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2/11/18, 10(21 AM Gartner Reprint Page 1 of 60 https://www.gartner.com/doc/reprints?id=1-47K93B4&ct=170725&st=sb LICENSED FOR DISTRIBUTION (https://www.gartner.com/home) Magic Quadrant for Content Collaboration Platforms Published: 25 July 2017 ID: G00314654 Analyst(s): Monica Basso, Karen A. Hobert, Michael Woodbridge Summary Content collaboration platforms are the evolution of the EFSS destination products and address digital workplace enablement strategies. Application leaders can choose among a range of options to transform individual productivity, team collaboration and business workow automation. Strategic Planning Assumption By 2020, 80% of large and midsize organizations in mature regions will have deployed one or more content collaboration platform (CCP) products to implement a content productivity and collaboration strategy. Market Denition/Description Gartner denes the CCP market as a range of content- centric platforms enabling secure le productivity and content collaboration for individuals and teams as well as supporting the creation of a modern digital workplace. Core functionalities include mobile access to content repositories; le synchronization across devices and cloud repositories; le sharing with people and applications inside or outside the organization;

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LICENSED FOR DISTRIBUTION (https://www.gartner.com/home)

Magic Quadrant forContent CollaborationPlatformsPublished: 25 July 2017 ID: G00314654

Analyst(s): Monica Basso, Karen A. Hobert, MichaelWoodbridge

SummaryContent collaboration platforms are the evolution ofthe EFSS destination products and address digitalworkplace enablement strategies. Application leaderscan choose among a range of options to transformindividual productivity, team collaboration andbusiness workflow automation.

Strategic Planning AssumptionBy 2020, 80% of large and midsize organizations inmature regions will have deployed one or more contentcollaboration platform (CCP) products to implement acontent productivity and collaboration strategy.

Market Definition/DescriptionGartner defines the CCP market as a range of content-centric platforms enabling secure file productivity andcontent collaboration for individuals and teams as wellas supporting the creation of a modern digitalworkplace. Core functionalities include mobile accessto content repositories; file synchronization acrossdevices and cloud repositories; file sharing with peopleand applications inside or outside the organization;

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and file search and retrieval across multiple filerepositories. In addition, these platforms support, atdifferent levels, collaborative document creation andteamwork, lightweight content management, andworkflows, natively or through integration with third-party tools. Deployments can be in public cloud, hybridcloud, private cloud or on-premises architectures. CCPofferings present different levels of support for:

Mobility, with native apps for mobile devices,notebooks and desktops, as well as web browsersupport; and integration with third-party mobile appsfor productivity or management.

Simplicity and usability with modern UIs andoptimized interactions, such as file drag and dropand file open-in mobile applications.

File manipulation, including easy file access,synchronization and sharing.

User productivity, such as file creation, editing,annotations, tagging and note taking — natively orthrough integration with third-party suites, such asMicrosoft Office 365 apps or Google Docs.

Collaboration, such as team workspace and folders,cooperative editing, change tracking, and commentson files and conversations.

Content management, including metadataclassification, search, retention policies, audit trail, e-discovery and analytics.

Workflow, including document-based processautomation with actions on files, task notifications,metadata and users, and file handling triggered byspecific events.

Analytics, including data collection on contentusage, business relevance, user preferences, workpatterns, social interactions and more.

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Security and data protection on connected devices,in transit and in cloud services (or servers). Itincludes password protection, remote wipe, dataencryption, data loss prevention (DLP) and disasterrecovery management (DRM).

Data governance, including file access control,retention, centralized oversight and data residency.

Administration and management, includingintegration with standard enterprise identity, accessmanagement and authentication protocols,performance reporting, and centralized managementtools for the operational management of theplatform.

Integration with corporate on-premises datainfrastructure, enterprise servers and cloud services;also, support for content managementinteroperability services (CMIS), APIs and designtools.

Storage, with some using a central data repository,cloud-based or on-premises, and others integratingwith existing third-party repositories. Cloud storagemay include unlimited storage space per user.

Gartner defined this market as enterprise filesynchronization and sharing (EFSS) in 2013. We haverenamed it CCP in 2017 to align the market name withthe evolution that file syncing and sharing offeringswent through over the past years. This evolution sawofferings expand well beyond initial filesynchronization and sharing functions to delivercontent-driven collaboration among individuals andteams, lightweight content management, and file-centric workflows. This transformation has beendescribed in the document "The EFSS Market's FutureWill Present an Opportunity for IT Planners" — and inthe 2016 "Magic Quadrant for Enterprise FileSynchronization and Sharing," where this market

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change was anticipated. This renaming alsorecognizes the changing nature of work and usecases.

CCPs originate from the EFSS "destination" offeringsthat were covered in the 2016 Magic Quadrant. Assuch, they are expected to be stand-alone productswith file sync and share as the core capabilityenhanced by collaboration and content managementfunctions. Organizations normally consider CCPofferings for use cases focused on user productivity,external collaboration, and modern and agile workenvironments; and end up purchasing a new product orservice to complement existing content solutions. ThisMagic Quadrant focuses on stand-alone CPP productsbecause they represent the most complex investmentdecisions for organizations; leveraging CCP extensionsof a deployed collaboration platform is a relativelysimpler task.

Magic QuadrantFigure 1. Magic Quadrant for Content Collaboration Platforms

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Source: Gartner (July 2017)

Vendor Strengths and Cautions

AccellionAccellion (http://www.accellion.com/) is a privatecompany, founded in 1999, with headquarters in PaloAlto, California, U.S., and offices in Stuttgart, Germany;London, U.K.; Singapore; and Ukraine. The companyoriginally served the managed file transfer (MFT)market. Since 2010, its offering has focused on mobilefile synchronization, sharing and progressivelyexpanded to collaboration inside and outside theorganization. Its CCP product, kiteworks, supportsback-end and bidirectional integration, centralizedsecurity, and management aimed at complianceacross the file-sharing ecosystem. The user interfacesupports a consistent experience across mobile,browser, email and desktop clients. A technicalpartnership with Microsoft has resulted in greater

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integration of kiteworks with Outlook, SharePoint,OneDrive for Business and Office 365 interfaces,improving usability and delivering a seamless userproductivity experience. The kiteworks architectureemploys a multitier model that separates the web,application and data layers. The product can bedeployed on-premises, as a private cloud (either on-premises or hosted via Azure or Amazon Web Services[AWS], including the Federal Risk and AuthorizationManagement Program [FedRAMP] cloud instance), asa hybrid cloud or as a public cloud. The hybrid modelcan combine the on-premises component with publicand private cloud services. This architecture isconducive to bidirectional integration with enterpriseapplications and workflows.

Accellion serves midsize to large regulated or security-conscious organizations, particularly in thegovernment, healthcare, technology and professionalservices sectors. Accellion is stronger in NorthAmerica but has a growing presence in EMEA as well,expanding its salesforce with regionalized leadershipteams and deeper business partnerships in keyindustries. It focuses on regulated industries,specifically healthcare, government and financialservices.

Accellion is a good fit for organizations that prioritizesecure and centrally managed access to a variety ofcorporate data repositories; and that requirecustomized apps (mobile, web or desktop) to supportdocument-centric business workflows, while ensuringdata protection and compliance, particularly inregulated markets. Its MFT roots make Accellion aninteresting player for use cases where large, complexfiles (1 terabyte and larger) need to be exchanged,such as for engineering groups, graphics shops andvideo/audio production houses dealing with largemedia files (for example, videos, source code andcomputer-aided design [CAD] files).

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STRENGTHS

Accellion is a trusted provider for regulatedorganizations, thanks to its support for dataprotection and compliance. It offers extensive dataprotection features, including e-discovery and policy-based content retention. Regulation complianceincludes Federal Information Processing Standard(FIPS) Publication 140-2, FedRAMP Authorization,the Health Insurance Portability and AccountabilityAct (HIPAA), the U.S. Federal Information SecurityManagement Act (FISMA) and the Sarbanes-OxleyAct.

Accellion competes with larger players due to itsability to meet specific requirements of integrationwith existing corporate systems through multipleconnectors and platform APIs for customizations.The flexibility in deployment approaches is beneficialwhen supporting application file management, B2Band infrastructure modernization use cases.

The revamped UI covers any user modality whileproviding more seamless experiences acrossproductivity and mobile apps.

The kiteworks content platform has enterprise-gradeRESTful APIs and software development kits (SDKs)for developers to build secure apps and customintegrations. A mobile container managed by ITadministrators allows content to be kept securely ona mobile device, while restricting editing, forwardingand other users' actions.

CAUTIONS

Accellion is a small, private company, with limitedpresence among large enterprises. Current EMEAexpansion and growth into larger customers, while agood sign, may stress its ability to provide support in

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the new regions and customer types. It is competingagainst larger and more mature players in aconsolidating market.

Accellion hasn't innovated as quickly as itscompetitors on critical features such as userexperiences and metadata management, taggingand analytics. Catch-up with competitors will behard, as the market has expanded into teaming andother collaboration modalities.

Accellion's product pricing can be confusing, andsome of its reference customers perceive kiteworksas expensive and as offering less value thancompeting products.

Accellion does not offer prebuilt connectors for IBMproducts, such as Connections, Connections Docs,Domino and FileNet; nor does it support WebDistributed Authoring and Versioning (WebDAV) orOpenID. However, Accellion's Enterprise Connectprogram provides connectors for other contentrepositories.

