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LIZA CRAWFORD
My name is Liza Crawford and I am a senior at the University of Miami studying public relations with a minor in English literature. This portfolio contains a selection of my writing and design work and was created using Adobe InDesign, Illustrator and Photoshop. The following pieces consist of my published works in addition to assignments com-pleted for internships and public relations courses. PORTFOLIO
2015
EDUCATIONUniversity of MiamiExpected Graduation: May 2015 Concentration: Public RelationsMinor: English LiteratureRecipient of the Dickinson Academic ScholarshipDean’s List, Provost Honor Roll
EMPLOYMENT
Brand RepresentativeJustice, McLean, VAMarch 2009 - August 2012• Assisted in the operation of a retail store. • Gained knowledge of various aspects of sales and promotions.
HostessLima Restaurant and Lounge, D.C.May 2011 - August 2011• Took reservations, sat customers, and performed other tasks in the restaurant. • Gained valuable experience in the music and entertain-ment industries.
EXPERIENCE
Delta Gamma SororitySpring 2012-PresentAnchor Bowl Fraternity Coach•Organized the participation of Alpha Sigma Pi in Anchor Bowl, a yearly fundraising football tournament.•Handled participation fees and T-shirt orders.
Student Government 2009-2011Student Council•Planned and executed school-wide activities such as Home-coming, spirit weeks, fundraisers and more.
Prom Committee2010•Planned, organized and executed the 2010 Junior-Senior prom.
The Road Less Traveled2009Volunteer•Spent a month in the Masaii village of Olokii in Arusha, Tanzania, where I helped build additional classrooms for an overcrowded school.•Volunteered at oprhanages, AIDS clinics, and women shelters in Arusha. •Learned the culture and basic basic Swahili.
REFERENCES
Debbie WinestockJustice1961 Chain Bridge RoadMcLean, VA 22102703.748.0956
RELEVANT COURSES
Crisis Communications and Management
Writing for Public Relations
Graphic Design for Public Relations
RESUME Editorial/Design InternOn Tap Magazine, Alexandria, VAMay 2013 - August 2013• Wrote articles and designed layouts. • Updated the events calendar and sorted emails.
University of EdinburghSeptember 2013 - December 2013Study Abroad•Spent a semester abroad at the University of Edinburgh as part of an exchange program.• Gained exposure to different cultures through my travels across Europe.
Susan RedfordLima Restaurant and Lounge1401 K St. NWWashington, D.C.202.789.2800
Media Relations InternAmerican Red Cross NHQ, Washington, DCJune 2014-August 2014•Performed media research and analysis, assisted in co mpiling the quarter reports for the Board of Directors, answered the media line and vetted reporter requests. • Wrote and edited press releases, blog posts and stories for the Red Cross website. • Assisted the media relations team and the communicators from every line of service.
Public Relations Research
Crisis Communication and Management
PR Message Development and Execution
Public Relations Campaigns
Adrianne MorrisOn Tap Magazine25 Dove StreetAlezandria, VA 22314703.465.0500
Melanie KozelAmerican Red Cross431 18th St. NWWashington, DC 20006202.303.4467
Public Relations Management
WRITINGSAMPLES
NEWS RELEASE
WASHINGTON (Sept. 2, 2014) — The American Red Cross and Disney today unveiled a new disaster pre-paredness video, featuring Disney Channel star Cam-eron Boyce, to help teach kids and families the im-portance of preparing for natural disasters and other emergencies. The spot will run on Disney Channel as part of National Preparedness Month in September.
“When a disaster strikes, it is critical that the en-tire family is prepared,” said Gail McGovern, pres-ident and CEO of the American Red Cross. “Dis-ney’s continued support helps us keep children safe by educating them about the importance of preparedness in ways that are relevant and fun.”
Disney Friends for Change – a global initiative that in-spires kids and families to take action and make a differ-ence in their communities – will spotlight the video on its website to show children simple ways to prepare for disasters. The spot will also air on the Disney Channel.
The spot features Boyce, who stars as Luke Ross on the Disney Channel series “Jessie,” and his friends as they discuss the basics of emergency preparedness: Learn, Practice, Share, Be Prepared. They portray preparing for emergencies as an activity that is easy, fun and as a way to
help reduce children’s anxieties about the unexpected. The video is one of several collaborative efforts be-tween Disney and the Red Cross. The organizations worked together to develop the Mickey and Friends Disaster Preparedness Activity Book, which helps chil-dren and families learn how to prepare for disasters through a series of interactive games and activities. The book is available to download in English and Spanish. Disney also contributed to the creation and expan-sion of The Pillowcase Project through a total in-vestment of $3 million since 2012. The program supports in-school and after-school curriculum to help 3rd to 5th graders and their families prepare for disasters. Trained instructors teach youth the safety actions for various disasters, how to develop a fam-ily emergency plan and how to create emergency kits by packing essential items into a pillowcase for easy transport – a technique Boyce uses in the spot.
As part of its commitment to youth prepared-ness, Disney is also funding the development of a new mobile app for youth that will enable the Red Cross to expand the reach of The Pillowcase Project beyond the classroom. The app will be
available on IOS and Android by early November.
Disney also helps the Red Cross during disaster re-lief operations by contributing hundreds of hours of volunteer service through the Disney VoluntEARS program and donating Mickey Mouse plush dolls to comfort children in the aftermath of disasters.
As a member of the Annual Disaster Giv-ing Program (ADGP), Disney helps ensure the Red Cross is able to respond immediate-ly after disasters at home and around the world.
