAs.

In 2011, more companies are ocused on growth and expansion, andless on overcoming economic challenges and cutting costs, said RachelEdgington, author o the GMAC Corporate Recruiters Survey. We see ade nite shi t rom a surviving to a thriving mode.

Barbara Bierach

For years the MBA scene has been very much male-domi-

nated. It still is, but more women are showing interest in MBAcourses and their career options than ever be ore.

This trend has been building up in recent years with ob-servers commenting on how many more women they see oncampus grounds as well as in high positions at the businessschools. One o those success ul women is Alison Davis-Blake,who was just recently announced the rst emale dean at theUniversity o Michigans Ross School o Business.

Two surveys also support the observation that more wo-men are interested in the Master o Business Administrationthese days. The QS TopMBA.com Applicant Survey shows that

8 per cent o participants at the QS World MBA Tour in 2010were women. This is a record number or the tour that orga-nises airs or prospective MBA students around the world. Thetrend is also con rmed by the GMAC Alumni Perspectives Sur-vey 2010. According to this recent survey more than 100,000or 0 per cent o the total people who took the GMAT (GeneralManagement Admissions Test) were women.

Zoya Zaitseva, manager o the QS World MBA Tour, says:For the rst time ever there are some countries where theproportion o women was over 50 per cent, and were lookinginto why that might be.

One reason or the increasing number o emale stu-dents is the growing support rom business schools. Somebusiness schools are actively promoting their courses withhigh-pro ile business women and have also increased thenumber o gender-speci c scholarships.

Barbara Barkhausen

How salaries and regions compare2009 2010 change

in %

USA and Canada 9 1 , 8 0 0 8 7 , 7 0 0 - 4 , 5

Western Europe 9 1 , 2 0 0 8 5 , 6 0 0 - 9 , 3

Asia, without China

and India

7 1 , 6 0 0 6 9 , 6 0 0 - 2 , 8

General Industry 8 4 , 1 0 0 8 2 , 4 4 3 - 2 , 0Consulting 9 1 , 8 0 0 8 7 , 6 2 7 - 4 , 6Financial Services 9 2 , 5 0 0 9 0 , 9 2 6 - 1 , 8

Technology 8 8 , 0 0 0 8 5 , 8 1 5 - 2 , 5

Salaries down in 2010Around the world MBA salaries slipped in 2010 by 5 per cent year onyear. But as more and more employers around the world seek MBAs, theirsalaries are steadily equalizing. Here are the gures in U.S. dollars:

Source: QS

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i-Phone applicationhelps with GMAT

A new app allows students to study or the GMAT test on the go.The Graduate Management Admission Council released an application

or iPhone, iPod Touch or iPad at the end o May. Students can nowdownload the app at iTunes or ,99 U.S. dollars.

The GMAT test is the assessment or graduate business school can-didates. The computer-based exam was developed by various businessschools. It tests MBA candidates verbal, quantitative, and analyticalwriting skills. The test is an indicator o how well a student will per ormduring the demanding curriculum at business school.

The new application helps students prepare or the GMAT exam. Itprovides o cial questions and ull answers with explanations, and alsoranks the app user against other students per orming test questionson the app. Later, students can also register to take the GMAT exam onmba.com, and nd a test centre via the app.

The app is user- riendly with highlighted and underlined text, per-ormance tracking and a question timer. All questions can either be

worked on in Exam mode or in Study mode. Exam mode shows youthe correct answers and your score at the end o each section, whereasthe Study mode gives explanations straight away.

Barbara Barkhausen

My OpinionA business school

nowadays is the right place

to learn the skills of anentrepreneur because it

can provide an education

that is formed not just by

economics, but also draws

from other social sciences,

business and management

theory. Business schoolshave a broad range of

disciplines and can help to

create the right mix of skills

and competencies for

future entrepreneurs.

Christos Kalantaridis, Pro essor o Entrepre-neurship and Innovationat Brad ord UniversitySchool o Management,

Brad ord, Great Britain

How admissionscommittees work

I was wait-listed at Darden and now I have an interviewat Harvard. Wow! It was a lot o work but this book was mysole guide in trans orming my essays. I would never try to

apply or an MBA programme without this book, writes oneDarian Diggler rom Tulsa on amazon.coms review pageabout Avi Gordons book MBA Admissions Strategy. Inde-ed, Gordon knows how admissions committees work. Theauthor carries an MBA title himsel , is a member o the As-sociation o International Graduate Admissions Consultants(AIGAC) and directs the MBA Admissions Studio (http://mbastudio.net). Gordon o ers help ul real-world exampleso archetypical essay themes or interview questions. Heelaborates on how to tackle questions like Why an MBA?or What are your three most substantial accomplishments?or What does leadership mean to you? Basically the bookis a beginners course on persuasive writing. Part o passingthe so what? test by a stressed-out admissions o cer whohas heard it all be ore is good, conclusive, ocused writingthat does not shy away rom being personal, unique andlikeable. All in all, a no-nonsense, streamlined book thattells you what admissions committees look or.

Avi Gordon: MBA Admissons Strategy - From Pro leBuilding to Essay Writing. 2nd edition, 212 pages, McGrawHill 2010.

Barbara Bierach

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WealthodiversityIt is a little rivolous to talk o empiresrising and alling in the area o highereducation, but paradigm shi tsoccur regularly, and it looks as thoughone is going on in the highest levels

o business education right now. Thelong-dominant American businessschool system aces a signi cantchallenge rom the Old World with theemergence o many well- unded, wellequipped, rigorously academic andhighly regarded Europeanbusiness schools. With its wide arrayo cultures and languages Europe hasa wealth o diversity - and so have itsbusiness schools .

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February 2011 saw the launch o the European Geographic rendsReport by the Graduate Management Admissions Council (GMAC),

which runs the GMA , an exam requirement or almost all leadingbusiness schools. Te report highlights a continuing global trend among

MBA candidates avouring Europe and seeming to move away romthe American business schools.

According to the GMAC report, European business school can-didates are more likely than ever be ore to consider business school

within Europe and only 37 per cent o GMA scores rom Europeantest-takers were sent to U.S. schools. Compare this with 2001, at itspeak, when more than 60 per cent o GMA scores rom Europeantest-takers were sent to U.S. schools.

Erik Schlie, Associate Dean o the International MBA at IE BusinessSchool in Spain, explains this phenomenon partly in geopolitical terms:Nowadays, Europeans love Europe and want to stay here. Tey seemnot to have such a big incentive to go to the U.S. as in the past. It used

to be the place to go, an obvious choice or European students to getout and see the world, but not any more.Te report also shows that non-Europeans are considering the pro-

position o Europes top schools ar more avourably than a ew yearsago. O the [GMA ] score reports sent to European business schools,64 per cent were rom non-European citizens. Indian and Chinesecitizens sent one out o every three scores received in the Europeanregion, GMAC says.

With its century-long tradition o business schools, the MBA scene was dominated by America until the 1960s when Insead in France,Spains IESE, Smur t in Dublin and British schools such as Manchesterand London started their own MBAs. U.S. hegemony still remains,some say. Te in uential Financial imes rankings o 2011 show U.S.schools occupying hal o the top 20 places, with six in Europe and ourin Asia. However, even this is a poor result compared with a decadeago and is a trend that may have some American business school deansthinking long and hard about their uture direction.

More and more Americans comeI wouldnt write o the American MBA, cautions Pro essor SimonStockley, director o the highly regarded ull-time MBA programme atImperial College Business School in London. However it is true thatmore and more North American candidates are coming to European

MBA programmes. Statistics rom 2010, by London-based educationexperts QS, support this. Almost as many MBA candidates, givenmultiple choice, would now consider a programme in Europe (56 percent) as opposed to the U.S. (60 per cent). Tis represents a massive

turnaround rom 2007 where 80 per cent o candidates said they wereconsidering the U.S.

