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May WebSphere Platform Launch. WebSphere Delivers Dynamic e-business. Enhanced Foundation and Tools. Pre-Packaged Business Infrastructure. WebSphere Delivers Dynamic e-business. WebSphere Evolves Platform for Dynamic e-business. Enhanced Foundation and Tools. - PowerPoint PPT Presentation
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May WebSphere Platform Launch
Enhanced Foundation and Tools
Pre-Packaged Business Infrastructure
WebSphere Delivers Dynamic e-business
Enhanced Foundation and Tools
Pre-Packaged Business Infrastructure
WebSphere Delivers Dynamic e-businessWebSphere EvolvesPlatform for Dynamic e-business
Key Integration Points Foundation - WebSphere Application Server and Application
Development Tools Presentation capabilities to maximize productivity Deployment capabilities to maximize web traffic performance
June 28, 2000
WebSphere software platform
14
12
10
8
6
4
2
01999 2000 2001 2002 2003 2004
Application Server MarketSource: IDC 2000
Accelerating e-business Platform Market
Val
ue
(US
$B
) 40
20
0 IBM BEA
WebSphere: Fastest Growing Platform
Mar
ket
Sh
are
(G
IGA
)
Application Server MarketSource: GIGA Apr 2001
1999 2000
35,000 customers worldwide
9,000+ ISV applications
7,000 certified professionals
WebSphere Market Success
Nasdaq
Cigna
Siemens
Heineken
Boeing
Shell
Bank of Ireland
State Farm
J P Morgan
HSBC
IT Ergo
Barclays
US Mint
Farmers Insurance
UBS
MetLife
US Air Force
Southwest Airlines
Merrill Lynch
Chase Manhattan Bank
Bank of Montreal
Bank of Nova Scotia
AXA
UPS
Coca-Cola
Deutsche-Bahn
Borders
Kemper
Ford
Agricultural Bank of China
Post Office (EMEA-UK)
Nordea
American Express
Fortis
Marriott
First Union
BNP
Toys R Us
Bayer
Credit Suisse
Blue Cross Blue Shield SC
BASF
Aetna
Prudential
Nestle
Caterpillar
AT&T
Wal-Mart
Sears
GTE
Morgan Stanley
PaineWebber
Bristol-Myers Squibb
DaimlerChrysler
Kimberly Clark
Top Flight Customers
Web Publishing Web Publishing
e-business Transactions e-business Transactions
Internal Integration Internal Integration
Value NetworksValue Networks
Dynamic e-businessDynamic
e-business
Source : The McKenna Group, IBM Market Research
ntelligent transactions
ntegration
nfrastructure
B
U
S
I N
E
S
S
V
A
L
U
E
Dynamic e-business
Greatest business value
Most platform agility and efficiency
Best developer value based on open standards
WebSphere Answers
EffectiveExploit the e-business opportunityReact more quickly than competitorsAttract and retain a loyal customer baseReach customers and employees anywhere, anytime
FastRespond rapidly to changeReduce time to marketGrow seamlessly
EfficientDrive for tighter integration to cut expenseMaximize performanceReduce implementation costs
Answering the Market
Incorporating integration and BPM in a transactional context Enhancing foundation with version 4.0 Delivering pre-packaged business infrastructure Widest support for open standards -- leader in web services
Customer and Partner Applications
Application Accelerators
Foundation Extensions
e-business Foundation
Development Presentation Deployment Integration
May 30, 2001
Platform for Dynamic e-business
Realize greatest business value versus competition Over twice the performance throughput per $ invested
Deliver the technology required for dynamic e-business First with Web services technologies - SOAP, WSDL, UDDI First with J2EE added value optimized for dynamic web transactions
Easily start with an e-business platform adaptive to change via superior configuration flexibility, extensibility and scaleability Leverage your existing assets to build robust e-business infrastructures
Broadest range of complementary, integrated middleware Over 9,000 ISV applications available (500% YTY growth)
Establish the most productive developer environment through a full range of integrated and extensible AD tools
Greatest number of certified developers 7,000 professionals worldwide across industries, disciplines
WebSphere Platform
Three New Offerings enable you to...
