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Kenya Hara on Japanese Aesthetics
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Kenya Hara On Japanese Aesthetics
29 October 2009
What makes Japanese design so special? Basically, its a matter of
simplicity; a particular notion of simplicity, different from what
simplicity means in the West. So are things in general better de-
signed in Japan? Well, actually, its not that simple
The New York Times asked us to put them in touch with Kenya Hara, crea-
tive director of MUJI and professor at the Musashino Art University. The
NYT wanted to know whether everything in Japan was designed as well as
the famous bento boxes. Mr Hara gave an answer worth reading and con-
templating. The text in the New York Times was shortened down to fit
their format. We are proud to be able to provide the full text in English
and Japanese.
Why does it seem like Japan is more attuned to the appreciation of
beauty? Do the Japanese value the aesthetic component and experi-
ence more than other places? Are things in general better designed
in Japan?
When coming back to Tokyo from abroad, my first impression usually is:
what a dull airport! And yet its clean, neat and the floors deeply polished.
To the Japanese eye, theres a particular sense of beauty in the work of
the cleaning staff. Its in the craftmans spiritshokunin
kishitsuwhich applies to all Japanese professionals, be they street
construction workers, electricians or cooks.
A Japanese cleaning team finds satisfaction in diligently doing their
job. The better they do it the more satisfaction they get out of it.
The craftmans spirit, I think, imbues people with a sense of beauty,
as in elaboration, delicacy, care, simplicity (words I often use). Obvious-
ly, this also applies to bento-making and the pride people take in making
them as beautiful as they can.
There is a similar craftmans spirit (shokunin kishitsu or shokunin
katagi) in Europe. Yet in Europe I can see it coming alive only from a cer-
tain level of sophistication. In Japan, even ordinary jobs such as cleaning
and cooking are filled with this craftmans spirit. It is is common sense
in Japan.
While Japanese are known for their particular aesthetic sense, I
would say we also have an incapacity to see ugliness. How come?
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We usually focus fully on whats right in front of our eyes. We tend to
ignore the horrible, especially if it is not an integral part of our personal
perspective. We ignore that our cities are a chaotic mess, filled with ugly
architecture and nasty signage. And so you have the situation where a
Japanese worker will open a beautiful bento box in a stale conference
room or on a horrendous, crowded sidewalk.
Are things in general better designed in Japan?
A central aesthetic principle in Japan is simplicity, but it is different
from simplicity in the West. Let me explain the difference by comparing
cooking knives. For example, the knives made by the German company
Henckels are well crafted and easy to use because they are highly ergo-
nomic. The thumb automatically finds its place when you grab the knife.
Japanese cooks who have special skills prefer knives without any ergo-
nomic shape. A flat handle is not seen as raw or poorly crafted. On the
contrary, its perfect plainness is meant to say, You can use me whichev-
er way suits your skills. The Japanese knife adapts to the cooks skill
(not to the cooks thumb). This is, in a nutshell, Japanese simplicity.
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The knifes simple shape is not seen as poor or raw. Beauty beyond fanci-
ness is an aesthetic principle that is sleeping at the bottom of Japanese
perception. Its also a guiding principle to Japanese high tech architec-
ture, and the minimal products of Muji.
Applied to the bento this simply means: dont try to be fancy; dont
overdo it. A beautiful bento is done using seasonal ingredients; it is done
quickly and easily.
Original Japanese Text
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