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The tile industry’s leading publication covering manufacturing, design, distribution and installation of all tile products.
2 014 INTEGRATED MEDIA PLANNER
w w w. t i l e - m a g a z i n e . c o m
TILEMagazine
Only TILE targets your tile industry prospects on every level: tile contractors, dealers, distributors and tile specifying architects and designers with TILE print, online, eNews and digital.
BNP Media today boasts more than 65 leading trade magazines, plus supporting websites and eNewsletters, industry research, live and virtual events. The largest publisher of flooring related trade media brands including:
TILE Magazine
Stone World
Contemporary Stone & Tile Design
Floor Trends
Floor Covering Installer
Environmental Design + Construction
TILE in print,
online and digital
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TILEMagazine
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TILE’S COMBINED MONTHLY AUDIENCE TARGETS MORE THAN 42,090 BETWEEN PRINT, DIGITAL, ONLINE AND eNEWS
YOUR ADVERTISING WILL BE SEEN BY THE KEY DECISION MAKERS IN TILE^
TILE delivers the largest qualifi ed audience of tile industry buyers for your tile and related installation and accessory products & services:
ONLINE8,237**
eNEWS17,226*
PRINT: 14,442DIGITAL: 2,185
^ May 2013 TILE Reader Profile Study**Publisher’s Own Data
21% RETAILER SHOWROOM (3,408)
11.2% DISTRIBUTOR/WHOLESALER (1,806)
13.1% ARCHITECTURE/INTERIOR DESIGN FIRM (2,128)
46.8% CONTRACTINGFIRM (7,585)
TILE TOTAL TARGET AUDIENCE: 42,090+
TILE READER AUDIENCE**
8% MANUFACTURER/MANUFACTURER’S REP
42% OF READERS REQUESTED ADDITIONAL INFORMATION DIRECTLY FROM AN ADVERTISER AS A RESULT OF SEEING AN AD IN TILE MAGAZINE.^
64% RELY ON THE ADS TO INFORM THEM OF NEW PRODUCTS OR SERVICES AVAILABLE.^
*Exact Target, June 2012^ May 2013 TILE Reader Profile Study
**Urchin Web AnalyticsJan.-June 2011 Average
+Combination of Print and Digital Circulation, eNews and Online Visitors
2% JOHNBRIDGE.COM6% TILELETTER.COM
43% TILE-MAGAZINE.COM
50% TILE MAGAZINE
WHICH ONE WEBSITE IS MOST USEFUL TO YOU IN YOUR TILE INDUSTRY WORK?^
WHICH ONE MAGAZINE IS MOST USEFUL TO YOU IN YOUR TILE INDUSTRY WORK?^
24% FLOORCOVERINGWEEKLY.COM
10% TILELETTER
8% TILE-ASSN.COM
6% FLOOR FOCUS
17% OTHER
25% FLOOR COVERING WEEKLY
9% OTHER
46.8% 50%
43%
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2014 Editorial Calendar
JAN/FEB
AD CLOSE
12.12.13
Moisture Control
Thin Surfacing
SURFACES Las Vegas, NV
1.27.14 - 1.30.14
CEVISAMA Valencia, Spain
2.11.14 - 2.14.14
REVESTIR Sao Paulo, Brazil
3.11.14 - 3.14.14
SURFACES eBLAST PACKAGE: Run ½-page or larger and be included in our special pre-and post-show Surfaces eBlast. Include a photo and a 150-word description of a product you will be showing at Surfaces and promote the same or different product in the post-show review eBlast.
Radiant Heating
Vertical Tile Installation
Underlayments
Stone Tiles
Job Site Tools
Crack-Isolation & Prevention
HDP Tile Manufacturing
Surface Preparation
Commercial
Installing Large Format Tiles
Large Format Tiles & Panels
COVERINGS Las Vegas, NV
4.29.14 - 5.2.14
AIA SHOW Chicago, IL
6.26.14-6.28.14
CERSAIE Bologna, Italy
9.23.14 - 9.27.14
TOTAL SOLUTIONS PLUS
THE INTERNATIONAL SURFACE EVENT Miami, FL
10.19.14 - 10.22.14
COVERINGS eBLAST PACKAGE: Run ½-page or larger and be included in our special pre-and post-show Coverings eBlast. Include a photo and a 150-word description of a product you will be showing at Coverings and promote the same or different product in the post-show review eBlast.
UNDERLAYMENT GUIDE:Free listing in our popular Underlayment Guide for advertisers with ½-page or larger.
Advertisers who buy a full-page ad receive a second full-page ad for free; two-page spread advertisers will receive four pages total.
Free Must See Product eblast with online archive.
All advertisers receive FREE Deluxe listings in the Gold Book which includes Boldface, Logos, Live links and more!