Axway (Syncplicity)Syncplicity (https://www.syncplicity.com/) , founded in2008, has headquarters in Santa Clara, California, U.S.,and offices in the U.S., Europe and India. It wasacquired by Axway on 22 February 2017. Axway is apublic company headquartered in Phoenix, Arizona,U.S., with a worldwide presence in the U.S., Brazil,Europe, China and other Asia/Pacific countries.Syncplicity benefits from this acquisition in terms ofproduct portfolio, global sales, financial stability,developer community and potential growth in Axway'sinstalled base. Leveraging Axway's Amplify platformthat includes MFT, mobile application development(Appcelerator), API management and analytics, Axway

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(Syncplicity) can pursue more digital transformation, ITmodernization, data governance and digital workplaceopportunities.

The vendor's CCP product for user productivity andcollaboration prioritizes on data infrastructuremodernization, security and data governance. It canreplace legacy storage, file shares and network drives.Other capabilities include data governance with fine-grained group security and IT administrative policies. Areal-time document backup mechanism is enabled bya multifolder synchronization feature. Rich platformAPIs enable customers to develop customfunctionality. The CCP can be deployed in public,hybrid or private clouds, or on-premises. With theAmplify platform, Axway Syncplicity can offer anextensive hybrid cloud content platform.

Axway (Syncplicity) sells its products directly throughits sales organizations. In addition, sales are through arange of channel partners, including AT&T, CDW,Ingram Micro and Dell EMC. Main customers are largeorganizations with distributed locations in sectorssuch as manufacturing, financial, healthcare andautomotive; and MSEs.

Axway Syncplicity is a good fit for large enterprisesthat want to enable productivity and teamcollaboration without forcing the adoption of a publiccloud model. They prefer to modernize the existingdata infrastructure through hybrid architecture thatintegrates with and manages corporate systems andnew cloud services. It is a suitable choice for replacingor optimizing traditional storage with cloud options,and legacy FTP and backup services with modernsynchronization and sharing mechanisms — all whilemeeting security and compliance requirements.

STRENGTHS

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Axway Syncplicity provides connectors to integratewith on-premises, network-attached storage arrays,object storage APIs, and content repositories suchas Microsoft SharePoint and OpenTextDocumentum. DataHub enables it to migrate, copyand sync content from existing enterpriserepositories to Axway Syncplicity one; SyncDriveenables users to access files through their devicesregardless of the folder or file sizes.

A policy-driven storage model allows customers tostore data in different locations. This hybridarchitecture can be built mixing Syncplicity publiccloud storage in the U.S. and EU (based on AWSSimple Storage Service), private cloud storage andon-premises storage. Group-based policiesdetermine to which regional storage users areassigned.

Axway Syncplicity offers rich policy managementand governance for IT administration to controlaccess, protect data and secure file sharing at userand group levels. An administration consolesupports tracking and auditability of users, devices,content and reporting. References indicate thatAxway Syncplicity is very responsive to customers'requests through a high-quality customer successprogram.

Axway Syncplicity offers extensive security features,including native DRM with policies, customer keymanagement and geofencing; and compliancecertifications, such as FedRAMP, FERPA, FISMA,HIPAA and ITAR. Policy-driven hybrid storage optionsaddress complex data residency, sovereignty andgeolocation requirements.

CAUTIONS

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Axway Syncplicity's collaboration capabilities arelimited and mostly available through Office 365integration for collaborative editing. It lacks teamcollaboration and project management support,such as likes, tasks and comments on files andfolders, and download of multiple files in one step.Reference customers reported extendedcollaboration with external parties as cumbersome.

Axway Syncplicity offers limited support forintegration with enterprise content repositories andbusiness applications. Advanced contentmanagement capabilities such as user-definedmetadata are missing. Future improvements areexpected by leveraging Axway's Amplify platform.

Some reference customers reported limited visibilityabout product roadmaps and timelines, and delaysin feature delivery and bug fixing. This has limitedtheir ability to plan and prepare for change.

Axway Syncplicity has some limitations in DLP,reporting and e-discovery functionalities.

BlackBerryBlackBerry(https://us.blackberry.com/enterprise/blackberry-workspaces) is a public company, founded in 1984, withheadquarters in Waterloo, Ontario, Canada. Itsbackground is in enterprise mobility, secure mobileproductivity and collaboration. BlackBerryprogressively integrated WatchDox's technology in theBlackBerry Workspaces offering, which focuses onenhanced security and content collaboration.

While available as a stand-alone product, customersmore often purchase it through a service bundle or on-premises deployment within the BlackBerry EnterpriseMobility Suite, Content Edition. Workspaces integrateswith BlackBerry Unified Endpoint Manager andBlackBerry Dynamics, enabling secure content sharing

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between BlackBerry apps (e.g., Work), BlackBerryindependent software vendor (ISV) partner apps andmultiple custom enterprise apps.

These applications and services expand the range ofaddressable collaboration scenarios. BlackBerryWorkspaces can be deployed on-premises, in a publiccloud or in a private cloud, with multiple hybrid optionsthrough a virtual appliance, and integrated withcorporate applications through APIs. Enhancedcapabilities include digital rights management, secureviewers, document editing, file-level comments andannotations. BlackBerry Workspaces supports cross-platform collaboration and can be deployed on theBlackBerry Dynamics platform environment.

BlackBerry sells to customers worldwide through itsown sales team and channel partners, includingservice providers, carriers and ISVs. BlackBerryWorkspaces is adopted in regulated sectors, such asfinancial services, government and healthcare, thatdeal with privacy and disclosure regulations; and insectors where collaboration needs are combined withcritical intellectual property rights (IPR) protectionconstraints, such as manufacturing, media andentertainment, and supply chain.

BlackBerry is a good fit for midsize and largeorganizations in regulated or IPR-sensitive sectorsaiming to enable mobile worker productivity andsecure document collaboration for internal andextended teams needing to work with sensitiveinformation in a protected and managed virtualworkspace. BlackBerry is suitable for high-security usecases involving externalization and mobility.

STRENGTHS

BlackBerry provides a rich user productivity andteam collaboration environment across any clientplatform (beyond mobile), including document view,

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editing, annotation, search and user-activityreporting. Alerts and information notifications thatappear on mobile apps or as pop-ups on desktopclients help with collaborative work.

BlackBerry WorkSpaces provides digital rightsmanagement (DRM), including policy restrictions onuser actions, across any device. Other securitycapabilities include regulatory compliance reporting,geofencing and encryption key management.Compliance support includes FISMA, FedRAMP,HIPAA and International Traffic in Arms Regulations(ITAR). Policy-driven storage location and regionalisolation of data centers enable data geolocationand meet data residency requirements.

A rich set of APIs and SDKs enables organizationsand developers to integrate BlackBerry services intocustom applications and workflows, and build newapplications. Third-party apps can upload files,folder structures and permissions into a repository.

When deploying Workspaces together withBlackBerry Enterprise Mobility Suite, Content Edition,customers can implement unified management forusers, devices and applications. Consistent accessroles across multiple enterprise repositories can beimplemented through a permission layer on top ofconnected content repositories' permissions.

CAUTIONS

References indicate that support has been less thansatisfactory after the acquisition, with limited first-level support and escalation workflow.

References indicated that user license managementand cleanup is limited, missing user offboarding andmass user cleanup/deletion, for example. Licenseduser criteria need work to avoid counting inactiveusers for billing purposes.

References reported limited usability in the web UI,

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which is less intuitive than well-known personalcloud services; and limited IT administrator'ssupport. Workspaces' DRM technology is notavailable in other BlackBerry products.

References indicated that reporting capabilities onuser activities are limited, missing statistics such aslast use date, for example. BlackBerry has fixedthese and the above product deficiencies in thelatest release.

BoxBox (https://www.box.com/) is a public company,founded in 2005, with headquarters in Redwood City,California, U.S., and offices in Europe and Japan. Box'scloud-based CCP aims to be the central repository forany enterprise content. It provides lightweightdocument workflow automation, business processenablement and platform APIs for customizations(Box Platform).

Box's services are available in the public cloud only,implemented in its own data centers in the U.S., orthrough AWS's, IBM's and Microsoft's (soon available)local data centers in other regions. Box supports userproductivity and collaboration across any device —integrating with Microsoft Office 365 and Google GSuite. Enhanced capabilities for content streaming,real-time editing, machine learning and analytics arealso available. Box provides rich security, complianceand administrative capabilities, such as cloud dataprotection and governance capabilities, includingencryption key management of customers' contentstored in the cloud (Box KeySafe) and flexible contentgeolocation technology (Box Zones) for storage.

Box sells its enterprise offerings through direct salesand a network of partners enhancing its services,including Amazon, Apple, IBM and Microsoft. Box isdeveloping with IBM a content workflow automation

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environment. Box addresses verticals' business needswith a combination of technology, services andmarketing programs. A number of very largedeployments (in the range of many hundreds ofthousands of users) indicates the scalability of Box'scloud solution. As an organization, Box has noticeablediversity-oriented values, and is quite active innonprofit sector innovation and support.

Box is a good fit for public-cloud-friendly organizationsprioritizing digital workplace transformation andbusiness processes automation strategies. It is aviable option for stand-alone use cases, particularlywhen external-facing collaboration scenarios areinvolved.

