Upload
katie-blyth
View
185
Download
1
Tags:
Embed Size (px)
Citation preview
Market Research..Rock magazines
These magazines cater for people interested in rock music. They all attract their reader with the bands image on the front page. The anchorage is about new music and latest news.
People interested in this music will want to know about what's happening.
The colours are dark and reflect on what sort of music
the bands produce.
The dominant image overlaps the titleSo that the reader is immediately attracted to it. Also if the reader always buys the magazine they don’t need to see the full title to know what it is.
Rock/Indie magazines
These magazines are published for people interested in rock/indie music. The magazines include news about bands such as Paramore, The cure, Biffy clyro
etc..
People who read this magazine will be interested in winning tickets to reading and Leeds fest because it is the sort of music they want to listen to.
Because this magazine is monthly the reader wont mind paying £3.99 for it.
Pop Magazines..
The colour pink is used because the target audience is young teenage girls. We can tell who the target audience is through the anchorage with it been boy bands.
The magazine caters for teenage girls who are interested in recent news in the music world.
Also it includes fashion updates.
‘EXLUSIVE!’ makes the reader interested because it makes them feel they’ll miss out if they don’t read into it.
Case Study
Case Study
My magazine will be an indie/rock magazine.
I am going to base my target audience on people aged 16-25 year olds.
Audience ResearchCase Study
If you were to buy a music magazine that is already on the market how much would you be willing to pay? (according to your answer to Q1)
£
Do you buy magazines weekly or monthly? Please circle.
MonthlyWeekly
In an indie/rock magazine what sort of things would you like to read about?
Celebrity interviews
New music
Album releases
Other suggestions?
What bands would you be interested in reading about in this magazine? You may tick as many as you like.
Biffy Clyro Paramore The Wombats
The Killers Foo Fighters
Thank you for completing my questionnaire.