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Marketing Samples for a Rural Hospital in New Mexico

Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

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Page 1: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

Marketing Samples for aRural Hospital in New Mexico

Page 2: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

Rebranding

Page 3: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

New Hospital Logo + TaglineOld Hospital Logo + Tagline

Page 4: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Brand Exploration

Page 5: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Brand Launch:Employee Party

Page 6: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Facebook Header and PostRebranding Ad

Page 7: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Brand Style Guide

Page 8: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Business Cards

Page 9: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Rebranding

Computer BackgroundComputer Screensaver

Page 10: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

3D Mammography Campaign

Page 11: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

Print Ad

To search type and hit enter...

Help us prioritize the health care needs of Eddy County by taking our Community Health Needs Assessment survey.

3D MAMMOGRAPHY

News & Announcements Events Visitor Info About Us Careers Contact Call: 575­748­3333

Home Centers of Care Bone & Joint Center Patient Info Medical Staff News & Announcements Events About Us

Careers Contact

INTRODUCING 3D MAMMOGRAPHY AT ARTESIAGENERAL HOSPITAL

Artesia General Hospital is proud to offer mammograms using the latest, most accurate technology—all ina comfortable environment.

The Genius™ 3D Mammography™ examprovides better, earlier breast cancer detectionthan traditional 2D mammography alone,which means fewer false positives, additionalscreenings and biopsies. In conventional 2DMammography, overlapping tissue is a leadingreason why small breast cancers may bemissed and normal tissue may appearabnormal, which leads to unnecessarycallbacks for additional screening.

A Genius exam includes a three­dimensionalmethod of imaging that can greatly reduce thetissue overlap effect. During the exam, an X­ray arm sweeps in a slight arc over the breast, taking multipleimages. A computer then converts the images into a stack of thin layers, allowing the radiologist to reviewthe breast tissue one layer at a time.

Physicians & Providers

Location & Contact Info

702 N. 13th St. Artesia, NM 88210 1.855.RAD.EXAM (1.855.723.3926)

Hours: 7 am – 6:30 pm

Request an Appointment Online

David L. Tempkin, MD

Radiologist

Web Page

Page 12: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

Web Banner Press Release

Page 13: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

Mammogram Reminder Card

Page 14: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

VIP Event Invitation

Page 15: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

Physician Referral Letter Physician Breast Density Piece

Page 16: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

What To Expect(English + Spanish)

Page 17: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

3D Mammography Campaign

Staff Talking PointsRadio Script

Artesia General Hospital

3D Mammo Radio Promotion

Is it time for your mammogram? Artesia General Hospital is proud to introduce 3-Dimensional

Mammography—clinically proven to detect 20 to 65% more invasive breast cancers compared

to 2D alone.

3D mammography means better, earlier breast cancer detection—and fewer false positives,

unnecessary callbacks and biopsies.

If you’re a woman over age 40, you don’t need a doctor’s referral to schedule a mammogram.

Request your appointment today at artesiageneral.com/mammogram.

Artesia General Hospital: Your destination for health. Your partner for life.

Page 18: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

Physician Promotions

Page 19: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Provider Specialty Brochure

Page 20: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Urogynecologist Web PageUrogynecologist Print Ad

Page 21: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Urogynecologist Online Appointment RequestAll Online Appointment Requests

Page 22: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Doctors’ Day PromotionMulti-Specialty Clinic Print Ad

Page 23: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Rebranded Stationery

Page 24: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Web Banners

Page 25: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Web Banners

Page 26: Marketing Samples for a Rural Hospital in New Mexico · 2020. 7. 25. · marketing for a rural hospital in new mexico 3d mammography campaign print ad t ... h e c c ha n a . d mammogr

MARKETING FOR A RURAL HOSPITAL IN NEW MEXICO

Physician Promotions

Urologist Radio ScriptFamily Practice Radio Script