Local Love

Impacting

Local Lives.

annual report

2021javas-

our Message to you:

A year in review 2020-2021

If there was one word to describe United Way Central Alberta’s 2020, it would be ‘collaboration’. It was challenging for us just as it was challenging for everyone, but ‘collaboration’ helped us conquer challenges and ultimately achieve our goal. We wanted to make sure Central Alberta agencies had what they needed to continue offering their services as best they could through the pandemic. And, with collaboration, we did.

At last year’s AGM, the Community Response Fund we created in partnership with the Red Deer & District Community Foundation was well underway.  That collaboration began much of our community response work related to COVID-19.    Soon after, we collaborated with the Government of Canada to administer seniors funding through the New Horizons for Seniors Fund, and two rounds of Emergency Community Support Funding.  In total, we provided $1.4 million in emergency response funding to over 120 agencies throughout Central Alberta.  Thank you to all of our donors, and to the Governments of Alberta and Canada.   But, the Community didn’t stop there. With help from some corporate supporters we were able to distribute over $100,000 in PPE to agencies. Thank you to Canadian Tire, Bianca Amors Liquidation Supercentre, and Troubled Monk for providing this vital equipment.   We found new and COVID-safe ways to hold our traditional events throughout our Campaign.   The staff worked very hard to find ways to engage our supporters virtually and we are proud of the work that was done. From our launch of our new digital e-pledge system to our online raffle and draw tools to our virtual workplace engagements we were able to keep things as normal as possible. Our supporters were right there with us finding new and unique ways to engage their teams through their workplace campaigns.   Our kickoff event for the first time in a very long time was not the traditional luncheon but instead the first ever drive-in kick-off and we had a great time with all who came out to support the event. 

A year in review 2020-2021

Yours Faithfully,

Brett SpeightChief Executive Officer

In a challenging year for many we called on our supporters to help our community recover and they met the challenge with great campaigns happening all over. Our three largest contributors in NOVA Chemicals, MEGlobal and INEOS - all had record setting campaigns  that led to us performing slightly better in 2020 than in 2019. Thank you to all of our supporters.   How did we celebrate this achievement, when it was clear we could not bring people together to celebrate. We decided to take the celebration on the road visiting donors and agencies alike to share in the excitement in a safe way.   Operationally we made some very big changes in the last year. First, after 15 years in the same location we relocated to a new location in February. This new location is smaller and presents a huge cost savings to the organization. We also have officially moved all our systems to the cloud setting us up better to work wherever we need to and be successful.   We also launched a number of new initiatives this year with great response. Small Business 365 is a way for small business owners to get involved in the community and make a big impact. Women United officially launched and we are very excited to share more as their work evolves.   In April we launched our Period Promise pilot in partnership with Soroptimists Central Alberta and saw huge support. This work directly led to a joint initiative between the Government of Alberta and all United Ways across the province, and our team was instrumental in guiding and advising that work.  

While the year that passed was a challenging one and there is still uncertainty for our sector, we know that our community, will continue to step up and support those who need it most. We will continue to be there for our partner agencies in any way we can.   Thank you to our donors, volunteers and partner agencies for all you do to support our community and a huge thank you to the United Way Central Alberta staff who worked so hard in a very busy year to make sure we made as much of an impact as possible. 

Carlin DoeksenBoard President

LOCAL LOVE, LOCAL LIVES

our FINANCIAL SUMMARY

LOCAL LOVE, LOCAL LIVES

our FINANCIAL SUMMARY

SHOW YOUR LOCAL LOVE

365 SMALL BUSINESS CIRCLE

Small business is at the heart of our community. By teaming with United Way, your business makes an immediate, positive impact in the community.

WOMEN UNITED

Women United showcases the philanthropic power of women by connecting female philanthropists to issues that matter most to them, and to each other.

UNITED WAY PERIOD PROMISE

Our mission is to provide barrier-free access to hygiene products for all, to destigmatize menstruation and work towards helping more people get access to the products they count on with the dignity they deserve.

our programs and initiatives

ENMAX LIGHTS ON FUND

Providing families and individuals who are facing financial challenges with emergency funds to avoid utility disconnection.

SHOW YOUR LOCAL LOVE

HIGHEST WORKPLACE CAMPAIGNSNOVA Chemicals

MEGlobal

INEOS

CAMPAIGN RECOGNITION AWARDS RISING STAR AWARD Red Deer College

INNOVATION AWARD Dow Chemicals

ECC AWARD Alberta Health Services

Leadership Matching Challenge

The program encourages current donors to increase their gift, or new donors to consider giving at the $1,200 level.

pledged to match any new or increased Leader donations.%100 of pledged funds were used.