So what are Europes leading business schools doing right? Clearly,there has been a voracious marketing campaign, partly as a result o theeducational entente cordial begun by the massively in uential Bologna

Agreement o 1999. Tough many business schools thrive outside theormal university system, Bolognas raison detre, the deep cultural

links between schools in di erent countries has developed, involving aree- ow o academics, students and educational ideas across borders.

But perhaps the most signi cant di erence is that, with ew ex-ceptions, European schools o er an accelerated MBA programme thatcan be completed in twelve to teen months. American schools pre er

the two-year model allowing more time, many believe, or studentspersonal re ection and career development. U.S. schools also promotethree-month internships during the intermediate summer break, en-couraging students to work or a company that may well become their

uture employer.

Students pre er the short trackTis two-year system unearths a new set o problems, particularly du-ring current times o economic and employment uncertainty. Can astudent justi y taking two years out o their career to pursue an MBA,

with the commensurate expenses involved? As Simon Stockley notes,in harsh economic times, the opportunity cost o salary oregone inthe current economy is hard or people to handle.

Erik Schlie agrees. He talks o the value proposition representedby the one-year accelerated model, involving a smaller investment interms o time out o work, school ees and living expenses. More andmore students are nding it impossible to be out o the market ortwo years. Te employment market is so dynamic that, i you dontknow when its coming back, its hard to justi y being out o it or thatlength o time.

Nick Barniville, director o MBA programmes at Berlins EuropeanSchool o Management and echnology, sees the knock-on in uenceo Americas employment statistics impacting positively in Europes P h o

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Dr. Barbara Allan, acting dean o the UKs triple-accredited HullUniversity Business School, concurs: European-based MBA pro-grammes o er variety and choice or students o all nationalities thatis difcult to replicate in other regions. In todays global career market,success ully negotiating this integration is a vital skill. Tere are alsoo ten reciprocal arrangements between European business schools, witha regular ow o sta and students between di erent institutions.

In terms o diversity, European business schools tend to have armore varied classes. Te average international representation on Ame-

rican MBA programmes is lower than it is in Europe, which is a majorplus point or internationally-minded business leaders o the uture.

American Kelly Long eld chose Cass Business School in London dueto a perceived lack o diversity in the U.S., but also because o thehistorical links between Europe and di erent parts o the world. TeU.S. is huge and our associations are more with Canada and South

America so in many ways its insulated. Here, there is more access toEurope, the old world and emerging (Asian) markets.

Di cult visa situationFinally, the visa situation in the U.S., as well as the UK, is making

continental Europe even more appealing than ever be ore. In 2002, ina move designed to protect American jobs, but to the chagrin o lea-ding employers such as Bill Gates, President George W. Bush slashedthe number o H1B visas available to international students by 200per cent. Tese visas permit graduates to stay in the U.S. to seek work a ter graduating. In an instant, the cream o the worlds top MBA talent ound the U.S. proposal ar less appealing, knowing that they

would have about a month a ter graduating either to nd a sponsoringcompany or to leave the country.

Erik Schlie o IE points out: Tere are struggles or visas and work permits on both sides, also in Europe. I I want to hire someone or IE

who is not a European this presents difcult administrative hurdles,and its the same the other way round. Te American company hasto want someone very badly in order to justi y guiding them throughthe process.

Te gures speak or themselves and most evidence shows thatthe rise o Europes business schools is not a mere ash in thepan. However more work will still need to be done, andthere is no time or Europes leading schools to rest ontheir laurels. In order to retain such a strong position,Europes business schools are going to have to ght o other strong and extremely power ul challengers theever rising number o business schools o Asia.

Ross Geraghty

business schools: Te job market or MBAs is really tough in North America. Graduate numbers are still increasing in the U.S., and strictervisa procedures are leading top international candidates to look atcontinental Europe. Strong economic growth and innovative one-yearMBA programmes are helping to attract interesting candidates whomay previously have chosen the U.S.

Te e ect has snowballed in recent years. As European businessschools capitalize on their increased competitive edge, deans and courseadministrators can start to justi y higher ees and improved budgets to

attract more experienced pro essors. Excellent business academics arerare and it can be very expensive to lure a pro essional with an academicinterest away rom a lucrative career in a top consultancy or a nancecareer, or example.

However, this kind o aculty sits at the core o the MBA pro-gramme. Perhaps more than at undergraduate level, top candidatesapply to MBA courses where they know the level o mentorship is goingto be extremely high, and many candidates are amiliar with a certainpro essors work and drawn to a course accordingly.

European programmes have improved

For Simon Stockley, the gradual, but persistent improvement in teachingstandards in European schools over the last decade is the most signi cantimprovement o all. Te quality o these European programmes hasimproved in the last ten years beyond all recognition, he says. Tis isevidenced by the F rankings, which have top ten rankings in di erentcore specializations on MBA programmes. Te number o Europeanschools achieving top ten positions has gone way up, and not just inone speci c specialization. Tough Imperial College Business Schoolis best known or entrepreneurship, we are known or having greatmarketing pro essors, and a schools reputation is absolutely down toteaching quality.

American MBA candidates themselves are noticing the opportuni-ties available in the leading business schools o Europe. Many Americanstudents, ar ewer than their European counterparts, study overseasduring their undergraduate years. As such the opportunity to experienceli e, and perhaps pick up a second language, is a very inviting one ormany U.S. MBA candidates.

With its wide array o cultures, languages and economies in a smallarea, together with a long history o immigration, Europe has a wealtho diversity that has business implications on the talented leaders o the

uture. Nearly every company interacts internationally in the new at world, and I wanted to get a more international worldview than thetypical U.S. school could o er, says Eric King, an American alumnus

rom Barcelonas highly regarded Esade Business School.

>> Europe may be old in terms o demographics, but or MBAeducation it is the astest growing region. Despite all the criticism, manyapplicants are attracted by Europes history, cultural legacy and diversity,diferent religions and visions. Europe is a mosaic o cultures and not amelting pot like the US and many applicants value these aspects. Thereis also a lot o innovation going on and we have high quality institutionsthat are still widely missing in most BRIC countries except China.


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Widening the helicopterview in managementThe MBA is widely considered to be a general management quali cation, educating MBAs in over-all management skills so as to understand the unction o a business as a whole, sometimes re-

erred to as a helicopter view. But within virtually all MBA programmes there are what are calledthe core specializations and most business schools will eature these heavily in their syllabus.

Not to be con used with specialist MBAs, which students usually selectthrough electives according to their desired career in management,knowledge o the core specializations is deemed essential. Here ourexperts in the core specializations rom some o the worlds leadingbusiness schools explain what goes on in their particular managementdomain and why it is important or MBA success:

InnovationHoward Anderson is a renowned expert in Innovation and holds the

William Porter Distinguished Chair at the Sloan School o Manage-ment, Massachusetts Institute o echnology (MI ). With a long busi-

ness background, he is also the ounder o Te Yankee Group and theco- ounder o Battery Ventures:

Can innovation be taught or is it inherited? Answer: both. I you havea spark, a great school can develop it. I you dont never mind.

Heres a hint: we dont teach anything, you learn by discovering.Instead o a silly lecture about globalization, MI will send you to adi erent continent with a team to solve a logistics problem. Instead o lecturing about what an entrepreneur is, you will come up with yourown idea, orm your own team and build a company. I you are at aschool that does not do that: demand a re und!