STRENGTHS

Box has a strong vision on content services aimingto replace traditional on-premises contentmanagement systems and repositories. It deliverson that vision through enhanced capabilities oncontent transformation, streaming, real-time editingand machine learning, leveraging artificialintelligence technologies.

Box Platform is available in different bundles ofresources, and its pricing model is based on monthlyconsumption. This new model addresses differentbusiness requirements, particularly in external-facingactivities.

Box offers a content platform and developerprogram for creating custom applications and newdigital experiences with the security and complianceprofile of the Box app. Extensive mobile and webSDKs provide access to microservices for contentuploads, comments, search and metadata functions,which enable application integration and UIcustomization.

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Reference customers reported great experience withBox through analysis, implementation, deploymentand technical support phases. The technical teamworks with customers' teams to design, configureand integrate Box services in the existingenvironment. Box's leadership and product teamengage with customers to drive successful adoptionof the platform.

CAUTIONS

Box's offering is available only as a public cloudoffering, although organizations can choose regionaldata center implementations for the contentrepository. Hybrid cloud implementation with datastorage on-premises is not permitted; therefore,customers need to migrate corporate content toBox's cloud. Metadata will still be kept in the centralU.S. data center, though. Clients should evaluatewhat data they store as metadata and whether thecontrols offered by Box are sufficient.

The Box Drive service is currently available only inpublic beta, and it requires online connectivity toenable user productivity.

Box service has limitations in terms of file size(maximum 15GB), and references reported issues onupload speed.

Pricing can be confusing for customers, whosometimes do not understand the different optionsor why Box is proposing one configuration instead ofothers — for example, why an enterprise licenseagreement (ELA) upgrade is offered. The new pricingfor the platform is yet another model that could addcomplexity for platform customers.

Citrix

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Citrix (https://www.citrix.com/products/sharefile/) is apublic company, founded in 1989, with headquarters inSanta Clara, California, U.S., and Fort Lauderdale,Florida, U.S. It also has offices elsewhere in NorthAmerica and in South America, EMEA and Asia/Pacific.Citrix is a leading player in mobility, desktopvirtualization and end-user computing, and hassuccessful offerings in networking, security,workspaces and collaboration.

ShareFile is Citrix's CCP product, with a valueproposition that is focused on user productivity,collaboration, infrastructure modernization, security,compliance and integration. ShareFile supports hybridarchitectures, with over 60% of its deployments beingimplemented in this way. Citrix extends itscollaboration and productivity features to a range ofother repositories, including file shares, on-premisescontent services platforms and other cloud services.Connectors to these services are natively withShareFile.

ShareFile is sold as a stand-alone product and as anentitlement of other suites, including Citrix XenMobile(for enterprise mobility management [EMM]), CitrixWorkspace Suite (for end-user computing, EMM andfile sharing) and Citrix Workspace Cloud (for desktops,virtual apps, mobility management and file sharing asa service through partnerships with web platformproviders). Citrix's ShareFile has a broad cross-industryappeal, with financial services and accounting havingthe largest installation base.

Citrix is a good fit for a broad spectrum ofcollaboration and productivity-based end-userscenarios, and the focus on security and compliancemake them a good consideration for regulatedindustries. Citrix is often seen in shortlists for virtualdata room (VDR) requirements.

STRENGTHS

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Citrix acknowledges that many organizations dealwith a variety of distributed and fragmented contentrepositories, and that migrating them to a publiccloud repository is often not a viable option. So, inaddition to a public cloud model, it also offers ahybrid architecture and a private storage model.Customers can store and manage data in Citrix'scloud in on-premises private data storage (Citrix'sShareFile StorageZones) or in supported third-partycloud storage. In addition, it enables integrationthrough connectors, extending the capabilities of itsplatform to existing corporate repositories.

Citrix ShareFile enables customers to support filecollaboration beyond regular client devices to virtualclients through integration with Citrix XenDesktop(desktop virtualization) and XenApp (appvirtualization). It also integrates with XenMobile forMobile Application Management (MAM), Citrix Podio(social collaboration and project management) andNetScaler for mobile and web application deliverycontrol.

Reference customers commonly describe theShareFile solution as easy to use and relativelystraightforward to deploy, especially in environmentswhere Citrix' infrastructure is already present.

Citrix support services were rated highly by clientsthat interact with Gartner, with timeliness to respondand quality of service described as the two mainareas of client satisfaction. A number of clientsdescribe this support as being one of the mainfactors in simplifying implementations.

CAUTIONS

ShareFile workflow capabilities are lightweight andlimited to fairly linear process flows. Citrix isinvesting in this area and has recently released aproduct that takes the capability beyond document

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routing and approval to the definition and executionof custom flows. However, more complex workflowscenarios, such as those requiring recursive steps orintegration into other systems, would typically needto be executed in other systems.

References indicated a lack of feature paritybetween the fully cloud-based and hybrid versionswith on-premises storage. For example, no workflowintegration for on-premises installations is available.Also, they occasionally reported a trickyimplementation experience for integration with SSOnetwork connectors in XenMobile environments.

ShareFile still lacks FedRAMP and FISMAcompliance, although FedRAMP is being pursuedduring 2017.

ShareFile lacks a number of user-productivityintegrations that are present in competing productsincluding Slack, HipChat and Google Docs (these areunder development).

CteraCtera (http://www.ctera.com/it-initiatives/private-enterprise-file-sync-share/) is a private company withglobal headquarters in Petach Tikva, Israel, and a U.S.base in New York. It was founded in 2008 and currentlyhas around 150 full-time employees.

Ctera's CCP offering is based on an underlying productknown as the Ctera Enterprise File Services Platform. Itprovides enterprise cloud file management capabilitieswith an emphasis on security and data protection. Thissoftware component provides secure remote filesharing, collaboration and storage managementfeatures such as integrated backup utilizing either adedicated cloud storage service (hosted in Azure orAWS) or on-premises data centers. Ctera can bedeployed completely on-premises, in hybridarchitectures and also as public cloud through its

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purely hosted SaaS version, recently launched. Cteraaddresses the challenges of data infrastructuremodernization, including protection of corporateboundaries and data migration. Ctera's solution is alsoavailable as a white-label option to be branded andcustomized on customers' needs.

Ctera's go-to-market strategy is based on anecosystem of technology alliance and channelpartners, including large service andtelecommunications providers that rebrand and resellits solution to their own clients. Ctera also is selling itsCCP product directly to enterprise clients through itssales organization. Primary markets outside oftelecom providers are those markets for which securityis a key consideration and include finance services,manufacturing and government.

Ctera is a good fit for organizations with highlydistributed users and offices, and priorities on dataprivacy or data sovereignty. These organizations arelooking to modernize their file storage infrastructure bymoving to the cloud while maintaining security anddata protection, but also pursuing greater degrees ofcollaboration.

STRENGTHS

Ctera competes in the CCP market by focusing on aunified offering for enterprise file managementservices. This includes enterprise filesynchronization and sharing; local office file storageand VDI storage; and unified management, securityand governance of this unstructured data. Theseservices are rated favorably by references whencompared to others in this market.

Ctera provides a range of deployment optionsincluding private cloud, hybrid and on-premisesmodels. Organizations can also select their own

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cloud platforms and deploy Ctera technology as apurely software layer or subscribe to Ctera's fullyhosted (in Azure or AWS) service.

Ctera's focus on file systems modernization ratherthan purely synchronization and share has led it todevelop and provide a range of services to assistclients in the migration of the datasets to cloud-based solutions. This includes the ability to mapexisting file system access control levels to the newcloud-based storage.

Ctera provides rich capabilities for IT governance,data security and protection, enabling organizationsto pursue digital transformation of the workplacewhile preserving control.

CAUTIONS

Traditionally, Ctera has been delivering on-premisesand private cloud implementations. The SaaSoffering for the Enterprise File Services Platform isnascent and currently has very limited adoption; as aresult, it is not yet fully proven.

Ctera has limited support for lightweight contentmanagement features such as metadatamanagement, tagging and e-discovery. Collaborationcapabilities are also limited: features such asworkflow, annotation, recommendations andcomments that are common in collaboration-centricofferings are missing.

Ctera's ability to support integration with othersystems is currently limited. There are nointegrations to workstream collaboration tools, likeSlack or HipChat, or business applications such asthose available from Salesforce. Ctera-managedstores integrate with Microsoft Office 365applications for collaborative editing; however,integration with SharePoint Online or SharePoint isnot yet available.

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Ctera is a small company compared with othervendors competing in this Magic Quadrant, despiteits consistent channel network of partners anddistributors.

DropboxDropbox (https://www.dropbox.com/) is a privatecompany, founded in 2007, with headquarters in SanFrancisco, California, U.S., and additional offices in theU.S., Europe, Israel, Australia and Japan. Dropbox is thebest-known provider of cloud file storage and sharingservices with the largest user base for consumerservices. Dropbox delivers Dropbox Business, anenterprise-secure content platform for collaboration.

