33
Masterbook of Business and Industry (MBI) Muhammad Firman (University of Indonesia - Accounting ) 2 CHAPTER 1 CLASSFICATION OF INDUSTRIES AND PRODUCTS CHAPTER 2 TWO SIDES OF A MARKET EKONOMI INDUSTRI LANJUTAN

Masterbook of Business and Industry (MBI) EKONOMI INDUSTRI ... · Masterbook of Business and Industry (MBI) Muhammad Firman (University of Indonesia - Accounting ) 2 CHAPTER 1

Embed Size (px)

Citation preview

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 2

CHAPTER 1

CLASSFICATION OF INDUSTRIES AND PRODUCTS

CHAPTER 2

TWO SIDES OF A MARKET

EKONOMI INDUSTRI LANJUTAN

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 3

CHAPTER 3

COMPETITIVE MARKET

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 4

CHAPTER 4

MONOPOLY

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 5

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 6

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 7

CHAPTER 5

BASIS OF GAME THEORY

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 8

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 9

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 10

CHAPTER 6

DUOPOLY AND OLIGOPOLY – HOMOGENEOUS

PRODUCTS

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 11

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 12

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 13

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 14

CHAPTER 7

DIFFERENTIATED PRODUCT MARKETS

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 15

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 16

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 17

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 18

CHAPTER 8

CONCENTRATION, MERGERS, AND ENTRY

BARRIERS

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 19

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 20

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 21

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 22

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 23

CHAPTER 9

RESEARCH AND DEVELOPMENT (R&D)

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 24

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 25

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 26

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 27

CHAPTER 10

NETWORK EFFECTS, COMPATIBILITY, AND

STANDARDS

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 28

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 29

CHAPTER 11

ADVERTISING

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 30

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 31

CHAPTER 13

QUALITY

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 32

CHAPTER 14

MARKETING TACTICS : BUNDLING, UPGRADING,

AND DEALERSHIPS

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 33

Masterbook of Business and Industry (MBI)

Muhammad Firman (University of Indonesia - Accounting ) 34