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Maximize Your WAN Investment with Cisco Intelligent WAN and Akamai Connect
PSORST-3000
Liad Ofek
Sr, Manager Technical Marketing
Enterprise Networking Group, Cisco
© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Agenda
• Introduction to IWAN
• Akamai Connect Solution
• Use Cases
• Caching Technologies
• Configuration and Monitoring
• Conclusion
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
YESTERDAY Minimal Engagement
Business Leaders and IT Must Come Together to Capture Revenue
Is Your Business Ready to Capture New Opportunities?
Branch Innovation Creating Content Explosion
of CIO/IT Say Demand for Bandwidth Will Increase
of CMOs Feel Unprepared for Data Explosion
TODAY Immersive Experience
HD Video Social Media
Guest WiFi
Perimeter Security
Beyond
Enterprise Apps
Cloud Apps
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Mobile Device Network Traffic
OS Update File Size*** Average App Size** Average Number of
Apps per Device*
Sources:
* http://www.nielsen.com/us/en/newswire/2012/state-of-the-appnation-%C3%A2%C2%80%C2%93-a-year-of-change-and-growth-in-u-s-smartphones.html
** https://www.abiresearch.com/press/average-size-of-mobile-games-for-ios-increased-by-
*** http://www.wirelessandmobilenews.com/2013/05/samsung-galaxy-s3-iii-update-android-4.2.1-jelly-bean.html
http://theiphonewiki.com/wiki/Firmware#iPad_4
http://answers.microsoft.com/en-us/windows/forum/windows_other-windows_update/what-is-average-monthly-size-of-update-downloads/dfe9bb34-c2dd-478e-a6cb-0a26228cf552
Windows
Android
iOS
Jelly
Beans 4.1
Windows 7
iOS 7 for
iPhone 5
5
© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Third-Party Lab Test
Chromebook vs. Windows 8 Laptop
Chromebook creates as high as 692.2 times more network traffic
On average, Chromebook creates152 times more network traffic
Chromebook - Average of 152 Times More Traffic
0 2 4 6 8 10
Asus VivoBook S200E Notebook Running…Samsung Chromebook Running Chrome OS
Document
Manipulation
Photo
Manipulation
Video
Manipulation
Music
Manipulation
Web
Browsing
Note
Taking
Test
Taking
0.14
0.27
2.73
0.21
6.06
5.00 8.65
18.30
77.39
145.56
211.29
57.84
10.80
41.33
http://principledtechnologies.com/Microsoft/Chromebook_PC_network_traffic_0613.pdf
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Emerging Branch Demands The Application Landscape Is Changing
Applications Are Moving to the Data Center and Cloud
Internet Edge Is Moving to the Branch
Branch
Cloud
Data Centers
of CIOs Expect
to Operate via
the Cloud by
2015
More Mobile
Data Traffic
by 2015
of Mobile
Traffic
Will Be
Video
Pressures on the WAN
Fat Apps Mobility Cloud
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Commodity Transports Viable Now
Internet Becoming an Extension of Enterprise WAN
Dramatic Bandwidth, Price Performance Benefits
Higher Network Availability
Improved Performance Over Internet
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Why Move to Internet As WAN?
Internet Pricing vs. Reliability, 1998-2012
of Organizations Are
Planning to Transition
to Internet
Connections
Low-Cost Alternative
1Internet Transit Pricing based on surveys and informal data collection primarily from Internet Operations Forums—
‘street pricing’ estimates 2Packet delivery based on 15 years of ping data from PingER for WORLD (global server sample) from
EDU.STANFORD.SLAC in California
Source: William Norton (DrPeering.net); Stanford ping end-to-end reporting (PingER)
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
And the Internet Transition Pays Off Fast
EXAMPLE:
San Francisco Single MPLS VPN vs. Dual Business Internet ($ per Month)
1.5 Mbps
10 Mbps
$220
$140
$830
$260
$885
$274
$1,014
$303
Dual Internet Links
Combined for Ent SLA
-75%
iWAN MPLS VPN
CoS3 MPLS VPN
CoS2
MPLS VPN
CoS1
Source: Telegeography MPLS VPN pricing for San Francisco as of March 2013; Comcast Web site; Verizon website
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Intelligent WAN: Leveraging the Internet Secure WAN Transport and Internet Access
Branch
MPLS (IP-VPN)
Internet
Private Cloud
Virtual Private Cloud
Public Cloud
Secure WAN transport for private
and virtual private cloud access
Leverage local Internet path for
public cloud and Internet access
Increased WAN transport
capacity, cost effectively!