Accelerate exploitation of dynamic e-business for competitive advantage Single installation, single source for complete solution
Implementation results seen in days, not months• 30- 50 % cycle time reduction results
Rely on integrated technology based on solid foundation Reach across the enterprise from host systems to customers
• Internet access for PC's, cell phones, PDA's supported Process integration inside and outside company boundaries
• Based on open standards, Web services
Realize great return on investment IBM integrated solution costs less than multi-vendor competition $10M annual benefits cited at one key customer Development costs reduced 50% at another
Pre-Packaged Business Infrastructure
Ability to ExecuteAbility to Execute
with point product technologywith point product technology
Ability to Execute with the Ability to Execute with the WebSphere Software WebSphere Software
PlatformPlatform 50% Code reuse
Financial benefit of $10.3M
Reduced development cost 50%
Application running in 90 days
7,000 certified professionals
Reduced cycle time 30 - 40%
B
U
S
I N
E
S
S
V
A
L
U
E
Delivering Dynamic e-business
Enhanced Foundation and ToolsWebSphere Application Server Version 4.0WebSphere Application DevelopmentWebSphere Studio Workbench
Pre-Packaged Business Infrastructure
WebSphere Delivers Dynamic e-businessWebSphere EvolvesPlatform for Dynamic e-business
A single Web services-enabled J2EE certified technology base is the core of Version 4.0
Different configurations add or subtract services to the core to meet the needs of different groups of customers
WebSphere Application Server v4.0
WebSphere Application Server v4.0
WebSphere Application Server v3.5
Standard Edition
Standard Edition
Advanced Edition
Advanced Edition
Enterprise Edition
Enterprise Edition
OS/390 Enterprise
Edition
OS/390 Enterprise
Edition
WebSphere Application Server Version 4.0
Increased customer flexibility, easier growth
Faster time to market of configurations for niche needs
First step to dynamic electronic licensing, configuration
Dep
loym
ent
Qo
SProgramming Model
QoS
Full Distributed QoS
Standalone Server QoS
Extensible Enterprise QoS
WebSphere Application Server Version 4.0
WebSphere Application Server v3.5
Standard Edition
Standard Edition
Advanced Edition
Advanced Edition
Enterprise Edition
Enterprise Edition
OS/390 Enterprise
Edition
OS/390 Enterprise
Edition
Ease of Deployment
RAS and Performance
Dep
loym
ent
Qo
S
WAS Advanced EditionWAS Advanced Edition
WebSphere for z/OS WebSphere for z/OS
WAS Enterprise EditionWAS Enterprise Edition
Development--only Config Option Development--only Config Option
Programming Model QoS
J2EE & Web Services
Single Server Config Option Single Server Config Option
Version 4.0 Configurations
WAS Advanced EditionWAS Advanced Edition
WebSphere for z/OS WebSphere for z/OS
WAS Enterprise EditionWAS Enterprise Edition
Development--only Config OptionDevelopment--only Config Option
Programming Model QoS
J2EE & Web Services
Deployment QoS
Ease of Deployment
RAS and Performance
Single Server Config OptionSingle Server Config Option
New Single Server Configuration
Same Web services,J2EE runtime
Browser-based adminw/o clustering, workloadmanagement
Very rapid deployment; fewerpre-reqs, small footprint
For stand-alone department and small or medium business applications
Free development-only license for Linux and Windows
Version 4.0 Technology Highlights
Full Web services support (SOAP, UDDI, WSDL, XML, J2EE 1.2) including robust integration and transaction technology
Unparalleled connectivity including J2EE JCA, CORBA, Active-X and expanded database support (native and JDBC)
EJB 2.0 Message Beans and JMS Listener Support
EJB Extensions - Globalization, Business Rules and Process Flow Intelligent adjustments to client locales for time zone, currency, language, etc. Dynamic updates without re-coding when business practices change Agile and adaptable business process flows via BPBeans technology preview
Expanded price/performance leadership via dynamic EJB reloads, dynamic caching (multi-tier, JNDI), txp optimization, etc.
