LIVERPOOL ARMS

LIVERPOOL ARMS

OUTLET NAME: Liverpool Arms

AREA: 111

OUTLET NUMBER: 202954

CURRENT SEGMENT: Community Value

PROPOSED SEGMENT: High Street

OUTLET ADDRESS: Liverpool Arms

79 Northgate Street

Chester

CH1 2HQ

EXISTING EXTERNALS TO PUB PROPOSED EXTERNALS TO PUB

LIVERPOOL ARMS

KEY INFORMATION AND SITE PLAN

ORDINANCE SURVEY LOCATION PLAN

PROJECT CORE VALUES

The Liverpool Arms in Chester is currently trading as a value night venue

that is very popular with the lesbian & gay community. The pub is situated

in the heart of the city. The pub is a traditional timber fronted property within

the historic city walls. The current offer appeals to the pink pound and the

atmosphere created with night time acts & DJs creates a vibrant and bold

nights out. The aim is to reposition the site to create a chameleon site with

new day time coffee offer & still cater for the night time custom on a busy

high street with lots of competition.

Core Values:-

• Internal & External PPS repairs and compliance works.

• Improve kerb appeal & the first impressions of the pub with new signage

scheme with decorations.

• Internal refurbishment to improve and enhance the customer

experience. New internal finishes and bar upgrades will rejuvenate the

pub whilst maintaining its character.

LIVERPOOL ARMS

PROPOSED PLAN

Gross internal area - 101sqm

Total EDA - 64m²

Total internal Covers - 19 dining,

7 high (26 total)

Trade Area 1 - 20sqm

Covers - 12 dining

Trade Area 2 - 44sqm

Covers - 11 dining, 7 high

Total External

Covers - 4 high

Toilet Areas - 13sqm

Back of House - 24sqm

LIVERPOOL ARMS

PROPOSED RENDERED PLAN

Machines

Fireplaces

TV positions

Wallpaper

Darts

Tiles

Gross internal area - 101sqm

Total EDA - 64m²

Total internal Covers - 19 dining,

7 high (26 total)

Trade Area 1 - 20sqm

Covers - 12 dining

Trade Area 2 - 44sqm

Covers - 11 dining, 7 high

Total External

Covers - 4 high

Toilet Areas - 13sqm

Back of House - 24sqm

LIVERPOOL ARMS

MOODBOARD

LIVERPOOL ARMS

TOILETS MOOD & MATERIALS BOARD

LIVERPOOL ARMS

EXTERNAL SIGNAGE SCHEME

DAY SHOT NIGHT SHOT

LIVERPOOL ARMS

EXTERNAL SIGNAGE SCHEME – LOCATION PLAN AND SIGNAGE DETAILS