Dropbox Business is available as a public cloud serviceonly, and it includes storage, file productivity andcollaboration, central IT management, and securityfeatures. End users appreciate the simple userexperience across any device platform. Teams caneasily collaborate in real time with Dropbox Paper. Itbrings context and conversations to all types ofcontent, from tasks and tables to code, videos andfiles. For large-scale deployments, Dropbox providesextensive security and administration features to givethe needed visibility and control to manage acollaboration solution companywide. Managementfeatures include separation of personal and businessdata in two connected accounts, and remote wiping ofbusiness data from users' devices. The Enterprise planis available for large organizations that requireadditional security management and control features.

The broad adoption by individuals continues to driveDropbox's expansion in the enterprise market. ITdepartments often decide to convert individual orgroup usage of Dropbox into regular IT services withDropbox Business. Selling directly and throughchannels, Dropbox has grown its customer basesignificantly across midsize enterprises (MSEs) and

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large organizations, particularly in industries such asmedia, technology, education, retail, professionalservices, industrial, transportation and housing.Dropbox is a best-in-class benchmark for ease of use.Its reputation as a consumer player occasionally raisesconcerns about its ability to support largeorganizations. However, clients value Dropbox's easeof deployment, scalability, regular upgrades, andpresales and postsales support.

Dropbox Business is a good fit for organizationsaiming to enable modern file productivity andcollaboration with external parties, prioritizing on userexperience and flexibility. In fact, with this enterpriseoffering, organizations can pursue broad useracceptance, particularly when users are familiar withDropbox' service as a personal tool and accustomed toworking with it.

STRENGTHS

Dropbox offers a fast and reliable desktopsynchronization software client. It is based onoptimized LAN synchronization (file changes arepulled from colleagues' Dropbox folders, not fromthe Dropbox server); delta synchronization,streaming synchronization (a shared file downloadcan begin, while that same file is being uploaded tothe server); and Smart Sync (users can access everyDropbox folder from their desktop, using no harddisk space). Automatic bandwidth optimizationreduces Dropbox's impact on network bandwidth.

Dropbox runs a dedicated storage infrastructure forservice performance and reliability. Dropbox'sinfrastructure footprint has 10 regional acceleratorswith 14 points of presence across the U.S., Europeand Asia, granting faster data access across theglobe. Regional data location is now available inEMEA via Dropbox's AWS-based Europeaninfrastructure in Germany.

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A content platform with extensive APIs enablescustom integrations with business applications,content repositories and other clouds. A largedeveloper and partner ecosystem has builtthousands of app integrations on top of the Dropboxplatform, generating more than two billion API callsper day.

References say users and teams are delighted withDropbox Business' intuitive interface, simplicity andease of use. IT administrators rate positively therapid adoption process, self-service data recoverycapability, performance and low impact on thenetwork, scalability, and security.

CAUTIONS

Technical support is not always timely, as somereferences indicated a time frame of 12 businesshours to get a ticket answered. The support"workflow" does not always meet the expectations ofa big company with regard to escalation, supportadministrators, service-level agreements (SLAs) andtiered levels, for example.

Turnkey integration with corporate datainfrastructure and applications is poor. For example,integration with Microsoft SharePoint, OpenTextDocumentum and Content Server, and IBM FileNet ismissing. SharePoint integration for copying is basedon third-party technology.

Dropbox does not support hybrid or on-premisesdeployment architectures. Despite the new EMEAdata location capability, metadata is still kept in theU.S. data center, limiting flexibility for companiesthat have data sovereignty requirements.

References reported some limitations inadministrative functionality, partly due to the rapidservice evolution that affects IT administrative users'awareness.

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EgnyteEgnyte (http://www.egnyte.com/) is a private company,founded in 2008, with headquarters in Mountain View,California, U.S. It has offices in the U.S., the U.K.,Poland and India. Egnyte addresses the enterprisemarket with a platform it describes as an "intelligentcontent orchestration platform." The value propositionfor this platform is to provide content-relatedcollaboration, governance and managementcapabilities using new and established content stores.

Egnyte Connect is a CCP targeted at digital workplaceinitiatives, including content collaboration and datainfrastructure modernization use cases. The productprovides federation capabilities through a singleinterface to integrate enterprise content from line ofbusiness applications and other content repositories.Egnyte Connect Desktop provides an integratedexperience to users in one app, presenting files frommultiple sources, and access to an entire file system inthe cloud regardless of hard disk space (Egnyte Drive).It also provides data migration, archiving andcentralized management. Egnyte is available for hybridscenarios that combine cloud functions with on-premises storage and data repositories or with cloudrepositories. It also supports pure cloud deployment.Egnyte has data centers in the U.S. and Europe. Inaddition, Egnyte Protect extends this orchestrationlayer to provide content security and data governanceto remote content sources.

Almost all of Egnyte's client base is in the Americaswith a small, but growing, market presence in Europe.Egnyte has relatively broad vertical coverage with itslargest market presence in media and entertainment,financial services, and construction.

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Egnyte is a good fit for organizations that struggle toget control of the increasing number of contentrepositories. Its focus on collaboration andgovernance, not just for its native repository but alsoremote sources, is a differentiating aspect of itsoffering. Organizations for whom security, privacy andgeographical data residency are important shouldconsider Egnyte, as these areas are of considerablestrategic focus for the vendor. In addition,organizations with distributed workforces and remoteoffices should consider Egnyte for its smartgovernance of storing and sharing files, and access tofiles depending on user profile.

STRENGTHS

Egnyte has a strong vision on content platform. Itdelivers a rich offering with platform APIs at both theuser-interaction and infrastructure layers supportingboth user-centric and IT-centric use cases.

Egnyte's expansion beyond the collaboration usecase into governance and control at the enterpriselayer is a key differentiator .The addition of"intelligence" utilizing machine learning and socialgraphs to drive automation activities furtherenhances its offer.

Egnyte strives to build strong partnerships with itsclients during the onboarding, implementation andpost-sales support processes. This partnershipapproach is appreciated by the Egnyte clients whointeract with Gartner. Clients describe flexibility andresponsiveness, particularly in the way in which theycan adapt the product to meet emergingrequirements.

Based on data available to Gartner, Egnyte ranks wellin terms of customer satisfaction with the product,implementation, ability to meet business objectivesand ongoing support.

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CAUTIONS

Egnyte's value proposition is to act as a centralorchestration layer with integration and governancecapabilities. However, it only offers a limited range ofconnectors to third-party applications, contentrepositories and enterprise systems. Referenceslamented a slow process getting third-partyapplication vendors to build Egnyte plugins versusCCP competitors. Egnyte relies on third-party syncapplications to provide connectivity to (or migrationfrom) many remote repositories.

Enhanced security features, such as file-levelencryption, geofencing, spyglass viewing and theability to assign security permissions to users'private folders, are missing.

Egnyte lacks content management features, such assimple retention management. This may be alimiting factor for organizations considering Egnyteas a central content "control" platform. Referencecustomers reported in multiple interactions that thestorage sync engine is not mature and needsimprovement to guarantee stability.

Egnyte is a small company, compared with othercompeting vendors in the Leaders quadrant, in aconsolidating market.

GoogleGoogle (https://www.google.com/drive/) is a publiccompany, founded in 1998, with headquarters inMountain View, California, U.S., and offices worldwide.

Google Drive is a public cloud CCP offering availableas a stand-alone product or bundled in G Suite. GoogleDrive is the central repository for all productivity,collaboration and communication apps in the suite,including Google Docs, Google Sheets and GoogleSlides for collaborative document creation. These

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browser-based applications introduced a new contentcreation style for collaborative cloud documentcreation. Google Drive also integrates with Gmail,Calendar, Docs and other productivity applications.Rich security includes external sharing controls, auditsand alerts on document status changes, informationrights management (IRM), DLP, search and e-discovery(Google Vault), and compliance certifications.

Google targets MSEs as well as multinationaloperations needing scalability and consistentperformance across the world. Large IT organizationsthat face cloud adoption challenges value Googlefunctionalities for large data migrations and databreach protection.

Google Drive is a good fit for organizations with adistributed and mobile workforce aiming to enableagile content productivity, team collaboration andcollaborative document creation (with Google Docs).Google Drive is attractive for organizations that areprioritizing users' preferences and value for money. Itis appropriate for organizations without regionalstorage constraints and not requiring deep integrationwith Microsoft Office or other third-party businessapplications.

STRENGTHS

Google has a renewed approach to enterprisepriorities and needs, including IT users, ITadministrators and business owners. A newexecutive team and enterprise veterans joinedGoogle in the last 15 months, bringing more peopleand senior directors for product management.Organizational changes took place across thecompany, including the Google Drive team.References indicate better customer support androadmap visibility.

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Google envisions Google Drive's evolution throughartificial intelligence technologies such as machinelearning and natural language for classification andsearch to enable greater knowledge exchangeamong people and teams. New forthcomingfeatures include Drive File Stream, operating as anetwork drive without limits on device storagespace, and Quick Access for surfacing relevantinformation among multiple Team Drive instances.

Google has a global infrastructure for fast access todata that can store and serve large files (up to 5terabytes) at high speed. Its worldwide customersupport organization, enhanced by distributionpartners, grants presence in many countries.Technical specialists and authorized resellerssupport customers of all sizes. Small businesses areserved through online self-service channels.

Google's rich platform APIs enable developers tointegrate existing business applications with GoogleDrive or build new ones leveraging their content. GSuite Marketplace provides multiple apps forintegration with Google Drive.

