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Launching Your Social Enterprise with the Help of Social Media Morra Aarons-Mele & Susan McPherson @morraam & @susanmcp1

Launching Your Social Enterprise with the Help of Social Media

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Tips and tools for success when launching a social enterprise or nonprofit endeavor

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Page 1: Launching Your Social Enterprise with the Help of Social Media

Launching Your Social Enterprise with the Help of Social Media

Morra Aarons-Mele & Susan McPherson@morraam & @susanmcp1

Page 2: Launching Your Social Enterprise with the Help of Social Media

Who are you?

BRANDNICHE VOICE

Page 3: Launching Your Social Enterprise with the Help of Social Media

What are your communications goals?

Page 4: Launching Your Social Enterprise with the Help of Social Media

Who are you trying to reach?

CURRENT DONORS

LOCAL POLITICIANS

NEW MOMSLOW-

INCOME FAMILIES

INDUSTRY INFLUENCER

S

GREEN REPORTERS

Page 5: Launching Your Social Enterprise with the Help of Social Media
Page 6: Launching Your Social Enterprise with the Help of Social Media

Measuring Your Social Media Success

Page 7: Launching Your Social Enterprise with the Help of Social Media

Let’s Get Real World.

Page 8: Launching Your Social Enterprise with the Help of Social Media

#GivingTuesday

Page 9: Launching Your Social Enterprise with the Help of Social Media

#CSRChat

Page 10: Launching Your Social Enterprise with the Help of Social Media

Fashion Takes Action

Page 11: Launching Your Social Enterprise with the Help of Social Media

#BlogforObama

Page 12: Launching Your Social Enterprise with the Help of Social Media

The Adventure Project

Page 13: Launching Your Social Enterprise with the Help of Social Media

Mom’s the Word

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Don’t Get Discouraged!