Most people are going to get an MBA because they want to changetheir careers in some way either going to a di erent company or pick a di erent skill set, right? I you are going back to that same job, justgetting your ticket stamped, stay at home. An MBA programme is toolong, too hard, and too expensive or just that.

I employers could isolate the illusive innovative gene and bypassthe whole interview process by just having you submit a lock o yourhair, they would. But no one has yet gured that out, so companies dothe next best thing - they look or people that can combine innovation

with experience to nd better ways o doing things. Innovation cannot just come rom delivering products or services; it may be in logistics, in

nancing, in marketing. It may be in organizational design or a better way to package.

FinanceFinance has long been a popular specialization at MBA level, howevera ter the recent global economic downturn, resh ideas and innovationin the eld are required more than ever. Pro essor Anant Sundaram atthe uck School o Business explains how the top MBA programmestackle the subject:

In both its theories and in practice, the core ideas in nance areounded on a set o logically cogent ideas. Tere are ew disciplines

taught in business schools where academic research and the real worldcome together as remarkably well as in nance. Te ideas that underpinthe eld not only win Nobel prizes regularly, but they also orm the

basis upon which billions o dollars change hands every day.Having said that, there are many questions that nance still con-tinues to grapple with. For example: What causes recurrent nancialcrises? What is the role o long tail risks, and how can they be betterunderstood and analyzed? Why do we witness apparently predictableirrational investment decision-making by investors and managers? Why do markets and companies seem prone to herd behaviors? How cancorporate governance practices and incentives be structured so as toproduce value-creating outcomes in the long run as opposed to shortterms? What is the right balance between ree markets and regulationin enabling the best outcomes or society-at-large? Finance education,

which includes some o the top MBA programmes, continues to makeexciting progress in all o these important questions.

Operations ManagementEsade Business School consistently appears in QS top 20 or MBAsspecializing in Operations Management. Pro essor Miguel Angel Heras,director o the department o Operations Management and Innovationat Esade explains why Operations Management is o ten thought o asthe primary unction to many organizations:

Operations Management is the corporate area in charge o design-ing, managing and tracking di erent processes. Tese processes are made

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up o interrelated, sequential activities through which the componentsand actors required (raw materials, labor, capital, in ormation, the client,and such) are trans ormed into products. Te key is the value addedthrough the process as perceived by the customer, i.e. the end producthas a greater value than the elements pre-process.

At Esade, the Department o Operations Management and Innova-tion applies a global ocus to operations. Its aim is to stay a step aheado companies current needs, giving MBA students the knowledge,skills and perspectives they require to create value or their rms inthe uture.

International ManagementHistorically, the realm o larger organizations, an increase in the easeo communication and international travel has enabled more SMEsto compete at an international level over the past two decades. Mar-kus Venzin, pro essor o global strategy at SDA Bocconi explains why managerial knowledge at an international level is a plus point on any MBAs rsum:

Due to an increased level o globalization, most rms are orced tooperate on an international level by seeking supplies and/or selling their

products and services abroad. Tis, in turn, has boosted the need or

managers that are capable o operating in a multinational context.Success ully building an international rm is highly dependent on

speci c market contexts as well as the resources and capability endow-ments o the internationalizing company.

Suggestions such as expand internationally or die, penetrate localmarkets as quickly as you can or avoid strategic alliances may seemalluring but are in most cases misleading. Tis is not surprising. Onesize ts all strategic advice is seldom adequate or appropriate.

International business is more complex than operating in just onenational context because o the increased cultural and regulatory di-versity. Most multinational rms are bigger than purely national ones.Organizational mechanisms such as coordination and decision processesare more difcult to understand and to handle.

Ross Geraghty/ www.topmba.com

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Campus versus ComputerThe Distance Learning MBA (DLMBA) is new and improved, but the wider bene ts ocampus study should not be underestimated.

For many MBA applicants, the ull-time versus distance learning debateis pivotal. Should candidates take the plunge ull time at a top businessschool, or utilize the advances in distance learned MBAs by studyingat home? Does the increased credibility o the DLMBA mean study abroad is now an unnecessary expense or do the networking, skills,and experiences o ull-time study remain an investment o ever-in-creasing returns?

The new DLMBA

Te Distance Learning MBA (DLMBA) entered the arena in the 1960sand has been developing ever since. Te old correspondence courses,

eaturing boxes packed with books and valuable essays le t at the mer-cy o the postal service, bear little resemblance to the new DLMBA.

Advances in technology have helped trans orm distance learning into acredible alternative or those who are prevented by circumstance rombeing able to study ull time.

Many o the prevailing prejudices against DLMBAs, or examplethat they provide an in erior learning environment and are underva-

lued by employers, are now outdated. For one thing, DLMBA coursesincreasingly involve some level o personal contact. With businessschools now capable o linking globally diverse participants with onlinetechnologies, what was previously lumped under the title o distancelearning is in reality a wide range o di erent modes o study. Modelsbased entirely on sel -learning are largely being phased out, with many programmes adopting a blended style, usually involving a number o

ace-to- ace interventions and periods o online study.Rather than being merely an imitation o the ull-time MBA, the

DLMBA has its own speci c merits in the eyes o employers. What a

DLMBA graduate is made o , many argue, is resilience, sel -motivationand the proven ability to ocus on and complete a complex and chal-lenging task, qualities that employers nd valuable and trans erable.

As Pro essor Richard Wheatcro t, Masters Programme Director at theOpen University says, Tey have demonstrated their sel -motivationso that concern has genuinely been dispelled.

Tech-savvy students and aculty According to William McDonald, Director o Academic Programmes

or Europe, at Tunderbird School o Global Management, distance-learning programmes o er a viable option or a section o MBA candi-

dates. Speaking to opMBA.com, McDonald says that the technologicaladvancements are important or two reasons.Te generation moving into the MBA age now is used to lear-

ning in the online environment, and acquiring in ormation rom thatperspective. Teres a level o trust in where the in ormation is coming

rom that the previous generation o MBA students was not accusto-med to, he says.

Crucially, its not just the MBA students that nd online learningeasier, but the aculty pro essors who did not grow up in the Internetgeneration, are nding it easier too. Even aculty that isnt tech-savvy

nds it easier to post video lectures, host chats and so on.he key advantage that DLMBAs o er is lexibility. An MBA

student can start at any time o the year, rather than the traditional bi-annual intake associated with campus courses. Tis has been demandedby the market, says McDonald, o a higher education industry that hasremained largely unchanged or many years.

raditionally students are back to school in September, or someschools o er a January start, he says. But online programmes allow schools to deliver throughout the year, and to change the timing andthe ormat.

And the exibility is valuable or sta , too. With the well-docu-mented increase in demand or MBAs comes a demand or well-qua-li ed aculty, a demand that is proving very hard to meet. For businessschools, the online ormat allows great opportunities or aculty to P h o

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spread the learning ar wider than they would be able to in a classroomsituation.

Recruiters viewsUntil a ew years ago, campus-MBAs were rst choice in the eyes o most major MBA recruiters. Naturally, the advantages o a campus-MBA are still numerous in terms o immersion, language acquisition,vicinity to peers and aculty on a daily basis, networking opportunitiesand so on.

But recruiters are changing their attitude to online learning, almostas ast as online learning develops. Tere are even recruiters that havegone on record to say that distance-learned MBAs are just as desirableas a campus-MBA. A ter all, i an MBA can balance the extreme rigourso a ull-time job, perhaps a amily, personal lives and the challengesand sel -motivation required to complete an MBA, then they are very valuable job prospects indeed.