CAUTIONS

Google Drive is available only as a public cloudoffering. No hybrid storage model is available tokeep files in private clouds or on-premises storage.Organizations must migrate files from existingrepositories to Google Drive to address specific usecases. Google provides the AppBridge product forenterprise migrations.

Google does not currently support international datasovereignty and residency. Regional cloudimplementations are planned but not available yet.Policy-driven storage location, regional isolation ofdata centers and geofencing are currently missing.

(https://www.gartner.com/technology/contact/become-a-client.jsp?cm_sp=bac-_-reprint-_-banner)

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Google Drive has limited integration with existing ITsystems and third-party IT products. It lacks nativeconnectors to enterprise-content repositories andapplications, such as Microsoft SharePoint,Microsoft Office Online and Office 365 apps.Integration with network drives and network-attached storage is limited, as is integration withother cloud providers.

Administration and reporting capabilities are limitedin some use cases. Centralized management andaccess control for documents and folders aremissing.

HighQHighQ (https://highq.com/products/collaborate/) is aprivate company, founded in 2001, with headquartersin London, U.K., and offices in the Netherlands,Germany, U.S., India and Australia. HighQ provides abroad offering, encompassing file productivity, teamcollaboration, project management, processautomation and marketing. In addition to contentcollaboration, HighQ sells a virtual data room (VDR)product. HighQ's focus is on enabling teams withsecure information sharing, collaboration andteamwork, both internally and externally, through oneintegrated platform.

HighQ Collaborate is a cloud collaboration platform forindividual productivity and team collaboration centeredon secure file sharing and document management, andincluding project management tools. Collaborateprovides personal and team workspaces to sync andshare personal work files or shared folders, accessiblethrough a web interface, native desktop applicationsand mobile apps. Through a main dashboard, usersget an aggregated overview of recent activities, tasksand messages per projects.

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HighQ implements a private cloud architecture basedon its own data centers (located in the U.K., U.S.,Germany, Australia and United Arab Emirates) hostingits platform. In Asia/Pacific, it can set up a newlocation hosted by another service provider. For eachcustomer, it deploys a dedicated copy of theapplication as single tenancy. HighQ provides hybridfile storage, allowing customers to store their files on-premises, but it does not offer a fully on-premisesoffering.

HighQ's traditional focus is on the legal sector. It isexpanding in other sectors, including financials,pharmaceuticals, life sciences and professionalservices, that require secure file sharing, projectmanagement, transactional work and externalcollaboration. Typical use cases include extendedcollaboration between lawyers, advisers andcompliance auditors, and external clients.

HighQ is a good fit for regulated organizations,particularly in the legal and financial services sectors,aiming to enable team collaboration and projectmanagement among employees and external parties.

STRENGTHS

HighQ provides one integrated CCP offering forusers and teams, embedding core file sharing anddocument productivity tools. It includes projectmanagement and process automation tools; virtualdeal rooms; and social interaction andcommunication features such as wikis, blogs,calendars, activity streams, profiles, messaging andstructured data list management.

HighQ addresses concerns of regulatedorganizations and offers data protection capabilities,such as data geolocation, data sovereignty andregional isolation of data centers, through a choiceof six existing data center locations or new

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dedicated ones. It also provides private cloudimplementation with hybrid storage, encryption keymanagement and single tenancy for compliancerequirements.

HighQ enables document workflow automation,such as for signing and authorization processes,through integration with DocuSign and Adobe Sign.The company is working on enhanced dataclassification projects with banks using artificialintelligence, machine learning and DLP technology.

HighQ provides enhanced audit trail capabilities, withaudit history of files, tasks and user activitiessupported for centralized oversight, reporting andmanagement.

CAUTIONS

HighQ Collaborate has minimal integration support,missing, in particular, any connectors to cloud datarepositories such as those of Microsoft Office 365,Box and Dropbox. Seamless integration is alsomissing between its Collaborate and Publisherproducts. It plans to deliver these features in futurereleases and offers APIs for partners to buildconnectors.

The HighQ Drive capability synchronizes everythingthat is in the personal area to the desktop, impactingthe user's hard disk space availability.

Mobile support is limited and does not includeAndroid. There is no Android-native app available,and Android users can only use the web-responsiveapplication.

Currently, HighQ does not hold some industry-specific U.S. compliance certifications, although thecompany is working to add several, such ashealthcare, in the coming months.

Intralinks by Synchronoss

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Intralinks (https://www.intralinks.com/) is a publiccompany, founded in 1996, with headquarters in NewYork, New York, U.S.; and offices in the U.S., Europeand Asia/Pacific. Synchronoss Technologies is apublic company, founded in 2000, with headquarters inBridgewater, New Jersey, U.S., and offices in NorthAmerica and Latin America, Europe and Asia/Pacific.In January 2017, Synchronoss completed a cash-based transaction to acquire Intralinks Holdings.

Intralinks' CCP offering is Intralinks VIA for enterprise-secure content sharing and collaboration with external-facing business processes and sensitive data.Intralinks also traditionally offers Intralinks' VirtualData Room Edition for specialized use cases, such asvirtual data rooms, loan syndication, merger andacquisition (M&A) transactions, private equityfundraising, and clinical trials. With the acquisition,Intralinks products go to market within two differentofferings: Synchronoss Enterprise for sales to allenterprises; and Intralinks for Strategic Financials, aVDR offering to support sensitive M&A andtransactional activities.

Intralinks VIA can be implemented in a private cloud —three colocated facilities hold the data and account forthe processing. Intralinks has regional data centersand can locally host customers' files with processingand controls. A hybrid architecture is not available. Arecent development focuses on a mobile-firstapproach, delivering a common and adaptiveexperience across devices. Intralinks also introducedanalytics and visualizations for content insight.Industry solutions for financial services and lifesciences as well as connectors to contentmanagement (e.g., OpenText Documentum, MicrosoftSharePoint and IBM FileNet) expand Intralinks'services for business processing. A single platform forcontent sharing and management, based on a

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common identity/access model, enables contentaccess across applications, data protection andgovernance, and compliance reporting.

Intralinks VIA is a good fit for organizations that want aprivate cloud deployment with data protection, securityand regulatory compliance, and require sharingsensitive data and external collaboration. Largeenterprises already using Intralinks' specializedapplications (such as those for the financial services,legal and life science sectors) can benefit fromIntralinks' content platform and enable horizontal CCPuse cases by means of Intralinks VIA.

STRENGTHS

The Intralinks VIA platform offers workspacecapabilities for projects and teams, and enablescontent collaboration, teamwork and projectmanagement. Simple rule-based or multitaskworkflows are supported.

Intralinks has long-term experience in the financialindustry, with a large customer presence in banksand securities. It offers a dedicated product line andsales support for the financial services industry; andtransactional business processes and infrastructurespecific to investment activities.

Intralinks' focus on securing sensitive informationand metadata is attractive to regulated industriesand customers interested in data privacy andcompliance. Enhanced security capabilities includeinformation rights management (IRM) and customermanaged keys.

Synchronoss expands Intralinks' reach into accountsand regions that have been harder for Intralinks tobreak into; it extends operations, including datacenters, channel partners and delivery models.Synchronoss also enforces Intralinks' mobilitycapabilities.

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CAUTIONS

Intralinks' financial situation is unclear. The mergerof the two companies has run into major problems,including the departure of C-level leaders, and hasbeen accompanied by an uneven stock marketperformance. Synchronoss delayed publishingearnings reports for the first quarter of 2017.Investors are withdrawing, and a class action isbeing prepared. This situation concerns customersand may impair Intralinks' execution going forward.

Intralinks VIA lacks native integration connectorswith most enterprise content repositories, exceptthose of Microsoft SharePoint, Microsoft Office 365and Salesforce. This limits the delivery of aseamless experience for digital workplacescenarios.

Intralinks does not hold some industry-specific U.S.compliance certifications, such as Payment CardIndustry Data Security Standard (PCI DSS), theFamily Educational Rights and Privacy Act (FERPA),FedRAMP and the International Traffic in ArmsRegulations (ITAR), although supporting others, suchas HIPAA.

Intralinks VIA's administration tools and reportingare lacking compared with other products.Customers comment that the tools are not robustenough, and reporting is limited when used foroperational oversight and system management.

MicrosoftMicrosoft (https://onedrive.live.com/about/en-us/business/) is a public company, founded in 1975,with headquarters in Redmond, Washington, U.S., andoffices worldwide. Microsoft OneDrive for Business(ODB) is a CCP product available as a stand-alone

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cloud service, as an extension to Microsoft SharePointServer or in Microsoft Office 365. ODB is a criticalengine in Microsoft's integrated Office platform.

ODB can be deployed in several ways — in a publiccloud either stand-alone or, most commonly, as part ofan Office 365 subscription bundle; in a hybrid capacity,together with SharePoint 2016 using an app launcher;and on-premises, in SharePoint 2013 and SharePoint2016 deployments. ODB is the unified sync client forOffice 365, enabling integrated Office and file-centricexperiences on desktops, browsers and mobiledevices. ODB includes extensive support for file viewertypes with video streaming. Microsoft runs a globalsupport operation and cloud data centers. A newadministration console for centralized ODBmanagement can be enhanced with Microsoft'sidentity-centric Enterprise Mobility + Security (EMS) formobile device and application management. Recentenhancements, including the OneDrive mobile app,OneDrive desktop sync client, customer keymanagement and the introduction of connectorsthrough the Flow integration, enhance users'experiences in the Office 365 productivity platform.