IBM Performance Benchmark Application (freely available on Web)
More than double JDBC throughput per $ of investment 75% greater EJB transaction throughput per $ of investment Near linear growth in scaleability performance Improved WAS v4.0 technology will drive even greater performance (15% - 200%)
ProcessorsProcessors1 6 12
0
500
1000
1500
2000
WebSphere
EJB dynamic pages/second
1 6 120
500
1000
1500
2000
2500
3000
JDBC dynamic pages/second
http://www6.software.ibm.com/dl/websphere27/benchmark-p)
Other
Performance & Scaleability
Virtual users0 10 20 30 40 50
300
200
100
0
Pagesper second
WebSpherePeak: 720 pps, 450 virtual usersA.R.T.: 0.3 secBorland AppServer
Peak: 84.3 ppsA.R.T.: 0.6 sec Sybase
EAServerPeak: 45.6 pps, A.R.T.: 1.0 sec
Title Search
BE
TT
ER
IBM's WebSphere Application Server, Advanced Edition 3.5 was by far the fastest and most scalable server on the scenario test. At its peak, it maintained 4,000 virtual users at 177 pages per second. Because of its sophisticated dynamic page-caching algorithms, WebSphere was also the clear winner on the title search test. It also had the best A.R.T. at peak performance on nearly all of the tests.
Source: Sahil Gambhir, PC Magazine http://www.zdnet.com/products/stories/reviews/0,4161,2713476,00.html
“”
WebSphere Application Server Wins PC Magazine Editors Choice
Hewitt Associates Major global human resources consulting firm Manages $300B retirement funds for 150 client companies
Direct access to accounts for business partners Full B2B integration based on open standards Real time transactions with token encryption security
The proof
“We achieved full B2B integration [at Hewitt] using advanced open standards technologies running on WebSphere Application Server. And we did it under five months. We estimate it would have doubled the cost and time involved if we had built all the pieces from scratch.
—Tim Hilgenberg, Chief Technology Strategist,
Business Logic Corp.
”
WebSphere Application Server
GA 3/30/01 for Z/OS and OS/390 6/30/01 Advanced Edition 2H01 Enterprise Edition
Platforms Windows Linux Solaris HP-UX AIX OS/390, z/OS OS/400
Configuration Options Advanced Edition
Single Server OptionDevelopment-only Option
Enterprise Edition z/OS and OS/390 WebSphere Technology for
Developers preview technologies
Pricing $35,000/CPU for Z/OS $12,000/CPU Advanced Edition $8,000/CPU Advanced Single Server No charge for Development Server
Web Services Enabled
WebSphere Application Server4.0 Packaging
IBM AD =Comprehensive
Integrated DevelopmentEnvironment
+ Broad Middleware and Platform Support
+ Growing Developer Community
+ Leadership in Open Technologies
WebSphere Developer Value
WebSphere Application Development A flexible and extensible development environment
Comprehensive and integrated
Broad middleware and platform support
Full application development life cycle
Leverage complementary third-party tools
Integrated iRAD capabilities
An integrated open programming model Leadership in open technologies and standards
Rapid support for new technologies -- e.g., Web services, mobile, voice
Tight integration with WebSphere Software Platform
Expanding Business Partner and Developer community added value WebSphere Developer Domain, developerWorks, alphaWorks
IBM/Partner Education and Training
Design Patterns and Intellectual Assets -- e.g., templates, papers, etc.
Key WebSphere AD EnhancementsNo Cost J2EE and Web Services Application Server for Developers
WebSphere Application Server, Advanced Edition Development-only Option Electronic Support and Community Resources
New Application Development Tools Delivering Expanded J2EE, Web Services and e-business Middleware Support
VisualAge for Java v4.0 WebSphere Studio v4.0 Expanded WebSphere Software Platform support (WAS, Mobile, JCX, etc.) Technology previews of next generation IBM application development
environments
New WebSphere Studio Workbench tool development kit Open development kit for building and integrating tools Technology foundation for IBM's next generation of application
development tools Growing industry support among application development tools vendors Available via IBM PartnerWorld
Business Process Modelingƒ Holosofx
Requirement Managementƒ RationalSuite Analyst Studio
Application and Data Modelingƒ RationalSuite Developer Studio
Web Content Managementƒ Interwoven SiteExpress
Software Configuration Management
ƒ Rational ClearCase / ClearQuest
ƒ Merant PVCSƒ Serena ChangeMan
Quality Assurance / Performanceƒ RationalSuite Test Studioƒ Sitraka
Business Process Integrationƒ CommerceQuest
Rules based developmentƒ Versata
Connectorsƒ Extricityƒ Neon
Development toolsƒ Instantiationsƒ Macromedia
Application and Data Modeling
Business Process Modeling
Qua
lity
Ass
uran
ce
Req
uire
men
ts M
gmt
Software Configuration Management
Web Content
Data Code
Web C Mgmt
WebSphere Studio Workbench Partners
Bus
ine
ss R
ule
s
NavigatorView
PropertyView
Content Editable View(s)
Content Outliner
TaskList
Platform APIs / Extension Points
Common Services•Resource Management•Project Model•Team Programming Model•Scripting Support•Debugging•Extensibility Framework
Desktop
StandaloneTool
WebTooling
ModelingTool
Common Frameworks•Widget Toolkit•UI Frameworks•Source Editing Framework•Graphics Editing Framework•MOF and XMI•Builders, Markers, Help
Platform APIs / Extension Points
Common Services
Desktop
Java ToolingIDE
Repository
Common Frameworks
Technologies to open source
