KRAMER HAMETMOVE WITH CONFIDENCE

SELLERS’ GUIDE

MEET THE KRAMER HAMET TEAM

Elaine has been a full-time real estate agent since 1972. Her knowledge of the local market is unparalleled. Elaine is a member of the RE/MAX Hall of Fame &

Platinum Club, has received the Howard County Board of REALTORS Emeritus Award, and ranks in the top one percent of all sales associates in the U.S.

After several years in another field, Missi decided to join her mom in the world of real estate in 1998. During her 19 years with RE/MAX –prior to joining Cummings & Co.

Realtors – Missi was inducted into their Hall of Fame and 100% Club. Born and raised in Columbia, MD, Missi knows all the ins and outs of the region, and the local market.

Libby came to real estate after decades in the field of marketing communications, and she loves applying her talents to selling homes! A Maryland resident since

1998, she has raised two children in Howard County and knows it’s a great place to call home. Libby is proud to be working with the best in the business!

Missi HametElaine Kramer Libby Zupnik

We used the Kramer Hamet Team to sell our starter home and find our dream home. The process was seamless, and even after settlement we knew we could rely on them to answer our questions. We recommend them to all of our family and friends!”

“

- Annette & Mark

You got us through the ordeal of moving after being in our home for 33 years! Thank you so much for all of your patience & guidance.”

“- Diane & Lew

www.KHmove.com

410.258.9266443.745.8577410.707.5409

Your home’s first impression is crucial. Buyers often decide if they’re interested in a house within seconds, whether they’re previewing it online or pulling up to the curb. As your Listing Agents, we

make sure you know exactly how to put your home’s best foot forward.

SETTING THE STAGE TO SELL

It’s time to show your home some

love! A house that feels neglected

won’t appeal to potential buyers.

Fix all the little issues you’ve been ignoring, from a squeaky hinge and

leaky faucet to drywall damage

and worn carpeting. We work with

many trusted, licensed contractors who can help as needed.

This one is a must from the day

of your home’s photo shoot until

the day you close the deal. A tidy

lawn, landscape, and front entry gives buyers a warm welcome.

Indoors should be as clean and

clutter-free as possible. Now is

a great time to donate or auction off items you no longer need.

RENOVATIONS REPAIRS MAINTENANCE

It may not be the time for a major

overhaul, but a strategic facelift

is often a good idea. Most buyers

look for updated kitchens and bathrooms. New finishes like

countertops, cabinet hardware,

light fixtures and a fresh coat of

paint can go a long way toward a faster sale at a better price.

Our seller services include a detailed blueprint from

a professional stager. You are not obligated to follow every recommendation, but the more you do, the

more buyers will like what they see!

In real estate price is not a “set it and forget it” factor.

We can’t always anticipate the many variables that can

impact your sale, so knowing when and how to react to the changing landscape is key.

When it comes to selling your home, price is paramount! Too high, and you might discourage showings and serious offers; too low, and you risk selling for less than

your property’s full market value.

One thing is certain: the closer your property’s price is to fair market value – when it first comes on the

market – the faster you’ll get the results you want.

STRATEGIC PRICING

After a few weeks on the market your listing is increasingly seen as stale. Agents and buyers may assume there are

underlying reasons why it hasn’t yet sold, and showings will inevitably slow down.

Selling a house is a long process but we always knew you were on top of things. It’s great to have a real estate agent who is so skilled and supportive.”

“

- Kathy & David

No matter how much you love your home,

sentiment doesn’t factor into the pricing equation. Your property’s value depends solely on what

the market is willing to pay for it at a given time. To determine what that number might be, we

prepare a Comparative Market Analysis (CMA), specifically for your

home. The CMA helps us arrive at the right price by providing real data points that show us

where your home’s value falls within the current local housing landscape.

Now that your home is priced right and looking its best, it’s time to give it maximum exposure through a broad array of marketing channels.