Proving your abilities with the latest technology is also an attractivetrait or MBA recruiters. Recruiters are nding that business schoolsare delivering online content that parallels the skill-sets they are looking

or, says William McDonald. Its becoming more and more criticalor people to be able to manage relationships at a distance, to build

rapport with people in other locations, to work across cultures remotely and virtually. A lot o that takes place on online programmes. In some

ways its a skill-set that you can develop in an online programme and which is harder in a ace-to- ace environment.

AccreditationOne negative actor weighing on online programmes is the lack o uni-

versal and recognized accreditation and ofcial rankings. Te boom inunaccredited online universities or MBA mills has also harmed theirrespectable counterparts reputation. As with any MBA programme, oranything else that you will spend a signi cant amount o time, e ort andmoney on, do your research. Make absolutely sure that the programmeyou choose will actually get you where you want to go. Will recruitersvalue it? alk to some on LinkedIn or by phone. What did the coursesalumni think o the programme? Did it bene t them? Who accreditsthe course and what are their thoughts on the programme?

Te most essential component o any MBA course, especially withthe proli eration o online MBAs that are not necessarily associated withgood schools, is their accreditation. Tere are lots o national accreditingbodies in di erent countries, and three main international ones (Equis,

AACSB and Amba). In many cases, a school that is accredited and thathas an online programme will be accredited too, but its worth ollowingup. Tere are some schools out there that seem to o er MBAs you cansimply buy. Sounds good? Well, it may do until the recruiters you goto dismiss it, and your time and money seem wasted.

Te advice here is, i it sounds too good to be true, it probably is.Ross Geraghty, Danny Byrne/ www.topmba.com

F o

t o :

F o

t o l i a

P h o

t o :

R o

b e r t

K n e s c

h k e

/ F o

t o l i a

Distance Learning
http://www.topmba.com/http://www.topmba.com/


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Executive MBA on the riseNetwork, expand your skills and develop expertise through working on real li e business topics -these are the objectives or Executive MBA programmes. The courses are taught in small classeso highly quali ed pro essionals and are aimed to accelerate their career.

Not even ten years ago the Executive MBA (EMBA) world was quitedi erent rom today. Multi-school, multi-campus programmes wererare, their development even endangered when - a ter the terrorist at-tacks o September 11 - travelling on international routes became lessdesirable. Despite those poor beginnings the EMBA programs havegrown strongly ever since. Te Financial imes reports that between2001 and 2010 the number o courses in its league table has doubled,

rom 50 in the original classi cation to 100 in 2010.Nowadays it is those multi-campus programs and studying at more

than one business school in di erent countries that are in rising demand.

Te 2010 Financial imes rating or Executive MBAs has ranked severalo those programs highly (see ranking below).

Managers at diferent career levelsExecutive MBA programmes aim at managers who want to developtheir career urther. Tey are similar to traditional MBAs but di er intheir schedules, rigidity o curriculum and networking opportunities.Executive MBA students take most classes with the same set o studentsto be able to establish business contacts with managers at di erent careerlevels and rom di erent companies.

Te Wall Street Journal Survey 2010 underlined the importance

o networking as 35 percent o the participants said their top reasonto do an EMBA was to switch careers or industries. Only 29 percent

said they were seeking a promotion within their current company.Originally, the latter reason has been the main motivation or attendingan EMBA programme.

The Diferences to a normal MBA1. Experience needed: An EMBA targets managers that have been ina supervising role or at least ve to ten years. Participants are there oreolder and more experienced.2. More restricted schedule: As the participants are mostly wor-

king in managing positions, classes take normally place on weekendsand ridays.3. Corporate Tuition Support: I a company sees enough bene t,it might sponsor a managers EMBA. Tis is an important actor asEMBAs can be signi cantly more expensive than traditional MBA programs.

Top Schools or EMBA programsIn the ollowing list MBA Channel compares the EMBA rankings o the top ten Executive Programmes listed in Business Week, Financial

imes and the Wallstreet Journal.Barbara Barkhausen

No. Business Week Ranking Financial Times Ranking Wallstreet Journal Ranking

1 Northwestern University(Kellogg), USA Joint programme rom: Northwestern University(Kellogg), USA, Hong Kong UST Busin. School, China

University o Pennsylvania (Wharton), USA

2 University o Chicago (Booth), USA Joint programme rom: Columbia Business School,USA, London Business School, U.K.

Washington University (Olin), USA

3 University o Pennsylvania (Wharton),USA

Trium - joint programme rom: HEC Paris, France,LSE (London School o Economics and PoliticalScience), U.K., New York University (Stern), USA

Thunderbird School o Global Management,USA

Columbia Business School, USA Insead, France / Singapore / U.A.E. University o Southern Cali ornia(Marshall), USA

5 University o Southern Cali ornia(Marshall), USA

University o Chicago (Booth), USA Northwestern University (Kellogg), USA

6 IE Business School, Spain London Business School, U.K. University o Notre Dame (Mendoza), USA

University o Michigan (Ross), USA IE Business School, Spain New York University (Stern), USA

8 UCLA, USA University o Pennsylvania (Wharton), USA Johnson Cornell University, USA

9 Southern Methodist University (Cox),USA

Duke University (Fuqua), USA Columbia Business School, USA

10 Duke University (Fuqua), USA Chinese University o Hong Kong, China UNC Kenan-Flagler, USA

Sources: Investopedia, http://www.metronews.ca, Wall Street Journal, Business Week, Financial Times

Executive MBA
http://www.metronews.ca/http://www.metronews.ca/


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MBA in Europe2011/2012

Copenhagen Business School > p. 1EBS Business School > p. 15ESCP Europe Business School Berlin > p. 16ESMT - European School oManagement and Technology > p. 1Hult International Business School > p. 18IE Business School > p. 19The Lisboa MBA International > p. 20MIP Politecnico > p. 22 The Open University Business School > p. 23Universitt Augsburg > p. 2University o Rochester/ Universitt Bern > p. 25

MBA in Europe


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Exceptional business education with a focuson leadership and entrepreneurship

Dalgas Have 15DK 2000 FrederiksbergCopenhagen, Denmark

Contact:Lee Milligan, [email protected]+ 5-38 15 60 22www.cbs.dk/ tmba

Accreditation:AACSB, EQUIS, AMBA

Admission requirements:minimum bachelors degree withoutstanding academic record;at least two years o pro essionalwork experience; GMAT or CBS test;leadership potential; strongEnglish pro ciency; two letters orecommendation; interview

CBS MBA Full Time Program. Copenhagen Busi-ness School is ranked among the top businessschools in Europe and o ers a twelve monthFull ime MBA programme comprising 13core courses, six elective courses, the LeadershipDiscovery Process, Entrepreneurial Mindset andIntegrated Strategy Project. It boasts the best a-culty in Scandinavia with leading pro essors romDenmark and abroad.

Situated in one o the worlds most compe-titive economies, CBS has access to some o the

worlds most innovative companies that are hap-py to engage with the school. Tis allows CBSto o er its students return on their investmentthrough intensive and collaborative action-lear-ning experience, where ocus is on putting theory into practice.

Scandinavian Leadership. Te ocus on Lea-dership Discovery Process and Entrepreneurship

allows or joint re ection where students can dis-cover and hone their leadership skills under thementorship o seasoned industry executives. A Scandinavian management approach to teachingemphasizes social responsibility through the curri-culum and is based on values o trust, team work and respect or the individual.

Diversity. Tere are 50 CBS Full ime MBA stu-dents rom 22 countries in the class o 2010-11.More than 80 per cent o the students are rom

outside Denmark, with about 50 per cent o theclass rom countries outside Europe, there oremaking this a diverse international program thatallows students to build a ormidable internatio-nal network. Moreover it is one o the most expe-rienced classes in the world with a huge diversity o educational and working backgrounds.