About the American Red Cross:The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American pub-lic to perform its mission. For more information, please visit redcross.org or visit us on Twitter at @RedCross.
- END -
Red Cross and Disney Honor National Preparedness Month: Arming Kids and Families with New Resources
to Prepare for Disasters
The Cat Network: A BackgrounderThe Cat Network is a nonprofit volunteer-run organization advocating for non-lethal population control and humane public policy to reduce homeless cats in the Miami area, where about 500,000 stray feral cats roam. Part of the Miami ASPCA Partnership, the Cat Network educates the public on the importance of sterilization, offers low-cost spay and neuter services for strays, and helps find homes for cats through adoption. Through combined efforts with other or-ganizations such as the Humane Society of Greater Miami and the Miami-Dade Animal Service, the Cat Network has worked with communities to enact TNR (trap/neuter/release) efforts rather than killing strays on their properties. The Cat Network has sterilized 100,000 cats since 1997 and hopes to sterilize another 200,000 cats in the next 10 years.
In June 1995, the Cat Network was formed by six men and women in opposition to several differ-ent communities using trap-and-kill methods to reduce overpopulation. In the 17 years since the Cat Network was founded, nearly 100,000 strays have been sterilized and 8,500 have been adopted.
The Cat Network is a volunteer-run organization with 3,400 members. These members trap strays and neuter them at a reduced cost of $25 to $40. The 500 active volunteers sell certifi-cates for low-cost sterilization and work on the Cat Network’s “Spay and Neuter Days.” Because of these members and volunteers, the Cat Network is able to be a successful, nonprofit organization.
The Cat Network encourages the public to enact TNR efforts in their neighborhoods as an alternative to trap-and-kill methods for controlling the population of stray cats. Not only are TNR efforts more humane, they are more effective at limiting overpopulation. Sterilizing cats eliminates the potential for more to be born. In 2010, the Cat Network received a $20,000 grant from Chase Bank to sterilize 3,000 stray cats in the City of Miami Beach, and about 1,000 were sterilized in the first year. After this success, the town of Surfside applied for a grant, and the Cat Network will begin sterilizing there within the next year. Since its inception, the Cat Network has helped bring the live-release rate in Miami from 38.4% to 63%.
In 2004, the Cat Network created the Meow Mobile, a mobile veterinary unit on wheels that also acts as an adop-tion van. It moves through different locations in Dade County three times a week, and the times and locations are announced on the website in advance. Members call to make a reservation and bring the cat to one of the Meow Mobile locations where a staff of veterinarians are onboard and ready to perform low-cost sterilization. Ev-ery trip the Meow Mobile makes results in an average of 30-45 surgeries, sterilizing thousands of cats a month.
FIRST GLANCE
HISTORY
MEMBERSHIP
TRAP, NEUTER, RELEASE
THE MEOW MOBILE
MEDIA ANALYSIS
OVERVIEW:This year, news coverage on the 2010 Haiti earthquake and American Red Cross assistance primarily consisted of brief mentions rather than in-depth features. We found 1,365 me-dia placements related to the Red Cross and Haiti during the timeframe of June 13, 2013 and June 13, 2014. Of that total, only about 10 percent (136) were national hits. The states that produced the most hits were California (224), New York (173), Florida (56) and Virginia (55).
The Hurricane Sandy anniversary brought up comparisons to Haiti in terms of our disaster fundraising; both high-profile disasters have drawn criticism for how donation have been allocated and for the speed in which recovery is taking place.
In the fall of 2013, mentions of Haiti increased during cover-age of Typhoon Haiyan in the Philippines; these articles brief-ly compared the two events as major disasters for the Red Cross. There were also positive stories that highlighted our work in online mapping, social media and cloud technology and how we did similar work in Haiti. Many hits referenced that the earthquake in Haiti was a major impetus to broaden our social engagement program and use social data to aid our humanitarian response.
The media also reported on information contained in the Haiti four-year report, released by the Red Cross in January.
Local media coverage highlighted local chapter involvement in Haiti.
Overall, Haiti mentions were frequent throughout the past year, but we found no undercurrent of in-depth stories and
Haiti One Year Media AnalysisThursday, June 13, 2013 – Friday June 13, 2013
reporting.
SAMPLE TOP NEWS HITSHow The Red Cross Is Saving Lives Through Social DataThe Huffington Post, 4/17/2014“Nearly four years ago, as Haiti struggled to overcome an earthquake that killed tens of thousands, humanitarian re-sponse agencies -- the Red Cross among them -- swung into action.”
To Help Typhoon Victims, Send Money, Not StuffAssociated Press, 11/14/2013“Faced with heartbreaking images of the typhoon-ravaged Philippines — the sea of corpses, communities reduced to rubble, mothers clutching their hungry children — the world is watching an epic tragedy unfold and looking for ways to help. The big question is how.”
Long After Sandy, Red Cross Post-Storm Spending Still a Black BoxProPublica, 4/11/2014“Following Superstorm Sandy, donors gave $312 million to the American Red Cross. How did the aid organization spend that money?”
For #Syria and Beyond, Charities Pin Hopes on HashtagsNBC News, 3/12/2014“The civil war in Syria is not new. Unlike an earthquake or hur-ricane, people are not being flooded with around-the-clock images of rescue workers climbing through newly created rubble.”
Cojones Finalists: CMOs Who Have Embraced Technolo-gy to Improve Marketing
Forbes, 3/6/2014“Marketing and technology are coming together as never before to enhance customer experiences and improve brand performance. These CMOs have been blazing trails in adopt-ing new technologies and using data to boost their organiza-tions’ success. The American Red Cross’ brand revitalization efforts have focused on the digital generation and have led to an innovative text-to-donate program.”