CCLTInterface
CVSInterface
OtherInterfaces
Resource ManagementProject ModelTeam Programming Model
DebuggingExtensibility framework
Widget ToolkitUI FrameworksEditing FrameworksBuilders, Markers, Help
PublishedExtension
Points
ISV plug in - or contribution
WebSphere Studio Workbench An Open Tool Development Kit
Rapid ADTools
WAS WAS Advanced EditionAdvanced Edition
WebSphere for z/OS WebSphere for z/OS
WAS WAS Enterprise EditionEnterprise Edition
Development--only Config Option
Programming Model QoS
J2EE & Web Services
Single Server Config Option
No-cost Application Server for Developers
Free Development-Only Optionƒ Full J2EE and Web services
programming model w/o the admin overhead
ƒ Electronic support and community via WebSphere Developer Domain; phone support also available (optionally priced)
ƒ Licensed for development-only usage; AE Single server configuration on Windows or Linux
Supported by third-party and IBM tools (e.g., same runtime as integrated into WebSphere Studio and VisualAge for Java)
Complemented by WebSphere Developer Domain and WebSphere Technology for Developers preview program
J2EE and Web Services Development
Industry's first Integrated AD environment for J2EE, XML, SOAP, WSDL, UDDI and other Web Services standards for dynamic e-business
The first development environment (server + tools) that enables developers to build Web Services for deployment across multiple Java platforms
Supports open standards: XML, HTTP, UDDI, SOAP, WSDL, and J2EETM
Supports publishing/finding Web service descriptions in public/private UDDI registries
Generates Java code that implements the interface to a Web service (WSDL/SOAP)
Extends existing applications easily and turns them into web services enabled e-business applications (legacy asset analysis and leverage)
Supports Visual Workflow Composition of Web Services
Sample code, design patterns and education and training
CareTouch Lifecare health Company Online support for patient services
Carepanion Application Robust e-commerce site in 85 days 2500 concurrent users initially, open ended scaleability
The proof
“We estimate we saved two to four weeks of development time and reduced the cost of building the solution by approximately 1.4 million dollars...Sometimes building interfaces can be a challenge, but with the integration of Visual Age for Java with WebSphere, it was very easy.
—Dr. Prasuna Dornadula Vice President, Web Development”
WebSphere ApplicationDevelopment Tools
WebSphere Application Development V4 Packaging
Configuration Options VisualAge for Java Professional Edition VisualAge for Java Enterprise Edition WebSphere Studio Professional Edition
Includes VisualAge for Java PE WebSphere Studio Advanced Edition
Platforms Development:
Windows Deployment:
All WebSphere Server Platforms
GA 7/20
Pricing VA for Java PE: $149 VA for Java EE: $2999 WS Studio PE: $599 WS Studio AE: $1999
Web Services Enabled
Enhanced Foundation and ToolsWebSphere Application Server Version 4.0WebSphere Application DevelopmentWebSphere Studio Workbench
Pre-Packaged Business InfrastructureWebSphere Business Integrator Version 2.1WebSphere User Experience for Multiplatforms Version 1.1WebSphere Everyplace Access for Multiplatforms Version 1.1
WebSphere Delivers Dynamic e-businessWebSphere EvolvesPlatform for Dynamic e-business
Nearly half (46%) of enterprise customers surveyed prefer to purchase a completely integrated solution
Content Management and Application Integration software were the two highest rated technologies to be purchased with a Web Application Server (portals and personalization closely followed)
54%
31%
22% 18%
Content Mgmt SW App
Integr SW
Portal SWPersonalization
Srvr
0%
20%
40%
60%
80%
100%
Component technology priority(Along With Web Application
Server)Source: IBM Internal Study
38%
46%
16%
0%
20%
40%
60%
Approach to establishing e-business solution
Prefers to purchase e-business components,led by infrastructure and integration
Prefers to purchase a completely integrated e-business solution, led by the application decision
Not Sure
Buying Behavior Analysis
Pre-packaged Business InfrastructureWebSphere Business Integrator Version 2.1
Business process automation, management, and optimization upheld by industry dominating enterprise application integration
ƒDeliver frictionless process integration inside and outside the company boundaries leveraging existing organizational resources including applications, people and best practicesƒModel and automate business processes across the supply chainƒReact dynamically to business changes with an open, standards-based offering
built on industry-leading middleware
WebSphere User Experience Version 1.1 and
WebSphere Everyplace Access Version 1.1 First in the industry to provide a unique customer experience, extended to the
wireless Internet, measurable to 24X7 availabilityƒAttract and retain customers employing a personalized portalƒDynamically respond to web trends and analysis gathered across your entire web infrastructureƒReach customers and employees anyplace, anytime, with consistency across access points - including the capability to translate text to speechƒImprove customer satisfaction with measurable reliability and customizable quality of service
WebSphere Business Integrator
Challenges
Up to $4.4 Billion was lost in e-commerce revenues in 1999 due to inadequate infrastructure that led to poor site and service performance.