More details on www.mba-channel.com

CopenhagenBusiness School

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EBS Universitt fr Wirtschaft und Recht i. Gr. Wiesbaden/Rheingau

Excellent management education for specialists and managers!Boost your career by choosing aninternational study programme at EBS!We inspire personalities to meet thechallenges of the future.

Find out what EBS has to offer: www.ebs.edu

EBS Full-time MBAThree excellent track options

DBS & EBS Executive MBA

Executive MBA Health Care Management

Rheingaustrasse 165375 Oestrich-Winkel, Germany

Contact:Will [email protected]+ 9-6 11- 1 02 15 2www.ebs.edu

Accreditation:MBA: FIBAA

Executive MBA: AMBA

Admission requirements:an undergraduate degree equivalentto a bachelors degree; fuent English(IELTS or TOEFL); GMAT/GRE; at leastthree years o work experience ( veyears or the MBA Accelerated Trackand the DBS & EBS Executive MBA)

EBS Business School is one o the most highly regarded aculties or business studies in Ger-many and has developed high standards in theeducation and training o specialists and ma-nagers or the global economy. Renowned oracademic excellence, innovative strength andentrepreneurial spirit, EBS has made a name

or itsel as an important motor or business,politics and society.

EBS Full-time MBA. Te MBA o ers three track

options: an Accelerated rack o twelve monthsor students with extensive work experience, a 16

months Gateway to Germany rack that preparesinternational students or a career in the Germancorporate world, and an International rack o 16 months including an integrated study expe-rience abroad. Te core curriculum delivers asolid oundation in management, leadership andproblem-solving skills. During the practice-driven

programme students will tackle contemporary business issues in the classroom, in discussion

with management representatives, and in hands-on project work with international companies.

DBS & EBS Executive MBA. he 24-month AMBA accredited Executive MBA comprises atotal o 60 contact days. Te dual degree Exe-cutive MBA is o ered on a modular part-timebasis in Germany and the UK. During the rstyear o the programme students will attend seven

core modules to widen their general managementknow-how. In these modules they will be provi-ded with leadership-oriented knowledge. Te se-lection o ve elective modules in the second yearo ers students the opportunity to enhance theirknowledge in areas that interest them most.


EBS Business School

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escpeurope.de/exec

If nt t :

... then ESCP E pe is the ight ch ice f !

J in theG b N . 1!

st

ExPaNdyour worldEuropEan ExEcutivE MBa

Heubnerweg 614059 Berlin, Germany

Contact:Ann Kerstin Schoe erProgramme ManagerExecutive Education;[email protected]/eemba

Accreditation:

AACSB, EQUIS, AMBA

Admission requirements:university degree; a minimum o veyears success ul pro essional expe-rience; TOEFL: minimum 100 points;TOEIC: minimum 850 points

ESCP Europe was ounded in Paris in 1819 andhas since educated generations o leaders, contri-buting to the excellent reputation it enjoys nowa-days. With ve campuses in Paris, Berlin, London,Madrid and urin, ESCP Europe is the Europeanschool o management.

Each year, ESCP Europe Business School welcomes 4,000 students and a similar numbero executives rom around the world. In addition,the worldwide network o ESCP Europe alumnicomprises over 40,000 members in some 150

countries.Te ESCP Europe community shares a rm

belie that exposure to di erent people and di -erent cultures, as well as rst-hand experience

o di erent environments, is critical to businesssuccess. Cross-cultural exposure and experienceshape the attitudes and skills that businesses ope-rating on the international stage require rom theirmanagers.

European Executive MBA. Te European Execu-tive MBA is designed completely with the needso executives in mind. Te programme is aimed atmanagers who would like to complete an intensivecourse o business studies without leaving theirpro essional positions. Te European ExecutiveMBA is a part-time programme taken over an18-month period. Courses are taught in Englishand the curriculum combines core courses, elec-tives, international seminars and an internationalconsulting project.

Furthermore, ESCP Europe awards a scho-larship or small and medium-sized Enterprises(SME). Te scholarship programme has beencreated to help SMEs to nance the developmento management skills o their key executives in aninternational context. wo thirds o the MBA pro-gramme tuition ees are covered by the scholarship.


ESCP EuropeBusiness SchoolBerlin

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ESMT European S hool of

FULL-TIMEand ExEcUTIvE

Business knows best what business needs. That is why 25 global players from Germany with a workforce of over3 million founded ESMT. Plug in to the worlds most in uential industry career network. Experience Berlin. www.esmt.org

Schlossplatz 110178 Berlin, Germany

Contact:[email protected]+ 9-(0)30-2 12 31-0, www.esmt.org

Accreditation:AMBA, FIBAA

Admission requirements:

online application with CV demons-trating at least three years o relevantpro essional experience; two letterso recommendation; comprehensiveessays including personal statementreasons or pursuing the ESMT MBA;o cial transcripts or certi ed copieso grades rom each attended univer-sity; GMAT; TOEFL or equivalent

ESMT Berlin is Germanys leading internationalbusiness school. Founded in 2002 by 25 multina-tional companies based in Germany. ESM deve-lops entrepreneurial leaders, who think globally,act responsibly and respect the individual.

ESMTs one year ull-time MBA consists o twomain phases: Mastering Management and akingthe Lead. During the rst phase, participants aregiven a solid oundation in the undamentals o management. Te second phase o the programme

allows participants to move beyond the basics toconcentrate on the traits that uture leaders needto excel. Students can specialize in elective trackson echnology or Sustainable Business, and also

work on a seven week live consulting assignment with one o ESM s corporate partners.

MBA Class size: 40, 18 nationalities, averageage 29, average work experience ve years, 35

per cent women, average GMA 645; Fee or2012: 29,000 Euro. Te next intake is in January 2012.

ESMTs Executive MBA is a 21-month modularprogramme targeting mid-career pro essionals.Te rst phase builds a solid oundation in areassuch as economic thinking, accounting, per or-mance management and business strategy. Tesecond phase develops strategic leadership ca-pabilities. Te programme o ers two ocus are-

as: technology and innovation, or internationalmanagement. Class Size: 35-40; Fee or 2012:57,500 Euro;

ESMT has 34 ull-time and 40 visiting pro essors,and is ranked number 17 globally by the Finan-cial imes or executive education.


ESMT EuropeanSchool o Managementand Technology

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London campus46-47 Russell SquareBloomsburyLondon, WC 1B 4JP, U.K.

Contact:[email protected]

Accreditation:AMBA, NEASC, BAC

Admission requirements:at least three years o work expe-rience; 2 years or older; bachelordegree or equivalent; leadershippotential; GMAT score; strong Englishpro ciency

Hult International Business School is a globalbusiness school with campuses in Boston, SanFrancisco, London, Dubai and Shanghai. Hulto ers a one-year ull-time MBA, an ExecutivePart-time MBA, Master, and Undergraduatedegrees.

Hult is ranked 1st or International Expe-rience and 5th or International Business by Fi-nancial imes. Te Economist ranks Hult the17th best business school in the U.S., the 27thbest business school in the world, and 1st or

postgraduate salary increase.

Practical Education. Te cornerstone o HultsMBA curriculum is its Action Project, a real-

world management exercise which providesgraduates hands-on experience and invaluableindustry contacts. MBA students orm teamso ve ellow MBA students or a Fortune 500company. Your team will compete to develop a

growth plan, which you will present to at boardlevel upon conclusion o the six week project.

In addition to impressive academic credenti-als, Hults pro essors have real-world experienceand a broad understanding o running and gro-

wing success ul companies.

