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1 Lecture Cultural dimension: What is Different is Dangerous Luis San Andres Mast-Childs Tribology Professor Texas A&M University http://rotorlab.tamu.edu/me489 ME 489 Practices of Modern Engineering

L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Page 1: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

1

LectureCultural dimension:

What is Different is DangerousLuis San Andres

Mast-Childs Tribology ProfessorTexas A&M University

http://rotorlab.tamu.edu/me489

ME 489 Practices of Modern Engineering

Page 2: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Uncertainty Avoidance

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

The tolerance to the ambiguous and unpredictable

All humans have to face the fact that we do not know what will happen tomorrow: the future is uncertain, but we have to live with it anyway.

Page 3: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Uncertainty Avoidance

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Extreme ambiguity causes intolerable anxiety. Every society has developed ways to reduce/manage the anxiety.

Technology – avoids uncertainty from natureLaws and rules – prevent uncertainties in behavior from other peopleReligion – a control of the future - transcends beyond mortality

Page 4: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Uncertainty Avoidance

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Uncertainty is a feeling, a subjective experience!

Anxiety is a diffuse “state of being uneasy or worried about what may happen.” It is NOT fear, which has an object. We are afraid of something, but anxiety has no object.

Page 5: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Uncertainty Avoidance Index

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

The extent to which members of a culture feel threatened by ambiguous or unknown situationsAnxious cultures tend to be expressive cultures: places where people talk with their hands, raise voices, showing emotion, pounding, etc.

In weak UAI countries, anxiety levels are low. Aggressions and emotions are not shown (stress cannot be released easily)

Page 6: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

6Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

http://www.clearlycultural.com/geert-hofstede-cultural-dimensions

Uncertainty Avoidance

Map

Page 7: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

7Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Uncertainty Avoidance Index for 74 countriesCountry SCORE RANK

Less strong

strong

Country SCORE RANK

Most Latin-American

and Mediterranean

countries

Page 8: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

8Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Uncertainty Avoidance Index for 74 countriesCountry SCORE RANK

weak

Lessstrong

Country SCORE RANK

Most G-7 countries(developed)

Singapore is a surprise

Happiestcountries

Arab countries UAI: 68

Page 9: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Uncertainty Avoidance

vs. Masculinity

Masculinity

Unc

erta

inty

Inde

x

feminine masculine

weak

strong

Page 10: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Uncertainty Avoidance

vs. Individualism

Uncertainty

Indi

vidu

alis

m (I

DIV

)

individualism

weak

collectivist

strong

Page 11: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty Avoidance

Health& Education

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 12: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty Avoidance

Shopping

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 13: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty Avoidance

Workplace & Organization

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 14: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty Avoidance

Organization & Motivation

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 15: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty AvoidanceThe citizen

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 16: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty Avoidance

The State

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 17: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Key Differences

Uncertainty AvoidanceTolerance, Religion &

Ideas

Cultures and Organizations: Software of the MindBy Geert Hofstede and Gert Jan Hofstede

Weak UAI Strong UAI

Page 18: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Satisfaction with life index

http://en.wikipedia.org/wiki/Satisfaction_with_Life_Indexhttp://www.squarecirclez.com/blog/database-of-happiness/1080

Page 19: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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GINI Coefficient

A measure of income inequality, the most unequal society will be one in which a single person receives 100% of the total income and the remaining people receive none (G=1); and the most equal society will be one in which every person receives the same income (G=0).

World CIA Report 2009

Page 20: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Practices of Modern

Engineering © Luis San AndresTexas A&M University2011

http://rotorlab.tamu.edu/me489

Page 21: L23a Cultures Uncertainty - TRIBGROUP TAMU Cultures_Uncertainty.pdfUncertainty Avoidance Index Cultures and Organizations: Software of the Mind By Geert Hofstede and Gert Jan Hofstede

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Questions?Next lecture