—Source: Zona Research
“
WebSphere Business Integrator
”
Challenges
Backend infrastructure and processes to support e-commerce
e-commerce web sites
Source: Goldman Sachs E-Commerce/Internet 1999
1%
99%
Up to $4.4 Billion was lost in e-commerce revenues in 1999 due to inadequate infrastructure that led to poor site and service performance.
—Source: Zona Research
“
”
WebSphere Business Integrator
What lies beneath the surface
The solution
TradingPartner
Management
EnterpriseResourcePlanning
CustomerRelationshipManagement
PARTNERS
CUSTOMERS
In an e-business world, processes are not isolated to individual applications... they span your enterprise... and beyond.
Single infrastructure
Enables agility
Significant enterprisewide savings
Complete system management
Manage and improve
service levels
WebSphere Business Integrator
Web
Sp
her
eB
usi
nes
s In
teg
rato
r Private Exchanges
Direct Partner
Connection
Public Exchanges
Partner 1
Partner 3
Partner 2
Head Office
Division 1
Division 3
Division 2
Single infrastructure
Intercompany process management
Significant enterprisewide savings
WebSphere Business IntegratorScenario
AT&T Shortened customer response time from 60 days to 5 days
Increased quality and customer service
Improved process visibility
and management
First Union Reduced cycle time 30-40%
Implementation time was 10-days for production pilot
Aetna Insurance Business Agility : Envision new offerings and rapidly deploy them
Business Visibility : Highlighted business anomalies - previously unseen
The proof
IBM's Business Process Management bridges the gap between the business and IT.
—Scott Fleming, First Union“ ”
It took two weeks to build the prototype process model, designed by business users and implemented by the IT department.
—Bob Miano, Aetna Insurance
“ ”
WebSphere Business Integrator
Configuration Options Messaging middleware and business
integration Integration adapters One-to-many connectivity model, plus
transformation, intelligent routing and information flow modeling
Workflow management Access Management Personalization Integrated application development
workbench Automated Business-to-business
integration Electronic Data Interchange Application Serving
WebSphere Business Integrator Packaging
Web Services Enabled
GA 5/31
Pricing $45,000/cu Enterprise Deployment $25,000/cu Entry Configurations $15,000/cu Development
WebSphere User Experience
Standards for user experiences are rising
Competitors are just a click away
Need to attract, engage and retain customers
Need to provide user experience
at a reasonable cost
Challenges
They don’t know who I amThey don’t know what I like
They can’t make recommendations
WebSphere User Experience
Deliver a world-class user experience
Increase customer loyalty through personalization
Flexible and scalable for rapid e-business growth
Leverage existing investments
Improve productivity,
satisfaction and profitability
The solution
CustomizationPersonalization
RecommendationsPortalization and syndicated content
High quality content
WebSphere User Experience
Push Server TechnologyPush Server Technology
Presentation
Personalization
Portal
+
EnterpriseContent
Management
Enterprise Digital Assets
Web Content
Published Content and JSPs
Third Party Feeds
Enterprise Applications
Site Analysis
Language TranslationLanguage
Translation
Load Balancing Caching Quality Of ServiceLoad Balancing Caching Quality Of Service
We
b A
pp
lic
ati
on
Se
rve
r
Developers Tools
Web Content Management
DeploymentDevelopment
Approval
Site Visitor
WebSphere User ExperienceHow it works
Differentiate yourself
Continuous improvement
Increase customer loyalty
Scenarios
Internet user Bank Portal
Bank
e-Banking
Mortgages
Investments
Consumer Banking
WebSphere User Experience
“We are excited about IBM’s two new WebSphere offerings WebSphere Everyplace Access and WebSphere User Experience. They will greatly enhance our ability to deliver the robust, next-generation e-business systems required by our customers.