Although ODB is available as a stand-alone offering,organizations generally adopt ODB as part of an Office365 purchase. The rapid adoption of Office 365 drivesinterest in ODB as buyers want to leverage theavailable service and cloud storage included in thesuite.

Microsoft is a good fit for companies that haveprioritized investment in Microsoft's office productivityand collaboration suites, content server platforms(such as SharePoint Server), SharePoint Online, andOffice 365. It fits well with organizations that aim toleverage an integrated, cloud-based platform to enabledigital workplace scenarios.

STRENGTHS

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Microsoft ODB is available as part of Office 365 atno additional cost. Microsoft is using its dominancewith the hosted Exchange offering in Office 365 tobolster its CCP adoption.

ODB is the unified file-centric syncing and sharingengine for Microsoft's Office products and Office365 applications, supporting integration amongthem. This creates a seamless user experience forusers of Microsoft applications, especially whenworking with enterprise content in SharePoint. It alsoexpands OneDrive experiences with digital businessworkloads via the Flow connectors and otheradvanced Office 365 features.

Microsoft offers extensive security features in itscloud offerings, including ODB, Office 365 and Azure.These include client-managed encryption keys,global data centers that support regionalized dataresidency and privacy regulations. When deployed aspart of the Office 365 suite, ODB can use Microsoft'sidentity-centric EMS security.

Customers find ODB deployment easy and efficient,and feel they gained value and operational efficiencyafter rollout. They noted that ongoing updates andnew features continue to enhance their opinion andthe value of the product.

CAUTIONS

Microsoft ODB lacks native connectors to someenterprise content repositories and businessapplications. References reported complexity ofintegrating with tools outside of Microsoft'secosystem. This situation can be partly mitigated bythe fact that most enterprise applications havenative connectors into SharePoint, on top of whichOneDrive for Business is built.

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Enhanced enterprise-grade capabilities for ODB areonly available with additional products, for example,connectors to non-Microsoft systems (with Flow)and group collaboration (with Teams or SharePoint).

Reporting capabilities are limited to 90 days ofinformation retained in logs and are not isolated toODB activities, requiring generation andmanagement of ODB activity reporting and oversight,where needed.

References noted feature and functional gaps inODB, for example, with respect to externalcollaboration, offline usage and sync performance,often related to old versions used in on-premisesdeployments. Commenting in ODB alone remainslimited outside of Office and PDF files, despitecomplementary capabilities that can be found inOffice 365 products such as Teams, Yammer andSharePoint.

ThruThru (http://www.thruinc.com/secure-mobile-file-sharing/)is a private company, founded in 2002, withheadquarters in Irving, Texas, U.S. It has offices inNorth America, Europe, India and Australia. Thru'sorigins lie in the MFT and FTP markets. It expandedinto enterprise file-sharing services, which eventuallybecame the company's focus. Its CCP solution isbased on a service-oriented architecture and extensiveAPIs for building integration with multiple repositories.It can be deployed in public, private or hybrid clouds, oron-premises. In hybrid configurations, data files canreside in a third-party cloud. Thru has global datacenters, cloud route optimization and Optiband, abandwidth management technology that customerscan take advantage of for poor connections (e.g.,satellite), WAN acceleration and back-end regionalsyncing optimization of large file transfers. Thrufocuses on security, workflows, mobile UI, integration

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with repositories and content management withmetadata. The vendor prioritizes secure file-sharingneeds for businesses with remote offices and cruiselines operating on high-latency networks like satelliteconnections. Thru provides plug-ins to productivity andbusiness applications such as Microsoft Office 365. Anew product, Optiflow, automates file sharing andworkflows, expanding content orchestrationcapabilities for file movement between repositories insupport of business process applications. This addssupport for more traditional content management andretention use cases.

Most of Thru's customers are based in North America,with fewer in Latin America, Europe, Asia/Pacific andthe Middle East. Thru is focused on the IT software,financial services, and oil and gas industries.

Thru is a good fit for midsize and large organizationsaiming to improve collaboration through secureexchange of large files among departments,customers and partners using any device and from anylocation. It also is a good fit for enterprises aiming tosupport file exchange across multiple applications(such as CRM, ECM and ERP), and for those needing tosend large files to geographically distributed locationswith low-latency downloads and uploads.

STRENGTHS

Thru's MFT backbone and its Optiflow services canbe used as a middleware layer for syncing andtransforming files between applications and acrossdigital business workloads.

Thru's Optiband optimization offers high-performance and high-speed file transfer of large,especially media, files across long distances oracross low-bandwidth environments. These

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capabilities are typical of MFT providers anddifferentiate Thru from most CCP competitors thathave traditionally focused on end-user experiences.

Thru provides flexible deployment options forstorage in the cloud or on-premises, with centralizedcommand and control over file syncing andmovement across repositories. It also providesmiddleware-class integration capabilities forenterprise systems, services and applications.

Customers are highly satisfied with the flexibility,scalability and adaptability of Thru's CCP productand support services, which are critical needs for ITbuyers.

CAUTIONS

IT-focused managed file transfer is geared toenterprise middleware scenarios rather than ad hocuser collaboration use cases.

Workflow is mainly concerned with the movementand transformation of files among source anddestination environments, not supporting morecomplex tasks (although integrating with third-partyplatforms).

Back-end integration capabilities are limited, missingbuilt-in connectors to most enterprise contentplatforms and repositories.

Even though cloud/hosted installations are simple,some customers expressed complex installation andsetup for on-premises deployments, noting thatsupport and careful planning is needed, especiallywhen integrating with other systems and solutions.

Vendors Added and Dropped

We review and adjust our inclusion criteria for MagicQuadrants as markets change. As a result of theseadjustments, the mix of vendors in any Magic

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Quadrant may change over time. A vendor'sappearance in a Magic Quadrant one year and not thenext does not necessarily indicate that we havechanged our opinion of that vendor. It may be areflection of a change in the market and, therefore,changed evaluation criteria, or of a change of focus bythat vendor.

AddedCtera

HighQ

DroppedHuddle — The vendor does not meet the revenuethreshold for CCP business in 2016.

Varonis — The vendor's product, DatAnywhere, doesnot meet inclusion criteria for mandatory productfeatures including collaboration support, connectorsfor integration with enterprise content repositoriesand business applications.

Honorable Mentions

The CCP market landscape has tens of vendorsbecause it represents a subset of the broaderlandscape including vendors with file sync and sharecapabilities. Among vendors that did not qualify, manymiss inclusion criteria such as CCP revenue, number ofcustomers and size of deployments. Relevant CCPdestination vendors, not included in this MagicQuadrant, are:

AeroFS: It provides an on-premises CCP with peer-to-peer technology and a central virtual appliance formanagement. The complementary product, Amium,enables content collaboration. Missing criteria:cloud CCP offering, revenue.

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Amazon: It provides a complete offering for contentcollaboration, Amazon WorkDocs, as part of AWS,targeted to MSE market. Missing criterion:deployment size.

Autotask: After acquiring the cloud CCP vendorSoonr, it launched Workplace, a CCP product, in May2017. Missing criteria: availability, revenue anddeployment size.

CodeLathe: It offers private cloud file-sharing toolsfor users to access, sync and share files from anydevice — Tonido for consumers and FileCloud forbusinesses. Missing criterion: revenue.

Egress Software Technologies: It enables file shareand collaboration with email encryption, file transferand secure collaboration. This is delivered via itsflagship CCP solution, Egress Switch. Missingcriterion: revenue.

Eisoo: This Chinese vendor offers the AnyShareproduct for synchronization and sharing inAsia/Pacific. Missing criterion: geographicalcoverage.

IBM: It provides IBM Connections Files on Cloud,which is an integral component of the ConnectionsCloud family. Being an extension of IBMConnections, it does not qualify for inclusion.Missing criterion: stand-alone package.

ownCloud: It offers open-source CCP software thatis available in a free community edition and a paid-subscription-based enterprise edition. It's adestination product that can be deployed on-premises or hosted in third-party clouds. Missingcriterion: revenue.

Vaultize: It offers CCP and secure access tocorporate data with mobile content managementand DLP. Missing criteria: revenue and total paid

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users.

Workshare: It offers a CCP collaboration platformand is available in public cloud or hybrid offerings.Workshare has a significant presence in regulatedsectors. Missing criterion: revenue.

Other vendors in a variety of markets offer CCPfeatures in their products. They miss a stand-aloneCPP offering; therefore, they do not qualify forinclusion in this Magic Quadrant. Samples are:

Business apps: Salesforce, SAP

Collaboration: CommandHub, Hightail, Micro Focus(Novell), SpiderOak, SpringCM, Zoho

Backup: Acronis, Druva, Commvault, Intermedia

Board portals : Brainloop, Boardvantage, Diligent

CSP: Alfresco , Hyland, Liferay, Litéra, OpenText,Oracle, Samsung SDS

EMM: CA Technologies, VMware AirWatch

MFT: Biscom, Cleo, Globalscape, Litéra, Nasuni,Resilio, Safe-T, totemo

Project management: Redbooth, Active Collab

Storage: Barracuda Networks, Hitachi Data Systems(HDS)

Virtual data room (VDR): ansarada, CapLinked,Firmex, Merrill, Onehub

Inclusion and Exclusion CriteriaTo qualify for inclusion in this Magic Quadrant, vendorsmust meet the following criteria:

Offering: It has a CCP offering for business with coreEFSS capabilities.