Improve application
performance (right flows to
right places)
Secure WAN
Transport
Direct Internet
Access
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Intelligent WAN Deployment Models
Dual Internet Hybrid Dual MPLS
Consistent VPN Overlay Enables Security Across Transition
Expensive
Highest SLA guarantees
Tightly coupled to SP
Internet
Branch
Public
MPLS MPLS
Branch
Public
MPLS+
Internet
Branch
Internet
More BW for key applications
Moderately priced
Balanced SLA guarantees
Enterprise
Best price/performance
Enterprise responsible for SLAs
Most SP flexibility
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Intelligent WAN Solution Components
Branch
Internet
MPLS
Private Cloud
Virtual Private Cloud
Public Cloud
3G/4G-LTE
AVC
WAAS PfR
Transport
Independent
• DMVPN IPsec overlay design
• Consistent operational model
• Simple provider migrations
• Scalable and modular design
• Performance Routing (PfR)
• Dynamic Application best path based on
policy(Delay, Jitter, Loss)
• Load balancing for full utilization of bandwidth
• Improved network availability
Intelligent
Path Control
• AVC - Application visibility with
performance monitoring
• WAAS- Application acceleration
and bandwidth optimization
• Akamai Connect
Application
Optimization
• Certified strong encryption
• Comprehensive threat defense with
ASA and IOS firewall/IPS
• Cloud Web Security for secure
direct Internet access
Secure
Connectivity
ISR-AX
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
How the Akamai Platform Works
Application Server Users
Edge Region close to
Origin Server
“SureRoute” and Akamai
Protocol optimize route and
reduce round trips
Edge Region close
to End User
Web-enabled Applications
Mobile Applications
IP Applications
High Performance Global
Overlay Network
Security embedded into
Akamai Edge Servers
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Edge Caching
100ms 200ms
125ms
15ms
10ms
Edge Caching
• Caching rules held at the edge.
• Extremely granular control.
• Greatly improves page loading performance.
• API available for active cache purging.
Application
Origin
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cisco and Akamai Bringing Together Next Generation Optimization
Networking Leader
Leverage existing Cisco routers
All-in-one solution: Application Services, WAN Optimization, VPN, Firewall and Web Security
Cloud Services Leader
Global Delivery Platform (150,000 servers)
Industry-leading in Web Acceleration, Content Delivery, Internet Traffic Engineering
Cisco IWAN
with Akamai
Better Together:
Complementary Platforms, Technology and Expertise 17
© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamai Connect Turbo Charges Cisco IWAN Solution Provides Application Optimization Pervasively Across the WAN Fabric
Transport Independent
Secure Connectivity
Application Optimization
Akamai Connect Integrates Akamai Intelligence with WAAS
Intelligent Path Control
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Now Supports Akamai Cloud | Single-sided Optimization | Secure Direct Internet Access
Building On Cisco WAAS Solution Edge Caching Enhances the User Experience
AKAMAI CONNECT World’s Best Optimization Solution for HTTP Traffic
AKAMAI CACHING AND ACCELERATION
Intranet HTTP
Caching
Dynamic OTT
HTTP Caching
Akamai
Connected Cache
Content
Pre-positioning
CISCO WAAS
LZ Compression
TCP Optimization
Data De-duplication
Application Specific Acceleration
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
The Power of Cisco and Akamai in the Branch Last Mile WAN Optimization | Enterprise Grade Internet WAN | Service Aware WAN
Cisco IWAN with Akamai Vision: Extend High Quality Digital Experiences from Any Cloud
Public Cloud
Private Cloud HD
Akamai Intelligent Platform
Branch
Cisco ISR-AX
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamai Intelligent Platform
Extending Akamai to the Branch with Akamai Connect Akamai Intelligence Inside Cisco ISR-AX
COMPLETING THE LAST MILE
Data Center Branch
Optimal Experience Regardless of Device, Connectivity or Cloud All HTTP Traffic in Private, Public, Akamai Cloud
Prepositioning | Dynamic HTTP Caching (YouTube) | Any Transport
WAN/MPLS
Internet
ISR-AX
Akamai
Connect
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Retailer Application Benchmark Results
Websites Load 50% Faster Instant Access to HD Content
Mobile Assisted
Selling
Without Akamai Connect With Akamai Connect 1st Hit With Akamai Connect 2nd
Hit
ERP App 57s 18s 2s
Repair App 70s 28s <1s
Catalog App 28s 13s <1s
Training/Digital
Signage
Without Akamai Connect With Akamai Connect
Default Quality 144p 720p (HD Automatic)
Time to Load (720p HD) 14s Instant
Omni Channel
Without Akamai Connect With Akamai Connect
CompanyA.com 5.44s 2.72s
CompanyB.com 4.25s 2.60s
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamai Intelligent Platform
Data Center Branch
CISCO
Mobile Assisted Selling: Intranet Content Cache
CISCO
Omni Channel: Akamai Content
Connected Cache (CC) Guest WiFi: Generic Internet Content Cache Training:
Over-the-top Cache
WAN/MPLS
Akamai Connect Edge Caching–Use Cases Optimal User Experience and WAN Offload
Internet
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cache POS data at the branch