—Joe Lindsay, Chief Technology Officer, eBuilt”The new product offerings to support WebSphere will allow Bekins to offer a robust, flexible and personalized experience for each of the end users. The J2EE compliant Portal server is a welcome addition to the family and will be implemented at Bekins to support Internet based access for PC's, cell phones, PDA's and other pervasive devices. IBM is now a 1 stop shop for designing, creating and delivering dynamic e-business solutions.
“
”—Randall Mowen, Director of Data Management & e-business Architecture, The Bekins Company
WebSphere User ExperienceThe proof
WebSphere User Experience PackagingConfiguration Options WS Personalization (4 cpu licenses) WS Site Analyzer (1 cpu license) WS App Server, Adv. (4 cpu licenses) WS Studio (1 developer license) Interwoven TeamXpress (1 cpu license) IBM Content Mgmt (1 cpu license) WS Portal Server (4 cpu licenses) Integration scenarios and sample code
Language Support Personalization, Site Analyzer, App
Server, IBM Content ManagerEnglish, French, Spanish, Italian, German, Japanese, Chinese (Simp and Trad), Korean, Brazilian Portuguese
Portal Server, Interwoven TeamXpress English
IBM Content Manager supports 13 other languages
Platforms AIX NT/Windows 2000 Solaris some products have additional
platform support including Linux
Optional Components WS Translation Server Push Technology WS Edge Server 1 Year Supportline
Availability 5/31/01
Price $261,000 (across 4 cpu license)
Competitive Price Comparison
$500K SW+ Integration Services
Web Services Enabled
WebSphere Everyplace Access
Demand for anytime, anywhere access to your e-business
Desire to protect existing Web investments and infrastructures
Complexity of dealing with new technology
Challenges
I don't have mobile access to the siteI don’t have voice interaction
WebSphere Everyplace Access
Easy access to your e-business from any contact point
Lower development costs and decreased time to market
Consistent e-business experience through multiple channels
A scalable, integrated, standards-based solution
The solution
WebSphere Everyplace Access
How it works
Application Server
WML, HDML, markup
languages
HTML+annotation
VoiceXML
VoiceXML browser, speech recognition and text-to-speech engine
Dynamic content adaptation and
streamlined delivery
Voice
Tools to design, develop and deploy applications
Site Visitor
Text & Images
WebSphere Everyplace Access
Connect from home
Do your banking during a meeting
Use voice recognition to access an account from your car
Scenarios
Customer
Wireless network
Internet
Bank
Banking
Stocks
Mutual funds
Money marketaccounts
Telephony gateway
IBM WebSphere Everyplace Access
Tom.com Time to market - first voice portal in mainland China Extended reach - users can get information on weather, travel, news, entertainment,
finance, using voice interaction
Kaifeng Securities WAPHead! is helping Kaifeng Securities bring mobile stock trading to China, with
WebSphere technology
VoiceRite
The proof
IBM WebSphere Everyplace Access
We are confident that within five years, we will generate an annual estimated profit of RMB 18 million (US$2.25 million) through Net transactions, compared to RMB 16 million (US$2 million) from direct sales.
—Mr. Hu Yanru, General Manager, Kaifeng Securities
“”
WebSphere Everyplace Access provides an exciting tool for our company to provide solutions for the reuse of existing Web content for the next generation of voice response technology.
—Joshua Shrager, Chief Executive Officer, VoiceRite
“”
This voice portal platform enabled us to deploy a speech system with high accuracy which our users enjoy which we can easily scale as its popularity grows.