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Revenue: Its CCP product and service revenue for2016 must be $20 million or more.

Geography: It has a presence in at least twogeographic regions, with some personnel dedicatedto the relevant product. No more than 70% ofrevenue may come from one geographic region.

Commercial availability: The CPP product has beengenerally available since 1 September 2016.

Packaging: The CCP product must be available as aseparately billed, stand-alone product. CCPcapabilities alone, bundled with a different productfrom the same vendor, are considered extensionsand are insufficient for inclusion.

Total users: There must be at least 500,000 active,paid users among all the organizations that arelicensed to use the product.

Largest deployment: At least one deployment musthave 10,000 users.

References: Five customers must have deployed theservice or product for a minimum of six months andhave at least 1,000 paid users. Two of the referencesmust have at least 4,000 paid users.

In addition, their CCP offerings must support aselected range of product capabilities:

File synchronization: This is support for transparentand automatic round-trip data synchronizationbetween devices and the cloud service/server, oracross multiple devices, for selected files or folders.

File sharing: This is support for multiple levels of file(and folder) sharing among devices belonging to thesame person; different applications on the device;and people inside and/or outside the organization.

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File access: This is access from a client applicationor browser to files stored in on-premises or cloudrepositories, by direct access or copy to an internalrepository. Use of third-party connectors isacceptable, but native support is rated higher.

User productivity: This includes document view,editing and annotation in the mobile, desktop andbrowser app, either through embedded nativecapabilities or through third-party tools (e.g., Office365).

Mobile: This includes a native application for iOSand Android. Support for Windows and otherplatforms is optional.

PCs: This is support for sync on Windows PCs andMac OS through a native stand-alone application.Web browser or email client plug-ins, as well assupport for Linux platforms, are optional.

Security: This includes password authentication,lockout after a period of inactivity, selective remotewipe of the app and related files on the device, anddata encryption at rest and on transfer.

Management: This refers to integration with LDAPand Active Directories for authentication, single sign-on, group policies, and centralized managementtools that allow administrators to managesynchronization and control the content, accessrights and user activity. Integration with EMM isoptional.

Integration: Products must support at least one typeof integration with corporate data repositories, on-premises or in the cloud — e.g., MicrosoftSharePoint, Microsoft OneDrive for Business, GoogleDrive, Dropbox, AWS and Salesforce — or datainfrastructure such as network-attached storage.

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Platform: Products must include a content platformoffering, with APIs, navigators, documentation,development tools, application management and anecosystem of partners, for example.

Delivery model: This means availability as cloudservices in public or private clouds, or as hybriddeployment, combining on-premises repositorieswith cloud-based CCP functionality.

Features provided by partners must be tightlyintegrated with the vendor's product and invisible tothe end user.

Evaluation Criteria

Ability to Execute

Gartner evaluates vendors' execution on the qualityand efficacy of the processes, systems, methods orprocedures that enable the provider performance to becompetitive, efficient and effective, and to positivelyimpact revenue, retention and reputation withinGartner's view of the market. In the CCP market, largecloud providers and IT players with mature presenceacross regions and sectors normally present a strongability to execute; smaller vendors, with limitations incompany size, customer base, international presenceand/or channels, or high-risk profiles such as newventures, tend to be limited in execution.

See the main criteria for evaluation of Ability toExecute in the Evaluation Criteria Definitions section.The Overall Viability (including financials), Operationsin multiple regions and Customer Experience criteriaare highly relevant for buyers to assess new players'Ability to Execute. The Product or Service richness andmaturity is highly relevant for buyers that want toassess how well their IT suppliers are evolvingtraditional products to meet CCP requirements.

Table 1. Ability to Execute Evaluation Criteria

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Table 1. Ability to Execute Evaluation Criteria

Evaluation Criteria Weighting

Product or Service High

Overall Viability High

Sales Execution/Pricing Medium

Market Responsiveness/Record Medium

Marketing Execution Medium

Customer Experience High

Operations High

Source: Gartner (July 2017)

Completeness of Vision

The CCP market originated from consumer trends,such as smart devices, personal cloud and bring yourown device (BYOD) — in initial form focusing on filesynchronization and sharing (EFSS). Then vendorsprogressively evolved to address content collaboration,content management, workflow automation and othercapabilities. Vendors originating from consumermarkets naturally understand the priorities of thedigital workplace, centered on simple userexperiences, mobile and cloud agility. From there, theyadapted strategies and evolved their offerings toaddress specific enterprise priorities, such as securityand data governance. Vendors with IT backgrounds,instead, understand the IT organization's priorities(such as IT administration and back-end integration).However, they had to redesign their offerings to meet

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the users' expectations, which are about hiding ITcomplexity and getting a consumerlike experience.Buyers of CCP offerings need to consider their broaderdigital workplace scenarios, identify priorities andconstraints, align their plans with the CCP dynamicsand make decisions for long-lasting investments inthis market.

File synchronization and sharing capabilities are coreto these products and have been standardizing acrossproducts over time; still, performances are quitevariable across vendors. On top of that, CCP vendorshave built specialized capabilities, such as dataprotection, collaboration, content creation andbusiness workflow. The product strategy criteria arehighly relevant for buyers to identify vendors with along-term vision that aligns with their company'sobjectives.

Table 2. Completeness of Vision Evaluation Criteria

Evaluation Criteria Weighting

Market Understanding High

Marketing Strategy Medium

Sales Strategy Medium

Offering (Product) Strategy High

Business Model Medium

Vertical/Industry Strategy Medium

Innovation Medium

Geographic Strategy Medium

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Source: Gartner (July 2017)

Quadrant Descriptions

LeadersLeaders provide mature offerings that meet marketdemand. They have demonstrated the visionnecessary to sustain their market positions asrequirements evolve. The hallmark of Leaders is thatthey focus and invest in their offerings to lead themarket and affect its overall direction. Leaders can bethe vendors to watch as you try to understand hownew offerings might evolve. Leaders typically possessa significant, satisfied customer base, and they enjoyhigh visibility in the market. Their size and maturityenable them to remain viable under changing marketconditions. Leaders typically respond to a wide marketaudience by supporting broad market requirements.However, they may fail to meet the specific needs ofvertical markets or other more specialized segments.

ChallengersChallengers have a strong Ability to Execute but maynot have a plan that will maintain a strong valueproposition for new customers. Large vendors inmature markets often may be positioned asChallengers because they choose to minimize risk oravoid disrupting their customers or their own activities.Although Challengers typically have significant sizeand financial resources, they may lack a strong vision,innovation or overall understanding of the market'sneeds. In some cases, they may offer products nearingthe end of their lives that dominate a large, butshrinking, segment.

Visionaries

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Visionaries align with Gartner's view of how a marketwill evolve, but they have fewer proven capabilities todeliver against that vision. In early markets, this statusis normal. In more mature markets, it may reflect thecompetitive strategy of a small vendor (such as sellingan innovation ahead of mainstream demand) or largevendor that is trying to break out of a rut ordifferentiate itself. For vendors and customers,Visionaries fall into the higher-risk/higher-rewardcategory. They often introduce new technology, serviceor business models, but may need to build financialstrength, service and support, and sales anddistribution channels.

Niche PlayersNiche Players do well in a particular segment of amarket, or have a limited capability to innovate oroutperform other vendors in a market. This may bebecause they focus on a particular functionality orregion, or because they are new to the market.Alternatively, they may be struggling to remain relevantin a market that is moving away from them. NichePlayers may have reasonably broad functionality, butlimited implementation and support capabilities, andrelatively small customer bases. They have yet toestablish a strong vision for their offerings.

Assessing Niche Players is more challenging thanassessing vendors in the other quadrants. Some NichePlayers could make progress, while others might notexecute well or may lack the vision to keep pace withbroader market demands. A Niche Player may be theperfect choice to meet your requirements. However, aNiche Player also may prove to be a risky choice if it ismoving against the market's direction, which may putits long-term viability in question.

Context

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Digital transformation is a priority for organizationsthat aim to foster new work styles, approaches andparadigms in their workplaces through adoption ofcloud, mobile and consumer technologies. The CCP isa major enabler for modern productivity, collaborationand efficiency, because it connects people andinformation in real time, eliminating inefficiencies.Simple deployments and rapid adoption by users makethe CCP a priority for organizations that pursue ITmodernization and digital workplace initiatives. CCPcan feed a transformation in work styles and businessprocesses, meeting business users' expectations whilegranting security and compliance to IT administrators.

The CCP is a top priority for organizations. A survey ofGartner Research Circle members in the fourth quarterof 2016 found that more than half had a public cloud-based CCP tool, and another 18% planned to deploy it.By 2020, 80% of large and midsize organizations inmature regions will have deployed one or more CCPproducts to implement a content productivity andcollaboration strategy. The driving forces behind CCPadoption in the enterprise market are:

Mobility — The number of mobile and remoteworkers continues to rise in organizations. Mobileproductivity and collaboration are often priorities tosupport workforces.

Cloud — Adoption of cloud services for storage,productivity and collaboration (in particular,Microsoft Office 365 and G Suite) is growing asorganizations realize benefits.