Global Career Services Team Support. Hultsstudent body hails rom over 100 nationalitiesand brings a variety o pre-MBA unctional ex-pertise to Hult. Hult has highly-connected Career

Services teams based across three continents whospecialize in bespoke international career adviceto help place graduates in management positionsin multinationals worldwide.

Hult InternationalBusiness School

ADVERTORIAL
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Mara de Molina 11-13-1528006 Madrid, Spain

Contact:in [email protected]

acebook: /iebusinessschooltwitter: /iebusiness


Admission requirements: completed bachelor degree orequivalent; previous pro essionalexperience; throughout the admissi-ons process, candidates will need tosubmit a series o documents to beevaluated or the programme

Based in Madrid and ounded by entrepreneurs in1973, IE Business School has since undergone arapid process o growth and internationalizationand is now regarded as one o the leading businessschools. In act, IE Business School is regularly ranked among the top business schools by mediaincluding Bloomberg BusinessWeek, Financial

imes, Te Wall Street Journal, and Te Eco-nomist, who consider IEs agship InternationalMBA among the best in the world.

The International MBA lasts 13 months, withtwo intakes per year, one in spring and one in

all. Te programme, divided into our periods,is designed to develop hard and so t skills andprovide students with a solid ramework to be-come global leaders and change agents. Te rstthree periods are made up o Core Managementclasses each preceded by an innovative ChangeModule that ocuses on expanding capacities to

understand and manage change. During the Elec-tive (4th) Period students have the opportunity to personalize their MBA experience by choosing

rom more than 80 courses, developing their ownstart-up through the Schools Venture Lab, goingon exchange to one o more than 40 exchangepartners, participating in various internships, orby choosing one o the Schools dual degree op-tions. Te energy in an IE classroom is simply incredible, says David Bach, Pro essor and Deano Programmes at IE. You have a group o very

smart, quick and highly motivated young pro es-sionals rom all over the world who are eager totackle problems and nd solutions! Each session isa tour-de- orce and the energy is contagious.

The schools Madrid campus is right in the cent-re o the city and boasts a aculty o more than500 pro essors, 100 o them ull-time, who teachstudents rom 88 countries.

IE Business School

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Contact:The Lisbon MBAAdmissions Teamin [email protected]+35-1-21 3 82 2 20www.thelisbonmba.com


Admission requirements:

online application; GMAT or GREscores; proo o English pro ciency;updated CV; university transcripts;two re erees

The Lisbon MBA International is a partnershipbetween the two business schools in Portugal,Catlica Lisbon and Nova SBE, in collaboration

with MI Sloan School o Management.Te Lisbon MBA International is a one-year

MBA based in three di erent countries and de-signed to prepare innovative leaders capable o responding to opportunities and challenges intodays business world.

Te intense curriculum develops studentsability to think creatively about complex situa-

tions, success ully lead teams and drive changein the global economy.

Students o The Lisbon MBA bene t rom thecombined resources, aculty, and expertise o No-va SBE, Catlica Lisbon and MI Sloan, whilegaining a unique management education ocusedon interpersonal and leadership skills, as well ascore competencies.

The Lisbon International Program ofers stu-dents: A solid oundation in management com-petencies in a 12-month course that includescore MBA courses, international perspectives,a wide range o elective courses, and businesscase competitions; intense hands-on training ininterpersonal skills and growth during the Friday Forum Series, taught by renowned internationalguest speakers and pro essors; a summer immer-sion at the MI Sloan School o Managementin global strategy, innovation and entrepreneur-

ship, and business law and ethics; individualizedCareer Management services and exposure tovarious companies in diverse industries; a sevento nine week summer internship that matches thestudents career aspirations or an InternationalLab in China or Brazil; support rom the highly success ul and tight-knit alumni community andafliate status at the MI Sloan Alumni Club.

The LisbonMBA International

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FIRST BUSINESS SCHOOL IN ITALY FOR STUDENT QUALITY AND COMPANY NETWORK

CONCENTRATIONS IN FINANCE, ENTREPRENEURSHIP & INNOVATION,GLOBAL BUSINESS & MANAGEMENT, DESIGN & LUXURY MANAGEMENT AND ENERGY MANAGEMENT

EXCHANGE PROGRAMS THROUGHOUT USA, LATIN AMERICA, EUROPE AND ASIA PACIFIC

W W W .MI P .P OL I MI .I T

Via Lambruschini 4cBuilding 26a20156 Milano, Italy

Contact:International MBA [email protected]+39-02 2399 919

Accreditation:EQUIS

Admission requirements:application Form; GMAT/GRE score;English Certi cate; university degreeand transcripts; two re erence letters;CV

Where Technology meets management.MIP was established in 1979 as a collaborationbetween Politecnico di Milano, one o the lea-ding technical universities in Europe, and someleading organizations in Italy. Te engineeringtradition and technology leadership o Politecnicodi Milano allows MIP access to up-and-comingtechnology, to play a key role in innovation andto be at the ore ront o company growth andtechnological investment.

Te International MBA is a 14-month pro-

gramme taught in English. It equips participants with strong competencies that will accompany them throughout their career, providing thespecial mix o technical and management skillsrequired to develop and lead world-class compa-nies in a range o sectors. Te course ocuses on

our undamental elements: analytical approachto problem solving, innovation and technology,so t skills, and collaboration with our wide com-

pany network. Te tuition ee is 26,000 Euro plus1,700 Euro (university taxes) and the next intakeis May 2012. Students can customize their pro-gramme choosing rom Finance, Entrepreneurship& Innovation, Design & Luxury Management,Global Business & Management, and Energy Ma-nagement or can complete electives abroad underthe International Exchange Program (schools inUSA, Greece, France, Mexico, Germany, Chinaand India etc). Te International MBA is rankedin the 2011 F Global MBA Rankings.

MIPs Career Service is one o a kind. Students work alongside key stakeholders within importantorganizations, challenging themselves in real-li e business situations and consulting projects.Personal development is key and students receivepro essional counselling during both the pro-gramme and recruitment process.More details on www.mba-channel.com

MIP Politecnico

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Zeppelinstrasse 7381669 Munich, Germany

Contact:Tristan SageMarketing [email protected]+ 9-89-89 0 90 8


Admission requirements:bachelor degree with honours roma UK recognised university or equi-valent; minimum o three years workexperience; ability to study and ex-press onesel in written and spokenEnglish. For non-bachelors there is analternative entry route

Te Open University Business School, a aculty o Te Open University, is one o Europes leadingbusiness schools and the major provider o MBA and management development programmes de-livered by supported distance learning. Te OpenUniversity Business School is accredited by thethree premier management education associations

AACSB, EQUIS and AMBA, an achievementthat rein orces its reputation as a global top-tiermanagement education institution. Te OpenUniversity Business School has over 20,000 MBA

alumni located in more than 75 countries.

MBA General Management. he MBA pro-gramme is designed or practising managers aspi-ring to higher positions as well as those who wantto become better equipped to do their current

job and develop their leadership skills. It con-centrates on strategic analysis, interdisciplinary skills, intellectual stimulation and independent

judgement. It builds these upon a solid ounda-tion o core disciplines including human resourcemanagement, organisational behaviour, accoun-ting, nance, marketing and operations.

Te MBA is an integrated programme thatbalances the students learning time between 75per cent o compulsory elements with 25 per cent

rom elective courses. Tis enables students toadjust the curriculum to suit their needs.