—Lei Lei Wang, General Manager, TOM Voice
“”
WebSphere Everyplace Access Packaging
Offering Components WebSphere Transcoding
Publisher Version 3.5 WebSphere Voice Server
Version 1.5 WebSphere Application Server,
Advanced Edition, Version 3.5 WebSphere Studio, Advanced
Edition, Version 3.5 VisualAge for Java, Enterprise
Edition, Version 3.5
NLS* English, French, Spanish, Italian,
German, Japanese, Chinese (Simp and Trad), Korean, Brazilian Portuguese
*Voice Server speech technology supports only U.S. and U.K English, French and German
Platforms AIX NT/Windows 2000 Solaris Linux*Voice Server supports NT and AIX but runs
on a separate machine
Optional WebSphere Edge Server WebSphere Translation
Server 1 Year SupportLine
Availability 5/31/01
Price $49,500 per CPU
Competitive PriceComparison $75,000+ Integration Services
Web Services Enabled
Web Publishing Web Publishing
Market-Leading Application Serving
Web to Host Leadership Simplified Web Page
Development
e-business Transactions e-business Transactions
Number One Commerce Application Award-Winning Advanced Application Server Advanced and Integrated Application Development User Experience and Everyplace Access Offerings Edge Serving for 24x7 Availability Internal Integration Internal Integration
Value NetworksValue Networks
Messaging and Integration Market Leader Business Process Management WebSphere Business Integrator Offering Industry Focused Solutions (MQFSE)
Dynamic e-businessDynamic
e-business
Intelligent transactions built on highest level of process integration and most comprehensive, standards-based e-infrastructure software
Delivering Dynamic e-business
Only WebSphere supports the full range of standardsthat deliver dynamic e-businessAll of the products and pre-packaged offerings deliver support for Web services and IBM is leading the industry in the vision and commitment to dynamic e-business.
Only WebSphere is delivering the performance forcost and market leadership in application servingWebSphere Application Server Version 4.0 will widen the leadership gap in performance and scalability.
Only WebSphere is delivering pre-packagedinfrastructure to the market to help customers solveproblems and create opportunities faster and betterWebSphere Business Integrator, WebSphere User Experience, and WebSphere Everyplace Access are first-of-kind proof points on innovation and delivery of customer value.
Delivering dynamice-business today
Additional Charts on Other Products Associated with the May 30
Announcements
WebSphere Translation Offering
The Next Business Challenge:
Language TransparencyCustomer support needsGerman speakers who know our product
30% of your web traffic is coming from overseas.quite often they are leaving without buying
250 Million people from 124 countries on the Web
80% of the Web is in English
20% of the web is in 70 different languages
There is a language barrierBarrier to businessBarrier to communicationsBarrier to customers
The e-mail from your distributor is in Italian
2 Billion e-mails a day over the net.
English only 20%
2 to 5 18%
6 to 10
28%
More than 10 34%
In how many languages do you produce marketing collateral?
Results Of 2000 WebSphere Market Survey
29% of companies expect to use machine translation on their sites within the next 12 months
Top 10 US web sites get up to 30% of their traffic from outside USA (eStats, 9/99)10% to 30% of traffic on average US site comes from abroad (Forrester, 7/99)Benefits of supporting multiple languages (Forrester 5/98)
Visitors linger twice as long as they do at English-only web sitesBusiness users are three times more likely to buy when addressed in their languageCustomer service costs drop when instructions are displayed in the user's native language
Trends in translation
No plans62%
Yes32%
Within 6 months6%
Source: Forrester May 1998
Sample: 50 US based firms
Does your Web site support non-English languages
Professional translation is expensive and hard to find
Fast, inexpensive translation of your web site
Fully integrated into e-business architecture for consistency and affordability
Customizable dictionaries for unique words and expressions
What if you could extend the e-business Application Model?
IBM WebSphere Translation Server
Enables Multi-Lingual Access for superior service and Enables Multi-Lingual Access for superior service and operational effectivenessoperational effectiveness
User Maintenance Dictionary Tools allow specific User Maintenance Dictionary Tools allow specific words to be added to a domainwords to be added to a domain
IBM WebSphere Translation Offering
Communicating with international audience seems too complicated and time-consuming
Skills and resources for internationalizing content don't exist in your company
Don't want to make a huge investment, but would still like to see if internationalization would expand business
Challenges
IBM WebSphere Translation Offering
WebSphere Translation Offering allows companies to internationalize without investing in expensive professional translation
Installation and configuration services for rapid prototyping
Offering includes linguistic services for company-specific words and phrases
Enables real-time chat and e-mail translation
Solutions
Scenarios
IBM WebSphere Translation Offering
WTSServer Farm
Custom MT enabled enterprise application
IP access
Java Custom
Connection
WTS Connector
Notes backboneMT enabled Lotus Notes clients
WTS Connector
Web SiteMT enabled Intranet or Extranet site
Connectors to:HTTP ServersNotes E-mailSametime ChatTranslation Objects for custom apps
WTS Connector
Sametime chat for multilingual support
The Proof
IBM's entry signifies a major turning point and will help validate and accelerate the adoption of machine translation, a software market projected to reach $378 million by 2003. — Steve McClure, vice president, Speech and Natural Language Software, IDC
Deutsche Bank Private Banking has chosen IBM WebSphere Translation Server to facilitate the automatic translation of Internet and intranet content in its new Knowledge Management System. —Marco Stein, project leader, Global Private Banking Intranet, Deutsche Bank.