Disaster Relief 2.0: Lessons Learned After Typhoon HaiyanSatellite Today, 2/24/2014“Hailed as the worst storm of 2013, the devastation caused by Typhoon Haiyan in the Philippines was simply beyond comparison. To describe the mammoth tropical cyclone, it has been referred to as a “super-storm.”
Are Infectious Diseases Now Really Haiti’s Biggest Health Threat?Scientific American, 1/15/2014“As the aftershocks of the January 12 magnitude 7.0 earth-quake outside of Port-au-Prince, Haiti, taper off and the dust settles, new needs are coming to light. The health of many of the three million residents said to have been shaken by the quake will be determined in the coming weeks as aid workers and others rush to treat the wounded, provide food and wa-ter, and try to prevent disease outbreaks.”
Mobile tech is changing the game for philanthropyUSA Today, 1/23/2014“It’s often assumed that technology makes us antisocial, funneling our attention away from people and toward our gadgets during commutes, meals, even family gatherings.”
Most people are aware of mankind’s impact on the environment, but what about our pets? Animals affect the environment, too, and the carbon “pawprint” of your four-legged friend may be bigger than you think.
ADOPTThinking green when choosing a pet doesn’t mean you have to steer away from dogs and cats. Adopting an animal is the most environmental-ly-conscious choice a new pet owner can make.
“Animal overpopulation poses huge threats to the environment,” said Kenneth Broad, professor of marine affairs and policy at the University of Mi-ami. “The runoff from all that extra waste produc-tion can harm the ecosystem.” Adopting pets helps to reduce overpopulation. Every pet purchased from a breeder or pet store adds to the problem.
Not only is adoption an environmentally friend-ly choice, it is also humane. In the U.S. alone, 8 million animals enter shelters and 4 million get euthanized every year, according to the Humane Society. Some cities have a far worse problem than others. In Miami alone, roughly 500,000 cats run stray, many feral and carrying diseases.
“Warm places with no cold season tend to have a bigger
overpopulation problem because animals are breed-ing all year round,” said Jill Steinberg, secretary of the board of directors for the Cat Network in Coconut Grove.
So where can you find the perfect adopted pet? There are about 3,500 shelters across the country and several websites such as petfinder.com where you can browse the pets up for adoption in your area. For those who don’t want a mixed-breed, check the shelters before running to a breeder or pet store. According to the Humane Society, 25 percent of the dogs in shelters are purebred.
INDOOR CATSFor all the eco-friendly cat people out there, keep-ing cats indoors is one of the most environmen-tally responsible things you can do. Cat feces are full of parasites that can harm local water sources, threatening the health of other outdoor animals.
Another problem stems from the predatory nature of cats. “Cats love to hunt, not out of a necessity for food but because they’re instinctively compelled to do so,” writer and environmental expert Clare Delaney said. A report released by the Smithsonian Conservation Biology Institute and the U.S. Fish and Wildlife Service estimates free-roaming cats kill up to 3.7 billion birds and 20 billion mammals annu-
ally. Eventually this could devastate the ecosystem, even leading to the extinction of certain bird species.
An extra incentive to keeping cats inside: Outdoor cats have an average lifespan of less than three years, while those who stay indoors live five times as long.
DUAL-PURPOSE PETSPets that serve some function in addition to compan-ionship are environmentally friendly. Chickens, for example, lay eggs that owners can keep and use for themselves, and they can make great companions.
“I’ve met several people who raise chickens and say they can be trained to come when called,” said Del-aney. “Some even enjoy being pet or sitting on laps.”
Rabbits have droppings that can be used in compost piles, and if you aren’t afraid of a few stings, bees also make eco-friendly multi-purpose pets. “Bees are beneficial to the environment because they can support plant life with pollination,” Broad said.
THE SMALLER THE BETTERMore consumption creates more waste. In comparison to large animals, small pets require less of everything.
“There’s no question that a Chihuahua is go-ing to eat less than a Labrador,” said Delaney. “That means fewer resources are required to produce, package, and transport food.”
Smaller animals have smaller droppings, re-ducing the impact of feces. Not only does an-imal waste make water unsafe to drink, it also can harm the ecosystem under the water.
“Animal feces can be a problem because they are loaded with nutrients that reduce the oxygen levels in the water,” said Broad. Many fish can-not survive when the oxygen levels are too low.
KEEP IT SIMPLEHamsters, birds, snakes, and fish are easy to care for, require minimal food and produce far less waste than the average cat or dog. Generally they need fewer toys and accessories as well, many of which are made of one of the environment’s biggest foes: plastic.
But be cautious about straying into exotic territo-ry. Aside from the risk of invasive species, Certain species of frogs and lizards require specific habi-tats to mimic their natural environments as close-ly as possible. Maintaining these exotic pets can be expensive and harmful to the environment.
“Creating these habitats can often hurt the environment because they require spe-cial filters and chemicals,” said Delaney.
BEING A GREEN OWNERSo what about the 164.6 million Americans who al-ready own dogs or cats? The carbon “pawprint” of a four-legged friend can be greatly reduced by going green with pet care. In fact, the way owners care for pets has a greater effect on the environment than the animal itself.
“Many species can be environmentally friendly, but the main factor is taking care of them,” said Broad.
The best thing pet owners can do is to spay or neu-ter pets. Animals reproduce by instinct. Sterilizing animals is the only way to eliminate the over-population of strays, and it’s better for the pet.