MBA Technology Management. his pro-

gramme will help students and their organisationmeet the management challenges o technologicalprogress. Its designed to develop their leadershipskills and achieve excellence in managing orga-nisation and technological change in a rapidly moving business environment. O ering a Euro-pean perspective throughout, it is supported by the EU Comett programme.More details on www.mba-channel.com

The Open UniversityBusiness School

ADVERTORIAL

For more informati

@open.ac.ukwww.open.ac.uk/europe

Making a difference...to your life, your career,

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The Open University global executive MBA takes you on a personal journey. It challenges limits and changes the way you think. The uniquestudy approach ensures immediate impact in the workplace.The Open University MBA belongs to an elite circle with triplecrown accreditation.

Explore how our world class MBA can change your future and takeyour career to the next level.
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BerufsbegleitenderMBA-StudiengangUnternehmensfhrung

www.mba-augsburg.de

Position Yourself !

Zentrum r Weiterbildungund Wissenstrans erUniversittsstrae 1286159 Augsburg, Germany

Kontakt:Anna FssingerMBA [email protected]+ 9-(0)8 215 98 9www.mba-augsburg.de

Akkreditierung:FIBAA - Premium Award

Zugangsvoraussetzungen:Hochschulabschluss, mindestenszweijhrige Beru spraxis nachAbschluss des Studiums,gute Englisch-Kenntnisse

MBA Unternehmens hrung. Der MBA Unter-nehmens hrung ist ein beru sbegleitender Stu-diengang, der seit nunmehr zwl Jahren uerster olgreich am Zentrum r Weiterbildung und

Wissenstrans er der Universitt Augsburg raktuelle, designierte oder potentielle Fhrungs-kr te angeboten wird. Die langjhrige Er ahrungals eines der ersten beru sbegleitenden MBA-Programme in Deutschland und die stetige Wei-terentwicklung dieses Programms zeichnen denMBA Unternehmens hrung besonders aus.

Fhrungsnachwuchskr te mit Beru ser-ahrung sowie Verantwortliche in gehobenen

Positionen durchlau en hier eine op-Manage-ment-Ausbildung, die als einziges deutschesPart-time-Programm einen achtwchigen Full-time-Auslandsau enthalt an der University o Pittsburgh/USA beinhaltet.

Der MBA Unternehmens hrung gehrt zuden op-Programmen in Deutschland und wurde

als eines von insgesamt n Programmen mitdem Premium-Siegel der FIBAA ausgezeichnet.

Zielsetzung. Vorbereitung au hhere Manage-mentpositionen durch die Vermittlung von ko-nomischer Fachkompetenz, Fhrungskompetenzund internationaler Kompetenz.

Ablau und Dauer. Vier Semester ber 20 Mo-nate, beru sbegleitendes Studium, Lehre meist

reitags und samstags.

Studienbeginn. Jhrlich im Januar, nchsterStudienstart ist im Januar 2012.

Kosten. 28.000 Euro, inklusive Studiengebhrr den Auslandsau enthalt in Pittsburgh.

Weitere Details au www.mba-channel.com

UniversittAugsburg

ADVERTORIAL
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Well change the way you think. www.executive-mba.ch

The Rochester-Bern Executive MBA.Well change the way you think.

It is not a slogan, it is reality.

Andreas Jurt Managing Director, Credit Suisse

Rochester-Bern

Executive Programs

University of Rochester

Universitt Bern

Engehaldenstrasse 43012 Bern, Switzerland

Contact:in [email protected]+ 1 (0)31 631 3 www.executive-mba.ch

Accreditation:AACSB

Admission requirements:complete application package; inter-view with one o the programmesalumni and one with the programmesmanagement.

International top EMBA since 16 years. Doingan international MBA program without careerinterruption is possible. Since 1995, the AACSBaccredited Simon School at the University o Rochester (N.Y., USA) and the Universitt Bern(Switzerland) o er a dual MBA/EMBA degreein Switzerland.

Every January, the 18-month programme starts. Courses are held every other Friday and Saturday in Switzerland (Tun). An intense, six-week sum-

mer session at the Simon School in Rochester anda one-week educational trip to Shanghai enrichthe curriculum. Te programmes bi-weekly or-mat is designed or executives who need a schedu-le compatible with their business responsibilities.Students have extensive management experienceand work in di erent industries. Tey come romall over the world and are well connected withinand beyond Switzerland.

The program o ers an integrated approach to thinking about management problems and athorough understanding o the cross- unctionalnature o business decisions. Courses ollow alogical sequence proceeding rom undamentaltools to strategy considerations. Tey are taughtby aculty members who have outstanding track records and live, teach and consult all over Europeand in the United States. Participants get all thetools necessary to analyze, design, implement, andmanage success ul business strategies.

16 years a ter its oundation, the Rochester-Bern Executive MBA programme is still the rstchoice o leaders looking or an applied generalmanagement education o highest quality. Aninternational ocus, outstanding customer care,and valuable networking opportunities withinand beyond Switzerland make it a unique edu-cational experience.More details on www.mba-channel.com

University o RochesterUniversitt Bern

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Support

Personal Support

Dont be mistaken studying or an MBA is not an individual pursuit. Although the pile o reading material may be on your bedside table, andthe deadlines or assignments noted in your desktop calendar, othersaround you are also experiencing the challenges that an MBA brings

with it and were not talking about your classmates.o really get the most out o your MBA experience, you need

support rom those close to you. Friends and amily especially need tounderstand what studying or an MBA entails the time, the invest-ment, the challenges, and most o all, the rewards. As you embark onyour MBA journey, take those closest to you along or the ride. Youll

nd their support not only to be invaluable, but an absolute necessity. Just remember to reward them at the end.

MBA Channels top tips will help to keep your personal li e ontrack and enhance your overall MBA experience.

1. Hire helpLi e is o ten busy even be ore you embark on your MBA, and or many

emale MBA candidates in particular, there are the responsibilities thatgo with running a household. Dont try and do it all study or yourMBA and keep up with the washing, the ironing, the dusting and theDIY. Studying or your MBA is a once in a li etime opportunity, so get

the most out o your investment. I that means hiring a housekeeper,a babysitter, a gardener or a home handyman (or possibly all o theabove) then so be it. Your priority is your study!

2. Work out

ime is o the essence when youre study or your MBA and sacri ces will have to be made but dont let that jeopardize your health. Keepup your weekly exercise routine and ensure your diet has the right ba-lance o vitamins and minerals your body and brain needs. Exercisekeeps the blood pumping and the oxygen owing to your brain, while

oods such as blueberries, almonds and salmon have been labelled brainood or a reason!

3. Time together Although amily and riends will be 100 per cent behind you while youstudy or your MBA, it can be tough or your loved ones to go without

you during this time so ensure they dont have to. Family relationshipsstill need to be nurtured so make sure your MBA schedule allows sometime together. Perhaps its a movie night with the amily, or a bike rideon Sunday mornings. Children especially will need to understand thatyour time needs to be shared between them and the study books, buta little time is better than none at all.

Get the right backing!Normal li e may eel like it comes to a halt when youre studying or the highlydemanding MBA, so its important to get support rom those around you.MBA Channels tips will help to keep your peronal li e on track. And we take a lookat where you can turn during your time at business school.


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Support

Pro essional SupportI you think youre on your own as you step into the MBA classroom,think again. Support is closer than you realise.

6. Re erees and mentors As part o your MBA application, you will have provided some re erees

or the admissions directors to speak with about your suitability as apotential MBA candidate. I youve chosen right (and its importantthat you do so), these people will be an in uence on your pro essionalcareer mentors so to speak. So, make the most o them. Show yourappreciation or their willingness to act as your re eree, by sharing yourMBA experience with them. Let them know what youve learned in theclassroom, the highlights and challenges, and some o the opportunitiesthat have come your way.