OPTIMIZED MARKETING MIX

Before your listing is officially active it will appear as “Coming Soon” in the Multiple Listing Service (MLS) real estate agents use to monitor the market. Agents watch for what’s coming

down the pike with their buyers in mind. Getting them excited about your home in advance means you’ll dive into the market with a splash!

Even though the internet rules, these essentials are still effective:

§ Professional photography

§ Eye-catching marketing materials

§ Yard signs

§ Direct Mailers

§ Broker, Agent & Public Open Houses

§ Networking and word of mouth

Today’s buyers love to search for homes online. Your home’s detailed,

photo-rich listing will appear on all major real estate websites. We’ll also use social media to showcase your

listing and promote Open Houses.

ONLINE MARKETING TRADITIONAL MARKETING

Negotiating the sale of your home is most oftena delicate dance of offers and counter-offers.

Compromise is all but inevitable – but knowing when to be flexible and when to stand your ground is key.

NEGOTIATING YOUR WIN

“ The Kramer Hamet Team was on top of every detail throughout our home selling experience, and they were determined to get the most for our home. We followed all of their advice and received multiple offers well over asking price!”

- Joyce & Julia

Our job is to advocate for your best interests every step of the way. Your success is our success.

Real estate negotiations aren’t about price alone.Financing terms, settlement and occupancy dates,

inclusions and contingencies can all play a part. With hundreds of transactions under our belts—and just as many negotiations—we know the tactics used on both sides of the transaction, as well as the most

strategic ways to respond. We can also be creative on the occasions we encounter something new.

Getting to the finish line in a real estate transaction takes a professional who keeps the process moving

forward, with nothing falling through the cracks. Over our many years in the business, we’ve pretty much seen it all – so we know what to expect, and can spot and resolve red flags before they become

real headaches. Our goal is it stay a step ahead and keep the path to closing clear.

CLOSING THE DEAL

Cummings & Co. Realtors is ranked one of the Top 3 real estate brokerages in the state, by volume, year over year.

The Kramer Hamet Team is part of Cummings & Co. Realtors, a full-service real estate brokerage founded on integrity and driven by innovation. We are powered

by a diverse team of professionals with experience in all aspects of real estate transactions, and a thorough understanding of regional property values. An unwavering commitment to personal service and close attention to detail has garnered our reputation as one of Maryland’s most respected brokerage firms.

The Kramer Hamet Team is completely hands-on, and our clients have access to us at all times. We

keep you fully informed, so you know what’s going on with your transaction, and what to expect next. Once you sign our listing agreement, your home sale is underway!

SHOWINGSShowings are coordinated through a professional showing service within parameters you provide.

A front door key will be secured in a SentriLocklockbox accessible only to licensed agents. You will be informed of showing requests in advance,

and receive direct feedback whenever provided.

Even after settlement, you can count on us for ongoing support. Many of our clients are repeat

home-buyers and -sellers, and we value the strength of these ongoing relationships.

LET’S GET STARTED!

“ We cannot thank you enough for all of your hard work and guidance when selling our home!”

- Barbara & Barry

“ Thank you for helping us with our move to Maryland. Not only did you make it possible, it was smooth!

- John, Sam & Teddy

We attribute our longevity to our clients’ satisfaction.

ELAINE KRAMERREALTOR®

Hall of Fame, GRI410.707.5409

MISSI HAMETREALTOR®

Hall of Fame, ABR443.745.8577

LIBBY ZUPNIKREALTOR®

410.258.9266KRAMER HAMET

As your partners, we stay on top of the details, keep

you informed, and do everything we can to minimize

the emotional wear and tear of selling your home.

Add to that our dedicated personal service and drive

to exceed expectations, and you’ll know how we’ve

achieved decades of success.

When it’s time to sell your home you should expect

nothing less – and with the Kramer Hamet Team you

can be confident you’ll have it all. With more than 70

combined years in the field, we know what it takes to

sell your home for the best possible price in the least

amount of time.

5950 Symphony Woods RoadSuite 210 | Columbia, MD 21044

Office: 410.823.0033 home@khmove.comwww.KHmove.com

Knowledge Experience Exceptional Service