MARCH/APRIL
AD CLOSE
3.4.14
MAY/JUNE
AD CLOSE
5.8.14
JULY/AUGUST
AD CLOSE
6.12.14
SEPT/OCT
AD CLOSE
8.15.14
NOV/DEC
AD CLOSE
10.21.14
EDITORIAL TOPICS
BONUSDISTRIBUTION
ADVERTISERBONUSTILE
Magazine
Gold Book Industry Resource Guide
If you would like a FREE, no obligation quote, please contact:Jenny Allen-WiseProduction/Reprint Manager Phone: 657-7199 • Fax: 248-502-2070Email: [email protected]
Whether your potential customers use print, digital or online to source your products, the Tile Gold Book Industry Resource Guide is there. By listing your company information in the Gold Book, you have quick access to a targeted audience of potential buyers in your industry. Your listing includes print, digital and now extra online exposure in our latest online Interactive Buyers Guide. This mobile friendly version adds new location and advanced search capabilities. In whatever format, we make it easier for buyers to find you and even easier for your company to stand-out. Brand your company with your logo; drive traffic to your site with clickable links, social media links and mobile tags. Or give them easy access to product info with Spec Sheets, Photos and Videos. Get listed today! For more information visit the online directories at http://goldbook.tile-magazine.com or contact a sales rep.
TILE Digital– an enhanced version of our print edition with features including interviews, videos, surveys, products, demonstrations, keyword searches, live links, audio and more. These newly enhanced editions are truly where TILE comes to life.
For advertising and rate information, including BNP combination discount opportunities, contact your TILE Magazine representative.
Las VegasApril 29 - May 2, 2014
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Other Advertising Options
Editorial Reprints
TILE Digital
2014 Coverings Show Directory & Buyers’ Guide
TILE Gold Book Industry Resource Guide
Acceptable Formats and ProgramsAds should be submitted electronically. Acceptable formats are Adobe InDesign CS5 (or less) Quark Xpress 8 (or less), Adobe Illustrator .EPS, Adobe Photoshop .EPS or .TIFF for Mac. All support files should be included (.EPS, .TIFF, etc.) along with font data if submitted in InDesign or Quark Xpress. All fonts should be converted to paths if submitting an .EPS. Fonts and images need to be embedded if submitting a high-res PDF. All disks and files must be readable by a Mac computer. Images must be saved as a .TIFF, .EPS or Hi-Res .JPEG. Images must be 300 dpi or greater, and in CMYK, Grayscale, or Bitmap. Images can not be used if a LZW compression is applied.
We cannot be held responsible for color variations if a color proof is not submitted.
Acceptable Disk MediaAll ads should be submitted on CD, DVD or FTP site. http://upload.bnpmedia.com
Contact Jennifer Allen-Wise 818-657-7199with any questions.
1/4 horizontal7” x 2.375”
(178mm x 60mm)
1/8 page3.375” x 2.375”
(86mm x 60mm)
Display Advertising Mechanical Specifications
Page Trim Size .......................................... 8” x 10.75”(203.2mm x 273.05mm)
Live Matter ..................................................... 7” x 10” (177.8mm x 254mm)
Page Bleed ............................................... 8.25” x 11”(209.55mm x 279.4mm)
Spread Trim Size .................................... 16” x 10.75” (406.4mm x 273.05mm)
Spread Live Matter .............................. 15.5” x 10.25” (393.7mm x 260.35mm)
Spread Gutter Bleed .............................. 16.25” x 11” (412.75mm x 279.4mm)
Spread Full Bleed ..................................... 16.5” x 11” (419.1mm x 279.4mm)
Two-page spread16” x 10”
(409mm x 254mm)
Full-page7” x 10”
(178mm x 254mm)
2/3 horizontal7” x 6.66”
(178mm x 169mm)
1/2 vertical3.375” x 10”
(86mm x 254mm)
1/3 vertical2.125” x 10”
(54mm x 254mm)
2/3 vertical4.5” x 10”
(114mm x 254mm)
1/3 square4.5” x 4.875”
(114mm x 124mm)
1/4 vertical3.375” x 4.875”
(86mm x 124mm)
1/2 horizontal7” x 4.875”
(178mm x 124mm)
1/2 island4.5” x 7.5”
(114mm x 191mm)
1/3 horizontal7” x 3.3125”
(178mm x 80mm)
1/6 vertical2.125” x 4.875”
(54mm x 124mm)
Ad Size Width Height Width Depth1 Page 7” 10” – –2/3 Page 4 1/2” 10” 7” 6 2/3”1/2 Page 3 3/8” 10” 7” 4 7/8”1/2 Isl. 4 1/2” 7 1/2” – –1/3 Page 2 1/8” 10” 7” 3 5/16”1/3 Sq. 4 1/2” 4 7/8” – –1/4 Page 3 3/8” 4 7/8” 7” 2 3/8”1/6 Page 2 1/8” 4 7/8” 4 1/2” 2 7/16”1/8 Page 3 3/8” 2 3/8” – –1/10 Page 3 3/8” 1 15/16” – –
Vertical Horizontal
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Ad Sizes
*Rich Media ads in current fl ash formats are not iphone/ipad friendly. We will have a browser detection tag so if visitor comes from one of these devices we can either serve up a standard gif style ad or can serve up a custom html 5 animated version. Additional charge would apply for html 5 design.