Reduce Round Trip Time
Reduce Latency
Reduce network congestion
Pre-position content
WAN optimization with WAAS
Intranet Applications — Transparent Cache
“Intranet”, HTTP/S
Web Content, POS data,
Image files, Retail Catalog
Branch User
Data Center WAAS
SSL Handling, Transport Optimization, Deduplication
and Application Optimization provided by WAAS
Transparent
Caching
MPLS bandwidth is expensive
Users want instant response
Multiple Omni-Channel apps
Businesses moving to rich media experiences
Akamai Solution Network Challenges
Any IP Network
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamaized Content — Akamai Connected Cache
Extranet
HTTP Akamaized Web
Content
Akamai Connected
Cache
Akamai Solution Network Challenges
Branch User
Akamai Intelligent Platform
Authentication to Akamai
Intelligent Platform
Inherit Akamai Edge Server caching rules inside the branch to cache content other caching solutions can not
Utilizes the breadth and scale of the Akamai Intelligent Platform
Automatically takes advantages of changes in the Akamai Intelligent Platform – Akamai caching rules
Customer’s own content already cached in the Akamai Intelligent Platform
Last mile access may still be an issue
Users access their own and 3rd party Akamaized content from the branch
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Site Specific — Over-the-Top Caching
YouTube Channel
Training Videos
Viral Videos
OTT Chaching
Akamai Solution Network Challenges
Internet
Branch User
Cache popular video content
Save bandwidth
Business YouTube channel readily accessible at the Branch
Video consumes bandwidth
Increased Congestion
Desire to have company YouTube Channel perform well
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Generic Internet Content — Transparent Caching
Generic HTTP Web Content Transparent
Caching
Akamai Solution Network Challenges
Internet
Branch User
Cache popular web content
Reduce network congestion
Better WiFi experience
Generic and specific caching rules at the branch
Guest WiFi constrains bandwidth from critical applications
Large file downloads
Comparison shopping
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cache POS data at the branch
Schedule WAAS device to access list of URLs during non business hours
Allows first access to be LAN speed
Keeps digital displays updated automatically without consuming bandwidth during business hours
Off Peak Hour Cache Warming — Prepositioning
Branch User Transparent
Caching
“Intranet”,
HTTP Content
Data Center
WAAS
Access common high resolution video files at start of normal business hours
Common websites accessed at start of work day
Digital product catalogue displays need to be updated
Akamai Solution Network Challenges
Any IP
Network
Generic HTTP
Web Content
Internet
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamai Caching Technology
BASIC
Follows IETF HTTP 1.1 guidelines for standard object caching
Only caches responses marked explicitly as cacheable
STANDARD
Default mode
Also caches objects with no explicit cache marker and with a last- modified date. It ignores “reload” headers from clients
ADVANCED
Caches media files more aggressively, and all object types for longer times (when there is no explicit expiration time)
BYPASS
Turns off caching for a configured site(s)
1
2 3 4
Transparent Caching: with four (4) different mode settings
Connected Cache (CC): Retrieves content from Akamai’s Intelligent Platform
Over-the-Top Caching (OTT): Caching content of 3rd party Web sites using a predefined configuration
Cache Warming or Prepositioning: Scheduled fetch and cache of content from a Web site
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Akamai Connected Cache
100ms
200
ms
125
ms
15ms
10ms
HTTP Akamaized Web
Content
Internet
Branch/DC
Akamaized Content has special caching rules
Greatly improves page loading performance
General Internet content is not cached in cloud platform
Benefit today ends at nearest edge server to datacenter or directly connected user
Edge Caching — Cloud Platform
With Akamai Connect caching no longer ends at nearest edge server and extends to the Branch/ DC
Akamai Connect uses an authenticated Akamai service to automatically get up to date caching rules
Edge Caching — Akamai Connect
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Over-the-Top Caching (OTT)
Over-the-Top (OTT)
Caching caches content from difficult to cache 3rd / non-Akamaized party Web sites using a predefined configuration
OTT Includes
Streamed services (think Netflix, Hulu, and YouTube) now 50% of Internet traffic
Content from multi-origin Web sites
Akamai Connect performs this caching using a configuration that is automatically pushed down to it from the Akamai Intelligent Platform
YouTube.com is the first OTT property released
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Prepositioning and Warming
Cache Prepositioning and Warming
Cache prepositioning is a scheduled pre-fetch of content from a URL
You specify the depth of the link level that content is retrieved from
You can exclude different object types
Ability to limit bandwidth consumed by the task
It caches based on existing caching rules
