*DIARY

STELLA VOLMER

DESIGN MANAGEMENTABOUT

VISION // MISSIONSTRATEGY GOALS // TARGETS PLANNING // SCHEDULINGACTIVITY // EVALUATION

DESIGN MANAGEMENT IS A COMPLEX AND MULTI-FACETED ACTIVITY THAT GOES RIGHT TO THE HEART OF WHAT A COMPANY IS OR DOES....IT IS NOT SOMETHING SUSCEPTIBLE TO PAT FORMULAS, A FEW BULLETSPOINTS OR A MANUAL. EVERY COMPANY‘S STRUCTURE AND INTER-NATIONAL CULTURE IS DIFFRENT.. DESIGN MANAGEMENT IS NO EXCEPTION. BUT THE FACT THAT EVERY FIRM IS DIFFRENT DOES NOT DIMINISH THE IMPORTANCE OF MANAGING DESIGN TIGHTLY ANDEFFECTIVELY. JOHN THACKARA

MAX BILLPAUL RAND

GIOVANNI PINTORI

ERIC GILL

ALAN FLETCHER

ALVIN LUSTIGBRUNO MUNARI

FRANCO GRIGNANI

RAYMOND LOEWY

FOR THE ECO-CARD DESIGN I USED MY OWN PHTPGRAPHS, WHICH I SHOOTED IN TAMPERE. I THINK THESE NATURE MOTIVS ARE PERFECTFOR SUCH A CARD.

BEAUTY OF NATURE

THE CARD

THE PINS

ALSO FOR THE PINS I USED NATURE MOTIVS. TYPICALLY FOR FINLAND LIKE A BIRCH LEAVE AND A ELK.

ECO2 PROJECT

TRIP TO HELSINKIGRAFIA + FJORD

AFTER 2 HOURS BUS DRIVE -HEL!

WE VISITED GRAFIA.NICE OFFICE. GOOD VIBE.PRESENTATION ABOUT GRAFIA.VERY INTERESTING, WE NEED SOMETHING LIKE THIS IN GERMANY.

FREE MAGAZINES.. BUT IN FINNISH.

TIME FOR LUNCH.

+ A VISIT IN A BOOKSTORE.FANTASTIC BOOKS ABOUT DESIGN.NEED MONEY!

NEXT STEP: FJORD

AGAIN NICE OFFICE. APPLE APPLE APPLE!

THE CHIEF TELLS US SOMETHINGABOUT FJORD. A REALLY BIG ANDPOWERFUL COMPANY. A LOT OFBIG CLIENTS LIKE BBC,NOKIA.

SIMPLIFY DIGITAL COMPLEXITY.ELEGANT SIMPLICITY.

DESIGN IS A SERVICE.YOUR CLIENTS MONEY IS THE LIFEBLOOD THROUGH YOUR PENCIL.

THERE IS ALSO AN OFFICE IN BERLIN.MAYBE INTERESTING FOR ME.

NICE CONVERSATIONS ABOUT ARTAND DESIGN IN THE BUS.

A REALLY NICE DAY.

MY INSPIRATIONI NEVER READ, I JUST LOOK AT PICTURES. ANDY WARHOL

MY WORKDAYS IN FINLAND

PAINTINGS

TAMPERE 2010