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Certain information set forth in this presentation may be “forward-looking information.” Except for statements of historical fact, information contained herein may constitute forward-looking statements. Forward-looking statements are not guarantees of future performance and undue reliance should not be placed on them. Such forward-looking statements necessarily involve known and unknown risks and uncertainties, many of which are and will be described in Smartsheet’s filings with the US Securities and Exchange Commission, and these risks and uncertainties may cause actual performance and financial results in future periods to differ materially from any projections of future performance or results expressed or implied by such forward-looking statements. Although forward-looking statements contained herein are based upon what Smartsheet management believes are reasonable assumptions, there can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Smartsheet undertakes no obligation to update forward-looking statements except as required by law.
Smartsheet is a registered trademark of Smartsheet Inc. The names and logos of actual companies and products used in this presentation are the trademarks of their respective owners and no endorsement or affiliation is implied by their use.
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Empower your Marketing team with SmartsheetDan BloomMarketing SolutionsCo-Founder, Slope
Heather EzelleCustomer MarketingEventbrite
Agenda
Dan Bloom intro 9:45 - 10:00 am
Eventbrite & Smartsheet 10:00–10:15 am
Next Gen SMAR for Marketing 10:15–10:35 am
Questions 10:35–10:45 am
Marketing departments are prime candidates for silos. These silos not only chip away at employee morale and create inter-office tension, they also undermine customer satisfaction, reduce efficiency, significantly increase cost and overall will erode the bottom line.
Forbes Insights
2014 - TernPro Creative Agency2015 - Slope Beta 2016 - Slope Launch2018 - Partnerships2019 - Acquired by SMAR
Go-do exampleSlope
How do Marketers use Smartsheet today?
● Content calendars● Marketing campaign
management● Event management● Initiative tracking● Content management tracking
eventbrite | Confidential & Proprietary
Heather EzelleSr Program Manager, Customer Marketing
10
eventbrite | Confidential & Proprietary 11
01Smartsheet Individual
Phase
eventbrite | Confidential & Proprietary
Quarterly Content & Campaign Management
12
Roadmaps & Marketing Initiatives
eventbrite | Confidential & Proprietary
Team Adoption & Increased Accountability
14
eventbrite | Confidential & Proprietary
Change of Scope = New Challenges
15
● Visibility
● Accountability
● Automation
eventbrite | Confidential & Proprietary 16
02Smartsheet Business
Phase
Campaign Planning Made Easy
Eliminated Cell Linking With Data Mesh
Task List Templates
More Visibility With Dashboards
eventbrite | Confidential & Proprietary 21
03Automation & Efficiency
Phase
Increased Automation With Alerts & Actions
More Accountability Through the Activity Log
eventbrite | Confidential & Proprietary
Thanks!
October 2, 2019
Meet Your Neighbor!
How do you use Smartsheet for Marketing?
● Strategic planning● Request management● Resource management ● Project management● Task management● Content review / approval ● Reporting to Executives
Challenges in marketing work management tend to revolve around...
Next gen Smartsheet for marketing will include:
Jane VP, Marketing
Next gen Smartsheet for marketing will include:
Jane VP, Marketing
Dora Marketing Manager
Next gen Smartsheet for marketing will include:
Jane VP, Marketing
Dora Marketing Manager
KyleDesigner
Marketing solutions - Accelerators
Marketing solutions - Accelerators
Campaign Management
Event Management
Marketing Shared Services
Marketing solutions - Accelerators
Campaign Management
Event Management
Marketing Shared Services
Marketing solutions - Accelerators
Campaign Management
Event Management
Marketing Shared Services
Smartsheet & Adobe
Smartsheet & Adobe
What else can we do for you and your marketing team?
SharingIntegrations
Data
Thank You!
Form: https://app.smartsheet.com/b/form/8cd659b2aeaa48358afd82d964ebcda2
Booths: Content CollaborationAccelerators