Home Page Ad Inventory
GRAPHICAL DISPLAY ADVERTISING1. Leaderboard – 728 x 90
a. Run of Site (R.O.S.)b. Rotation available
2. Medium Rectangle – 300 x 250a. (R.O.S.)b. Rotation available
3. Rectangle (2 adjacent spots) – 180 x 150a. Home page only b. Rotation available
4. Rich Media* (not shown) a. Expandable Leaderboard (R.O.S.) Expands down on upon user interaction. b. Floating Ad (home page only – max two2) Rest position is an additional placement purchase,
based on which position for the rest ad from the above options. c. Page Peel Ad (home page only)
ADDITIONAL ADVERTISING OPPORTUNITIES5. Featured Products a. Three on home page at any given time. b. Prioritized by Feature Product then date. c. Shows product name, teaser and photo.
6. Supplied Videos a. Most recent video goes in lead spot b. Thumbnails c. R.O.S.
7. Photo Gallery (R.O.S.)
8. Classifi eds a. Three on home page at any given time. b. Includes post date, category, headline, co. name, location, photo and description.
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4b
4c
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Website and eNews Ads
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Orangetap marketing services equips your brand with the marketing, editorial and publishing resources of BNP Media to help capture the attention of your customers. From content development to media design and publishing services… we’ve got you covered.
To learn more about our services or to quote out a project, please contact our content marketing strategies team.
Kim PaulsonContent Marketing [email protected]
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Marketing Services
TILEMagazine
Through a turnkey solution, our educational Webinars increase brand awareness and interest in your products while our dedicated team builds attendance and manages every detail surrounding the event.
WEBINAR BENEFITS- Establish your brand as a thought-leader- Receive qualified registration leads with demographics- Engage a captive audience with Q&A sessions, polling and
survey reporting- Event promotions across our multiple platforms – print,
online, newsletter, emails and social media
Lots of people can produce a webinar. But only TILE offers the expertise, audience, and tools to help your webinar succeed.
Our industry leading webinars draw big numbers! 200 Attendees400 Registrants(Source: 2013 BNP Media Corporate Webinar Averages)
“Webinars allowed us to grow our topline client base at an affordable investment. The setup, promotion and execution have been handled with professionalism that has exceeded our expectations.”
— Joe Crisara, Sales Coach at ContractorSelling.com
For webinar tips, samples and more information, contact your sales rep or visit: http://portfolio.bnpmedia.com/webinars.
The most powerful, responsive list of professionals is just a call away. Complement your advertising program and introduce new products by renting TILE’s exclusive subscriber list.
Kevin [email protected]
Virtual events are more than just an event. It is a centralized location for sharing content among people. Execution of this “content sharing” comes in many forms:
Internal sales training
Product highlights or launches
Supplier/partner showcase
Annual summits
Career Recruitment
Lead nurturing events
93% of event planners who organized a virtual event say it met or exceeded their objectives.(Source: Hybrid Meeting & Events, MPI and Mediasite, 2012)
The opportunities are endless. If you have a situation where you need to share content – live, on-demand or hands-on, contact your sales rep today or view a demo at: http://portfolio.bnpmedia.com/virtual.
WEBINARS
Your industry-focused market research partner — providing clear insights to complex business questions focused on:
Brand positioning
Marketing effectiveness
New product development
Customer experience evaluations
Capturing feedback via quantitative surveys (online, phone, mail or in-person) OR qualitative experiences (one-on-ones, focus groups, or bulletin boards); we present results that are easily understood, insightful and actionable.
GET STARTED NOW.
Beth SurowiecClear Seas Research Corporate Director248-786-1619surowiecb@clearseasresearch.comwww.clearseasresearch.com
MAKING THE COMPLEX CLEAR
LIST RENTALS
VIRTUAL EVENTS
CONTENT MARKETING SERVICES
Publishing Office210 Route 4 East, Suite 203
Paramus, NJ 07652201-291-9001
Our Mission:Helping People Succeed in Business by Giving Them
Superior Information
BNP Media2401 W. Big Beaver Rd.
Suite 700 Troy, MI 48084
www.tile-magazine.comwww.bnpmedia.com
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Contact Information
TILEMagazine
TILE Staff
Alex BachrachPUBLISHER
201-291-9001 ext. [email protected]
Michael ReisEDITORIAL DIRECTOR201-291-9001 ext. [email protected]
Jennifer AdamsEDITOR
201-291-9001 ext. [email protected]
Kerri WalkerASSOCIATE EDITOR
201-291-9001 ext. [email protected]
Jennifer Allen-WisePRODUCTION MANAGER
Janelle MinghineREGIONAL ADVERTISING
MANAGERPhone: 734-340-5211
Fax: [email protected]
Steve SmithREGIONAL ADVERTISING
MANAGERPhone: 406-522-4163
Fax: [email protected]