Jack & Joan Donald

North

$30,000

365 SMALL BUSINESS MEMBERSSnake Lake Brewing Co.

RedHart Brewing

Famosa Pizzeria

67th Street Dental

Henry Executive Coaching

our programs and initiatives

THANK YOU TO OUR SUPPORTERS

our SPONSORS

SCOTCH CLASSIC

GENNEXT EVENTS

KICK-OFF DRIVE-IN MOVIE CELEBRATION ROADSHOW TOUR

PERIOD PROMISE

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THANK YOU TO OUR SUPPORTERS

our SPONSORS our VOLUNTEERS

CELEBRATION ROADSHOW TOURBOARD OF DIRECTORSA volunteer Board of Directors determines United Way’s strategic direction, advises and takes responsibility for financial decisions and the CEO’s performance.

Carlin Doeksen, President, Government of AlbertaRon Sauve, RBCJosh Edwards, Scott BuildersDavid Miller, MEGlobalDarren Lamothe, NovamenPurnima Lindsay, RDPSDDoug Doran, Red Deer CollegeDean Krejci, CORD, Finance Committee

COMMUNITY IMPACT COUNCILThe Community Impact Council and Priority Impact Teams are volunteers who lead the Community Impact Strategy for United Way Central Alberta. Their role is integral to determining how funds raised are invested in programs.

Brenda Watts, Chairperson Valdene Callin, Chair Wellness PIT Kathryn Hagen, Community Member John Mulgrew, Chair Income PIT Edie Hiebert, Community Member Lynne Mulder, City of Red Deer LeeAnne Shinski, Community Member Dustin Lawtey, Community Member Mindi Ganson, Chair of Education PIT

PRIORITY IMPACT TEAM MEMBERSValdene, Callin, John Mulgrew, Mindi Ganson, Anto Davis, Sean Enright, Fiona Hess, Dustin Lawtey, Heather Ast, Karen Busch, Michelle Rauckman, Kellie Quinn Mickey Jaffray, Sheri MacLeod, Jennifer Rookes, Kodie Semeniuk, Andy Metzger, Jaden Holtkamp, Kareen Lambert, Shelley Odishaw, Angie Sanchez, Dagmar Hargreaves, Sheldon Deveson, Danielle Stewart, Madison Sauter, Siobhan St Martin, Jolene Gruntman, Payton Elliott, Jim Taylor, Sheila Bannerman, Colleen Watson, Randy Odishaw, Jason Chillibeck, Cindy Hunt

CAMPAIGN CABINETCampaign Cabinet volunteers are senior business and community leaders who come together to lead United Way’s fundraising campaign.

Edie Hiebert, Co-Chair, Community MemberBuck Buchanan, The City of Red DeerPatricia Couture, Community Member Craig Curtis, Community Member Karen Reay, Red Deer & District Labour CouncilKristen Korhonen, BMO Andrew Kalenchuk, NOVA Chemicals Sherri Smith, ProformDianne Wyntjes, The City of Red DeerKelly Treleaven, RBCStu Henry, Community Member

CLIENT AMBASSADORSClient Ambassadors are people who have benefited from the support of programs funded by United Way and want to give back to the community. They accompany United Way staff to workplace engagements and special events to tell their stories of success.

Carla Riley-Sloan, Heather Moyes, Cameron Moyes, Linda Shepherd, Wanda Lawrence, Mike Wimmenhove, Ravi Joshi, Geeta Joshi, Kyle Turner, Jodi Bell, Tia Fitzpatrick, Deacon Barclay, Alrick Forbes, Scott Jacobs

GENNEXT CABINETThe GenNext Cabinet volunteers are a group of passionate, professional Central Albertans in their 20s and 30s taking action to educate and inspire the next generation of community leaders.

Denis O’Dwyer, Sean Enright, Ryan Veldkamp, Lindsey Thompson, Esther Stuart, Brandon Greener, Delainey Zisgrais, Charlotte Gervais, Kelsey Krieger, Chris Windrim, Daniel Jackson, Chris Gilbert, Peter Wang

The 2020 Campaign faced challenges as the economy continued its slow recovery, and organizations we have strong partnerships with no longer have operations within our region. Despite these challenges, so many of our sup-porters stepped up as they always do to support our campaign. Our Co-Chairs Ron Sauve and Edie Hiebert led a talented cabinet who worked very hard on behalf of United Way Central Alberta.