Security — Growing security risks associated withdigital transformation require support for dataprotection, regulatory compliance, data residencyand ownership.

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Content management — Organizations arereconsidering investments in traditional on-premisescontent repositories in light of cloud-based modernalternatives, including CCP.

Infrastructure modernization — Traditionalenterprise network storage infrastructure, oftenfragmented and distributed, is limiting organizations.

Common user scenarios driving interest in CCPproducts are:

Workforce productivity — enabling access toenterprise content repositories from any device,content synchronization and sharing, and contentediting, to boost users' productivity.

Extended collaboration — enabling teamcollaboration for internal and external users, with, forexample, workspace, team folders and collaborativedocument creation, with appropriate data protection.

Governance — enabling extended collaboration withstrict policy management, access controls, e-discovery and an audit trail for regulated scenarioswith compliance requirements, such as legal andfinance. This case often includes virtual data roomor board portals requirements.

Lightweight workflow automation — enablingdocument-centric tasks and processes, triggeringactions on given events.

Data infrastructure modernization — replacingredundant or fragmented data infrastructure withpublic or private cloud elements to enable modernproductivity and collaboration scenarios.

Market OverviewCCPs originated from the EFSS market, which emergedin 2010 and evolved through commoditization andconsolidation, forcing surviving players to expand their

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value propositions. Offerings evolved beyond initial filesynchronization and sharing, with capabilities tosupport use cases in content-driven collaborationamong individuals and teams, secure externalcollaboration, lightweight content management andfile-centric workflows.

CCPs evolved from the EFSS "destination" offerings(see "The EFSS Market's Future Will Present anOpportunity for IT Planners" ) and are stand-aloneproducts with file sync and share as the corecapability. They are enhanced with collaboration andcontent management functions. Integration with cloudproductivity and collaboration suites (e.g., MicrosoftOffice 365, G Suite) is common now. Some playersalso developed native capabilities for collaborativecontent editing, such as Box Notes and Dropbox Paper,challenging the traditional definition of a document asa file. CCP vendors are increasingly integrating theirproducts with workstream collaboration platforms(e.g., Slack, Microsoft Teams, Workplace by Facebook,Atlassian, HipChat and Cisco Spark) for moreconversationally driven collaboration styles.

A look at the vendors in this Magic Quadrant indicatesthat different macro categories of vendors can beidentified (although, some offer support in multiplecategories):

CCP vendors with a strong value proposition onbroader productivity suites and content creationsupport (i.e., Microsoft and Google).

CCP vendors with a strong focus on their own cloud-based content repository and storage, collaborationapplications, and a platform offering to enablecustomizations and business application integrationand developments (i.e., Box, Dropbox).

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CCP vendors focusing on hybrid architectures thatallow customers to preserve existing contentrepositories, avoiding migrations to the cloud, if notdesired (i.e., Citrix, Egnyte, Syncplicity by Axway).

CCP vendors that specialize in team collaborationand support specialized use cases, such as VDR(i.e., HighQ, Intralinks by Synchronoss).

CCP vendors that specialize in large file transfer andoptimization (i.e., Accellion, Thru).

These vendors bring "platform" as a common elementin their offerings, including characteristics such as:

A repository

Integrated services

User interfaces and clients

Integration and extensibility

As with most platforms these days, users are able toleverage other repositories, services and clients thatare not native to the platform. This is done with APIs,connectors and designer tools.

The emergence of personal and team "drive" folders,as an evolution of traditional desktop sync engines, isan interesting trend. Drives connect desktops to acloud repository and, through file streaming, give usersaccess to an unlimited file space without occupyingtheir hard drive space. As CCP adoption grows in theorganization, this capability can potentially become areplacement for traditional network drives and fileshares.

In May 2018, the new General Data ProtectionRegulation ( GDPR (http://ec.europa.eu/justice/data-protection/reform/index_en.htm) ) will take effect as thenew European privacy law, and it will have an impacton this market as well. GDPR will be a big theme overthe next several months, because it imposes new rules

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on companies, government agencies, nonprofits andother organizations that offer goods and services topeople in the EU, or that collect and analyze data tiedto EU residents. Many CCP vendors are looking at thisarea, and some (e.g., Microsoft, Box, Dropbox andEgnyte) have already delivered compliance.

Emerging capabilities in these CCP products willenable further digital transformation use cases,especially the unique content platform with its APIsthat enable organizations to access contentrepositories and build new applications that leverageenterprise content. In addition, machine-learningfunctions will increasingly help to automate contenttagging and classification. Future evolution of theseproducts toward digital transformation and digitalbusiness enablement could include blockchain andInternet of Things (IoT) scenarios. CCP can also beseen as a type of content services platform (see "WhatYou Need to Know About Content Services Platforms") to provide structured content infrastructure services,such as a cloud repository. This can support simplecontent management use cases or replace traditionalenterprise content management systems wheresimpler metadata modeling, retention managementand business processing are required.

Gartner estimates that the EFSS market reached closeto $2.8 billion in 2016 and grew 40% year over year inrevenue from 2015. The market also grew animpressive 39% year over year from 2014. Gartnerforecasts the EFSS market will reach over $9.2 billionby 2021, with a 32% compound annual growth rate(CAGR).

The CCP market is blooming in a much broader areapopulated by new or traditional markets that relate toenterprise content or enterprise collaboration activitiesthat complement or partly overlap with it. In addition toCSP, a neighbor market is workstream collaboration

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services (WSC) (e.g., Slack), which focuses onconversations (see "Embrace WorkstreamCollaboration to Transform Team Coordination andPerformance" ). Another emerging neighbor market isthat of cloud document creation (CDC) services, whichfocuses on real-time collaborative editing and maypotentially disrupt the traditional notion of "file" and"content" (e.g., Quip, Evernote and Google Docs). CCPand CSP products are different from WSC and CDCones — and the former vendors are increasinglypursuing integration with the latter ones.

Organizations consider CCP offerings for userproductivity, external collaboration, agile datainfrastructure and centralized governance. Asorganizations accelerate on digital transformationinitiatives, we expect CCP investments will continue togrow and force organizations to reconsider traditionalapproaches to collaboration and content management.

Note 1 Digital WorkplaceThe digital workplace is a business strategy to boostemployee agility and engagement through a moreconsumerized work environment.

Evaluation Criteria Definitions

Ability to Execute

Product/Service: Core goods and services offered bythe vendor for the defined market. This includescurrent product/service capabilities, quality, featuresets, skills and so on, whether offered natively orthrough OEM agreements/partnerships as defined inthe market definition and detailed in the subcriteria.

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Overall Viability: Viability includes an assessment ofthe overall organization's financial health, the financialand practical success of the business unit, and thelikelihood that the individual business unit will continueinvesting in the product, will continue offering theproduct and will advance the state of the art within theorganization's portfolio of products.

Sales Execution/Pricing: The vendor's capabilities inall presales activities and the structure that supportsthem. This includes deal management, pricing andnegotiation, presales support, and the overalleffectiveness of the sales channel.

Market Responsiveness/Record: Ability to respond,change direction, be flexible and achieve competitivesuccess as opportunities develop, competitors act,customer needs evolve and market dynamics change.This criterion also considers the vendor's history ofresponsiveness.

Marketing Execution: The clarity, quality, creativity andefficacy of programs designed to deliver theorganization's message to influence the market,promote the brand and business, increase awarenessof the products, and establish a positive identificationwith the product/brand and organization in the mindsof buyers. This "mind share" can be driven by acombination of publicity, promotional initiatives,thought leadership, word of mouth and sales activities.

Customer Experience: Relationships, products andservices/programs that enable clients to be successfulwith the products evaluated. Specifically, this includesthe ways customers receive technical support oraccount support. This can also include ancillary tools,customer support programs (and the quality thereof),availability of user groups, service-level agreementsand so on.

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Operations: The ability of the organization to meet itsgoals and commitments. Factors include the quality ofthe organizational structure, including skills,experiences, programs, systems and other vehiclesthat enable the organization to operate effectively andefficiently on an ongoing basis.

Completeness of Vision

Market Understanding: Ability of the vendor tounderstand buyers' wants and needs and to translatethose into products and services. Vendors that showthe highest degree of vision listen to and understandbuyers' wants and needs, and can shape or enhancethose with their added vision.

Marketing Strategy: A clear, differentiated set ofmessages consistently communicated throughout theorganization and externalized through the website,advertising, customer programs and positioningstatements.

Sales Strategy: The strategy for selling products thatuses the appropriate network of direct and indirectsales, marketing, service, and communication affiliatesthat extend the scope and depth of market reach,skills, expertise, technologies, services and thecustomer base.

Offering (Product) Strategy: The vendor's approach toproduct development and delivery that emphasizesdifferentiation, functionality, methodology and featuresets as they map to current and future requirements.

Business Model: The soundness and logic of thevendor's underlying business proposition.

Vertical/Industry Strategy: The vendor's strategy todirect resources, skills and offerings to meet thespecific needs of individual market segments,including vertical markets.

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Innovation: Direct, related, complementary andsynergistic layouts of resources, expertise or capitalfor investment, consolidation, defensive or pre-emptivepurposes.

Geographic Strategy: The vendor's strategy to directresources, skills and offerings to meet the specificneeds of geographies outside the "home" or nativegeography, either directly or through partners, channelsand subsidiaries as appropriate for that geography andmarket.

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