“Spaying and neutering helps dogs and cats live longer, healthier lives by reducing the chanc-es of contracting many diseases,” Delaney said.
When buying pet products, choose those that are eco-friendly. Pesticide and chemical free dog beds and toys made with organic cotton and natural dyes are recyclable and sustainable. Products like shampoos should be free of detergent, alcohol, and pesticides.
Look for products made locally. Most come from China or Thailand, and transporting them across the ocean uses a lot of fuel. There are hundreds of companies that provide environmental-ly friendly products for pets, selling everything from self-flushing cat toilets to hemp dog collars.
People need to consider the environmental im-pact of their pet’s food source. “Fishmeal used in many pet feeds negatively impacts the marine eco-system,” said Broad. Food without chemicals is far better for both the environment and pets. When mealtime is over, responsibly disposing of food containers is essential - recycle whenever possible.
The environmentally friendly pet owner should be as vigilant about what comes out as what goes in. Cat litter made of plant-based materials like corn, wheat and recycled newspapers is better for the environ-ment than those made of clay. “They are biodegrad-able and better for respiratory health,” said Broad.
The guy at the park who leaves his dog’s poop on the ground isn’t just being a jerk, he’s hurting the environment, too. Pick up after your dog, but avoid plastic bags and use something more eco-friendly.
“I found these bags that are 100 percent com-postable and biodegradable. They are so much better for the environment,” says mother and pet owner Mary Jane Gallagher of Washington, D.C.
Whether you’re looking for a new pet or already own one, it is so easy to be environmentally re-sponsible. As University of Miami student and cat owner Lauren Olinger put it, “if you can go green, there’s no reason why your pet can’t.”
Saving the environment one paw at a timeThe most eco-friendly pets and pet owners
NEWS FEATURE NEWS FEATURE
PUBLISHED
BLOG POST
The Red Cross and Anheuser-Busch Working Together to Prepare Communities for Disasters
No one goes to bed knowing a disaster will change their lives the next day. Yet every year, nearly 70,000 American families look to the American Red Cross for help—after home fires, flooding, tornadoes, hurri-canes, even earthquakes. Anheuser-Busch’s ongoing generosity has helped support this mission for more than a century. Anheuser-Busch recently expanded its longstanding commitment to the Red Cross by joining our Annual Disaster Giving Program, which enables our organization to respond immediately whenever a disaster strikes. The company also assists our response efforts by supplying emergency water to survivors, staff and volunteers during the aftermath of a disaster. The Red Cross and Anheuser-Busch are committed to trying to reduce the number of families who need help after disaster by preparing businesses and peo-ple around the country for emergencies. The com-pany is the founding sponsor of our Ready Rating Program, which helps prepare businesses, schools and organizations—and their employees--for disasters. As the Red Cross recognizes National Prepared-ness Month in September, we’re thankful to have partners like Anheuser-Busch that help make preparedness a priority in the community.
You can make preparedness a priori-ty as well, by taking a few simple steps.
• At home, you can check your smoke alarms and make sure your family knows how to escape quick-ly. You can make a plan for where you will go to be safe from a disaster, whether it’s across the street for a home fire, in the basement for a tornado, or at a community center on higher ground when flooding threatens. Your plan should also note how you will get in touch with your family if you are separated.
• At your children’s school or your place of worship, you can encourage them to go to www.readyrating.org to participate in this free program.
• In your neighborhood, you can encour-age your neighbors to download the free Red Cross First Aid and disaster apps for smartphones. These apps put lifesaving information right in the palm of your hand, right when you need it.
Visit Redcross.org/prepare to find more infor-mation about ways to prepare for emergencies.
In 1992, the film version of Aaron Sorkin’s play, A Few Good Men, became a huge hit, taking the Acad-emy Awards by storm and becoming one of the most iconic films in Hollywood history. Now adapted into a Keegan Theatre production, the play is directed by Jeremy Skidmore and stars Maboud Ebrahimzadeh as Lt. Daniel Kaffee. This revival offers Washington audiences the chance to experience the drama all over again. Only this time, an entirely new experi-ence awaits the modern audience whose percep-tions of the play’s issues have changed dramatically since Jack Nicholson made “You can’t handle the truth!” one of the most famous lines in history.
A Few Good Men keeps the audience on the edge of their seats as a naval lawyer uncovers a conspiracy while defending two Marines accused of murdering a fellow comrade. The thoughtful script blurs the lines of right and wrong and tests moral boundaries.
One of the incredible things about the play is how it’s meaning changes with social con-text. “There’s a lot more that the modern audi-ence is going to take away from it than there was when people never really thought about a lot of the issues,” said director Jeremy Skidmore.
The play’s script is slightly different than the film’s. The character of Lt. Cmdr. Joanne Galloway, played in this production by Brianna Letourneau, is a larger,
more developed role. It also involves the audience in a way that the film did not. “We actually turn the au-dience into the jury. There are several scenes where the judge sits behind the audience, so they really do feel like they are a part of the courtroom and are a much bigger part of the discussion,” said Skidmore.
Creating something new out of a story that is so well-known is no easy feat. “This play is fairly iconic, so one of the challenges in producing it was sep-arating the public consciousness of the film from the play,” said Skidmore. “One of the first things we did was cast Maboud [Ebrahimzadeh], an Irani-an-born actor, as the lead role. Certainly casting an Iranian in the Tom Cruise role adds a different twist.”