While our campaign was down, we saw many positives from campaign this year. Our workplace

engagements tripled year over year, we had the highest attendance we have had at all of our events

for a number of years and we saw growth in our individual non-workplace donors this year. We are

so appreciative of all of our donors, sponsors and volunteers who continue to support our important

work in Central Alberta.

SCOTCH COMMITTEELars Rogers, Josh Edwards, Lee Ann Waines, Bond Jewell, Jennifer Forrest, Brett Speight, Heather Karst, Marg Phelan, Jamie Wilson

Lives were changed through investments in 36 programs, 31 partner agencies and 1 coalition across Central Alberta.

our 2020 impact

13, 793

EDUCATION INCOME WELLNESS

2,854kids were supported in 2020

11 programs delivered

by 9 partner agencies

5,416 people were supported in 2020

7 programs delivered

by 7 partner agencies

4,964 clients were served overall

18 programs delivered by 15 partner

agencies and 1 coalition

Helping kids be all they can be

Moving people from poverty to possibility

Building strong and healthy communities

LOCAL LOVE, LOCAL LIVES

our 2020 impact

WELLNESS

All funds donated through United Way are strategically managed to ensure yourdollars have impact in the community.

Our staffBrett Speight, Chief Executive Officer Christine Curtis, Communications & Impact CoordinatorChelsea O ‘Donahue, Donor Relations ManagerLori Jack, Community Impact ManagerFarren Mather, Engagement ManagerAmy Stiksma, CPA, CA, Finance ManagerLesia Reimer, Data Systems ClerkShelley Odishaw, Data Entry Clerk

LOCAL LOVE, LOCAL LIVES

our leaders

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our leaders$10,000 +Domenico Mancuso & Laurel Marshall, Donna Purcell & Christopher Rickards, Regina Donnelly, 1 anonymous donorDavid Miller,

$2,500 - $4,999Art Reesor & Corinne Dueck, Brett Speight, Brian & Irene Green, Charlotte Orrell-Hoskins & Paul Hoskins,Cindy & Alastair Brooks, David Woods, Dean TarasoffDoug & Marjie Allan, Dr. Tony & Cathy Odenbach,Eric & Melinda WadeGlenn Turple,Gwen & Wayne Clarke, Irene Taylor, Jason & Meaghan Maskowitz,Jeff & Christa Skinner, Jill Gowin, John Young, Karl & Jolyn Dobinson, Kevin & Christine Wilke,Kim Fox, Kristen Korhonen, Lars & Darlene Rogers, Mark & Jennica Taylor, Morris & Theresa Sych, Patty & Mike Carley, Paula Cooper, Philpott Family, Richard & Sylvie Guido, Roxann & Stan Good, Todd Sinclair, Tyler McRobbie, 7 anonymous donors

$7,500 - $9,999David & Maureen Miller, John & Elizabeth Wilson, Tom & Pat Skinner, 1 anonymous donorid Miller, Director

$5,000 - $7,499Angela Thompson, Barry & Carol Brouwer, Bobbi & Curtis Liebrecht, Donna & Ron Durham, Ed Szymanek, Emrie Strohschein, Greg & Tara Dellezay, Jack & Joan Donald, Joshua & Tiffany Pawlak, Lois Erichson, Mark & Stephanie Hodson, Mark Wiseman, Murray & Nadine Cunningham, Oswaldo Asprino & Janeth Liendo, Ray Weleschuk, Rich & Angela Stonehouse, Rocco Schurink, Vince & Brenda Boyce, 7 anonymous donorsDavid Miller, DirectorMEGGlobal Darlene Wilson, City of Red Deer

$1,200 - $2,499Abey Idicula, Aidan Rowley, Alan Rowley, Albert Chirst, Alex & Candace Curkan, Alvin & Margaret StolzAndrea Brack, Andrea Mercer, Andrew & Leah Kalenchuk, Andrew Metzger, Anna Thomsen, Banbury Family, Ben & Suzanne Couturier, Beth Poolman, Bill & Erin Gutsche, Bob MacTaggart, Bonnie & Mike GillisBrad PeacockBrenda Joyce, Brenda Neufeld, Buck Buchanan, Byron Carruthers, Cameron Kreil, Carla Travis, Carlin Doeksen, Charlotte Gervais,Chris Cooke, Chris Sayer, Christine & Craig Curtis, Colleen Bayley, Colleen Cox, Colleen Dennehy,