You can also use them as a sounding board. Run essay topics pastthem, discuss project ideas with them and get their pro essional view-point on your MBA studies. Just be sure not to overwhelm them.

Teyre members o your all-important support network and you wantto maintain a strong pro essional relationship with them, so treat thisrelationship with respect.

7. Employer You wont have made the decision to embark on an MBA lightly, andchances are, one o the many people youve spoken to while conductingyour program research is your employer. By dedicating two years to a

ull-time MBA program, youre leaving your job behind but thatsnot to say you cant return. Speak with your employer about job op-portunities post-MBA. Would they be willing to hold a position open

or you? Can you return during the summer break to put what youvelearnt in the classroom into practice? Speaking with your employerabout such opportunities will also allow them to get a taste o the new knowledge and skills youve acquired in the business school classroom,and also make them aware o the added value you could bring back into the workplace.

4. Make it count

Admissions ofcers, alumni, lecturers, managers theyll all tell you toprepare yoursel or the time you need to invest in your MBA outsideo the classroom. What you need to ensure is that you make this timecount. Youll know yoursel whether youre a morning person, work bestin the evenings, or su er rom that 4pm slump so work around this.

You cant a ord to waste valuable reading, research and study time. Butits important others know your schedule as well the last thing you

want is to be interrupted. Put your schedule up on the ridge, post iton your home ofce door and stick to it. Tat way, not only will yoube able to get into a study routine, those around you will also know

when you are and arent available.

5. Time out

As important as it is to get into a study routine, its just as important totake time out. Factor in down time according to your routine. Whenyoure not at your study best, give yoursel a break. Update your Lin-kedIn pro le, meet a riend or a drink, or phone your parents to shareyour latest MBA experiences.

You wont necessarily be able to avoid thinking about your MBA a ter all, this is the period o your li e when you need to live and brea-the it but doing something slightly di erent, and most importantly in a di erent environment, will help you to keep a better perspectiveon things. Te key is to use your time wisely.


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Support

8. Career Services

Your chosen business schools career services will play an important rolethroughout your MBA. It is through the career services that industry experts, recruiters and contacts get to be in your classroom. And i yourreason or pursuing an MBA is a career change, then the services thisgroup provides will be even more valuable.

Ashley Arnold, director o MBA recruitment at Henley BusinessSchool in the UK says MBA students have a responsibility to go outand promote themselves when theyre back in the market. Whenpeople are on the MBA they need to engage with the network and the

acilities, such as career services, so they are better prepared when they go back out there, he says.

9. Alumni networkOne o the greatest advantages o having an MBA is the pro essionalnetwork you inherit. Not only are you sitting in the business schoolclassroom alongside other ambitious MBA candidates who are likely to become valuable contacts in the years ahead, youre also steppinginto an alumni network spanning the globe.

Tis alumni network o graduates, who have lived to tell the MBA tale, is also a support network, but the onus is on you to manage it.ap into the experience o these alums, ask them or advice on getting

the most out o your MBA experience, and nd out rom them what

and where they ound the invaluable support they needed whileat business school.

10. Expert guidanceTroughout your MBA studies, its important to remember youre notalone. I deadlines are looming and the reading list is piling up, turnto those around you. Your classmates will be eeling the pressure justas much as you are. But you also have another avenue o support the

aculty. Tose experts at the ront o the classroom are there or you as well, so reach out to them. Tey want to ensure your MBA experienceis a positive one, so tap into their expertise, ask them or guidance, andmake the most o the pro essional support they have to o er.

Ann Graham

How farwill you go ?

www.solvay.edu/[email protected]+32(0)2 650 65 17

SOLVAY MBA

- International learning environment- In the heart of Europe- Transforming theory into practice- Two scheduling modes(10 or 20 months)

R e g i s t e R

t o o n e

o f o u R

i n f o - s e s s i o

n s !
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28/40Rubrik

F o

t o :

F o

t o l i a

Whos a raid o theBIG BAD GMAT?There is little that strikes ear into the hearts o MBA candidates as much asthe Graduate Management Admissions Test, the GMAT. However a GMAT scoreis virtually an essential. David Wilson, managing director o the Graduate Ma-nagement Admissions Council (GMAC) which runs the test notes that 90 percent o the worlds leading business schools demand it as a comparison toolamong applicants.

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Te GMA is a rigorous test, thats true, and itrequires considerable practice and preparation,not simply because it is tough but because it usesa unique line o questions and answers that you

will not have encountered be ore. Knowing how to answer, and knowing that you must answerall o the questions or be heavily marked down,is essential to getting the highest possible scoreon the 200-800 scale.

Te GMA average is around 560 globally.op schools will ask or 700-720 but i you are

getting 650 or more you are doing well and mostschools will take a look at you. By the way, many schools have told me, o the record, that they shy away rom incredibly high scores o 780-800,

which put the candidate in the top hal -a-percento intellectual achievers. Why? Because people

with that kind o score should be academics and,generally, academics are not great business people.

In June 2012, GMAC will introduce a new section called IntegratedReasoning but, or now, there are three main sections in the three-hour

test. Dont believe the myths: You can take the test as many times as youlike, although not more than ve times a year. But be warned, someschools will ask to see all o your test scores while some will ask or anaverage and some are only interested in your highest score.

A candidate pro le can ofset a weak scoreTere ore, it is worth knowing which schools youre interested in and

what their take on the GMA is. Ten, study as much as you possibly can, get books and CDs, trainings, join online GMA clubs and dis-cussion groups and lastly dont worry! As Mary Granger, AdmissionsManager o Esade Business School in Spain, says: Te GMA is one

section o the admissions package that we look at, but it is not the be-all and end-all. A weak GMA score can be o set by strong aspects o work experience or a candidates personal pro le. Te opposite is truetoo, o course. A high GMA score is welcome but doesnt guarantee acandidate who is not the right t an automatic entry into ESADE.

Tere is a total of 37 questions in the GMA and 75 minutes in which to answer them. Te questions are devided into three sec-tions Te Analytical Writing Assessment (AWA), the Verbal and the Quantitative Section (often known a Quant):

Analytical Writing Assessment (AWA): Te Analytical Writing Assessment is split into two essay questions (analysis o an issue andanalysis o an argument) and is designed to test participants under-standing o an argument, their ability to critique it and their ability toexplore the complexities o an issue or opinion. Tis section changesin 2012 when one o the questions is replaced with an entirely new section called Integrated Reasoning.

Verbal section: Split into three sections (reading comprehension,critical reasoning and sentence correction), the Verbal part o theGMA is designed to test participants understanding o the Englishlanguage. With a total o 41 questions, and 75 minutes in which toanswer them, students are presented with a mix o the three questi-

on types. Te difculty varies according to your ability, determinedthrough the GMA s Computer Adaptive est (CA ) ormat. Inthis section there is no right or wrong answer. Instead o the content

o their answer, test-takers are graded on their ability to develop anopinion, provide concrete examples to support their ideas and makethem clear to the reader, all the while expressing themselves in gram-matically correct English.

Quantitative section: Split into two main sections (data sufciency and problem solving), the quantitative part o the GMA is designedto test participants ability to think conceptually around mathemati-cal problems, complete maths problems or analyze gures. For many GMA test-takers, this section is the most daunting, and especially so or those who have not considered maths or a long time. Howe-ver, the maths content covered on the GMA is not considered too

difcult or advanced. In act, many will have seen similar questionsbe ore, during high school.Giselle Weybrecht, a London Business School alumna and aut-

hor o the recent book Te Sustainable MBA, says, out o the many requirements I needed to prepare or my applications, the GMA

would prove the hardest. So what are her top tips or GMA success?Dont book your test at the last minute or

Documents

MBA in Europe 2011