Playing a character associated with an actor as famous as Tom Cruise can certainly be daunting, but Ebra-himzadeh focused more on being true to the character than being different. “I don’t do things differently from the film just so I can be different. If I’ve found a reason for a character to say something or react in a certain way, and it happens to be similar to the film, that’s not necessarily a bad thing. Honest is honest, and I would much rather do something honestly and have it remind people of an iconic moment than to do something else to force it to be different,” said Ebrahimzadeh.
Ebrahimzadeh spent a lot of time uncovering and understanding the motives of his character, Lt. Kaffee.
“He’s a guy who is haunted by the memory of his fa-ther, and anyone who has to grow up in the shadow of their father who is a prolific figure like that has it kind of hard,” said Ebrahimzadeh. “You can rebel as much as you want as a kid, and as you grow up you start to come to terms with things and forgive your parents, but you also start to really measure yourself against them. I think a lot of what he’s going through is about really proving himself to himself more than to anyone else.”
Despite its differences, the play doesn’t sacrifice any of the strength, wit, humor and intrigue that made it fa-mous. “The script is written at such a breakneck pace, there’s a rush of things that just starts pouring out and collecting on the page, and the chaos of that is just awesome,” said Ebrahimzadeh. “I think that’s what separates it so much from other plays, it deals so much with contextual meaning. There’s just that much more to get out of it, that many layers within each line. And you almost feel like you can never go deep enough.”
The play takes an unflinching look at military procedures and has the audience questioning their own morals. Even if you think you know the story, this show is definitely worth seeing.
Come see A Few Good Men Thurs-day through Sunday nights from August 10 –September 7 at the Keegan Theatre.
A Few Good MenTHEATRE PREVIEWBLOG POST
As a communications intern at the American Red Cross, I see stories every day about our volunteers responding to disasters. Their names are rarely mentioned, but their impact is clear. When a disaster strikes, the Red Cross is there, supporting those who have lost everything, providing them with basic ne-cessities and comfort and holding their hands as they embark on the long journey to recovery.
I joined the Red Cross because I wanted to be a part of this mission, so I jumped at the opportunity to step out of my comfort zone and learn what it takes to be a disaster responder. For two days, I joined several other interns in Disaster Action Team (DAT) training – a series of courses led by incredible volunteers who go out into the field at a moment’s notice to help clients in their time of need.
DAT training detailed how the Red Cross meets the needs of those affected by disasters, including psycho-logical first aid and providing shelter, and completely changed my perspective on disaster response.
The training began with an overview of disaster ser-vices, led by volunteer Kim Lemoine. She set the tone with an opening statement: “I get so much more out of it than I give,” she said, holding back tears. Instantly, I understood how rewarding volunteering can be.
After covering the basics, the training became more
focused. We learned how the Red Cross provides immediate relief. The instructors reviewed skills and techniques to properly address the needs of each person, and then split our group into pairs for a role-playing activity. Each pair read through a disaster scenario and took turns playing the affected person and the Red Cross caseworker.
The second day of training began with a course on psychological first aid. The Red Cross helps both di-saster victims and volunteers deal with the stress and trauma. This course explained various symptoms that may signal the need for a mental health professional.
The final course outlined the fundamentals of opening a shelter. Relocating to a shelter can be extremely stressful for disaster victims, and we learned how to plan and communicate to ensure the most comfort-able experience possible. Training concluded with an orientation for any interns who wanted to volunteer with the local chapter, the National Capital Region, and many of us did.
When my training was over, I had an overwhelming urge to go out and hug every DAT volunteer. Next time I see a news clip reading “The American Red Cross is assisting the survivors,” I will know how important that assistance truly is.
From Desk to Disaster: Interns Train to Become Responders
Designers, models and fashion merchandisers from around the globe will flood the streets of Washington this month for seven days of international style at the 19th season of DC Fashion Week, running September 23rd through the 29th. The world’s fastest growing international fashion week exhibition will feature the hottest ready-to-wear styles and couture pieces as de-signers from around the world show their Spring/Sum-mer 2014 collections at several locations across the city.
The festivities begin on Monday with a kick-off recep-tion and the Eco Fashion Show, showing that going green is chic with environmentally-friendly fashions. Tuesday brings red-carpet excitement as award-win-ning local designer and DC Fashion Week creator Ean Williams presents his newest designs at the Corjor In-ternational Fashion Show at Madame Tussauds. Emirati fashion will be showcased as designers from the Emir-ates show their collections on Wednesday. A fashion industry networking party and a special jewelry and accessory fashion show will take place on Thursday, followed by the Haute and Modesty Fashion Show on Friday. On Saturday, the hottest up-and-coming design-ers will share the stage with independent recording artists at the Emerging Designers Showcase. The week comes to a close with the return of the renowned In-ternational Couture Fashion Show, featuring some of the most talented designers from around the world.
DC Fashion Week highlights the growing influence of in-ternational cultures on American fashion and embraces the diversity of the city as Washingtonians continue to broaden their fashion horizons beyond the typical busi-ness suit style. A not-for-profit organization with the goal of enhancing Washington’s visibility as a center of in-ternational fashion, DC Fashion Week reflects the melt-
ing-pot that makes this city unique as different looks from around the world work together on the runway. Here’s a look at some of the design-ers that will be showing this season.
ALENA FEDEAlena Fede’s clothing is defined by understated, easy elegance and the convergence of different cultures. A self-described modernist, Alena Fede strives to make simplistic, elegant clothing that features vintage shapes and impeccable detailing. Her designs are timeless pieces that embrace femininity and strength.