THANK YOU TO OUR SUPPORTERS

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our leadersour leaders$1,200 - $2,499Abey Idicula, Aidan Rowley, Alan Rowley, Albert Chirst, Alex & Candace Curkan, Alvin & Margaret StolzAndrea Brack, Andrea Mercer, Andrew & Leah Kalenchuk, Andrew Metzger, Anna Thomsen, Banbury Family, Ben & Suzanne Couturier, Beth Poolman, Bill & Erin Gutsche, Bob MacTaggart, Bonnie & Mike GillisBrad PeacockBrenda Joyce, Brenda Neufeld, Buck Buchanan, Byron Carruthers, Cameron Kreil, Carla Travis, Carlin Doeksen, Charlotte Gervais,Chris Cooke, Chris Sayer, Christine & Craig Curtis, Colleen Bayley, Colleen Cox, Colleen Dennehy,

$1,200 - $2,499Dan & Selena Backman, Dariel Dent, Darryl & Deb Stebner, Dave & Krista Eisenhawer, Dave & Patrice Klooster, Dave Kinsella, David & Lianna Richmond, David Ting & Prudence Wu, David Wilkinson, Deb Wallace-Little, Delta Rempel, Denise Bos, Don Kelloway, Dorothy Hansum, Doug & Cheryl Stroh, Doug & Laura Doran, Dr. Ted Isenor, Ed & Lynette Grose, Ellefson Family, Emily Speight, Erik & Michelle Ovie, Errington Family, Gail & Roger Surkan, Garry & Sherry Vincent, Gerry Phillips & Cheloria Golfers, Gray & Jocelyn Gibson, H Grant Thompson, Heith & Sandra Johannson, James & Corinne Brown, Jason Belanger, Jason Giesbrecht, Jason Towers, Jeanette & Tim Wright, Jim & Linda Wilson, Joey Dodd, John Iatrou, Joseph Szpak, Julie & Darren Oliver

$1,200 - $2,499Kannan Veerappan, Karen G. Busch, Karen Smilar, Kelly M. Lane ,Ken & Diane Swainson, Kent Dyck and Family, Kim & Greg Barrett, Lance & Jessice Bick, Laurie Grahn, Leanne Colby, Lee & Shelly Cooper. Lisa Robinson, Lorelyz Diaz, Lori Jack, Marcia Lee, Mark & Family, Mark Bold, Michelle Andrew, Monica Morrison, Morris & Hazel Flewwelling, Mr. Dean Krejci, Murray & Cathy Mackenzie, Nancy McInerney, Nolan & Jennifer Skogen, Pam Vust, Paul Claerhout, Peter & Arista Bouch, Peter Johnson, Randy Whyte, Rick & Nancy LawrenceRobert D Klatt,Roland & Pat Trottier, Rolando, Liang and Maximo, Ron Embury, Ryan & Maria Voice, Ryan & Michelle McCabe, Ryan Delaney

$1,200 - $2,499Sansom Family, Sarah Heikkinen, Shane & Anne Lamden, Shane Gasser, Shane Schuster, Sharon, Mathew & Logan Hanson, Shelley Ralston, Sheri Macleod, Sherri Smith, Stephen Yates, Tennielle Gilchrist, The Campbells,The Cline Family, The Mulgrews, Trevor & Keira Rudge, Troy & Tracy Barnes, Tyler Reimer, Val Roxburgh, Wendy Lajeunesse, 32 anonymous donors

WORKPLACES

WITH 3+ LEADERSNOVA Chemicals, MEGlobal Canada, INEOS Canada Partnership, MNP, Red Deer College, Scott Builders Inc., The City of Red Deer, United Way of Central Alberta, DOW Chemicals, Manulife / Integrated Financial,Proform

THANK YOU TO OUR SUPPORTERS

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our WORKPLACE CAMPAIGN Leaders

NOVA ChemicalsMEGlobalCanadian TireCo-Operators InsuranceATBINEOS Canada PartnershipTD InsuranceRoyal Bank of CanadaEnmax CooperationCostco Wholesale Ltd. DOW ChemicalsCanadian Natural ResourcesManulife / Integrated Financial ScotiabankServus Credit UnionTD Canada TrustScott Builders Inc. Wawanesa Insurance Co. The City of Red DeerMNPAlberta Health Services - Central AlbertaCIBCIng & Mckee Insurance Ltd. Red Deer CollegeAlberta Community and Social ServicesUnited Way of Central AlbertaWarren Sinclair LLPNutrien Ltd. Bank of MontrealShell Canada LimitedCentral Alberta Co-opGovernment of Canada