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WebSphere Translation Offering for Europe for Multiplatforms
Software licenses - European languages
Onsite installation/configuration
Complete Web site analysis for translation quality
Customer specific dictionaries for each language pair in both directions
One fixed price
English FrenchEnglish ItalianEnglish GermanEnglish Spanish
WebSphere Translation Offering for Asia for Multiplaforms
Software licenses - Asian languages
Onsite installation/configuration
Complete Web site analysis for translation quality
Customer specific dictionaries for each language pair
One fixed price
English JapaneseEnglish Korean
English Simplified Chinese
English Traditional Chinese
WebSphere Studio Version 4.0
WebSphere Studio
Is a key component of IBM's family of tools that provides the build capability of the Application Framework for e-Business.
Complete and easy-to-use
An advanced site managment Workbench
Integrated team development environment
Improves developer productivity
Integrates with IBM and third party tools
Improves testing, deployment and management of web applications
Comes in two editions:
Professional Edition
Advanced Edition
Studio Features
Workbench to edit & manage web content
Visual Page Designer
HTML, JSP, Compact HTML, DHTML
Technology from WebSphere Homepage Builder
Wizards that allow non-programmers to quickly build new WebSphere applications
Including WML (Wireless),Voice XML and now Web services
Everything in one box!
Studio Features (continued)
Publishing and Deployment tool
Advanced debugging tools
Applet and graphic design tools
Integration with VisualAge for Java and source control libraries
Archiving
Compresses entire site into single file, for backup, retention, distribution
Plug-ins for IBM and third party tools
Everything in one box!
Lots more
Additional Integrated tools:
Distributed Debugger, step through JSP pages to debug pages
Applet Designer, a visual authoring tool that makes it easy to build new Java Applets
WebArt Designer, a handy tool for creating masthead images, buttons, and other graphics for your page
Animated GIF Designer, for assembling GIF animations, based on IBM's award winning WebSphere Studio Homepage Builder
Complementary Products:
IBM HotMedia- a Java-based rich media solution that allows for streaming video, audio synchronization with images, multi-track animations, panoramas, 3d ( VRML) and much more
Macromedia Flash, Fireworks, Freehand and Director trial copies for illustrations and multimedia
Industry First!
Studio V4.0 Enhancements
New Web Services Wizardsallows developers to easily develop, describe and publish web services.
Support for Java Server Pages (JSP) 1.1 and Servlet 2.2Now WebSphere Stuidio V4.0 includes WebSphere Everyplace Suite Software Development Kit (SDK)
Location Based Service Beans (LBS), Push API, WAP emulator
Studio V4.0 supports Portal Server 3.5create personalized web experiences by adding JSP and HyperText Markup Language (HTML) fragments to your projects through Studio's Page Designer
The press agree:
"Developers can create HTML and Java Server Pages (JSPs) with similar ease." - InfoWorld
"...its support for Java Server Pages sets WebSphere Studio apart." - PC Week
"WebSphere Studio 3.0 contains a Web design program that is entirely competent, if not amazing" - Internet Business, UK
"[Studio] offers some of the best Java Server Page (JSP) support we have seen." - Smart Reseller
Dynamic page development made easy
Best of Show for WebApplication Development
Oct 1999
WebSphere Studio Benefits
Reduces effort/cost to deliver and grow dynamic web applications for the WebSphere Platform
Reduces effort to deploy a complete tools solution for dynamic web application development
Investments in tools and skills is maintained through integration of existing tools with WebSphere Studio
Expansion of capability though WebSphere and VisualAge family to grow and differentiate