Keziah Brown Communication // Brand Activation // Copy Creation // Strategy Innovation +44 (0)7792 516264 Kez@keziahbrown.co.uk 67 Newington Green Rd, N1 4QU

Experience Campus Group – Junior Account Manager (August 2012 – Present)

Working on the Russian Standard Vodka account, coordinating event production across a 3 month

nationwide on-trade tour, IMBIBE showcase, tradeshows (at The Mayfair Hotel), brand re-launch (at The

Science Museum), off-trade schemes and festival activations at Wilderness and Lovebox.

Briefing creative teams to develop on brand POS, signage and print materials with coordinated text and

social media copy.

Negotiating and booking the costing of live acts, sites, media, running orders, backlines and artist liaison.

Leading creative sessions and development of the agencies proposition.

Taking a key role in the current rebranding of the agency’s credentials presentation, website and ethos.

Responsible for managing, adhering to and making savings on campaign budgets ranging from £10k to

£100k.

Requesting agency testimonials from clients and collating business boosting post campaign case studies.

Pitching, presenting and debriefing with clients, senior staff and contracted staff.

Purchasing audience specific media space i.e. Newspaper wraps, table wraps and eco/reverse graffiti to raise

awareness or attain commercial goals.

Initiating and monitoring the “Stretch Project” to develop the company’s productivity, charity involvement

and strengthening the teams skill set.

Additionally working with: Lloyds Banking Group (producing over 70 activations), STA Travel, The Fine

Art Collective, Volvic, Lipton Iced Tea, The Clothes Show Live, Cadburys, Zubrowka Vodka and KP snacks.

Itsrudetostare.com - Lifestyle Editor & Contributor - Slave/ Pull The Metal (Pull & Bear) /Noctis/Daily

Metal/ Upraw/Fault/Aesthetica (July 2013 – Present)

Conducting interviews and running features on London-centric launches, LFW, musicians and visual

artists.

Writing engaging long and short copy which is in keeping with the publication or brands TOV.

Liaising with PR and marketing contacts to acquire releases, images and invites.

Devising seasonal and newsworthy stories and researching brands/artists to coordinate with that chosen

theme.

Approaching labels, venues and industry insiders to secure exclusive content for editorial, promotional use

and competitions.

Feeding all content through social media feeds (Tumblr, Twitter, Instagram and Facebook) to prompt both

new and regular readership.

Coca-Cola – Olympic Torch Relay,

Celebrations Team, Core Events

Assistant (May 2012 – July 2012)

Working on the UKs Largest Music tour

whilst nationally marketing the world’s

largest brand Nationwide.

Creating an Olympic legacy whilst

building memorable brand associations,

with the use of key brand messaging,

brainstorming experiential strategies,

artist liaisons, ticket distribution and

supporting a day to day smooth show

production.

Making sure community came first by

selling in the pre-event story to local

publications in the key locations.

Activating at 66 live evening events

over a 70 day period.

Showcasing VIPS and artists including;

Dizzee Rascal, The Wanted, The

Vaccines, Kids In Glass Houses and

Emeli Sande.

Southern Comfort– Student Brand

Manager (September 2011– January 2012)

Gaining first-hand experience in marketing,

resulting in a chartership awarded by CIM.

Responsibilities include; product sampling,

brand awareness activities, PR, implementing

events and sourcing on-brand entertainment.

Working closely with the local Sales

Development Manager with a particular

emphasis placed on local on-trade

networking and market research.

Selling in seasonal brand messages to student

based publications and seeding the same

messages via online channels.

Managing a small high energy team to bring

Southern Comfort activations to some of the

best venues in the North.

Essence Communications– Fashion Division:

PR Account Executive (June 2010– July 2011)

Clients Including; Bora Aksu, Jena . Theo, Bernard

Chandran, Peter Lang, Fly London, Arrogant Cat,

Emmanuel Katsaros, Rachel Gilbert, TIMEX 80,

Ashley Isham, Belle Sauvage, Sarenza.com and Tara

Jarmon.

Taking a 360 degree approach to PR by effectively

cross selling clients to a range of appropriate titles.

Product placement, celebrity endorsement, brand

collaborations, LFW, pop-up shops, press days (at

The Savoy) and seasonal events.

Regularly networking at industry events, sourcing

new business accounts and brand tie-ins.

Creating monthly and weekly account reports,

proposals, press releases and visual newsletters

Designing all signage, web banners and invites.

Managing a database of press, bloggers, stylists and

celebrity contacts for collaborations and event

exposer.

Recruiting, selecting and interviewing all interns.

Managing, delegating and prioritising tasks within

the team.

Liaising with press, agents and stylists ensuring

strong relationships.

Sourcing goodybag product, securing pre (hair &

beauty) and post press (Q&As) for all events.

Overseeing all showroom appointments, sample

send-outs and timely returns.

A Little Bird –Glacéau Vitamin Water -Freelance Events & Product Placement (August 2010 – October

2011)

Networking to secure exclusive product placement at 7 shows during LFW including Paul Costelloe, Felder &

Felder, Horace, Jean Pierre Braganza and Charlie Le Mindu.

Sponsoring events include: Vogue’s Fashion Night Out, APC Press Days, Aubin and Wills Silent Cinema, Grazia

Shopping Night Out, Lynx – End Of The world Party, Pepe Jeans Carnaby Street show, Various Ninja Tune

events, Junky Styling collection launches and numerous other private views and press days.

Creating viral online recruitment videos for worldwide use.

Devising innovative marketing plans for brand representation during LFW and for the festival season.

Working throughout the festival season on events such as: Love Box, Kendal Calling, V Festival, T4 On The

Beach and Bestival.

Planning brand representation through signage, give-away merchandise, uniform and digital experiential activities.

About

Me.

Commercially Aware // Globally Minded // Tenacious Creative

A strategic thinker with more than 3 years experience in communications.

Initially focused on the fashion sector, and then extending into FMCGs and the

digital brand experience.

Excellent communicative skills and an entrepreneurial energy have resulted in

previous successes which are ultimately to be built upon in the next role.

Qualifications Design Management for Fashion &

Retailing BSc Hons with industrial

placement - (2:1)

The University Of Manchester

(2008 – 2012)

Foundation Diploma - Art & Design,

(Distinction)

Arts University Bournemouth

(2007-2008)

A – Levels - Corfe Hills School

English (B), Art & Design (B),

Product Design (B)

(2002-2007)

Interests New Music // Fashion & Lifestyle

Brands // Contemporary Theatre //

Immersive Dining //

Additional Skils IT skills: Considerable experience in

using Microsoft Office, Adobe

Photoshop, Illustrator, Windows

Movie Maker and Adobe In-Design.

Full clean driving licence.

(NB.) Cover photos have been taken from the sustainable art duo, Studio Swine and their “Slow Fast

Food Restaurant”, which is a fictional fast food restaurant designed to slow down the experience. The diner is taken on

an enjoyable journey from picking vegetables and baking the buns to constructing a hamburger before reaching the

dining table, where the act of consuming a hamburger is transformed into a ritualistic ceremony.

This compartmentalised process celebrates every single step of creation. Rather than focusing on the end product alone I

have applied this ethos to my own working style, appreciating and considering every stage of the journey from concept

to creation.

"The degree of slowness is directionally proportional to the intensity of memory.

The degree of speed is directionally proportional to the intensity of forgetting." - Milan Kundera, The Book of Laughter and Forgetting