IG Wealth Management United Parcel ServiceAlberta Blue CrossCanadian National RailwayMedavie3M Canada CompanyChandos ConstructionTurple Bros Ltd. Swainson Alexander LLPCatholic Social ServicesLondon DrugsSouthside Plymouth Chrysler Ltd.Service CanadaUniversity of AlbertaFarm Credit CanadaRBC Dominion SecuritiesJohnston Ming ManningUV AssuranceProform Concrete ServicesTurning PointRed Deer & District Labour CouncilEagle BuildersGovernment of Canada EmployeesINTACT InsuranceCapital Power CorporationProVerus LLPSuncor Energy FoundationMelcor Developments Ltd. Scotia Wealth ManagementAl-Terra Engineering Ltd. Alberta TransportationGitzel & company

Canadian Mental Health AssociationAlberta Energy RegulatorFinning Canada Inc. Red Deer Public School District 104EPCORPharmascience Inc. Alberta Economic Development & TradeFirst Canadian InsuranceService CanadaKeyera The Canada Life Assurance CompanyNorthside Construction Ltd. Perry Cruickshank LLPRed Deer Bottling Co. Ltd. Sisters of St. JosephWaskasoo EstatesCanada BrokerlinkAlberta Justice and Solicitor GeneralNOVA SubcontractorsCentral Alberta Safe Harbour SocietyUnifor Local 4050TransAltaCanada Revenue AgencyAgri-Food Canada LacombeIndigenous Services CanadaGCS Energy ServicesPonoka Youth Centre AssociationAlberta Public Service CommissionFort Garry Industries Ltd. Alberta Municipal AffairsSun Life Financial Bashaw & District Support Services

THANK YOU TO OUR SUPPORTERS

our WORKPLACE CAMPAIGN Leaders

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Canadian Mental Health AssociationAlberta Energy RegulatorFinning Canada Inc. Red Deer Public School District 104EPCORPharmascience Inc. Alberta Economic Development & TradeFirst Canadian InsuranceService CanadaKeyera The Canada Life Assurance CompanyNorthside Construction Ltd. Perry Cruickshank LLPRed Deer Bottling Co. Ltd. Sisters of St. JosephWaskasoo EstatesCanada BrokerlinkAlberta Justice and Solicitor GeneralNOVA SubcontractorsCentral Alberta Safe Harbour SocietyUnifor Local 4050TransAltaCanada Revenue AgencyAgri-Food Canada LacombeIndigenous Services CanadaGCS Energy ServicesPonoka Youth Centre AssociationAlberta Public Service CommissionFort Garry Industries Ltd. Alberta Municipal AffairsSun Life Financial Bashaw & District Support Services

Alberta Environment and ParksCUPE Local 417Kellough Enterprises Inc. Triple A Electric Ltd. WSP Engineering ServicesAlberta Agriculture & ForestryAlberta Justice and Solicitor GeneralCanada PostGovernment of Alberta HealthCosmos Community Support Services, Ltd. Bootlegger - Central AlbertaAlberta Legislative Assembly OfficeShalom Counselling Centre of AlbertaBig Brothers Big SistersHeartland Youth Centre of AlbertaShigs Consulting Ltd. Central Alberta Women’s Outreach SocietyInter PipelineCanadian Food Inspection AgencyChapman Riebeek LLPCJ-CSM InspectionsEisan ConsultingFluor Canada Ltd. Family Services of Central AlbertaJohn Howard SocietyAchieversCloverdale Paint - Central AlbertaSchizophrenia Society of AlbertaJames T. Swanson Prof. CorporationRobertson in Chambers ADR ServicesAnderson Slipp Chartered AccountantsLahrmann Construction

Alberta Lawyers’ Assistance SocietyBaimonte LLPBMO Nesbitt BurnsC.P. Blakely Elementary SchoolRCMP - Ponoka DetachmentTelusOlymelMcBain Camera FotosourceSchnell Hardy Jones LLPAthabasca UniversityAltalawA & D Radon MeasurementsAlberta Indigenous RelationsCentury 21 Advantage Realty CorpFeehan Law OfficeRed Deer Regional AirportTC EnergyAlberta Labour & Immigration - Red DeerAlberta Culture, MulticulturalismATB Wealth Private BankingAlberta Gaming and Liquor CommissionAllstate InsuranceBig Brothers Big Sisters - PonokaEnterprise Rent - A - CarFiat Chrysler Automobiles Canada Inc. Fairstone Financial Inc. AltaLink Red DeerCanadian Western BankGolden CircleRCMP - Red Deer Detachment

THANK YOU TO OUR SUPPORTERS

our commitment to you