FIREFLY DESIGNS AFRICA * ASIAThe cultures of Kenya, Ethiopia, Morocco, Lesotho, Ban-gladesh, France and Thailand provide the inspiration for Ellen London’s Firefly Designs Africa * Asia. These clothes make a statement, with traditional and tribal pat-terns and a keen use of color. The Thailand-based com-pany uses handcrafted textiles to make ethically pro-duced clothing for the woman who wants to stand out.
NAHDA DESIGNSAmerican Muslim designers Suraya Mahumed and Zaynab Zaid are behind Nahda Designs, a brand fo-cused on producing modest clothing without sac-rificing trends. Nahda Designs offers the every-day woman fashionable clothing that allows them to be modest without being weighed down by layers. By paying close attention to the natural curves of the modern woman, Nahda Designs features accurately sized clothing with flowing fabrics that flatter the body.
NEOS DISTRICTNeos District is an up-and-coming company with a focus on creating beautiful products that cater to the unique
personality of the customer while possessing an interna-tional flair that translates easily from culture to culture. A color scheme of soft pinks and strong blues and or-anges works to strike a balance between the innocence of youth and the independence of the modern woman.
RED ZIPPERRed Zipper is a Maryland-based company that takes sec-ond-hand shopping to a whole new level. Established in 2011, Red Zipper will be featuring hybrids of Eco-Fash-ion trends at the DC Fashion Week’s Kickoff Reception & Eco Fashion Show Monday at the Woolly Mammoth Theatre, dssponsored by Inova Hospital’s Project Blue Wrap. “We are extremely excited about showcasing on the runway and vending our uniquely revamped second-hand clothing, our customized blue wrap gar-ments – that will be available for pre-order (proceeds going towards the Going Green program at Inova), and our soft line of men and women DVM inspired t-shirts. Our motive is to captivate the audience but also entice buyers, stylists, local boutiques and shop owners to position ourselves as future partners embarking in the campaign to shop local. We are anticipating a large turn out full of supporters.” – Lydia J. of Red Zipper
SUGAR VINTAGE COUTUREDubai-based designer Leila Al Marash’s fashion la-bel is an eclectic combination of Emirati heritage and the glamour of 1940’s vintage. Maxi dresses, harem pants, and henna and Swarovski embellished T-shirts are central to Sugar Vintage, as well as tradi-tional Emirati attire such as Burqa masks and Abayas. Sugar Vintage fuses the past with the present and the East with the West to create high-end, ready-to-wear garments that are both feminine and modern.
DC Fashion Week Preview
First Look: Capital Fringe Festival
D E S I NG6470 SW 18th St • Miami, FL 33155 • 703.304.1434 • [email protected]
LIZA CRAWFORD
LIZA CRAWFORD6470 S.W. 18th StreetMiami, FL 33155
LIZA CRAWFORD6470 S.W. 18th StreetMiami, FL 33155 [email protected]
Personal Branding
The calligraphic style of my initials creates a modern, elegant look. The simplicity of the letterhead, business card, envelope, and mousepad let the logo stand out and make a statement while remaining clean and ef-fective. Designed on Adobe Illustrator and InDesign.
E-vite
Maine Attraction April 11th 2013 • Vol. 1 • No. 1
WHERE TO STAYAperrovid moluptum velisit ius aut aut eius as ma corerum ut arcient quis dolupti odit estibus ut magnatiusam ea quam exceaquid que voluptam, qui nest aut persped ignati atia desed que et om-modio resciant offictiossum iuntionsequo magnat quam facculluptio occuptaqui optiurest alit recte con nimi, etum exped mi, a dolorernatus nusanda eculles ma volorrum volestis.Sa net ilit vendis doluptam, sit expere nulpa eossum dis modi offi-catur, iumque nonet endis aut utat et liquia dolo
WHAT TO DOMusae parit, enectures is dolum sum facil evero exeritatem qui beria consequos ut et utem et pore, iliquam usandundi odiciet essusam fuga. Xera-turitias mo beatium ut volor mod quatat aliquam quidelitatem rehenimuscit quo et el imoluptibus, sus dignatis endit, nonsentia pori blaccae estium sum quos nimperi tibusdam.Ernatur as quis que dolest fugitia poreseque exerferum quosa
WHERE TO EATAnisciminci de nus conet omnis aut que magni que peria quiae ma ipidestrum labore consent aditas ea sequis audae volorrumquid quibus, simo iur? Quiditaspic tem dolore perepre di dolut el molupta prepudam, volorporibus quuntotam a volo enimus, que pa serfernam.Ficid que dolore, qui beatio. Itatus es dollestiatur mint quatam
VISIT MAINE
1853 Montgomery St.Augusta, ME 04330
Adventure starts here
U.S. POSTAGE PAIDAUGUSTA, ME
PERMIT NO. 456ZIP CODE 04330
School of Communication1320 South Dixie HighwayCoral Gables, FL 33146
Maine Attraction
www.maineattraction.org
A trip to Bar HarborSEnisci occatio quiatur sus asperunt esti as es
alit elluptibera doluptio que none dolecte core-hente voloreprorro quatur amenihi litaquatiu-
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dolo iduci doluptatium et omnihictas e. Met elia vel ium esequia tiaerescient del ium vol-orep eruptatem voluptas acea ad quaercipsam qua-turest, verum rae voluptis eos etus si ullesti volor sum ea nestia voluptia cuscium qui officae dolor-er ibusae suntem sit velleca borehen dionsequam remquaectet, voluptati volores sintemporio eium netureperit et dolupta tisinve rchillo rrovit moditat moluptaspedi acepere perfero imporibus sunt, occus poresed et ex es et, expelibus, vendicietur sita sunt laceatquid exped que di dus, odigenis del moditem faccuptio dolorestio odigenes exerferum qui illupta nos eseque occatur, ne magnatque dolestrunt, quae nonsectae nimporeiunt. Luptatur solenda niam aut quuntiorum earcius,
tem. Ritatemquis expliasit quae nihil maximusam quae. Ut officil igente volore consendelest id eaquo inimin posaperrori unt. Ceriate nectatias mos que santur, sequiam lab ip-sus eicaborum aut aped quis etur reiusda ipsum re rem sum elliqua erchictus evelibust, voluptatur?Es et hil incturia voluptatia voloribusdam iusdae nestrum fuga. Nam, voloribearum quundam inihict otasima gnihillaut dit, ut laborem ipsam, adis ne eventor moleces enditatibus. Aqui cullectaspid qui autem num apit a dis volupta nimus ut arion pratece rectur, voluptis et dessintes.