Status report for all devices assigned to the task
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Seamless Management—Immediate Time to Value Akamai Connect Delivered through WAAS Central Manager
Easy Scheduling for content pre-positioning
Visualization and Reporting using WAAS Central Manger
One Click Enablement
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
First Time Activation Scenario
1. In the WCM go to HTTP/HTTPS Cache
Settings page and click the Enable
check box
2. Accept the EULA
3. Configure system-level Akamai API client
credentials to register caching services for CC
4. Click the Submit button
Configuration Process
Change Settings Scenario
1. On the Cache Settings page change
the options you desire:
1. Select a transparent caching mode, turn the CC
or OTT on/off, and/or define host rules
2. If enabling the CC then Akamai API client
credentials check is done
2. Click on the Submit button to apply your cache
settings to a device or device group
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Enable Akamai-HTTP Caching
Enable Akamai Connect
End User License Agreement - Akamai HTTP Caching Feature
Credentials Verified! Check status of enabled caching
features on each device under ALL DEVICES
User Uploads Entitlement Key
Emailed at Order Fulfillment
DONE! Default Cache Configs and
dependent config settings get
applied automatically
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Modifying Default Policy
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Cisco Confidential 40 © 2013-2014 Cisco and/or its affiliates. All rights reserved.
Akamai Connect turns on with transparent caching in Standard mode enabled as default
Site Specific Caching Policy Rules
Over-the-Top caching is site specific; YouTube.com is supported today
To enable transparent caching for a single site only:
Change Default Cache Policy to Bypass; then create a hostname rule with the caching type you want
Enabling Connected Cache will enable it for all suitable Akamaized content
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Configure Site Specific Policy
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cache Hits
Cache Hits Summary
Pie chart that provides a breakdown of cache hits
by Akamai caching technology for the selected
time interval
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cache Statistics
Hits
Bar graph is absolute cache hit count for the
specified interval
Line graph represents % of total objects
requested that resulted in a cache hit for the
specified interval
Hover over shows breakdown by Akamai caching
technology for selected data point
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cache Statistics
Data from Cache
Bar graph is absolute byte count for data served
out of cache for the specified interval
Line graph represents % of total bytes requested
that were served out of the cache for the
specified interval
Hover over shows breakdown by Akamai caching
technology for selected data point
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Bandwidth Savings
WAN Data Offload
Shows how much data was served locally out of
the cache and did not traverse the WAN
Broken down by Akamai caching type
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Top 10 Sites Sorted by …
Top 10 Sites
Access Count
Shows the top 10 URLs by number of transactions LAN Response
Shows the top 10 URLs by number of bytes served
out of the cache
WAN Response
Shows the top 10 URLs by number of bytes served
over the WAN.
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Throughput Summary
The Throughput Summary displays throughput of
the Web traffic on the WAAS device
There is a link to toggle between LAN to WAN
(upload) direction, and WAN to LAN (download)
direction
Each chart shows the original throughput (actual
throughput observed by the endpoints – LAN
side), as contrasted to the optimized throughput
(after Akamai Connect optimization –WAN side)
A user can edit the view to include custom
applications in addition to the default Web
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Packaging and Licensing
Hardware FLEXIBLE
Akamai Connect Integrated into Cisco WAAS Software
SRE running native WAAS
UCS-E compute running vWAAS
ISR-WAAS: Virtualized WAAS in Cisco IOS-XE
WAVE Appliances
Ordering
SIMPLE
Add-on license
ISR-AX bundles with Akamai Connect available to order by end of June ‘14
On Cisco Global Price List as a Cisco product
BRANCH OFFER DC/HQ OFFER
ISR-AX
AVC PfR WAAS Security Akamai
WAVE Appliances
Akamai WAAS
48
© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Cisco IWAN with Akamai Aligning Business and IT to Meet Organizational Goals
Evolving IT Infrastructure to Unleash Business Innovation at the Branch
For Customers Seamless and Personalized
Customers Experiences
For IT Simple Management
Framework at Lowest Cost
For Business In-Branch Revenue Growth
49
© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
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© 2014 Cisco and/or its affiliates. All rights reserved. PSORST-3000 Cisco Public
Continue Your Education
• Demos in the Cisco Campus
• Walk-in Self-Paced Labs
• Table Topics
• Meet the Engineer 1:1 meetings
51