Cool o f f in Jordan Pond
JORDAN POND TRAIL. This 1-mile loop in Acadia Nation-al Park has it all. Crystal clear waters, kayacks, ca-noes, and even a restaurant if you’re feeling hungry.
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by Erica Johnson
by Jacob Fitzgibbon
The Smith family takes on Maine
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by Henry Williams
Walk Down Lover’s Lane
by Courtney Gibbs
Bita volorum qui derro consequam non eaquaec tusciat emquam, et andae molut res ex ent
officia que ea desersp ellande lenditius, am sit, viti blaut harchil igendamus et, consendebit ut et aut aut volorum voluptaspid que volupta tiandi conse-cabor sinveli tinctatur, tem que paribus dolorio. Igni optum velluptae que officil est laccus eum ulparch icilitinvero quaessi te provite pa am, to-tatemquo quaeper chilis repudisque elecaepta quis dit et omnis maiorro quae etur siti inciet aut most, alitia volorero est, quia andionseni volo earchit debis dolori di.Natempossus. Parumque et delic tempore, ad moluptur atenti acius num vollacidQuid et eremo ma in nistemp oratio. Nem fuga. Tur aut maximetur. Im que preped ut eos et oditius a non exerspe raturibus dolorrum nossimintint eicati deliquam est ped essitatestia quia simperibeat dolorita debitet quias magnate sunt paribero ipiciisqui sequissin non nust fugias derundis nos et quatiorunt verepudit aligendi con etur sequos restrum faccabore pera coraepro quiaerspid quamet odis ipienis trumque ea doles-trum velesci usandis volor as placerf eriorrum
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by Steven King
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Deris dolenih iliquam nobisti omnisciur?Tet landantium viderror adit, suntores et op-tam re nim qui occulpa conseni hictur se dusant porestrum dolum et experum harum eostibus eum vollori oremporiam id maios duciati strum-quis re cusam, aut prem rem sam nossequas-si odisin cusa dolorio ribustium facepra tecat.
WONDERLAND TRAIL. This couple enjoys a romantic stroll through one of Bar Harbor’s best trails.
Culloribusae et eosandae nietus qui dolesec eatin-tias nis volore verest eatiati usantur, voluptatem harchic te voloreiunti dolor minitis unt accus es-tibus, officimus eicides equidus eic te id quaes atur? Nonse labo. Ut quodipite vid quam qui ni que omnitassum idestrum sam, nobita dunditibus sequiam velluptatus rem quaecum ut aut reserfe
Come see nature at it’s best. It’s summertime in Maine!
The Margaret Todd, Bar Harbor
Wonderland Trail Eagle Lake Biking Trail
“Bar harbor is the single most beautiful place I have ever been.”
FORGET THE CAR. The Ship Harbor Nature Trail takes visitors on a picturesque journey through the forest before ending at the beach.
Maine Attraction April 11th 2013 • Vol. 1 • No. 1 Maine Attraction April 11th 2013 • Vol. 1 • No. 1
P.2 P.3
Sail away on Maine’s bluest waters
Newsletter
1853 Montgomery Street • Augusta, ME 04330 • 207.645.1324 April 11th 2013 • Vol. 1 • No. 1Maine AttractionNgnit, sum et eos dolecte omnihic atemporum
quas quo modi conemol uptaqui deruptates voluptios exceperovit aliquam expediossi
blam laut earcius exceatem non ratqui dolupis mo-lenit iisitae exerit utatati tem. Caboristem quo que et quam quia verspelitati optatio nessit, evelest ma conet et pratur? Nam voloreped exceped magnate que ini iliquod eum hariam, ut liqui cusam labo. Itatus alitatectur, volo qui qui blaboriant. Exeriorro ius et repe sequos aditia doluptia core-puditiat mo bea quiduntur, ilisquid quaectus ex-plaborro quo quibus sunt. Picia nonsento quat arios aut erori ut atiis ipsa con rem iunti comnimet vel ipsunt. Occatianis mollandi debis autestorios ipsam alitibu scipsunti digendi illore as suntiam rest, non nonsequi totata dolupic aboreperes dolupta volendus doloria eum re nonseque poritibusa nostius magnihicium dipsam, tem quia dolut eum et estiur a sant lant vid quatem apedipiene incipsunti doluptatiusa consedit idella nobitecus eatquo blam, ape pa con reriae. Laborum a dero de omniet faceperror moditios di velenda velitat emporit volupta tecatet aut faces-si vercim simpere iciiscide ne odios aut optio. Nam arcillorios et et de volorehenita expel et et modis el-luptur susam, viducidis et dolora ellecte iur, nes net veraeprem que rate estini num harupta quassint ex-perorpor mo moloria ntiore volorru ptatur? Nem. Ferciis vent volesti onescipsa doles vendistis dolorae. Nem dolori ipsanda eptatium is doluptam nis quae. Nequo et labore exceprovitas sima apicab is undi de doloresti nis ercid unration corepta ectate ea quo berum qui nam non eum esequias. Equati a delis nonseque nobit, cores enim facestia ipisciamus. Etur sum el eosse coreste del iditatiame qui qui berspel molor remquatae volor rem eost, sus mi, to etur, eariore hendestem. Dandis voles utem imol-orpos di di bernatur? Emodistiae. Nemoluptati sit omni offic tes vellique il is velit volut eaquunt.
coritem velesed ut dolupta es aut velectur? Ferfere velit pa voluptae nis mossequia nonsedignam fugia conecte catium si dolores equuntur, conet etusdan tiusciur peles aut mo. Os magnis dolor audicia niscius citatio reritat.Imet latusam resenda niminct usciistium vellat do-luptatis a sed ut re moloriam aut velitem porehen-dant. Epellab illut mincium errundese pa eos eat que consed utem velest hiciunducia doluptur? Ucit, quas simus moditiissin nonsequia arum vol-or auta sint unt ut voluptaspel eatur asperum alique quiVidem dis nonsed min consequos nesed molup-tas que velis doluptur? Pudipsam aceaquate et etur mint enitatiis ute as corro enit ipsam doluptur asi debitia sunt quo endelliaes alisqui tem andam, te consediorro mosapis porio vel moloristia dolor asi de neseculpa ant aut lacia dolent. Erum harchilitios alitatur alis vello optae. Itia dis neTem quia conecum es este moditiu sdamendi do-lupis del inihil iduciisquo cuptat.
Take a hike and enjoy the view
ACADIA NATIONAL PARK is home to mountains, oceans, woodlands, and lakes, and covers more than 47,000 acres.
by Kevin Drooks
Photo Editor: Bill Holmes
Editor: Jane Bryant Designer: Liza CrawfordCopy Editor: Greg Fuller
Photographer: Zoe Smith
Maine AttractionTourist newsletter for visitors of Maine
Facimol uptatis aperiant veri optas nam, quaspit atenias natusantis rehenienim fugiate mporaecerro vendae si bera nos elenim etur alitate molorer spe-ria consequi od ut libus eum quid magnimo lluptas susdante nessit, ut aut faceper erehent, quossimet voloritium accus digent alitemquibus reptis aut hit, videlis eum, nonseque voluptiam cor seque eatem excepro volorerernat quam, omnit que vid quodit od et dolest, sunt quuntiis accus, con et liquatis ditis estia volendi andaesectur ad qui nissus essimol up-tatur? Etum ulparuptam voloritiae. Osande voluptates molorpo restis quat que laborum voluptae comnim lantotate lam hit voluptis volupti oriCatur? Ab ium quiae si imus simenisi cor sam quis adigeni mpo. Nam, qui sa consern atempe offici velecatem aut et molorit volore dersperum vid qui dolut est, si quidest quame repudamus dolendam solori dessitatur atur? Quiatur, conseru ptatur as qui oditiae. Ullupta sit velessi simod ut qui officid ucienit peles aut mo
The tourism newsletter for visitors os Maine
The Maine Attraction was designed as a tourist newsletter for the state of Maine. This issue, focusing on hiking and nature trails, uses a palette of blues and greens to compliment the colors of the photographs and trails. Designed using Adobe InDesign.Holiday
Blood DriveDate :
December 18 - 209 a.m. - 4 p.m.
Location : 2025 E. St. NWWashington, DC
Give Blood and Give Life
Click here to schedule an appointment
Website
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© 2013 All Rights Reserved. Liza Crawford
ABOUT RESUME PORTFOLIO CONTACT
LIZA CRAWFORD
Liza Crawford is a junior at the University of Miami majoring in public relations with a minor in English.
In 2011, Liza came to the University of Miami after graduating with honors from McLean High School in her hometown of McLean, Va. Liza is a recipient the Dickinson Scholarship for academic merit.
Prior to attending the University of Miami, Liza was as a brand representative at the Justice, a cloth-ing store for pre-teen girls. Her responsibilities included customer service, maintaining store qual-ity, and improving the self-esteem of young girls through positive and confidence-boosting in-teraction. In 2011, Liza worked as a hostess at Lima Restaurant and Lounge in Washington, D.C., where she sat customers, made reservations, and helped promote various events at the venue.
Liza is a member of the Beta Tau chapter of Delta Gamma, where she has served as a fraternity coach for Anchor Bowl and Anchor Splash, the sorority’s fundraising events. Her service ventures have also taken her abroad. Liza spent a month in the Masaii village of Olokii near Mount Kili-manjaro in Tanzania where she built additional classrooms for an extremely overcrowded school.
Liza is expected to graduate from the University of Miami with a bachelor’s degree in the Spring of 2015.
ABOUT
© 2013 All Rights Reserved. Liza Crawford
ABOUT RESUME PORTFOLIO CONTACT
LIZA CRAWFORD
A zen garden was the inspiration for this personal website. Simple, modern and elegant, this site is easy to navigate and speaks to my relazed yet efficient per-sonality. Designed on Adobe InDesign.
Photo Manipulation
Inspired by the comics of Roy Lichtenstein, this photograph was manipulated to cre-ate retro pop-art. Designed on Photoshop.
